JP2527194Y2 - Counseling chart - Google Patents

Description

[Detailed description of the invention]

[0001]

BACKGROUND OF THE INVENTION The present invention relates to a counseling chart in which a cosmetic sales person fills in a result obtained by counseling a customer's skin condition and gives the result to the customer.

[0002]

2. Description of the Related Art Conventionally, in sales of cosmetics, a specialized salesperson has been selling cosmetics to a customer at a store or a visiting sales destination based on a cosmetics sales information sheet distributed from a cosmetics manufacturer. In this way, under the current situation where each manufacturer sells a wide variety of cosmetics and each manufacturer promotes sales using information sheets for selling cosmetics with similar configurations and contents, rather than the uniqueness of the cosmetics themselves, A key point to bring out the purchasing power of the customer is how to give a favorable impression to the customer. Therefore, recently, a special measuring device has been used to measure skin characteristics such as sebum amount and water amount, and based on the measurement results, advise on cosmetics that suit the person's skin or ask questions about the skin condition. Is prepared in the form of a YES / NO chart, and the customer is made to answer this, and a specific cosmetic is recommended based on the answer.

[0003]

[Problems to be solved by the invention] However, according to the conventional method, the sales clerk only recommends cosmetics to the customer on the spot based on the counseling result, and the customer receives the counseling result at home. And it was not possible to examine the recommended use of cosmetics, and to make full use of the results of counseling.

The present invention has been made in view of such circumstances, and has as its object to provide a counseling chart that can be filled in with a counseling result and handed to the customer, and that is easy for the customer to receive.

[0005]

In order to achieve the above-mentioned object, a counseling chart of the present invention is a counseling chart that a cosmetics sales person gives to a customer, wherein one horizontally long rectangular sheet is parallel to a short side. The part that folds into three parts along the right fold and covers the left and right sides with the cover open is divided into at least three sections: an upper section, a middle section, and a lower section, and the purpose of use of the cosmetic is schematically shown in the upper section. Then, in the above middle column, an indication of the amount of use of the cosmetic described in the above upper column is visually shown by a photograph or a pattern, and in the above lower column, the point of how to use the cosmetic described in the above upper column. Is written descriptively and the back cover has a column for entering the customer's name, a column for entering the counseling result for the customer, and a cosmetics product suitable for the customer based on the counseling result. A configuration that is the column to fill the class are provided.

[0006]

[Function] In other words, the counseling chart of the present invention has a simple structure in which one horizontally long rectangular sheet is folded into three parts. Estimated quantities and tips on how to use them are shown. On the back cover, there is a column for entering the customer's name, counseling results, and the type of cosmetics suitable for the customer. Therefore, according to the above counseling chart, when the left and right sides are extended with the edge of the front cover and the edge of the back cover, the detailed description of the cosmetics, the counseling result received by the customer himself, and the type of cosmetics suitable for the customer However, since it becomes clear at a glance, the customer can spread it at home and examine the result of counseling, and can sufficiently consider how to use cosmetics. In particular, when trying to recall the above chart at the stage of actually applying makeup with one hand of cosmetics, even if the palm of one hand is covered with the removed cosmetics, the above chart is only folded three. Therefore, it is possible to easily open the description of the cosmetics from the front cover side or the back cover side. Therefore, it is possible to care for the skin while looking at this explanation part in detail, and it is possible to make effective use of the chart.

Next, the present invention will be described in detail based on embodiments.

[0008]

FIG. 1 shows an embodiment of the present invention. This counseling chart 1 is used by a salesperson to counsel a customer's skin condition and the like at a cosmetic store or a cosmetics counter of a department store, and to write down the result and hand it over to the customer or mail it. As shown in FIG. 2, a sheet of horizontally long rectangular paper is folded in three. When this is expanded as shown by arrows A and B, it becomes as shown in FIG. In FIG. 3, dashed lines P and Q are folding lines when folding in three.

