JP4980159B2 - Car navigation terminal device and advertisement information display method - Google Patents

Description

  The present invention relates to a car navigation terminal device and an advertisement information display method compatible with video / data broadcasting for mobile communication terminals, so-called one-segment broadcasting and three-segment broadcasting.

In recent years, techniques for distributing advertisement information from broadcast media to mobile communication terminals have been developed. For example, Patent Document 1 discloses an advertisement information providing system that provides “push-type” advertisement information using broadcast media to a traveling vehicle that is a portable terminal.
JP 2002-215639 A

  Recently, video / data broadcasting for mobile communication terminals, so-called one-segment broadcasting and three-segment broadcasting, has been started, and images and data are transmitted from broadcast media. Then, mobile terminals compatible with this one-segment broadcasting and three-segment broadcasting have been developed. Among mobile terminals, terminal devices for car navigation systems have been developed that support one-segment broadcasting and three-segment broadcasting.

  However, in the technique disclosed in Patent Document 1, advertisement information is only distributed and provided from a broadcast-type media, and how the advertisement information is displayed on the car navigation terminal device, or the advertisement is displayed. At present, how to use the information is not specifically studied.

  The present invention has been made in view of such points, and can display advertisement information from broadcast media and advertisement information acquired from a store, and can be used effectively. An object is to provide a display / use method.

The car navigation terminal device according to the present invention receives video / data broadcasting service data for mobile communication terminals including advertisement information having identification information, and updates the advertisement information and / or the advertisement information. Communication control means for receiving the update information and supplement information from an advertisement server that distributes supplement information to be supplemented, extraction means for extracting the advertisement information from the data, and the advertisement information extracted by the extraction means are stored. Storage means; display means for displaying a source of the advertisement information based on the identification information of the advertisement information stored in the storage means; contactless communication means capable of transmitting and receiving the advertisement information by contactless communication; , comprising a, the advertisement information stored in said storage means is updated by the update information and / or supplement the information received by the communication control means It is characterized in.

  According to this configuration, the identification information is included in the acquired advertisement information. By reading this, the related display about the store corresponding to the advertisement information can be displayed on the map. Thereby, the advertisement information from the broadcast media can be displayed and can be used effectively.

The car navigation terminal device according to the present invention includes non-contact communication means capable of transmitting and receiving advertisement information having identification information by non-contact communication, update information for updating the advertisement information, and / or supplement information for supplementing the advertisement information. A communication control means for receiving the update information and supplement information from the advertisement server to be distributed; a storage means for storing the advertisement information received by the non-contact communication; and the identification information of the advertisement information stored in the storage means. Display means for displaying a source of the advertisement information, and the advertisement information stored in the storage means is updated by the update information and / or supplement information received by the communication control means. It is characterized by being.

  According to this configuration, the identification information is included in the acquired advertisement information. By reading this, the related display about the store corresponding to the advertisement information can be displayed on the map. Thereby, the advertisement information acquired from the store can be displayed and can be used effectively.

  The car navigation terminal device according to the present invention further comprises reading means for reading the identification information of the advertisement information, and the display means displays the provider on a map displayed on the display means based on the identification information. It is preferable to superimpose.

  In the car navigation terminal device of the present invention, the identification information is preferably telephone number information, a keyword, or location information.

In the advertisement information display method of the present invention, the car navigation terminal apparatus receives video / data broadcasting service data for mobile communication terminals including advertisement information having identification information, and updates the advertisement information. Receiving the update information and supplement information from an advertisement server that distributes supplement information for supplementing the advertisement information, extracting the advertisement information from the data, and storing the extracted advertisement information And a step of displaying a source of the advertisement information based on the identification information of the stored advertisement information, wherein the stored advertisement information includes the received update information and / or Or it is updated by supplement information .

  According to this method, the identification information is included in the acquired advertisement information. By reading this, the related display of the corresponding store of the advertisement information can be displayed on the map. Thereby, the advertisement information from the broadcast media can be displayed and can be used effectively.

