JP2012080936A - Game information integration system - Google Patents

Abstract

PROBLEM TO BE SOLVED: To provide a game information integration system enabling a game parlor to objectively perform selections and settings according to the preferences of game players, particularly of regular customers and enabling a game machine, which arouses the game players as users and the demand of a game parlor manager in a balanced manner, to be efficiently put into the market from the result of logically analyzing the game machine.SOLUTION: Data are created, including: (a) the length of time per play, during which each player plays with a game machine unit; (b) the temporal change of the income and expenditure of the game player during the playing period; (c) the operation time of the game machine unit; and (d) the parlor side profit obtained from the game machine unit. Based on (a) and (b), the degree of satisfaction of the game player is calculated; based on (c) and (d), the degree of satisfaction on the parlor side is calculated.

Description

  The present invention relates to a game information integration system that collects game information.

  With regard to the game information integration system, it has been a proposition for manufacturers that design, manufacture, and sell game machines to design game machines that sell well. In order to achieve that goal, the game machine is exclusively used for directing new functions and productions that have high expectations, or the famous copyright is used for content that is used for the game machine while paying a high license fee. It was done. However, because the manufacturer itself has determined sensuously or empirically whether or not it is a good gaming machine, the popularity of gaming machines may overturn the manufacturer's expectations even if these methods are used. There were many.

  By the way, for example, differences in player preference due to regional characteristics such as Las Vegas and Macau, and geographical conditions such as the proximity of resort hotels, differences in customer preferences according to time zones such as differences in visit times, fixed customers (mania) and flow The player's preference for the gaming machine, such as the difference in the preference between the customer (traveler) and the beginner (beginner), varies widely and varies from player to player. In addition, for the management side of the amusement store, the requirements for the gaming machine to be installed in the amusement store differ depending on the amusement store. For example, one of the two adjacent amusement stores desires to install a gaming machine of a model that rejoices the player's joy, while the other amusement store spends a long time without gambling. Even if the region is the same, such as the desire to install a game machine of a type that can enjoy a game throughout, there are cases where the demand of the game store for the game machine differs depending on the management policy. Therefore, the manufacturer cannot satisfy the demands of all players and game shops, and therefore has to design a gaming machine by taking into account the preference of the entire greatest common divisor.

  Under these circumstances, in order for a gaming store to obtain the maximum profit, the gaming store itself has to select a model and the number of gaming machines according to the requirements of the gaming store and the preference of the player visiting the gaming store. Must be installed continuously.

However, since the timing of replacement with a new model has conventionally been based on an empirical rule, the efficiency of the replacement varies depending on the person who determines the replacement, and as a result, there is a risk that the amusement store may lose profits. there were. In general, gaming machines are provided with setting values that can change the winning probability in a certain range in multiple stages. However, adjustments to these setting values are often prepared from empirical rules. The balance between the improvement of the ability to attract customers and the decrease in profits of the amusement store due to the mode is lost, and as a result, the amusement shop may lose profits.
In addition, the store manager of the amusement store gives priority to improving his immediate results against the management's speculation, and sets the management rate higher, which will cause fixed customers to leave the customer in the long run. There was a problem.

  Patent Document 1 discloses a management device for a game hall that tabulates and manages operation data of pachinko gaming devices.

JP-A-11-207001

  Regarding the game information integration system, the management apparatus for game halls described in Patent Literature 1 performs total management of operation data, and based on the data, determines whether or not a set value at a service time is appropriate. Therefore, it may be possible to temporarily optimize the set value in the service time. However, since it is not possible to analyze the customer base, in the end, selection and setting according to the preference of players, especially fixed customers, will continue over a long period regarding the timing of replacement with new models and adjustment of setting values. It is difficult to do.

  The present invention quantitatively obtains data relating to the store management of a game store, thereby enabling objective selection and setting according to the preference of a player, particularly a fixed customer, and as a user. The purpose is to provide a game information integration system that enables efficient introduction to the market based on the result of logical analysis of gaming machines that stimulate demand in a well-balanced manner for gamers and game store managers .

The present invention employs the following configuration in order to solve the above-described problems.
(1) A game information integration system,
The game information integration system includes:
A plurality of gaming machine units;
A server that is communicably connected to each gaming machine unit,
The gaming machine unit is
Player identification information reading means capable of reading the player identification information and outputting the read player identification information;
Consumption number data output means for outputting consumption number data relating to the consumption number of game media;
Payout number data output means for outputting payout number data relating to the number of payouts of game media,
The gaming machine unit identification information is individually assigned to each gaming machine unit,
The server
Data storage means for storing the player identification information, the consumption number data, the payout number data, reception time data indicating the reception time thereof, and the gaming machine unit identification information in association with each other;
Analysis processing means for analyzing data received from the gaming machine unit and stored in the data storage means,
The analysis processing means is configured to perform processing (A) to (C),
The process (A) is a process of generating data relating to at least (a) to (d) based on data stored in the data storage unit,
(A) Game period per player in the gaming machine unit (b) Temporal change in the balance of the player in the gaming period (c) Operating time of the gaming machine unit (d) The gaming machine Profit on the store side by the unit The process (B) is a process for calculating the degree of satisfaction of the player with respect to the gaming machine unit based on at least the data on the (a) and (b). The degree is a variable that satisfies the conditions (I) and (II),
(I) The longer the game period is, the higher the satisfaction of the player is.
(II) The balance of the player in the second half of the game period has a greater influence on the satisfaction of the player than the balance of the player in the first half of the game period,
The process (C) is a process for calculating the satisfaction degree on the store side with respect to the gaming machine unit based on at least the data on the (c) and (d). ) And (ii)
(I) The longer the operating time, the higher the satisfaction on the store side,
(Ii) The greater the profit on the store side, the higher the satisfaction on the store side.

  From a balance-of-payment relationship alone, the greater the player's profit, the greater the loss on the store side, and the greater the player's loss, the greater the profit on the store side. Therefore, assuming that the satisfaction level is determined solely by the balance, the higher the player satisfaction level, the lower the satisfaction level on the store side, and the lower the player satisfaction level, the lower the satisfaction level on the store side. Becomes higher. In other words, the player satisfaction and the store satisfaction are in a trade-off relationship. This is a relationship that has traditionally been considered common sense.

  However, in reality, the relationship between the player's satisfaction and the store's satisfaction is not a trade-off relationship, but is influenced by other factors. For example, some players can be satisfied even if there is some loss if they can play for a long time. Conversely, if the player gained a large profit in the first half of the game period but lost most of the profit in the second half of the game period, the player may not be satisfied even if there is no loss. is there. That is, the player's satisfaction is not determined only by the balance. In the present invention, elements other than the trade-off described above are objectively evaluated, and the relationship between the player satisfaction and the store satisfaction is provided in a more realistic manner.

  Therefore, in the present invention, attention is paid to the timing when the player stops play. That is, the timing when the player stops the game is as follows: I have lost my money. 2. Won big (bonus was given); In the present invention, this pattern can be objectively collected by integrating information and collecting the trend from the start of the game to the stop of the game. It is also a point of logical analysis and utilization for management stabilization. This prevents the game store from sticking to short-term profits, and provides an environment in which fixed customers can enjoy the game for a long period of time while the game store obtains stable profits over the long term. The increase in the number of fixed customers not only contributes to the long-term stable management of amusement stores, but is positioned as an extremely important issue in this field as a breakthrough for the shrinking game market size, which is considered uneasy in the future.

In response to this problem, the present invention collects integrated information from each device (for example, a gaming machine unit, various servers, etc.) in the game store, and based on these information, “customer” analysis, “machine” Analyzes from three perspectives, analysis and “sales” analysis, and using these analysis results in an integrated manner provides useful information for determining the right or wrong of the current sales strategy of the amusement store and planning future sales strategies. To increase the number of fixed customers.
Therefore, in the present invention, as a result of the “customer” analysis, the “machine” analysis, and the “sales” analysis, the player satisfaction and the store satisfaction are calculated, and the satisfaction is visualized. This reverses the trade-off relationship between player satisfaction and store satisfaction, which was previously considered common sense, and both player satisfaction and store satisfaction. Provide information to improve
The reception time data related to the data reception time is not limited to the data reception time itself, and includes, for example, the data reception time zone. Further, the reception time data related to the data reception time may indicate the transmission time itself from the gaming machine unit, or may indicate the transmission time zone from the gaming machine unit.

The present invention can further employ the following configurations.
(1-1) The game information integration system according to (1),
The data storage means further stores format data relating to the format of the gaming machine unit in association with the gaming machine unit identification information.
(1-2) The game information integration system according to (1),
The data storage means further stores model data relating to the model of the gaming machine unit in association with the gaming machine unit identification information.
(1-3) The game information integration system according to (1),
The gaming machine unit further includes:
Game number data output means for outputting game number data relating to the number of games,
The data storage means further stores the game frequency data output from the game frequency data output means in association with the reception time data relating to the data reception time, the player identification information, and the gaming machine unit identification information.
(1-4) The game information integration system according to (1),
The gaming machine unit further includes:
Special prize number data output means for outputting special prize number data relating to the number of special prizes is provided.
The data storage means further stores the special prize number data output from the special prize number data output means in association with the reception time data relating to the data reception time, the player identification information, and the gaming machine unit identification information.

The present invention can further employ the following configurations.
(2) The game information integration system of (1),
The gaming period includes one or more variable trend continuous periods;
The fluctuating trend continuous period is a series of periods in which either one of the increasing tendency or decreasing tendency of the difference continues, and satisfies the condition that the absolute value of the difference in the entire period is equal to or greater than a predetermined reference value,
The condition (II) is that, among the continuous trend trend periods included in the game period, the balance of the trend trend continuous period that occurs later has a greater influence on the satisfaction of the player.

According to the configuration of (2), conventionally, the degree of sensory and qualitative satisfaction of each player can be digitized (visualized) in a more realistic manner.
Conventionally, for example, when players discuss the results of their games with each other, whether or not there is a continuous period of fluctuation tendency, such as “bonus did not occur for one hour” or “bonus lasted 30 minutes” In many cases, the characteristics of one's game are expressed by timing or the like. This is because the player is consciously or unconsciously, the fluctuation trend continuous period is an effective index indicating the characteristics of the gaming machine, and the feeling of satisfaction (satisfaction or dissatisfaction) can be expressed relatively easily by the fluctuation trend continuous period. I understand that I can do it. In particular, the tendency of the continuous trend trend period that occurred later (the trend trend continuous period that occurred near the end of the game) has a great influence on the player's satisfaction.
For example, among the players, there are many players who have determined the upper limit or lower limit of the balance. In this case, in the second half of the game period, a balance change toward the upper limit value or the lower limit value has occurred, and there is a high possibility that the change tendency and the change tendency of the fluctuation trend continuous period are the same. Therefore, the change tendency of the change tendency in the second half of the game period indicates the win or loss determined by the player himself. Even if a player who has not made such a decision, when determining whether or not to stop the game, the result of the game at that time (ie, a continuous period of fluctuation trend that occurred near the end of the game) I often judge.
According to the configuration of (2), the player's satisfaction level is calculated using the continuous period of the fluctuation trend, so the degree of satisfaction of each player's sensory and qualitative satisfaction is quantified in a more realistic manner. (Visualization).
The series of periods may be a period in units of time or may be a period in units of the number of games.

The present invention can further employ the following configurations.
(3) The game information integration system of (2),
The condition (II) is that, as the number of consecutive occurrences of the variation trend continuous period having the same variation tendency as the last occurrence of the variation trend continuous period included in the game period increases, the player's The effect on satisfaction is great.

  When a continuous trending period having the same tendency continues at the end of the game period, the tendency has a great influence on the satisfaction of the player. Therefore, according to the configuration of (3), the satisfaction level of the player can be digitized (visualized) in a more realistic manner.

The present invention can further employ the following configurations.
(4) The game information integration system according to (2) or (3),
The series of periods is a period of a normal game state, a bonus game period, or a period in which a bonus game and a game state different from the normal game state following the bonus game are combined. .

According to the configuration of (4), the period of the normal gaming state, the period of the bonus game, or the period in which the bonus game and a gaming state different from the normal gaming state following the bonus game (non-normal gaming state after bonus) are combined. Are treated as a series of periods.
These periods are characteristics that are frequently used when a player evaluates his / her game. By treating these periods as a series of periods, the player's satisfaction level can be further improved with a sense closer to the player. It becomes possible to do.

The present invention can further employ the following configurations.
(5) The game information integration system of (4),
After the end of the bonus game as the series of periods, or after the end of the bonus game as the series of periods and a gaming state different from the normal gaming state following the bonus game, the normal gaming state is entered. If the next bonus game occurs before the specified period or the number of games is exceeded in the state, this next bonus game is included in the series of periods.

  After the end of the bonus game or after the end of the bonus game and the gaming state different from the normal gaming state following the bonus game, before exceeding a specific period (for example, 5 minutes) or the number of games (for example, 20 games) When the next bonus game occurs, the player often recognizes these periods as a series of periods. Therefore, in the configuration of (5), by treating these periods as a series of periods, it becomes possible to perform the player's satisfaction with a sense closer to the player.

The present invention can further employ the following configurations.
(6) The game information integration system of (2),
The series of periods is a period in which the number of differences for each predetermined unit period continuously increases or decreases over a plurality of unit periods.

  In the configuration of (6), the predetermined unit period includes both a period based on time and a period based on the number of games. The unit period may be fixed in advance as a game information integration system, or may be arbitrarily set at a game store.

The present invention can further employ the following configurations.
(7) The game information integration system according to any one of (1) to (6),
The analysis processing means is configured to perform processing (D) and (E),
The process (D) is a process for generating data relating to at least (a ′) and (b ′) based on the data stored in the data storage means,
(A ′) Player visit frequency (b ′) Amount of money spent per player visit The processing (E) is based on at least the data related to (a ′) and (b ′). Is a process of classifying a customer into at least one group of new customers, fixed customers, dissatisfied customers and leaving customers,
The new customer group is a group with high visit frequency and low consumption,
Fixed customer groups are groups with frequent visits and high consumption.
The dissatisfied customer group is a group with a low visit frequency and a high consumption amount.
The leaving customer group is a group with a low visit frequency and a small consumption amount.

The present inventor first becomes a “new customer” of the amusement store for a player who goes to the amusement store, gradually becomes a “fixed customer”, then becomes “unsatisfied customer” for some reason, and finally I found out that there is a life cycle seen from the store side to become a "leave customer". The players can be grouped according to which stage in the life cycle the player is located. The grouping is based on (a ′) store visit frequency and (b ′) consumption amount. Found that can be done.
According to the configuration of (7), since it is possible to determine in which stage of the life cycle the player is viewed from the store side, it is easy for the game store to make a measure for increasing the number of fixed customers.

The present invention can further employ the following configurations.
(8) The game information integration system according to (7),
The data storage means stores data indicating a history of a group to which the player belongs in association with the player identification information, further stores customer life cycle determination data, and the customer life cycle determination data , The change pattern of the player ’s group is associated with the advice data,
The analysis processing means is configured to perform processing (F) to (H),
The process (F) is a process of analyzing a change pattern of a player's belonging group based on data indicating a history of the player's belonging group stored in the storage means,
The process (G) is a process of extracting data indicating advice corresponding to the change pattern of the player's affiliation group based on the customer life cycle determination data,
The process (H) is a process for outputting advice about the player based on the data extracted in the process (G).

The present inventor has found that there are several patterns in which stage in the life cycle the player moves from to which stage, and that the pattern reflects the player's psychology about the game store. It was.
According to the configuration of (8), in order to increase the number of fixed customers by objectively analyzing a player's psychology with respect to the amusement store by determining from which stage of the life cycle the player has transitioned to which stage. It is possible to provide useful advice for planning countermeasures.

The present invention can further employ the following configurations.
(9) The game information integration system according to any one of (1) to (8),
The analysis processing means is configured to perform processes (I) and (J),
The process (I) is a process for generating data relating to at least (c ′) and (d ′) based on the data stored in the data storage means,
(C ′) Occupancy rate of gaming machine (d ′) Gross profit by gaming machine The processing (J) is based on at least data relating to (c ′) and (d ′), and at least the player is a new machine, This is a process to classify the group into one of the main model, popularity decline, or unpopularity.
The Shindai Group is a group with high occupancy rate and low gross margin,
The main model group is a group with high utilization rate and high gross margin,
The low popularity group is a group with low utilization rate and high gross margin,
An unpopular group is a group with a low occupancy rate and low gross margin.

The inventor first installed the game machine installed in the amusement store as a “new stand” in the amusement store, then became the “main model” of the amusement store, and gradually became “decreasing in popularity”. It was found that there is a life cycle from the player's point of view. The gaming machines can be grouped according to which stage in the life cycle the gaming machines are located. The grouping is based on (c ′) operating rate and (d ′) gross profit. Found that can be done.
According to the configuration of (9), since it is possible to determine in which stage of the life cycle the gaming machine is viewed from the player, the game shop falls under “decreased popularity” and “unpopularity”. It is easy to plan measures to reduce the number of gaming machines.

The present invention can further employ the following configurations.
(10) The game information integration system according to (9),
The data storage means stores data indicating a history of a group to which the gaming machine unit belongs in association with the gaming machine unit identification information, further stores gaming machine life cycle determination data, and the gaming machine life cycle. In the data for determination, the change pattern of the group to which the gaming machine belongs is associated with data indicating advice,
The analysis processing means is configured to perform processing (K) to (M),
The process (K) is a process of analyzing a change pattern of a group belonging to a gaming machine based on data indicating a history of the group belonging to the gaming machine stored in the storage unit,
The process (L) is a process of extracting data indicating advice corresponding to a change pattern of a group to which the gaming machine belongs based on the gaming machine life cycle discrimination data,
The process (M) is a process for outputting advice about the player based on the data extracted in the process (L).

