JP4976206B2 - Information distribution server, information distribution system, information distribution method, and information distribution server program - Google Patents

Description

  The present invention relates to an information distribution server, an information distribution system, an information distribution method, and an information distribution server program that distribute distribution information determined based on history information such as access history.

Access to information contents on the Internet using mobile communication terminals such as mobile phones has become widespread. Among them, in recent years, position-dependent services that determine information to be distributed using the current position information of users are often used. Here, the user's location information is specified using sensor information such as GPS or base station information wirelessly accessed by the mobile terminal, and information that is likely to be required at the specified location is selected and presented. Therefore, the convenience of the user is improved (for example, see Non-Patent Document 1 or Non-Patent Document 2). In addition to location information such as GPS, for example, in Patent Document 1, a traffic route is determined from information related to movement by a commuter pass, and information on bases that can be used when using the traffic route (advertising etc.) ) Is acquired and transmitted to the user's terminal.
Japanese Patent No. 3372935 K.Takahashi, N.Miura, S.Yokoji and K.Shima, “MobileInfo Search: Information Integration for Location-Aware Computing”, IPSJ Journal, Vol.41, No.4pp1192-1201, 2000 Satoshi Oyama, Satoshi Hiramatsu, Koichi Yamada, “Digital City Kyoto: Toward Public Information Space for Citizens”, bit, Vol.33, No.4, pp.8-12, 2001

  However, since the above-described conventional method is based on the premise that the acquired history information is notified to the server in real time, if the notification of the history information is delayed, information distribution may be performed at an incorrect timing. For example, when trying to distribute information to a person in “Yokohama”, when the timing of notifying the acquired location information “Yokohama” to the server is delayed by about 30 minutes (for example, after positioning by mobile phone, out of communication range) In some cases, it may notify people who are not already in Yokohama about the information in the vicinity of “Yokohama”, and the distribution information according to the user's situation cannot be properly distributed. It was.

  An object of the present invention is to provide an information distribution server, an information distribution system, an information distribution method, and an information distribution server program capable of appropriately distributing distribution information in accordance with a user's situation. With the goal.

In order to solve the above-described problem, the information distribution server of the present invention receives, from a communication terminal, ID information of the communication terminal, history information indicating a processing history in the communication terminal, and time information indicating a processing time in the processing history. A receiving means for receiving, a history information storing means for distinguishing and storing history information and time information received by the receiving means by the ID information, and a plurality of preference determination rules composed of a combination of history information are stored. The preference determination rule storage means, the timing control rule storage means for storing a plurality of timing control rules composed of combinations of history information for which valid times are set, the preference determination rule and the timing control rule are associated with each other Stored in the mapping storage means for storing the mapping information and the preference discrimination rule storage means. If the preference determination rule that is set exists in the history information corresponding to the ID information of the communication terminal stored in the history information storage means, the timing control rule corresponding to the existing preference determination rule is mapped to the mapping When the matching means for determining based on the mapping information stored in the storage means and the timing control rule determined by the matching means exist in the history information, the timing control rule is set to the existing timing control rule. Validity determination means for determining the validity of the timing control rule based on the validity time of each history information, and within a predetermined validity time based on the time information among the history information stored in the history information storage means based on a history record information, it is determined to be valid by the validity determination unit Timing It comprises a selection means for selecting distribution information corresponding to the grayed control rule, and transmission means for transmitting the distribution information selected by the selection means to the communication terminal.

  In this information distribution server, as the history information, at least one of terminal location acquisition history, purchase history, web access history, web search history, and information determined by a scheduler is defined. Is preferred.

According to this invention, the ID information of the communication terminal, the history information indicating the processing history in the communication terminal, and the time information indicating the processing time in the processing history are received from the communication terminal, and the received history information and time information are received. , And discriminately store the ID information. Then, distribution information to be distributed to the communication terminal indicated by the received ID information can be selected based on history information and time information, and the selected distribution information can be transmitted to the communication terminal. As a result, it is possible to select distribution information to be distributed at an appropriate time, for example, when reception of history information is delayed due to a network delay, a transmission delay due to the communication terminal moving out of service area, etc. In addition, the distribution information in consideration of the time information is selected, and the distribution information suitable for the timing at that time can be transmitted. Therefore, it is possible to select and transmit appropriate distribution information based on the user history information.
Further, in the present invention, when the preference determination rule exists in the history information corresponding to the ID information of the communication terminal, the timing control rule corresponding to the existing preference determination rule is determined based on the mapping information, When the timing control rule that has been set exists in the history information, the validity of the timing control rule is determined based on the effective time of each piece of history information set in the existing timing control rule. Then, distribution information corresponding to the timing control rule determined to be valid can be selected. Thereby, a user's preference state can be discriminate | determined by a preference discrimination | determination rule, distribution information can be further selected by a timing control rule, and also distribution information effective in time can be selected. Therefore, it is possible to select and transmit appropriate distribution information based on the user history information.

  Furthermore, by dividing into preference discrimination rules and timing control rules, the number of rules for selecting distribution information can be reduced. In other words, by dividing the rules, these preference determination rules and timing control rules can be used in combination with each other, so the number of rules can be reduced, thereby reducing the great burden on the construction and maintenance of distribution rules. be able to.

  In the information distribution server according to the present invention, the validity determination means may be a timing at which a difference between the time information given to the history information constituting the timing control rule and the current time is within the effective time of the history information. It is preferable to determine that the control rule is valid.

  According to this invention, it is effective by determining that the timing control rule in which the difference between the time information given to the history information constituting the timing control rule and the current time is within the valid time of the history information is valid. The distribution information determined based on the old history information outside the time is not transmitted, and the distribution information more suited to the state of the user can be selected.

  The information distribution system of the present invention is an information distribution system comprising the above information distribution server and a mobile communication terminal, wherein the mobile communication terminal specifies a collection means for collecting history information and a terminal. Storage means for storing ID information; and transmission means for transmitting history information collected by the collection means and ID information stored in the storage means to the information distribution server, the reception at the information distribution server The means receives history information, time information and ID information from the mobile communication terminal, and the transmission means in the information distribution server distributes the distribution information to the mobile communication terminal defined by the ID information. It has.

  According to the present invention, the mobile communication terminal transmits the collected history information and the ID information stored in advance to the information distribution server, so that the information distribution server can distribute the distribution information based on the history information in the mobile communication terminal. Can be selected and sent.