In the advertisement information display method of the present invention, the car navigation terminal device receives the advertisement information having the identification information by the mobile terminal device through contactless communication, the update information for updating the advertisement information, and / or the advertisement information. Receiving the update information and supplement information from the advertisement server that distributes supplement information for supplementing, storing the advertisement information received by the non-contact communication, and storing the advertisement information in the identification information of the stored advertisement information And displaying the advertisement information provider. The stored advertisement information is updated with the received update information and / or supplement information .

  According to this method, the identification information is included in the acquired advertisement information. By reading this, the related display of the corresponding store of the advertisement information can be displayed on the map. Thereby, the advertisement information acquired from the store can be displayed and can be used effectively.

  In the advertisement information display method of the present invention, in the step of displaying the provider of the advertisement information, the identification information of the advertisement information is read, and the provision is provided on the map displayed on the display means based on the identification information. It is preferable to superimpose the elements.

  In the advertisement information display method of the present invention, the identification information is preferably telephone number information, keywords, or location information.

The advertisement information utilization method of the present invention is characterized in that the advertisement information corresponding to the provider displayed on the display means is transmitted to the mobile terminal device by non-contact communication by the advertisement information display method.
The system of the present invention is a system including a car navigation terminal device and an advertisement server that communicate via a network, the advertisement server updating information for updating advertisement information having identification information, and / or The supplement information for supplementing the advertisement information is distributed to the car navigation terminal device, and the car navigation terminal device receives video / data broadcasting service data for mobile communication terminals including the advertisement information having the identification information. Communication control means for receiving the update information and supplement information distributed from the advertisement server, extraction means for extracting the advertisement information from the data, and storage means for storing the advertisement information extracted by the extraction means And displaying the advertisement information provider based on the identification information of the advertisement information stored in the storage means. Display means and non-contact communication means capable of transmitting and receiving the advertisement information by non-contact communication, and the advertisement information stored in the storage means includes the update information received by the communication control means and It is characterized by being updated by supplementary information.
The system of the present invention is a system including a car navigation terminal device and an advertisement server that communicate via a network, the advertisement server updating information for updating advertisement information having identification information, and / or Replenishment information for supplementing the advertisement information is distributed to the car navigation terminal device, and the car navigation terminal device is capable of transmitting and receiving advertisement information having the identification information by contactless communication, and the advertisement server. Based on the communication control means for receiving the updated information and supplement information to be distributed, the storage means for storing the advertisement information received by the contactless communication, and the identification information of the advertisement information stored in the storage means Display means for displaying a provider of the advertisement information, and the advertisement information stored in the storage means is the communication control. Characterized in that it is updated by the update information and / or supplement information received by stage.

  According to the present invention, after the car navigation terminal device receives video / data broadcasting service data for mobile communication terminals including advertising information having identification information and extracts the advertising information from the data, Since the navigation terminal device displays the advertisement information provider based on the identification information of the advertisement information after the mobile terminal device receives the advertisement information having the identification information by non-contact communication. Can be displayed and can be used effectively.

  Hereinafter, embodiments of the present invention will be described in detail with reference to the accompanying drawings. Here, the case where advertisement information is advertisement information for non-contact IC card functions (ToruCa (registered trademark) data) will be described.

  FIG. 1 is a diagram showing a schematic configuration for explaining a display / use method of advertisement information for contactless IC card function using the car navigation terminal device according to the embodiment of the present invention. The system shown in FIG. 1 is connected to a mobile terminal 1, a mobile communication center 3 connected to the mobile terminal 1 via a mobile communication network 2, and a mobile communication center 3 and a network such as the Internet 4. A car navigation terminal device (car navigation) 5 and a ToruCa content server 6, a store side terminal 7 having a reader / writer (R / W) 71 that performs non-contact communication with the portable terminal 1, and a TV broadcast station 8 that broadcasts TV broadcast data. And a radio broadcast station 9 that broadcasts radio broadcast data.

  The portable terminal 1 can send and receive information to and from the ToruCa content server 6 via the mobile communication network 2 and the Internet 4. Moreover, the portable terminal 1 can transmit / receive ToruCa by non-contact communication between R / W of the car navigation 5. Moreover, the portable terminal 1 can perform transmission / reception of ToruCa by non-contact communication between R / W71 of the shop side terminal 7. FIG. In addition, the mobile terminal 1 can perform short-range communication such as infrared communication, Bluetooth communication, and optical communication with other mobile terminals. The mobile terminal 1 has an operating system (mobile device OS), and a browser function, a viewer function, a JAM (Java (registered trademark) Application Manager) and other functions operate on the mobile device OS.

