JP4878993B2 - Additional label and method of attaching additional label - Google Patents

Description

The present invention relates to an additional label to be affixed to a product tag displaying a product notation such as a product name and price, and a method for attaching the additional label, and in particular, a sale period, a price reduction, a price reduction rate, etc. The present invention relates to an additional label used for adding additional information and a method of attaching the additional label .

  When selling products for sales promotion such as apparel, an additional label with additional information such as price reduction and price reduction rate is affixed to the product tag displaying the product name, price, etc. To be done. If the additional label on which the additional information is displayed is affixed to the area where the product notation is displayed on the surface of the product tag, it is difficult for the buyer to notice it. It has been proposed that an advertisement display area that can be displayed is provided, and the advertisement display area protrudes from the product tag to be pasted (see, for example, Patent Document 1).

  However, in the conventional technology, since the advertisement display area protrudes from the product tag, it has a good appearance and can enhance the buyer's willingness to purchase with a visual effect. Since the additional label body other than the advertisement display area is attached to the displayed area, the product label displayed on the product tag is hidden by the additional label body, making it difficult to see the product label displayed on the product tag. There was a problem of becoming. In addition, when the additional label is removed from the product tag because the display of the additional information is no longer required, the product can be removed by removing the additional label body other than the advertisement display area attached to the product label display area on the product tag surface. There is a risk that the product labeling on the tag surface will be damaged, and the product label on the product tag will be added to the area where the product labeling on the product tag surface is displayed. There was a problem that it was difficult to return to the state before the label was applied.

JP 2004-29465 A

The present invention has been made in view of such problems, and an object of the present invention is to provide a product tag with a print area on which additional information is displayed without hiding the product notation displayed on the product tag. It is in the point which provides the additional label and the sticking method of an additional label which can be made to stick out and stick.

In order to solve the above problems, the present invention has the following configuration.
The gist of the present invention is an additional label to be affixed to a product tag on which product notation is displayed, and is a label to be affixed to the product tag and a backing region that is line symmetrical with respect to a boundary line between the print region and the print region. A label portion composed of a transparent base material in which an attaching region is sequentially formed from one end side, an adhesive applied to the back surface of the label portion, and a separator in which the label portion is temporarily attached by the adhesive. , And a white full surface printing is performed on the backing area on the back surface of the label portion , and additional information to be added to the product notation of the product tag is displayed in the print area. together they are composed of outline characters in different colors and is the entire printing of the backing region, the color of the middle outline character for additional label, wherein the brightness is lower than the whole surface printing of the backing region To.
Also, the additional information to be added to the product representation of the product tag trade designation appears to form an additional label printed by the printer, a sticking method for adding labels to affix the additional label to the product tag A label portion composed of a transparent base material in which a printing region and a backing region that is line symmetrical with respect to a boundary line between the printing region and a pasting region to be attached to the product tag are sequentially formed from one end side; , A pressure-sensitive adhesive applied to the back surface of the label portion, and a separator in which the label portion is temporarily attached with the pressure-sensitive adhesive, and pre-printing the entire white area on the backing region, the additional information to be added to the product notation displayed on the product tag printed by the printer, the additional information of the print area is printed so as to be seen in the correct orientation when on the front Symbol print area And forming an additional label by printing with low-brightness hollow characters in a color different from that of the entire surface printing of the backing area, and after peeling off the separator of the additional label, the printing area and the backing area The printed region is folded back to the back side of the backing region at the boundary line and pasted to the back side of the backing region, the pasted printed region and backing region are projected from the product tag, the additional information resides the pasting region in the correctly distinguished can orientation sticking method for adding a label which is characterized that you affixed to the bottom of the product tag.
Also, the boundary line between the printing region and the backing region resides in the additional label of claim 1, wherein the folding processing lines are formed.
Also, the boundary line between the backing region and the pasting region resides in the additional label claim 1 Symbol mounting, characterized in that the cutting preparatory processing line is formed.
Also, in the pasting region is cut for bonding replacement prevention resides in the additional label claim 1 Symbol mounting characterized in that it is subjected.
Also, the additional information of the printing region lies in the additional label of claim 1, wherein the content of changing the trade designation displayed on the product tag, in that it consists of a condition for the change .
Also, the additional information of the print area consists in adding a label according to claim 1, characterized in that it is formed so as to be seen to the proper orientation on the printing area.

