JP2013125381A - Sales promotion system and sales promotion method - Google Patents

Abstract

PROBLEM TO BE SOLVED: To provide a sales promotion system which is capable of promoting sales supported by sales supporting agents using terminal devices in the system without increasing the burden of a system manager.SOLUTION: A system manager server 10 includes: a sales management information database 16 in which information on sales supporting agents which have supported sales using terminal devices 20 or services using them and identification information of the terminal devices relating to the sales are stored in association with each other; a sales supporting agent specification unit 15 which, on the basis of identification information acquired from a terminal device 20, specifies a sales supporting agent associated with the identification information; and a connection instruction screen information providing unit 14 which provides the terminal device 20 with connection instruction screen information including a connection instruction to connect the terminal device 20 to a sales supporting agent server 30 of the sales supporting agent specified by the sales supporting agent specification unit 15, via the system manager server 10.

Description

  The present invention relates to a sales promotion system and a sales promotion method for promoting sales of a terminal device or a service using the terminal device, and more particularly to a sales promotion system and a sales promotion method for promoting sales support by a sales supporter.

  2. Description of the Related Art Conventionally, a security system is known that includes a terminal device that is installed in a dwelling unit or the like that is a security target, and a system operator server (control center) that is connected to the terminal device via a communication network. The terminal device is used as a controller in this security system. That is, the terminal device is wired or wirelessly connected to a security device such as a camera or various sensors provided in a security target location, receives an image and a sensor detection value from the security device, and displays this on the touch panel. The user can check the security status through this touch panel.

  Moreover, the user can perform various security settings by operating the terminal device. Further, the terminal device transmits to the control center input information such as a user's return home, security settings, and the like, and also transmits a sensor detection value of the security device. An operator of the security system (that is, a security service operator, hereinafter referred to as a “system operator”) receives the above transmission from the terminal device installed in the security target at the control center, and an abnormality has occurred. In such a case, a security service is provided in which staff is dispatched to a security target where the terminal device is installed or a user of the terminal device is notified.

  Such terminal devices and services using the terminal devices are sold or introduced to customers not only by system operators but also by sales supporters such as electrical appliance dealers and home dealers. Conventionally, when a product or service provider (hereinafter simply referred to as “product provider”) requests sales support from a sales support provider and sells the product or service, the product provider provides the sales support provider. There is known a sales promotion technique that improves sales willingness to sell their products and services by a sales supporter by providing incentives as incentives (for example, Patent Document 1).

Japanese Patent Laid-Open No. 2005-157995

  However, for sales supporters, granting incentives with incentives is only a temporary source of income. For this reason, in order to improve sales motivation by sales supporters and to make aggressive sales expansion, product providers are required to expand quantitatively, for example by increasing incentives. A heavy burden will be imposed.

  The present invention has been made in view of the above problems, and provides a sales promotion system that can promote sales by a sales supporter of terminal devices used in the system without increasing the burden on the system operator. With the goal.

  In order to solve the above problems, a sales promotion system of the present invention includes a system operator server connected to a terminal device and a sales support provider server via a communication network. The system operator server includes a storage unit that stores the terminal device or a sales support provider that supports sales of the service using the terminal device, and the identification information of the terminal device related to the sale or the provision of the service in association with each other. , Based on the identification information of the terminal device acquired from the terminal device, a sales support supplier specifying means for specifying a sales support agent associated with the identification information, and the terminal device through the system operator server A connection instruction screen information providing means for providing the terminal device with connection instruction screen information including a connection instruction for connecting to the sales support agent server of the sales support agent specified by the sales support agent specifying means. Have.

  With this configuration, the system operator server stores the sales support provider that sold the terminal device in association with the identification information of the terminal device involved in the sale, so the terminal device is installed in the customer's dwelling unit, When the identification information is transmitted to the system operator server, it is possible to identify a sales support provider that supports the sale of the terminal device using the identification information, and sell the terminal device to the terminal device. It is possible to provide connection instruction screen information for connecting to the server of the sales supporter who supported the service. As a result, the terminal device can be urged to use the connection instruction screen information to connect to a sales support provider server that supports the sales of the terminal device.

  The sales support provider promotes sales by providing information about his / her products and services to the terminal device (for example, if the sales support company is an electrical appliance store, the electrical products handled there). Can be expected. The system operator can use this expectation by the sales support provider as an incentive to improve the sales willingness of the terminal device to be sold by the sales support provider. Can be promoted. Note that the sales support by the sales support provider may be a sales agent or a sales broker.