The present inventor has several patterns as to which stage in the life cycle a gaming machine moves from to which stage, and that the pattern reflects the psychology of the player with respect to that gaming machine. I found it.
According to the configuration of (10), the player can objectively analyze the player's psychology with respect to the gaming machine by determining from which stage of the life cycle to which stage, thereby reducing the popularity model and It can provide useful advice for planning measures to reduce popular models.

The present invention can further employ the following configurations.
(11) The game information integration system according to (1),
The data storage means further stores player data relating to the player to which the player identification information is assigned in association with the player identification information.

  According to the configuration of (11), for example, player data such as the player's region, gender, age, occupation, etc. are stored in association with the player identification information, so that the player's preference can be analyzed in more detail. it can. Since “customer” analysis can be performed more precisely, the efficiency of integrated analysis and use of “customer” analysis, “machine” analysis, and “sales” analysis can be increased.

The present invention can further employ the following configurations.
(12) The game information integration system according to (11),
The data storage means stores the customer identification data in association with the player identification information indicating which of the customer segments to which the player to which the player identification information is assigned corresponds is divided.

According to the configuration of (12), the customer segment data is associated with the player identification information. Therefore, the data can be classified for each customer segment, and sales corresponding to each customer segment can be performed. In other words, it is difficult to conduct sales according to the preferences and needs of each player if the players who visit the store are simply handled as one group, but according to the configuration of (12), It is possible to install a gaming machine according to the player's preference and needs.
The customer base here is a concept different from the above-mentioned player life cycle.

The present invention can further employ the following configurations.
(13) The game information integration system according to (12),
The customer segment divided into the plurality includes fixed customers,
The data storage means stores data associated with customer segment data indicating fixed customers separately from data associated with other customer segment data.

  According to the configuration of (13), by storing the fixed customer data separately from other data, it is possible to accurately grasp the fixed customer's store visit tendency and gaming tendency, and according to the fixed customer's preference and needs. Make management easier. Thereby, it is possible to prevent a decrease in the number of fixed customers. Especially for fixed customers, there are many players who have individual decisions (for example, stop playing if there are no 5 consecutive probable big hits), so if you can understand the decisions, Settings can be changed at the amusement store.

The present invention can further employ the following configurations.
(14) The game information integration system according to any one of (1) and (11) to (13),
The gaming machine unit further includes:
A usage amount data output means for outputting usage amount data relating to the amount used for renting game media;
The data storage unit further stores the usage amount data output from the usage amount data output unit in association with the reception time data related to the data reception time, the player identification information, and the gaming machine unit identification information.

  According to the configuration of (14), the accuracy of the integrated analysis of the “customer” analysis, the “machine” analysis, and the “sales” analysis can be improved by using the usage amount data in addition to the consumption number data.

(15) The game information integration system according to any one of (1) and (11) to (14),
The server, in addition to the analysis processing means,
A comparison table with stability criteria,
Stability determination means for determining the stability per predetermined reference unit based on the analysis result data indicating the analysis result of the data and the comparison table.

According to the configuration of (15), it is possible to determine the stability in a predetermined reference unit (for example, a single gaming machine, an island, a model, a format, a gaming store, a chain store unit including a plurality of gaming stores, and the like). Here, the stability is an index of sales obtained as a result of integrated analysis of “customer” analysis, “sales” analysis, and “machinery” analysis, and is determined based on, for example, the operation rate and the sales rate. It is a quantitative indicator.
For an amusement store, a higher operating rate is preferable, but a higher sales rate is not always better. This is because if the sales discount is too high, the player will be excessively “losing”, and will be away from the customer in the long run. In other words, it is indispensable to secure and increase the number of fixed customers while increasing the operating rate as much as possible and keeping the business rate within an appropriate range. Stability is an index determined from this point of view. The higher the operating rate, the higher the stability, and the higher the operating rate is within the specified range, the higher the stability, while the operating rate is within this range. If it is out of the range, the stability is lowered.

The present invention can further employ the following configurations.
(16) The game information integration system according to (15),
The data storage means stores a new model identification flag for determining whether or not the gaming machine unit to which the identification information unit identification information is allocated is a new model in association with the gaming machine unit identification information.
The stability determination means is based on analysis result data not including analysis result data relating to a gaming machine unit to which gaming machine unit identification information associated with a new model identification flag set to ON is assigned and the comparison table. Thus, the stability per predetermined reference unit is determined.

  According to the configuration of (16), the integrated analysis of “customer” analysis, “sales” analysis, and “machine” analysis can be divided depending on whether or not it is a new model. Unlike the other models, the new model may operate only with the element “new stand” regardless of the machine type and characteristics. This applies not only to “visitors” and “new-head” customers, but also to “fixed customers”. Therefore, by distinguishing the “customer” analysis, “sales” analysis and “machinery” analysis for the new model from the “customer” analysis, “sales” analysis and “machinery” analysis other than the new model, the actual situation is further improved. It is possible to carry out sales analysis and sales strategy planning in line with.

The present invention can further employ the following configurations.
(17) The game information integration system according to (15) or (16),
The analysis result data includes the division data related to the division and the operation data related to the operation rate,
In the comparison table, the divide and operation rate are associated with the numerical stability.
The stability determination means numerically determines the stability per predetermined reference unit based on the division data, the operation data, and the comparison table.

  According to the configuration of (17), the stability can be determined numerically based on the divisor data and the operation rate data, so that an objective analysis result for using the right or wrong of the sales strategy for the determination is obtained. be able to.

The present invention can further employ the following configurations.
(18) The game information integration system according to any one of (15) to (17),
The server further includes:
A target split calculation unit that calculates a target split per predetermined reference unit based on analysis result data indicating an analysis result by the analysis processing unit and / or the stability determined by the stability determination unit. .

  According to the configuration of (18), the target quotient can be calculated objectively based on the analysis result data and / or the stability. Therefore, by using the target quotient, short-term profit pursuit is eliminated. It is possible to realize a long-term and developmental sales strategy that prioritizes securing and increasing fixed customers.

The present invention can further employ the following configurations.
(19) The game information integration system according to (14),
The server further includes:
Based on the data stored in the data storage means in association with one player identification information, a game tendency parameter indicating a game tendency per predetermined reference unit for a player assigned the player identification information A game tendency parameter calculating means for calculating;
And a customer demographic discriminating means for discriminating a customer demographic of the player assigned the player identification information based on the game propensity parameter calculated by the game propensity parameter calculating means.

  According to the configuration of (19), the customer base of the player can be discriminated, so that data can be classified for each customer base and sales can be performed according to each customer base.

The present invention can further employ the following configurations.
(20) The game information integration system according to (19),
The game tendency parameter is at least one statistic value or cumulative value of a used amount, a gaming time, a gaming frequency, and a lost amount.

  According to the structure of (20), since the statistical value or cumulative value of these information is used as a game tendency, a more appropriate customer segment can be analyzed.

The present invention can further employ the following configurations.
(21) The game information integration system according to (19) or (20),
The data storage means further stores player data related to the player assigned the player identification information in association with the player identification information,
The customer demographic discriminating means determines the customer demographics to which the player identification information is assigned based on the game tendency parameters calculated by the game tendency parameter calculating means and the player data stored in the data storage means. Determine.

  According to the configuration of (21), player data is used for discriminating customer segments. For example, if the region is near a university, even if the amount of consumption is small, if the customer visits frequently from the morning, “fixed customers” Or if it is a large area of the office, even if it is only after the evening visit, it can be determined as a `` fixed customer '' if the condition is met, so a more accurate customer segment analysis can be performed .

The present invention can further employ the following configurations.
(22) The game information integration system according to any one of (19) to (21),
The server, in addition to the analysis processing means,
A comparison table with stability criteria,
Stability determination means for determining the stability per predetermined reference unit based on the analysis result data indicating the analysis result of the data and the comparison table;
Based on the analysis result data indicating the analysis result by the analysis processing means and / or the stability determined by the stability determination means, a target split calculation means for calculating a target split per predetermined reference unit;
When the fixed number of customers calculated based on the customer demographic data as the discrimination result by the customer demographic discriminating unit does not satisfy the condition determined based on the target percent calculated by the target percent calculating unit And alarm notification means for performing alarm notification.

  According to the configuration of (22), since the alarm is notified when the number of fixed customers does not satisfy the condition determined based on the target quotient, the manager of the game hall is responsible for the relationship between the number of fixed customers and the target quotient every day. There is no need to check, and it is convenient.

The present invention can further employ the following configurations.
(23) The game information integration system according to (22),
The data storage means stores a new model identification flag for determining whether or not the gaming machine unit to which the identification information unit identification information is allocated is a new model in association with the gaming machine unit identification information.
The stability determination means is based on analysis result data not including analysis result data relating to a gaming machine unit to which gaming machine unit identification information associated with a new model identification flag set to ON is assigned and the comparison table. Thus, the stability per predetermined reference unit is determined.

  According to the configuration of (23), the data of the new model can be excluded from the stability determination. Unlike the other models, the new model may operate only with the element “new stand” regardless of the machine type and characteristics. This applies not only to “visitors” and “new-head” customers, but also to “fixed customers”. Therefore, by excluding the data of the new model from the stability determination, it is possible to perform sales analysis and sales strategy planning that are more realistic.

The present invention can further employ the following configurations.
(24) The game information integration system according to any one of (1) and (11) to (14),
The data storage means stores a new model identification flag for determining whether or not the gaming machine unit to which the identification information unit identification information is allocated is a new model in association with the gaming machine unit identification information.
The server, in addition to the analysis processing means,
New model condition determination means for determining whether or not the model to be analyzed satisfies a predetermined new model condition based on analysis result data indicating the result of analysis of the data;
New model identification flag setting means for turning on / off the new model identification flag based on the result of determination by the new model condition determination means.

The present invention can further employ the following configurations.
According to the configuration of (24), since it is determined by analyzing the data whether or not it is a new model, it is more practical than the case of determining whether or not it is a new model based on the number of days elapsed from the introduction date. Judgment can be made accordingly. In order to understand (or exclude) the impact of a new model in performing "customer" analysis, "sales" analysis and "machinery" analysis, it is necessary to grasp whether the model is actually a new model. Becomes important.
Unlike the other models, the new model may operate only with the element "new machine" regardless of the machine type and characteristics, so exclude the effects of the new model when analyzing data. It is desirable. However, if it is determined whether or not it is a new model based on the number of days elapsed from the date of introduction, for example, models that still have influence as a new model are excluded from the new model and analyzed, or as a new model If a model that does not already have the influence of is included in the analysis as a new model, it will not follow the actual situation. However, according to the configuration (24), the new model is determined in accordance with the actual situation, so that it is possible to analyze the data in accordance with the actual situation.
Note that the present invention does not exclude the determination of whether or not a new model is based on the number of days elapsed from the date of introduction. This is because it may be difficult to determine whether there is an influence as a new model depending on the model. New models that are not fully supported by the player have a significant decline in influence due to an increase in the number of days elapsed, so it is possible to determine whether or not they are new models relatively easily by analyzing the data. it can. However, since the gaming machine that has won the player's support continues to be played by the player, it is difficult to determine the boundary of whether or not it is a new model. In such a case, the determination as to whether or not it is a new model can be made appropriate by using the determination as to whether or not it is a new model based on the number of days elapsed from the date of introduction.

The present invention can further employ the following configurations.
(25) The game information integration system according to (24),
The analysis processing means is a gaming machine to which gaming machine unit identification information associated with a new model identification flag set to ON among data received from the gaming machine unit and stored in the data storage means is assigned. Analyzing the data associated with the unit identification information,
The new model identification flag setting means includes a new model identification flag associated with the gaming machine unit identification information assigned to the gaming machine unit of the model that is determined not to satisfy the new model condition by the new model condition determining means. And a new model identification flag releasing means for releasing the set.

  According to the configuration of (25), since the gaming machine whose analysis result data does not satisfy the condition as the new model is excluded from the new model, it is possible to analyze the data in accordance with the actual situation.

The present invention can further employ the following configurations.
(26) The game information integration system according to any one of (1) and (11) to (14),
The data storage means stores a new model identification flag for determining whether or not the gaming machine unit to which the identification information unit identification information is allocated is a new model in association with the gaming machine unit identification information.
The server further includes:
Of the data received from the gaming machine unit and stored in the data storage means, associated with the gaming machine unit identification information to which the gaming machine unit identification information associated with the new model identification flag set to ON is assigned. New model analysis processing means to analyze the collected data,
Based on the new model analysis result data as the analysis result by the new model analysis processing means, the number of installed gaming machine units to which the gaming machine unit identification information associated with the new model identification flag set on is assigned. And an appropriate condition determining means for determining whether or not a predetermined appropriate condition is satisfied.

  According to the configuration of (26), it is possible to objectively and logically optimize the number of new models installed. The type of new model and the number of installations (or installation ratio) occupy a large position in the amusement store sales strategy. This is because if the number of new models installed is less than the player's demand, the player will flow to other game venues, while if the number of new models installed is greater than the player's demand, the number of other models installed will be This is because the player is restricted and flows to other game halls as well. In addition, new models are put on the market one after another, and it is not uncommon for a plurality of new models to be installed at the amusement hall at the same time, so it was very difficult to determine the number of new models installed. On the other hand, according to the configuration of (26), it is possible to determine the number of newly installed new models from the results of integrated analysis of “customer” analysis, “sales” analysis, and “machine” analysis. So it is useful in formulating an optimal sales strategy.

The present invention can further employ the following configurations.
(27) The game information integration system according to (1),
The analysis means includes
Based on the consumption number data and the payout number data stored in the data storage means, and the reception time data associated with the consumption number data and the payout number data, the fluctuation trend continuous period is extracted, where The fluctuation trend continuous period is a series of periods in which either the increasing tendency or the decreasing tendency of the difference number continues, and the fluctuation trend continuous period in which the absolute value of the difference number in the entire period is equal to or greater than a predetermined reference value. With extraction means,
The data storage means is
Information relating to the fluctuation trend continuous period extracted by the fluctuation trend continuous period extracting means is stored in association with at least one of the player identification information and the gaming machine unit identification information.

  Patent Document 1 discloses collecting data on payouts and occupancy rates in individual gaming machines, but these are merely business results that come from the characteristics of each gaming machine. In addition, there is a gaming machine that displays a slump graph as a characteristic in each gaming machine, but this data is only a characteristic of each gaming machine, and it is a characteristic that is different even between the same kind of gaming machines, Each slump graph itself is far from being a characteristic of a certain type of gaming machine.

  That is, a characteristic that is not the theoretical value of a certain gaming machine is acquired, a characteristic that is different from that gaming machine (different game program) and that is common or similar between gaming machines that are called excellent machines Data aggregation control processing for determining whether or not a game machine having a large variation in data and a data aggregation control process for determining whether or not a gaming machine having a large variation and a gaming machine having a small variation have common or similar characteristics Is not yet established.

In the configuration of (27) above, as the characteristics of the gaming machine, the characteristics obtained from the sales results, not the theoretical values in the same type of gaming machine, are tabulated more macroscopically. Then, the totalization control process is performed so that the result of the totalization control process appears more clearly as a characteristic for each type of gaming machine.
In addition, for each hall, it is possible to realize a totaling control process that has different characteristics even for the same gaming machine for each setting parameter, gender, age, attribute (profession), and season parameters with many fixed customers.
In addition, from the results of various data summarization described above, by setting a plurality of ranges with a certain difference number, and accumulating the number of samples of consumption / payout for each set range, A characteristic value as a business entity is obtained, and it is found that this characteristic value is similar between gaming machines that are excellent machines, and this is used to determine similarities / dissimilarities with other gaming machines in the past By doing so, the total control processing method and its system which are useful for the determination of the set number and the like are provided.
By summing up the above-mentioned characteristics for each parameter of gender, age, attributes (occupation), and seasons where there are many fixed customers, it is possible to output characteristic data such as which game machines are similar in the past with each parameter. It can be carried out. Furthermore, by verifying the characteristic values for each of the plurality of parameters, it is possible to output characteristic data such as which game machine is similar to the past in terms of the parameters comprehensively.

Specifically, according to the configuration of (27), it is possible to quantitatively and objectively analyze the gaming machines that each player has conventionally performed sensibly and qualitatively. The results can be integrated.
Conventionally, for example, when players discuss the results of their games with each other, whether or not there is a continuous period of fluctuation tendency, such as “bonus did not occur for one hour” or “bonus lasted 30 minutes” In many cases, the characteristics of one's game are expressed by timing or the like. This is because the player understands that the fluctuation trend continuous period is an effective index representing the characteristics of the gaming machine, consciously or unconsciously. However, heretofore, such information has remained in individual players and cannot be actively used by game stores.
According to the configuration of (27), since this information can be collected quantitatively and objectively and aggregated, it is possible to analyze and evaluate gaming machines with a sense closer to the player. Become.
The series of periods may be a period in units of time or may be a period in units of the number of games.

