JP2021163427A - Coordination proposal device, coordination proposal method and program - Google Patents

Abstract

To provide a display device capable of accurately and smoothly searching a desired commodity in a store such as a clothing store.SOLUTION: A coordinate proposal system includes a first display device for receiving a main operation from a user, and a plurality of second display devices for receiving a sub operation from the user, and respectively displaying coordinated images corresponding to a theme selected by the user. In an information processing device, the second display devices respectively display thumbnail images of a plurality of commodities included in the coordinated images on the basis of the selection of one coordinated image.SELECTED DRAWING: Figure 3

Description

The present invention relates to a technique for proposing coordination.

At clothing stores and the like, various clothing items are displayed as products in the store. Since it may be difficult to determine how to combine and dress these products, for example, a mannequin or the like may be dressed with a coordinated example. However, since a mannequin is required for coordination, a method is used to show more coordination to customers by displaying the coordination on a smartphone app or store display.

Patent Document 1 discloses a system that calls a combination of products purchased by another user and enables the purchase of products from the combination. Further, Patent Document 2 discloses a technique of proposing coordination to a user based on a coordination condition input by the user.

JP-A-2019-46115 JP-A-2002-339135

However, even if a system that proposes coordination is placed on the large display of the store, operability may deteriorate because multiple customers who come to shop together touch one large display at the same time. It may be difficult for customers to experience the system. In addition, even if an application for searching for coordination is distributed, it is difficult to improve the customer experience at the store because it is touched not only at the store, so there is a concern that it is difficult to improve the return visit rate.

An object of the present invention is to provide coordination according to a specific theme in a store such as a clothing store while efficiently linking a plurality of screens.

In order to solve the above problems, the present invention presents a first display means for receiving a main operation from a user and a plurality of coordinated images for receiving a sub-operation from the user and displaying coordinated images corresponding to the theme selected by the user. An information processing device including the second display means of the above, and each of the plurality of second display means is the own device based on the fact that the coordinated image displayed by the own device is selected by the user. It is characterized in that thumbnail images of a plurality of products included in the coordinated image displayed in are displayed.

According to the present invention, it is possible to provide more customers with coordination according to a specific theme while efficiently linking a plurality of screens.

It is a schematic diagram which shows the structure of the proposal system including a display device. It is a block diagram which shows the hardware configuration of a display device. (A) It is a schematic diagram which shows the appearance of the proposed system. It is a schematic diagram which shows the display screen example of the display device (B)-(E). It is a sequence diagram which shows the pattern that each device cooperates. It is a sequence diagram which shows the pattern that each device cooperates. (A) It is a schematic diagram which shows the product list displayed on the 2nd display device. (B) It is a schematic diagram of the map which shows the product position information displayed on the 2nd display device.

<Embodiment 1>
Hereinafter, embodiments of the present invention will be described with reference to the drawings.

FIG. 1 is a configuration diagram showing a schematic configuration of a coordination proposal device 1000 (hereinafter, referred to as a proposal system 1000) including a display control device 100. The proposed system 1000 includes a display control device 100, a server 200, a first display device 300, and a plurality of second display devices 310. The display control device 130, the server 200, and the inventory information server are communicably connected by the network 400. The network 400 includes, for example, a wireless base station such as the Internet, WAN (Wide Area Network), LAN (Local Area Network), WiFi, a provider device, a dedicated line, and the like. In this embodiment, a communication system that communicates according to the TCP / IP protocol is shown. The proposed system 1000 displays the coordinate information acquired in advance on a plurality of second display devices based on the operation of the first display device 300 and the second display device 310 by the user, and corresponds to the product specified by the user. It is a system that guides you to detailed information (inventory information and location information).

The first display device 300 and the second display device 310 are, for example, tablet terminals. However, it may be a smartphone, a notebook PC (Personal Computer), a desktop PC, or the like. Details of the first display device 300 and the second display device 310 will be described later with reference to FIG. 3, but 3 × 3 tablet screens having substantially the same shape are arranged side by side. The display control device 130 is interconnected with the first display device 300 and the second display device 310. The display control device 130 includes a display control unit 110, an input control unit 120, and a processing unit 130.