  In the above sales promotion system, the system operator server further includes a connection instruction screen information generation unit that generates the connection instruction screen information of the terminal device in accordance with a customer instruction from the terminal device. Preferably, the connection instruction screen information generating means includes the connection instruction of the terminal device so as to include a connection instruction for connecting to the sales support agent server of the sales support agent regardless of a customer instruction from the terminal device. Screen information may be generated.

  With this configuration, in principle, the connection instruction screen information includes a connection instruction to the server of the supplier specified by the customer, but the connection instruction to the sales support provider server is not specified by the customer. Will be included. Therefore, automatic or forced registration of the connection command to the sales support provider server for such connection instruction screen information effectively serves as an incentive for the sales support provider.

  Further, in the above sales promotion system, the connection instruction screen information may include banner information for displaying a banner for connecting the terminal device to a vendor server, and the sales support vendor sales support The connection instruction for connecting to the merchant server may be the banner information for displaying a banner for connecting to the sales support vendor server. In the connection instruction screen displayed by the connection instruction screen information, The banner of the sales support merchant who has supported may be displayed larger than the banners of other merchants.

  With this configuration, the incentive for the sales support of the sales supporter can be further increased.

  Further, in the above sales promotion system, the connection instruction screen information generation means may not delete the connection instruction for connecting to the sales support provider server of the sales support provider from the connection instruction screen information for a predetermined period. Good.

  With this configuration, even if the connection instruction screen information includes a connection instruction to the server of the supplier specified by the customer, and the customer can freely delete the connection instruction, sales support The connection instruction to the sales supporter server that is automatically registered as an incentive for the sales supporter cannot be deleted for a predetermined period (for example, one month), so that the incentive for the sales support of the sales supporter is more reliable. Can be.

  In the above sales promotion system, the storage means stores the terminal device or a sales support provider that supports the sales of the service and customer information of the customer who purchased the terminal device or the service in association with each other, and the terminal Customer information of a customer who purchased the device or the service may be stored in association with identification information of the terminal device.

  With this configuration, when a sales support provider provides sales support for a terminal device, such as a sales agent or sales brokerage, the sales support agent that supports the sales of the terminal device is associated with the customer information of the customer who purchased the terminal device. When the system operator installs the terminal device in the customer's dwelling unit or the like with this sales support, the customer information of the customer and the identification information of the terminal device to be installed are stored in association with each other. Thus, matching between the terminal device and a sales support provider that supports the sales can be suitably performed.

  Another aspect of the present invention is a sales promotion method in a system operator server connected to a terminal device and a sales support provider server via a communication network, and this method is a service using the terminal device or the terminal device. A first storage step of associating and storing the sales support provider that provided the sales support and the customer information of the customer who purchased the terminal device or the service, the customer information of the customer who purchased the terminal device or the service, and the terminal A second storage step of associating and storing the identification information of the device, and a sales support supplier specifying step of specifying a sales support agent associated with the identification information based on the identification information of the terminal device acquired from the terminal device And the sales support specified in the sales support provider specifying step via the system operator server from the terminal device. The connection instruction screen information including a connection command for connecting to a skilled sales support skilled server and a connection instruction screen information providing step of providing to the terminal device.

  Even with this configuration, sales support by a sales supporter can be promoted without increasing the burden on the system operator.

  In the present invention, since the customer terminal device is provided with connection instruction screen information including a connection command for connecting to the terminal device or a server of a sales support provider that supports sales of the service using the terminal device, This is an incentive for the sales supporter, and sales by the sales supporter can be promoted without increasing the burden on the system operator.

The block diagram which shows the structure of the Web browsing system which functions as a sales promotion system of embodiment of this invention The figure which shows the example of a display of the main screen of embodiment of this invention The figure which shows the example of a display of the web browsing top screen of embodiment of this invention The flowchart of the operation | movement which produces | generates the connection instruction | indication screen information containing the banner of a sales support provider as an incentive of sales support in the sales promotion system of embodiment of this invention The flowchart of the operation | movement which restrict | limits the deletion or the change of the banner of the sales support provider included in the connection instruction | indication screen information as an incentive of sales support in the sales promotion system of embodiment of this invention

  Hereinafter, the sales promotion system of embodiment of this invention is demonstrated using drawing. The sales promotion system of this invention is provided with the system operator server connected with a terminal device and a sales support agent server via a communication network. In the following embodiments, the terminal device is installed in a residence of a customer (terminal device user) who is a security target, performs setting / management for using the security service, and can also browse the Web. A system operator is a person who operates a Web browsing system including a terminal device, an operator server, and a partner company server, and an example in which this Web browsing system also functions as a sales promotion system will be described. .