As shown in FIG. 4, the cover 2 of the counseling chart 1 includes "BASICCARE SHEET".
A large heading 3 composed of the letters “ET” is displayed surrounded by a square frame 4, and above and below the large heading 3, a subheading 5 of “Advice to your skin” and a subheading of “Skin care counseling” 6 are displayed in a state surrounded by a frame 7. Below that, there is a blank 8 where you can enter your name.
The character 9 of “sama” is attached. Note that an underline 10 is drawn in this portion. Below this, a rectangular frame 11 is provided, in which the address and the name of a cosmetics store handling this counseling chart 1 can be entered. In addition, in the upper left corner of the rectangular frame 11, the wording 12 "This shop responds to your skin concerns" is displayed in design. At the upper left corner of the cover 2, a square 13 divided into four sections is attached.
Symbols “OD”, “O”, “D”, and “N” are displayed, respectively. The meaning of each symbol is this square 1
There is a bullet on the right side of 3.

When the cover 2 is opened as shown by an arrow A in FIG. 2, as shown in FIG. 5, an explanatory note on the care of the skin is provided across the left and right sides 14, 15 across the folding line P. Is described in detail with figures. That is, a large heading 16 of “3 steps of daily care” is displayed in the upper center of the surface extending over the left and right sides 14 and 15, and below that, “STEP 1” is displayed in the left and right direction.
"Remove skin stains", "STEP2 gives moisture", "STEP3 gives smoothness"
The subheadings 17 to 19 are displayed with their right ends surrounded by a frame line 20 that is sharp at an acute angle. The lower part of each of the above subheadings 17 to 19 is divided into three columns in the vertical direction by a frame line 21. At the left end of each column, a vertical writing is performed, and the "purpose of care" and "use Headings 22 to 24 of “Amount guide” and “Points of use” are displayed by being surrounded by a frame 25.

On the right side of the heading 22 of the purpose of the above-mentioned "care", a column 26 under the subheading 17 of "STEP 1. ”Is displayed, and a heading 27 is displayed.
On the left below, "Cleansing" surrounded by a long circle frame
Is displayed, and a symbol and a descriptive description are schematically provided below the symbol 28 to schematically show the action of the cleansing agent.
Also, on the right side under the heading 28, a character 29 of "soap" also displayed in a long circle frame is displayed.
A symbol and a descriptive description are schematically given to show the action of the soap agent.

Further, “STEP 2” on the right of the above-mentioned column 26
In the column 30 below the subheading 18 of "I will give you ...", a heading 31 consisting of the character "Lotion", which is outlined in a black round oval frame, is displayed. A symbol and a descriptive explanation are schematically given to show the action of water.

Further, "STEP" on the right of the above-mentioned column 30
3 ... I will give you "
In addition, a heading 33 composed of white characters of “milky lotion” is displayed in a black round oval frame.
A symbol and a descriptive description are schematically given to show the action of the emulsion.

In the middle column 34 extending left and right and having the heading 23 of "Estimated amount of use" at the left end, in order from the left, the cleansing agent, the soap agent, the makeup, The standard of the amount of water and emulsion used is shown by a photograph 35 in a state where it is directly taken out from the palm of the hand or in a state where it is contained in cotton, respectively.

[0015] Further, in a lower column 36 extending left and right with a heading 24 of "Points of use" at the left end, a cleansing agent, a soap agent, a lotion, The points of use of each of the emulsions are described descriptively in sentences.

At the upper right corner of the right surface 15, a cover 2
The same as the square 13 displayed at the upper left of FIG.
Squares 13a in which symbolic symbols of "OD", "O", "D", and "N" are entered are displayed in four sections.

On the other hand, when the right surface 15 is folded so as to overlap the left surface 14, the back cover 40 shown in FIG. At the top of the back cover 40, a square frame 41 with the word "advice to you" written on the right end, and a square frame 42 with a heading "<Your skin type>" and a space below it Are provided. Below that, an illustration 43 of a girl's face is drawn, and below that is provided a space 44 in which the type of facial cleanser and cosmetics suitable for the customer can be entered.