The present invention can further employ the following configurations.
(28) The game information integration system according to (27),
The data storage means is
Storing sample data indicating the sample pattern to be compared with the variation pattern of the difference number according to the elapsed time or the number of games and the type data indicating the type of the sample pattern in association with each other;
The analysis processing means includes
Based on the consumption number data and the payout number data stored in the data storage means, and the reception time data associated with the consumption number data and the payout number data, a difference number corresponding to the elapsed time or the number of games. Pattern data generating means for generating fluctuation pattern data indicating the fluctuation pattern;
Sample data extraction means for comparing the variation pattern of the difference number indicated by the variation pattern data with the sample pattern indicated by the sample data and extracting the sample data indicating the sample pattern most similar to the variation pattern of the difference number;
A type output unit for outputting a type based on the type data associated with the sample data extracted by the sample data extraction unit;

  According to the configuration of (28), the characteristics of the gaming machine unit are analyzed quantitatively and objectively by analyzing the fluctuation pattern (for example, the waveform of the slump graph or the occurrence frequency or the difference number of the fluctuation tendency continuous period). Can do.

The present invention can further employ the following configurations.
(29) The game information integration system according to (28),
The analysis processing means further includes:
The data storage means is used as sample data by associating the variation pattern data generated by the pattern data generation means with type data indicating the same type as the type data associated with the sample data extracted by the extraction means. Sample data generating means for storing the data is provided.

  According to the configuration of (29), variation pattern data as actual measurement values can be collected as sample data. Therefore, by accumulating sample data, analysis accuracy can be cumulatively increased.

The present invention can further employ the following configurations.
(30) The game information integration system according to (1),
The player identification information reading means intermittently or continuously reads the player's face and outputs the obtained face data,
The server
Based on face data output intermittently or continuously from the gaming machine unit, comprising player identity determination means for determining the identity of a player who plays a game in the gaming machine unit;
The data storage means is
While it is determined by the player identity determination means that a game is being played by the same player, the consumption number data output from the consumption number data output means and the payout number data output means are output. Each of the payout amount data is stored in association with the same player identification information,
When it is determined by the player identity determination means that the player has been changed, it is stored in association with different player identification information.

  According to the configuration of (30), since the player identity determination means can grasp the start or end of the game of a player who does not want to provide his information (member registration, etc.), more accurate data Can be collected.

The present invention can further employ the following configurations.
(31) A fluctuation trend continuous period is extracted on the basis of the number-of-incoming / outgoing data relating to the entry / exit of game media in one gaming machine unit and the time data indicating the time / time zone of the game media entry / exit, The trend continuous period is a series of periods in which either an increasing trend or a decreasing trend of the difference number is continuous, and the absolute value of the difference number in the entire period is equal to or greater than a predetermined reference value. When,
A data collection comprising: a storage step of storing in the storage means information relating to the continuous trend trend period extracted in the continuous trend trend period extracting step in association with at least one piece of player identification information and gaming machine identification information Control method.

The present invention can further employ the following configurations.
(32) A variation pattern of the difference number according to the elapsed time or the number of games based on the number of times of entry / exit regarding the entry / exit of game media in one gaming machine unit and the time data indicating the time / zone of the game media entry / exit A pattern data generation step for generating fluctuation pattern data indicating
The variation pattern of the difference number indicated by the variation pattern data is compared with the sample pattern indicated by the sample data, and sample data indicating a sample pattern that is most similar to the variation pattern of the difference number is extracted. The data indicates a sample pattern to be compared with the variation pattern, and is associated with type data indicating the type of the sample pattern, a sample data extraction step,
A data collection control method comprising: a type step for outputting a type based on the type data associated with the sample data extracted by the sample data extraction unit.

The present invention can further employ the following configurations.
(33) a face reading step of reading a player's face intermittently or continuously and generating face data;
A player identity determination step for determining the identity of a player who plays a game in the gaming machine unit based on the face data;
The consumption number data output from the consumption number data output means and the payout output from the payout number data output means while it is determined by the player identity determination means that a game is being played by the same player A player continuation step of storing each of the numerical data and the storage means in association with the same player identification information;
A data collection method comprising: a player changing step of storing in association with different player identification information when it is determined by the player identity determining means that the player has been changed.

(Game information)
Here, terms related to game information will be described.
“Occupancy rate” (%) is calculated by “(number of outs / (absolute number of outs per hour × business hours)) × 100”. The absolute out number in the pachinko gaming device is, for example, 83, and the absolute out number in the pachislot gaming device is, for example, 33.
“Safe” means a game ball or coin paid out by a gaming machine. A safe ball refers to a game ball paid out by a gaming machine.
The “difference ball” is calculated by “out number−safe number”. The “difference number” is also “out number−safe number” and is used regardless of the type of game medium.
The “balling rate” (%) is calculated by “(safe number / out number) × 100”.
“Premium Discount” is calculated by “Premium Amount (yen) / Sales Amount (yen)”.
The “machine discount” is calculated by “(sales amount (yen) −difference amount (yen)) ÷ sales amount (yen)” or “(sales amount−difference amount) ÷ sales amount”.
The “error ball” or “premium error” is calculated by “(sales ball−difference ball) −premium ball”.
“Bad unit price” is calculated by “unit sales ÷ out number”.
“Jin gross profit” is calculated by “dai gross profit / out number”.
The “total sales” is calculated by “the occupancy rate × the number of vehicles × the number of days × the unit price of balls”.
“Unit sales” is calculated by “out number × ball unit price” or “total sales ÷ unit number”.
The “gross profit” is calculated by “sales amount−purchase amount of premium” or “sales amount− (prize amount × cost rate)”.
“Gross profit” is calculated by “sales sales × profit ratio”.
The “total gross profit” is calculated by “the occupancy rate × the number of vehicles × the number of days × the jade gross profit”.
The “cost rate” is calculated by “number of balls lent (per 100 balls) × number of exchanged balls (per 100 yen)”.
The “break-even profit” is calculated by “number of exchanged balls (per 100 yen) ÷ number of exchanged balls (per 100 yen)” or “1 ÷ cost rate”.
The “profit ratio” is calculated by “gross profit ÷ sales” or “(number of break-even profits−number of shares) ÷ number of break-even profits × 100”.
“Base (B)” is calculated by “(normal medium safe number ÷ normal medium out number) × 100”.
“B%” is calculated by “100-base”.
“BY” is calculated by “base-start × start payout number”.
The “customer congestion rate” is calculated by “(cumulative B service ÷ sales) × 100%”.
“TS” is calculated by “cumulative start count ÷ special prize count”.
“B” is calculated by “100−base × BO”.
“BO” (minutes) is calculated by “TS ÷ number of starts (1 minute), BO (real number) ÷ 100”.
“TO” has a relationship of “TO (real number) ÷ 100 = special award time (minutes)”.
“T10” has a relationship of “T10 (total amount) ÷ 100 pieces = minute (TO)”.
“TY” is calculated by “the number of safes during a special prize−the number of outs during a special prize”.
“T1Y” is calculated by “the number of safes per jackpot—the number of outs during jackpot (T10)”.
“BOA” is calculated by “TSA ÷ start A”.
In the present invention, the game information is not limited to that described above. Data obtained by processing data output from the gaming machine unit in a primary or multiple manner corresponds to game information. The game information integration system according to the present invention can generate and output the game information.

Further, the present invention may adopt the following configuration.
(A) A plurality of gaming machines, a sand device provided for each gaming machine, and an individual counting device provided for each gaming machine are connected via a communication interface. Then, when the game data (consumption schedule) game media (launched balls or rental balls) data received from each device is added to the gaming machine identification information, the store sales are based on the time data obtained from the clock device provided by itself. The received data is stored in the storage device in a form in which it can be determined.

  With the configuration of (a), by obtaining a divisor for the actual operating time, and by obtaining the length of operating time and non-operating time during business hours, the gaming machine alone or the entire gaming store It becomes easy to obtain the stability in the store operation numerically by obtaining a divisor for the actual operation time or a big hit frequency.

In the configuration (a), the following configurations can be further adopted.
(A-1) When obtaining a divide and obtaining stability from this divide, obtaining a quotient actually operating for each gaming machine and obtaining a non-operating time are executed. If the non-operation time is long but the quotient is large, it is evaluated that even if the quotient is the same, the player loses greatly. Conversely, it may be evaluated from the operating time. When a certain level of stability is reached, an alarm is output to request a review of settings.

  (A-2) Further, an ID card slot for identifying a player is provided in any of the above devices, and the data obtained from each device is stored in association with the player identification data. Focus on fixed customer data to obtain the stability of (a).

  (A-3) The model data is stored in association with the received data, and the stability for each model is obtained from the relationship between the cumulative non-operation time and the setting (or divisor) of the device. This makes it possible to obtain popular information for each model.

  (A-4) Even if the quotient is small (even if the rate of return to the player is small), it is assumed that the new model is popular due to factors other than the quotient. Therefore, it is necessary to calculate the time when the customer is awarded based on the performance of the gaming machine itself. Then, when obtaining the stability of the entire amusement store, the data of the new model is not taken into account at first, but the data at the time point when it is determined that the novelty is lost is controlled to be used for the calculation of the stability. This is because the popularity in the case of a new model is largely unaffected by the divide because it is excluded from the data for calculating the stability at first. In the case of a new model, the game time is initially expected to be longer due to its novelty, but the change in the operation time as the game time (the ratio of the operation rate in the total business hours or the average unit game time) Change) is compared with the comparison source data, and when a predetermined change is obtained, it is determined that the popularity of the gaming machine itself has changed from the customer due to novelty to the game.

  In addition, as a characteristic analysis of the new gaming machine, the data of the past model gaming machine (for example, the data obtained by calculating the appearance frequency of jackpots, and the unit time unit counted by the spare ball and the individual counting device) Compared with the difference number range of the counting ball of IN / OUT). Then, by outputting and displaying similar past gaming machine names, it is predicted whether or not the gaming machine has a large number of customers. Then, from this information, it is artificially determined whether the old / new ratio of the number of installations in the store is appropriate.

  The parameters for the determination in the configuration (a) are as follows: (i) Popularity information by customer tier (%) (Focus on fixed customers, calculating average spending amount, average game time, average visit frequency, average loss) Based on the data, the popularity information for each model is calculated.), The operation tendency of the machine / model for each customer segment, and the analysis of the machine type and characteristics (for example, big hit bias, big hit frequency, etc.), and (ii) This includes the operating number and store profit.

The present invention may employ the following configurations.
(B) A plurality of gaming machines (which may not be connected to the gaming machine itself, or may be only connected to a sand or individual counting device) and ICs connected to each gaming machine or arranged adjacent to each other A card reading slot, a storage device for storing the time from when the IC card is inserted into the slot until the IC card is removed in association with the identification data of the IC card, and the identification data includes a specific group (whether it is a fixed customer) An apparatus for calculating a cumulative value or an average value of at least one of a used amount, a game time, the number of visits, and a loss amount from game data from a game machine determined to be a specific group And a display device for displaying an alarm externally when the calculated result exceeds a predetermined threshold value.

(A ') Instead of identifying a fixed customer with an IC card, facial recognition may be used.
(I-1) In the sense of considering a harmonious balance, an instruction display for changing the quotient of the gaming machine may be output before the alarm is issued. That is, when a probability adjustment function such as a jackpot probability is added to the gaming machine, the setting is changed to change the divisor to the optimum one for each gaming machine or for each island.
(B-2) Since it is a machine removal, the same model may be removed at once. Therefore, when determining the removal target for each model, it is necessary to store the data stored in the storage device in association with not only the card identification information but also the model identification data.

  According to the game information integration system of the present invention, it is possible to objectively perform selection / setting according to the preference of a player, particularly a fixed customer, and management of the player and the game store as a user. It is possible to efficiently put into the market from the result of logical analysis of gaming machines that stimulate the demand for players in a well-balanced manner.

It is a functional flowchart which shows the outline | summary of the game information integration system in a casino. FIG. 2 is a perspective view schematically showing an example of the slot machine shown in FIG. 1. FIG. 2 is a block diagram showing an internal configuration of the slot machine shown in FIG. 1. It is a block diagram which shows the internal structure of the IC card server shown in FIG. It is a block diagram which shows the internal structure of the hall conserver shown in FIG. It is a block diagram which shows the internal structure of the member management server shown in FIG. It is explanatory drawing which shows an example of the game situation database stored in the hall control server shown in FIG. It is explanatory drawing which shows an example of the correlation database stored in the hall conserver shown in FIG. It is explanatory drawing which shows an example of the determination result database stored in the hall conserver shown in FIG. It is a figure for demonstrating the relationship between a player's satisfaction and the satisfaction of a game store. (A), (b) is a figure which shows the relationship between a player's satisfaction and the satisfaction of a game store. It is a figure for demonstrating a player's life cycle and its pattern. (A), (b) is a figure which shows the transition of a player's life cycle. It is a figure for demonstrating the life cycle and its pattern of a game machine. (A), (b) is a figure which shows the transition of the life cycle of a game machine. It is a flowchart which shows the satisfaction calculation process performed in the hall conserver shown in FIG. It is a graph explaining the weighting in a satisfaction calculation process. It is a flowchart which shows the player life cycle discrimination | determination process performed in the hall conserver shown in FIG. It is a flowchart which shows the game machine life cycle discrimination | determination process performed in the hall conserver shown in FIG. It is a flowchart which shows the optimal sales strategy determination process performed in the hall conserver shown in FIG. It is a functional flowchart which shows the outline | summary of the game information integration system in a game store. It is a network block diagram which shows an example of the game information integrated system which concerns on this embodiment. It is a perspective view which shows typically an example of the pachinko game apparatus shown in FIG. It is a block diagram which shows the internal structure of the pachinko gaming machine shown in FIG. It is a block diagram which shows the internal structure of the sand apparatus shown in FIG. It is a block diagram which shows the internal 31 structure of the separate counting device shown in FIG. It is a block diagram which shows the internal structure of the employee management server shown in FIG. It is a block diagram which shows the internal structure of the IC card server shown in FIG. It is a block diagram which shows the internal structure of the hall conserver shown in FIG. It is a block diagram which shows the internal structure of the member management server shown in FIG. It is a block diagram which shows the internal structure of the POS server shown in FIG. It is a block diagram which shows the internal structure of the number lamp display server shown in FIG. It is explanatory drawing which shows an example of the sales related database stored in the IC card server shown in FIG. (A) And (b) is explanatory drawing which shows an example of the game situation database respectively stored in the hall conserver shown in FIG. It is explanatory drawing which shows an example of the correlation database stored in the hall conserver shown in FIG. It is explanatory drawing which shows an example of the determination result database stored in the hall conserver shown in FIG. It is explanatory drawing which shows an example of the member management database stored in the member management server shown in FIG. It is a flowchart which shows an example of the process performed in the pachinko gaming machine shown in FIG. It is a flowchart which shows an example of the process performed in the sand apparatus shown in FIG. It is a flowchart which shows an example of the process performed in the separate counting device shown in FIG. It is a flowchart which shows the routine of the base process performed in the hall conserver shown in FIG. It is a flowchart which shows the routine of the base process performed in the IC card server shown in FIG. It is a flowchart which shows the subroutine of the data storage and analysis process performed in step S2 of the base process in the hall conserver shown in FIG. 43 is a flowchart showing a subroutine for data storage / analysis processing executed in step T2 of the base processing in the IC card server shown in FIG. It is a flowchart which shows the subroutine of the correlation analysis process performed in step S4 of the base process in the hall conserver shown in FIG. It is a flowchart which shows the subroutine of the new model analysis process called and performed in step S40 in the correlation analysis process shown in FIG. It is a flowchart which shows the sub-routine of the customer segment analysis process called and performed in step S41 in the correlation analysis process shown in FIG. It is a flowchart which shows the subroutine of the business analysis process called and performed in step S42 in the correlation analysis process shown in FIG. It is a flowchart which shows the subroutine of the machine analysis process called and performed in step S43 in the correlation analysis process shown in FIG. It is a figure which shows an example of the comparison table for game machines for determining stability. It is a figure which shows an example of the comparison table for game stores for determining stability. It is a flowchart which shows the subroutine of the determination process called and performed in step S6 of the base process in the hall conserver shown in FIG. It is a table which shows the introduction shop operation condition (the whole) according to area. It is a table which shows the introduction shop operation situation (residential area) according to area. It is a table which shows an example of the operation results according to store of a residential area. It is a table which shows the introduction store operation situation (roadside) according to area. It is a table which shows an example of the operation result according to the store of a roadside. It is a table which shows the introduction store operation situation (station front) according to area. It is a table which shows an example of the operation results according to store in front of a station. It is a table which shows the introduction store operation situation (business district) according to area. It is a table which shows an example of the operation performance according to store of a downtown area. It is a graph which shows the distribution ratio of the setting value of a gaming machine. It is a graph which shows distribution of the business percent of an amusement store. It is a flowchart which shows the fluctuation tendency continuous period extraction process (1) performed in the hall conserver shown in FIG. (A) is a slump graph when a series of periods in which either one of the increasing tendency or decreasing tendency of the difference number continues is extracted, and (b) is a continuous fluctuation trend from the slump graph shown in (a). It is a slump graph when a period is extracted. It is a flowchart which shows the fluctuation tendency continuous period extraction process (2) performed in the hall conserver shown in FIG. (A) is a slump graph when a period of a normal gaming state, a period of a bonus game, and a period in which the bonus game and a gaming state different from the normal gaming state following the bonus game are extracted, (b) These are slump graphs when the fluctuation tendency continuous period is extracted from the slump graph shown in (a). It is a graph which shows a fluctuation tendency continuous period (what is called catamari) appearance distribution in the gaming machine of model A (all of settings 1 to 6). It is a graph which shows the fluctuation tendency continuous period appearance distribution in the game machine of model A (setting 1). It is a graph which shows the fluctuation tendency continuous period appearance distribution in the game machine of model A (setting 2). It is a graph which shows the fluctuation tendency continuous period appearance distribution in the game machine of model A (setting 3). It is a graph which shows the fluctuation tendency continuous period appearance distribution in the game machine of model A (setting 4). It is a graph which shows the fluctuation tendency continuous period appearance distribution in the game machine of model A (setting 5). It is a graph which shows the fluctuation tendency continuous period appearance distribution in the game machine of model A (setting 6). It is a graph which shows the fluctuation tendency continuous period appearance distribution in the game machine of the model B (all of the settings 1-6). It is a graph which shows the fluctuation tendency continuous period appearance distribution in the game machine of the model C (all of the settings 1-6). It is a graph which shows the fluctuation tendency continuous period appearance distribution in the game machine of the model D (all of the settings 1-6). It is a graph which shows the fluctuation tendency continuous period appearance distribution in the game machine of the model E (all of the settings 1-6). It is a graph which shows the fluctuation tendency continuous period appearance distribution in the game machine of the model F (all of the settings 1-6). It is a flowchart which shows the variation pattern data analysis process performed in the hall conserver shown in FIG. (A), (b) is a slump graph in a gaming machine, respectively. It is a table which shows a slump graph waveform type. It is a graph which shows the analysis according to waveform type in the gaming machine of model A. It is a table which shows the data regarding the number of players, the winning percentage, etc. in the store α. It is a graph which shows the data regarding the average exchange number of medals in store (alpha). It is a graph which shows the medal exchange number status according to the elapsed date in the store α. It is a graph which shows medal exchange number distribution of the day (first day) in store alpha. It is a graph which shows medal exchange number distribution by day (last day) in store α. It is a graph which shows the comparison result of the number of exchange medals according to model in store α. It is a graph which shows the player usage-amount situation according to the elapsed date in store (alpha). It is a graph which shows the usage-amount ratio according to the elapsed date in the shop (alpha). It is a graph which shows the player's usage amount of the day (first day) in store α. It is a graph which shows the player's use amount of money according to the day (the last day) in store α. It is a table which shows the data regarding the number of players, winning percentage, etc. in the store β. It is a table which shows the data regarding the number of players, winning percentage, etc. in store (gamma). It is a table which shows the data regarding the number of players, winning percentage, etc. in store (delta). It is a table which shows the data regarding the number of players, a winning rate, etc. in a store (epsilon). (A)-(d) is a pie chart which shows the game time per player of every day (1st-4th day), respectively. (A)-(d) is a pie chart which shows the game time per player of every day (5th-8th day), respectively. (A)-(d) is a pie chart which shows the age group of the player according to a day (1st-4th day), respectively. (A)-(d) is a pie chart which shows the age group of the player according to the day (5th-8th day), respectively. (A)-(d) is a pie chart which shows the sex of the player of every day (1st-4th day), respectively. (A)-(d) is a pie chart which shows the sex of the player according to the day (the 5th-8th day), respectively. (A)-(d) is a pie chart which shows the attribute of the player according to a day (1st-4th), respectively. (A)-(d) is a pie chart which shows the attribute of the player according to a day (the 5th-8th day), respectively. It is a flowchart which shows the player identity determination process (1) performed by the gaming machine unit and hall conserver shown in FIG. It is a flowchart which shows the player identity determination process (2) performed in the hall conserver shown in FIG. It is a flowchart which shows the player identity determination process (3) performed in the hall conserver shown in FIG.