  FIG. 1 is a block diagram illustrating a configuration of a Web browsing system that functions as a sales promotion system. The web browsing system 100 includes an operator server 10, a plurality of terminal devices 20, and a plurality of affiliated company servers 30. The affiliated company server 30 is a server that is managed and operated by a company that has an affiliated relationship with the operator. Among these affiliated companies, sales supporters are also included. The sales support provider server is particularly referred to as a sales support provider server.

  The operator server 10 and the terminal device 20 are connected by a communication network NW1. The communication network NW1 is the Internet. The operator server 10 and the terminal device 20 communicate with each other via https (Hypertext Transfer Protocol over Secure Socket Layer) via the communication network NW1. The operator server 10 and the partner company server 30 are connected by a communication network NW2. The operator server 10 and the partner company server 30 perform communication by VPN (Virtual Private Network) via the communication network NW2. Note that the communication network NW2 may be the Internet, and the operator server 10 and the partner company server 30 may perform communication using the Internet VPN.

  The terminal device 20 includes a communication unit 21, a display unit 22, and an input unit 23. In the present embodiment, the display unit 22 is a liquid crystal panel and the input unit 23 is a touch sensor, and the touch sensor and the liquid crystal panel are combined to form a touch panel.

  The terminal device 20 is wired or wirelessly connected to a security device such as a camera or various sensors provided in a security target location, receives an image and a sensor detection value from the security device, and displays this on the display unit 22, Various security settings are set according to user input to the input unit 23, and input information such as the user's return home and security settings is transmitted to the control center, and sensor detection values of security devices are transmitted. In addition to having a function such as a web browsing function. In the following description, description of functions related to security will be omitted, and a configuration related to the Web browsing function will be described.

  FIG. 2 is a diagram illustrating a display example of the display unit 22. FIG. 2 shows a main screen that is displayed first when the terminal device 20 is started up. The main screen includes a web browsing icon I1 as well as a menu icon as an icon for switching modes in addition to an icon for performing an input regarding security. When the user touches this icon I1 on the touch panel 23, a web browsing top screen is displayed.

  FIG. 3 is a diagram illustrating a display example of the web browsing top screen. A banner of a company registered by the user of the terminal device among the partner companies of the system operator is displayed on the Web browsing top screen. In the example of FIG. 3, the Web browsing top screen includes one large banner B1 and a plurality of small banners B2 to B4. The Web browsing top screen includes a company list icon I2 for registering a banner. There may be a plurality of registered company banners. In this case, the page to be displayed can be moved forward and backward by the page turning icon I3.

  When the user touches any banner, the Web content provided by the company is displayed on the display unit 22. For this reason, when the terminal device 20 detects a touch at the input unit 23, the terminal device 20 sends a browsing request for requesting the company content corresponding to the banner touched by the communication unit 21 to the operator server 10 via the communication network NW1. Send. Then, the web content transmitted from the operator server 10 in response to the browsing request is received by the communication unit 21 and displayed on the display unit 22. Thus, the banner includes a command for connecting to a specific partner company server as a Web content display button of the corresponding company, and corresponds to the connection command of the present invention. Further, the Web browsing top screen including this banner corresponds to a connection instruction screen, and information for displaying it corresponds to the connection instruction screen information of the present invention.

  In order to realize Web browsing, the operator server 10 includes a partner company content providing unit 11. When the partner company content providing unit 11 receives a browsing request from the terminal device 20, the partner company content providing unit 11 accesses the partner company server 30 of the corresponding company to acquire the web content, and the acquired web content is transmitted to the terminal device via the communication network NW 1. 20 to send.

  Here, registration of a banner will be described. The user touches the partner company list icon I2 on the Web browsing top screen shown in FIG. 3 to display the partner company list on the display unit 22, and displays a banner on the Web browsing top screen. Select. Then, a screen for transmitting the user's personal information is displayed to the selected company, and the user registers his company by inputting and transmitting his / her personal information according to the screen. This personal information is provided to the partner company server 30 of the corresponding company. By this registration, the banner of the company is displayed on the Web browsing top screen of the user.

