JP2022069930A - Nfc tag user-limited service system - Google Patents

Abstract

To provide an NFC tag user-limited service system that makes it difficult to duplicate, spread, and forge a URL, enhances security, and encourages a user to visit a store and a facility.SOLUTION: By holding a smartphone 18 over a one-time URL type NFC tag 14 to access a server 11 at a store, a user of the smartphone can acquire predetermined service from the server 11 to the smartphone 18. At this time, since the NFC tag 14 creates a one-time URL by a one-time URL creation unit 13, it is possible to make it difficult to duplicate, spread, and forge a URL, improve security, and encourage the user to visit a store.SELECTED DRAWING: Figure 1

Description

The present invention relates to an NFC tag user-only service system that provides a service using a one-time URL type NFC tag only to a visitor to a store or a visitor to a facility (hereinafter, may be referred to as a user).

Conventionally, as a service system for giving a store visit point to a visitor to a store, for example, a service system using a QR code (registered trademark) (a kind of barcode) of Cited Document 1 is known.
In Cited Document 1, the QR code (registered trademark) placed at the cash register is photographed by a visitor with a smartphone, and the QR code (registered trademark) reader built in the smartphone reads the address of the service providing server. After that, the smartphone automatically accesses the server using the Internet, and the server that receives this automatically gives the smartphone a store visit point using the Internet.

Store application "1000kyaku BANRAI", function / operation [Search on October 7, 2nd year of Reiwa], Internet <URL: https: // 1000kyaku. com / function / visit-point />

However, in the prior art of Patent Document 1, since the QR code (registered trademark) is arranged in the cash register in this way, anyone can copy it by taking a picture with a smartphone only once, and security. There was a problem with. As a result, it was possible for a person who illegally obtained the QR code (registered trademark) to obtain store visit points without visiting the store.
Further, since it is possible to copy the URL of the information displayed on the smartphone, it is also a big security problem that the illegally acquired URL can be spread on the Internet.

Therefore, as a result of diligent research, the inventor has developed an NFC (Near Field Communication) tag, which is a type of short-range wireless communication, in particular, a one-time URL that accepts acquisition requests only once, for a limited time, or only for a limited number of times. We focused on one-time URL type NFC tags that can be issued at low cost. In this case, without installing an expensive one-time URL creation unit on the mobile information terminal or server, when the mobile information terminal is held over the NFC tag, which is a security issue of the NFC tag, it will be recorded in the history. Even if the remaining web screen is redisplayed on the display, it cannot be used illegally.
By arranging such a one-time URL type NFC tag in a store or facility, it is possible to give a predetermined service (including visit points) only to the visitors and visitors who actually visited the store. , It was found that all the above-mentioned problems can be solved, and the present invention was completed.

The present invention has been made in view of such conventional problems, and by adopting a one-time URL type NFC tag, it is not necessary to install an expensive one-time URL creation unit in a mobile information terminal or a server. One-time URLs can be obtained at low cost, and as a result, it is difficult to duplicate, spread, and forge URLs, and security is higher than with conventional QR codes (registered trademarks), as well as for stores and facilities. The purpose is to provide an NFC tag user-only service system that can promote user visits and visits (including return visits and return visits).

The invention according to claim 1 is installed in a store or facility and accepts acquisition requests only once, for a limited time, or only for a limited number of times with a tag-side storage unit in which a server address is stored. A one-time URL type NFC tag having a one-time URL creation unit that issues a one-time URL corresponding to an address, and a terminal-side communication possessed by a user of the store or the facility and for connecting to an Internet line. Connects to the Internet line with an NFC reader that reads data stored in the tag-side storage unit of the one-time URL type NFC tag, a mobile information terminal having a display, and an Internet line via a short-range wireless communication unit. A server having a server-side communication unit for the purpose and a server-side storage unit for storing services provided to the mobile information terminal, and using the one-time URL type NFC tag, the store or the facility. This is an NFC tag user-only service system characterized in that the service is provided from the server and displayed on the display only to the mobile information terminal owned by the user who has visited the site.