FIG. 1 is a functional flow diagram showing an outline of a game information integration system in a casino.
The game information integration system IS includes a plurality of gaming machines 1001, an IC card server 2050, a hall control server 2060, and a member management server 2070. The gaming machine 1001 corresponds to a gaming machine unit of the present invention. In the present embodiment, the IC card server 2050, the hall control server 2060, and the member management server 2070 generally correspond to the server of the present invention. The server in the present invention may be constituted by a plurality of devices or may be constituted by a single device. Therefore, in the present invention, the server of the present invention may be configured only from the hall control server 2060.

  Data read from the gaming machine 1001 or data input to the gaming machine 1001 is transmitted to any one of the IC card server 2050, the hall control server 2060, and the member management server 2070. Examples of data to be transmitted include consumption amount data or sales amount data, reception time data, player identification information, gaming machine unit identification information, consumption number data, payout number data, game number data, winning number data, and the like. It is done.

In the hall con server 2060, based on the data transmitted to the IC card server 2050, the hall con server 2060 or the member management server 2070, (a) game time per time in the gaming machine 1001, and (a ′) store visit frequency. Are calculated (G1).
Further, in the hall control server 2060, based on the data transmitted to the IC card server 2050, the hall control server 2060 or the member management server 2070, (b) change in balance over time and (b ') consumption per visit to the store. The amount is calculated (G2).
Further, in the hall control server 2060, based on the data transmitted to the IC card server 2050, the hall control server 2060 or the member management server 2070, (c) the operating time of the gaming machine 1001 and (c ′) the gaming machine 1001. The operating rate is calculated (G3).
Further, in the hall control server 2060, based on the data transmitted to the IC card server 2050, the hall control server 2060 or the member management server 2070, (d) the profit on the store side by the gaming machine 1001, and (d ′) the gaming machine A gross profit of 1001 is calculated (G4).

  In the hall conserver 2060, a player's satisfaction with the gaming machine 1001 is calculated based on (a) a game time per game and (b) a change in balance over time, and (c) a gaming machine 1001. Based on the operating time of (1) and the profit on the store side by the gaming machine 1001, the satisfaction on the store side with respect to the gaming machine 1001 is calculated (G7). The calculation of the satisfaction level will be described later.

  In the hall conserver 2060, the life cycle of the player is determined based on (a ′) store visit frequency and (b ′) consumption per visit (G8). The determination of the player's life cycle will be described later.

  In the hall conserver 2060, the life cycle of the gaming machine 1001 is determined based on (c ′) the operating rate of the gaming machine 1001 and (d ′) the gross profit of the gaming machine 1001 (G9). The determination of the life cycle of the gaming machine 1001 will be described later. The processing of G1 to G9 corresponds to analysis processing.

  The hall conserver 2060 performs processing indicating advice based on the satisfaction level of the player and the game store with respect to the gaming machine 1001, the player life cycle, and the gaming machine life cycle (H1 to H3). Examples of the processing indicating advice include machine removal (H1), determination of the optimal sales discount (H2), and optimization of the number of installed stores (H3).

FIG. 2 is a perspective view schematically showing an example of the slot machine shown in FIG.
In the gaming machine 1001, coins, bills, or electronic valuable information corresponding to these are used as game media. In the present embodiment, a ticket with a barcode, which will be described later, is also used. Note that game media is not limited to these, and for example, medals, tokens, electronic money, and the like can be employed.

  The gaming machine 1001 includes a cabinet 1011, a top box 1012 installed on the upper side of the cabinet 1011, and a main door 1013 provided on the front surface of the cabinet 1011.

A lower image display panel 1141 is provided in the center of the main door 1013. The lower image display panel 1141 is composed of a liquid crystal panel and constitutes a display. The lower image display panel 1141 has a symbol display area 1004. In the symbol display area 1004, 1005 video reels 1003 (1003a, 1003b, 1003c, 1003d, 1003e) are displayed.
In the present embodiment, the video reel is a video representing a rotation and stop operation of a mechanical reel having a plurality of symbols drawn on its peripheral surface. Each video reel 1003 is assigned a symbol string composed of a plurality of predetermined symbols (22 in this embodiment).

In the symbol display area 1004, the symbol columns assigned to the respective video reels 1003 are scrolled and stopped after a predetermined time has elapsed. As a result, a part of each symbol row (four consecutive symbols in this embodiment) is displayed to the player.
In the symbol display area 1004, one symbol is displayed in each of the four areas of the upper stage, the center upper stage, the center lower stage, and the lower stage in accordance with each video reel 1003. That is, 20 symbols of 5 columns × 4 are displayed in the symbol display area 1004.

In the present embodiment, any one of the above four areas is selected according to each video reel 1003, and a line formed by connecting the respective areas is used as a winning line.
Although a specific mode of the winning line can be arbitrarily adopted, for example, in addition to a straight line connecting the upper central region corresponding to each video reel 1003, a V-shaped or a bent shape is used. Lines can be used. Also, the number of winning lines can be arbitrarily adopted, for example, 30.

  The lower image display panel 1141 has a credit amount display area 1142 and a payout number display area 1143. In the credit amount display area 1142, the number of coins owned by the player and deposited in the gaming machine 1001 (hereinafter, credit number) is displayed. In the payout number display area 1143, the number of coins to be paid out to the player when a winning is established (hereinafter referred to as the number of payouts) is displayed.

  The lower image display panel 1141 includes a touch panel 1114. The player can input various instructions by touching the lower image display panel 1141.

  Below the lower image display panel 1141, various buttons are arranged, including various buttons arranged on the control panel 1030, and various devices to be operated by the player.

  The spin button 1031 is used when starting to scroll the symbol column of each video reel 1003. The change button 1032 is used when requesting exchange of money from a game facility staff. The CASHOUT button 1033 is used when paying out coins deposited inside the gaming machine 1001 to the coin tray 1015.

  The 1-BET button 1034 and the maximum BET button 1035 are for determining the number of coins (hereinafter referred to as “BET number”) used in the game from the coins deposited in the gaming machine 1001. The 1-BET button 1034 is used when determining the BET number in units of one sheet. The maximum BET button 1035 is used when the BET number is set to the specified upper limit number.

  The coin receiving slot 1036 is provided for receiving coins. The bill validator 1115 is provided for receiving bills. The bill validator 1115 sorts whether or not the bill is proper and accepts the proper bill into the cabinet 1011. Note that the bill validator 1115 may be configured to be able to read a barcoded ticket 1175 described later.

  An upper image display panel 1131 is provided on the front surface of the top box 1012. The upper image display panel 1131 includes a liquid crystal panel and constitutes a display. The upper image display panel 1131 displays an image related to the effect, an introduction of the contents of the game, and an image showing the explanation of the rules. The top box 1012 is provided with a speaker 1112 and a lamp 1111. In the gaming machine 1001, effects are performed by displaying images, outputting sounds, and outputting light.

  A ticket printer 1171, a card slot 1176, a data display 1174, and a keypad 1173 are provided below the upper image display panel 1131.

  The ticket printer 1171 prints on a ticket a bar code in which data such as the number of credits, date and time, and an identification number of the gaming machine 1001 are encoded, and outputs the ticket as a bar-coded ticket 1175. A player can play a game by reading a ticket 1175 with a barcode on a gaming machine, or exchange the ticket 1175 with a barcode for a bill or the like at a predetermined location in a gaming facility (for example, a cashier in a casino). .

The card slot 1176 is for inserting a card storing predetermined data. For example, the card stores data for identifying a player (player identification information) and data relating to a history of games played by the player.
The card inserted into the card slot 1176 is read and written by a card reader 1172 described later. The card may store data corresponding to coins, bills or credits.

  The data display 1174 includes a fluorescent display, an LED, and the like, and displays, for example, data read by the card reader 1172 and data input through the keypad 1173 by the player. The keypad 1173 is used to input instructions and data related to ticket issuance and the like.

FIG. 3 is a block diagram showing an internal configuration of the slot machine shown in FIG.
Next, with reference to FIG. 3, a configuration of a circuit included in the gaming machine 1 will be described.
FIG. 3 is a block diagram illustrating an internal configuration of the gaming machine according to the embodiment of the present invention.

  The gaming board 1050 includes a CPU 1051, a ROM 1052, and a boot ROM 1053 connected to each other via an internal bus, a card slot 1055 corresponding to the memory card 1054, and an IC socket 1057 corresponding to GAL (Generic Array Logic) 1056.

  The memory card 1054 includes a nonvolatile memory and stores a game program and a game system program. The game program includes a program related to game progression, a lottery program, and a program for executing effects by images and sounds. In addition, the game program includes data defining the configuration of the symbol sequence assigned to each video reel 1003.

  The lottery program is a program for determining a stop scheduled symbol of each video reel 1003 by lottery. The to-be-stopped symbol is data for determining four symbols to be displayed by the symbol display area 1004 among 22 symbols constituting the symbol row. The gaming machine 1001 according to the present embodiment determines a symbol to be displayed in a predetermined area (for example, an upper area) among four areas corresponding to each video reel 1003 in the symbol display area 1004 as a scheduled stop symbol.

The lottery program includes symbol determination data. The symbol determination data is determined with an equal probability (that is, 1/22) for each of the 22 symbols (code numbers “00” to “21”) included in the symbol row in accordance with each video reel 1003. In this way, the random number data is defined.
The probability that each of the 22 symbols is determined is basically equal. However, since the number of various symbols included in the 22 symbols is different, the probability that various symbols are determined is different (that is, a weight is generated). For example, the symbol column of the first video reel 1003a includes one symbol “JACKPOT7”, but includes seven symbols “ORANGE”. Therefore, the former is determined with a probability of “1/22”, while the latter is determined with a probability of “7/22”.

  In this embodiment, the data is defined so that the number of symbols constituting the symbol column of each video reel 1003 is the same. However, according to each video reel 1003, the symbols constituting the symbol column are defined. The number may be different. For example, the symbol sequence of the first video reel 1003a may be composed of 22 symbols, while the symbol sequence of the second video reel 1003b may be composed of 30 symbols. This increases the degree of freedom in setting the probability that various symbols are determined according to each video reel 1003.

  The card slot 1055 is configured so that the memory card 1054 can be inserted and removed, and is connected to the motherboard 1070 by an IDE bus.

  The GAL 1056 is a kind of PLD (Programmable Logic Device) having an OR fixed type array structure. The GAL 1056 includes a plurality of input ports and output ports. When a predetermined input is input to the input port, the corresponding data is output from the output port.

  The IC socket 1057 is configured so that the GAL 1056 can be attached and detached, and is connected to the motherboard 1070 by a PCI bus. The contents of games played in the gaming machine 1001 can be changed by replacing the memory card 1054 with a program written with another program or rewriting the program written on the memory card 1054 with another program. .

  The CPU 1051, the ROM 1052, and the boot ROM 1053 that are connected to each other by an internal bus are connected to the motherboard 1070 by a PCI bus. The PCI bus transmits signals between the motherboard 1070 and the gaming board 1050 and supplies power from the motherboard 1070 to the gaming board 1050.

The ROM 1052 stores an authentication program. The boot ROM 1053 stores a preliminary authentication program and a program (boot code) for the CPU 1051 to start the preliminary authentication program.
The authentication program is a program (tamper check program) for authenticating the game program and the game system program. The preliminary authentication program is a program for authenticating the authentication program. The authentication program and the preliminary authentication program are described in accordance with a procedure (authentication procedure) for authenticating that the target program has not been tampered with.

  The motherboard 1070 includes a main CPU 1071, a ROM 1072, a RAM 1073, and a communication interface 1082.

  The ROM 1072 is composed of a memory device such as a flash memory, and stores a program such as a BIOS executed by the main CPU 1071 and permanent data. When the BIOS is executed by the main CPU 1071, initialization processing of a predetermined peripheral device is performed. In addition, the game program and the game system program stored in the memory card 1054 are started via the gaming board 1050. The ROM 1072 stores gaming machine unit identification information individually assigned for each gaming machine 1001.

  The RAM 1073 stores data and programs used when the main CPU 1071 operates. For example, when the above-described game program, game system program, and authentication program are loaded, these can be stored. Further, the RAM 1073 is provided with a work area for executing the program. For example, an area for storing the number of games, the number of BETs, the number of payouts, the number of credits, an area for storing symbols (code numbers) determined by lottery, and the like are provided.

The main CPU 1071 performs data communication with the IC card server 2050, hall control server 2060, and member management server 2070 via the communication line 1301 via the communication interface 1082. The main CPU 1071 outputs the player identification information read by the card reader 1172. The main CPU 1071 and the card reader 1172 function as player identification information reading means of the present invention. The main CPU 1071 functions as consumption number data output means and payout number data output means. Further, the main CPU 1071 outputs gaming machine unit identification information to the IC card server 2050, the hall control server 2060, and the member management server 2070 when performing data communication with the IC card server 2050, the hall control server 2060, and the member management server 2070. To do. Further, a door PCB (Printed Circuit Board) 1090 and a main body PCB 1110, which will be described later, are connected to the motherboard 1070 by USB. Further, a power supply unit 1081 is connected to the motherboard 1070.
When power is supplied from the power supply unit 1081 to the motherboard 1070, the main CPU 1071 of the motherboard 1070 is activated, and power is supplied to the gaming board 1050 via the PCI bus to activate the CPU 1051.

The door PCB 1090 and the main body PCB 1110 are connected to input devices such as switches and sensors and peripheral devices whose operations are controlled by the main CPU 1071.
A control panel 1030, a reverter 1091, a coin counter 1092C, and a cold cathode tube 1093 are connected to the door PCB 1090.

  The control panel 1030 is provided with a spin switch 1031S, a change switch 1032S, a CASHOUT switch 1033S, a 1-BET switch 1034S, and a maximum BET switch 1035S corresponding to the above-described buttons. Each switch detects that the corresponding button has been pressed by the player, and outputs a signal to the main CPU 1071.

  The coin counter 1092C selects whether or not the coin inserted in the coin receiving slot 1036 is appropriate in material and shape, and outputs a signal to the main CPU 1071 when an appropriate coin is detected. Further, the coins that are not appropriate are discharged from the coin payout exit 1015A.

  The reverter 1091 operates based on a control signal output from the main CPU 1071, and distributes appropriate coins selected by the coin counter 1092C to a hopper 1113 or a cash box (not shown). When the hopper 1113 is not filled with coins, the hopper 1113 is sorted. When the hopper 1113 is filled with coins, the hopper 1113 is sorted to a cash box.

  The cold cathode tube 1093 functions as a backlight installed on the back side of the upper image display panel 1131 and the lower image display panel 1141, and lights up based on a control signal output from the main CPU 1071.