The display control unit 110, for example, transmits coordination information for display on the first display device 300 or the second display device 310, or transmits an image for synchronous display on the first display device 300 and the second display device. It is controlled by the processing unit 130.

The input control unit 120 acquires a touch operation (main operation) for the first display device and a touch operation (secondary operation) for the second display device 310, a request from the first display device, and a request from the second display device. Or get. These requests can include various requests such as a coordination information acquisition request, a product information acquisition request for a specific product, an inventory information acquisition request, a floor map acquisition request, and a product position information acquisition request.

The processing unit 130 includes a reception unit 131, an IF unit 132, and a division unit 133. The reception unit 131 receives the request acquired by the input control unit 120. The IF unit 132 requests the server 200 (or the coordination information server 210) for the identification information of the product for which the reception unit 131 has received the designation from the user, the associated location information, and the like based on the request, and receives the response. .. In addition, the inventory information of the designated product is received from, for example, a database for managing the product inventory at each store, or the inventory information of the product at the target store. When the still image content, the moving image content, etc. supplied from the server 200 are divided and displayed by a plurality of display devices, the division unit 133 divides the content to be displayed on each display device, and processes the content that does not need to be divided. Through. The floor map is displayed on the display unit 110 according to the designation from the user. Further, the display control unit 133 can also display the parts corresponding to the product position information received by the IF unit 132 so as to be identifiable on the floor map.

The server 200 includes a store information storage unit 201, a product information storage unit 203, and an output unit 204. The store information storage unit 201 holds a floor map image for each layer of each store and location information for each product of each store. The product information storage unit 203 associates the product ID of each product with information and attribute information (thumbnail image of the product, high-resolution image of the product, product category, size, color, advertising phrase, etc.) indicating the details of each product. Hold. The coordination information server 210 holds each coordinated image (thumbnail image of clothes, high-resolution image of clothes), an image ID, and a product ID included in each coordinate in association with each other. The thumbnail image of each product included in each coordination may be stored in the coordination information server 210. The output unit 204 acquires the position information, inventory information, etc. of the product specified by the user from the store information storage unit 201 and the product information storage unit 203 in the second display device 310, and has a format suitable for the second display device 310. It is converted and output via the display control device 100. It should be noted that the server 200 also stores moving image and still image contents for promoting the product, and the sales promotion contents can be distributed based on the request of the display control device 100.

RFID is attached to each product and each shelf fixture in the store, and by scanning these RFIDs in advance with a predetermined RFID reader, the position of the scanned product can be estimated. , Stored in the store information storage unit 201 of the server 200. Further, the coordination information server 210 analyzes the coordinated image uploaded in advance, identifies the product included in the dressing indicated by the coordinated image, and stores the coordinated image in association with the product ID.

FIG. 2 is a block diagram showing a hardware configuration of the first display device 300 and the second display device 310. The display device 300 (310) includes a storage unit 20, a CPU 21, a RAM 22, a ROM 23, a communication unit 24, a display unit 25, and an input unit 26.

The storage unit 20 stores a program that is executed by the CPU 21 to realize the flow described later, data used by this program, and the like.

The CPU 21 operates based on a program stored in the ROM 23 or the storage unit 20, and controls each unit of the display device 100. The ROM 23 stores a boot program executed by the CPU 21 when the display device 100 is started, a program that depends on the hardware of the display device 100, and the like. The CPU 21 expands the program of the ROM 23 on the RAM 22, and the CPU 21 executes the expanded program to realize the flow described later. The CPU 21 may acquire these programs from another device via the network 400 and execute them, or may directly execute the programs stored in the ROM 23.

