JP2015141708A - Questionnaire distribution system and questionnaire program - Google Patents

Abstract

PROBLEM TO BE SOLVED: To provide a technology to improve users' responses to a questionnaire.SOLUTION: A questionnaire distribution system comprises a terminal capable of acquiring position information and a questionnaire distribution server for distributing a questionnaire to the terminal. The questionnaire distribution server sends questionnaire information to the terminal, which acquires position information to determine whether the terminal is located in a prescribed area. When determining that the terminal is located in the prescribed area, the terminal displays the questionnaire information on its screen to urge the terminal user to respond to the questionnaire information.

Description

  The present invention relates to a questionnaire distribution server and a questionnaire distribution program.

  With the spread of the Internet, a technique has been proposed in which questionnaires are distributed to users via the Internet to improve response efficiency (see Patent Document 1).

JP 2006-85240 A

  In recent years, services for distributing questionnaires to mobile terminals that can check e-mails at any time, such as smartphones, have begun to be provided. However, there are many cases in which the notice of the questionnaire is not noticed, which is insufficient for improving the response efficiency.

  Then, an object of this invention is to provide the technique for improving the questionnaire response efficiency by a user.

  In order to improve questionnaire response efficiency, the inventors of the present invention have devised, for example, a method of distributing a questionnaire in synchronization with a waiting time when using a transportation facility. That is, it is a method in which the location information of the user terminal is acquired by a server that delivers a questionnaire, and the questionnaire is delivered when it can be determined that the user is located in the facility of the transportation facility.

  On the other hand, there is a discussion from the viewpoint of privacy that the questionnaire distribution company acquires the location information of the user using the mobile terminal. There is an urgent need to develop legal systems not only in Japan but also in other countries around the world, but there is an opinion that acquisition of location information is inappropriate unless there is a clear consent for each transmission of location information (auto GPS There is an opinion that the continuous automatic acquisition used is inappropriate from the viewpoint of privacy because the user's consent is not acquired every time the location information is transmitted).

  Therefore, the inventors of the present invention have found a method in which the questionnaire distribution company determines that the user is located in the facility of the transportation facility without acquiring the terminal location information, and causes the questionnaire to be answered at that timing. It was. The present invention is based on such knowledge.

That is, according to the present invention, as the first questionnaire distribution system,
A questionnaire distribution system comprising a terminal capable of acquiring position information and a questionnaire distribution server that distributes questionnaire information to the terminal,
The questionnaire distribution server transmits the questionnaire information to the terminal,
The terminal obtains the position information, determines whether or not the terminal is located in a predetermined area, and displays the questionnaire information on the terminal screen when determining that the terminal is located in the predetermined area. Prompt the user of the terminal to respond to the questionnaire information,
A questionnaire distribution system is obtained.

According to the present invention, as the second questionnaire distribution system,
The first questionnaire distribution system,
The predetermined area is in a transportation facility,
A questionnaire distribution system is obtained.

Moreover, according to the present invention, there is a questionnaire program executed on a terminal capable of acquiring position information,
The questionnaire program is provided on the mobile terminal,
Means for receiving questionnaire information,
Means for obtaining location information of the terminal;
Means for acquiring the position information and determining whether or not it is located in a predetermined area;
Function as means for displaying the received questionnaire information on the terminal screen when it is determined that the terminal is located in the predetermined area and prompting the user of the terminal to respond to the questionnaire information The questionnaire program to be obtained is obtained.

  According to the present invention, the questionnaire information necessary for the questionnaire is distributed in advance to the user's terminal, the position information is acquired on the terminal side, and it is determined whether the user is in a facility such as a transportation facility. Therefore, the questionnaire distributor does not need to acquire the user location information. Accordingly, it is possible to perform questionnaire distribution with good response efficiency without causing a serious privacy problem.

It is a figure which shows the questionnaire delivery system by embodiment of this invention. It is a block diagram which shows the structure of the terminal used for the questionnaire delivery system of FIG. It is a block diagram which shows the structure of the questionnaire delivery server used for the questionnaire delivery system of FIG. It is a figure which shows the questionnaire information management table stored in the database of FIG. It is a flowchart which shows the flow of the process in the terminal 10 of FIG. In the process of FIG. 5, it is a figure which shows the station information management table stored in the database referred to by a terminal. It is a figure which shows the example of a display of a questionnaire.