  The information distribution system according to the present invention is an information distribution system including the information distribution server, the mobile communication terminal, and the fixed communication terminal. The fixed communication terminal includes a collection unit that collects history information; Storage means for storing ID information of a mobile communication terminal; and transmission means for transmitting history information collected by the collection means and ID information stored in the storage means to the information distribution server, the information distribution The receiving means in the server receives history information, time information and ID information from the fixed communication terminal, and the transmitting means in the information distribution server is the mobile communication terminal and / or the fixed information defined by the ID information. A configuration for distributing distribution information to a communication terminal is provided.

  According to this invention, the information distribution server is based on the history information in the fixed communication terminal by transmitting the history information collected by the fixed communication terminal and the ID information of the mobile communication terminal stored in advance to the information distribution server. The distribution information can be selected and the selected distribution information can be transmitted to the mobile communication terminal and the fixed communication terminal. Thereby, the distribution information based on the history information of the fixed communication terminal can be selected, and when there is a user who uses the fixed communication terminal more frequently than the mobile communication terminal, the history information that is more in the usage state of the user is displayed. Based on the distribution information can be selected.

  The information distribution system of the present invention is an information distribution system including the information distribution server, the mobile communication terminal, and the fixed communication terminal. The mobile communication terminal collects history information in the fixed communication terminal. Collecting means; and transmitting means for transmitting history information collected by the collecting means to the information distribution server, wherein the transmitting means in the information distribution server includes the mobile communication terminal defined by the ID information; The distribution information is distributed to the fixed communication terminal.

  According to this invention, the mobile communication terminal collects history information in the fixed communication terminal, and transmits the collected history information to the information distribution server, so that the information distribution server acquires the history information of the fixed communication terminal. Can do. Therefore, the distribution information based on the history information of the fixed communication terminal can be selected, and when there is a user who uses the fixed communication terminal more frequently than the mobile communication terminal, the distribution information is more based on the history information in the user's usage state. Distribution information can be selected.

  The present invention has been described so far as an information distribution server and an information distribution system. As will be apparent to those skilled in the art from the description of this specification, a program (information distribution server program), a method (information distribution) Method).

Also, the information distribution method of the present invention is a timing configured by a combination of preference determination rule storage means for storing a plurality of preference determination rules configured from a combination of history information and history information for which an effective time is set. In an information distribution method in an information distribution server comprising: a timing control rule storage unit that stores a plurality of control rules; and a mapping storage unit that stores mapping information in which the preference determination rule and the timing control rule are associated with each other. from the terminal, the ID information of the communication terminal, a receiving step of receiving the time information indicating a processing time in the history information and the processing history showing the processing history in the communication terminal, the history information and time information received in said receiving step Is stored in the history information storage means, distinguished by ID information. When the history information storage step and the preference determination rule stored in the preference determination rule storage means exist in the history information corresponding to the ID information of the communication terminal stored in the history information storage means, A matching step for determining a timing control rule corresponding to an existing preference determination rule based on mapping information stored in the mapping storage means, and a timing control rule determined by the matching step exist in the history information. In this case, the validity determination step for determining the validity of the timing control rule based on the validity time of each history information set in the existing timing control rule, the history information received by the reception step, and A history information storage unit that stores time information by distinguishing it by the ID information. On the basis of the history information which is history in the predetermined valid time based on the time information, the distribution information corresponding to the validity determination timing control rule it is determined to be valid by step out of the history information stored in the And a transmission step of transmitting the distribution information selected in the selection step to the communication terminal.

The information distribution server program of the present invention is configured by a combination of preference determination rule storage means for storing a plurality of preference determination rules configured from a combination of history information and history information for which an effective time is set. An information distribution server program executed in a computer comprising: timing control rule storage means for storing a plurality of timing control rules; and mapping storage means for storing mapping information in which the preference determination rule and the timing control rule are associated with each other in, from the communication terminal, the ID information of the communication terminal, the history information received and the receiving means, at said receiving means for receiving time information indicating a processing time in the history information and the processing history showing the processing history in the communication terminal And time information are distinguished by ID information. When the history information storage means for storing and the preference determination rule stored in the preference determination rule storage means exist in the history information corresponding to the ID information of the communication terminal stored in the history information storage means The history information includes a matching unit that determines a timing control rule corresponding to the existing preference determination rule based on mapping information stored in the mapping storage unit, and a timing control rule that is determined by the matching unit. If present, validity determination means for determining the validity of the timing control rule based on the validity time of each history information set in the existing timing control rule, and the history received by the receiving means Information and time information are stored in the history information storage means for distinguishing and storing the information by the ID information. And among the history information based on the time information based on the history information which is history in the predetermined valid time that selection for selecting distribution information corresponding to the timing control rules are determined to be valid by the validity determination unit And a computer functioning as transmission means for transmitting the distribution information selected by the selection means to the communication terminal.

  The description of the invention so far does not list the features essential to the present invention, and a sub-combination of these features can also be an invention.

  According to the present invention, it is possible to select distribution information to be distributed at an appropriate time. For example, when reception of history information is delayed due to a network delay, a transmission delay due to the communication terminal moving out of service area, or the like. Even so, the distribution information considering the time information is selected, and the distribution information suitable for the timing at that time can be transmitted. Therefore, it is possible to select and transmit appropriate distribution information based on the user history information.

  Here, the present invention can be implemented in many different forms. Therefore, it should not be interpreted only by the description of the following embodiment.

  In the embodiment, the system will be mainly described. However, as will be apparent to those skilled in the art, the present invention can also be implemented as a program and method usable in a computer. In addition, the present invention can be implemented in hardware, software, or software and hardware embodiments. The program can be recorded on any computer-readable medium such as a hard disk, CD-ROM, DVD-ROM, optical storage device, or magnetic storage device. Furthermore, the program can be recorded on another computer via a network.

  The present invention can be readily understood by considering the following detailed description with reference to the accompanying drawings shown for the embodiments. Subsequently, embodiments of the present invention will be described with reference to the accompanying drawings. Where possible, the same parts are denoted by the same reference numerals, and redundant description is omitted.