  The user can browse the Web contents of the company in the partner company list without registering and displaying the banner, but personal information is provided to the company in advance by registering. Therefore, it is possible to send a request to the affiliated company server 30 by making an arbitrary input according to the registered company's Web contents without inputting personal information each time. Various procedures such as ordering and application can be easily performed.

  Also, in the affiliated company server 30, personal information of the user can be obtained by the user registering, and therefore, web content suitable for the user can be provided based on the personal information. In addition, when the user registers, the partner company server 30 can perform push transmission to the user.

  The web browsing top screen (connection instruction screen) is provided from the operator server 10 and displayed on the display unit 22 of the terminal device 20. The operator server 10 includes a connection instruction screen information generation unit 12, a connection instruction screen information database 13, and a connection instruction screen information provision unit 14 in order to provide the Web browsing top screen to the terminal device 20.

  When the user registers the banner, the connection instruction screen information generation unit 12 generates connection instruction screen information according to the registration and stores it in the connection instruction screen information database 13. In the connection instruction screen information database 13, the connection instruction screen information is stored for each terminal device 20 using the identification information of the terminal device 20.

  The connection instruction screen information generation unit 12 adds the connection instruction screen information from the connection instruction screen information database 13 when adding a new banner when some banners are already registered on the connection instruction screen for a certain user. By reading and adding a new banner thereto, the connection instruction screen information is updated and stored in the connection instruction screen information database 13. At this time, the user designates whether a newly added banner is a large banner or a small banner, and the connection instruction screen generation unit 12 generates a connection instruction screen according to the designation. Further, when deleting the registered banner from the connection instruction screen in which the banner has already been registered, the connection instruction screen information generation unit 12 deletes the banner designated by the user on the connection instruction screen and cancels the next connection screen. Is updated and stored in the connection instruction screen information database 13.

  When the icon I <b> 1 is touched from the main screen illustrated in FIG. 2, the terminal device 20 transmits a connection instruction screen information request including its own identification information to the operator server 10. In the operator server 10, in response to the connection instruction screen information request from the terminal device 20, the connection instruction screen information providing unit 14 transmits connection instruction screen information corresponding to the identification information of the terminal device 20 to the connection instruction screen information database 13. Is provided to the terminal device 20.

  At this time, if there is push transmission from the partner company server, the terminal device 20 may include information to that effect in the connection instruction screen information. In this case, on the Web browsing top screen (connection instruction screen) displayed on the display unit 22 of the terminal device 20, a sign indicating that is attached to the banner of the company that performed the push transmission, or the banner of the company. May blink to inform the user that there is a push transmission.

  In addition, the presence or absence of a message by push transmission may be notified to the user by attaching a mark to that effect to the Web browsing icon I1 on the main screen or blinking it. Further, a list of messages received by push transmission may be displayed, and the content of the message selected by the user may be displayed.

  The above is a general configuration for accessing the operator server 10 in the terminal device 20 and acquiring information from the partner company server 30. That is, in principle, when the user registers, the banner of the affiliated company is included in the web browsing top screen, and the user can browse the web content using the banner, or for ordering or applying. You will be able to send. Moreover, even in a partner company, a user can acquire personal information of the user or push-transmit a message by registering.

  In the present embodiment, a vendor that supports the sale of a terminal device or a service using the terminal device to a user is automatically or compulsory, even if the user does not register, as an exception to the above principle. Incentives for sales support by a sales supporter are included by including them in the Web browsing top screen of the user. In addition, although the sale of the service using a terminal device in this Embodiment includes the act of providing various services to a customer by contract, it is not restricted to this. Furthermore, the banner of the sales supporter that is automatically included in the Web browsing top screen in this way is the large banner shown in FIG. Below, the structure for this is demonstrated.

  The operator server 10 includes a sales support provider specifying unit 15 and a sales management information database 16. In the sales management information database 16, a sales support supplier storage unit 161 that stores a sales support provider that supports sales of the terminal device 20 and customer information of a customer who purchased the terminal device 20 in association with each other, and purchases the terminal device 20. A terminal ID storage unit 162 that stores the customer information of the customer and the identification information of the terminal device 20 in association with each other.