  Connected to the main body PCB 1110 are a lamp 1111, a speaker 1112, a hopper 1113, a coin detection unit 1113 S, a touch panel 1114, a bill validator 1115, a graphic board 1130, a ticket printer 1171, a card reader 1172, a key switch 1173 S and a data display 1174. ing.

  The lamp 1111 is turned on based on a control signal output from the main CPU 1071. The speaker 1112 outputs sound such as BGM based on a control signal output from the main CPU 1071.

  The hopper 1113 operates based on a control signal output from the main CPU 1071, and pays out a designated payout number of coins from the coin payout exit 1015A to the coin tray 1015. The coin detection unit 1113S detects coins paid out by the hopper 1113 and outputs a signal to the main CPU 1071.

  The touch panel 1114 detects a position touched by a player's finger or the like on the lower image display panel, and outputs a signal corresponding to the detected position to the main CPU 1071. When the banknote discriminator 1115 receives an appropriate banknote, it outputs a signal corresponding to the amount of the banknote to the main CPU 1071.

  The graphic board 1130 controls display of images performed by the upper image display panel 1131 and the lower image display panel 1141 based on a control signal output from the main CPU 1071. In the symbol display area 1004 of the lower image display panel 1141, five video reels 1003 are displayed, and a symbol row scrolling and stopping operation of each video reel 1003 is displayed. The graphic board 1130 includes a VDP that generates image data, a video RAM that stores image data generated by the VDP, and the like. In the credit amount display area 1142 of the lower image display panel 1141, the credit amount stored in the RAM 1073 is displayed. In the payout number display area 1143 of the lower image display panel 1141, the number of coins paid out is displayed.

  The graphic board 1130 includes a VDP (Video Display Processor) that generates image data based on a control signal output from the main CPU 1071, a video RAM that temporarily stores image data generated by the VDP, and the like. ing. Note that image data used when generating image data by VDP is included in the game program read from the memory card 1054 and stored in the RAM 1073.

  Based on the control signal output from the main CPU 1071, the ticket printer 1171 prints on the ticket a bar code in which data such as the number of credits, date and time, and identification number of the gaming machine 1001 stored in the RAM 1073 are encoded. A ticket with code 1175 is output.

  The card reader 1172 reads data stored in the card inserted in the card slot 1176 and transmits it to the main CPU 1071 or writes data based on a control signal from the main CPU 1071. The data stored in the card includes player identification information.

  The key switch 1173S is provided on the keypad 1173, and outputs a predetermined signal to the main CPU 1071 when the keypad 1173 is operated by the player.

  The data display 1174 displays data read by the card reader 1172 and data input by the player via the keypad 1173 based on a control signal output from the main CPU 1071.

FIG. 4 is a block diagram showing the internal configuration of the IC card server shown in FIG.
The IC card server 2050 includes a control unit 2052, a hard disk 2055, and a communication I / F 2057. The control unit 2052 includes a CPU 2053 and a memory 2054. The hard disk 2055 stores various programs and data, and the control unit 2052 reads and executes these programs and performs various processes. The hard disk 2055 stores a sales related database 2056.
In the sales related database 2056, for example, consumption amount data or sales amount data, reception time data, player identification information, gaming machine unit identification information, a gaming flag, and the like are stored in association with each other. The hard disk 2055 of the IC card server 2050 may further store data relating to casino credits or data relating to member points in association with player identification information.
The data storage means further stores the usage amount data output from the usage amount data output means in association with the reception time data relating to the data reception time, the player identification information, and the gaming machine unit identification information.

FIG. 5 is a block diagram showing an internal configuration of the hall conserver shown in FIG.
The hall conserver 2060 includes a control unit 2062, a hard disk 2065, and a communication I / F 2067. The control unit 2062 includes a CPU 2063 and a memory 2064. The hard disk 2065 stores various programs and data, and the control unit 2062 reads and executes these programs to perform various processes.

The hard disk 2065 stores a game situation database 2066. In the game situation database 2066, for example, data output from the gaming machine 1001 such as consumption number data, payout number data, game number data, winning number data, game information data, processed data, reception time data, Player identification information, gaming machine unit identification information, in-game flags, and event flags are stored in association with each other. Further, in the game situation database, for example, model data, format data, island identification information, a new model flag, an event flag, and the like are stored in association with the gaming machine unit identification information.
Further, the hard disk 2065 stores satisfaction determination data, customer life cycle determination data, and gaming machine life cycle determination data.
The data storage means includes the consumption time data output from the consumption number data output means and the payout number data output from the payout number data output means, the reception time data relating to the data reception time, the player identification information, and the game It is stored in association with the machine unit identification information.

  The hard disk 2065 stores a correlation database. In the correlation database, (a) game time per game machine (one player) and (a ′) player visit frequency are stored as player-side time-related data. As data, (b) changes in balance over time, (b ') consumption per visit is stored, and game store side time-related data includes (c) gaming machine operating time, (c') gaming machine The occupancy rate is stored, and (d) the profit on the store side by the gaming machine and (d ′) the gross profit by the gaming machine are stored as the game store side balance-related data. These data are stored in association with the gaming machine unit identification information.

Further, the hard disk 2065 stores a determination result database. In the determination result database, data indicating the satisfaction level of the player and the game store regarding the gaming machine, data relating to the player life cycle, and data relating to the gaming machine life cycle are stored. These data are stored in association with the gaming machine unit identification information.
In addition, when the optimum sales strategy determination process described later indicates advice such as, for example, removal of a machine, determination of the optimum sales rate, and optimization of the ratio of the number of installations in the store, data relating to advice is stored. The data is also stored in association with the gaming machine unit identification information. The hard disk 2065 functions as data storage means. The control unit 2062 functions as an analysis processing unit.

FIG. 6 is a block diagram showing an internal configuration of the member management server shown in FIG.
The member management server 2070 includes a control unit 2072, a hard disk 2075, and a communication I / F 2077. The control unit 2072 includes a CPU 2073 and a memory 2074. The hard disk 2075 stores various programs and data, and the control unit 2072 reads and executes these programs and performs various processes.

The hard disk 2075 stores a member management database 2076. In the member management database 2076, for example, player identification information, customer demographic data, member name, region, gender, age, occupation, and other player data are stored in association with each other. Further, the member management database 2076 stores the average use time, average game time, average store visit frequency, average loss amount, etc. of the player assigned with the player identification information in association with the player identification information.
The data storage means further stores player data relating to the player to which the player identification information is assigned in association with the player identification information. Further, the data storage means stores the player identification data in association with the player identification information indicating which of the customer segments to which the player to which the player identification information is assigned corresponds is divided.

FIG. 7 is an explanatory diagram showing an example of a game situation database stored in the hall conserver shown in FIG.
In the game situation database, for example, consumption number data, payout number data, game start data, settlement data, reception time data, player identification information, gaming machine unit identification information, in-game flag, gaming time data, etc. are associated with each other. Stored. Various data transmitted from the gaming machine 1001 to the hall control server 2060 are stored in the game situation database.

FIG. 8 is an explanatory diagram showing an example of a correlation database stored in the hall conserver shown in FIG.
The correlation database stores data obtained by processing the data stored in the game situation database. The game situation database includes a database for calculating satisfaction, a database for evaluating a player life cycle, and a database for evaluating a gaming machine life cycle.
FIG. 8A is a database for calculating satisfaction. In the database for calculating the degree of satisfaction, in correspondence with the gaming machine unit identification information, for each date, (a) game time per visit to one player, (b) balance of payment per visit Changes, (c) operating hours of gaming machines, (d) store-side profits from gaming machines are stored. That is, based on the data stored in the gaming situation database shown in FIG. 7, the control unit 2062 generates data relating to (a) to (d) and stores the data in the database for calculating satisfaction. This process corresponds to the process (A).
FIG. 8B is a database for evaluating the player life cycle. In the database for evaluating the player life cycle, (a ′) store visit frequency and (b ′) store consumption per store are stored in association with the player identification information. That is, based on the data stored in the game situation database shown in FIG. 7, the control unit 2062 generates data related to (a ′) and (b ′), and stores it in the database for evaluating the player life cycle. Remember. This process corresponds to process (D).
FIG. 8C is a database for evaluating the gaming machine life cycle. It is a database for evaluation of the gaming machine life cycle. In the database for evaluating the gaming machine life cycle, (c ′) operating rate and (d ′) gross profit are stored in association with the gaming machine unit identification information. That is, based on the data stored in the gaming situation database shown in FIG. 7, the control unit 2062 generates data related to (c ′) and (d ′), and stores it in the database for evaluating the gaming machine life cycle. Remember. This process corresponds to process (I).

FIG. 9 is an explanatory diagram showing an example of a determination result database stored in the hall conserver shown in FIG.
The determination result database stores data obtained by processing the data stored in the correlation database. The determination result database includes a database relating to satisfaction, a database relating to player life cycle evaluation points, and a database relating to gaming machine life cycle evaluation points.
FIG. 9A shows a database relating to satisfaction. In the database regarding satisfaction, the satisfaction of the player and the satisfaction of the game store are stored for each date in association with the gaming machine unit identification information.
FIG. 9B is a database relating to the player life cycle evaluation points. In the database relating to the player life cycle evaluation points, store visit frequencies and consumption amounts that are the coordinates of the player life cycle evaluation points are stored for each date in association with the player identification information.
FIG. 9C is a database relating to the gaming machine life cycle evaluation points. In the database relating to the gaming machine life cycle evaluation points, the operating rate and the gross profit that are the coordinates of the gaming machine life cycle evaluation points are stored for each date in association with the gaming machine unit identification information.

Next, satisfaction, a player life cycle, and a gaming machine life cycle will be described.
FIG. 10 is a diagram showing the relationship between the satisfaction level of the player and the satisfaction level of the game store.
In the figure, the vertical axis indicates the satisfaction level of the game store, and the horizontal axis indicates the satisfaction level of the player. In FIG. 10, the satisfaction level of the player and the satisfaction level of the game store are represented by deviation values. The average value of the satisfaction level of the player and the game store is 50.
On this plane, the points (hereinafter referred to as satisfaction evaluation points) with the coordinates of the satisfaction of the game shop and the satisfaction of the player with respect to the gaming machine are plotted. An asterisk indicates a satisfaction rating score for one gaming machine.
Therefore, in FIG. 10, satisfaction evaluation points for 11 gaming machines are plotted.

The plane shown in FIG. 10 is classified into four areas based on the average value.
Area A is an area where the satisfaction of the game store is high and the satisfaction of the player is low.
Area B is an area where the degree of satisfaction of the game shop is high and the degree of satisfaction of the player is also high.
Area C is an area where the satisfaction of the game store is low and the satisfaction of the player is high.
Area D is an area where the degree of satisfaction of the game shop is low and the degree of satisfaction of the player is low.

As described above, according to the relationship between the satisfaction level of the player and the satisfaction level of the store, which has been conventionally considered to be common sense, the satisfaction level of the player and the satisfaction level of the gaming store depend on the balance of payment. It becomes a trade-off relationship.
On the other hand, in the present invention, a more realistic analysis is performed on the satisfaction level of the player and the satisfaction level of the game store. In the present invention, at least the following four elements are used for the satisfaction analysis.
(A) Game period per game for each player in a gaming machine unit (b) Temporal change in the balance of the player during the game period (c) Operating time of the gaming machine unit (d) Store side by gaming machine unit Profit of (a) and (b) are used for analysis of a player's satisfaction. (C) and (d) are used for the analysis of the satisfaction level of the amusement store.

(A) Each player's game period in a gaming machine unit When a gaming period in a gaming machine unit is long, it is highly likely that the player is enjoying a game in that gaming machine. This is because if it is not interesting, there is a high possibility that a game will be played on another gaming machine. That is, even if some loss has occurred in the player, it is considered that the player is satisfied with the current gaming machine because the player has not moved to another gaming machine. Therefore, in the present invention, the data relating to (a) is used for calculating the satisfaction level of the player.

(B) Temporal change of the player's balance over the game period The balance amount itself affects the player's satisfaction as shown by the trade-off relationship described above. However, in the present invention, the balance of the balance is weighted so that the balance of the second half of the game period has a greater influence on the player's satisfaction than the balance of the first half of the game period. The player's satisfaction is calculated.
In the present invention, attention is paid to the timing when the player stops playing. That is, the timing when the player stops the game is as follows: I have lost my money. 2. Won big (bonus was given); It is 3 patterns that a gaming machine is not interesting.
1. If the money is lost, there is a high possibility that a loss has occurred at least in the second half of the gaming period, and there is a possibility that the gaming machine was not satisfied. Of course, if the game time is long, even if the money is lost, there is a possibility that the game machine is satisfied. Therefore, in the present invention, not only (b) but also (a) is used to calculate the player's satisfaction.
2. A big win means that there is a high possibility that a profit has been produced at least in the second half of the gaming period, and there is a high possibility that the gaming machine is satisfied.
3. If the gaming machine is not interesting, there is a high possibility that at least the second half of the gaming machine was not profitable, and there was a possibility that the gaming machine was not satisfied.

  The weighting method described above is not particularly limited, and for example, the following method can be used.

(Weighting method 1)
Of the continuous fluctuation trend periods included in the game period, the later the balance in the continuous fluctuation trend period, the greater the impact on the player's satisfaction.
Generally, even if the absolute value of the balance of the last trend trend continuous period in the game period is the same as the balance of the last trend trend continuous period, the last trend trend consecutive period If the balance of payment is positive and the balance of the last fluctuation trend continuous period is negative, it is easy for the player to feel lost. Conversely, if the balance of the last trend trend continuous period is negative and the balance of the last trend trend continuous period is positive, it is easy for the player to feel that he has gained (no loss). .
Therefore, among the continuous trend trend periods included in the game period, the balance of the trend trend continuous period that occurred later has a greater impact on the player's satisfaction. It is possible to calculate the satisfaction level of the player according to the above.

(Weighting method 2)
The greater the number of consecutive occurrences of the fluctuation trend continuous period having the same fluctuation tendency as the last occurrence of the fluctuation trend continuous period, the greater the influence on the player's satisfaction.
If the balance of the fluctuation trend continuous period is positive or negative with a probability of 1/2, the probability that the fluctuation trend continuous period with the positive or negative balance will occur N times is (1/2) ^N . Occurrence of a continuous trending period with the same trend is rare. Therefore, the greater the number of consecutive occurrences, the greater the psychological impact on the player.
Therefore, the larger the number of consecutive occurrences of the fluctuation trend continuous period that has the same fluctuation tendency as the last occurrence of the fluctuation trend continuous period, the greater the influence on the player's satisfaction, and by weighting the data Thus, the player's satisfaction level that is more realistic can be calculated.

(Weighting method 3)
The larger the absolute value of the balance of the last fluctuation trend continuous period in the game period, the greater the influence on the player's satisfaction.
The player stops the game in an attempt to stop the game. That is, there is a high possibility that the last fluctuation trend continuous period has caused the player to decide to stop the game, and the balance of the last fluctuation trend continuous period has a great impact on the player's psychology.
Therefore, the larger the absolute value of the balance of the last fluctuation trend continuous period in the game period, the greater the effect on the player's satisfaction, and the more realistic player by weighting the data Can be calculated. If the balance is positive, it has a positive impact on the player's satisfaction. If the balance is negative, it has a negative impact on the player's satisfaction.

(C) Operating time of the gaming machine unit When the operating time of the gaming machine unit is long, the gaming machine unit is likely to contribute to attracting customers regardless of the amount of profit. Therefore, in the present invention, the data relating to (c) is used for calculating the satisfaction of the game shop.

(D) Store-side profit from gaming machine unit The store-side profit itself affects the satisfaction level of the game shop as shown by the trade-off relationship described above. , Used to calculate the satisfaction of the amusement store.

  FIG. 10 shows an example of the result of calculating the satisfaction degree between the player and the game store using the data on (a) to (d). Many satisfaction evaluation points are unevenly distributed in area A and area C. The area Sc is an area where the satisfaction evaluation point of the gaming machine unit that follows the trade-off relationship is easily located. However, the satisfaction score of one gaming machine unit is not located in the area Sc but is located in the area Sp. The area Sp is an area where the degree of satisfaction between the player and the game store is high.

As described above, according to the present invention, the satisfaction level between the player and the game store is calculated based on the data related to (a) to (d), so that the player deviates from the trade-off relationship described above. It is possible to extract gaming machine units having a high degree of satisfaction with the game shop.
According to the present invention, for example, the installation balance of gaming machine units in a gaming store can be improved as follows.

FIG. 11A shows the distribution of satisfaction evaluation points before improvement at the amusement store.
The black circle mark, x mark, black triangle mark, and star mark indicate the model of the gaming machine unit. According to FIG. 11 (a), in the gaming machine unit indicated by the black circle, the degree of satisfaction between the player and the game shop is high. In the gaming machine units marked with ×, the degree of satisfaction of the game shop is low. In the gaming machine unit indicated by the black triangle, the satisfaction level of the player is low.

  Because there is room for improvement in the gaming machine unit marked with × and the gaming machine unit marked with a black triangle, this gaming store removed the gaming machine unit marked with a black triangle and the gaming machine unit marked with a black triangle. . Instead of these gaming machine units, we introduced a white square marked gaming machine unit and a black square marked gaming machine unit.