  Hereinafter, a questionnaire distribution system according to an embodiment of the present invention will be described. The questionnaire distribution server according to the present invention can be used as an advertisement distribution system or can be used in association with other services such as a game service.

  As shown in FIG. 1, the questionnaire distribution system according to the present embodiment includes a user terminal 10, a questionnaire distribution server 20, and a database 30 connected to the questionnaire distribution server 20. The terminal 10 and the questionnaire distribution server 20 are connected to each other via a network such as the Internet 50. Note that the database 30 may be stored in the questionnaire distribution server 20 or may be connected via the Internet 50.

  As shown in FIG. 2, the terminal 10 includes a CPU 2a, a main memory 3a, an auxiliary memory 4a, a transmission / reception unit 5a, a GPS unit 6a, and a display unit 7a connected to each other via a bus. Of these, the main memory 3a is composed of, for example, a DRAM, and the auxiliary memory 4a is composed of, for example, an HDD. The auxiliary storage 4a stores information (questionnaire program) necessary for executing a questionnaire received (downloaded) from the questionnaire distribution server 20. The questionnaire program is developed on the main memory 3a and executed by the CPU 2a. In the main memory 3a, data generated while the CPU 2a is operating according to the program and data used by the CPU 2a are also temporarily stored. The transmission / reception unit 5a establishes a connection between the terminal 10 and the network under the control of the CPU 2a.

  In the present embodiment, the user of the terminal 10 accesses the questionnaire distribution server 20 via a relay station (not shown) and the Internet 50 at the terminal 10 owned by the user. Examples of the terminal 10 include devices such as a mobile phone, a PDA, a smartphone, and a tablet computer. The terminal 10 in the present embodiment has a function of acquiring information on the current position (hereinafter referred to as “position information”) using the GPS satellite 40 by the GPS unit 6a. Examples of the position information include longitude and latitude, but are not limited thereto as long as the position of the user can be specified.

  The questionnaire delivery server 20 is embodied on a questionnaire delivery system dedicated terminal 1 as shown in FIG. 3, for example. Specifically, the questionnaire distribution system dedicated terminal 1 includes a CPU 2, a main memory 3, an auxiliary memory 4, and a transmission / reception unit 5 that are connected to each other via a bus. Of these, the main memory 3 is composed of, for example, a DRAM, and the auxiliary memory 4 is composed of, for example, an HDD. The auxiliary storage 4 stores a questionnaire distribution server program (questionnaire distribution program) and a database 30 for causing the questionnaire distribution server 20 to function. The questionnaire distribution server program is expanded on the main memory 3 and executed by the CPU 2 to cause the questionnaire distribution system dedicated terminal 1 to function as the questionnaire distribution server 20. Note that the main memory 3 also temporarily stores data generated while the CPU 2 is operating according to the program and data used by the CPU 2. The transmission / reception unit 5 establishes a connection between the questionnaire distribution server 20 and the network under the control of the CPU 2.

  With reference to FIG.1 and FIG.4, the database 30 has a questionnaire information management table. In the questionnaire information management table, a questionnaire identification symbol and a questionnaire data set are recorded in association with each other. The questionnaire data set includes information necessary for executing a questionnaire on the user's terminal, such as the contents of the questionnaire.

  Hereinafter, the flow of processing until the terminal 10 that has received the questionnaire information (the questionnaire data set in FIG. 4) displays the questionnaire will be described with reference to FIGS. 1 and 5 to 7.

  Referring to FIGS. 1 and 5, terminal 10 receives questionnaire information (for example, questionnaire data set “data_001_0001.xxx” shown in FIG. 4) from questionnaire distribution server 20 (step S <b> 501). After receiving the questionnaire information, position information is acquired (step S502), and based on the position information, it is determined whether or not the user is located in a station facility (in a transportation facility) (step and 503).

