JP2017156514A - Electronic signboard system - Google Patents

Abstract

PROBLEM TO BE SOLVED: To provide an electronic signboard system that can improve accuracy of a display content to be displayed on a digital signage unit.SOLUTION: An electronic signboard system 100 includes: a detection unit 600 that detects a motion of humans; a digital signage unit 200; and a control unit 700 that controls the detection unit 600 and the digital signage unit 200. The control unit 700 is configured to: select a display content to be displayed on a digital signage unit 200 on the basis of information about the human from the detection unit 600 to cause the display content to be displayed; detect a change in motion of the human after displayed; and feed back an interest degree of the display content by scoring the interest degree thereof.SELECTED DRAWING: Figure 2

Description

  The present invention relates to an electronic signage system.

  Japanese Patent Laying-Open No. 2007-251556 (Patent Document 1) discloses a monitoring apparatus and method, an image processing apparatus and method, and a program.

  A monitoring apparatus and method, an image processing apparatus and method, and a program described in Patent Document 1 are provided for imaging means for imaging a monitoring area that is a surrounding area of an object to be monitored, and for a person approaching the object. Monitoring means for monitoring the approach or contact of the approaching person, and posture detection means for detecting the approaching person's posture and generating posture information indicating the approaching person's posture based on the captured image of the monitoring area The position of the approaching person based on the monitoring result by the monitoring means or the image, and the position of the approaching person composed of the position detecting means for generating position information indicating the position and the position information and the position information And transmission means for transmitting detection data indicating a position with respect to the object.

  Japanese Unexamined Patent Publication No. 2011-97531 (Patent Document 2) discloses a listening dialogue sustaining system in which dialogue between persons with communication disabilities is sustainable.

  The listening dialogue persistence system described in Patent Document 2 is a listening dialogue persistence system including a video phone and a robot including a first camera and a microphone, and an image captured by the first camera and a sound collected by the microphone. Based on the determination means for determining the user's action, the recognition means for recognizing the user's state from the action for the first predetermined time determined by the determination means, and the user's state recognized by the recognition means , And a motion imparting means for operating the robot so as to maintain the dialogue.

  Japanese Patent Laying-Open No. 2014-142851 (Patent Document 3) discloses an electronic device, a line-of-sight input program, and a line-of-sight input method that reduce power consumption of a line-of-sight input device.

  The electronic device described in Patent Document 3 is an electronic device having a secondary battery and a power supply unit that supplies power of the secondary battery, and a brightness detection unit that detects ambient brightness, an output that outputs infrared rays A first image capturing unit that captures a user illuminated by infrared rays output from the output unit, a second image capture unit that captures a user illuminated by visible light, and a detected ambient brightness greater than a first threshold value. The first power control unit that controls the power supply unit to turn on the power of the second photographing unit, the first recognition unit that recognizes the face from the image photographed by the second photographing unit, and the face is recognized by the first recognition unit A first power source control unit that controls the power source unit to turn off the power of the second image capturing unit when the first determination unit determines whether the face has been recognized by the first recognition unit; When it is determined that the face is recognized by A third power supply control unit that controls the source unit to turn on the power of the first imaging unit, and a gaze input detection unit that detects a user's gaze input based on an image captured by the first imaging unit. is there.

  Japanese Patent Laying-Open No. 2010-39726 (Patent Document 4) discloses a means for displaying content in which advertisement information and program information are effectively combined so as to increase the viewing effect.

  The means for displaying the content described in Patent Document 4 connects a content distribution management center and one or more signage terminals via an IP network such as the Internet, and the content distribution management center is connected to advertisement information from an advertisement server and a program server. Content edited by combining the program information from, the advertisement information ID, the program information ID, the content ID, the position information ID, the environment information ID, and the address of the node storing the viewing effect index for each display time of the content To the signage terminal, and the signage terminal accesses the node by selecting the address of the node storing the information that matches the request for each display time from the distributed ID information and viewing effect index information By acquiring the content according to the display time and displaying the acquired content, Functionality provided, transmitted to the contents delivery management center acquires viewer effect index, the content distribution management center are characterized in that to receive the viewing effect index.

