JP4222459B2 - Interactive service system and reception server - Google Patents

Description

[0001]
BACKGROUND OF THE INVENTION
The present invention relates to an interactive service system that provides an interactive service using a network such as a broadcast wave or the Internet.
[0002]
[Prior art]
2. Description of the Related Art In recent years, interactive services using networks such as broadcast waves and the Internet have been realized due to advances in information communication technology. For example, in the case of a shopping service, a user can view shopping content supplied from a content provider via a network on a home communication terminal and purchase a product introduced by the content.
[0003]
[Problems to be solved by the invention]
When using interactive services such as those mentioned above, the user must provide personal information such as his / her name, address, telephone number, and gender in addition to the account number and credit card number required for payment or identification. Therefore, it is necessary to disclose and register with each content provider, which is problematic from the viewpoint of privacy protection.
Further, when using a service provided by a plurality of content providers, the user must present the personal information to each content provider one by one.
Further, for example, when receiving an interactive service such as rental video delivery, it is necessary for the user to register in advance, which is cumbersome for the user.
[0004]
The present invention has been made in view of the above-described circumstances, and an object thereof is to provide an interactive service system or the like that enhances privacy protection by preventing leakage of personal information of a user.
Another object of the present invention is to provide an interactive service system that can be easily used by a user.
[0005]
[Means for Solving the Problems]
  In order to achieve the above object, an interactive service system according to the first aspect of the present invention provides:
  A user device;It has a member database that stores member codes and personal information that are given to specific users in advance,From each of the user devicesPurchaseReception server that accepts requests and usersEach of the user's credit number and account numberRemember personal informationIncluding at least one of a credit company server and a financial institution server having a customer database and a payment functionAn interactive service system comprising a personal information management server and a delivery center for delivering goods,
  The user device receives and displays the content supplied from the content provider, and displays the article.PurchaseIn response to inputPurchaseShow contentPurchaseRequest information and user'sIncludes any one of membership code, credit number and account numberAccept the input of the identification code and send it to the acceptance server,
  The reception server is
  SaidPurchaseIn response to receiving the request information and the identification code,Determine whether the received identification code is a member code, credit number or account number,
If it is determined that the received identification code is a member code, it is confirmed that the member code is stored in the member database. If it is stored, personal information corresponding to the member code is stored in the personal information. Based on the delivery destination information and the purchase request information received from the user device, to the delivery center,
When it is determined that the received identification code is a credit number or an account number, the personal information management server corresponding to the received identification code is determined based on the number system of the identification code, and the determined individual Sending the identification code and the purchase request information to an information management server;
  The personal information management server receives the received identification codeIs stored in the customer database and is storedIn this case, the delivery destination information based on the personal information corresponding to the identification code,PurchaseRequest information to the distribution center,
  The delivery center includes the delivery destination information and the delivery destination information.PurchaseIn response to receiving the request information, the delivery destination indicated by the delivery destination informationPurchaseDeliver the goods indicated by the request informationforPerform a predetermined delivery process,
  It is characterized by that.
[0006]
According to such a configuration, in order to request identity verification from the server having the personal information of the user, for example, in an interactive service such as online shopping or delivery request for various materials, each user must prior to using the service. You can use the service without being asked to register personal information. As a result, it is not necessary to register personal information for each service provider (content provider) as in the past, so the burden on the user when using the service can be reduced, and privacy protection is strengthened. be able to.
[0007]
The identification code includes type information for determining whether the identification code is a member code, a credit number or an account number,
In response to receiving the purchase request information and the identification code, the reception server is a member code, a credit number or an account number based on the type information included in the received identification code. It may be determined whether.
[0010]
  Moreover, the reception server according to the second aspect of the present invention is:
  A member database that stores a member code and personal information previously assigned to a predetermined user, a reception server that receives a request for purchasing an article from each user device, and a credit for the user for each user A personal information management server including at least one of a credit company server and a financial institution server, which has a customer database for storing either one of a number or an account number and personal information and has a settlement function; A reception center for the interactive service system comprising:
The reception server is
Receiving purchase request information indicating the purchase contents of an article and a user identification code from the user device that receives content supplied from a content provider;
Determine whether the received identification code is a member code, credit number or account number,
If it is determined that the received identification code is a member code, it is confirmed that the member code is stored in the member database. If it is stored, personal information corresponding to the member code is stored in the personal information. Based on the delivery destination information and the purchase request information received from the user device, to the delivery center,
When it is determined that the received identification code is a credit number or an account number, the personal information management server corresponding to the received identification code is determined based on the number system of the identification code, and the determined individual Sending the identification code and the purchase request information to an information management server to request confirmation that the identification code is stored in the customer database.
