JP3127275U - DP bag for photography - Google Patents

Abstract

Provided is a DP bag for a photographic DP bag that can exhibit a sufficient advertisement display function as an advertising medium without impairing its original functions such as a function as a photographic printing medium storage bag, a form, and a slip function. To do.
SOLUTION: The front and back surfaces of a DP bag are composed of a form surface provided with a DPE reception / processing form and an advertisement display surface provided with an advertisement display unit for displaying an advertisement. An advertising medium was also attached. Moreover, the advertising part was comprised with the transparent bag body. In addition, a service ticket section and an application form section that can be cut off were provided.
[Selection] Figure 1

Description

  In the present invention, when a photo shop (hereinafter referred to as “DP shop”) that has received film development or print processing from a client places an order to a central developer (hereinafter referred to as “lab”), the client The present invention relates to an envelope-type DP bag used between a DP store and a laboratory.

  A conventional DP system using a DP bag has a form and slip function in which the DP bag is provided with a voucher, a store coupon, a receipt, a delivery note, and the like. At the DP store, in addition to the client's name, telephone number, acceptance date, scheduled completion date, etc., fill in the order type, film type, print size, number of sheets, etc. individually on these slips, and then detach from the DP bag. The above voucher is handed over to the client, and the store voucher is left at the DP store and sent to the laboratory with the photographed film or negative received from the client in the DP bag. On the other hand, the laboratory that has received this information performs development and print processing in accordance with the above order details, pays the finished product in a DP bag with the price entered in the prescribed column, and returns it to the DP store. It was something to be written.

  These DP systems are also variously improved along with computerization, and various improvements are also made in the DP bag.

  For example, as a technology associated with the computerization of the DP system, Japanese Patent Laid-Open No. 2001-122285 disperses the overlapping of the pasting positions of the copy form and eliminates the wrinkles of the copy form of the DP bag. There are also products such as DP bags that are managed by ID numbers and do not require a copy form.

Also, JP 09-221145 discloses that all photos are displayed as thumbnails on the outer surface of the DP bag so that the contents can be grasped from the outside without looking at the photos in the DP bag. Has been.
Japanese Patent Laid-Open No. 2001-122285 Japanese Patent Laid-Open No. 10-045141

  In this way, many technologies have been developed for the modernization and computerization of the DP system, and DPE, that is, the workability of development, printing, and enlargement of film, and office work associated therewith. With regard to processing, progress has been made so much that inexpensive and speedy photo printing can be performed. With the rapid spread of instant cameras, cameras can be obtained at low cost, and it has become an era where people can easily take photos anytime and anywhere.

  In this way, with the rapid growth of the DPE industry, DP stores are being developed all over the country, DP stores are also adjacent to department stores, supermarkets, convenience stores, etc., and the degree of close contact with each region is very high. It is also a powerful information station.

  At present, the DP bags distributed with printed photographs to customers from the DP stores, which are information transmission bases, are only promoted for the DP stores.

  Normally, this DP bag is intended for customers to take home as a printed photo packaging bag that is a product, but it is discarded as it is after taking it home, just like a normal product packaging bag. There is nothing.

  When you take it home, only the photos you need are transferred to the album, and the remaining photos are put in this DP bag and stored with the negatives. In other words, for a few days until the photograph taken home is browsed and moved to the storage location, it is placed in a place that is easily noticeable, such as on a table. Also, every time a photo is reprinted, it is searched and caught by customers.

  In this way, the DP bag has the potential to be a very effective advertising medium for customers, but for purposes other than its own promotion, that is, for the purpose of earning advertising revenue. None are configured to have an advertising function.

  The subject of the present invention is that the DP bag, which has been used only for the advertising display of each DP store, has the original functions such as a function as a storage bag for photo print media, a form, and a slip function. It is to realize a DP bag that can exhibit a sufficient advertisement display function as an advertising medium without damaging it.

  In order to solve the above-mentioned problems, the present invention provides a DPE reception / processing form for the front and back surfaces of a bag body in a photographic DP bag used for storing photographic printing media such as photographic prints and negative films. Photo DP bag comprising a form surface provided with an advertisement display surface provided with an advertisement display section so that a plurality of advertisements can be displayed by being divided into a plurality of sections for displaying advertisements of other companies It is what.