The term "NFC tag user-only service system" as used herein is intended to promote visits or visits to store users (visitors, customers) or facility users (visitors).
The type of store is not limited. For example, it may be a supermarket, a department store, a shopping mall, a private store, or the like.
The type of facility is not limited. For example, various sports facilities (including amusement facilities), movie theaters, theaters, libraries, gymnasiums, stadiums, museums, and the like may be used.

The NFC (Near Field Communication) tag with a one-time URL is an RFID (Radio frequency identification) tag having a function of issuing a one-time URL and for performing short-range wireless communication within several meters.
This one-time URL is a mechanism that accepts acquisition requests only once, for a limited time, or only for a limited number of times. Further, this one-time URL type NFC tag is a tag capable of creating a unique URL including a signature transmitted to a server when a mobile information terminal with an NFC tag reading function is held over the NFC tag.

Here, an example of a mechanism for creating a one-time URL using an NFC tag will be described. That is, the feature of the configuration of the NFC tag for issuing a one-time URL is that the UID (unique identifier), the counter, a part of static data, the tag tampering status, and the message authentication code, which are the targets of mirroring (duplication), are individually configured. It is a secure point that has been made possible. For the one-time URL issuing NFC tag having such a configuration, the one-time URL is issued in the tag each time it is held over the NFC tag reading device of the mobile information terminal.
Of course, the means for issuing a one-time URL (one-time URL creation unit) is not limited to this.

The one-time URL type NFC tag includes an antenna, a tag-side communication unit having a high-frequency circuit, a ROM or RAM tag-side storage unit, a control unit with a built-in CPU, a power receiving unit of a power supply circuit, and a one-time URL. It has a creation unit.
As the tag-side storage unit, a ROM, RAM, or the like is generally adopted. The address of the server and the like are stored here. In addition, for example, information on stores and facilities may be stored. Thereby, when the mobile information terminal is held over the one-time URL type NFC tag, various information related to the store or facility can be displayed on the screen of the display of the mobile information terminal.

As the mobile information terminal, for example, a portable terminal such as a smartphone or a tablet can be adopted. The mobile information terminal has a display that displays various contents (information) on the screen.
The NFC reader is an NFC reading device that reads data stored in a tag-side storage unit of an NFC tag using short-range wireless communication. This NFC reader may be an NFC reader / writer having not only a reading function but also a rewriting function.

The mobile information terminal is equipped with, for example, a terminal-side storage unit including a ROM or a RAM. Here, for example, when the user is a member of a store or a facility, the member data of the user is stored.
The terminal-side communication unit is connected to the Internet line so that information can be communicated, receives service information transmitted from the server to the mobile information terminal, and when accessing the server, a one-time URL and user member data. It is not limited as long as it has a function to send such information to the server.

As the server, for example, a server managed by an operating company of a store or facility, or a service providing company affiliated with this operating company can be adopted. Specifically, for example, in accordance with HTTP, a service program that provides HTML or object display to a web browser of client software, a "web server" on which the service operates, or the like can be adopted.
The server may be provided with an information site that provides services. This information site is operated by a server (including a cloud server) connected to an Internet line, and various contents (digital contents) as a service to users are stored in the database.
The type of content is not limited. For example, various electronic points including visitor points, images (including videos and still images), character strings (including messages), sounds (including music), software (games, databases, etc.) and other information and services. Can be mentioned.
Visitor points (visit points, visit points) are points (electronic points, electronic money, virtual currency, etc.) as electronic rewards for visiting a store. For example, it may or may not be capable of exchanging goods, cash, and other electronic points.

In addition to information on stores and facilities and service information related to these, word-of-mouth information on stores and facilities, word-of-mouth information on products (services) sold by stores and facilities, etc. may be posted on the information site. .. By posting service information related to the product or the like on the information site, for example, it is possible to announce the service of the product provided to the user by the manufacturer or the sales company or the product related thereto. Further, by posting the store information and the facility information on the information site, for example, the store or facility selling the product can notify various information that the user wants to provide. By posting word-of-mouth information on products (services), it is possible to obtain product information from the user's (user, consumer's) perspective.

