JP3110703U

JP3110703U - Promotional items

Info

Publication number: JP3110703U
Application number: JP2005001023U
Authority: JP
Inventors: 謙一郎薦田
Original assignee: 株式会社ヨンパ
Priority date: 2005-02-28
Filing date: 2005-02-28
Publication date: 2005-06-30
Anticipated expiration: 2011-02-28

Abstract

【課題】嵩張らず、広告面が広く、印刷ズレがあったとしても目立たない販売促進用具を提供する。
【解決手段】立方体状の紙箱製品１を２個、横並びに並べて、透明なフィルム包装材２で包装し、かつ包装材２に取手３を付けており、２個の紙箱製品の表面同士または裏面同士に、広告内容を印刷している。紙箱１の個数が少なくても、表面または裏面を合わせた面積は広くなり、持ち運びも便利なので、広告効果が高くなる。また、紙箱１の数が少ないので、印刷ズレがあったとしても目立たないので広告効果を損なわない。
【選択図】図１Disclosed is a sales promotion tool that is not bulky, has a wide advertising surface, and is inconspicuous even if there is a print misalignment.
SOLUTION: Two cube-shaped paper box products 1 are arranged side by side, wrapped in a transparent film packaging material 2, and a handle 3 is attached to the packaging material 2. The front or back surfaces of the two paper box products The advertisement content is printed between each other. Even if the number of paper boxes 1 is small, the combined area of the front and back surfaces is large and the carrying effect is convenient, so the advertising effect is enhanced. Further, since the number of paper boxes 1 is small, even if there is a printing misalignment, it does not stand out, and the advertising effect is not impaired.
[Selection] Figure 1

Description

本考案は販売促進用品に関する。さらに詳しくは、イベントやキャンペーンなどで一般大衆に配布する販売促進用品に関する。 The present invention relates to a sales promotion article. More specifically, it relates to promotional items distributed to the general public at events and campaigns.

従来、販売促進用品として、ティッシュやタオルペーパーなどの紙製品を紙箱に詰めた商品（非特許文献１）を用いることがあった。
ティッシュの紙箱ｂの場合は、図２に示すように、５段重ねにして、透明フィルムｆで包装して、簡易な取手ｈを付けて、店頭や展示会場等で来場者に手渡すのが普通である。
ところが、前記従来例では、つぎのような問題がある。
ａ）大きくて嵩張るので持ち運びにくく、手渡しても喜んでもらえない。
ｂ）上下に積み重ねると、広告面ｓは左右の側面となるが、側面は面積が狭いので、広告内容が制限される。
ｃ）５段重ねの側面を合わせて一つの広告面と考えて、全体で一つの絵柄にする方法もあるが、そうすると、各段の絵柄にズレがあると４カ所でズレが生じるので、それが目立ってしまい、かえって広告効果を損なわせてしまう。 Conventionally, as a sales promotion article, a product (Non-patent Document 1) in which paper products such as tissue and towel paper are packed in a paper box has been used.
In the case of a tissue paper box b, as shown in FIG. 2, it is usually stacked in five layers, wrapped with a transparent film f, attached with a simple handle h, and handed over to a visitor at a store or exhibition hall. It is.
However, the conventional example has the following problems.
a) Since it is large and bulky, it is difficult to carry, and you will not be pleased if you hand it over.
b) When stacked up and down, the advertising surface s becomes the left and right side surfaces, but since the side surface has a small area, the content of the advertisement is limited.
c) There is also a method of combining the five-tiered sides into one advertising face and making it a single picture as a whole. However, if there is a deviation in the pattern on each stage, there will be a deviation in four places. Will stand out, and on the contrary, the advertising effect will be impaired.

商品大辞典 818頁左欄Product Dictionary 818 pages, left column

そこで本考案は、嵩張らず、広告面が広く、印刷ズレがあったとしても目立たない販売促進用具を提供することを目的とする。 SUMMARY OF THE INVENTION An object of the present invention is to provide a sales promotion tool that is not bulky, has a wide advertising surface, and does not stand out even if there is a print misalignment.