In the additional label and the additional label attaching method of the present invention, the printing area, the backing area that is line symmetrical with respect to the boundary line with the printing area, and the attaching area to be attached to the product tag are sequentially formed from one end side. It is displayed on the product tag in the print area by having a label part composed of a transparent base material and an adhesive applied to the back side of the label part, and making the entire area printed on the backing area. After displaying additional information to be added to the product notation, wrap the print area back to the back side, and paste it on the back side of the backing area, and paste it so that the bonded print area and backing area protrude from the product tag By attaching the area to the back of the product tag, the product information displayed on the product tag is not hidden and the additional information is displayed on the same surface as the product tag. An effect that can be affixed to protrude the area from the item tag.

Further, the additional label and the method of attaching the additional label of the present invention are configured so that a folding line is formed at the boundary line between the printing area and the backing area, so that the printing area is folded back to the back side. There is an effect that the operation of bonding to the back surface can be easily performed.

Furthermore, the additional label and the method for applying the additional label according to the present invention are configured such that the cutting preparation processing line is formed at the boundary line between the backing region and the attaching region, so that display of additional information is not necessary. By cutting the cutting preparation process, the attached print area and backing area can be easily separated from the product tag, and the remaining pasted area is attached to the back of the product tag. The product notation on the tag surface can be returned to the state before the additional label is attached.

Furthermore, the additional label and the method for applying the additional label of the present invention are configured to form a cut for preventing replacement in the pasting area, thereby removing the pasting area once pasted on the product tag. There is an effect that it is possible to prevent the replacement-preventing cut from being cut and re-attached to another product tag.

Furthermore, the additional label and the method for attaching the additional label of the present invention are configured such that additional information to be added to the product notation displayed on the product tag is displayed in the print region, so that the print region is on the back side. It is displayed on the product tag by attaching the pasted area to the back of the product tag so that the printed area and the backed area are pasted from the product tag. There is an effect that the print area on which the additional information is displayed can be projected and pasted from the product tag on the same surface as the product description of the product tag without hiding the product description.

Further, according to the additional label and the additional label attaching method of the present invention, the additional information in the print area is configured so that the print area can be viewed in the correct orientation when the print area is turned up, whereby the print area is folded back to the back side. By attaching the pasting area to the back of the product tag so that the bonded print area and the backing area protrude from the bottom of the product tag, the additional information is displayed below the product tag. The displayed print area can be pasted and pasted from the product tag, and the additional information can be displayed with good balance.

Further, the additional label and the method of attaching the additional label of the present invention can be changed by configuring the additional information in the print area with the content for changing the product notation displayed on the product tag and the conditions for performing the change. Even if you forget to remove the pasted print area and backing area from the product tag when the conditions for performing the maintenance are not satisfied, the conditions for changing are clearly indicated, so troubles with the buyer can be prevented. There is an effect that can be done.

Further, according to the additional label and the additional label sticking method of the present invention, the additional information in the print area is constituted by a hollow character having a color different from that of the entire print in the backing area, so that the entire area is printed in white. If the brightness of the color of the additional information to be printed is set to be low, the additional information appears to float, and the visibility of the additional information can be improved.

  Hereinafter, embodiments of the present invention will be described in detail with reference to the drawings.

  FIG. 1 is a diagram showing a configuration of an embodiment of an additional label according to the present invention, in which (a) is a front view and (b) is a side view. FIG. 2 is a perspective view showing a configuration of a label continuous body in which the additional labels shown in FIG. 1 are continuously formed.