  When the sales support provider provides sales support for the terminal device 20 or a service using the terminal device 20 or sales brokerage, it notifies the system operator of the customer's customer information. Upon receiving this notification, the system operator associates the customer information with information for specifying the sales support provider and stores it in the sales support provider storage unit 161. In addition, the system operator who has received the notification installs the terminal system 20 in a location designated by the customer (such as the customer's dwelling unit). At the time of the installation, the system operator stores the customer information of the customer and the identification information of the terminal device 20 to be installed in the terminal ID storage unit 162 in association with each other. The customer information stored in the terminal ID storage unit 162 and the customer information stored in the sales support supplier storage unit 161 are information stored in a common code system.

  The sales support provider specifying unit 15 receives the identification information sent from the terminal device 20 after the terminal device 20 is installed, and refers to the sales management information database 16 by using the identification information. Identify the sales support provider that supported the sales. Specifically, first, the terminal corresponding to the received identification information is specified with reference to the terminal ID storage unit 162. Then, referring to the sales support supplier storage unit 161, the sales support supplier corresponding to the customer is specified. The sales support supplier specifying unit 15 outputs the specified sales support supplier information to the connection instruction screen information generating unit 12.

  The connection instruction screen information generation unit 12 generates connection instruction screen information in which the banner of the sales support provider specified by the sales support provider specifying unit 15 is a large banner (see FIG. 3). The generated connection instruction screen information is stored in the connection instruction screen information database 13, and as described above, when there is a connection instruction screen request from the terminal device 20, the connection instruction screen information providing unit 14 connects it. The information is read from the instruction screen information database 13 and provided to the terminal device 20.

  In addition, when the connection instruction screen information generation unit 12 generates a connection instruction screen including a large banner of the sales support provider as described above, the banner of the sales support provider includes an incentive for sales support in the connection instruction screen information. The information indicating that it is specially included in the connection instruction screen information and the date information including the banner included in the connection instruction screen information are added and stored in the connection instruction screen information database 13.

  As described above, the user of the terminal device 20 can add a company that displays a banner on the connection instruction screen, and can also delete the banner of the added company from the connection instruction screen. In addition, a newly added banner can be a large banner. However, if the sales support provider banner included in the connection instruction screen as an incentive for sales support can be deleted or changed to a small banner immediately after the terminal device 20 is installed, the certainty as an incentive can be obtained. Lower. Accordingly, the banner of the sales supporter that is automatically included in the connection instruction screen as an incentive for sales support cannot be deleted for a certain period (for example, 30 days) and cannot be changed to a small banner.

  For this reason, the connection instruction screen information generation unit 12 receives the connection instruction screen information stored in the connection instruction screen information database 13 when the terminal device 20 requests to delete or change a large banner on the connection instruction screen. By referring to the above additional information, it is determined whether or not the banner related to the deletion or change is a sales support supplier banner included in the connection instruction screen as an incentive for sales support. Then, if the banner of the sales supporter included in the connection instruction screen as an incentive for sales support, the connection instruction screen information generation unit 12 performs a predetermined process from the date when the banner is included in the connection instruction screen information. Determine whether the period has passed.

  The connection instruction screen information generation unit 12 includes the deletion or change banner in the connection instruction screen as a sales support incentive when the banner for the sales support is not included in the connection instruction screen as a sales support incentive. If a predetermined period has passed since the banner was included in the connection instruction screen information, the connection instruction screen information is displayed in accordance with the request for such deletion or change. Update. On the other hand, if it is a sales support supplier banner included in the connection instruction screen as an incentive for sales support, and the specified period has not elapsed since the banner was included in the connection instruction screen information, the connection Without updating the instruction screen information, the terminal device 20 is notified that it cannot respond to such a request for deletion or change.

  The operation of the Web browsing system 100 that functions as a sales promotion system configured as described above will be described. FIG. 4 is a flowchart of a sales promotion method by the Web browsing system 100. FIG. 4 shows an operation of generating connection instruction screen information including a banner of a sales support provider as an incentive for sales support. First, when the sales support provider provides sales support for the terminal device 20 through sales agency or sales brokerage, the customer's customer information is notified to the system operator. Are associated with the information specifying the sales support provider and stored in the sales support provider storage unit 161 (step S41).