  A configuration of the information distribution system according to the present embodiment will be described. FIG. 1 is a system configuration diagram showing the configuration of the information distribution system according to the present embodiment. As shown in FIG. 1, the information distribution system 10 according to the present embodiment distributes mobile communication terminal 16 configured by a mobile phone or the like and distribution information determined according to user scheduler information, access history, and the like. It is comprised by the information delivery server 12 to do. In FIG. 1, the information distribution server 12 includes a preference determination rule management table 21 a, a timing control rule management table 21 b, a distribution information storage unit 23, and a history storage unit 25. In addition, the information delivery server 12 in FIG. 1 shows a schematic configuration.

  The information distribution server 12 is based on the preference determination rule stored in the preference determination rule management table 21a, the timing control rule stored in the timing control rule management table 21b, and the history information stored in the history storage unit 25. The distribution information stored in the distribution information storage unit 23 is selected and distributed to the mobile communication terminal 16. The mobile communication terminal 16 notifies the user of the received distribution information, so that the user can receive distribution information that suits his / her preference.

  FIG. 2 is a block diagram showing functional configurations of the mobile communication terminal 16 and the information distribution server 12. FIG. 2A is a block diagram of the information distribution server 12, and FIG. 2B is a block diagram of the information distribution server 12.

  The information distribution server 12 includes a history receiving unit 20 (receiving unit), a rule storage unit 21, a preference determination rule matching unit 22, a distribution information storage unit 23, a timing control rule matching unit 24 (matching unit), and a history storage unit 25 ( A history information storage unit), a history acquisition date validity determination unit 26 (validity determination unit), a distribution information selection unit 28 (selection unit), a distribution information transmission unit 30 (transmission unit), and a preference determination result holding unit 32. It consists of The rule storage unit 21 includes a preference determination rule management table 21a (preference determination rule storage unit), a timing control rule management table 21b (timing control rule storage unit), and a preference-timing mapping table 21c (mapping storage unit). The distribution information storage unit 23 includes a distribution information management table 23a. The history storage unit 25 includes a Web search history management table 25a, a terminal location management table 25b, and a purchase history management table 25c. , A scheduler information management table 25d, and a Web access history management table 25e. Each of these functional elements is configured and processed by hardware as follows.

  FIG. 3 is a hardware configuration diagram of the information distribution server 12. As shown in FIG. 3, the information distribution server 12 physically includes a CPU 101, a RAM 102 and a ROM 103 as main storage devices, an auxiliary storage device 105 such as a hard disk, an input device 106 such as a keyboard and a mouse as input devices, The computer system includes an output device 107 such as a display and a communication module 104 which is a data transmission / reception device such as a network card. Each function described in FIG. 2 has a communication module 104, an input device 106, and an output device 107 under the control of the CPU 101 by reading predetermined computer software on hardware such as the CPU 101 and the RAM 102 shown in FIG. This is realized by reading and writing data in the RAM 102 and the auxiliary storage device 105. Hereinafter, each functional block will be described based on the functional blocks shown in FIG.

  The history receiving unit 20 acquires the history information acquired from the mobile communication terminal 16 together with history information transmitted from the mobile communication terminal 16, for example, terminal location information, purchase history information, web access history information, and web search history information. And a part that receives the terminal ID of the mobile communication terminal 16. The history receiving unit 20 identifies the received history information, outputs it to the history storage unit 25, and stores it in each table.

  The rule storage unit 21 includes a preference determination rule management table 21a, a timing control rule management table 21b, and a preference-timing mapping table 21c.

  The preference determination rule management table 21a is information composed of a combination of various history information stored in the history storage unit 25, and stores a rule for determining the user preference of the mobile communication terminal 16. Part. FIG. 4 shows an example of the preference discrimination rule. In the preference determination rule management table 21a, as shown in FIG. 4, a rule is described for each rule ID. This rule is expressed by logical expressions of various history information, and is described using AND conditions and OR conditions. The history information described in the preference determination rule is not limited to the history information stored in the history storage unit 25, but is information that can be arbitrarily determined by the operator of the information distribution server 12.

  In the example of FIG. 4, the rule {C1 and C2 and {C3 or C4}} is described for the rule ID: P0001. For example, when history C1 is location information, history C1 = "Location: Yokohama", and history C2 is a web search keyword, history C2 = "Keyword: japan", history C3 is purchase history information. In this case, history C3 = “Buy: ticket”, and history C4 = “Webaccess: http: abc.cc.com” are defined when the history C4 is a web access history. In addition, in the case of a schedule, “Schedule: Travel” or the like can be defined, and one or more pieces of history information are included.

  The timing control rule management table 21b is a rule for determining the date and time suitable for distributing the distribution information to the user of the mobile communication terminal 16 based on the acquisition date and time of various history information stored in the history storage unit 25. Thus, it is a part for storing a rule composed of a combination of history information for which valid times are set. FIG. 5 shows an example of the timing control rule. In the timing control rule management table 21b, as shown in FIG. 5, rule IDs and timing control rules are described in association with each other. Similar to the preference determination rule, this rule is expressed by logical expressions of various history information, and is described using AND conditions and OR conditions. The history information described in the timing control rule is not limited to the history information stored in the history storage unit 25, but is information that can be arbitrarily determined by the operator of the information distribution server 12.

  As shown in FIG. 5, the rule {C8 (5) or C9 (3) or C10 (1)} is described for the rule ID T0001. Here, the history C8, the history C9, and the history C10 indicate history information as in the preference determination rule. When the history C8 is location information, for example, the history C8 = “Location: Yokohama” is defined. And in this rule ID: T0001, “history C8 (execution priority flag 5), history C8 (execution priority flag 3), or history C10 (execution priority flag 1)” If it is verified, it is regarded as matching success ”. Here, the execution priority flag indicates a difference from the current date and time, “5” is “within 1 minute” from the current time, “3” is “within 1 hour” from the current time, “1” indicates that there may be any difference from the current time.

  For example, when the history C8 (Location: Yokohama) is notified and the history acquisition date / time included in the history information is “February 11, 2007 13:30”, the history C8 is an execution priority flag in the timing control rule. Is 5 ("within 1 minute"), it is considered valid only when the current time is "February 11, 2007 13:30 to February 11, 2007 13:31". Further, when the history C9 (for example, Buy: Goods A) is notified and the history acquisition date and time included in the history information is “February 11, 2007 13:30”, the history C9 is executed in the timing control rule. Since the priority flag is 3 (“within 1 hour”), it is considered to be valid only when the current time is “from February 11, 2007 13:30 to February 11, 2007 14:30”.