FIG. 11B shows a distribution of satisfaction evaluation points after improvement at the amusement store.
The degree of satisfaction of the player and the game store regarding the newly introduced white square mark gaming machine unit and the black square mark gaming machine unit is higher than that of the previously installed gaming machine unit. Overall, the satisfaction score in FIG. 11B is located at the upper right of the satisfaction score in FIG.
Thus, in the present invention, for example, by replacing a low-satisfaction type gaming machine unit with another type of gaming machine unit, the gaming machine unit with high satisfaction of the player and gaming store as a whole store is obtained. Can be increased. The improvement measures are not limited to this example. As other improvement measures, for example, a change in a division number or a set value, a change in the number of installed units for each model, and the like can be given.

FIG. 12 is a diagram showing a player's life cycle and its pattern.
In the figure, the vertical axis indicates the frequency of player visits, and the horizontal axis indicates the amount of money consumed per visit to the player. In FIG. 12, the frequency of player visits and the amount of money consumed per visit by the player are represented by deviation values. The average value of the player visit frequency and the amount of money consumed per visit to the player is 50.
On this plane, points (player life cycle evaluation points) are plotted with the coordinates of the visit frequency of the player and the amount of money consumed per visit.

The plane shown in FIG. 12 is classified into four groups based on the average value.
Group A represents a group of new customers. Generally, new customers tend to visit the store frequently and consume less money.
Group B represents a group of fixed customers. Generally, fixed customers tend to visit the store frequently and consume a large amount of money.
Group C indicates a group of unsatisfied customers. Generally, unsatisfied customers tend to have a low visit frequency and a large consumption amount.
Group D indicates a group of leaving customers. Generally, leaving customers tend to have a low visit frequency and a small consumption amount.

In this embodiment, for each player, the player life cycle evaluation points are plotted based on (a ′) store visit frequency and (b ′) data on the amount of money consumed per visit, thereby allowing the player to The group to which the member belongs is determined. Further, in the present embodiment, the trajectory of the player life cycle evaluation points is shown by plotting the player life cycle evaluation points over time. Thereby, the change of the group to which the player belongs is determined.
For example, patterns 1 to 4 shown in FIG.
Pattern 1 is a pattern in which the store visit frequency is high, but the consumption amount gradually decreases. In the case of Pattern 1, as the psychology of the customer, it is assumed that the attractiveness of the model of the gaming machine unit is lowered.
Pattern 2 is a pattern that consumes a large amount of money but the store visit frequency decreases. In the case of the pattern 2, the outflow to other game stores is assumed as a customer's psychology.
Pattern 3 is a pattern in which both the consumption amount and the store visit frequency decrease. In the case of Pattern 3, as the customer's psychology, a decrease in trust in the game store is assumed.
Pattern 4 is a pattern in which the consumption amount is small and the store visit frequency decreases. In the case of the pattern 4, it is assumed that the attractiveness of the amusement shop is lowered as the psychology of the customer.

In the present embodiment, data indicating advice is associated with each pattern. A change pattern of a player's group is determined, data indicating advice associated with the pattern is extracted, and an image indicating advice is displayed based on the data.
Examples of the advice include the following examples.
The advice associated with the pattern 1 includes replacement of a gaming machine unit or change of the number of arrangements for improving the attractiveness of the model of the gaming machine unit.
The advice associated with the pattern 2 includes holding an event for increasing the number of customers at the amusement store.
Examples of the advice associated with the pattern 3 include a setting change of the quotient for restoring the trust to the game shop.
Examples of the advice associated with the pattern 4 include replacement of a gaming machine unit or change of the number of arrangements for increasing the attractiveness of a game shop, holding of an event, setting change of a quotient, and the like.

FIGS. 13A and 13B are diagrams showing changes in a player's life cycle. The arrows with white circles in the figure indicate the transition history of the player life cycle evaluation points.
In FIG. 13A, a group of three players belonging to group A has moved to group B. A group of nine players belonging to group B has moved to group C. A group of two players belonging to group C has moved to group D. The movement of the group of nine players corresponds to pattern 2. Therefore, in the present embodiment, as an advice, the holding of an event for increasing the number of customers at the amusement store is displayed.

  FIG. 13B shows a change in the player's life cycle after taking measures based on the advice. In FIG. 13B, the entire player group is moving toward the group B. As a result, it can be seen that the measures based on the advice were successful.

FIG. 14 is a diagram showing a life cycle of a gaming machine and its pattern.
In the figure, the vertical axis indicates the operating rate of the gaming machine, and the horizontal axis indicates the gross profit by the gaming machine. In FIG. 14, the operating rate of the gaming machine and the gross profit due to the gaming machine are represented by deviation values. The operating rate of gaming machines and the average value of gross profits from gaming machines are 50.
On this plane, a point (game machine life cycle evaluation point) as a coordinate between the operating rate and the gross profit of the gaming machine is plotted.

The plane shown in FIG. 14 is classified into four groups based on the average value.
Group A shows a new group. In general, new vehicles tend to have high utilization rates and low gross margins.
Group B indicates a group of main models. In general, main models tend to have a high operating rate and a high gross margin.
Group C indicates a group with a decline in popularity. In general, models that have become less popular tend to have low operating rates and high gross margins.
Group D indicates an unpopular group. In general, unpopular models tend to have low availability and low gross margin.

In this embodiment, for each gaming machine, the gaming machine life cycle evaluation points are plotted based on (c ′) utilization rate and (d ′) gross profit data, thereby determining the group to which the gaming machine belongs. To do. Further, in the present embodiment, the trajectory of the gaming machine life cycle evaluation point is shown by plotting the gaming machine life cycle evaluation point with time. Thereby, the change of the group to which the gaming machine belongs is determined.
For example, there are patterns 1 to 5 shown in FIG.
Pattern 1 is a pattern in which the operating rate is maintained high, but the gross profit decreases.
Pattern 2 is a pattern in which the operating rate decreases while the gross profit is maintained.
Pattern 3 is a pattern in which the operating rate has remained low and the gross profit has been decreasing.
Pattern 4 is a pattern in which the operating rate decreases and the gross profit increases.
Pattern 5 is a pattern in which the gross profit has been low and the operating rate is decreasing.

In the present embodiment, data indicating advice is associated with each pattern. A change pattern of a player's group is determined, data indicating advice associated with the pattern is extracted, and an image indicating advice is displayed based on the data.
Examples of the advice include the following examples.
Examples of advice associated with pattern 1 include a review of the divisor.
Examples of advice associated with pattern 2 include a review of the divisor.
As advice associated with pattern 3, consideration of machine removal or the like can be given.
The advice associated with the pattern 4 includes a review of the division number.
The advice associated with the pattern 5 includes examination of machine removal.

FIGS. 15A and 15B are diagrams showing changes in the life cycle of the gaming machine. The arrows with marks in the figure indicate the transition history of the gaming machine life cycle evaluation points. The type of mark corresponds to the model of the gaming machine unit.
In FIG. 15A, eight gaming machine life cycle evaluation points indicated by black circles belong to group B. Nine gaming machine life cycle evaluation points marked with x have moved from group B to group D. Eight game machine life cycle evaluation points have moved from Group B to Group C. Five black triangle mark machine life cycle evaluation points have moved from group C to group D.
The movement of the lifecycle evaluation point of the star machine corresponds to Pattern 2. The movement of the gaming machine life cycle evaluation point indicated by the black triangle corresponds to Pattern 3. Therefore, in the present embodiment, as the advice, the review of the divisor and the examination of the machine removal are displayed.

  FIG. 15B shows a change in the player's life cycle after taking measures based on the advice. The black triangle mark gaming machine unit and the x mark gaming machine unit have been removed, and a white square mark gaming machine unit and a black square mark gaming machine unit have been newly introduced. The white square mark, black square mark, and black circle mark gaming machine units are located in the group B, and the star marked gaming machine units are moving toward the group B. As a result, it can be seen that the measures based on the advice were successful.

FIG. 16 is a flowchart showing satisfaction calculation processing executed in the hall conserver shown in FIG.
The control unit 2062 of the hall conserver 2060 uses the data stored in the game situation database 2066 stored in the hard disk 2065 to correct the balance based on the change over time of the balance (step S1101).

Here, the balance correction will be described.
FIG. 17 is a graph illustrating weighting in the satisfaction degree calculation process.
The balance before correction shown in FIG. 17 shows the same tendency as the slump graph SG in FIG. The fluctuation trend continuous periods CP _{1 to} CP ₅ included in the slump graph SG of FIG. 65B are also included in FIG. The fluctuation trend continuous periods CP _{1 to} CP ₅ are sequentially positive, positive, negative, positive, and positive.

In the present embodiment, three types of corrections (correction 1 to correction 3) are performed on the pre-correction balance shown in FIG.
The correction 1 is weighting so that the balance of the second half of the game period has a greater influence on the player's satisfaction than the balance of the first half of the game period. In this embodiment, the following equation (1) is corrected for the first half of the balance, and the following equation (2) is corrected for the second half of the balance.
(The balance of the first half) x (1-α) (1)
(The balance of the latter half) x (1 + α) (2)
However, α is a positive number less than 1.
As a result, the balance becomes correction 1 (white square marks in the figure) shown in FIG.

The correction 2 is weighting so that the influence on the player's satisfaction becomes larger as the balance in the continuous trend trend period included in the game trend period included in the game period increases. In the present embodiment, the following equation (3) is corrected for the balance of each fluctuation trend continuous period.
(Balance of nth fluctuation trend continuous period) x <1+ (n / N)> (3)
However, N is the total number of fluctuation trend continuous periods included in the game period, and n is a natural number equal to or less than N.
As a result, the balance becomes correction 2 (black triangles in the figure) shown in FIG.

The correction 3 is a weighting for increasing the influence on the player's satisfaction as the number of consecutive occurrences of the fluctuation trend continuous period having the same fluctuation tendency as the last occurrence of the fluctuation trend continuous period increases. is there. In the present embodiment, among the fluctuation trend continuous periods having the same fluctuation tendency as the last fluctuation trend continuous period, the following (4) is provided for the balance of the fluctuation trend continuous period generated continuously with the last fluctuation trend continuous period. Correct the equation.
(Balance of m-th fluctuation trend continuous period) x m (4)
However, m is a natural number.
As a result, the balance is corrected 3 (in the figure, x) shown in FIG.

  As described above, according to the present embodiment, as shown in FIG. 17, by performing corrections 1 to 3, the proportion of the balance in the latter half of the entire balance increases.

  Next, the control unit 2062 of the hall conserver 2060 calculates the satisfaction level of the player based on (a) a game period per game and (b) a corrected balance (step S1102). The method for calculating the satisfaction level of the player is as described above. The control unit 2062 stores the calculated satisfaction level of the player in the hard disk 2065. Step S1102 corresponds to process (B).

  Next, the control unit 2062 of the hall conserver 2060 calculates the satisfaction level of the amusement store based on (c) the operating time of the gaming machine 1001 and (d) the profit on the store side by the gaming machine 1001 (step S1103). . The method for calculating the satisfaction of the amusement store is as described above. The control unit 2062 stores the calculated satisfaction degree of the game store in the hard disk 2065, and ends this subroutine. Step S1103 corresponds to process (C).

FIG. 18 is a flowchart showing a player life cycle determination process executed in the hall conserver shown in FIG.
The control unit 2062 of the hall conserver 2060 plots the player life cycle evaluation score based on (a ′) the visit frequency of the player and (b ′) the consumption amount (step S1111). This characterizes the player's group (see FIG. 12). In other words, the player is classified into any group of a new customer, a fixed customer, a dissatisfied customer, and a leaving customer. Step S1111 corresponds to process (E). Next, the control unit 2062 analyzes the change pattern of the player life cycle evaluation points (step S1112), and ends this subroutine. Step S1112 corresponds to process (F). The player life cycle evaluation score, the affiliation group, and the change pattern thereof are stored in the determination result database (see FIG. 9B).

FIG. 19 is a flowchart showing a gaming machine life cycle determination process executed in the hall conserver shown in FIG.
The control unit 2062 of the hall conserver 2060 plots the gaming machine life cycle evaluation score based on (c ′) the operating rate of the gaming machine 1001 and (d ′) the gross profit of the gaming machine 1001 (step S1121). Thereby, the group to which the gaming machine belongs (see FIG. 14) is specified. In other words, the gaming machines are classified into one of a new machine group, a main model group, a popularity decline group, and an unpopular group. Step S1121 corresponds to process (J).
Next, the control unit 2062 analyzes the change pattern of the gaming machine life cycle evaluation points (step S1122), and ends this subroutine. Step S1122 corresponds to process (K). The gaming machine life cycle evaluation points, affiliation groups, and their change patterns are stored in a determination result database (see FIG. 9C).

FIG. 20 is a flowchart showing the optimum business strategy determination process executed in the hall conserver shown in FIG.
Based on the satisfaction determination data stored in the hard disk 2065, the control unit 2062 of the hall conserver 2060 outputs advice according to the satisfaction evaluation score (step S1131).
In the satisfaction determination data, the numerical value range of the player's satisfaction (for example, 0 to less than 10, 10 to less than 20, etc.) and the numerical value range of the satisfaction of the game store (for example, 0 to less than 10, 10 to less than 20 Etc.) is associated with advice data. Examples of the content of advice include removal of a machine, change of a set value, change of the number of installed units, and the like. The advice may be qualitative content or may include specific numerical values.
Next, the control unit 2062 outputs advice corresponding to the change pattern of the player's belonging group based on the customer life cycle determination data (step S1132).
In the customer life cycle determination data, a change pattern of a player's group and data indicating advice are associated with each other. Since the advice has already been explained, explanation here is omitted. Step S1132 corresponds to process (G) and process (H).
Next, the control unit 2062 outputs advice corresponding to the change pattern of the group to which the gaming machine belongs based on the gaming machine life cycle discrimination data (step S1133), and ends this subroutine. Step S1133 corresponds to process (L) and process (M).
In the game machine life cycle discrimination data, a change pattern of a group to which a gaming machine belongs is associated with data indicating advice. Since the advice has already been explained, explanation here is omitted.

  In the above-described embodiment, the case where the standard deviation (deviation value) is used to evaluate the satisfaction, the player life cycle, and the gaming machine life cycle has been described. However, the present invention is not limited to this example. Absent. The above-described satisfaction, player life cycle, and gaming machine life cycle can also be applied to the embodiments described below.

(Game information integration system)
FIG. 21 is a functional flowchart showing an outline of the game information integration system.
The gaming information integration system IS includes a plurality of gaming machine units 1, an employee management server 40, an IC card server 50, a hall control server 60, a member management server 70, a POS server 80, and a number lamp display server 90. And a plurality of game information display devices 91 for each gaming machine.

  The plurality of gaming machine units 1 includes a pachinko gaming apparatus 10, a sand apparatus 20, and an individual counting apparatus 30. In other words, the sand device 20 is installed for each pachinko gaming device 10 (game machine), and the individual counting device 30 is installed for each pachinko gaming device 10 (game machine).

  Examples of the data output from the gaming machine unit 1 include data indicating the number of out balls, data indicating the number of safe balls, data indicating the occurrence of a special prize, data indicating a start, and the like. In the game information integration system IS, data indicating the number of balls lent out output from the sand device 20 is used as data indicating the number of out balls, and the count value output from the individual counting device 30 as data indicating the number of safe balls. The data indicating is used. Data indicating the occurrence of the special prize and data indicating the start are output from the pachinko gaming machine 10. The sand device 20 can read player identification information from an IC card (not shown) owned by the player.

  However, in the present invention, the gaming machine unit 1 is not limited to this example as long as it includes at least a gaming machine. The gaming machine is not particularly limited, and examples thereof include a pachinko gaming machine, a pachislot gaming machine, a slot machine, and a gaming machine.

  Reading of the player identification information in the sand device 20 is not necessarily performed via the IC card. The medium for storing the player identification information is not particularly limited. Further, the player identification information is not necessarily recognized by the player. For example, when a new IC card is provided from a sand device to a player, the IC card stores identification information of the IC card itself, and the identification information of the IC card itself is not recognized by the player. However, the game information integration system IS identifies the player using the medium identification information itself. In such a case, the medium identification information functions as player identification information.

  The player identification information is not limited to medium identification information. The gaming machine unit 1 may be configured such that a password is input by a player. In this case, the password functions as player identification information. A face authentication system can also be used. The face authentication system is superior to other player identification information in that the player can be identified without requiring the cooperation of the player. In this case, data obtained by imaging the player's face or data obtained by processing the data functions as player identification information.

  The employee management server 40 is a server that manages an employee manager, and is capable of wireless communication with a portable terminal 41 owned by the employee manager. The mobile terminal 41 is not particularly limited, and examples thereof include a mobile terminal equipped with a touch panel (for example, iPhone (trademark)). The wireless communication method is not particularly limited, and examples thereof include Wi-Fi. Analysis result data obtained by the game information integration system IS is distributed from the employee management server 40 to each mobile terminal 41. In the employee management server 41, each employee manager or each job title In addition to setting the information access authority, the importance level can be set for each distribution information. For example, a higher access authority is set in this order for each of the owner, headquarter staff, store manager, manager, and chief, and the higher the confidentiality of the information, the higher the access authority is set for the portable terminal 41 that has been set. You may decide not to transmit.

  The IC card server 50 stores data relating to the usage amount and data relating to the sales amount in association with reception time data, player identification information, and gaming machine unit identification information. The data relating to the amount of money used and the data relating to the sales amount are generated based on the data indicating the number of out balls and the data indicating the safe balls output from the gaming machine unit 1. In addition, the IC card server stores data indicating the number of stored balls (or stored medals) of the player to which the player identification information is assigned in association with the player identification information.