  Upon receiving the notification, the system operator installs the terminal device 20 in a location designated by the customer (such as the customer's dwelling unit). At the time of installation, the customer's customer information and identification of the terminal device 20 to be installed are identified. The information is associated and stored in the terminal ID storage unit 162 (step S42).

  When the identification information is transmitted from the terminal device 20 to the system operator server 10 after the terminal device 20 is installed, the sales support provider specifying unit 15 of the system operation server 10 receives this identification information (step S43). Then, the sales support provider specifying unit 15 uses the received identification information to refer to the sales management information database 16 to specify the sales support supplier that provided the sales support for the terminal device 20 (step S44). A specific specific method is as described above. The sales support supplier specifying unit 15 outputs the specified sales support supplier information to the connection instruction screen information generating unit 12.

  The connection instruction screen information generation unit 12 generates connection instruction screen information that uses the banner of the sales support provider specified by the sales support provider specifying unit 15 as a large banner, and stores this in the connection instruction screen information database 13 ( Step S45).

  FIG. 5 is a flowchart of an operation of restricting the deletion or change of the sales support provider banner included in the connection instruction screen information as an incentive for sales support in the Web browsing system 100 of the present embodiment. When the connection instruction screen information generation unit 12 receives an instruction to update the connection instruction screen from the terminal device 20 (step S51), the connection instruction screen information generation unit 12 determines whether the instruction to delete or change a banner with a large update instruction (step S51). Step S52).

  If the received update instruction is an instruction to delete or change a large banner (YES in step S52), refer to the additional information in the connection instruction screen information stored in the connection instruction screen information database 13. Then, it is determined whether or not the banner related to the deletion or change is a sales support vendor banner included in the connection instruction screen as an incentive for sales support (step S53).

  Then, if the connection instruction screen information generation unit 12 is a sales support vendor banner included in the connection instruction screen as an incentive for sales support (YES in step S53), the banner is included in the connection instruction screen information. It is determined whether or not a predetermined period has elapsed from the date received (step S54).

  If the predetermined period has not elapsed since the banner was included in the connection instruction screen information (NO in step S54), the connection instruction screen information generation unit 12 responds to a request for such deletion or change. Is notified to the terminal device 20 (step S56), and the process is terminated without updating the connection instruction screen information.

  If the received update instruction is not an instruction to delete or change a large banner (NO in step S52), the connection instruction screen information generation unit 12 includes the banner related to the deletion or change in the connection instruction screen as an incentive for sales support. If it is not the sales supporter's banner given (NO in step S53), and if a predetermined period has elapsed since the banner was included in the connection instruction screen information (YES in step S54) Then, the connection instruction screen information is updated in accordance with such a deletion or change request (step S55).

  As described above, according to the Web browsing system 100 of the present embodiment, the sales management information database 16 of the system operator server 10 includes the sales support trader who sold the terminal device 20 and the terminal device 20 related to the sales. Since the identification information is stored in association with each other, when the terminal device 20 is installed in the customer's dwelling unit and the identification information is transmitted to the system operator server 10, the sales supporter specifying unit 15 performs the identification. Using the information, it is possible to specify a sales support provider that supports the sales of the terminal device 20. Then, the connection instruction screen information generation unit 12 generates connection instruction screen information using a banner of the sales supporter that supported the sales of the terminal device 20 as a large banner, stores the connection instruction screen information in the connection instruction screen information database 13, and connects The instruction screen information providing unit 14 can provide the terminal apparatus 20 with the connection instruction screen information generated and stored as described above. As a result, the terminal device 20 uses the connection instruction screen information, and the banner for connecting to the server of the sales support provider that supported the sales of the terminal device 20 without a user registration operation is a large banner. This can be used as an incentive for a sales supporter.

  Further, according to the Web browsing system 100 described above, in principle, the user of the terminal device 20 can freely delete the banner on the connection instruction screen or change the layout of the banner (change a large banner to a small banner). However, banners included in connection instruction screens as incentives for sales support cannot be deleted for a specified period and cannot be changed to smaller banners. Can be a thing.

  In the above-described embodiment, when the sales support provider provides sales support by the sales agent or sales brokerage of the terminal device 20, the customer information of the customer is notified to the system operator, and the system that has received this notification The operator associates the customer information with the information for identifying the sales support provider and stores them in the sales support provider storage unit 161. The sales support provider itself accesses the system management server 10 from its own server or the like. Thus, the customer information and the information specifying the sales support provider may be associated with each other and stored in the sales support provider storage unit 161.