In addition, when the mobile information terminal owned by the user accesses the server (first point granting condition) and the user purchases a product (service) in the store or facility (second point granting condition). ), A predetermined electronic point may be transmitted in real time to the user's mobile information terminal via the Internet.
Further, the real time here means, for example, at the cash register of a store, substantially at the same time when the user completes the purchase of the product (service).

The invention according to claim 2 is that the service is a predetermined content, and the content is a visitor point, a video or a still image, a message, an SNS account, a site account, or music as a consideration for visiting the store or the facility. The NFC tag user-only service system according to claim 1, wherein the service system is at least one of them.

As for the provision of services, limited messages for attracting customers and other contents can be delivered. In addition, limited content of idols, talents, and artists (including live admission electronic tickets) can be distributed. In addition, various seminars, general meetings of shareholders, videos of company information sessions, etc. can be distributed in a limited manner. Furthermore, it can be delivered as a gift for special occasions such as birthdays and weddings.

In the invention according to claim 3, a plurality of NFC tags with one-time URLs are installed at different tag installation locations of the store or the facility, and the server is the one-time URLs arranged at each tag installation location. The one-time URL type NFC tag installed at the tag installation location having a large number of accesses based on the counting means for counting the number of times the type NFC tag is used and the access number data obtained from the counting means is used. When providing the service to the mobile information terminal that has accessed the server, (a) travel route information from the tag installation location with a large number of accesses to the tag installation location with a small number of accesses, and (b). User guidance means for adding additional service information that if the server is accessed by using the one-time URL type NFC tag installed at the tag installation location with a small number of accesses, the additional service information is provided. The server-side storage unit stores the travel route information for guiding the user from each tag installation location to the other tag installation location, and the additional service information. The NFC tag user-only service system according to claim 1 or 2, wherein the service system is characterized by the above.

An identification number or identification data for uniquely identifying each tag is assigned to the NFC tag including the one-time URL type NFC tag (UID: Unique ID). In the server, by assigning the attribute of the installation location to this identification number, etc., the server side can determine which of the multiple NFC tag installation locations the user has accessed from the mobile information terminal through the NFC tag. It can be grasped by (counting by counting means).
The number of places where the one-time URL type NFC tag is installed is arbitrary as long as it is plural.

The movement route referred to here is a route (route) for guiding a user from a tag installation place having a large number of accesses to a tag installation place having a small number of accesses in a store or a facility.
The method of creating a travel route (information) is not limited. For example, it may be created manually by using various input means possessed by the server, or by a movement route creating means provided in the server based on the in-store aisle data stored in advance in the server-side storage unit. .. The movement route can be freely set according to the intention of the store, for example, a route passing through an event venue or a special sales floor, or a route passing through a display place of products with low sales.
The number of travel routes is not limited. It may cover from each tag installation location to all other tag installation locations, or may be a part thereof.
The user guidance means is to send the user of the tag installation place with a large number of accesses to the tag installation place with a small number of accesses, an additional service as a privilege, and the movement route information to the user's mobile information terminal. It is guided by providing it.
The additional service may be the same as or different from the service of claim 1.
In addition to the services provided to the mobile information terminal, the server-side storage unit stores each travel route information and additional service information.

According to the NFC tag user-only service system according to claim 1 of the present invention, a user who visits a store or facility holds (touches) a mobile information terminal over a one-time URL type NFC tag. As a result, the NFC reader automatically activates the mobile information terminal by reading the server address (URL) stored in the tag side storage unit of the one-time URL type NFC tag using short-range wireless communication, and opens the Internet line. Access the server's address through.
After that, a predetermined service is transmitted from the server to the mobile information terminal via the Internet line and displayed on the display. As a result, the user cannot obtain the prescribed service unless he / she actually visits the store or facility, and promotes the visit or visit (including revisit and revisit) of the user of the store or facility. Can be done.

