JP3020620U - Advertising media on the railway station - Google Patents

Abstract

(57) [Abstract] [Problem] To provide a new advertising space in a railway station premises, which has not been conventionally used as a new advertising space. SOLUTION: Guidance such as a neighborhood name is displayed on both end portions 2A and 2B of a display plate 2, and a general portion is a middle portion of the display plate 2 which is sandwiched by a guide display plate 4 at a boarding vehicle position. Advertisement AD1 and public advertisement AD2 are displayed. And the portion 2 of the display plate 2 other than the above
D is colored to show the line of the station.

Description

[Detailed description of the device]

[0001]

[Technical field to which the device belongs]

 The present invention relates to a structure for installing an advertising medium in a railway station.

[0002]

[Prior art]

 In the past, advertising boards have been installed on the walls of stations such as subways.

[0003]

[Problems to be solved by the device]

 However, the area of the wall surface inside the station is limited, and if advertisements are increased indiscriminately, there is a risk of hindering the safe operation of vehicles, so it was difficult to secure new advertising space. In addition, the lines of each station are displayed in characters, but there was the problem that it was difficult to read quickly from a distance.

In order to solve the above problems, the present invention has been made for the purpose of providing a place that has not been conventionally used as a new advertising space.

[0005]

[Means for Solving the Problems]

 According to the invention of claim 1, a display plate that is longer than the entire length of the stopped vehicle is arranged on the wall surface inside the railway station, and guides such as the names of neighboring places are displayed at both ends of the display plate. General advertisements and public advertisements are displayed in the middle part of the plate that is sandwiched by the guide display of the boarding vehicle position, and the other parts of the display plate other than those above are colored to show the line of the station. I took the measure to configure it as follows.

The above configuration is suitable for a layout in a station yard where a vehicle is sandwiched between a wall and a platform. The following configuration is suitable for a layout where the vehicle is sandwiched between two platforms. That is, as described in claim 2, the display plate having the same configuration as described above is arranged on the vertical surface of the longitudinal edge of the platform in the railway station.

Further, according to claim 3, the boarding of the display plate which is arranged on the wall surface in the railway station yard or on the vertical surface of the longitudinal edge of the platform and which is colored with the line showing the station. A general advertisement and a public advertisement may be displayed in the portion sandwiched between the vehicle position guide displays. The railway station yard as referred to in the present application is not limited to subways and trains, but is the premises of stations or stops for various transportation periods such as monorails and cable cars.

[0008]

[Embodiment of device]

 In the embodiment of the present invention, since the display plate arranged on the wall surface of the railway station yard is longer than the total length of the stopped vehicle, the information such as the neighborhood name displayed on both ends of the display plate is displayed on the stopped vehicle. People on the platform can see it without being disturbed. Further, since the positions of the general advertisement and the public advertisement displayed in the middle portion of the display plate are sandwiched by the guide display of the boarding vehicle position, they do not disturb the guide display of the boarding vehicle position.

Further, since the color of the display plate other than the above is given according to the line of the station, it is possible to instantly know which line the station is, without reading the characters. Can be recognized at. The above explanation is based on the assumption that the layout of the station premises sandwiches the vehicle between the wall and the platform.

In the case of a layout in which a vehicle is sandwiched between two platforms, a display plate having the same configuration as described above is arranged on the vertical surface of the longitudinal edge of the platform in the railway station yard as claimed in claim 2. By doing so, the display plate can be viewed from the adjacent platform in the same manner as above. Further, in claim 3, a general advertisement and a public advertisement are provided on a portion of a display plate disposed on a wall surface in a railway station yard or on a vertical surface of a longitudinal edge of the platform, which is sandwiched between guide display of a boarding vehicle position. Since and are displayed, it will be seen by many people.

[0011]

【Example】

 Hereinafter, an embodiment of an advertising medium in a railway station according to the present invention will be described in detail with reference to the drawings.

In FIG. 1, 1 is a wall surface in a subway station yard, 2 is a display plate attached to the wall surface 1, 3 is a conventional large advertising board, 4 is a guidance display of a boarding vehicle position such as “third eye” Plates 5 are part of the rail. The display plate 2 corresponds to the advertising medium in the railway station yard of the present invention.