  The form surface is affixed with a form part for filling in the order contents when receiving a request for developing a film from the requester. For example, a plurality of copies are made for a copy of the requester and the DP store. There are things with slips affixed and pasted.

  The advertisement display surface is provided with an advertisement display unit for receiving an advertisement display request from another company and displaying the advertisement content, and may be any mode as long as the advertisement content can be displayed. In conventional DP bags, one side is a form side, and on the other side, many of the company's advertising advertisements are printed, the form side and the company's advertisement are simultaneously displayed on one side, and the back side is completely used. It may not be.

  By adopting the configuration as in the present invention, the company advertisement can be displayed on the form side, and the entire back side can be used for the advertisement display unit, so that a sufficient advertisement medium can be obtained. As an advertisement display form, the advertisement content may be printed on the entire surface, or divided into a plurality of sections so that a plurality of advertisements can be displayed. Further, the advertisement display unit may be made of high-quality paper with a photo quality so that high quality printing can be performed, and an advertisement with a high-quality photo display may be used.

  Further, in the present invention, the advertisement display section is provided by attaching an advertisement display medium displaying the advertisement contents of other companies to the advertisement display section provided so as to be divided into the plurality of sections and capable of displaying a plurality of advertisements. It is composed. A display medium such as an advertisement display sheet on which advertisement contents are printed is attached to the outer surface of the advertisement display section of the DP bag.

  With this configuration, the paper quality of the DP bag remains the same as before, and the advertisement display medium to be attached to the advertisement display unit can be free. For example, various advertisement displays such as a high-quality photo advertisement, a plastic resin advertising board, and an advertisement display with projections and depressions are possible.

  Further, in the present invention, the advertisement display unit is configured by a transparent bag part that accommodates advertisement display paper and is visible from the outside.

  The transparent bag part can be used as an advertisement display part for a DP bag, as long as it is an advertisement display part that can store an advertisement pamphlet displaying advertisement contents and is configured in a bag shape with a transparent material that can be visually recognized from the outside. But it ’s okay. For example, a transparent resin envelope bag having an opening through which advertisement display paper or the like can be inserted may be attached to the outer surface of the advertisement display portion of the DP bag.

  Further, according to the present invention, a cut-off section by a cut line such as a perforation is provided in the upper edge opening of the advertisement display surface, and a service ticket section that can be used by separating the cut-out section is provided.

  The service ticket portion may be any as long as it is provided in the opening on the upper edge of the advertisement display surface and is partitioned by a cut line by a perforation or the like so that it can be separated. A plurality of sections may be provided in the opening with rectangular cut lines formed by perforations, and a discount ticket display may be printed on the section to provide a detachable discount service ticket. Since the cut-off portion is the upper edge opening, there is no hindrance to the use as a storage bag for storing photographs.

  In the present invention, an application form portion that can be used by being cut off by a cut line such as a perforation is provided on the advertisement display surface. The application form portion may be any part of the advertisement display surface, but is preferably located above the half.

  According to this configuration, an application form with a prize can be printed and used, and the advertising effect can be enhanced. Note that ordinary printed photographs are mostly E size and fit in the lower half of the DP bag. Therefore, when the above application paper portion is set within the upper half of the DP bag, the lower half can be separated and used as a storage bag. Moreover, since it is after being handed over to the customer, the role of the form section is over, so there is no problem even if it is separated.

  The present invention has the following effects.

1) By providing an advertisement display section on a photographic DP bag, the DP bag can be used as an advertising medium with a very high advertising effect.

2) Since the DP bag can be used for advertisement and promotion, the customer information of the DP store can be used as advertisement information.

3) Since advertising revenue can be obtained using the DP bag, it is possible to provide a very inexpensive DP bag based on the advertising revenue.

4) By sticking the advertisement display medium to the advertisement display section to configure the advertisement display section, it is not necessary to produce a dedicated DP bag for each advertisement, and the advertisement can be displayed at a low cost.

