JP3213409U - Advertising media - Google Patents

Abstract

The present invention provides an advertising medium that makes a printed display portion clear while ensuring water repellency of the advertising medium made of a textile fabric. SOLUTION: Both sides of a fiber fabric 6 are covered with a water-repellent layer 7 and a display portion 8 made of advertising characters or designs is printed on the surface of one water-repellent layer. [Selection] Figure 2

Description

  The present invention relates to an advertising medium such as a flag printed with an advertising display.

  In general, as advertising media, many are used in which letters and designs for advertisement are printed on a textile fabric, and examples of usage include a bag and a banner. These are widely used as advertising media because they have few restrictions on installation locations, can be easily manufactured at low cost, and are easy to transport and store. Specifically, for example, as shown in Patent Document 1, the cloth piece is formed in a rectangular shape using a woven fabric such as cotton and silk, and a flagpole that fixes the long side and the short side of the cloth piece. Amber is known.

  By the way, such an advertising medium is generally installed at a predetermined place where it is easy to touch for the purpose of enhancing the advertising effect. However, if it is outdoors, for example, it is exposed to rainwater or the like. There is a possibility. If it does so, the problem that it is inferior to durability will arise. Thus, in order to prevent moisture from entering the fabric, for example, Patent Document 2 proposes a flag (advertisement medium) in which a fiber fabric is subjected to a water-repellent finish. Specifically, a design (display part) such as an advertisement is printed on one surface of the fiber cloth fabric, and then a water repellent process for fixing a water repellent is performed.

Utility Model Registration No. 32000805 JP 2008-223176 A

  In the thing of patent document 1, when it gets wet with rain water etc., there exists a possibility that it may become heavy or may generate | occur | produce the mold | fungi etc. by humidity, and it is inferior to durability. In addition, when moisture is contained, dust or dust is liable to adhere, and there is a risk that the display items on the printed portion that should fulfill the function of advertisement are unclear.

  Moreover, in the thing of patent document 2, after design (display part), such as an advertisement, is printed on the textile fabric cloth, it is printed with the part by which the design is printed when the water repellent is fixed after that. There is a possibility that a water repellent effect may not be sufficiently obtained due to a difference in the degree of fixing of the water repellent agent between the non-exposed portions. In addition, the coloring of the design print portion and the appearance of the design print portion may change due to the coating of the water repellent, and the display items on the print portion that should fulfill the function of advertisement may become unclear.

  The present invention has been made in view of such a point, and an object of the present invention is to make a printed display portion clear while ensuring water repellency of an advertising medium.

  Specifically, in the first invention, in the advertising medium, at least one surface of the fiber fabric is coated with a water repellent layer, and a display portion for advertisement is printed on the surface of the water repellent layer. It is characterized by being made.

  In the first device, since the water repellent layer is coated on the fiber fabric, it is possible to prevent moisture from entering the fiber fabric, and the display unit is printed on the surface of the water repellent layer. Therefore, the display portion can be in a clear state.

  In a second device, in the first device, the water repellent layer is coated on both surfaces of the fiber fabric, and the display unit is printed on the surface of at least one of the water repellent layers. It is characterized by.

  In the second device, since the water repellent layer is coated on both sides of the fiber fabric, the water repellency can be further enhanced.

  The third device is characterized in that in the first or second device, the flag or curtain is used outdoors.

  In this third device, because it is a flag or curtain used outdoors, there is a high possibility that it will be exposed to rainwater, etc. Even in such a case, rainwater etc. can be prevented from entering so it is durable. Excellent and useful for maintaining advertisements outdoors.

  As described above, according to the present invention, the surface of the fiber fabric is covered with the water-repellent layer, and the advertising display is printed on the surface of the water-repellent layer. The display portion can be in a clear state while preventing moisture from entering.

FIG. 1 is a perspective view showing an example in which an advertising medium according to an embodiment of the present invention is used as a bag. FIG. 2 is an enlarged cross-sectional view taken along line AA in FIG.

  Hereinafter, embodiments of the present invention will be described in detail with reference to the drawings. The following description of the preferred embodiments is merely exemplary in nature and is in no way intended to limit the invention, its application, or its use.

  In the present embodiment, as shown in FIG. 1, an example in which the advertising medium is used as the flag 1 for the bag 10 will be described.

  As shown in FIG. 1, the kite 10 includes a rectangular flag 1 (advertisement medium) on which advertising characters, symbols, and the like are represented, and a flag cage 3 whose lower end is supported by a pedestal 2. The flag 1 is provided with a plurality of cloth hanging rings 4 at predetermined intervals along the edge of one long side and the edge of one short side. Each of these suspension rings 4 is attached to the flag 1 by sewing.

  The flagpole 3 is composed of a vertical gutter 3a installed substantially perpendicular to the ground or the like and having a lower end supported by the pedestal 2, and a horizontal gutter 3b having a base end detachably attached to the upper end of the vertical gutter 3a. Become. The eaves 10 have a structure in which the flag 1 is held by inserting the vertical eaves 3a and the horizontal eaves 3b through the suspension ring 4, respectively.

  As shown in FIG. 2, the flag 1 includes a fiber fabric 6, a water-repellent layer 7 coated on both sides of the fiber fabric 6, and a display unit 8 printed on the surface of the water-repellent layer 7. I have. In FIG. 2, for easy understanding, the fiber fabric 6, the water repellent layer 7, and the display unit 8 are exaggerated as compared with the actual thickness.

  The fiber fabric 6 is a cloth fabric woven with fibers, and is, for example, a fiber structure such as a woven fabric or a knitted fabric made of chemical fiber or cotton. Specifically, for example, those produced by weaving synthetic fibers such as polyester such as ponge, tropical, tromat, etc. are often used.