  Further, the sales management information database 16 stores the identification information of the terminal device 20 in association with the sales support provider, and the customer information may not be stored. In this case, when the sales supporter performs sales support for a certain customer, the identification information of the terminal device 20 and the sales supporter are associated with each other and stored in the sales management information database 16. And when a system operator installs the terminal device 20 in the place of the said customer, the terminal device 20 which has the said identification information is installed, or the said identification information is provided to the terminal device 20 to install.

  In the above embodiment, the connection instruction screen information is stored in the connection instruction screen information database 13 for each terminal device 20, and the terminal device 20 identifies itself when making a connection instruction screen information request. Although the information is transmitted, the present invention is not limited to this, and the connection instruction screen information is stored for each user in the connection instruction screen information database 13, and the terminal device 20 makes a request for connection instruction screen information. User identification information may be transmitted. That is, when there are a plurality of people who use one terminal device 20 (for example, when the terminal device 20 is installed in a house and a family member of that house becomes a user), connection instruction screen information is generated for each user, It may be stored and provided.

  As described above, the sales promotion system of the present invention has an effect that sales by a sales supporter can be promoted without increasing the burden on the system operator. It is useful as a sales promotion system to promote.

DESCRIPTION OF SYMBOLS 10 System operator server 11 Partner company content provision part 12 Connection instruction | indication screen information production | generation part 13 Connection instruction | indication screen information database 14 Connection instruction | indication screen information provision part 15 Sales support supplier specific part 16 Sales management information database 161 Sales support supplier memory | storage part 162 Terminal ID storage unit 20 Terminal device 21 Communication unit 22 Display unit 23 Input unit 30 Partner company server 100 Web browsing system

Claims (6)

A system operator server connected to the terminal device and the sales support provider server via a communication network;
The system operator server is
A storage unit that stores the terminal device or a sales support provider that supports sales of the service using the terminal device, and the identification information of the terminal device related to the sale or the service;
Based on the identification information of the terminal device acquired from the terminal device, a sales support supplier specifying means for specifying a sales support agent associated with the identification information;
Providing the terminal device with connection instruction screen information including a connection command for connecting from the terminal device to the sales support agent server of the sales support agent specified by the sales support agent specifying means via the system operator server Connection instruction screen information providing means for
A sales promotion system characterized by comprising The system operator server further includes connection instruction screen information generating means for generating the connection instruction screen information of the terminal device in accordance with a customer instruction from the terminal device,
The connection instruction screen information generation means includes the connection instruction screen information of the terminal device so as to include a connection command for connecting to the sales support agent server of the sales support agent regardless of a customer instruction from the terminal device. The sales promotion system according to claim 1, wherein: The connection instruction screen information includes banner information for displaying a banner for performing connection from the terminal device to a vendor server,
The connection instruction for connecting to the sales supporter server of the sales supporter is the banner information for displaying a banner for connecting to the sales supporter server,
The sales promotion system according to claim 2, wherein a banner of a sales supporter who has provided sales support is displayed larger than a banner of another supplier on the connection instruction screen displayed by the connection instruction screen information.   The connection instruction screen information generation means makes it impossible to delete a connection command for connecting to the sales support provider server of the sales support provider from the connection instruction screen information for a predetermined period. 4. The sales promotion system according to any one of 3.   The storage means stores the terminal device or the service in association with the sales support provider that supports the sales of the terminal device and customer information of the customer who purchased the terminal device or the service, and purchases the terminal device or the service. The sales promotion system according to any one of claims 1 to 4, wherein the customer information of the customer and the identification information of the terminal device are stored in association with each other. A sales promotion method in a system operator server connected to a terminal device and a sales support company server via a communication network,
A first storage step of storing the terminal device or a sales support provider that supports sales of the service using the terminal device and customer information of the customer who purchased the terminal device or the service in association with each other;
A second storage step for storing the customer information of the customer who purchased the terminal device or the service in association with the identification information of the terminal device;
Based on the identification information of the terminal device acquired from the terminal device, a sales support supplier specifying step for specifying a sales support agent associated with the identification information;
Providing the terminal device with connection instruction screen information including a connection command for connecting from the terminal device to the sales support agent server of the sales support agent specified in the sales support agent specifying step via the system operator server A connection instruction screen information providing step,
The sales promotion method characterized by including.

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