The communication unit 24 receives the display control device 130 data via the wired connection and sends it to the CPU 21, and transmits the data generated by the CPU 21 and the operation / instruction by the user to the display control device 130 via the above-mentioned wired connection. .. The server 200 and the display control device 130 each have the same configuration (CPU, ROM, RAM, etc.) as in FIG. 2, but detailed description thereof will be omitted. The input unit 26 is, for example, a touch panel, a keyboard, a mouse, or the like that receives operation input from the user, and receives instructions and inputs from the user by the touch panel and keys. The input unit 26 also functions as a display unit 25, and the display unit 25 and the input unit 26 may have an integrated structure.

FIG. 3A is a schematic diagram for explaining the appearance of the proposed system 1000. Here, as an example, a configuration in which the fixture is provided so that one first display device 300 and eight second display devices 310 are arranged around the first display device 300 will be described. The first display device 300 and the second display device 310 are each connected to a display control device 100 (not shown) that functions as a set-top box. 3 (B) and 3 (C) show screen examples of the first display device 300. 3 (D) and 3 (E) show screen examples of the second display device 310.

4 and 5 are sequence diagrams showing patterns in which the devices cooperate with each other. In step S40, the cooperative operation of the first display device 300 and the second display device is started. Examples of the trigger for starting the cooperative operation include the recognition by the camera of the first display device that the user has approached the first display device, the user touching the first display device, and the like. In step S41, the second display device 310 displays a theme screen as shown in FIG. 3 (D). In FIG. 3D, "happy color" is described as the theme notation 311. An image corresponding to the theme notation and an image showing a typical coordination may also be displayed. The eight second devices 310 shown in FIG. 3A display different themes, for example, "earth color", "transparency coordination", "back shan", "sherbet color", and " Display themes corresponding to seasonal trends, items, materials, and colors such as "Classic Blue" and "Nature Mood". These themes may be set in the second display device 310 in advance, or may be periodically distributed from the server 200.

In step S42, as shown in FIG. 3B, the first display device 300 displays for accepting a sub-operation for selecting one from the themes displayed on the second display device 310. In step S43, when the user touches one of the second display devices 310, the theme displayed on the second display device 310 touched by the user is selected, and the selected second display device is selected. The 310 transmits a message for notifying the display control device 100 of the selected theme. In step S44, the display control device 100 acquires a message indicating the theme selected by the user from the second display device 310, and acquires coordination information based on this theme from the coordination information server 210 via the network. The coordination information includes an image showing how a plurality of products are dressed according to the coordination information and a product ID indicating each product, and the display control device 100 shows different dressing for the number of the second display devices 310. Get coordination information. The display control device 100 transmits an instruction to switch the main operation screen of the first display device 300 to switch to the screen of FIG. 3C (S45), and sends the acquired coordination information to each second display device 310. The sub-operation screen is switched to display the coordination of FIG. 3 (E) (S46).

FIG. 3C is one of the main operation screens displayed by the first display device 300, and the buttons 301 and 302 are displayed. The button 301 has a display of "shuffle", and when the user presses the button 301, the display control device 100 is made to re-execute step S44 to acquire eight other coordination information, and each of the second display devices 310 is new. Display coordination information. The button 302 has a "theme selection" screen, and when the user presses the button 302, the display control device 100 is returned to the state of step S40, the first display device is returned to the state of step S42, and the second display device 310 is in the theme display state. To. Button 312 is displayed on the coordinate display screen of FIG. 3 (E), which is one of the sub-operation screens, and this button 312 has the notation "view the worn product", which is pressed by the user as one of the sub-operations. By doing so, the second display device requests the display control device 100 to acquire the product information included in the coordination (S47). In a state where individual coordination is displayed on the plurality of second display devices 310, each second display device 310 can be operated individually for the sequence after step S47. That is, it is also possible to independently operate separate second display devices 310 to check the details of the products included in the coordination that are of interest to a plurality of users regarding the same theme. As a result, a plurality of users who come to shop together can search for a desired product by separately manipulating the coordination related to the same theme. Further, by operating two or more second display devices 310 for a plurality of coordinates by the same user, it is possible to compare the details of products related to different coordinates in a state of being displayed on each second display device 310. can.