  It is characterized by that.
[0011]
According to such a configuration, in order to request identity verification from the server having the user's personal information, in interactive services such as online shopping and delivery of various materials, each user must be personal before using the service. The service can be used without requiring registration of information. As a result, it is not necessary to register personal information for each service provider (content provider) as in the past, so the burden on the user when using the service can be reduced, and privacy protection is strengthened. be able to.
[0012]
  The identification code includes type information for determining whether the identification code is a member code, a credit number or an account number,
In response to receiving the purchase request information and the identification code, the reception server is a member code, a credit number or an account number based on the type information included in the received identification code. May be determined.
[0014]
DETAILED DESCRIPTION OF THE INVENTION
Hereinafter, an online sales system according to an embodiment of the present invention will be described with reference to the drawings.
[0015]
FIG. 1 shows a system configuration diagram of an interactive service system according to the present embodiment.
As shown in the figure, the system includes a content provider 1, a viewer device 3 installed in each home, an interactive server 5, a credit company management server 7, a financial institution management server 8, And a delivery center 9.
[0016]
The content provider 1 includes, for example, a server that supplies shopping content and the like to each viewer device 3. The content provider 1 supplies content to each viewer device 3 via a broadcast communication network such as terrestrial, satellite, and CATV, using a predetermined broadcast system, for example.
[0017]
The viewer device 3 is a device for the viewer to use the interactive service provided by this system, and includes, for example, a communication terminal 31, a display device 33, and an input device 35 as shown in FIG.
[0018]
The communication terminal 31 receives content from the content provider 1 via the broadcast network and displays it on the display device 33. The content is, for example, data for shopping, and includes product information such as product images, product codes, and prices.
[0019]
In response to the purchase request for the product from the input device 35, the communication terminal 31 accepts input of transaction information and personal identification information, and transmits it to the interactive server 5 via a network such as a public line along with the purchase request for the product. Here, the transaction information is information relating to the purchase of a product, and includes, for example, the product code, price, quantity, etc. of the product to be purchased as shown in FIG. The communication terminal 31 displays a screen for inputting a product code, a price, a quantity, and the like on the display device 33 and accepts an input for this. Further, in order to reduce the input burden on the viewer, when a product purchase request is received when product information of a product is being displayed on the display device 33, it is displayed on the display device 33 at that time. The transaction information may be generated by reading the product code, price, etc. from the product information of the product and inputting only other necessary information (quantity, etc.).
[0020]
The personal identification information is information for identifying a viewer. For example, as shown in FIG. 4, the identification number such as a credit number, an account number, or a membership number, and type information indicating the type of the identification number (for example, , “1” for a credit number, “2” for an account number, “3” for a membership number, etc.). The communication terminal 31 displays a screen for inputting an identification number, type information, and the like on the display device 33 and accepts an input corresponding thereto.
[0021]
The membership number is a number given to a viewer who has performed a predetermined membership registration procedure in this system. In the membership registration process in this procedure, for example, a viewer inputs a membership registration request from the input device 35, and in response to this, the communication terminal 31 receives personal information such as name, address, telephone number, etc. for the viewer, and payment. An input of payment information regarding the method is accepted, and the input information is transmitted to the interactive server 5 together with a member registration request. The payment information includes, for example, a payment type (credit settlement, account withdrawal, etc.) and a credit card number or an account number. The communication terminal 31 receives the member number returned from the interactive server 5 in response to the member registration request and displays it on the display device 33.
[0022]
The display device 33 displays content received from the communication terminal 31, various input screens, and the like.
The input device 35 accepts inputs such as purchase requests for merchandise, transaction information, and personal identification information, and transmits input data to the communication terminal 31 wirelessly or by wire.
[0023]
The interactive server 5 is a computer that receives a purchase request for a product from the viewer apparatus 3 and includes a storage unit 51, a control unit 53, and a communication control unit 55, as shown in FIG.
[0024]
The storage unit 51 includes a member database 51A that stores member information including personal information of members, payment information, and the like. The member information stored in the member database 51A includes, as shown in FIG. 6, for example, a member number for identifying the member, personal information (name, address, telephone number, etc.) of the member, payment information, and the like.