  The preference-timing mapping table 21c is a table that stores the preference determination rule ID described in the preference determination rule management table 21a, the timing control rule ID described in the timing control rule management table 21b, and the mapping ID in association with each other. It is. Using this preference-timing mapping table 21c, the preference discrimination rule ID extracted from the preference discrimination rule management table 21a is extracted from the timing control rule management table 21b. FIG. 6 shows an example of the preference-timing mapping table. As shown in FIG. 6, a mapping ID, a preference determination rule ID, and a timing control rule ID are stored in association with each other. Using this preference-timing mapping table 21c, the timing control rule matching unit 24 extracts a timing control rule ID corresponding to the preference determination rule ID, and the distribution information selection unit 28 performs mapping corresponding to the extracted timing control rule ID. The ID is extracted from the preference-timing mapping table 21c.

  When history information is received from the mobile communication terminal 16 by the history receiving unit 20, the preference determination rule matching unit 22 reads all history information corresponding to the mobile communication terminal 16 stored in the history storage unit 25, and determines the preference. This is a part for determining whether or not the preference determination rule stored in the rule management table 21a exists in the read all history information. For example, the preference determination rule matching unit 22 stores all history information stored in the history storage unit 25 when {C1 and C2 and {C3 or C4}} are described in the preference determination rule management table 21a. Whether or not history C1 and history C2 are stored and at least one of history C3 and history C4 is stored is determined.

  The preference determination result holding unit 32 is a part that stores the preference determination result determined by the preference determination rule matching unit 22, and stores a rule ID of the matched preference determination rule when a matching rule exists.

  The timing control rule matching unit 24 determines the presence / absence of a timing control rule corresponding to the preference determination rule extracted by the preference determination rule matching unit 22 based on the preference-timing mapping table 21c, and selects the corresponding timing control rule as preference- This is a part extracted from the timing mapping table 21c.

  The timing control rule matching unit 24 is a part that determines whether or not the extracted timing control rule exists in the history storage unit 25. For example, the timing control rule matching unit 24 stores the extracted timing control rule as a rule {C8 (5) or C9 (3) or C10 (1)} in the timing control rule management table 21b. Then, it is determined whether any one of the history C8, the history C9, and the history C10 is stored in the history storage unit 25.

  The history storage unit 25 includes a web search history management table 25a, a terminal location management table 25b, a purchase history management table 25c, a scheduler information management table 25d, and a web access history management table 25e. The history information received by the unit 20 is stored. For example, when the history receiving unit 20 receives web search history information, the web search history management table 25a stores the received web search history information. The history storage unit 25 stores the history information described above in association with the terminal ID of the mobile communication terminal 16.

  The history acquisition date validity determination unit 26 is a part that determines the validity of the timing control rule determined to exist in the history storage unit 25 by the timing control rule matching unit 24 based on the history acquisition date. For example, when the rule {C8 (5) or C9 (3) or C10 (1)} is stored in the history storage unit 25, the history acquisition date validity determination unit 26 determines that the acquisition date and time of the history C8 is the current date. It is determined whether it was acquired within one minute as compared to the time and whether the history C9 was acquired within one hour. Note that the history C10 is not considered here because it is not limited by the acquisition date and time. When the history acquisition date validity determination unit 26 determines that the timing control rule is valid, it outputs the timing control rule ID to the distribution information selection unit 28.

  The distribution information selection unit 28 extracts the mapping ID associated with the valid timing control rule ID from the preference-timing mapping table 21c, and reads and selects the distribution information corresponding to the mapping ID from the distribution information management table 23a. Part. The distribution information selection unit 28 outputs the selected distribution information to the distribution information transmission unit 30.

  The distribution information storage unit 23 is a part that holds a distribution information management table 23a. The distribution information management table 23a is a part that stores a distribution information management table in which distribution information that is content is associated with a set of a preference determination rule and a timing control rule indicated by a mapping ID. FIG. 7 shows an example of this distribution information management table. As shown in FIG. 7, mapping IDs and distribution information composed of text are stored in association with each other. The distribution information selection unit 28 can extract distribution information corresponding to the mapping ID from the distribution information management table.

  The distribution information transmitting unit 30 is a part that transmits the distribution information selected by the distribution information selecting unit 28 to the mobile communication terminal 16. The distribution information transmitting unit 30 stores a terminal ID and a destination (for example, an e-mail address) in association with each other, and transmits to the destination based on the terminal ID of the mobile communication terminal acquired from the history storage unit 25. To do.

  Next, the configuration of the mobile communication terminal 16 will be described. As shown in FIG. 2B, the mobile communication terminal 16 includes a web search history acquisition unit 40 (collection unit), a purchase history acquisition unit 42 (collection unit), a history acquisition date and time adding unit 44, and a history information transmission unit 46 (storage). Means, transmission means), distribution information display control section 48, terminal position acquisition section 50 (collection means), scheduler information acquisition section 52 (collection means), and web access history acquisition section 54 (collection means). The mobile communication terminal 16 is also composed of hardware such as a CPU, a RAM, and a ROM, like the information distribution server 12, and executes the above-described functions according to a program. A specific hardware configuration is as shown in FIG.

  The web search history acquisition unit 40 is a part that acquires a search history in which a user of the mobile communication terminal 16 has performed a web search, that is, a search keyword input to a search engine on the web. The web search history acquisition unit 40 holds the acquired search keyword and outputs it to the history information transmission unit 46 so that it can be transmitted to the information distribution server 12 at predetermined intervals, at a predetermined time, or immediately after acquisition.

  The purchase history acquisition unit 42 is a part that acquires a purchase history indicating that a product has been purchased using an IC chip-mounted mobile phone such as a non-contact IC card. The purchase history acquisition unit 42 holds the acquired purchase history information and outputs it to the history information transmission unit 46 so that it can be transmitted to the information distribution server 12 at predetermined intervals, at a predetermined time, or immediately after acquisition.

  The terminal position acquisition unit 50 is a part that periodically acquires position information of the mobile communication terminal 16 by area positioning using GPS or a base station. The terminal position acquisition unit 50 holds the acquired position information and outputs it to the history information transmission unit 46 so that it can be transmitted to the information distribution server 12 at predetermined intervals, at a predetermined time, or immediately after acquisition.