JP 2007-251556 A JP 2011-97531 A JP 2014-142851 A JP 2010-39726 A

Various research and development have been conducted as in Patent Document 1 to Patent Document 4. However, there is a problem that the detection is merely performed frequently.
That is, there is a reality that information is not provided to a target person with high accuracy and is not frequently used.

  A main object of the present invention is to provide an electronic signage system that can improve the accuracy of display contents displayed on a digital signage unit.

(1)
An electronic signage system according to one aspect includes a detection unit that detects a human motion, a digital signage unit, and a control unit that controls the detection unit and the digital signage unit, and the control unit relates to a person from the detection unit. Based on the information, the display content to be displayed on the digital signage part is selected and displayed, and the change in the movement of the person after the display is detected, and the information related to the person and the interest degree of the display content are scored and fed back and updated. To do.

In this case, the human motion is detected by the detection unit. The control unit selects and displays the display content to be displayed on the digital signage unit based on the information about the person from the detection unit, detects a change in the movement of the person, and scores the interest level of the display content. Then, the display content display method is fed back and updated according to scoring.
As a result, the display content based on the information about the person is fed back and updated according to the change in the movement of the person, so that the accuracy of the display content displayed on the digital signage unit based on the information about the person can be improved. .

(2)
An electronic signage system according to a second aspect of the present invention is the electronic signage system according to one aspect, further comprising a communication device, wherein the control unit receives the display content information by the communication device and displays the display content on the digital signage unit. Also good.

  In this case, the control unit can receive display content information by the communication device. As a result, various displays can be performed on the digital signage unit.

(3)
The electronic signage system according to a third aspect of the present invention is the electronic signage system according to one aspect or the second aspect of the present invention, further comprising cloud computing or a server, and the control unit is recorded in the cloud computing or server by the communication unit. Information regarding the person and the display content may be fed back by scoring the interest level of the display content according to a change in the movement of the person.

In this case, the information and display content related to the person recorded in the cloud or the server can be scored and fed back, so that the information and display content related to the person in the cloud computing can be improved. Therefore, the entire product recommendation engine can be updated.
Moreover, since information of a large number of digital signage units can be obtained by using cloud computing or a server, the accuracy can be dramatically improved in a short period of time.

(4)
An electronic signage system according to a fourth aspect of the present invention is the electronic signage system according to the one aspect, the second or third aspect of the invention, and includes a recording device, and the control unit digitally displays information of display contents recorded in the recording device. You may display on a signage part.

  In this case, the control unit can display information on display contents recorded in the recording device on the digital signage unit.

(5)
The electronic signage system according to a fifth aspect of the present invention is the electronic signage system according to the fourth aspect of the present invention, wherein the detection unit is at least one of a three-dimensional camera, a three-dimensional sensor, and a kinetic sensor. Good.

  In this case, since the detection unit is at least one of a three-dimensional camera, a three-dimensional sensor, and a kinetic sensor, at least the number of people, the sex of the person, the age of the person, the posture of the person, the line of sight of the person, the person It is possible to detect gestures, human movements, human clothes, human hairstyles, human belongings, human accessories, human shoes, and the like.

(6)
The electronic signage system according to a sixth aspect of the present invention is the electronic signage system according to the fifth aspect of the invention, further comprising at least a switch unit and a touch panel unit, wherein the control unit detects ON of the switch unit and the touch panel unit, The display content may be changed.

  In this case, the control unit can detect the ON state of the switch unit and the touch panel unit and change the display content. Therefore, the control unit can score when the degree of interest is high when a person operates the switch unit and the touch panel unit after displaying the display content on the digital signage unit. The control unit can change the display content. For example, thank you can be displayed.

(7)
The electronic signage system according to a seventh aspect of the present invention is the electronic signage system according to the sixth aspect of the invention from one aspect, wherein the display content may correspond to a multinational language.

  In this case, since the display content corresponds to a multinational language, it is possible to provide the display content with high accuracy to a traveler from overseas.