  The car navigation system 5 is a terminal compatible with video / data broadcasting services (one-segment service, three-segment service) for mobile communication terminals. The data for the one-segment broadcasting broadcast from the television broadcasting station 8 and the three broadcasted from the radio broadcasting station 9 are provided. Data for Seg broadcasting can be received. In addition, the car navigation 5 can perform transmission / reception of ToruCa by non-contact communication with the mobile terminal 1.

  The mobile communication network 2 is a network between the mobile terminal 1 and the mobile communication center 3. The mobile communication network 2 includes a mobile packet communication network in addition to a normal mobile communication network. The mobile communication center 3 has, for example, an i-mode (registered trademark) server and the like and has a gateway function for connecting the mobile communication network 2 and the Internet 4. Specifically, the mobile communication center 3 has an information distribution function, a mail transmission / reception function, a mail It has a storage function, a contract customer management function, an information provider management function, and an information fee billing function. The network includes the Internet 4 and other networks such as LAN and WAN.

  The ToruCa content server 6 activates the ToruCa application with the mobile terminal 1 and transmits ToruCa update information such as an expiration date or information for supplementing ToruCa in response to a request from the car navigation 5 or the mobile terminal 1. The shop side terminal 7 provides ToruCa by transmission / reception by non-contact communication between the R / W 71 and the portable terminal 1. In addition, the television broadcast station 8 transmits one-segment broadcast data to the car navigation 5. The radio broadcast station 9 transmits 3 segment broadcast data to the car navigation 5.

  FIG. 2 is a block diagram showing a schematic configuration of the mobile terminal 1 shown in FIG. Note that the configuration shown in FIG. 2 is simplified for the purpose of describing the present invention, and is assumed to include components mounted on a normal mobile terminal.

  The mobile terminal 1 includes a control unit 11 that controls the entire apparatus, a communication control unit 12 that performs communication with the ToruCa content server 6 via the mobile communication center 3, and a display unit 13 that displays various data and information. A non-contact communication unit 15 that performs non-contact communication between the storage unit 14 that stores ToruCa and other data, the R / W 71 of the store side terminal 7 and the R / W 59 of the car navigation 5, and a device And an application control unit 16 that activates various applications loaded or downloaded.

  The communication control unit 12 communicates with other mobile terminals via the mobile communication center 3 and communicates with the ToruCa content server 6 and other servers and computers via the mobile communication center 3 and the Internet 4. I do.

  The non-contact communication unit 15 has a non-contact communication function, for example, a FeliCa (registered trademark) function, and has a FeliCa chip and an antenna. The R / W 71 of the store side terminal 7 and the R / W 59 of the car navigation 5 Read and write information by holding it over. That is, when the non-contact communication unit 15 is held over the R / W 71 of the store side terminal 7 or the R / W 59 of the car navigation 5, the FeliCa application is activated, and ToruCa is written in a specific area of the FeliCa chip, Is read.

  The application control unit 16 activates a FeliCa application or a ToruCa application that is mounted on the device or downloaded. The FeliCa application communicates when it is held over an R / W, an application that registers and deletes services to / from the FeliCa chip of the contactless communication unit 15 described later, an application that reads and writes values and history from the FeliCa chip, and so on. This is an application that starts directly.

  FIG. 3 is a block diagram showing a schematic configuration of the car navigation 5 shown in FIG. Note that the configuration shown in FIG. 3 is simplified to explain the present invention, and it is assumed that the components mounted on a normal car navigation terminal are provided.

  The car navigation 5 performs communication between the control unit 51 that controls the entire apparatus and the ToruCa content server 6 via the mobile communication center 3, and also receives the one-segment broadcast data from the TV broadcast station 8 and the radio broadcast station 9. A communication control unit 52 that receives 3 segment broadcast data, a display control unit 53 that displays map information and ToruCa-related displays on the display 54, a storage unit 55 that stores ToruCa and other data, a 1 segment broadcast data and 3 segment ToruCa extraction unit 56 that extracts ToruCa from broadcast data, an identification information reading unit 57 that reads identification information included in ToruCa, an application control unit 58 that activates various applications that are installed in the device or downloaded, and mobile phone R / W 59 that performs non-contact communication with the non-contact communication unit 15 of the terminal 1 is mainly configured.