Moreover, since we adopted an NFC tag that can create a one-time URL at a low cost, we can carry it to an NFC tag placed in a store or facility without installing an expensive one-time URL creation unit on a mobile information terminal or server. A unique URL can be issued from the NFC tag each time the information terminal (NFC reader) is held over it. As a result, even if the URL is copied after that, the service cannot be obtained, and it is difficult to duplicate, spread, or forge the URL, and the security level is higher than that of the conventional QR code (registered trademark). Can be enhanced.
Further, since the one-time URL type NFC tag does not use a camera for data acquisition, even if the tag installation location is dark, the address of the service provider can be read unlike the case of the conventional QR code (registered trademark).

In particular, according to the second aspect of the present invention, for example, by accessing the server from a mobile information terminal using an internet line, a visitor point, a video or a still image, a message, an SNS account, a site account, and music. Of these, at least one content can be obtained.

Further, according to the third aspect of the present invention, the usage status (access count) of each one-time URL type NFC tag installed at each tag installation location of the store or facility is determined by the unique ID owned by the NFC tag. Use the function to grasp by counting the counting means.
After that, when the server is accessed from the mobile information terminal from the tag installation location with a large number of accesses, the user guidance means is activated, and the service is transmitted from the server to the mobile information terminal to this mobile information terminal. On the other hand, "movement route information from the tag installation location with a large number of accesses to the tag installation location with a small number of accesses" and "additional service information" stored in the server-side storage are additionally transmitted, and these are also displayed on the display. indicate. As a result, it is possible to guide the user of the tag installation location having a large number of accesses to the tag installation location having a small number of accesses.

After that, the user moves to the tag installation location where the number of accesses is small while looking at the movement route displayed on the display, and by holding the mobile information terminal over the one-time URL type NFC tag installed there, the predetermined addition is performed. You can get the service.
On the other hand, the store side or the facility side can make the user's eyes aware of the products and information distributed around the tag installation location where the number of accesses is small and the travel route to that point, and promote new purchasing motivation. , Can provide new information, etc.

It is an overall block diagram of the NFC tag user limited service system which concerns on Example 1 of this invention. It is a block diagram of the electric system of the NFC tag which constitutes a part of the NFC tag user limited service system which concerns on Example 1 of this invention. It is a main part explanatory drawing which shows the provision of the user-limited service by issuing a one-time URL by using the NFC tag user-limited service system which concerns on Example 1 of this invention. It is an overall block diagram of the NFC tag user limited service system which concerns on Example 2 of this invention.

Hereinafter, embodiments of the present invention will be specifically described.

In FIGS. 1 and 2, 10 is an NFC tag user-limited service system according to the first embodiment of the present invention, and the NFC tag user-limited service system 10 is installed in a store (facility) which is a supermarket and is a server. A tag-side storage unit 12 in which the address of 11 is stored, and a one-time URL corresponding to the address of the server 11 that accepts acquisition requests only once, for a limited time, or only for a limited number of times (here, only once). A one-time URL type NFC tag 14 having a one-time URL creation unit 13 to be issued, and a smartphone-side communication unit (terminal-side communication unit) possessed by a store user (customer) and for connecting to the Internet line 15. ) 16 and an NFC reader / writer (NFC reader) 17 that reads the address (data) of the server 11 stored in the tag side storage unit 12 of the one-time URL type NFC tag 14 via short-range wireless communication. A server 11 having a smartphone (mobile information terminal) 18, a server-side communication unit 19 for connecting to the Internet line 15, and a server-side storage unit (database) 20 in which services provided to the smartphone 18 are stored. I have.

Hereinafter, these components will be specifically described.
As shown in FIG. 3, the one-time URL type NFC tag 14 is embedded in the central portion of the NFC card 21 installed at the tag installation location S near the front entrance in the store. The one-time URL type NFC tag 14 is an RFID (Radio frequency identification) tag of a short-range wireless communication system having a frequency of 13.56 MHz standardized by ISO / IEC18092. Like the passive wireless tag, the one-time URL type NFC tag 14 operates by the electric power supplied from the smartphone 18 in a non-contact manner.

As shown in the block diagrams of FIGS. 1 and 2, the one-time URL type NFC tag 14 has a spiral antenna 23 and a tag-side communication unit 24 on the surface of a circular base sheet 22 made of synthetic resin. , The tag side storage unit 12, the tag side control unit 25, the power receiving unit 26, and the one-time URL creating unit 13 are arranged.
The tag-side communication unit (high frequency circuit) 24 is a means for executing short-range wireless communication with a smartphone 18 existing in the vicinity (for example, several meters).