  The additional label 1 of the present embodiment is used to add additional information such as a sale period, a price reduction amount, a price reduction rate, etc. to a product tag displaying a product notation such as a product name and price, and is attached to the product tag. Used. Referring to FIG. 1, the additional label 1 includes a label portion 2 that is a transparent film for sticking, an adhesive 3 applied to the back surface of the label portion 2, and a separator in which the label portion 2 is temporarily attached by the adhesive 3. As shown in FIG. 2, the label portion 2 is continuously and temporarily attached to the strip-shaped separator 4, thereby providing a continuous label body in which the additional label 1 is continuously formed. In addition, the label continuous body which formed the additional label 1 continuously can be supplied in the state wound in roll shape, or the fanfold state made into folding shape, as shown in FIG.

  The label part 2 uses a transparent base material made of a transparent polyester resin, polyethylene resin, polypropylene resin or the like or paraffin paper, and additional information is printed by a printer sequentially from one end side. A display area 21, a backing area 22 where the entire surface printing 5 is performed, and a pasting area 23 where the tamper cut 6 is applied are formed. A folding line 7 is formed at the boundary line between the additional information display area 21 and the backing area 22, and the shapes of the additional information display area 21 and the backing area 22 are symmetrical with respect to the folding line 7. It has become. The folding line 7 is a line that has been subjected to folding processing by partial cutting in order to facilitate folding of the additional information display area 21, and a perforation is formed as the folding process. Further, the folding process may be a continuous cut, a fragile portion that is partially cut with respect to the thickness of the label portion 2, or the like.

  Further, a cutting preparation processing line 8 is formed at the boundary line between the backing region 22 and the pasting region 23. The cutting preparation processing line 8 is a line on which cutting preparation processing by partial cutting is performed in order to separate the additional information display area 21 and the backing area 22 from the pasting area 23, and a perforation is formed as the cutting preparation processing. Has been. Further, the cutting preparation process may be a continuous cut, a fragile portion that is partially cut with respect to the thickness of the label portion 2, or the like.

  The additional information display area 21 is a print area for printing additional information such as a sale period, a price reduction, a price reduction rate, etc. by a printer (not shown). The additional information display area 21 is provided on the surface of the additional information display area 21. Additional information is printed so that it can be viewed in the correct orientation when placed upward.

The backing area 22 is an area where the entire surface printing 5 is applied with a different ground color from the additional information printed in the additional information display area 21. The color of the additional information to be printed in the additional information display area 21 and the background color of the entire surface printing 5 can be any color scheme having a good contrast, but the entire surface printing 5 is white and the additional information display area 21 It is better to set the brightness of the color of the additional information to be printed low. In FIG. 1, an example in which the entire surface printing 5 is applied to the surface of the backing region 22 is shown, but the entire surface printing 5 may be applied to the back surface of the backing region 22. Further, the full surface printing 5 is not printed in advance, but the full surface printing 5 may be printed on the backing region 22 when additional information is printed on the additional information display region 21 by a printer (not shown).

  The pasting area 23 is an area that is pasted on the back side of the product tag on which the product name, price, etc. are displayed. ing. The shape of the tamper cut 6 can be arbitrarily set.

  The pressure-sensitive adhesive 3 is made of a transparent material. For example, an arbitrary pressure-sensitive adhesive such as an emulsion system, a solvent system, and a hot melt system can be used, and the material is also arbitrary such as an acrylic system or a rubber system. The strength of the pressure-sensitive adhesive is arbitrary, such as a strong or weak type.