In step S48, the display control device 100 acquires the details of the product information included in the coordination selected by the user from the product information storage unit 203 of the server 200. The display control device 100 acquires detailed information of the product from the product information storage unit 203 based on the product ID included in the coordination information selected by the user. The detailed information includes attribute information indicating the size variation and color variation of each product, and evaluation information and reviews of other users. After that, the display control device 100 sends detailed information of each product included in the coordination information selected by the user to the second display device 310. In step S49, the second display device 310 displays a product list (described later with reference to FIG. 6) based on the detailed information acquired from the display control device.

FIG. 5 shows the continuation of the sequence of FIG. When the user selects one from the product list (S50), the second display device 310 sends the display control device 100 a product ID indicating the product selected by the user and a message requesting detailed information about the product. do. In step S51, the display control device 100 acquires the details of the product selected by the user from the product information storage unit 203 of the server 200. In step S52, the second display device 310 displays the acquired product details. If the second display device 310 has already acquired the detailed information of the products included in each coordination from the display control device 100 in step S48, the second display device 310 sends a request or the display control device 100 acquires the information ( S51) may be omitted. However, if all the data is fetched in advance in step S48, between the second display device 310 and each server via the display control device 100 from the time when the user selects the coordination information until the product list is displayed. The amount of data in the data may increase and the response may become slow. Therefore, there is a trade-off between the amount of data and the response, and the amount of data to be transferred can be narrowed down by sequentially accepting the user's selection to speed up the response, or the user's selection operation can be reduced to reduce the amount of data. Whether to transfer depends on the interface and device specifications that are emphasized.

In step S53, when the user selects a product whose product position is desired to be confirmed from the product list, a message requesting position information is sent from the second display device 310 to the display control device 100. Based on the product ID included in this message, the display control device 100 acquires the product position information (X, Y coordinates and hierarchy on the floor map) from the store information storage unit 201. In step S55, the second display device 310 superimposes and displays an icon indicating the product position on the position corresponding to the position information acquired in advance on the floor map (details will be described later using FIG. 6B). do). In step S56, when the user selects a product for which inventory is to be confirmed from the product list, a message requesting inventory information is sent from the second display device 310 to the display control device 100. Based on the product ID included in this message, the display control device 100 acquires inventory information of the product (total inventory, how many in the sales floor, how many in the store warehouse, etc.) from the store information storage unit 201. In step S55, the second display device 310 displays a display corresponding to the acquired inventory information (for example, when the inventory is 3 points or less, a cross mark is displayed as out of stock, and the inventory is 4 points or more and 5 points or less. If there is, the △ mark is displayed as the remaining stock is small, and if the stock is 6 points or more, the 〇 mark is displayed as in stock).

In step S59, if it is found that the store does not have the inventory of the product desired by the user when the inventory is confirmed, the user can also select EC purchase. The EC purchase procedure may be carried out as it is on the proposal system 1000, but it is preferable that the contents are handed over to the user's smartphone so that the contents can be purchased with the browser or the dedicated application that the user usually uses. When handing over to a smartphone, a two-dimensional code in which the product ID and the link information (WWW URL) of the product detail page on the Internet are embedded is displayed on the second display device 310 of the proposal system 1000, and the user displays the two-dimensional code on the smartphone. You can take it over to your smartphone by shooting with. Regarding the processes of steps S50, S53, and S56, the order of the processes may be changed. Further, when displaying the product list, the inventory information and the product position may be displayed.

FIG. 6A is a schematic diagram showing an example of a list of products included in the coordinated image selected by the user on the second display device 310. The second display device 310 displays thumbnail images 601 and buttons 602 for each of the products included in the coordinated image. By selecting any of the thumbnail images 601 by a touch operation (sub-operation), the user can select a product and browse more detailed information.