  The communication control unit 52 includes a communication function and a broadcast reception function, and performs communication with the ToruCa content server 6 via the mobile communication center 3 and the Internet 4, as well as a one-segment broadcasting application and a three-segment broadcasting application. When the application is activated, one-segment broadcasting data from the television broadcasting station 8 and three-segment broadcasting data from the radio broadcasting station 9 are received. In this specification, it is assumed that communication includes broadcast, and the communication control unit 52 performs reception of broadcast data from a broadcast station and transmission / reception of data in wireless communication. However, the present invention is not limited to this. Instead, a processing unit that receives broadcast data and a processing unit that transmits and receives wireless communication data may be provided individually.

  The display control unit 53 displays a map on the display 54 and superimposes a display indicating the device itself and other displays on the map. Moreover, the display control part 53 superimposes the ToruCa-related display which shows the place (ToruCa-compatible shop etc.) which provides the service included in the ToruCa provider and the ToruCa on the map. Therefore, as shown in FIG. 7B, the ToruCa-related display 22 is displayed on the map on the display 54.

  The storage unit 55 stores ToruCa and other data. The storage unit 55 stores the ToruCa included in the digital broadcast data from the broadcasting stations 8 and 9, and the ToruCa acquired by the mobile terminal 1 from the store side terminal 7 and copied from the mobile terminal 1 by non-contact communication. Store. The storage unit 55 stores map information. This map information includes telephone number information, location information, keywords related to stores, buildings, etc., facility categories (for example, golf information), icons, and the like, which will be described later. The location information includes location information such as latitude and longitude, map code, area information, address, route / road name, station name, facility name, and other information indicating the location of a store or building.

  The ToruCa extraction unit 56 extracts ToruCa and other data from the one-segment broadcasting data from the television broadcasting station 8 and the three-segment broadcasting data from the radio broadcasting station 9. This ToruCa is stored in the storage unit 55. The ToruCa stored in the storage unit 55 is based on replenishment information (information for replenishing the acquired ToruCa) or update information (information for updating in the case of expiration) transmitted from the ToruCa content server 6 by the communication control unit 52. Updated as appropriate.

  The identification information reading unit 57 reads identification information included in ToruCa and other data, and collates this identification information with map information to specify a position for displaying the ToruCa-related display. This identification information is information to be collated necessary for collation for performing ToruCa-related display, and includes telephone number information, keywords, location information, and the like. The location information includes location information such as latitude and longitude, map code, area information, address, route / road name, station name, facility name, and other information indicating the location of a store or building. Further, the identification information includes information such as keywords relating to stores and buildings, facility categories (for example, golf information), icons (for example, ToruCa category icons as shown in FIG. 4), and the like.

  The identification information includes, for example, an address tag 21 and latitude / longitude information as shown in FIG. This identification information is used as position information when the display control unit 53 displays the ToruCa-related display on the map. Thus, the positional information contained in the acquired ToruCa is read by the identification information reading part 57, and the related display about the corresponding store of ToruCa can be displayed on a map.

  Such identification information is not included in the simple ToruCa data (snip data (URL, data, category)), and may be sent together with the snip data or included in the snip data. For example, identification information such as a telephone number, a keyword, an address, a region, a postal code, a map code, a latitude / longitude, a route / road name, and a station name is not included in the snip data but is sent together with the snip data. Further, identification information such as store name / facility name / parking lot, facility genre, icon, etc. is included in the snip data.

  When the identification information reading unit 57 collates the identification information with the map information, when there is a plurality of pieces of identification information, it is preferable to prioritize the identification information in advance and collate according to the priority. By assigning priorities in this way, it is possible to efficiently collate the identification information with the map information stored in the storage unit 55. If the identification information and the information stored in the storage unit 55 cannot be collated, the information is acquired by communication if the communication device is connected, and the function of the mobile terminal if the communication device is not connected. Information corresponding to the identification information is acquired from the portable terminal using (contactless communication or barcode connection).