[0025]
When the control unit 53 receives a product purchase request from the viewer device 3, the control unit 53 determines whether or not the personal identification information received together with the purchase request indicates a member number based on the type information. Determine whether is a member.
[0026]
When the viewer is not a member, that is, when the personal identification information indicates a member other than the membership number, the control unit 53 controls other organizations (credit companies, financial institutions) in which the viewer information is registered. To send transaction information and request identity verification. Specifically, the control unit 53 determines whether the identification number is a credit card credit number or a financial institution account number based on the type information. If it is a credit number, the credit company corresponding to the credit number is identified based on the credit number system, and the credit number and transaction information are transmitted to the management server 7 of the credit company. In addition, the identification method of a credit company is arbitrary, For example, you may identify with reference to the database which matched a part of number and each credit company.
[0027]
If the identification number is an account number, the financial institution corresponding to the account number is specified based on the number system of the account number, and the account number and transaction information are transmitted to the management server 8 of the financial institution. To do. Note that the method for specifying the financial institution is arbitrary, and for example, the financial institution may be specified with reference to a database in which a part of the number is associated with each financial institution.
[0028]
When the viewer is a member, that is, when the personal identification information indicates a member number, the control unit 53 checks that the received member number is properly registered in the member database 51A, etc. The member's name, address, etc. are read from the member database 51A and transmitted to the delivery center 9 together with the transaction information and a predetermined delivery request.
In addition, the control unit 53 reads the payment information of the member information of the member from the member database 51A, identifies the corresponding credit company or financial institution based on the credit number or the account number indicated by the payment information, A settlement request including a credit number or an account number is transmitted.
[0029]
The management server 7 of each credit company includes a customer database that stores customer information including personal information (name, address, telephone number, credit number, withdrawal account information, etc.) for its own customers. In response to receiving the transaction information from the interactive server 5, the management server 7 checks that the received credit number is registered in the customer database and confirms the purchaser (viewer). Then, when the validity of the credit number is confirmed, the transaction information is transmitted to the delivery center 9 together with a predetermined delivery request. The management server 7 includes the viewer's delivery destination information (name, address, etc.) in this delivery request.
[0030]
Further, the management server 7 performs a predetermined credit settlement process at a predetermined timing for withdrawing a predetermined amount from the viewer's account at a predetermined time based on the price and the credit number indicated by the transaction information.
In addition, even when the management server 7 receives a settlement request from the interactive server 5, the management server 7 performs credit settlement processing at a predetermined timing based on the received price and credit number.
[0031]
The management server 8 of each financial institution includes a customer database that stores customer information (name, address, telephone number, account number, etc.) including personal information for its own customers. In response to receiving the transaction information from the interactive server 5, the management server 8 checks whether or not the received account number is registered in the customer database and confirms the purchaser (viewer). When the validity of the account number is confirmed, the transaction information is transmitted to the delivery center 9 together with a predetermined delivery request. The management server 8 includes the viewer's delivery destination information (name, address, etc.) in this delivery request.
[0032]
Further, the management server 8 performs account settlement processing for debiting a predetermined amount from the viewer's account at a predetermined time based on the price and account number indicated by the transaction information at a predetermined timing.
In addition, even when the management server 8 receives a settlement request from the interactive server 5, the management server 8 performs account settlement processing at a predetermined timing based on the received price and the account number.
[0033]
The delivery center 9 includes a computer that manages delivery processing of products sold by the content provider 1, and responds to delivery requests from the interactive server 5, the credit company management server 7, the financial institution management server 8, and the like. Based on the transaction information and the delivery destination information received together with the delivery request, a predetermined delivery process for delivering the product to the viewer is performed.
[0034]
Next, as an operation of the present system, a case where a content viewer purchases a product will be specifically described.
First, the case where the viewer A who is not registered as a member purchases a product will be described with reference to FIG.
The content provider 1 supplies shopping content to each viewer device 3 including the viewer device 3 of the viewer A via a broadcasting network such as terrestrial waves (P1). The communication terminal 31 of the viewer device 3 of the viewer A receives the content from the content provider 1 via the broadcast network and displays it on the display device 33.
[0035]
The viewer A looks at the content displayed on the display device 33, decides the purchase of the product B displayed on the display device 33, for example, and presses a product purchase button (not shown) of the input device 35 such as a remote controller. Press. In response to this, the communication terminal 31 notifies the content provider 1 that a product purchase request has been made via the broadcast network, and a purchase screen for displaying a product purchase screen as shown in FIG. 8, for example. Information is acquired from the content provider 1 and displayed on the display device 33. Further, the communication terminal 31 may generate purchase screen information and display it on the display device 33.