(8)
An electronic signage system according to an eighth aspect of the present invention is the electronic signage system according to the seventh aspect of the invention, further including a payment system unit, wherein the control unit changes display contents in accordance with a payment instruction from the payment system unit. You may let them.

In this case, the control unit may change the display content in accordance with a payment instruction from the payment system unit. That is, when the information of the display content is a display of goods or clothes, etc., and the person decides to purchase and settles using the payment system, the control unit changes the display content so that the payment processing proceeds smoothly, for example. May be.
In particular, the interest history or settlement history can be managed for each person attribute group. For example, links such as “people with formal clothes are interested in high-end watches” and “men with short height prefer cute clothes” can be automatically formed.

(9)
An electronic signage system according to a ninth aspect of the present invention is the electronic signage system according to the seventh aspect of the present invention, further including a fingerprint authentication device, wherein the fingerprint authentication device authenticates a human fingerprint, and the control unit is authenticated. The fingerprint may be linked to the information about the person and the interest level of the display content, and updated by feedback.

  In this case, display information can be updated for each authenticated fingerprint by adding the fingerprint information authenticated by the fingerprint authentication device to the display content to be displayed on the digital signage unit based on the information about the person. As a result, it is possible to update and record information and display contents related to the person according to the individual.

It is a schematic diagram which shows an example of the basic composition of the electronic signage system concerning one Embodiment. It is a flowchart which shows an example of operation | movement of a control part. It is a schematic diagram which shows an example of the interest level of a target person. It is a flowchart which shows the other example of operation | movement of a control part. It is a schematic diagram which shows an example of a display of a digital signage part. It is a schematic diagram which shows an example of a display of a digital signage part. It is a flowchart which shows the further another example of operation | movement of a control part. It is a schematic diagram which shows an example of a display of a digital signage part. It is a schematic diagram which shows an example of a display of a digital signage part. It is a schematic diagram which shows an example of a display of a digital signage part. It is a schematic diagram which shows an example of the basic composition of the electronic signboard system concerning other embodiment. It is a flowchart which shows an example of the goods recommendation engine of an electronic signboard system.

  Hereinafter, embodiments of the present invention will be described with reference to the drawings. In the following description, the same parts are denoted by the same reference numerals. Their names and functions are also the same. Therefore, detailed description thereof will not be repeated.

(Configuration outline of the electronic signage system)
FIG. 1 is a schematic diagram illustrating an example of a basic configuration of an electronic signage system 100 according to an embodiment.
The electronic signage system 100 includes a digital signage unit 200, a communication unit 300, a recording unit 400, a settlement unit 500, a detection unit 600, and a control unit 700.

The control unit 700 controls operations of the digital signage unit 200, the communication unit 300, the recording unit 400, the settlement unit 500, and the detection unit 600.
The communication unit 300 receives display contents by communication from the Internet or the cloud. In the recording unit 400, display contents are recorded in advance.

  The settlement unit 500 is capable of settlement such as Square, Coiny, PayPal, Pay-easy, net mile settlement service, electronic money, wallet settlement service, Rakuten ID, prepaid card settlement, fingerprint authentication device, fingerprint authentication system, credit card settlement, etc. System.

Next, the detection unit 600 includes a three-dimensional camera. The detection unit 600 is not limited to a three-dimensional camera, and may be a three-dimensional sensor and a kinetic sensor, or may be any other sensor.
The detection unit 600 includes at least the number of people, the sex of the person, the age of the person, the posture of the person, the line of sight of the person, the gesture of the person, the movement of the person, the clothes of the person, the human hairstyle, the personal belongings, the human accessories, and It is preferable that human shoes can be detected.
Hereinafter, information detected by the detection unit 600 is referred to as “person attribute”.

Subsequently, the digital signage unit 200 displays the display content from the communication unit 300 or the recording unit 400 based on an instruction from the control unit 700. In addition, the digital signage unit 200 includes a touch panel unit 210.
In addition, although it was set as the touchscreen part 210, it is not limited to this, You may provide a 1 or several switch.

(Example of operation of control unit)
Next, the operation of the control unit 700 will be described. FIG. 2 is a flowchart illustrating an example of the operation of the control unit 700.