That is, in the upper part of the space 44,
On the left side, a character 45 of "STEP 1" and a white "face-washing" character 46 are displayed side by side in a black circle, and an underline 47 is displayed on the right side so that a predetermined product name can be entered. Is being drawn. In addition, the above-mentioned “face-wash” character 46
Underneath, “Massage” characters 48 and “Pack” characters 49, each surrounded by a long circle, are displayed vertically, and if necessary, the blanks on the right side The name of the agent can be entered.

In the middle of the space 44, the letters 50 of "STEP 2" and
Character 51 and an underline 52 are displayed,
In the lower part below, a letter 53 of “STEP 3”, a letter 54 of “Emulsion”, and an underline 55 are also displayed. Underneath, a “cream” character 56 and an “other” character 57, each enclosed by a long circle, are displayed side by side, and if necessary, a nutritional cream And whitening essence.

Below the space 44, there are provided a column 58 for entering a creation date and a column 59 for entering a person in charge.

When the back cover 40 is further opened to the left (same as the state where the back cover 40 is opened as shown by the arrow B in FIG. 2), the left and right sides 60 and 61 sandwiching the fold line Q are face-washed. Product lists 62 and 63 such as agents and lotions are displayed. A cover 2 (see FIG. 4) and a right side 1 with the cover 2 open are provided on the left end of the list 62 on the left side.
5, "OD", "O", "D", "N" in four sections identical to the squares 13, 13a displayed in FIG. 5 (see FIG. 5).
The square 13b in which the symbol symbol is written is displayed. And on the right side, "Our recommended brand B
A large heading 64 composed of the characters “EST11” is displayed.

The list 62 on the left side is divided into five columns in the vertical direction by brand. The top four brands determine the secretion balance of water and fat from the characters entered in the item column 65 on the left end. It turns out that it is suitable for the skin to be adjusted. From the letters entered in the leftmost item column 66, the brand at the bottom shows that it is suitable for skin where acne and pimples are a concern. Each small item column 67 on the right side of the above item columns 65 and 66
Is filled with the brand name. The list 62 is divided into four columns in the left-right direction. In the upper small item column 68, "cleansing", "soap", "lotion", and "milk" are shown in order from the left. ing. In the upper item column 69, the item of "cleansing" and the item of "soap" are combined into one item of "STEP1 face wash", and the item of "lotion" is "STEP2 lotion".
The item of “milk” is the item of “STEP3 emulsion”.

The above list 63 on the right side is divided into six columns in the vertical direction for each brand, and the brands in the upper two columns are identified by the pigmentation (stain spots) from the characters entered in the item column 70 on the left end. -It turns out that it is suitable for the skin where sunburn is a concern. From the letters entered in the leftmost item column 71, the three lower brands are found to be suitable for skin that is concerned about fatigue and deterioration. From the characters entered in the leftmost item column 72, the brand at the bottom is understood to be suitable for sensitive skin. In each of the sub-item columns 73 on the right side of the above-mentioned item columns 70 to 72, the brand name is entered, as in the list 62 on the left. The method of dividing the items in the left-right direction is the same as that in the list 62 on the left.

In the spaces in the respective columns of the lists 62 and 63, front photographs of the corresponding products such as face wash, lotion, and milky lotion are displayed together with the product name and price.

The counseling chart 1 is used, for example, as follows. First, at a store or a door-to-door destination, a cosmetics sales clerk provides counseling to a customer in a predetermined manner regarding the customer's skin condition. At this time, the sales clerk prepares materials in which the human skin condition is classified into four types, and determines to which type the customer's skin condition belongs based on the counseling result. In addition, each type is represented by symbolized symbolic symbols, and the symbolic symbols are as follows. Skin with good secretion balance ... N Oily skin ... O Skin that tends to dry though it is greasy ... OD Skin that tends to dry ... D

Next, the sales clerk turns the back cover 40 (see FIG. 6) of the counseling chart 1 to the front, writes the name of the customer in a square frame 41, and writes the name of the customer in a square frame 42 thereunder. Express the customer's skin condition obtained through counseling in words. At this time, symbolic symbols such as "N" and "O" may be described together. Then, in the blanks of the space 44 below, enter a product name such as a face wash or lotion suitable for the skin condition of the customer, and if a massage agent or a pack is required, also enter the product name. I do. Then, in columns 58 and 59, the date of creation and the name of the person in charge who entered the date are entered.