  The water repellent layer 7 is formed, for example, by immersing the fiber fabric 6 in a processing liquid made of a nonionic water repellent or a cationic water repellent and baking it (meaning high temperature drying). Alternatively, it is formed by spraying a resin material made of silicon resin, paraffin resin or wax resin on both surfaces of the fiber fabric 6.

  The display unit 8 is printed on the surface of one of the water-repellent layer 7 of the water-repellent layer 7 covered on both sides of the fiber fabric 6. As a printing method of the display unit 8, there are techniques such as screen printing, ink jet printing, and transfer printing, and any printing method can be used. Using these well-known printing techniques, desired characters, designs, and the like may be printed on the surface of the water-repellent layer 7, and a description thereof will be omitted. The display unit 8 may be printed on the surface of the other water-repellent layer 7, or may be printed on the surface of one, the other, or both water-repellent layers 7.

  Thus, in this invention, since the surface of the textile fabric 6 is coat | covered with the water-repellent processing layer 7, it can prevent that a water | moisture content permeates into the textile fabric 6. FIG. As a result, all the effects of the flag 1 containing moisture, for example, it becomes heavier, wrapped around the flag pole 3 of the fence 10 or stuck on the posted wall, mold is generated, and dust and dirt are easily attached. Or when it is stored as it is, it is possible to prevent problems such as easy folding folds and improve appearance and durability. In addition, the water repellent effect makes it easy to wipe off adhering moisture, dirt, etc., so that it can be kept clean.

  Furthermore, advertising display portions 8 such as characters and designs are printed on the surface of the water repellent layer 7. Here, in the prior art in which the water repellent layer 7 is coated after the display portion 8 is printed on a part of the fiber fabric 6, the material is different between the material of the fiber fabric 6 and the ink of the printed display portion 8. For this reason, a difference occurs in the fixing state of the water repellent, and it is difficult to form a uniform water repellent layer 7 as a whole, and a sufficient water repellent effect may not be obtained. In addition, since the surface of the display unit 8 is covered with the water repellent layer 7, there is a possibility that the color of the display unit 8 may change due to light reflection or the like, or the appearance may be unclear.

  As such, in the present invention, since the surface of the fiber fabric 6 is covered with the water repellent layer 7, it can be uniformly coated. Further, since the display unit 8 is exposed on the outermost side in appearance, it is not affected by the water-repellent layer 7, and the most important portion of the advertising medium, that is, the color and appearance of the display unit 8 that performs the advertising function is displayed. The condition can be made clear. In particular, an advertising medium that is regularly installed outdoors is useful because it is an environment that is exposed to external factors such as rainwater and dust.

  Further, as in the conventional case, when the display portion 8 is printed on the surface of the fiber fabric 6 and then the water-repellent layer 7 is coated, and the small portions are manufactured, the display portion 8 is printed. Since it is necessary to perform water repellent treatment every time, the production efficiency is inferior and the cost is increased.

  On the other hand, in the present invention, if a predetermined amount of fabric having the surface of the fiber fabric 6 covered with the water repellent layer 7 is prepared in advance, the display unit 8 can be printed on each when necessary, so that the production efficiency is improved. Excellent and suitable for small volume production.

(Other embodiments)
In the present embodiment, the flag 1 used for the kite 10 has been described as an example of the advertising medium. However, the present invention is not limited to this example. Flag, team flag, labor flag, hand flag, cheer flag, signal flag, safety flag, safety and health flag, ship flag, godly flag, shrine curtain, gate curtain, float car curtain, crest curtain, mud curtain, cheer curtain, water banner, Applicable to all forms using textile fabrics, such as stage curtains, bon festivals, see-off curtains, shrine lanterns, sumo lanterns, samurai lanterns, lanterns, Momotaro lanterns, backs, actors (kabuki) lanterns, tapestry, banners Is possible.

  In the present embodiment, the case where the bag is used mainly for outdoor use has been described. However, the embodiment can be applied to an indoor use such as in a store or an event venue. It is also possible to use it. In this case, it is possible to prevent infiltration of spilled moisture and the like, and it is easy to wipe off the dirt, so that the durability of the table cloth serving as the advertising medium can be ensured and kept clean.

  Further, in the present embodiment, an example in which both sides of the fiber fabric 6 are covered with the water repellent layer 7 is shown, but the present invention is not limited to this, and one surface of the fiber fabric 6 is covered with the water repellent layer 7. It may be coated with. From the viewpoint of improving the water repellency, it is preferable to cover both sides of the fiber fabric 6 with the water repellent layer 7. For example, in the case of an advertising medium in which only one side is exposed, the water repellent layer 7 The surface to be coated is only one surface, which contributes to cost reduction.

  In the present embodiment, the display unit 8 is described as being printed on a part of the surface of the water repellent layer 7. However, the present invention is not limited to this. It may be printed so as to cover the entire surface of the layer 7.

1 flag (advertising media)
2 Pedestal 3 Flagpole 4 Suspension ring 6 Textile fabric 7 Water repellent layer 8 Display section

Claims (3)

  An advertising medium, wherein a water repellent layer is coated on at least one surface of a fiber fabric, and an advertising display is printed on the surface of the water repellent layer. The advertising medium according to claim 1,
An advertisement medium, wherein both surfaces of the fiber fabric are covered with the water-repellent layer, and the display portion is printed on the surface of at least one of the water-repellent layers. In the advertising medium according to claim 1 or 2,
An advertising medium characterized by being a flag or curtain used outdoors.

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