  For example, the phone number is the first, the keyword is the second, the address is the third, the priority is determined, and the received data [TEL: 090-0000-0001, KW; OO Co., Ltd., ADD; Chiyoda-ku, Tokyo If it is Nagatacho XXX], the telephone number is first verified. At this time, the identification information reading unit 57 checks whether the telephone number is registered in the storage unit 55, and if there is data that matches or is considered to match the storage unit 55, it is displayed on the map with respect to the display control unit 53. Send a control signal to superimpose the ToruCa related display. On the other hand, if there is no data that matches or is considered to match the storage unit 55, collation is performed using identification information of the next priority.

  Next, the keyword is collated. At this time, the identification information reading unit 57 checks whether or not the keyword is registered in the storage unit 55, and if there is data that matches or is considered to match the storage unit 55, the display control unit 53 displays the ToruCa on the map. Send a control signal to superimpose the related display. On the other hand, if there is no data that matches or is considered to match the storage unit 55, collation is performed using identification information of the next priority.

  Next, the address is verified. At this time, the identification information reading unit 57 checks whether the address is registered in the storage unit 55, and if there is data that matches or is considered to match the storage unit 55, the display control unit 53 displays the ToruCa on the map. Send a control signal to superimpose the related display. On the other hand, if there is no data that matches or is considered to match the storage unit 55, it is determined whether or not a communication device (communication device or portable terminal) is connected to the car navigation 5.

  If a communication device is connected to the car navigation 5, communication is performed using the communication device, information corresponding to the identification information is acquired, and displayed on the map. When acquiring information corresponding to identification information through communication, for example, a search engine is used by connecting to the Internet, or a request for information is made to a dedicated server storing map information.

  On the other hand, when the car navigation system 5 is not connected to a communication device, for example, a message such as “There is no matching data” and “Please read barcode when searching using a mobile device” is displayed. And display the barcode. As for the barcode, if the received data includes a URL, it is converted into a barcode. On the other hand, if the received data does not contain a URL, a search keyword including a search keyword (in this case, KW; OO Co., Ltd.) is barcoded. And the information corresponding to identification information is acquired with a portable terminal by reading the barcode displayed on the car navigation 5 with a portable terminal, and the information is displayed on a car navigation map.

  For communication between the car navigation 5 and the mobile terminal 1, short-range communication such as infrared communication, Bluetooth communication and optical communication, non-contact communication using FeliCa and a two-dimensional barcode, transmission by voice, and the like are used. be able to. In voice transmission, for example, the voice recognition function is distributed on the mobile terminal side and the server side, voice feature information is extracted on the mobile terminal side and transmitted to the server side via the data network, and the server side A distributed speech recognition function for performing speech recognition processing can be used. Thereby, it becomes possible for the portable terminal 1 to perform processing such as search based on the voice input.

  When such a technique is used, the following processing can be performed when the car navigation 5 is not connected to a communication device. The car navigation 5 is set in the voice reading mode in advance, and the voice reading “No matching data” is read out, and the mobile terminal 1 that has recognized the voice activates the corresponding application. Thereafter, the car navigation 5 reads out information necessary for performing a search by connecting to the Internet, and the mobile terminal 1 automatically performs a search process.

  The application control unit 58 activates a one-segment broadcasting application, a three-segment broadcasting application, a FeliCa application, or a ToruCa application that is installed in the device or downloaded. The one-segment broadcasting application and the three-segment broadcasting application are data broadcasting reception applications. The FeliCa application is an application that is directly activated to perform communication when the non-contact communication unit 15 of the mobile terminal 1 is held over the R / W 59.

  Next, the display / use method of the non-contact IC card function advertisement information according to the embodiment of the present invention will be described with reference to FIGS.

  In the method of the present invention, the car navigation terminal device receives one-segment broadcasting data or three-segment broadcasting data including ToruCa having identification information, extracts ToruCa and other data (ToruCa etc.) from the data, and Based on the identification information, etc., the provider of ToruCa is displayed. Alternatively, in the method of the present invention, the car navigation terminal device receives the ToruCa having identification information by the mobile terminal device by non-contact communication, and displays the provider of ToruCa based on the identification information such as ToruCa. .