As shown in FIG. 2, the control unit 700 acquires information from the detection unit 600 (step S1).
Information from the detection unit 600 includes the number of people, the sex of the person, the age of the person, the posture of the person, the line of sight of the person, the gesture of the person, the movement of the person, the clothes of the person, the human hairstyle, the personal belongings, It is information on human attributes such as accessories and human shoes.

The control unit 700 selects advertisement information based on information from the detection unit 600 (step S2).
For example, you can determine whether you are a single person, a couple, a group, or a friend based on the number of people, age, gender, movement, line of sight, etc. It is judged whether it is an adult appearance or an inconspicuous appearance, and advertisement information corresponding to the determination result is selected.
Specifically, when it is determined that the female high school students are friends with each other, it provides advertisement information for movies that are likely to be of interest to female high school students, or provides advertisement information for bags or clothes.
If a man around 50 years old determines that his clothes and hairstyle are gorgeous, he / she provides advertisement information such as clothes or shoes with Italian fashion sense.

  The control unit 700 displays the advertisement information on the digital signage unit 200 (step S3). After displaying the advertisement information, the control unit 700 obtains information from the detection unit 600 again (step S4).

Here, the control unit 700 determines whether or not the target person has shown interest in the advertisement information (step S5).
FIG. 3 is a schematic diagram illustrating an example of the interest level of the target person.

  As shown in FIG. 3, from a rank with a low degree of interest of the target person toward a higher rank, “Remove the line of sight and do not look at all”, “Move the line of sight slightly, look briefly”, “Position is changed to the electronic signage system 100 "Looking toward", "Looking for about 5 seconds", "Looking at the stop from walking", "Looking many times", "Pointing to the advertisement and talking with the surroundings", "Purchase", etc. being classified.

  That is, the control unit 700 ranks whether the advertisement information displayed on the digital signage unit 200 is interested in the target person, and if there is an interest, the level of interest.

When it is determined that the control unit 700 has not shown interest (No in step S5), the control unit 700 feeds back the link between the information from the detection unit 600 and the provided advertisement information to be weakened or disconnected (step S6).
Specifically, since it is difficult to determine whether the link between the information from the detection unit 600 and the advertisement information is shifted or whether the target person happens to be interested in, it is difficult to determine whether the target person has a large number of target persons. Give feedback only if did not show interest.

Next, when it is determined that the control unit 700 has shown interest (Yes in step S5), the control unit 700 performs feedback so as to strengthen the link between the information from the detection unit 600 and the provided advertisement information (step S7).
Specifically, the strength of linking can be changed according to the rank of interest. As a result, it is possible to provide advertisement information with a high degree of interest to a target person whose information from the detection unit 600 is similar.
That is, since the control unit 700 feedback-updates the information selected in step S2, the information accuracy can be improved.

(Other examples of operation of the control unit)
Next, FIG. 4 is a flowchart illustrating another example of the operation of the control unit 700, and FIGS. 5 and 6 are schematic diagrams illustrating an example of the display of the digital signage unit 200.

  As illustrated in FIG. 4, the control unit 700 acquires information from the detection unit 600 (step S11). Next, the control unit 700 selects advertisement information based on information from the detection unit 600 (step S12).

  Next, the control unit 700 displays advertisement information on the digital signage unit 200 (step S13). After displaying the advertisement information, the control unit 700 acquires information from the detection unit 600 again (step S14).

  Here, the control unit 700 determines whether or not the target person has shown interest in the advertisement information (step S15).

  When it is determined that the control unit 700 has not shown interest (No in step S15), the control unit 700 feeds back the link between the information from the detection unit 600 and the provided advertisement information to be weakened or disconnected (step S16).

On the other hand, when it determines with having shown interest (Yes of step S15), as shown in FIG. 5, the control part 700 displays on the digital signage part 200 "touch a touch panel part" (step S17).
The control unit 700 determines whether or not there is a touch on the touch panel unit 210 (step S18). If the control unit 700 determines that the touch panel unit 210 is in contact (Yes in step S18), the control unit 700 feeds back the ranking of the interest level further, and as shown in FIG. 6, “Thank you” to the digital signage unit 200. It is displayed (step S19).