The hall con server 60 corresponds to the reception time data, the player identification information, and the gaming machine unit identification information, the data indicating the number of out balls, the data indicating the number of safe balls, the data indicating the number of special prizes, and the data indicating the number of start times. Add and remember. The hall conserver 60 stores data indicating the game time in association with the player identification information and the gaming machine unit identification information.
The gaming time is based on the data transmitted from the gaming machine unit 1, for example, the time when the reception of data from the gaming machine unit 1 is started and the time when the reception of data from the gaming machine unit 1 is completed. Generated from time and. In this way, in the game information integration system IS, information such as the number of balls that are in operation, that is, that the customer is playing on the game table, is output from the gaming machine unit 1 to the hall conserver 60.

  The member management server (cumulative) 70 stores data relating to the player such as the member name, region, gender, age, and occupation of each player in association with the player identification information. The member management server 70 stores customer demographic data for each player identification information. As customer segments, for example, fixed customers (mania), current customers (travelers), beginners (beginners) and the like are set. The player identification information and player data associated with customer segment data indicating fixed customers are stored separately from the player identification information and player data associated with other customer segment data.

  The POS server 80 is communicably connected to the member management server 70, and stores data relating to the number of prizes in association with player identification information. The data relating to the number of prizes is not limited to data that is automatically or manually input inside the amusement store, but may be data that is automatically or manually input outside the amusement store.

  The number lamp display server 90 performs display control on the game information display device 91 for each gaming machine that functions as a number lamp display. A gaming information display device 91 for each gaming machine is installed above the gaming machine unit 1, displays a dollar box image, and at a predetermined timing (for example, timing when an instruction to display the gaming information is input). The game information regarding the other gaming machine units 1 is displayed. Among data generated by the game information integration system IS, for example, predetermined game information (for example, game information that can be disclosed to the player) is displayed on the game information display device 91 for each gaming machine. You may decide.

  Next, processing executed in the game information integration system IS will be described with reference to FIG. Here, a case where the hall conserver 60 executes the above process will be described. However, in the present invention, the execution subject of each process is not limited to the hall control server 60, but other devices (for example, employee management server 40, IC card server 50, member management server 70, POS server 80, number lamp) Any one of the display server 90 and the like) may be performed. In addition, any two or more devices of the employee management server 40, the IC card server 50, the hall control server 60, the member management server 70, the POS server 80, and the number lamp display server 90 cooperate or share, Processing may be performed.

  The processing in the gaming information integration system includes operation analysis processing (popularity) in addition to processing (data storage / analysis processing) for storing the data from the gaming machine unit 1 described above or data obtained by analyzing the data in the servers 40 to 90. Stand analysis) A1 to A9, optimum sales strategy determination processing B1 to B7, and processing C1 to C5 related to optimization of the new model installation status. In the data storage / analysis processing, data storage in each of the servers 40 to 90 and analysis processing for obtaining data used in downstream operation analysis processing and optimum sales strategy determination processing are performed. In the operation analysis processing, “customer” analysis, “machine” analysis, and “sales” analysis are performed, and further, a correlation analysis of three elements “customer”, “machine”, and “sales” is performed. In the optimal sales strategy determination process, the current sales strategy is determined, and the optimal (target) sales strategy can be formulated and drafted based on the determination result. In this way, in the game information integration system IS, data analysis, three-element correlation analysis, and analysis result determination are sequentially performed.

  In the gaming information integration system IS, unless otherwise specified in the present specification, data analysis is performed in a predetermined reference unit (for example, a gaming machine, a gaming machine model, a gaming machine type, a gaming machine, It can be performed based on any of the following: (island island, amusement shop, casino, etc.). Of course, the present invention is not limited to this example. The unit time used as a reference for data analysis can be determined based on any of the unit times, unless otherwise specified in the present specification. Also, in the figure, each process is given a reference numeral, but the reference numeral is attached for convenience of explanation, and the order of the reference numerals does not represent the order of the processes.

In A1, data relating to the used amount and sales amount stored in the IC card server 50, data relating to the number of out balls stored in the hall control server 60, data relating to the number of safe balls, data relating to the number of special prizes, data relating to the number of starts Based on the data and data related to the game time, sales / operation data in a predetermined reference unit (for example, a gaming machine, a gaming machine model, a gaming machine type, a gaming island, a gaming store, a casino, etc.) is generated. The reference unit is stored in the hall conserver 60 in such a manner that it can be identified.
In the game information integration system IS, sales / operation data (mainly sales data) is generated based on information from the sand device 20. “Sand” in the figure indicates the main information source. The present invention is not limited to this example. For example, sales data may be input from the individual counting device 30 to the IC card server 50.

  In A2, the sales discount is calculated based on the sales / operation data generated in A1. In A2, it is possible to calculate the number of business deals per predetermined unit time (for example, one day, one week, one month, etc.) for a predetermined reference unit. The business percent may be calculated separately for service time, event, etc., and normal time, or may be calculated separately for a new model and other models. The sales / operation data generated in A1 and the sales discount calculated in A2 correspond to the results of the “sales” analysis at the amusement store.

  In A3, the sales / operation data generated in A1, the big hit bias (eg, standard deviation) and the big hit frequency (eg, average value) calculated in A4 (described later), and generated in A5 (described later) Based on the popularity information by customer, the machine type and characteristics are analyzed. “Form” means an element related to the machine specification, and examples include an element classified by the winning probability of a special prize in the machine, an element classified by the type of an accessory, an element classified by a jackpot specification, and the like. Examples of the elements classified by the winning probability of the special prize in the machine include a max type, a middle type, and a sweet digital type. Examples of the elements classified by the type of the accessory include a mixer, a normal machine, and a blade. Examples of the elements classified according to the big hit specification include a small hit mounting, an abrupt mounting, and the like. “Characteristic” is an element different from “form”. For example, the wave of the outgoing ball is rough or gentle, the movement of the outgoing slump graph (for example, whether the wave of the slump graph is rough, continuous fluctuation tendency per hit How often does the period (catamari) appear)? However, the characteristic in the present invention is not the result of qualitative evaluation but the result of quantitative evaluation. The sales / operation data, the big hit bias and the big hit frequency, and the popularity information for each customer are used to obtain a predetermined characteristic. By stepwise evaluation (for example, large, medium, small, etc.) data or numerical evaluation data obtained by performing an operation using an arithmetic expression (for example, a function) or referring to table data , Expressed as characteristic data. The stepwise or numerical evaluation here is performed using different criteria for each format.

  In A4, the big hit bias and the big hit frequency are calculated based on the data related to the number of special prizes stored in the hall conserver 60 and the reception time data associated with the data related to the special prize number.

  In A5, customer-specific popularity information is generated based on the characteristic data generated in A3, the fixed customer data generated in A6 (described later), and the machine operation analysis result in A7 (described later). . Unlike the other models, the new model may operate only with the element “new stand” regardless of the machine type and characteristics. Therefore, in the game information integration system IS, this new model element is excluded when generating popularity information for each customer. Specifically, data relating to a new type of gaming machine unit is not used for generating popularity information for each customer. Of course, the present invention is not limited to this example.

  In A6, based on the data stored in the member management server 70 (and the data stored in the hall control server 60), the customer class (for example, fixed customers, current customers, beginners, etc.) is determined. In particular, fixed customers are identified. Specifically, for each player (player identification information), for example, an average usage amount, an average game time, an average store visit frequency, an average loss amount, and the like are calculated. Here, the customer segment (especially the fixed customer) may be determined using the customer segment preference ratio. The ratio of the customer base preference may be a gradual evaluation such as large, medium, and small. The customer segment analysis (fixed customer analysis) in A6 corresponds to the “customer” analysis in the amusement store.

In A7, the operation of the machine is analyzed based on the characteristic data generated in A3 and the popularity information for each customer generated in A5. Examples of the operation of the machine include data indicating an operation rate. Further, it may be expressed as a graph or a function indicating a change over time of a predetermined parameter. The parameters are not particularly limited, and examples include the number of consumptions, the number of payouts, the number of starts, the number of big hits (number of special prizes), the amount of money used, the game time, the number of players, the average loss amount, and the like. The span of change over time is not particularly limited, and for example, the period from the introduction of the machine to the present time, one month, one week, one day, etc. can be analyzed.
The machine type and characteristic analysis in A3 and the machine operation analysis in A7 correspond to the “machine” analysis in the amusement store.

In A8, the attractiveness (attraction level) of the new model is determined based on the analysis result of the machine type and characteristics in A3 and the analysis result of the fixed customer in A6. This determination is made only for the new model.
For example, table data in which the analysis result of the fixed customer and the attractiveness of the new model are associated with each other for each machine class classified based on the machine type and characteristics is stored in advance. Then, a table corresponding to the result of the machine type and characteristic analysis in A3 is selected, the selected table is referenced, and the attractiveness of the new model associated with the analysis result of the fixed customer is extracted. The attractiveness of the new model is stored as data indicating stepwise evaluation (for example, large, medium, small, etc.). The evaluation of the attractiveness of the new model in the present invention and the evaluation result are not limited to this example.
In designing a gaming machine such as the pachinko gaming machine 10, so-called character objects that require a high license fee for the copyright may be selected. The new model character has particularly strong elements as the new model, and the game tendency of the player varies depending on the character or the like. Therefore, it is desirable to use the presence or absence of the character to determine the attractiveness of the new model.

In A9, the stability is determined.
As described above, in A1 to A7, analysis is performed on the three elements “customer”, “machine”, and “sales”. In the process, the analysis result of each element is used for analysis of other elements, for example, the result of the “sales” analysis performed in A1 is used for the “machine” analysis in A3. In A9, the stability analysis is performed based on the business percent analyzed in A2, the characteristic data generated in A3, and the machine operation analysis result in A7. In the game information integration system IS, the stability numerically indicates the stability of management with respect to a predetermined reference unit, and is a result of integrated analysis of “customer” analysis, “sales” analysis and “machine” analysis. This is an index of sales. The higher the operating rate is, the higher the stability is. If the business percent is within a predetermined range, the stability is high, while if the business percent is out of the range, the stability is low.

  In B1, the optimum business number is determined based on the stability data generated in A9. The optimum business number is the target business number, and the stability is maximized when the actual business number reaches the optimum business number (target business number).

In B2, the increase in the number of fixed customers before and after setting the machine based on the optimum business rate determined in B1 is based on the average usage time, average game time, average store visit time, average loss amount, etc. of the player. To determine whether the number of fixed customers has increased.
In this way, the combination of the determination of the optimal sales number (step B1) and the increase in fixed customers (step B2) balances the balance between fixed customers and revenue (step B3). Stabilization is realized (step B4).

  In B5, the decrease in the number of fixed customers before and after setting the machine based on the optimum business rate determined in B1 is based on the average usage time, average gaming time, average store visit time, average loss amount, etc. of the player. To determine whether the number of fixed customers has decreased. When the number of fixed customers decreases, for example, an alarm is notified to the mobile terminal 41.

  If the machine setting is changed in response to the alarm notification in B5 and the increase in the number of fixed customers can be achieved (step B2), the balance between the fixed customers and the profit is taken (step B3), and a predetermined number is obtained. Although the management of the standard unit can be stabilized (Step B4), if the fixed customers continue to decrease or the fixed customers do not increase even if the machine settings are changed, the machine should be removed. (Step B6), a new model is introduced, etc., and it is determined whether or not the original is taken, that is, whether a profit has been obtained or a loss has occurred (Step B7).

  For C1 to C5, based on the attractiveness of the new model generated in A8 (and the average spending amount, average game time, average visit frequency (game) frequency and average loss amount in A6), it is determined whether the game time is prolonged. (Step C1), the customer distribution is determined (Step C2), and it is determined whether the popularity of the model has decreased (Step C3). For example, if the average spending amount, the average game time, the average game frequency, and the average loss amount decrease and the customer distribution changes (for example, the number of fixed customers who play games decreases), it is determined that the popularity of the model has decreased. (Step C4). On the other hand, when the number of customers is large (step C3), it is determined whether the in-store installation number ratio is appropriate (step C5).

[This embodiment]
(Game information integration system)
FIG. 22 is a network configuration diagram showing an example of the game information integration system IS according to the present embodiment.
The gaming information integration system IS includes a plurality of gaming machine units 1, an employee management server 40, an IC card server 50, a hallcon server 60, a member management server 70, a POS server 80, and a number lamp display server 90. The gaming machine unit 1 transmits a signal (data) to each of the servers 40 to 90. Moreover, each server 40-90 can communicate with each other.

  Although a plurality of gaming machine units 1 are not shown, the gaming machine units 1 are arranged back-to-back for each pair, and the plurality of gaming machine units 1 are arranged side by side so that a gaming island (so-called island) is provided. Is configured. Above the gaming machine units 1 arranged side by side, a work door 92 is provided to be openable and closable across a predetermined number (three in the drawing) of gaming machine units 1. The game information display device 91 for each gaming machine is a 15-inch liquid crystal display device, and is placed on a portion other than the work door 92, that is, on the front side of the plate member 93 installed between the work door 92 and the pachinko gaming device 10. When the work door 92 is supported and located at the front surface of the work door 92, the work door 92 is disposed so as to avoid a position where it does not interfere with the work door 92 when the work door 92 is opened. A dollar box image 943 is displayed on the game information display device 91 for each gaming machine. The display area of the game information display device 91 for each gaming machine is the same as or larger than the display area of the display device 14 of the pachinko gaming apparatus 10. The plate member 93 corresponds to the game island constituent member in the present invention. A game island component is not specifically limited, For example, the work door 92 may be sufficient.

  The plurality of gaming machine units 1 includes a pachinko gaming apparatus 10, a sand apparatus 20, and an individual counting apparatus 30. Specifically, each pachinko gaming apparatus 10 is provided with a sand device 20, and each sand device 20 is equipped with an individual counting device 30. Each sand device 20 is installed corresponding to the adjacent pachinko gaming machine 10 and is connected so as to be communicable with the corresponding pachinko gaming machine 10. Each sand device 20 is communicably connected to servers 40 to 90 that perform system management and sales management of the sand device 20 for the entire hall.

  The pachinko gaming apparatus 10 includes an 8-inch display device 14 in the center of the front surface, and outputs a start signal from the outer end when a game ball wins an accessory (start chucker) during the game. The start signal corresponds to game number data relating to the number of games. The pachinko gaming apparatus 10 includes game number data output means for outputting game number data relating to the number of games.

  In addition, when the pachinko gaming apparatus 10 wins a special prize by lottery triggered by winning a prize, it outputs a special prize generation signal from the outer end. The special prize generation signal corresponds to special prize number data relating to the special prize number. The pachinko gaming machine 10 includes special prize number data output means for outputting special prize number data relating to the special prize number.

  Each sand device 20 is provided with, for example, a card insertion slot 26A that can accept an IC card issued by a card issuing machine (not shown) in the hall, a bill insertion slot 25A that can insert bills, a numeric keypad operation unit 27, and the like. It has been. The IC card stores medium identification information of the IC card itself, and this medium identification information is used as player identification information in the game information integration system IS.

  A player can borrow a game ball as a game medium necessary for a game by inserting an information card or a predetermined amount of banknotes into the card insertion slot 26A or the banknote insertion slot 25A. In this case, the sand apparatus 20 gives an instruction to the pachinko gaming apparatus 10 provided therewith to pay out the designated number of game balls or the specified number of game balls via the information card. Thus, in the pachinko gaming apparatus 10, a number of game balls corresponding to the amount of money inserted are paid out to the upper plate 18a. Thereby, the player can play a game using the paid-out game balls. In addition, an IC card is separately stored in the sand device 20, and when the player inserts a bill without inserting the IC card and receives a rental of a game ball, the sand device 20 stores the IC card. The IC card is provided to the player by discharging it out of the machine. At this time, the sand device 20 may or may not read the player identification information from the IC card. In addition, when using the identification information of a medium stored in a medium such as an IC card as the player identification information, the identification information of the medium read in the game information integration system IS before the medium is provided to the player is: Since the medium is used to identify the player after being provided to the player, it corresponds to the player identification information.

  Each sand device 20 is provided with an attaching / detaching portion 29 that allows the individual counting device 30 to be attached / detached, so that the individual counting device 30 can be attached. When the individual counting device 30 is attached to the attaching / detaching portion 28 of the sand device 20, the individual counting device 30 and the sand device 20 are connected so as to communicate with each other. Each individual counting device 30 is provided below the lower plate 18 b of the pachinko gaming apparatus 10 corresponding to the sand device 20.

  The individual counting device 30 has a substantially rectangular parallelepiped shape as a whole, and the upper surface of the individual counting device 30 is discharged through an opening 18c provided with an opening / closing shutter provided on the bottom surface of the lower plate 18b. An introduction opening 36a for introducing (a player's ball) is provided.

  The individual counting device 30 counts the number of possessed balls introduced through the introduction opening 36a. When the sand device 20 receives the counting result from the individual counting device 30, the sand device 20 stores the number of possessed balls in the IC card inserted at this time as the number of possessed balls of the player. Thus, the number of the player's balls discharged from the lower plate 18b of the pachinko gaming machine 10 is stored as information on the IC card. The held balls that have been counted are discharged from the discharge portion 36b of the individual counting device 30 to the sand device 20, and then discharged from the sand device 20 device to a so-called collecting bowl. Thus, the player's ball is stored in the IC card as information without being stored in a conventionally used ball box.