[0036]
For example, the viewer A inputs the transaction information including the product code, price, and quantity of the product B on the purchase screen shown in FIG. In addition, a self credit number is input as an identification number, and in the type information, it is selected and input that the input identification number is a credit number. Then, for example, a determination button (not shown) of the input device 35 is pressed. In response to this, the communication terminal 31 transmits the input transaction information and personal identification information to the interactive server 5 together with a purchase request for the product (P2).
[0037]
The control unit 53 of the interactive server 5 responds to the product purchase request from the viewer device 3 and determines whether or not the personal identification information received together with the purchase request is a member number. In this case, since the type information indicates that the identification number is a credit number, the control unit 53 specifies the credit company C that manages the credit number based on the credit number. Then, the credit information of the viewer A and the transaction information about the product B are transmitted to the management server 7 of the credit company C (P3).
[0038]
The management server 7 of the credit company C receives the transaction information and the credit number from the interactive server 5, checks whether the credit number is registered in the customer database, and confirms the viewer A.
When the management server 7 of the credit company C confirms that the credit number of the viewer A is registered in the customer database, the transaction information of the product B and the delivery destination information (name, address, etc.) for the viewer A Is transmitted to the delivery center 9 together with a predetermined delivery request (P4).
[0039]
In response to the delivery request from the management server 7 of the credit company C, the delivery center 9 delivers the product B to the viewer A based on the received transaction information of the product B and the delivery destination information of the viewer A. The product B is delivered to the viewer A (P5).
[0040]
Further, the management server 7 of the credit company C performs a credit settlement process in which a predetermined amount is withdrawn from the viewer A's account at a predetermined timing based on the price and the credit number indicated by the received transaction information.
[0041]
Next, the case where the viewer D who has registered as a member purchases a product will be described with reference to FIG.
The content provider 1 supplies shopping content to each viewer device 3 including the viewer device 3 of the viewer D via a broadcasting network such as terrestrial (P11). The communication terminal 31 of the viewer device 3 of the viewer D receives the content from the content provider 1 via the broadcast network and displays it on the display device 33.
[0042]
The viewer D sees the content, decides to purchase the product E displayed on the display device 33, for example, and presses a product purchase button (not shown) of the input device 35 such as a remote controller. In response to this, the communication terminal 31 notifies the content provider 1 of the purchase request of the product via the broadcast network, and acquires purchase screen information for displaying the purchase screen of the product from the content provider 1. Is displayed on the display device 33. Further, the communication terminal 31 may generate purchase screen information and display it on the display device 33.
[0043]
Viewer D inputs transaction information including the product code, price, and quantity of product E on the purchase screen. Further, a member number acquired in advance is input as the identification number, and in the type information, it is selected and input that the input identification number is a member number. Then, for example, a determination button (not shown) of the input device 35 is pressed. In response to this, the communication terminal 31 transmits the input transaction information and personal identification information to the interactive server 5 together with a purchase request for the product (P12).
[0044]
The control unit 53 of the interactive server 5 responds to the product purchase request from the viewer device 3 and determines whether or not the personal identification information received together with the purchase request is a member number. In this case, to indicate that the type information is a member number, the control unit 53 refers to the member database 51A to check whether the member number is properly registered. Delivery destination information such as the name and address of the viewer D is read from the member database 51A. Then, the delivery destination information and transaction information are transmitted to the delivery center 9 together with a predetermined delivery request (P13).
[0045]
In response to the delivery request from the interactive server 5, the delivery center 9 performs predetermined delivery for delivering the product E to the viewer D based on the received transaction information of the product E and the delivery destination information of the viewer D. Processing is performed and the product E is delivered to the viewer D (P14).
[0046]
The control unit 53 of the interactive server 5 reads the payment information of the viewer D from the member database 51A. When the read payment information indicates an account withdrawal, the control unit 53 identifies the corresponding financial institution F based on the account number indicated by the payment information, and includes the payment for the product and the account number of the viewer D The request is transmitted to the financial institution F.
The management server 8 of the financial institution F receives the settlement request from the interactive server 5 and performs account settlement processing at a predetermined timing based on the price and the account number.