  First, a case where ToruCa is acquired from digital broadcast data such as one-segment broadcast data and three-segment broadcast data will be described. Digital broadcast data (program data) such as one-segment broadcast data and three-segment broadcast data is broadcast from the television broadcast station 8 or the radio broadcast station 9 (ST11). This digital broadcast data is received by the car navigation system 5. This digital broadcast data includes ToruCa having identification information.

  In the car navigation system 5, when the application control unit 58 activates the one-segment broadcasting application or the three-segment broadcasting application and receives digital broadcasting data including ToruCa or the like, the ToruCa extracting unit 56 extracts ToruCa or the like from the digital broadcasting data ( ST12). The extracted ToruCa is stored in the storage unit 55. The ToruCa stored in the storage unit 55 is appropriately updated by a request from the car navigation system 5 or by supplementary information and update information periodically transmitted from the ToruCa content server 6 (ST13).

  Since identification information is included in the ToruCa or the like, the identification information reading unit 57 reads the identification information included in the ToruCa or the like (ST14) and outputs it to the display control unit 53. The display control unit 53 displays a map on the display 54, and based on the identification information included in the ToruCa, performs a ToruCa-related display at a position on the map that is collated based on the identification information (ST15). For example, as shown in FIG. 7B, a map is displayed on the display 54, and the ToruCa-related display 22 is displayed on the map.

  When using ToruCa by looking at the ToruCa-related display 22 displayed on the car navigation 5, the user holds the mobile terminal 1 over the R / W 59 of the car navigation 5 and acquires ToruCa (ST16). That is, by holding the mobile terminal 1 over the R / W 59 of the car navigation 5, the FeliCa application is activated, and ToruCa is connected by non-contact communication between the non-contact communication unit 15 of the mobile terminal 1 and the R / W 59 of the car navigation 5. The ToruCa is stored in the storage unit 14 of the portable terminal 1 by being transmitted and received. For the ToruCa to be transmitted to the mobile terminal 1, a desired ToruCa-related display on the display 54 of the car navigation 5 is selected.

  When using the ToruCa acquired with the portable terminal 1, the user holds the portable terminal 1 over the R / W 71 of the store side terminal 7 to perform non-contact communication (ST17). That is, by holding the mobile terminal 1 over the R / W 71 of the store-side terminal 7, the FeliCa application is activated, and the contactless communication unit 15 of the mobile terminal 1 and the R / W 71 of the store-side terminal 7 are contactless. ToruCa is transmitted and received by communication.

  In this way, advertisement information from the broadcast media can be displayed on the car navigation system 5, and the user can recognize the ToruCa-compatible store by viewing the car navigation system 5. In addition, since the ToruCa-related display is displayed on the car navigation system 5, when the ToruCa-related display location is reached, the ToruCa can be acquired and used from the car navigation system 5 with the mobile terminal 1, so that the ToruCa is used effectively. can do.

  Next, the case where ToruCa etc. are acquired from the shop side terminal 7 is demonstrated. The user holds the portable terminal 1 over the R / W 71 of the store side terminal 7 to perform non-contact communication and acquire ToruCa (ST21). That is, by holding the mobile terminal 1 over the R / W 71 of the store-side terminal 7, the FeliCa application is activated, and the contactless communication unit 15 of the mobile terminal 1 and the R / W 71 of the store-side terminal 7 are contactless. ToruCa etc. are transmitted and received by communication. This ToruCa or the like includes identification information.

  Next, the user holds the portable terminal 1 over the R / W 59 of the car navigation 5 and copies ToruCa or the like to the car navigation 5 (ST22). That is, by holding the portable terminal 1 over the R / W 59 of the car navigation 5, the FeliCa application is activated, and ToruCa or the like is performed by non-contact communication between the non-contact communication unit 15 of the portable terminal 1 and the R / W 59 of the car navigation 5 Is transmitted and received, and ToruCa is stored in the storage unit 55 of the car navigation system 5.

  In the car navigation system 5, the ToruCa stored in the storage unit 55 is appropriately updated according to a request from the car navigation system 5 or regularly with supplementary information or update information transmitted from the ToruCa content server 6 (ST 23).