  At least one surface of the separator 4 is subjected to release processing such as silicone processing, and the surface subjected to the release processing is temporarily attached to the adhesive 3 applied to the back surface of the label portion 2. The separator 4 can be an arbitrary substrate such as a paper substrate or a film substrate. In addition, on the back surface of the separator 4, that is, the surface where the label portion 2 is not temporarily attached, a timing that is a rectangular mark that is the same shape as the label portion 2 and is filled with black solids at a location facing the label portion 2. A mark 9 is printed. The timing mark 9 is a mark for causing the printer to detect the position of the additional information display area 21 when printing on the additional information display area 21 by a printer (not shown). A transmissive sensor comprising a light emitting element and a light receiving element is provided in the printer so that the change in the amount of light received by the light receiving element, that is, the amount of light transmitted through the transparent label portion 2 is reduced. By determining the label part 2 and the separator 4 without the label part 2 in the longitudinal direction of the label continuous body, the position of the additional information display area 21 is detected by the printer. In FIG. 1A, the timing mark 9 is omitted. Further, when a reflective sensor is used, the timing mark 9 may not have the same shape as the label shape.

Next, the attaching operation of the additional label 1 of the present embodiment will be described in detail with reference to FIGS.
3A and 3B are diagrams showing a state where the additional information display area of the embodiment of the additional label according to the present invention is printed, in which FIG. 3A is a front view and FIG. 3B is a side view. FIG. 4 is a diagram showing a state in which the additional information display area of the embodiment of the additional label according to the present invention is folded and pasted to the backing area, (a) is a front view, and (b) is a side view. (C) is a back view. FIG. 5 is a view showing a state where an embodiment of an additional label according to the present invention is affixed to a used product tag, where (a) is a front view and (b) is a side view.

  First, the additional information 10 is printed on the surface of the additional information display area 21 in the label unit 2 by a printer (not shown). As shown in FIG. 3, the additional information 10 includes contents for changing the product notation (price) displayed on the product tag such as sale period, price reduction, price reduction rate, and conditions (period) for performing the change. The direction of the additional information 10 is printed so that the additional information display area 21 can be viewed in the correct direction when the additional information display area 21 is turned up.

  Next, after the separator 4 is peeled off, the additional information display region 21 is folded back to the back side, that is, the surface side where the adhesive is applied, and the additional information display region 21 is lined as shown in FIG. Affixed to the back side of the region 22. The additional information display area 21 and the backing area 22 are symmetrical with respect to the folding line 7, and the label portion 2 (the additional information display area 21 and the backing area 22) is made of a transparent base material. Therefore, the additional information 10 in the additional information display area 21 and the entire surface printing 5 in the backing area 22 appear to overlap each other, and the additional information 10 and the entire surface printing 5 are arranged in an arbitrary color scheme having a good contrast. The visibility of the additional information 10 is improved. In particular, the additional information 10 appears to be raised by setting the full-surface printing 5 to be white and the brightness of the color of the additional information 10 printed in the additional information display area 21 to be low, so that the visibility of the additional information 10 is further improved. To do. Furthermore, by making the character used for the additional information 10 a hollow character, the additional information 10 appears to rise more. In FIG. 4C, the entire surface printing 5 of the backing region 22 is represented as white.

  Next, referring to FIG. 5, the back side of the product tag 11, that is, the product name, price, etc., so that the portion where the additional information display region 21 and the backing region 22 are bonded protrudes from below the product tag 11. The pasting area 23 is pasted on the surface on which the product notation 12 is not displayed. Accordingly, the additional information 10 whose visibility is improved by the full-surface printing 5 without hiding the product notation 12 displayed on the product tag 11 below the product notation 12 displayed on the product tag 11. As a result, it is possible to effectively indicate to the purchaser the contents for changing the product notation 12 and the conditions for the change. Since the pasting area 23 is provided with a tamper-cut 6 for preventing replacement, when the pasting area 23 once pasted on the product tag 11 is peeled off, the tamper-cut 6 is cut and other products The tag 11 cannot be reapplied.

  Further, since the cutting preparation processing line 8 is formed between the pasting area 23 and the backing area 22, the portion where the additional information display area 21 and the backing area 22 are pasted is cut from the product tag 11. It can be easily cut along the preparation line 8. Therefore, when the label part 2 in which the additional information 10 including the content (price reduction) for changing the product description 12 and the condition (period) for the change is printed on the additional information display area 21 is attached to the product tag 11. When the change condition (period) is not met, the additional information display area 21 on which the additional information 10 is printed is separated along the cutting preparation processing line 8 so that the product tag 11 can be easily returned to the original state. Can be returned.