  The scheduler information acquisition unit 52 is a part that acquires schedule and date / time information that is input information to the scheduler by the user. The scheduler information acquisition unit 52 may acquire scheduler information by performing input / output with respect to the scheduler information registered in the web or the like, or may store the scheduler information in a memory in the mobile communication terminal 16. Alternatively, the scheduler information may be acquired. The scheduler information acquisition unit 52 holds the acquired scheduler information and outputs it to the history information transmission unit 46 so that it can be transmitted to the information distribution server 12 at predetermined intervals, at a predetermined time, or immediately after acquisition.

  The web access history acquisition unit 54 is a part that acquires an access history for a web, for example, a URL. The web access history acquisition unit 54 holds the acquired access history and outputs it to the history information transmission unit 46 so that it can be transmitted to the information distribution server 12 at predetermined intervals, at a predetermined time, or immediately after acquisition.

  The history acquisition date and time giving unit 44 is a part that gives a history acquisition date and time to the various types of history information described above, and the history acquired by each acquisition unit (web search history acquisition unit 40 to web access history acquisition unit 54). The acquired history acquisition date is assigned to the information.

  The history information transmitting unit 46 is a part that transmits the history information acquired by each acquiring unit to the predetermined information distribution server 12 in association with the terminal ID indicating the self, including the history acquisition date and time. The history information transmitting unit 46 may transmit the history information every time the history information is acquired or at a predetermined cycle. Further, the history information transmission unit 46 stores its own terminal ID, and transmits history information together with this terminal ID.

  The distribution information display control unit 48 is a part that receives the distribution information transmitted by the distribution information transmission unit 30 in the information distribution server 12 and controls the received distribution information to be displayed on the display unit 48a such as a display. A display example of the distribution information displayed by the distribution information display control unit 48 is shown in FIG. A normal portable terminal includes a display unit 48a for displaying information and a button 56 for operating the portable terminal. As shown in FIG. 9, the distribution information is displayed on the display unit 48 a under the control of the distribution information display control unit 48. FIG. 9 shows an example in which the distribution information corresponding to the mapping ID: M0001 is displayed on the display unit 48a from the distribution information management table.

  Processing of the information distribution server 12 configured as described above will be described. FIG. 8 is a flowchart showing the processing of the information distribution server 12 in the present embodiment. The history receiving unit 20 receives the terminal ID, the history information, and the history acquisition date and time and stores them in the history storage unit 25 (S101). All history information corresponding to the received terminal ID is read by the preference determination rule matching unit 22 (S102).

  The preference determination rule matching unit 22 determines whether or not history information defined by the rules stored in the preference determination rule management table 21a exists in the history storage unit 25, and matching processing with the preference determination rule Is performed (S103). In S103, when it is determined that the history information exists and matching is successful (S104: YES), the preference determination result holding unit 32 holds the preference determination ID, and the timing control rule matching unit 24, the timing control rule ID corresponding to the held preference determination rule ID is read from the preference-timing mapping table 21c stored in the preference-timing mapping table 21c, and is mapped to the preference determination rule. The current timing control rule is read (S105).

  Then, the timing control rule matching unit 24 determines whether or not the read timing control rule exists in the history storage unit 25, thereby matching with the read timing control rule (S106). ). If it is determined in S106 that the matching is successful (S107: YES), the history acquisition date is read from the history information received by the history receiving unit 20 (S108). Based on the read history acquisition date and time and the timing control rule stored in the timing control rule management table 21b, the execution condition is collated by the history acquisition date validity determination unit 26 (S109).

  If it is determined by the history acquisition date validity determination unit 26 that the execution condition is satisfied (S110: YES), the timing control rule ID determined to satisfy the execution condition is output to the distribution information selection unit 28. Then, the distribution information selection unit 28 reads the mapping ID corresponding to the timing control rule ID from the preference-timing mapping table 21c, and the distribution information corresponding to the mapping ID is received from the distribution information storage unit 23 (distribution information management table 23a). The distribution information read out (S111) and read out by the distribution information transmitting unit 30 is transmitted (S112).

  Next, a modification of this embodiment will be described. FIG. 10 is a system configuration diagram showing a system configuration of the information distribution system 11 in the modification. As shown in FIG. 10, in this modified example, in addition to the mobile communication terminal 16, the PC 18 transmits history information to the information distribution server 12 using the terminal ID of the mobile communication terminal 16, and the information distribution server 12 can receive information corresponding to the terminal ID.

  FIG. 11 illustrates a configuration of an information distribution system in a modification of the present embodiment. FIG. 11A shows the configuration of the information distribution server 12, and FIG. 11B shows the configuration of the PC 18. The configuration of the information distribution server 12 is the same as the configuration shown in FIG.

  The PC 18 includes a web search history acquisition unit 40 (collection unit), a purchase history acquisition unit 42 (collection unit), a history acquisition date and time adding unit 44, a scheduler information acquisition unit 52 (collection unit), and a web access history acquisition unit 54 (collection unit). ), History information transmission unit 46 (transmission unit), terminal ID verification unit 80 (storage unit), and portable communication unit 82. The mobile communication terminal 16 includes a web search history acquisition unit 40, a purchase history acquisition unit 42, a history acquisition date assigning unit 44, a scheduler information acquisition unit 52, a web access history acquisition unit 54, and a history information transmission unit 46. Same in terms. Further, since the PC 18 needs to be able to transmit history information and receive distribution information using the terminal ID of the mobile communication terminal 16, the PC 18 needs the terminal ID verification unit 80 and the portable communication unit 82. And Hereinafter, these different configurations will be described.

  The terminal ID verification unit 80 is a part that determines whether or not the terminal ID received from the mobile communication terminal 16 matches the ID assigned to the PC 18. The terminal ID verification unit 80 stores the terminal ID of the mobile communication terminal 16.

  The mobile communication unit 82 receives the request for history information and the terminal ID from the mobile communication terminal 16, and if it is determined that the terminal ID matches in the collation result by the terminal ID collation unit 80, the mobile communication terminal 16 stores the history information. Output to. This history information is history information in the PC 18, and as described above, is a web search history, purchase history, scheduler information, web access history, and the like.