In the process of step S19, various questions may be repeatedly performed. For example, a discount ticket or coupon of a product, a privilege, etc. may be provided to the target person by conducting a questionnaire or the like.
On the other hand, when it is determined that the touch panel unit 210 has not been touched for a predetermined time (No in step S18), the control unit 700 performs feedback so as not to perform step S16 or ranking.

(Another example of the operation of the control unit)
Next, FIG. 7 is a flowchart showing still another example of the operation of the control unit 700. 8, FIG. 9 and FIG. 10 are schematic diagrams showing examples of display on the digital signage unit 200. FIG.

  As illustrated in FIG. 7, the control unit 700 acquires information from the detection unit 600 (step S21). Next, the control unit 700 selects advertisement information based on the information from the detection unit 600 (step S22).

  Next, the control unit 700 displays advertisement information on the digital signage unit 200 (step S23). After displaying the advertisement information, the control unit 700 acquires information from the detection unit 600 again (step S24).

  Here, the control unit 700 determines whether or not the target person has shown interest in the advertisement information (step S25).

  When it is determined that the control unit 700 has not shown interest (No in step S25), the control unit 700 performs feedback to weaken or unlink the information from the detection unit 600 and the provided advertisement information (step S26).

On the other hand, when it determines with having shown interest (Yes of step S25), as shown in FIG. 8, the control part 700 makes the digital signage part 200 "Purchase? Please use "is displayed (step S27).
Specifically, payment is made using a mobile phone, a smartphone, a credit card, or the like. In addition, since mobile phones, smartphones, credit cards, and the like have address information, they can handle the mailing of products.
The settlement unit 500 may be a fingerprint authentication device. In that case, when personal information is already recorded in fingerprint authentication, the personal information based on the fingerprint may be linked to the attribute of the person who owns the fingerprint and the product to be purchased.

The control unit 700 determines whether there is a settlement in the settlement unit 500 (step S28). When it is determined that the settlement unit 500 has a settlement (Yes in step S28), the control unit 700 provides feedback to further enhance the ranking of the interest level, and “thank you” to the digital signage unit 200 as shown in FIG. Is displayed (step S29).
Note that the control unit 700 updates the link and updates the display content displayed on the digital signage unit 200 based on the payment in the payment unit 500.
On the other hand, when it is determined that there is no settlement for a predetermined time (No in step S28), the control unit 700 feeds back so as not to perform step S16 or ranking.
In addition, the control unit 700 feeds back the ranking regarding the presence / absence of payment in the payment unit 500, but is not limited to this, and in addition to the presence / absence of payment in the payment unit 500, the attribute detected as advertisement information You may give feedback on ranking with reference to the degree of interest.

  In addition, as illustrated in FIG. 10, the control unit 700 may cause the digital signage unit 200 to display language selection. In addition, for example, the control unit 700 may provide advertisement information in a language limited to some extent according to the characteristics of the race such as Europe, Southeast Asia, Japan, and the United States, according to the information from the detection unit 600.

As described above, in the electronic signage system 100, when there is no purchase behavior, as shown in FIG. 2 or FIG. 4, only the user's degree of interest (see FIG. 3) detected by the detection unit 600 is used for attributes and advertisements. Link strength (degree of association) with
In addition, in the electronic signage system 100, when purchase of a product occurs, the link (relationship) of the advertisement or the product category (sports) link displaying the attribute of the person (good physique) is increased.

In the above-described embodiment, an example in which the detection unit 600 detects and displays on the digital signage unit 200 for an individual user has been described. However, the present invention is not limited to this, and a common advertisement or product is presented to a group. Alternatively, a plurality of advertisements or products may be presented.
That is, it may be a system that categorizes and recommends a person to a group by attribute recognition instead of the user being observed.
Furthermore, the link with respect to a certain specific attribute group may be updated, respectively. Further, the control unit 700 can manage not only the displayed advertisement but also the settlement result (purchasing history) in the settlement unit 500 by linking to the attribute group of each person.