5) By using an advertisement display part with a transparent bag part, it is not necessary to produce a dedicated DP bag for each advertisement, and the contents of the advertisement can be easily changed.

6) By providing a service ticket section that can be used by separating the advertisement display surface, the degree of attention to the advertisement can be increased, and the user can receive a discount service.

7) If an application form section that can be used by separating the advertisement display surface is provided, the degree of attention to the advertisement is markedly increased, and customer information can be obtained by the application.

  Thus, according to the present invention, the DP bag that has been used only for the promotion of each DP store in the past is very excellent as an advertising medium without deteriorating the original function as a storage bag and the form function. It is possible to realize a DP bag that can perform the advertising function.

  Embodiments of the present invention will be described below with reference to the drawings. FIG. 1 is a view showing an embodiment of a photographic DP bag 1 according to the present invention. (1) shows a front surface, that is, a form surface 2, and (2) shows a back surface, that is, an advertisement display surface 3. Show.

  This DP bag 1 is a paper-long vertical envelope type DP bag that is normally used. As shown in (1), the form surface 2 is a form part 4 on the upper side, the reception date, and the finishing schedule. There are columns for entry of date, code number, order contents, number of prints, amount of money, and the like. In addition, the form unit 4 has a form in which a plurality of copy slips are superimposed, and is used for a client's deposit ticket, a lab copy, and the like.

  On the lower side of the form 2 are provided a DP store advertisement field 5, a message field 6 such as a note at the time of photographing, and a memo field 7 that can be freely used by the client. The form surface 2 is a form surface based on a copy slip, but it goes without saying that it may be a form surface having another form function utilizing a code number, an ID number, a bar code, or the like.

  As shown in (2), the advertisement display surface 3 is provided with three discount coupons 8 partitioned by perforated cut lines at the upper edge opening, and the advertisement display is printed on the lower part thereof. An advertisement display unit 9 is provided. The advertisement display unit 9 is provided with an advertisement display column 10 for merchandise and an advertiser display column 11.

  A plurality of advertisement display fields 10 may be provided by dividing the advertisement display field 10, and a high-quality advertisement of photo quality or a relief relief advertisement printed separately on the advertisement display unit 9 may be attached.

  The DP bag for photography configured in this way will be delivered to the client as a packaging bag for completed photo prints, but unlike conventional DP bags, an advertisement display surface is provided, The client sees the stored print photo and the advertisement display. As described above, when a discount ticket is set, the attention effect is further high.

  DP stores are used very often, for example, in Tokyo, it is said that there are more than 1 million cases a day, and since they become promotional items that are handed directly to customers, they are very expensive. The effect can be expected.

  FIG. 2 is a diagram showing a second embodiment according to the present invention, which is an advertisement display unit 20 provided with a bag made of a transparent film. The form surface is the same as that shown in FIG.

  The advertisement display unit 20 is composed of a transparent film bag body 22 from which the advertisement paper 21 inserted inside can be visually recognized from the outside. The film used for the bag 22 is transparent, and is made of, for example, OPP (stretched polypropylene). The thickness of the film is preferably about 25 to 80 μm, and is preferably made of a heat resistant film that can withstand 60 to 80 ° C.

  Further, the film bag body 22 is opened on the upper side in the figure, and the outer edges of the other three sides are bonded by an adhesive (the hatched area 23 in the figure). As the material of the adhesive, various known adhesives such as thermosetting resins (phenolic resins, etc.) and thermoplastic resins (polyvinyl acetate resin, etc.) can be used. An adhesive having heat resistance so as not to occur is preferable. Similarly to FIG. 1 (2), a discount voucher 8 may be set on the upper edge of the advertisement display surface.

  By using the advertisement display unit 20 configured as described above, it is not necessary to use a DP bag on which a dedicated advertisement is printed in advance, and various types of printed advertisements 21 are inserted into the bag body 22 serving as the advertisement display unit. It can be used, and the advertisement content can be easily changed.