Next, the salesperson opens the back cover 40 from left to right, and displays the side 1 on which the usage of the cosmetic is shown in detail.
4 and 15, a description will be given of a care method suitable for a customer's skin condition. At this time, the square 1 displayed at the upper right corner of the right side 15 is displayed so that the customer can be aware of his / her skin condition.
Among the four symbolic symbols 3a, a mark indicating a skin condition of the customer is marked. And finally, cover 2 (see FIG. 4)
Of the customer is entered in the blank space 8, and a stamp indicating the address and name of the store is pressed in the lower rectangular frame 11 and handed over to the customer.

The customer can take the counseling chart 1 home and check the condition of his / her own skin, and examine how to care for the skin by referring to the explanations on the facing surfaces 14 and 15 of the chart 1. Then, while taking the cosmetics with one hand, the medical chart 1 can be turned with one hand while actually applying makeup, and the care can be performed while opening a necessary surface.

While looking at the lists 62 and 63 displayed on the both sides 60 and 61 on the back side of the back cover 40 of the counseling chart 1, the customer spends time purchasing cosmetics deemed necessary. You can consider it.

In the above embodiment, a list of cosmetics is provided on the back side of the counseling chart 1, but this list may be omitted.

Although the above embodiment is a counseling chart for basic skin care such as face washing, a counseling chart for makeup and the like may be used.

As described above, this counseling chart has a simple structure in which one horizontally long rectangular sheet is folded into three parts. A guideline of the amount of use and the point of how to use it are shown. On the back cover, there are provided columns for entering the name of the customer, the counseling result, and the type of cosmetics suitable for the customer. Therefore, according to the above counseling chart, when the left and right sides are extended with the edge of the front cover and the edge of the back cover, the detailed description of the cosmetics, the counseling result received by the customer himself, and the type of cosmetics suitable for the customer However, since it becomes clear at a glance, the customer can spread it at home, examine the counseling result, and sufficiently study the usage of cosmetics. In particular, when trying to recall the above chart at the stage of actually applying makeup with one hand of cosmetics, even if the palm of one hand is covered with the removed cosmetics, the above chart is only folded three. Therefore, it is possible to easily open the description of the cosmetics from the front cover side or the back cover side. Therefore, it is possible to care for the skin while looking at this explanation part in detail, and it is possible to make effective use of the chart.

[Brief description of the drawings]

FIG. 1 is a perspective view showing an embodiment of the present invention.

FIG. 2 is an explanatory view of a folding structure of the embodiment.

FIG. 3 is a plan view showing a state where the above embodiment is expanded.

FIG. 4 is an explanatory diagram of a cover of the embodiment.

FIG. 5 is an explanatory diagram of a state where the cover of the embodiment is turned over.

FIG. 6 is an explanatory diagram of a back cover of the embodiment.

FIG. 7 is an explanatory diagram of a state where the back cover of the embodiment is turned over.

[Explanation of symbols]

 1 Counseling chart 2 Cover 40 Back cover

Claims (2)

(57) [Scope of request for utility model registration] 1. A counseling chart provided by a cosmetics salesperson to a customer, wherein one horizontally long rectangular sheet is folded in three along a fold parallel to a short side, and at least a portion extending over both left and right sides with the cover opened. It is divided into three columns, an upper column, a middle column, and a lower column. In the upper column, the purpose of use of the cosmetic is schematically shown, and in the middle column, the amount of use of the cosmetic, the purpose of which is described in the upper column. Is indicated visually in a photograph or design, the lower column above describes the point of use of the cosmetics described in the upper column above, and the customer's name is written on the back cover A counseling chart characterized by a column for entering a counseling result for the customer and a column for entering a type of cosmetics suitable for the customer based on the counseling result. 2. The portion of the rectangular sheet that has been folded in three, extending over the left and right sides with the back cover open, is divided into a plurality of columns in the vertical direction, and each column contains a group of cosmetics sold under a common brand name. The counseling chart according to claim 1, wherein a front photograph and a price are displayed.