  Since identification information is included in the ToruCa or the like, the identification information reading unit 57 reads the identification information included in the ToruCa or the like (ST24) and outputs it to the display control unit 53. The display control unit 53 displays a map on the display 54 and, based on the identification information included in the ToruCa or the like, performs a ToruCa-related display at a position on the map specified based on the identification information (ST25). For example, as shown in FIG. 7B, a map is displayed on the display 54, and the ToruCa-related display 22 is displayed on the map.

  When using ToruCa by looking at the ToruCa-related display 22 displayed on the car navigation 5, the user holds the mobile terminal 1 over the R / W 59 of the car navigation 5 and acquires ToruCa (ST26). That is, by holding the mobile terminal 1 over the R / W 59 of the car navigation 5, the FeliCa application is activated, and ToruCa is connected by non-contact communication between the non-contact communication unit 15 of the mobile terminal 1 and the R / W 59 of the car navigation 5. The ToruCa is stored in the storage unit 14 of the portable terminal 1 by being transmitted and received. For the ToruCa to be transmitted to the mobile terminal 1, a desired ToruCa-related display on the display 54 of the car navigation 5 is selected.

  When using the ToruCa acquired with the portable terminal 1, the user performs non-contact communication by holding the portable terminal 1 over the R / W 71 of the store side terminal 7 (ST27). That is, by holding the mobile terminal 1 over the R / W 71 of the store-side terminal 7, the FeliCa application is activated, and the contactless communication unit 15 of the mobile terminal 1 and the R / W 71 of the store-side terminal 7 are contactless. ToruCa is transmitted and received by communication.

  In addition, since the portable terminal 1 stores the ToruCa acquired from the store side terminal 7 in the storage unit 14, the ToruCa stored in the portable terminal 1 is acquired without acquiring the ToruCa from the car navigation 5. You may use in.

  In this way, the advertisement information acquired from the store-side terminal 7 can be displayed on the car navigation 5, and when the user views the car navigation 5, the ToruCa compatible store can be recognized. In addition, since the ToruCa-related display is displayed on the car navigation system 5, when the ToruCa-related display location is reached, the ToruCa can be acquired and used from the car navigation system 5 with the mobile terminal 1, so that the ToruCa is used effectively. can do.

  The present invention is not limited to the embodiment described above, and can be implemented with various modifications. For example, in the above-described embodiment, the case where the advertisement information is ToruCa, which is advertisement information for contactless IC card functions, is described. In the present invention, the advertisement information is for contactless IC card functions other than ToruCa. The same applies to advertisement information and other advertisement information. Further, the type of identification information, the screen display, the processing unit, and the processing procedure can be appropriately changed and implemented without departing from the scope of the present invention. Other modifications can be made without departing from the scope of the present invention.

It is a figure which shows schematic structure of the system provided with the car navigation terminal apparatus which concerns on embodiment of this invention. It is a block diagram which shows schematic structure of the portable terminal device in the system shown in FIG. It is a block diagram which shows schematic structure of the car navigation terminal apparatus in the system shown in FIG. It is a figure which shows the example of a ToruCa category icon. It is a sequence diagram for demonstrating the advertising information display method for non-contact IC card functions concerning an embodiment of the invention. It is a sequence diagram for demonstrating the advertising information display method for non-contact IC card functions concerning an embodiment of the invention. (A) is a figure which shows an example of the advertising information for non-contact IC card functions, (b) is a figure which shows the example of a display of the display of a car navigation terminal device.

Explanation of symbols

DESCRIPTION OF SYMBOLS 1 Mobile terminal 2 Mobile communication network 3 Mobile communication center 4 Internet 5 Car navigation 6 ToruCa content server 7 Store side terminal 8 Television broadcasting station 9 Radio broadcasting station 11,51 Control part 12,52 Communication control part 13 Display part 14,55 Storage part 15 Non-contact communication unit 16, 58 Application control unit 53 Display control unit 54 Display 56 ToruCa extraction unit 57 Identification information reading unit 59, 71 R / W

Claims (11)