  As described above, according to the present embodiment, the additional information display area 21 on which the additional information 10 is printed, the backing area 22 that is line-symmetric with respect to the boundary line with the additional information display area 21, and the product tag 11 has a label portion 2 composed of a transparent base material formed in order from one end side, and an adhesive 3 applied to the back surface of the label portion 2, and has a backing region 22. The additional information 10 to be added to the product description 12 displayed on the product tag 11 is displayed on the additional information display area 21 and then the additional information display area 21 is placed on the back side. By folding back, the pasting area 23 is attached to the back surface of the product tag 11 so that the additional information display area 21 and the backed area 22 are pasted from the product tag 11. By attaching, the product information 12 displayed on the product tag 11 is not hidden, and the additional information display area 21 on which the additional information 10 is displayed is displayed on the same surface as the product description 12 of the product tag 11. The effect that it can stick by making it protrude from 11 is produced.

  Further, according to the present embodiment, the additional information display area 21 is folded back to the back side by forming the folding line 7 at the boundary line between the additional information display area 21 and the backing area 22. There is an effect that the operation of bonding to the back surface of the backing region 22 can be easily performed.

  Furthermore, according to the present embodiment, when the cutting preparation processing line 8 is formed at the boundary line between the backing region 22 and the pasting region 23, the display of the additional information 10 is not necessary. By cutting the cutting preparation processing line 8, the attached additional information display area 21 and backing area 22 can be easily separated from the product tag 11, and the remaining pasting area 23 is formed on the back surface of the product tag 11. Therefore, the product notation 12 displayed on the surface of the product tag 11 can be returned to the state before the additional label 1 is attached.

  Furthermore, according to the present embodiment, the tamper cut 6 for preventing replacement is formed in the pasting area 23, so that when the pasting area 23 once pasted on the product tag 11 is peeled off, There is an effect that it is possible to prevent the cut 6 from being cut and reattached to another product tag 11.

  Furthermore, according to the present embodiment, the additional information display area 21 is configured to display the additional information 10 to be added to the product notation 12 displayed on the product tag 11 in the additional information display area 21. Is attached to the back surface of the backing region 22, and the pasting area 23 is attached to the back surface of the product tag 11 so that the attached additional information display region 21 and the backing region 22 protrude from the product tag 11. By pasting, the additional information display area 21 in which the additional information 10 is displayed on the same surface as the commodity notation 12 of the commodity tag 11 without hiding the commodity notation 12 displayed on the commodity tag 11. It has the effect that it can be made to stick out and stick.

  Furthermore, according to the present embodiment, the additional information display area 21 is arranged on the back side by configuring the additional information 10 in the additional information display area 21 so that the additional information display area 21 can be viewed in the correct orientation when the additional information display area 21 is turned up. Are attached to the back surface of the backing region 22, and the pasting area 23 is pasted to the back surface of the product tag 11 so that the attached additional information display region 21 and the backing region 22 protrude from below the product tag 11. By doing so, it is possible to stick the additional information display area 21 in which the additional information 10 is displayed below the product tag 11 so as to protrude from the product tag 11 and display the balanced additional information 10. There is an effect.

  Furthermore, according to the present embodiment, the additional information 10 in the additional information display area 21 is changed by configuring the content notation 12 displayed on the product tag 11 and the conditions for performing the change. Even if the attached additional information display area 21 and the backing area 22 are forgotten to be removed from the product tag 11 when the conditions for performing the purchase are not satisfied, the conditions for the change are clearly indicated, so trouble with the buyer There is an effect that can be prevented.

  Furthermore, according to the present embodiment, the additional information 10 in the additional information display area 21 is configured by using hollow characters in a color different from that of the entire surface printing 5 in the backing area 22, thereby making the entire surface printing 5 white. If the lightness of the color of the additional information 10 printed in the information display area 21 is set to be low, the additional information 10 appears to be lifted, and the visibility of the additional information 10 can be improved.