  FIG. 3 is a diagram showing a third embodiment according to the present invention, in which an application postcard 30 that can be used by being separated by a perforated cut line is provided on the advertisement display surface. The form surface is the same as that shown in FIG.

  The application postcard section 30 is formed by providing a cut section with a cut line 31 in the shape of a postcard on the upper side of the advertisement display surface and printing an application postcard 32 in the section. For example, the application postcard 32 includes, in addition to a predetermined postcard format in which the address of the applicant is printed in advance, a quiz format answer field 33, an applicant's address, name, contact information, etc. on the lower side of the postcard. An applicant field 34 to be described is provided.

  On the lower side of the advertisement screen, there are provided an own display column 35 of the advertiser who is the questioner and an advertisement display column 36 in which an application display and the answer of the quiz are described together with the advertisement display, and an answer can be written immediately. It is like that.

  According to the DP bag configured in this way, in order to apply, the advertisement display will be seen, the advertising effect is high, the answer is written on the spot, and the application postcard 32 is separated from the perforation and applied immediately. it can. If you set up an application box at the DP store, you don't need to pay for stamps, making it easier to apply. By applying, the advertiser will obtain customer information, which can be used for new individual promotions.

  In this embodiment, the application form section is the application postcard 32, but any form may be used as long as it can be used separately, such as an application card or FAX paper.

  Making the DP bag perform the advertising function has a great economic advantage in the DPE industry. That is, the advertising revenue can be applied to the production cost of the DP bag, and it becomes possible to provide a very inexpensive DP bag.

  Since there are so many users of DP stores as described above, DP bags are also produced in large quantities. DP bags are usually bought and sold for 7-12 yen per sheet, but the amount used is very large, from thousands to hundreds of thousands per shop per month. By lowering, a significant cost reduction can be realized.

  In the case of distribution of regular advertising media, such as general flyers, reliable distribution is difficult because it is not received even if distributed on the street, and it is discarded immediately even if it is received. In the promotion by the DP bag, it is possible to realize a very good advertisement that can be easily handed to a large number of target persons, stored without being discarded, and obtain a large amount of customer information.

  Since it becomes such an excellent advertising means, it becomes possible to reduce the buying and selling price of the DP bag to 1/3 to 1/5 by the advertising revenue.

  As mentioned above, although embodiment of this invention was described, this invention is not limited to embodiment mentioned above, A various deformation | transformation is possible within an equivalent range.

It is a figure which shows the Example of DP bag for photography by this invention. It is a figure which shows the Example of DP bag for photography provided with the transparent bag part by this invention. It is a figure which shows the Example of DP bag for photographs provided with the application paper part by this invention.

Explanation of symbols

DESCRIPTION OF SYMBOLS 1 DP bag 2 Form surface 3 Advertisement display surface 4 Form part 5 Advertising field of DP store 6 Message field 7 Memo field 8 Discount ticket 9 Advertisement display part 10 Advertisement display field 11 Advertiser display field 20 Advertisement display part 21 Advertisement paper ( Advertising print)
22 Film bag body 23 Shaded area 30 Application postcard section 31 Cut line 32 Application postcard 33 Response field 34 Applicant field 35 In-house display field 36 Advertisement display field

Claims (4)

In the DP bag for photography used to store photographic print media such as photographic prints and negative films,
An advertisement display section is provided so that the front and back sides of the bag can be divided into a form surface provided with a DPE reception / processing form and a plurality of sections for displaying advertisements of other companies, and a plurality of advertisements can be displayed. A photographic DP bag comprising an advertisement display surface. The advertisement display unit is configured by pasting an advertisement display medium displaying the advertisement contents of other companies on the advertisement display unit provided to be able to display a plurality of advertisements divided into the plurality of sections. The photographic DP bag according to claim 1. The advertisement display section is configured by adhering a transparent resin envelope bag having an opening into which an advertisement display sheet or the like can be inserted on an outer surface of an advertisement display section of a DP bag. DP bag for photograph as described. 4. The advertisement display surface according to claim 1, wherein an application form portion that can be used by being cut off by a cut line such as a perforation is provided above the half of the DP bag for photography. DP bag for photography as described in 2.

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