[0047]
In this way, by requesting identity verification from an existing institution having personal information of the user in advance, such as a credit company or a financial institution, the personal information is registered in advance in an interactive service such as online shopping. Users who have not registered for membership can also use it. Thereby, since it is not necessary to register personal information for each service provider as in the past, it is possible to reduce the operation burden on the user and to enhance privacy protection.
[0048]
The communication terminal 31 includes, for example, a set top box, a personal computer, a household appliance having a function of connecting to a network and an information processing function, and the like.
[0049]
In addition, functions and configurations related to members (member database 51A, etc.) may be excluded from the above system. For example, the viewer apparatus 3 accepts a credit number or an account number as personal identification information and transmits it to the interactive server 5 together with the transaction information. The interactive server 5 requests confirmation of the viewer from another organization corresponding to the received credit number or account number. Even in this case, since it is not necessary to register personal information for each service provider, the operational burden on the user can be reduced and privacy protection can be enhanced.
[0050]
In the above system, both the credit company and the financial institution are used as viewer confirmation means, but the present invention is not limited to this, and a system configuration including only one of them may be adopted. Moreover, it is good also as a structure which uses the other organization which manages a viewer's personal information.
[0051]
Further, the content from the content provider 1 may be supplied to the viewer apparatus 3 via the Internet, for example. In this case, the content provider 1 may include a WWW server that supplies content, and the viewer device 3 may be configured by a personal computer having a browser or the like. The browser of the personal computer accesses the content supply source WWW server via the Internet, and acquires and displays the shopping content. For example, when a purchase button on the display screen is pressed, the browser receives a screen for inputting transaction information and personal identification information from the WWW server and displays the screen. When the user inputs transaction information and personal identification information, the user presses an input completion button or the like. In response to this, the browser transmits the input data to the interactive server 5 via the Internet or the like.
[0052]
In the above description, the viewer inputs the product code, price, quantity, and the like on the product purchase screen. However, the present invention is not limited to this. For example, information about the selected product is displayed on the viewer device 3. May be transmitted to the content provider 1, the content provider 1 may supply the viewer apparatus 3 with information on a purchase screen in which a product code, a price, and the like are set. Thereby, the input burden of a viewer can be reduced.
[0053]
Further, the content provider 1 may further include the function of the delivery center 9. In this case, in addition to supplying shopping content, the content provider 1 receives a delivery request from the interactive server 5 or the management servers 7 and 8 and delivers the product designated as the delivery destination indicated by the delivery destination information. A predetermined delivery process is performed.
[0054]
In the above description, in order to identify the type of identification number (credit number, account number, member number), the type information indicating the type is used. However, the present invention is not limited to this, and the determination method is arbitrary. is there. For example, only the identification number may be input, and the interactive server 5 may automatically determine the type of the identification number based on the number of digits of the identification number, the number system of each number, and the like.
[0055]
In addition, if the interactive service that can be provided by this system is applied to the rental video delivery service, credit card companies, financial institutions and other institutions can be asked to check their identities. You only need to deliver the video. This system can be realized as a system that provides various services such as a rental video delivery service and a material delivery service.
[0056]
For example, when a document delivery service is performed from this system, content introducing a product or service is supplied from the content provider 1 to the viewer device 3, and the viewer device 3 responds to an input from the user. Alternatively, material request information related to a service material request (a material code of a material to be requested) is transmitted to the interactive server 5 together with personal identification information. The interactive server 5 transmits the credit number and the material request information to the management server 7 for credit management, for example. The management server 7 checks the received credit number and then sends the material request information to the distribution center 9 together with the delivery request. (If the user is a member, the interactive server 5 transmits the material request information and the delivery request to the delivery center 9). The delivery center 9 delivers the material to the user based on the received delivery request and the material request information.
[0057]
Note that the interactive service system of the present invention can be realized using a normal computer system, not a dedicated system. For example, by installing the program from a medium (floppy disk, CD-ROM, or the like) that stores a program for causing the computer to execute the above-described operation, the content provider 1 and the viewer device 3 execute the above-described processing. The interactive server 5, the management server 7, the management server 8, the delivery center 9, and the like can be configured. Note that when the OS realizes the above functions by sharing the OS or jointly of the OS and the application, only the part other than the OS may be stored in the medium.
[0058]
It is also possible to superimpose a program on a carrier wave and distribute it via a communication network. For example, the program may be posted on a bulletin board (BBS) of a communication network and distributed via the network.
Then, the above-described processing can be executed by starting this program and executing it in the same manner as other application programs under the control of the OS.