The tag-side storage unit 12 identifies the address of the server (content server, cloud server) 11 that owns the information site 27 for distributing the limited live video (content) of the music artist, and the tag identification that individually identifies the tag 14. It is a means for storing data and the like.
The tag-side control unit 25 is a means for incorporating a CPU and controlling the entire one-time URL type NFC tag 14.
The power receiving unit 26 has a power supply circuit and is a means for receiving power from the smartphone 18 in a non-contact manner through the tag-side communication unit 24.

The one-time URL creation unit 13 creates (issues) a unique URL including a signature transmitted to the server 11 when the one-time URL type NFC tag 14 is held over the NFC reader / writer 17 of the smartphone 18. Is.
The one-time URL creation unit 13 has a configuration in which a unique one-time URL is issued each time a touch is made by using a counter, a tag tampering status, and a part or all of a message authentication code.

Here, the issuance of a one-time URL by a specific one-time URL creation unit 13 will be described.
That is, each time the NFC reader / writer 17 of the smartphone 18 is held over the one-time URL type NFC tag 14, the one-time URL creation unit 13 dynamically changes the counter, the tag tampering status, and a part or all of the message authentication code. Then, the one-time URL is issued by the one-time URL type NFC tag 14.

As shown in FIGS. 1 and 3, the smartphone 18 is a kind of mobile information terminal connected to the Internet line 15 via the communication unit 16 on the smartphone side, and includes a display 28 as a display unit, an NFC reader / writer 17, and an NFC reader / writer 17. It has a smartphone-side storage unit 33 and a smartphone-side control unit 34 that controls the entire electric system of the smartphone 18.
The NFC reader / writer 17 reads the data stored in the tag-side storage unit 12 of the one-time URL type NFC tag 14 via short-range wireless communication.
The smartphone side control unit 34 is a means for controlling the entire smartphone 18 by incorporating a CPU.

The server 11 is a server 11 on the cloud that is connected to the Internet line 15 via the server-side communication unit 19 and is operated by a music artist's live video distribution company.
The server 11 includes a server-side communication unit 19, a server-side storage unit 20, a server-side control unit 29, an information site (video distribution site) 27 that distributes limited live videos of music artists, and one-time URL verification. It has means 30 and.
The server-side storage unit (database) 20 stores the contents of the information site 27 that distributes the limited live video of the music artist and the store visit points (visitor points).
The server-side control unit 29 is a means for incorporating a CPU and controlling the entire server 11.

Next, with reference to FIGS. 1 to 3, the NFC tag user-limited service system 10 according to the first embodiment of the present invention is used, and only the user (customer) who visits the store can receive the store visit point and music. Explain how to provide each artist's limited live video. In addition, only the visit points or only the limited live video may be given.

As shown in FIGS. 1 and 3, a user visits a supermarket (store) and holds his / her smartphone 18 over the one-time URL type NFC tag 14 of the NFC card 21 installed near the front entrance of the store (touch). do). As a result, the electric power transmitted from the smartphone 18 through the short-range wireless communication is received by the power receiving unit 26 from the antenna 23 through the tag side communication unit 24, and the one-time URL type NFC tag 14 operates (see FIG. 2).
After that, as shown in FIG. 3, the NFC reader / writer 17 of the smartphone 18 operates, and the address of the server 11 stored in the tag-side storage unit 12 of the one-time URL type NFC tag 14 via short-range wireless communication ( By reading the URL), the smartphone 18 is automatically activated, and the address of the server 11 is accessed from the communication unit 26 on the smartphone side via the Internet line 15.

At that time, each time the one-time URL type NFC tag 14 is held over the NFC reader / writer 17, a unique URL is issued by the one-time URL creation unit 13.
Specifically, each time the smartphone (NFC reader / writer 17) 18 is held over the one-time URL type NFC tag 14, the one-time URL creation unit 13 dynamically moves the counter, tag tampering status, and part or all of the message authentication code. By changing to, the one-time URL is issued by the one-time URL type NFC tag 14.