  Further, since the information distribution server 12 distributes distribution information to the mobile communication terminal 16 and the PC 18, the distribution information transmitting unit 30 has a plurality of destinations, that is, mobile communication, for one terminal ID. The destination of the terminal 16 and the destination of the PC 18 are stored in association with each other, and the distribution information is distributed to the destination of the mobile communication terminal 16 and the destination of the PC 18.

  Next, the configuration of the mobile communication terminal 16 in this modification will be described. FIG. 12 is a block diagram showing a functional configuration of the mobile communication terminal 16. As shown in FIG. 12, the mobile communication terminal 16 includes a web search history acquisition unit 40, a purchase history acquisition unit 42, a history acquisition date and time giving unit 44, a history information transmission unit 46 (transmission means), a distribution information display control unit 48, The terminal location acquisition unit 50, scheduler information acquisition unit 52, web access history acquisition unit 54, PC history information reception unit 84 (collection means), and PC communication unit 86 are configured. Since the difference from the mobile communication terminal 16 described above lies in the PC history information receiving unit 84 and the PC communication unit 86, this difference will be described, and description of other configurations will be omitted.

  The PC history information receiving unit 84 is a part that receives the history information transmitted from the PC 18 in response to a request for history information transmitted from the PC communication unit 86.

  The PC communication unit 86 is a part that outputs a terminal ID and history information acquisition request to the PC 18.

  The history information transmitting unit 46 is acquired by the history information received by the PC history information receiving unit 84 and the web search history acquiring unit 40 to the web access history acquiring unit 54 using the newly added configuration. The history information is transmitted to the information distribution server 12 together with the terminal ID. Note that the communication process between the PC 18 and the mobile communication terminal 16 can be simplified by transmitting and receiving information through local communication such as Bluetooth.

  Next, processing of the information distribution system configured as described above will be described. FIG. 13 is a sequence diagram showing a processing sequence of the information distribution system 11. In FIG. 13, the information distribution server 12 shows a process of collecting history information directly from the PC 18.

  In the PC 18, the history information is collected by the web search history acquisition unit 40 to the web access history acquisition unit 54 (S201). Then, the history information transmitting unit 46 transmits the terminal ID together with the history information from the PC 18 to the information distribution server 12 (S202). Note that the terminal ID of the mobile communication terminal 16 is preset in the PC 18, and the terminal ID is transmitted to the information distribution server 12 together with the history information.

  In the information distribution server 12, reading of all history information corresponding to the terminal ID, matching processing between the history and the preference determination rule, matching processing between the history and the timing control rule, and the like are performed (S100). Note that the processing of S100 is equivalent to the processing of S101 to S111 in FIG. Then, distribution information is transmitted from the information distribution server 12 to the PC 18 and the mobile communication terminal 16 (S112, S113). Although the distribution information is transmitted to the PC 18 and the mobile communication terminal 16 here, the distribution information may be transmitted to either one.

  In this manner, the information distribution server 12 can select distribution information corresponding to the history information in the PC 18.

  Next, in this modification, processing when the mobile communication terminal 16 transmits history information of the PC 18 to the information distribution server 12 will be described. FIG. 14 is a sequence diagram showing processing when the mobile communication terminal 16 transmits history information of the PC 18 to the information distribution server 12.

  In the PC 18, history information is collected and held by the web search history acquisition unit 40 or the like (S301). When a condition such as a user operation or reaching a predetermined period is satisfied, the PC communication unit 86 transmits a history information acquisition request together with the terminal ID from the mobile communication terminal 16 (S302). In the PC 18, when this history information acquisition request is received by the mobile communication unit 82, the terminal ID received by the mobile communication unit 82 by the terminal ID verification unit 80 and the terminal ID set inside the PC 18 are verified. Is performed (S303). Here, in the terminal ID verification process in the terminal ID verification unit 80, if it is determined that the terminal IDs match, the mobile communication unit 82 transmits the history information to the mobile communication terminal 16 (S304).

  In the mobile communication terminal 16, when the history information is received by the PC history information receiving unit 84, the received history information is transmitted to the information distribution server 12 by the history information transmitting unit 46 together with the terminal ID of the mobile communication terminal 16. (S305).

  In the information distribution server 12, reading of all history information corresponding to the terminal ID, matching processing between the history information and the preference determination rule, matching processing between the history information and the timing control rule, and the like are performed (S100). Note that the processing of S100 is equivalent to the processing of S101 to S111 in FIG. Then, distribution information is transmitted from the information distribution server 12 to the PC 18 and the mobile communication terminal 16 (S112, S113). Although the distribution information is transmitted to the PC 18 and the mobile communication terminal 16 here, the distribution information may be transmitted to either one.

  Next, effects of the information distribution server 12 and the information distribution system 10 according to the present embodiment and the information distribution system 11 in the modification will be described.

  In this information distribution server 12, the history receiving unit 20 receives from the mobile communication terminal 16 the history ID indicating the terminal ID of the mobile communication terminal 16, the history information indicating the processing history in the mobile communication terminal 16, and the processing time in the processing history. Receive. Then, the history storage unit 25 stores the received history information and history acquisition date / time by distinguishing them by ID information. Then, the distribution information distributed to the mobile communication terminal 16 indicated by the received ID information is converted into a preference determination rule matching unit 22, a timing control rule matching unit 24, a history acquisition date validity determination unit 26, and a distribution information selection unit. 28 selects based on history information and history acquisition date and time, and the distribution information transmitting unit 30 can transmit the selected distribution information to the mobile communication terminal 16. As a result, it is possible to select distribution information to be distributed at an appropriate time. For example, even when the reception of history information is delayed due to a network delay or the like, the distribution information in consideration of the history acquisition date and time is selected. Therefore, it is possible to transmit distribution information that matches the timing at that time. Therefore, it is possible to select and transmit appropriate distribution information based on the user history information.

  In addition, the information distribution server 12 is set with a preference determination rule management table 21a for storing a plurality of preference determination rules configured from a combination of history information in association with a preference determination rule ID, and an effective time (execution priority flag). A timing control rule management table 21b that stores a plurality of timing control rules that are composed of combinations of historical information that are associated with timing control rule IDs, and mapping information that associates preference determination rule IDs with timing control rule IDs Is stored in the preference-timing mapping table 21c.