第１考案の販売促進用品は、立方体状の紙箱製品を複数個、横並びに並べて、透明な包装材で包装し、かつ包装材に取手を付けており、複数個の紙箱製品の表面同士または裏面同士に、広告内容を印刷していることを特徴とする。 The sales promotion article of the 1st device arranges a plurality of cube-shaped paper box products side by side, wraps them with a transparent packaging material, and attaches a handle to the packaging material. The advertisement content is printed between each other.

第１考案によれば、紙箱の個数が少なくても、表面または裏面を合わせた面積は広くなるので、広告内容の自由度が高くなる。また、箱の数が少ないので、印刷ズレがあったとしても目立たないので広告効果を損なわない。 According to the first device, even if the number of paper boxes is small, the combined area of the front and back surfaces is increased, so that the degree of freedom of the advertisement content is increased. In addition, since the number of boxes is small, even if there is a printing misalignment, it does not stand out and does not impair the advertising effect.

つぎに、本考案の実施形態を図面に基づき説明する。
図１は本考案の一実施形態に係る販売促進用品Ａの斜視図である。
同図に示すように、本実施形態の販売促進用品Ａは、立方体状の紙箱製品１を複数個、例えば２個を横並びに並べて、透明なフィルム包装材２で包装し、かつ包装材に取手３を付けており、複数個の紙箱製品１の表面同士または裏面同士に、広告内容を印刷している。紙箱１，１の表面と裏面は面積が広いので紙箱１の個数が少なくても、広告を印刷できる面積は広くなるので、広い面積に一つのコンセプトの絵柄（図では「ＡＢＣ」で例示）を描くことができる。このため、広告内容の自由度が高くなる。 Next, an embodiment of the present invention will be described with reference to the drawings.
FIG. 1 is a perspective view of a sales promotion article A according to an embodiment of the present invention.
As shown in the figure, the sales promotion product A of the present embodiment has a plurality of, for example, two of the cube-shaped paper box products 1 arranged side by side, packaged with a transparent film packaging material 2, and a handle for the packaging material. The advertisement content is printed on the front surfaces or back surfaces of the plurality of paper box products 1. Since the front and back surfaces of the paper boxes 1 and 1 have a large area, even if the number of paper boxes 1 is small, the area on which the advertisement can be printed is widened, so one concept picture (illustrated as “ABC” in the figure) is displayed on a large area I can draw. For this reason, the freedom degree of advertisement content becomes high.

また本実施形態の販売促進用品Ａは、紙箱１が２個であるので、印刷に要する製版が２個で足り、印刷経費が安くなる。
さらに、２個の紙箱１，１の間で印刷ズレが生じたとしても、ズレは一ヵ所しかないので目立たず、広告効果が損なわれることがない。
そして、紙箱１が２個であることは、コンパクトとなるので、持ち運びが便利であり、もらった人に喜んでもらえる。しかも、取手３は、紙箱１の端面に取付けたので、人が取手３を持つときは、広い広告面が縦向きになって、人の眼に触れやすくなる。
以上の理由で、本考案は広告効果が高い販売促進用具となる。 Moreover, since the sales promotion article A of this embodiment has two paper boxes 1, only two plate makings are required for printing, and the printing cost is reduced.
Furthermore, even if printing misalignment occurs between the two paper boxes 1 and 1, since there is only one misalignment, it is not noticeable and the advertising effect is not impaired.
And the fact that there are two paper boxes 1 is compact, so it is convenient to carry and can be enjoyed by the person who received it. In addition, since the handle 3 is attached to the end face of the paper box 1, when a person holds the handle 3, the wide advertising surface is oriented vertically, making it easier to touch the human eye.
For the above reasons, the present invention is a sales promotion tool with high advertising effectiveness.

本考案の一実施形態に係る販売促進用品の斜視図である。It is a perspective view of a sales promotion article concerning one embodiment of the present invention. 従来の紙箱パックの斜視図である。It is a perspective view of the conventional paper box pack.

Explanation of symbols

１紙箱
２フィルム包装材
３取手 1 Paper box 2 Film packaging material 3 Handle

Claims

A plurality of cube-shaped paper box products are arranged side by side, packed in transparent packaging material, and a handle is attached to the packaging material.
A sales promotion product in which advertisement contents are printed on the front surfaces or back surfaces of a plurality of paper box products.