An advertisement server that receives video / data broadcasting service data for mobile communication terminals including advertisement information having identification information and distributes update information for updating the advertisement information and / or supplement information for supplementing the advertisement information and communication control means for receiving the update information and the replenishment information from an extraction means for extracting the advertisement information from the data, and storage means for storing the advertisement information extracted by the extraction means, stored in said storage means based on the identification information of the advertisement information, comprising: display means for displaying the provider of the advertisement information, and a non-contact communication means capable of transmitting and receiving in a non-contact communication the advertising information,
The car navigation terminal apparatus , wherein the advertisement information stored in the storage means is updated by the update information and / or supplement information received by the communication control means . Update information from a contactless communication means capable of transmitting and receiving advertisement information having identification information by contactless communication, update information for updating the advertisement information, and / or supplementary information for supplementing the advertisement information, and Based on the identification information of the advertisement information stored in the storage means, a communication control means for receiving supplement information, a storage means for storing the advertisement information received by the contactless communication, and a provider of the advertisement information comprising display means for displaying, and
The car navigation terminal apparatus , wherein the advertisement information stored in the storage means is updated by the update information and / or supplement information received by the communication control means .   The reading means for reading the identification information of the advertisement information is provided, and the display means superimposes the provider on a map displayed on the display means based on the identification information. Or the car navigation terminal device of Claim 2.   4. The car navigation terminal device according to claim 1, wherein the identification information is telephone number information, a keyword, or location information. The car navigation terminal device receives video / data broadcasting service data for mobile communication terminals including advertisement information having identification information, and updates information for updating the advertisement information and / or supplement for supplementing the advertisement information. Receiving the update information and supplementary information from an advertisement server that distributes information; extracting the advertisement information from the data ; storing the extracted advertisement information; and the stored advertisement information based on the identification information, anda step of displaying the provider of the advertisement information,
The stored advertisement information is updated with the received update information and / or supplement information . Advertisement in which a car navigation terminal device receives advertisement information having identification information by a mobile terminal device through contactless communication, update information for updating the advertisement information, and / or supplement information for supplementing the advertisement information A step of receiving the update information and supplement information from the server; a step of storing the advertisement information received by the contactless communication; and a provider of the advertisement information based on the identification information of the stored advertisement information anda step of displaying,
The stored advertisement information is updated with the received update information and / or supplement information .   The step of displaying the provider of the advertisement information reads the identification information of the advertisement information, and superimposes the provider on a map displayed on the display means based on the identification information. The advertisement information display method according to claim 5 or 6.   The advertisement information display method according to any one of claims 5 to 7, wherein the identification information is telephone number information, a keyword, or location information.   The advertisement information display method according to any one of claims 5 to 8, wherein the advertisement information corresponding to the provider displayed on the display means is transmitted to the mobile terminal device by non-contact communication. How to use advertising information. A system including a car navigation terminal device and an advertisement server that communicate via a network,
The advertisement server distributes update information for updating advertisement information having identification information and / or supplement information for supplementing the advertisement information to the car navigation terminal device,
The car navigation terminal device
Communication control means for receiving video / data broadcasting service data for mobile communication terminals including advertisement information having the identification information, and receiving the update information and supplement information distributed from the advertisement server; Based on the identification information of the advertisement information stored in the storage means, the extraction means for extracting the advertisement information, the storage means for storing the advertisement information extracted by the extraction means, the provider of the advertisement information Display means for displaying, and non-contact communication means capable of transmitting and receiving the advertisement information by non-contact communication,
The advertisement information stored in the storage means is updated by the update information and / or supplement information received by the communication control means. A system including a car navigation terminal device and an advertisement server that communicate via a network,
The advertisement server distributes update information for updating advertisement information having identification information and / or supplement information for supplementing the advertisement information to the car navigation terminal device,
The car navigation terminal device
Non-contact communication means capable of transmitting and receiving advertisement information having the identification information by non-contact communication, communication control means for receiving the update information and supplement information distributed from the advertisement server, and the non-contact communication received by the non-contact communication Storage means for storing advertisement information; and display means for displaying a source of the advertisement information based on the identification information of the advertisement information stored in the storage means,
  The advertisement information stored in the storage means is updated by the update information and / or supplement information received by the communication control means.

Images