  Then, the preference determination rule matching unit 22 determines whether or not the preference determination rule exists in the history information corresponding to the terminal ID of the mobile communication terminal 16 in the history storage unit 25. When it is determined that the timing control rule matching unit 24 exists, the timing control rule matching unit 24 determines whether or not the timing control rule corresponding to the existing preference determination rule exists based on the preference-timing mapping table 21c. When the timing control rule determined to be associated with the preference-timing mapping table 21c exists in the history information in the history storage unit 25, the timing control rule matching unit 24 records the history acquisition date validity. The determination unit 26 determines the validity of the timing control rule based on the effective time (execution priority flag) of each history information set in the existing timing control rule. The distribution information selection unit 28 can select distribution information corresponding to the timing control rule determined to be valid from the distribution information management table 23a.

  Thereby, a user's preference state can be discriminate | determined by a preference discrimination | determination rule, distribution information can be further selected by a timing control rule, and also distribution information effective in time can be selected. Therefore, it is possible to select and transmit appropriate distribution information based on the user history information.

  For example, it is assumed that “Buy: Products A” as a preference determination rule and Location: Yokohama (3) as a timing control rule are associated with a mapping ID (for example, M0010) in the mapping table. In addition, the distribution information management table 23a stores therein distribution information indicating that a campaign for the product B related to the product A is being performed in Yokohama in association with the mapping ID: M0010.

  Under such management, when the information distribution server 12 receives some history information from the mobile communication terminal 16 of a certain user, the user's past history information indicates that the product A has been purchased. In this case, the timing control rule corresponding to the preference determination rule is read out. In this example, the corresponding timing control rule indicates that Yokohama is within one hour from the present time. If the timing control rule matching unit 24 and the history acquisition date validity determination unit 26 determine that the user's past history information indicates that Yokohama is within one hour from the current time, the distribution is performed. The information selection unit 28 extracts the above distribution information based on the mapping ID: M0010, and the distribution information transmission unit 30 transmits the distribution information to the mobile communication terminal 16. Thereby, appropriate distribution information can be transmitted at an appropriate timing.

  Moreover, by dividing into preference discrimination rules and timing control rules, the number of rules for selecting distribution information can be reduced. In other words, by dividing the rules, these preference determination rules and timing control rules can be used in combination with each other, so the number of rules can be reduced, thereby reducing the great burden on the construction and maintenance of distribution rules. be able to.

  As history information, in the mobile communication terminal 16, the terminal location acquisition history acquired by the terminal location acquisition unit 50, the purchase history acquired by the purchase history acquisition unit 42, and the web search history acquired by the web search history acquisition unit 40. At least one of the web search history acquired by the web access history acquisition unit 54 and the information determined by the scheduler acquired by the scheduler information acquisition unit 52 is determined, and the information distribution server 12 receives the history information. Use as a reference for selection of delivery information.

  In the information distribution server 12, the history acquisition date validity determination unit 26 determines that the difference between the history acquisition date and time given to the history information constituting the timing control rule and the current time is within the validity time of the history information. By determining that a certain timing control rule is valid, it is possible to select distribution information more suited to the user's condition without transmitting distribution information determined based on old history information outside the effective time.

  In this information distribution system 10, the mobile communication terminal 16 transmits the collected history information and the terminal ID stored in advance to the information distribution server 12, so that the information distribution server 12 is connected to the mobile communication terminal 16. Distribution information based on the history information can be selected and transmitted.

  Further, in the information distribution system 11 in the modified example, the history information transmission unit 46 in the PC 18 which is a fixed communication terminal has the history information collected by the web search history acquisition unit 40 and the terminal of the mobile communication terminal 16 stored in advance. By transmitting the ID to the information distribution server 12, the information distribution server 12 can select distribution information based on the history information in the PC 18 and transmit the selected distribution information to the mobile communication terminal 16 and the PC 18. Thereby, the information distribution server 12 can select distribution information based on the history information of the PC 18, and when there is a user who frequently uses the PC 18 from the mobile communication terminal 16, the history that is more in the user's usage state. Distribution information based on the information can be selected.

  In the information distribution system 11 in the modification, the PC communication unit 86 and the PC history information receiving unit 84 in the mobile communication terminal 16 collect history information in the PC 18 and the history information transmitting unit 46 distributes the collected history information to the information distribution system 11. By transmitting to the server 12, the information distribution server 12 can acquire the history information of the PC 18. Therefore, the distribution information based on the history information of the PC 18 can be selected, and when there is a user who frequently uses the PC 18 from the mobile communication terminal 16, the distribution information based on the history information that is more in use by the user. Can be selected.

It is a lineblock diagram of information distribution system 10 concerning this embodiment. 2 is a block diagram showing functional configurations of a mobile communication terminal 16 and an information distribution server 12. FIG. 2 is a hardware configuration diagram of an information distribution server 12. FIG. It is explanatory drawing which shows the example of a preference discrimination | determination rule. It is explanatory drawing which shows the example of a timing control rule. It is explanatory drawing which shows the example of a preference-timing mapping table. It is explanatory drawing which shows the example of a delivery information management table. 3 is a flowchart showing processing of the information distribution server 12. It is explanatory drawing which shows the example of a display of delivery information. It is a system configuration | structure figure which shows the system configuration | structure of the information delivery system 11 in a modification. 2 is a block diagram showing functional configurations of a PC 18 and an information distribution server 12. FIG. 2 is a block diagram showing a functional configuration of a mobile communication terminal 16. FIG. It is a sequence diagram which shows the processing sequence of the information delivery system 11 when PC18 transmits history information to the information delivery server 12 directly. It is a sequence diagram which shows the process of the information delivery system 11 when the mobile communication terminal 16 transmits the historical information of PC18 to the information delivery server 12. FIG.

Explanation of symbols

DESCRIPTION OF SYMBOLS 10 ... Information delivery system, 11 ... Information delivery system, 12 ... Information delivery server, 16 ... Mobile communication terminal, 20 ... History receiving part, 21 ... Rule storage part, 21a ... Preference determination rule management table, 21b ... Timing control rule management Table 21c Preference-timing mapping table 22 Preference discrimination rule matching unit 23 Distribution information storage unit 23a Distribution information management table 24 Timing control rule matching unit 25 History storage unit 25a Search history Management table 25b Terminal location management table 25c Purchasing history management table 25d Scheduler information management table 25e Access history management table 26 History acquisition date validity determination unit 28 Distribution information selection unit 30 Distribution information transmission unit, 32 ... preference discrimination result holding unit, 40 ... w b search history acquisition unit, 42 ... purchase history acquisition unit, 44 ... history acquisition date and time giving unit, 46 ... history information transmission unit, 48 ... distribution information display control unit, 48a ... display unit, 50 ... terminal position acquisition unit, 52 ... Scheduler information acquisition unit, 54 ... web access history acquisition unit, 80 ... terminal ID verification unit, 82 ... mobile communication unit, 84 ... PC history information reception unit, 86 ... PC communication unit.