After that, when the smartphone 18 accesses the server 11 via the Internet line 15 in this way, the server 11 is stored in the server-side storage unit 20 from the server-side communication unit 19 via the Internet line 15. The points and the live video data are transmitted to the smartphone 18. After that, the smartphone 18 displays the acquired store visit points and the moving image on the display 28.

In this way, the NFC tag user-only service system 10 uses the one-time URL type NFC tag 14 as a tool for acquiring store visit points and predetermined contents. Therefore, if the store is not actually visited, the predetermined service is acquired. This is not possible, and it is possible to encourage users to visit the store (including returning to the store).
Moreover, since the one-time URL type NFC tag 14 that can create a one-time URL at low cost is adopted as the NFC tag, it is placed in the store without separately installing an expensive one-time URL creation unit on the smartphone 18 or the server 11. Each time the NFC reader 17 of the smartphone 18 is held over the NFC tag 14, a unique URL can be issued from the one-time URL type NFC tag 14. As a result, even if the URL is copied after that, the service cannot be obtained, it is difficult to duplicate, spread, and forge the URL, and the security level is increased compared to the case of the conventional QR code (registered trademark). be able to.

Further, since the one-time URL type NFC tag 14 does not use a camera for data acquisition, even if the tag installation location S is dark, the address of the service provider can be read unlike the case of the conventional QR code (registered trademark). ..
The access destination can be freely changed by the content distributor at any time by rewriting the link destination URL on the NFC tag information management screen of the NFC tag management system.

Next, with reference to FIG. 4, the NFC tag user-limited service system according to the second embodiment of the present invention will be described.
In the NFC tag user-only service system 10A of the second embodiment, when the tag installation locations S1 to S3 of the three one-time URL type NFC tags 14 are arranged in the store, the user is accessed frequently at the tag installation location S1. By guiding the user to the tag installation location S3, which has a small number of accesses, the user can develop the purchasing power of a new product.

Hereinafter, the system 10A of the second embodiment will be specifically described.
Each NFC tag 14 with a one-time URL has tag identification data for individual identification, and the tag installation location S1 near the front entrance in the store, the tag installation location S2 near the escalator on the second floor, and the vicinity of the back entrance. It is located at the tag installation location S3 of. By assigning the attributes of the installation locations S1 to S3 to the tag identification data in the server 11, the user can access from the smartphone 18 through any of the multiple installation locations of the one-time URL type NFC tag 14. It is possible to grasp on the server 11 side whether or not it has been done.

Further, the server 11 of the second embodiment has a counting means 31 for counting the number of times of use of the one-time URL type NFC tag 14 arranged in the tag installation locations S1 to S3 by using a unique ID, and a counting means 31. An embodiment is applied to a smartphone 18 that has accessed the server 11 using the one-time URL type NFC tag 14 installed at the tag installation location S1 near the front entrance, which has the highest number of accesses, based on the access number data obtained from the above. When transmitting a distribution service such as a visit point of 1 or a live video, (a) travel route information from this tag installation location S1 to the tag installation location S3 near the back entrance with the least number of accesses, and (b) additional services. A user guiding means 32 for transmitting information from the server 11 to the smartphone 18 is provided.

The additional service information here is from the one-time URL type NFC tag 14 installed in the user by moving from the tag installation location S1 at the current position to the tag installation location S3 with the least number of accesses. It is information to the effect that if the server 11 is accessed, live moving image data (additional service) different from that of the first embodiment is provided. In addition, instead of this separate live video, it may be an additional visit point.
Further, the server-side storage unit 20 is provided with a plurality of movement route information for guiding the user from each tag installation location S1 to S3 to all other tag installation locations S, additional service information, and another. Live video data is stored.

Next, with reference to FIG. 4, the NFC tag user-limited service system 10A according to the second embodiment of the present invention is used to access the user from the tag installation location S1 having a large number of accesses to the tag installation location S3 having a small number of accesses. I will explain how to guide you to.
First, the usage status of each one-time URL type NFC tag 14 installed in the three tag installation locations S1 to S3 in the store (for example, the number of accesses for a predetermined time or a predetermined period) is checked by using the tag identification data. It is grasped by the count of the counting means 31. At this time, the number of accesses is assumed to be in the order of the tag installation location S1 near the front entrance in the store, the tag installation location S2 near the escalator on the second floor, and the tag installation location S3 near the back entrance.