  In addition, the electronic signage system 100 presents products or advertisements based on the user's attributes or interests as an anonymous user without linking the user's personal information, for example, a credit card or an individual such as Amazon. The point is that the degree of association can be updated.

(Electronic signboard system 100a according to another embodiment)
FIG. 11 is a schematic diagram illustrating an example of a basic configuration of a digital signage system 100a according to another embodiment, and FIG. 12 is a flowchart illustrating an example of a product recommendation engine 800 of the digital signage system 100a.

As shown in FIG. 11, in the electronic signage system 100a, the electronic signage system 100 of FIG. 1 is provided in each of the stores A, B, and C, and each communication unit 300 recommends products for the electronic signage system 100a. The engine 800 and the recording unit 820 are provided to be communicable.
The server 800 is composed of cloud computing. In the present embodiment, cloud computing is used. However, the present invention is not limited to this, and a hard disk system using an actual device may be used.

In the electronic signage system 100a, the electronic signage systems 100 in the stores A, B, and C perform the same operations as in FIGS. Therefore, in the present embodiment, processing in server 800 will be described.
As shown in FIG. 12, the product recommendation engine 810 of the server 800 communicates with the recording unit 400 of each electronic signage system 100 (step S41).

In the recording unit 400 of the electronic signage system 100, a large number of links between groups of human attributes and advertisement groups are recorded.
For example, during the distribution (display) of the advertisement α from the advertisement candidates in the digital signage unit 200 of any one of the stores A, B, and C, the detection unit 600 detects a person in front of the digital signage unit 200, and the control unit If 700 determines that a person with a sports figure is highly interested in the advertisement α, recording is performed in the recording unit 400.
The product recommendation engine 810 receives the link between the group of human attributes and the advertisement group in the recording unit 400, and records the link in the recording unit 820 (step S42). That is, the product recommendation engine 810 updates the link so as to promote the display of the advertisement α in the case of a sports figure person at the same time (step S43).

  The product recommendation engine 810 determines whether or not all stores have been updated (step S44). If the link is not updated, the process from step S41 to step S43 is repeated to update the link.

When it is determined that the link update has been performed, the product recommendation engine 810 transmits information on the link between the attribute group of the person in the recording unit 820 and the advertisement group to the recording unit 400 of the stores A, B, and C (step S45). .
As a result, when the sports unit 600 is detected by the control unit 700 and the detection unit 600, the frequency of displaying the advertisement α increases.

In the present embodiment, the product recommendation engine 810 transmits the link information between the attribute group of the person and the advertisement group recorded in the recording unit 820 to the recording unit 400. However, the present invention is not limited to this. Instead, it may be transmitted directly to each digital signage unit 200.
Further, the product recommendation engine 810 may determine the timing for updating the data for each store, or may update the data at random. Furthermore, although each store A, B, C was demonstrated, it is not limited to this, Advertisements, such as a shopping street, a department store, a station, etc. may be sufficient.

In the electronic signage system 100a, the information and advertisement of the person's attribute recorded in the recording unit 820 of the server 800 can be scored and fed back, so that the attribute of the person in the server 800 which is cloud computing can be fed back. The accuracy of information and advertisement display can be improved. Therefore, the entire product recommendation engine program can be updated.
Further, since information of a large number of digital signage units 200 can be obtained, the accuracy can be dramatically improved in a short period of time.

As described above, in the digital signage system 100 according to the present embodiment, the detection unit 600 detects the operation of the target person. Here, the operation includes gaze, gesture, face recognition, facial expression change, clothing attributes, posture estimation, and the like.
The control unit 700 selects and displays the display content to be displayed on the digital signage unit 200 based on the information from the detection unit 600, detects a change in human movement after the display, and scores the interest level of the display content. Ring. Then, the display content display method is fed back according to scoring.
As a result, it is possible to improve the accuracy of display contents displayed on the digital signage unit 200 based on information on human attributes.