Further, when the user presses the button 602, the product position in the store can be identified on the floor map as shown in FIG. 6B based on the link information associated with the tapped button 603. Is displayed. FIG. 6B is a schematic view showing an example of a floor map showing the product position. If the product specified by the user is in stock, the position of the specified product in the store is identifiablely displayed on the floor map. In this figure, the icon 603 indicates the position of the designated product. It is preferable that the icon 603 is highlighted on the floor map by, for example, a highlighted color, a framed display, blinking, or the like. By displaying the product position on the floor map in this way, the user can accurately and smoothly find the desired product. In addition, the user can take the two-dimensional code 604 with a smartphone, take over the floor map and the product position with the browser of the smartphone, and check it while actually walking around the store.

In step S47, when the product position, the store inventory, and the product details are acquired, the list shown in FIG. 6A includes a reduced image of the floor map including the product position display, information that shows the store inventory, and information that shows the store inventory. You may add the outline information of the product, the color variation and the size variation.

Further, there may be eight or more second display devices 310, and if they are not operating in cooperation with the first display device 300, they may operate independently and operate as terminals for searching for products. When operating as a single unit, it may be possible to search based on the product category (MENS, WOMENS, KIDS, TOPS, etc.), the theme, and the product name. Further, a plurality of sets of display devices shown in FIG. 3A may be arranged side by side.

As described above, according to the present embodiment, it is possible to provide more customers with coordination according to a specific theme while efficiently linking a plurality of screens, and to increase customer satisfaction.

<Other Embodiments>
Although the embodiments of the present application have been described in detail with reference to some drawings, the above embodiments are examples for explaining the present invention, and the present invention is not intended to be limited to these embodiments. .. The present invention can be implemented in various forms as long as it does not deviate from the gist thereof. When the processing in the display control device 100, the first display device 300, the second display device 310, and the server 200 is realized by a computer, the processing content of the function that each part of these devices should have is executed based on the program. The program describing the above-mentioned processing contents can be recorded on a computer-readable recording medium. The computer-readable recording medium may be, for example, a magnetic recording device, an optical disk, a photomagnetic recording medium, a semiconductor memory, or the like. Further, the processing of each part may be configured by executing a predetermined computer-readable program on the computer.

Claims (7)

The first display means that accepts the main operation from the user,
It is a coordination proposal device provided with a plurality of second display means for receiving sub-operations from the user and displaying coordinated images corresponding to the theme selected by the user.
Each of the plurality of second display means displays thumbnail images of a plurality of products included in the coordinated image displayed on the own device based on the selection of the coordinated image displayed on the own device by the user. A coordination proposal device characterized by displaying. When a sub-operation from the user is received by one of the plurality of second display means in a state where the plurality of second display means are displaying corresponding to different themes, the plurality of second display means can be used. The coordination proposal device according to claim 1, wherein each displays a coordination image corresponding to the theme displayed on the second display means that has received the sub-operation. The coordination proposal device according to claim 2, wherein each of the plurality of second display means displaying the coordination image individually receives a sub-operation from a user and operates independently. The coordination proposal according to any one of claims 1 to 3, wherein the second display means displays a map showing the position of the product when a user selects a thumbnail image of the product. Device. When the second display means receives a selection from the user for the coordinated image, the second display means has a thumbnail image of the product and a map showing the position of the product for each of the plurality of products included in the coordinated image displayed on the own device. The coordination proposal device according to any one of claims 1 to 3, wherein the inventory of the product and the inventory of the product are displayed in association with each other. The first display process that accepts the main operation from the user,
It is a coordination proposal method having a plurality of second display steps of accepting sub-operations from the user and displaying each of the coordinate images corresponding to the theme selected by the user.
Each of the plurality of second display means displays thumbnail images of a plurality of products included in the coordinated image displayed on the own device based on the selection of the coordinated image displayed on the own device by the user. Coordination proposal method characterized by displaying. A computer including a first display means for receiving a main operation from a user and a plurality of second display means for receiving a sub-operation from the user and displaying coordinated images corresponding to the theme selected by the user.
For each of the plurality of second display means, thumbnail images of a plurality of products included in the coordinated image displayed on the own device are displayed based on the user selecting the coordinated image displayed on the own device. A computer-readable program characterized by having it function to display.

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