After that, when the server 11 is accessed from the smartphone 18 by using the one-time URL type NFC tag 14 of the tag installation location S1 near the front entrance having the largest number of accesses, the user guiding means 32 of the server 11 Is activated and stored in the server-side storage unit 20 as the service is transmitted from the server 11 to the smartphone 18. (a) The tag installation location near the back entrance where the number of accesses from this tag installation location S1 is the smallest. The travel route information up to S3 and (b) additional service information are additionally transmitted to the smartphone 18 via the Internet line 15, and these information are displayed on the display 28.

After seeing this, the user who is interested in the additional service moves to the tag installation location S3 where the number of accesses is small while looking at the movement route displayed on the display 28, and the one-time URL type NFC tag installed there. By holding the smartphone 18 over, you can acquire the data of another live video. Similarly, the user of the tag installation location S2 having the second highest number of accesses may be guided to the tag installation location S3.
In the second embodiment, in this way, the user of the tag installation location S1 having the largest number of accesses can be guided to the tag installation location S3 having the smallest number of accesses.
As a result, on the store side, the products and information distributed around the tag installation location S3, which has a small number of accesses, and the travel route to that location can be seen by the user, and the user can make a new purchase. It is possible to promote motivation and provide new information to users.
Other configurations, actions and effects are within the range that can be inferred from Example 1, and therefore description thereof will be omitted.

The NFC tag user-only service system of the present invention is a useful technique for providing a service using a one-time URL type NFC tag only to a visitor to a store or a user of a facility.

10,10A NFC tag user limited service system 11 Server 12 Tag side storage unit 13 One-time URL creation unit 14 One-time URL type NFC tag 15 Internet line 16 Smartphone side communication unit (terminal side communication unit)
17 NFC reader / writer (NFC reader)
18 Smartphone (Personal digital assistant)
19 Server-side communication unit 20 Server-side storage unit 28 Display 31 Counting means 32 User guidance means S, S1 to S3 Tag installation location

Claims (3)

Issued a tag-side storage unit that is installed in a store or facility and stores the server address, and a one-time URL that accepts acquisition requests only once, for a limited time, or only for a limited number of times. A one-time URL type NFC tag with a one-time URL creation unit,
It is stored in the tag-side storage unit of the one-time URL type NFC tag via a terminal-side communication unit possessed by the user of the store or the facility and for connecting to an Internet line and short-range wireless communication. An NFC reader that reads data, a mobile information terminal with a display, and
A server having a server-side communication unit for connecting to the Internet line and a server-side storage unit for storing services provided to the mobile information terminal is provided.
Using the one-time URL type NFC tag, the service is provided from the server and displayed on the display only to the mobile information terminal owned by the user who visits the store or the facility. NFC tag user limited service system. The service is a predetermined content
The content according to claim 1, wherein the content is at least one of a visitor point, a video or a still image, a message, an SNS account, a site account, and music as consideration for visiting the store or the facility. NFC tag user limited service system. A plurality of NFC tags with one-time URLs are installed at different tag installation locations in the store or the facility.
The server
A counting means for counting the number of times the one-time URL type NFC tag is used, which is arranged at each tag installation location,
Based on the access number data obtained from the counting means, the mobile information terminal that has accessed the server by using the one-time URL type NFC tag installed at the tag installation location having a large number of accesses is described. When providing a service, (a) travel route information from the tag installation location with a large number of accesses to the tag installation location with a small number of accesses, and (b) the tag installation location with a small number of accesses. It has additional service information that if the server is accessed by using the one-time URL type NFC tag, the additional service is provided, and the user guidance means for adding the additional service information.
The server-side storage unit is characterized in that the travel route information for guiding the user from each tag installation location to another tag installation location and the additional service information are stored. The NFC tag user-only service system according to claim 1 or 2.

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