[0059]
【The invention's effect】
As described above, according to the present invention, each user is requested to register personal information prior to the use of the service in the interactive service in order to request identity verification from the server having the personal information of the user. You can use the service without any problems. As a result, it is possible to reduce the operation burden on the user when using the service, and to enhance privacy protection.
[Brief description of the drawings]
FIG. 1 is a system configuration diagram of an interactive service system according to an embodiment of the present invention.
FIG. 2 is a diagram for explaining a configuration of a viewer apparatus used in the interactive service system of FIG. 1;
FIG. 3 is a diagram for explaining a data structure of transaction information.
FIG. 4 is a diagram for explaining a data structure of personal identification information.
FIG. 5 is a diagram for explaining an interactive server used in the interactive service system of FIG. 1;
FIG. 6 is a diagram for explaining a data structure of member information stored in a member database.
FIG. 7 is a diagram for explaining the operation of the system when a viewer who is not registered as a member purchases a product;
FIG. 8 is a diagram illustrating an example of a product purchase screen.
FIG. 9 is a diagram for explaining the operation of this system when a viewer who has registered as a member purchases a product;
[Explanation of symbols]
1 Content provider
3 Viewer equipment
31 Communication terminal
33 Display device
35 Input device
5 Interactive server
51 Storage unit
51A Member Database
53 Control unit
55 Communication control unit
7 management server
8 management server
9 Distribution center

Claims (4)

And for user apparatus, and a reception server which includes a member database for storing member code and personal information that has been previously assigned to a predetermined user, it accepts a request for purchase of goods from each of said for the user device, each user A personal information management server including at least one of a credit company server and a financial institution server, having a customer database for storing personal information and any one of the user's credit number and account number And an interactive service system comprising a delivery center for delivering goods.
Said user equipment is to receive and display content supplied from the content provider, in response to an input to purchase goods, member code and credit number and account number of the purchase request information and the user indicating your purchase Receiving an input of an identification code including any one of the above and transmitting it to the receiving server,
The reception server is
In response to receiving the purchase request information and the identification code, determine whether the received identification code is a member code, a credit number or an account number;
If it is determined that the received identification code is a member code, it is confirmed that the member code is stored in the member database. If it is stored, personal information corresponding to the member code is stored in the personal information. Based on the delivery destination information and the purchase request information received from the user device, to the delivery center,
When it is determined that the received identification code is a credit number or an account number, the personal information management server corresponding to the received identification code is determined based on the number system of the identification code, and the determined individual Sending the identification code and the purchase request information to an information management server;
The personal information management server confirms that the received identification code is stored in the customer database and, if stored , delivery destination information based on personal information corresponding to the identification code, and Sending purchase request information to the delivery center,
In response to receiving the delivery destination information and the purchase request information, the delivery center performs a predetermined delivery process for delivering the article indicated by the purchase request information to the delivery destination indicated by the delivery destination information.
An interactive service system characterized by this.   The identification code includes type information for determining whether the identification code is a member code, a credit number or an account number,
  In response to receiving the purchase request information and the identification code, the reception server is a member code, a credit number, or an account number based on the type information included in the received identification code. To determine whether
  The interactive service system according to claim 1.   A member database that stores a member code and personal information previously assigned to a predetermined user, a reception server that receives a request for purchasing an article from each user device, and a credit for the user for each user A personal information management server including at least one of a credit company server and a financial institution server, which has a customer database for storing either one of a number or an account number and personal information and has a settlement function; A reception center for the interactive service system comprising:
  The reception server is
  Receiving purchase request information indicating the purchase contents of an article and a user identification code from the user device that receives content supplied from a content provider;
  Determine whether the received identification code is a member code, credit number or account number,
  If it is determined that the received identification code is a member code, the member code is Confirming that it is stored in the member database, and if stored, the delivery destination information based on the personal information corresponding to the member code and the purchase request information received from the user device. Send to the delivery center,
  When it is determined that the received identification code is a credit number or an account number, the personal information management server corresponding to the received identification code is determined based on the number system of the identification code, and the determined individual Sending the identification code and the purchase request information to an information management server to request confirmation that the identification code is stored in the customer database.
  A reception server characterized by that.   The identification code includes type information for determining whether the identification code is a member code, a credit number or an account number,
  In response to receiving the purchase request information and the identification code, the reception server is a member code, a credit number, or an account number based on the type information included in the received identification code. To determine whether
  The reception server according to claim 3, wherein:

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