Further, the control unit 700 can display various types of display content information on the digital signage unit 200 from the communication unit 300 or the recording unit 400.
Furthermore, in the electronic signage system 100 according to the present embodiment, when a person operates the touch panel unit 210 after displaying the display content on the digital signage unit 200, the control unit 700 is interested in the display content for the target person. If it is high, it can be scored. That is, the information to be provided can be changed according to the operation and behavior of the target person, not just a system that spills information from the electronic signage system 100 to the target person. As a result, the accuracy of display contents displayed on the digital signage unit 200 can be increased.

  The detection unit 600 has at least functions of a face recognizer, a posture recognizer, and a clothes recognizer, but may further have machine learning. For example, when the image data in the detection unit 600 increases, it is possible to improve the recognition accuracy of at least the functions of the face recognizer, the posture recognizer, and the clothes recognizer by re-learning as the number of samples increases.

In addition, the control unit 700 retains a link between purchase behavior or interest behavior and a person's attribute, and updates it by feedback. Therefore, from the input image from the detection unit 600, the control unit 700 determines the number of people, gender, Not only detecting information such as age, person's posture, person's gaze, person's gesture, person's movement, person's clothing, person's hairstyle, person's belongings, person's accessories and person's shoes, A system that directly predicts the link destination of the advertisement image directly from the input image may be used.

  In the present invention, the detection unit 600 corresponds to the “detection unit”, the digital signage unit 200 corresponds to the “digital signage unit”, the control unit 700 corresponds to the “control unit”, and the product recommendation engine 810 includes the “cloud”. It corresponds to “computing or server”, the electronic signage system 100 corresponds to “electronic signage system”, the communication unit 300 corresponds to “communication device”, the recording unit 400 corresponds to “recording device”, and the touch panel unit 210. Corresponds to a “switch unit and touch panel unit”, and a settlement unit (including a fingerprint authentication device) 500 corresponds to a “settlement system unit”.

  A preferred embodiment of the present invention is as described above, but the present invention is not limited thereto. It will be appreciated that various other embodiments may be made without departing from the spirit of the invention. Furthermore, in this embodiment, although the effect | action and effect by the structure of this invention are described, these effect | actions and effects are examples and do not limit this invention.

DESCRIPTION OF SYMBOLS 100 Digital signage system 200 Digital signage part 210 Touch panel part 300 Communication part 400 Recording part 500 Settlement part 600 Detection part 700 Control part 810 Goods recommendation engine

Claims (9)

A detection unit for detecting human movement;
Digital signage department,
A control unit for controlling the detection unit and the digital signage unit,
The controller is
Based on the information about the person from the detection unit, the display content to be displayed on the digital signage unit is selected and displayed,
An electronic signboard system that detects a change in the movement of the person, scores information about the person and an interest degree of the display content, and updates and updates the information. Further including a communication device;
The electronic signage system according to claim 1, wherein the control unit receives information on the display content by the communication device and displays the display content on the digital signage unit. Further having cloud computing or server,
The control unit scores and feeds back the information and display content related to the person recorded in the cloud computing or the server by the communication unit according to the change in the person's operation by scoring the degree of interest of the display content. Item 3. The electronic signage system according to Item 2. Built-in recording device
The electronic signage system according to any one of claims 1 to 3, wherein the control unit displays information of the display content recorded in the recording device on the digital signage unit.   The electronic signage system according to any one of claims 1 to 4, wherein the detection unit is at least one of a three-dimensional camera, a three-dimensional sensor, and a kinetic sensor. At least a switch part and a touch panel part,
The electronic signage system according to any one of claims 1 to 5, wherein the control unit detects ON of the switch unit and the touch panel unit and changes the display content.   The digital signage system according to any one of claims 1 to 6, wherein the display content corresponds to a multinational language. It further includes a payment system part,
The electronic signage system according to any one of claims 1 to 7, wherein the control unit changes the display content in accordance with a payment instruction from the payment system unit. A fingerprint authentication device,
The fingerprint authentication device authenticates the person's fingerprint,
The electronic signage system according to any one of claims 1 to 8, wherein the control unit links and feeds back the authenticated fingerprint, information about the person, and the interest level of the display content by feedback. .

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