Guidance such as a neighborhood name is displayed on both end portions 2A and 2B of the display plate 2, and in an intermediate portion of the display plate 2 which is sandwiched between the guide display plates 4 at the boarding vehicle positions. Shows a general advertisement AD1 and a public advertisement AD2. The portion 2D of the display plate 2 other than the above is colored to indicate the route of the station.

The distance between the both end portions 2A and 2B is set longer than the entire length of the vehicle so that it is not hidden by a stopped vehicle. For example, in the case of Osaka Municipal Subway, the color of the part 2D is such that the Midosuji Line is red, the Tanimachi Line is purple, the Yotsubashi Line is blue, the Chuo Line is green, the Sennichimae Line is pink, and the Sakaisuji Line is brown. As you can see, the colors are different for each line.

The general advertisement AD1 of the part 2C is, for example, in the case of the Midosuji Line, the advertisement of a general corporation “○ Hospital” is displayed in white letters on a blue background, and the public advertisement AD2 is, for example, the one in Osaka City. The tie-up advertisement "△ □ △ □" is displayed. Then, on both end portions 2A and 2B, guides for department stores, buildings, buses, etc. existing in respective directions are displayed.

With the above-mentioned configuration, the color display of the route is convenient for subway users, and the general advertisement and public advertisement can be noticed by many people. Since such a display plate 2 is attached to a wall surface or a vertical surface of the edge of the platform, it can be seen from any position of the platform, and an excellent advertising effect can be obtained, and there is no adverse effect on train operation. Don't give.

It should be noted that the general advertisement AD1 and the public advertisement AD2 in the portion 2C are appropriately replaced with each other. The color of the part 2D is usually not changed.

Further, as shown in FIGS. 3 and 4, in a station having a structure in which a vehicle is sandwiched between two platforms 6 and 6, a vertical surface of the longitudinal edge of the platform 6 (found portion) ) 7, a display plate 8 longer than the entire length of the stopped vehicle is arranged. The structure of the display plate 8 in this case is the same as that of the display plate 2 in FIG.

[0019]

[Effect of device]

 According to the present invention, the route is displayed in color, which is convenient for users of the railway. In addition, since general advertisements and public advertisements are noticeable to many people, an excellent advertising effect is obtained, and since the information such as the name of the nearby place is displayed at both ends, it can also serve as a route guide.

[Brief description of drawings]

FIG. 1 is a front view of the configuration of an embodiment of the present invention.

FIG. 2 is a side view of the same configuration.

FIG. 3 is a front view of the configuration of another embodiment.

FIG. 4 is a side view of the same configuration.

[Explanation of symbols]

 1 Wall surface of subway station yard 2 Display plates 2A, 2B Both end parts where information on neighboring places is displayed 2C Part where general advertisement and public advertisement are displayed 2D Colored part showing AD route General advertisement AD2 Public advertisement

Claims (3)

[Scope of utility model registration request] 1. A display plate, which is longer than the entire length of a stopped vehicle, is arranged on a wall surface of a railway station yard, and guides such as the names of neighboring places are displayed at both end portions of the display plate. Therefore, general advertisements and public advertisements are displayed in the part sandwiched by the guidance display of the boarding vehicle position,
An advertising medium in a railway station premises, wherein a color other than the above is provided on the display plate in a color indicating the line of the station. 2. A display plate, which is longer than the entire length of the stopped vehicle, is arranged on the vertical surface of the longitudinal edge of the platform in the railway station yard, and guides such as the names of neighboring places are displayed on both ends of the display plate. General advertisements and public advertisements are displayed in the middle part of the display plate, which is sandwiched by the guide display of the boarding vehicle position, and the part of the display plate other than the above shows the line of the station. An advertising medium on railway station premises characterized by being colored. 3. A guide plate for indicating the position of a boarding vehicle on a display plate which is arranged on a wall surface inside a railway station yard or on a vertical surface of a longitudinal edge of the platform and which is colored to indicate the line of the station. An advertisement medium in a railway station yard, characterized by displaying general advertisements and public advertisements in the sandwiched portion.