Claims (8)

Receiving means for receiving, from a communication terminal, ID information of the communication terminal, history information indicating a processing history in the communication terminal, and time information indicating a processing time in the processing history;
History information storage means for storing history information and time information received by the receiving means by distinguishing them by the ID information;
Preference discrimination rule storage means for storing a plurality of preference discrimination rules composed of a combination of history information;
Timing control rule storage means for storing a plurality of timing control rules configured from a combination of history information for which valid times are set;
Mapping storage means for storing mapping information in which the preference determination rule and the timing control rule are associated;
When the preference determination rule stored in the preference determination rule storage unit exists in the history information corresponding to the ID information of the communication terminal stored in the history information storage unit, the existing preference determination rule Matching means for determining a corresponding timing control rule based on mapping information stored in the mapping storage means;
When the timing control rule determined by the matching means exists in the history information, the validity of the timing control rule is determined based on the effective time of each history information set in the existing timing control rule. An effectiveness judgment means for judging;
Timing control rule determined to be effective by the validity determination means based on history information that is a history within a predetermined effective time based on the time information among the history information stored in the history information storage means Selecting means for selecting distribution information corresponding to
Transmitting means for transmitting the distribution information selected by the selecting means to the communication terminal;
An information distribution server comprising: The information distribution according to claim 1 , wherein at least one of terminal location acquisition history, purchase history, web access history, web search history, and information determined by a scheduler is defined as the history information. server. The validity determining means determines that the timing control rule in which the difference between the time information given to the history information constituting the timing control rule and the current time is within the effective time of the history information is valid. The information distribution server according to claim 1 or 2 . In the information delivery system comprised from the information delivery server in any one of Claim 1 thru | or 3 , and a mobile communication terminal,
The mobile communication terminal is
A collection means for collecting history information;
Storage means for storing ID information for identifying the terminal;
Transmission means for transmitting history information collected by the collection means and ID information stored in the storage means to the information distribution server;
With
The receiving means in the information distribution server receives history information, time information and ID information from the mobile communication terminal,
The transmission means in the information distribution server distributes distribution information to the mobile communication terminal defined by the ID information. In the information delivery system comprised from the information delivery server in any one of Claims 1 thru | or 3 , a mobile communication terminal, and a fixed communication terminal,
The fixed communication terminal is
A collection means for collecting history information;
Storage means for storing ID information of the mobile communication terminal;
Transmission means for transmitting history information collected by the collection means and ID information stored in the storage means to the information distribution server;
With
The receiving means in the information distribution server receives history information, time information and ID information from the fixed communication terminal,
The information distribution system characterized in that the transmission means in the information distribution server distributes distribution information to the mobile communication terminal and / or the fixed communication terminal defined by the ID information. In the information delivery system comprised from the information delivery server of Claim 1 to 3 , a mobile communication terminal, and a fixed communication terminal,
The mobile communication terminal is
Collecting means for collecting history information in the fixed communication terminal;
Transmitting means for transmitting history information collected by the collecting means to the information distribution server;
With
The information distribution system characterized in that the transmission means in the information distribution server distributes distribution information to the mobile communication terminal and / or the fixed communication terminal defined by the ID information. Preference discriminating rule storage means for storing a plurality of preference discriminating rules composed of a combination of history information, and a timing control rule memory for storing a plurality of timing control rules composed of a combination of history information for which valid times are set In an information distribution method in an information distribution server comprising: means; and mapping storage means for storing mapping information in which the preference determination rule and the timing control rule are associated with each other.
Receiving from the communication terminal ID information of the communication terminal, history information indicating the processing history in the communication terminal, and time information indicating the processing time in the processing history;
A history information storage step of storing history information and time information received in the reception step in a history information storage means by distinguishing them by ID information;
When the preference determination rule stored in the preference determination rule storage unit exists in the history information corresponding to the ID information of the communication terminal stored in the history information storage unit, the existing preference determination rule A matching step of determining a corresponding timing control rule based on mapping information stored in the mapping storage means;
If the timing control rule determined by the matching step exists in the history information, the validity of the timing control rule is determined based on the validity time of each history information set in the existing timing control rule. An effectiveness determination step for determining;
A history that is a history within a predetermined effective time based on the time information among the history information stored in the history information storage means that stores the history information and time information received by the receiving step by distinguishing the ID information. A selection step of selecting distribution information corresponding to the timing control rule determined to be effective by the effectiveness determination step based on the information;
A transmission step of transmitting the distribution information selected in the selection step to the communication terminal. Preference discriminating rule storage means for storing a plurality of preference discriminating rules composed of a combination of history information, and a timing control rule memory for storing a plurality of timing control rules composed of a combination of history information for which valid times are set In an information distribution server program executed on a computer comprising: means, and mapping storage means for storing mapping information in which the preference determination rule and the timing control rule are associated with each other,
Receiving means for receiving, from a communication terminal, ID information of the communication terminal, history information indicating a processing history in the communication terminal, and time information indicating a processing time in the processing history;
History information storage means for storing history information and time information received by the receiving means by distinguishing them by ID information;
When the preference determination rule stored in the preference determination rule storage unit exists in the history information corresponding to the ID information of the communication terminal stored in the history information storage unit, the existing preference determination rule Matching means for determining a corresponding timing control rule based on mapping information stored in the mapping storage means;
When the timing control rule determined by the matching means exists in the history information, the validity of the timing control rule is determined based on the effective time of each history information set in the existing timing control rule. An effectiveness judgment means for judging;
A history that is a history within a predetermined effective time based on the time information among history information stored in history information storage means that stores history information and time information received by the receiving means by distinguishing the ID information. Selection means for selecting distribution information corresponding to the timing control rule determined to be effective by the validity determination means based on the information;
An information distribution server program for causing a computer to function as transmission means for transmitting distribution information selected by the selection means to the communication terminal.

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