The acquisition of the position information in the terminal 10 may be performed automatically or may be displayed on the screen (display unit 7a) of the terminal 10 so as to acquire the position information manually. Moreover, it is good also as using a station information management table as shown in FIG. 6 whether a user is located in the station yard (inside the facility of transportation). In the station information management table, a station name such as a train and position information in the station facility are recorded in association with each other. In the present embodiment, the station name of the train is recorded as the station name, but any facility such as a bus stop, a monorail, an airport, or a port may be used. Furthermore, you may include the site for trains including on the track. Further, as the position information, a plurality of representative position information in the facility may be recorded. After the location information is acquired at the terminal 10, it is sufficient to determine which station the user is located on the basis of the acquired location information with reference to the station information management table (when the station name is unnecessary) In this case, it is also possible to determine only that the vehicle is located in at least one of the transportation facilities by simply recording the position information of “within the transportation facility”. Such a station information management table may be stored on the terminal 10 side and referred to, or may be referred to by connecting to an arbitrary server.

  Referring to FIG. 5 again, it is determined whether the user is located in the station facility based on the acquired position information (step 503), and as a result, it is determined that the user is located in the station facility. In this case (“yes” in step S503), the questionnaire is displayed on the screen of the terminal 10 in accordance with the questionnaire data set received in step S501. In this case, for example, as shown in FIG. 7, on the touch screen 200 of the terminal 100, a display 300 that prompts the user to answer the questionnaire is performed. On the other hand, when it is determined that the user is not located in the station facility (“no” in step S503), the display 300 that prompts the user to answer the questionnaire is not displayed.

  As described above, according to the present embodiment, for example, by making the terminal determine that the terminal is in the facility of the transportation facility, the questionnaire is displayed in accordance with the waiting time when using the transportation facility. I am going to do that. Thereby, the response efficiency to a questionnaire can be improved without a questionnaire distribution company acquiring position information.

  The present invention can also be used for questionnaire surveys targeting people in a specific place. For example, if you want to conduct a questionnaire survey only for people who are currently using / used at “XX station”, the location information of “XX station” was acquired on the terminal side / has been acquired in the past. It can detect and notify or display a questionnaire. Thereby, the person who went to the place by chance can be asked to answer.

  In addition, this time, the questionnaire data set is transmitted to the terminal side in advance, and the questionnaire is displayed only by acquiring the position information on the terminal side even in a situation where communication with the server is impossible (Fig. 5). However, the “questionnaire contents” and the “target answerer's position information” may be associated and managed on the server side, and only “target answerer's position information” may be transmitted in advance to the terminal. In other words, only the location information that triggers the “questionnaire notification” display is transmitted to the terminal side in advance, and when the terminal is located in the area, a “questionnaire present” is displayed, connected to the server, and the location “Questionnaire contents” associated with information (“position information of target respondent”) may be downloaded.

1 Questionnaire distribution server dedicated terminal 2, 2a CPU
3, 3a Main memory 4, 4a Auxiliary memory 5, 5a Transmission / reception unit 6a GPS unit 7a Display unit 10 Terminal 20 Questionnaire distribution server 30 Database 40 GPS satellite 100 Terminal 200 Touch screen 300 Display

Claims (3)

A questionnaire distribution system comprising a terminal capable of acquiring position information and a questionnaire distribution server that distributes questionnaire information to the terminal,
The questionnaire distribution server transmits the questionnaire information to the terminal,
The terminal acquires the position information, determines whether or not the terminal is located in a predetermined area, and displays the questionnaire information on the terminal screen when determining that the terminal is located in the predetermined area. And prompt the user of the terminal to respond to the questionnaire information,
Questionnaire distribution system. A questionnaire distribution system according to claim 1,
The predetermined area is in a transportation facility,
Questionnaire distribution system. A questionnaire program executed on a terminal capable of acquiring location information,
The questionnaire program is provided on the mobile terminal,
Means for receiving questionnaire information,
Means for obtaining location information of the terminal;
Means for acquiring the position information and determining whether or not it is located in a predetermined area;
Function as means for displaying the received questionnaire information on the terminal screen when it is determined that the terminal is located in the predetermined area and prompting the user of the terminal to respond to the questionnaire information Questionnaire program to let you.

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