  Note that the present invention is not limited to the above-described embodiments, and it is obvious that the embodiments can be appropriately changed within the scope of the technical idea of the present invention. In addition, the number, position, shape, and the like of the constituent members are not limited to the above-described embodiment, and can be set to a suitable number, position, shape, and the like in practicing the present invention. In each figure, the same numerals are given to the same component.

It is a figure which shows the structure of embodiment of the additional label which concerns on this invention, (a) is a surface figure, (b) is a side view. It is a perspective view which shows the structure of the label continuous body which formed the additional label shown in FIG. 1 continuously. It is a figure which shows the state by which the printing was given to the additional information display area of embodiment of the additional label which concerns on this invention, (a) is a surface figure, (b) is a side view. It is a figure which shows the state which turned up the additional information display area of embodiment of the additional label which concerns on this invention, and was bonded together to the backing area | region, (a) is a surface figure, (b) is a side view, c) is a back view. It is a figure which shows the state which affixed embodiment of the additional label which concerns on this invention to the used article tag, (a) is a surface figure, (b) is a side view.

Explanation of symbols

DESCRIPTION OF SYMBOLS 1 Additional label 2 Label part 3 Adhesive 4 Separator 5 Full surface printing 6 Tamper cut 7 Folding processing line 8 Cutting preparation processing line 9 Timing mark 10 Additional information 11 Product tag 12 Product description 21 Additional information display area (printing area)
22 Backing area 23 Pasting area

Claims (6)

An additional label affixed to the product tag displaying the product notation,
A label portion composed of a transparent base material in which a printing region and a backing region that is line-symmetric with respect to a boundary line between the printing region and a pasting region to be attached to the product tag are sequentially formed from one end side;
An adhesive applied to the back surface of the label part ;
The label part comprises a separator temporarily attached with the adhesive ,
In the lining region on the back surface of the label portion , white full surface printing is performed ,
In the print area, additional information to be added to the product notation of the product tag is displayed,
The additional information is made up of outlined characters that are different from the full surface printing of the backing area,
The additional label according to claim 1, wherein the color of the hollowed out character is lower in brightness than the full-surface printing of the backing region . The additional label according to claim 1, wherein a folding line is formed at a boundary line between the print area and the backing area. Wherein the boundary between the backing region and the pasting region, additional label of claim 1 Symbol mounting, characterized in that the cutting preparatory processing line is formed. Wherein the attachment region, the additional label of claim 1 Symbol mounting, characterized in that the cut for bonding replacement prevention is applied. Wherein the additional information of the print area, the additional label of claim 1, wherein the content of changing the trade designation displayed on the product tag, in that it consists of a condition for the change. A method for attaching an additional label, in which additional information to be added to the product description of the product tag on which the product description is displayed is printed by a printer to form an additional label, and the additional label is attached to the product tag,
A label portion composed of a transparent base material in which a printing region and a backing region that is line-symmetric with respect to a boundary line between the printing region and a pasting region to be attached to the product tag are sequentially formed from one end side;
An adhesive applied to the back surface of the label part;
The label part comprises a separator temporarily attached with the adhesive,
Preliminary white full surface printing on the backing area,
In the print area, additional information to be added to the product notation displayed on the product tag is printed by a printer,
Wherein the additional information of the print area is printed so as to be seen in the correct orientation when on the front Symbol print area Rutotomoni, be printed with an outline character in low lightness in a color different from that of the entire printing of the backing region Form an additional label by
After peeling off the separator of the additional label, the printed region is folded back to the back side of the backing region at the boundary line between the printed region and the backing region, and bonded to the back surface of the backing region,
該貼Ri said print area and the backing region were combined, protrudes from the product tag, that you sticking the pasting region in the direction of the additional information of the print area is visible correctly on the back of the product tag A method for applying an additional label as a feature.

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