  When an instruction to use the counted ball for the game is input to the individual counting device 30, the instruction is transmitted from the individual counting device 30 to the sand device 20. The sand device 20 that has received the operation result transmits an instruction to the pachinko gaming machine 10 to pay out the number of balls stored in the IC card inserted in the sand device 20. Since the game apparatus is lent out in a predetermined amount unit (for example, 1000 yen unit) in the sand device 20, a payout instruction is issued to the pachinko gaming device 10 in the number of rental units corresponding to the amount. For this reason, if there is a fraction that is not divisible by the number of units for giving a payout instruction from the sand device 20 to the pachinko gaming device 10 in the number of balls stored in the IC card, this fraction is left in the individual counting device 30. It is designed to be paid out as a ball. Thereby, according to the data of the number of possession balls of the player stored in the IC card, it is distributed and paid out to the pachinko gaming apparatus 10 (upper plate 18a) and the individual counting apparatus 30.

The employee management server 40 is a server that manages an employee manager, and is capable of wireless communication with a portable terminal 41 owned by the employee manager.
The IC card server 50 stores data relating to the usage amount and data relating to the sales amount in association with reception time data, player identification information, and gaming machine unit identification information.
The hall con server 60 corresponds to the reception time data, the player identification information, and the gaming machine unit identification information, the data indicating the number of out balls, the data indicating the number of safe balls, the data indicating the number of special prizes, and the data indicating the number of start times. Add and remember. The hall conserver 60 stores data indicating the game time in association with the player identification information and the gaming machine unit identification information.
The member management server 70 stores data relating to the player such as the member name, region, gender, age, and occupation of each player in association with the player identification information. The member management server 70 stores customer demographic data for each player identification information. As customer segments, for example, fixed customers (mania), current customers (travelers), beginners (beginners) and the like are set. The player identification information and player data associated with customer segment data indicating a fixed customer are stored separately from the player identification information and player data associated with other customer segment data.
The POS server 80 is communicably connected to the member management server 70, and stores data relating to the number of prizes in association with player identification information.
The number lamp display server 90 performs display control on the game information display device 91 for each gaming machine that functions as a number lamp display.

  Note that the game medium in the present invention is not limited to tangible objects such as game balls, medals, coins, and tokens. As long as it mediates a value unit in a game, it may be tangible or intangible such as data. For example, so-called credits in gaming machines such as gaming machines also correspond to gaming media in the present invention.

(Pachinko game machine)
FIG. 23 is a perspective view schematically showing an example of the pachinko gaming machine shown in FIG.
An accessory device 12 having a start detection sensor 12S (not shown) is provided on the game board in front of the pachinko gaming apparatus 10, and a display device 14 is installed in the center of the game board. The display device 14 of the pachinko gaming machine 10 corresponds to a symbol display device capable of displaying symbols in a variable manner. A launch handle 13 is provided at the lower right front of the pachinko gaming apparatus 10, and a speaker 15 is provided at the upper left and upper right of the front of the pachinko gaming apparatus 10.

FIG. 24 is a block diagram showing an outline of the internal configuration of the pachinko gaming machine shown in FIG.
The firing handle 13 is connected to the control unit 11, and an angle signal indicating the rotation angle of the firing handle 13 is converted into a predetermined signal and then input to the control unit 11. A start detection sensor 12S is also connected to the control unit 11, and when the game ball passes through the accessory device 12, the start detection sensor 12S outputs a detection signal.

  The control unit 11 includes a main control unit 11a (so-called main board) and a sub-control unit 11b (so-called sub board). The main control unit 11a issues a jackpot determination and a command to the sub control unit 11b, and the sub control unit 11b mainly controls production. The main control unit 11a includes a CPU, a ROM, a RAM, and the like, and the ROM stores a control program that controls the flow of the entire game of the pachinko gaming machine. The RAM stores flags and variable values used in the above-described program. The sub-control unit 11b includes a CPU, a ROM, a RAM, and the like, and the ROM stores image data displayed on the display device 14, sound data output from the speaker 15, and the like.

  A display device 14, a speaker 15, an actuator 16, and a launch device 17 are connected to the control unit 11, and a driving signal and driving power are used to control each of the above-described devices according to the result of arithmetic processing in the control unit 11. Is supplied. Further, the control unit 11 transmits a start signal and a special prize generation signal to the hall conserver 60.

(Sand equipment)
FIG. 25 is a block diagram showing an internal configuration of the sanding device 20 shown in FIG.
A banknote reading unit 25, a card reading unit 26, and a numeric keypad 27A are connected to the control unit 21. The bill reading unit 25 reads a bill inserted into the bill insertion slot 25A. The card reading unit 26 reads the player identification information stored in the IC card inserted into the card reading unit 26. The card reading unit 26 may write data to the IC card in addition to reading data stored in the IC card. The numeric keypad 27A is operated by the player, and allows an instruction regarding the rental of game balls to be input. The card reading unit 26 can read the player identification information and functions as a player identification information reading unit that outputs the read player identification information.

  A display unit 27 </ b> B and a game ball supply unit 28 are connected to the control unit 21. For example, the display unit 27 displays data such as the amount of money used and the number of balls lent. The game ball supply unit 28 is controlled by the control unit 21 and supplies a number of game balls according to the amount of money used. The control unit 21 includes a CPU, a ROM, a RAM, and the like, and controls each device connected to the control unit 21. The control unit 21 outputs data relating to the amount of money used and data relating to the number of rented balls to the IC card server 50. Data relating to the number of rented balls is used as consumption number data in the game information integration system IS. The control unit 21 of the sand device 20 functions as consumption number data output means for outputting consumption number data regarding the consumption number of game media. In addition, the control unit 21 of the sand device 20 functions as a usage amount data output unit that outputs usage amount data related to the amount used for lending game media.

(Individual counting device)
FIG. 26 is a block diagram showing an internal configuration of the individual counting device 30 shown in FIG.
A counting unit 32 and an operation unit 33 are connected to the control unit 31. The counting unit 32 counts the number of game balls when the game balls flow in. The operation unit 33 can input an instruction such as an instruction related to clearing or an instruction related to the reuse of counted game balls.

  A display unit 34 and a medium output unit 35 are connected to the control unit 31. The display unit 34 displays, for example, the number of read game balls. The medium output unit 35 outputs a medium (for example, a receipt or the like) that displays the number of game media acquired by the player based on the result of the liquidation performed in accordance with the liquidation instruction. The control unit 31 outputs the count value to the hall conserver 60 as payout number data. The control unit 31 of the individual counting device 30 functions as a payout number data output means for outputting payout number data relating to the payout number of game media.

  The gaming machine unit 1 is individually assigned gaming machine unit identification information for each gaming machine unit 1, and the pachinko gaming device 10, the sand device 20, and the individual counting device 30 that constitute the same gaming machine unit 1 are: When communicating with the servers 40 to 90, at least the same gaming machine unit identification information is used.

(server)
The employee management server 40, the IC card server 50, the hall control server 60, the member management server 70, the POS server 80, and the number lamp display server 90 correspond to the “server” in the present invention. Note that the server in the present invention may be composed of a plurality of nodes as shown in FIG. 21, or may be composed of a single node.
The hard disks 45, 55, 65, 75, 85, and 95 function as “data storage means” in the present invention.

FIG. 27 is a block diagram showing an internal configuration of the employee management server 40 shown in FIG.
The employee management server 40 includes a control unit 42, a hard disk 45, and a communication I / F 47, and the control unit 42 includes a CPU 43 and a memory 44. The hard disk 45 stores various programs and data, and the control unit 42 reads and executes these programs to perform various processes. The hard disk 45 stores an employee management database 46. In the employee management database 46, employee information including the employee manager is stored in association with the communication address of the portable terminal 41. In addition, employee information includes data on job titles (for example, owners, headquarters staff, store managers, managers, chiefs, etc.), and different information access authorities are set for each job title. The employee management server 40 transmits data indicating the result of analysis or determination in the game information integration system IS to the portable terminal 41. The employee management server 40 determines the confidentiality of the information based on the type (item) of data indicating the analysis or determination result in the game information integration system IS, and in the relationship between the confidentiality of the information and the information access authority, Data indicating the result of analysis or determination is transmitted only to the communication address of the employee manager who is set with the information access authority exceeding the confidentiality of the information.

FIG. 28 is a block diagram showing an internal configuration of the IC card server 50 shown in FIG.
The IC card server 50 includes a control unit 52, a hard disk 55, and a communication I / F 57, and the control unit 52 includes a CPU 53 and a memory 54. The hard disk 55 stores various programs and data, and the control unit 52 reads and executes these programs to perform various processes. The hard disk 55 stores a sales related database 56. In the sales related database 56, for example, consumption amount data or sales amount data, reception time data, player identification information, gaming machine unit identification information, a gaming flag, and the like are stored in association with each other. The hard disk 55 of the IC card server 50 may further store data relating to the number of stored balls or data relating to member points in association with player identification information.
The data storage means further stores the usage amount data output from the usage amount data output means in association with the reception time data relating to the data reception time, the player identification information, and the gaming machine unit identification information.

FIG. 29 is a block diagram showing an internal configuration of the hall conserver 60 shown in FIG.
The hall conserver 60 includes a control unit 62, a hard disk 65, and a communication I / F 67. The control unit 62 includes a CPU 63 and a memory 64. The hard disk 65 stores various programs and data, and the control unit 62 reads and executes these programs and performs various processes.

The hard disk 65 stores a game situation database 66. In the game situation database 66, for example, data output from the gaming machine unit 1 such as consumption number data, payout number data, start number data, special number data, game information data, or data processed from the data, reception time data The player identification information, the gaming machine unit identification information, the in-game flag, and the service time flag are stored in association with each other. Further, in the gaming situation database, for example, model data, format data, island identification information, a new model flag, a service time flag, and the like are stored in association with the gaming machine unit identification information.
The data storage means includes the consumption time data output from the consumption number data output means and the payout number data output from the payout number data output means, the reception time data relating to the data reception time, the player identification information, and the game It is stored in association with the machine unit identification information.

  The hard disk 65 stores a correlation database. In the correlation database, for example, gaming machine identification information, big hit bias and frequency, characteristics, operation time rate per predetermined unit time, number of players per predetermined unit time, average game time per player, business hours, operation rate, Stability, new model attractive value, and the like are stored in association with each other.

  Further, the hard disk 65 stores a determination result database. In the determination result database, the model, the gaming machine unit identification information, the target percentage, the fixed customer number, the fixed customer number alarm flag, the installation ratio, the proper installation ratio, the installation ratio alarm flag, and the like are stored in association with each other.

FIG. 30 is a block diagram showing an internal configuration of the member management server 70 shown in FIG.
The member management server 70 includes a control unit 72, a hard disk 75, and a communication I / F 77. The control unit 72 includes a CPU 73 and a memory 74. The hard disk 75 stores various programs and data, and the control unit 72 reads and executes these programs and performs various processes.

The hard disk 75 stores a member management database 76. In the member management database 76, for example, player identification information, customer demographic data, member name, region, sex, age, occupation, and other player data are stored in association with each other. Further, the member management database 76 stores the average usage time, average game time, average visit frequency, average loss amount, etc. of the player to which the player identification information is assigned in association with the player identification information.
The data storage means further stores player data relating to the player to which the player identification information is assigned in association with the player identification information. Further, the data storage means stores the player identification data in association with the player identification information indicating which of the customer segments to which the player to which the player identification information is assigned corresponds is divided.

FIG. 31 is a block diagram showing an internal configuration of the POS server 80 shown in FIG.
The POS server 80 includes a control unit 82, a hard disk 85, and a communication I / F 87, and the control unit 82 includes a CPU 83 and a memory 84. The hard disk 85 stores various programs and data, and the control unit 82 reads and executes these programs and performs various processes. The hard disk 85 stores a POS database 85. In the POS database 86, data relating to prizes is stored in association with player identification information.

FIG. 32 is a block diagram showing an internal configuration of the number lamp display server 90 shown in FIG.
The number lamp display server 90 includes a control unit 92, a hard disk 95, and a communication I / F 97. The control unit 92 includes a CPU 93 and a memory 94. The hard disk 95 stores various programs and data, and the control unit 92 reads and executes these programs and performs various processes. The hard disk 95 stores a display information database 96. The display information database 96 stores information displayed on the gaming information display device 91 for each gaming machine.

(Database)
FIG. 33 is an explanatory diagram showing an example of the sales related database 56 stored in the IC card server 50 shown in FIG.
In the sales related database 56, every time the IC card server 50 receives consumption amount data or sales amount data from the gaming machine unit 1, the consumption amount data or the sales amount data is received, reception time data indicating reception time, and player identification information. And stored in association with the gaming machine unit identification information. In addition, when a game is started in the gaming machine unit 1 in which the in-game flag is set to off (×), the in-game flag is set to on (O), while the in-game flag is set to on (O). When no data is transmitted from the gaming machine unit 1 for a predetermined time, the in-game flag is set to off (x). Note that the timing at which the IC card server 50 receives data from the gaming machine unit 1 is not particularly limited. For example, the IC card server 50 may receive data every time money is consumed or sold, and is collected at predetermined time intervals. May be received.

FIG. 34 is an explanatory diagram showing an example of a game situation database stored in the hall conserver 60 shown in FIG.
In the game situation database 66, for example, each time data is received from the gaming machine unit 1, such as consumption number data, payout number data, start number data, special number data, game information data, etc., reception time data indicating a reception time, Stored in association with player identification information and gaming machine unit identification information. In addition, when a game is started in the gaming machine unit 1 in which the in-game flag is set to off (×), the in-game flag is set to on (O), while the in-game flag is set to on (O). When no data is transmitted from the gaming machine unit 1 for a predetermined time, the in-game flag is set to off (x). When the in-game flag is set to off (x), the game time is calculated and stored in association with it. Further, when data is received from the gaming machine unit 1 during the service time (or event), the service time flag is set to ON (◯), and the data is sent to the gaming machine unit 1 during the service time (or event). In the case of transmission, the service time flag is set to off (x). Further, in the gaming situation database 66, for example, model data, format data, island identification information, a new model flag, a service time flag, and the like are stored in association with the gaming machine unit identification information. Although not shown, the game situation database 66 stores data on the market launch date in association with the model data.
Further, the game situation database 66 may further store, for example, the accumulated operating time, the accumulated non-operating time, the ratio between the accumulated operating time and the accumulated non-operating time, etc. of the gaming machine unit 1 based on the gaming time. Good. Furthermore, the ratio of the fraction of the gaming machine unit 1 to the cumulative operating time, the cumulative non-operating time, or the ratio between the cumulative operating time and the cumulative non-operating time is calculated. As a result, a divisor for the non-working time can be calculated.

FIG. 35 is an explanatory diagram showing an example of a correlation database stored in the hall conserver 60 shown in FIG.
In the correlation database, for example, gaming machine identification information, big hit bias and frequency, characteristics, operation time rate per predetermined unit time, number of players per predetermined unit time, average game time per player, business hours, operation rate, Stability, new model attractive value, and the like are stored in association with each other. The jackpot bias and frequency indicate an average value and a standard deviation of the number of jackpots per day. As characteristics, step-by-step evaluation data for the wave of the ball and function data indicating the movement of the ball slump graph are stored. The working hour rate per day indicates the ratio of working hours to business hours. The stability and attractiveness of the new model will be described later.

FIG. 36 is an explanatory diagram showing an example of a determination result database stored in the hall conserver 60 shown in FIG.
In the determination result database, model data, gaming machine unit identification information, target percentage, fixed customer number, fixed customer number alarm flag, installation ratio, proper installation ratio, and installation ratio alarm flag are stored in association with each other. The fixed customer number and fixed customer number alarm flags are not set in the new model. The installation ratio, proper installation ratio, and installation alarm flag are set for all models. In the present invention, the installation ratio, the proper installation ratio, and the installation alarm flag may be set only for a new model.

FIG. 37 is an explanatory diagram showing an example of a member management database stored in the member management server 70 shown in FIG.
In the member management database 76, player identification information, customer demographic data, member name, region, gender, age, occupation, and other player data are stored in association with each other, and further associated with player identification information. The average use time, average game time, average store visit frequency, average loss amount, etc. of the player to whom the player identification information is assigned are stored. The customer segment divided into a plurality includes fixed customers. Data associated with customer segment data indicating fixed customers is stored separately from data associated with other customer segment data.

FIG. 38 is a flowchart showing an example of processing executed in the pachinko gaming machine 10 shown in FIG.
First, the control unit 11 determines whether or not the game ball has won a winning opening (step S100). When it is determined that the gaming machine has won the winning opening, the game ball is paid out (step S101).

  When it is determined in step S100 that the game ball has not won the winning opening, or when the process of step S101 is executed, the control unit 11 determines whether or not the game ball has won the start opening (step S102). . Specifically, it is determined whether or not a detection signal output when the start detection sensor 12S provided in the accessory device 12 detects a game ball is received. If it is determined that a game ball has been detected, the control unit 11 outputs a start signal to the hall conserver 60 (step S103). Next, the control unit 11 performs lottery processing for determining whether or not it is a big hit (step S104), and determines whether or not a special prize (big hit) has occurred (step S105). When it is determined that a special prize has been generated, the control unit 11 outputs a special prize generation signal to the hall conserver 60 (step S106).

  When it is determined in step S105 that no special prize has been generated, or when the process of step S106 is executed, the control unit 11 determines whether or not there is a reserved ball (step S107). The holding ball is data indicating a lottery result when a winning at the starting port occurs when the display device 14 performs the variable display of symbols, and is stored in the memory of the control unit 11. If it is determined in step S107 that there is no reserved ball, the control unit 11 increases the number of held balls by storing the reserved balls in the memory (step S108).

  In step S102, when it is determined that there is no winning at the start port, or when the process of step S108 is executed, it is determined whether or not the variable display of symbols on the display device 14 is completed (step S109). If it is determined that the symbol variation display has not been completed, the present subroutine is terminated, whereas if it is determined that the symbol variation display has been terminated, the reserved ball stored in the memory of the control unit 11 is consumed (step S110). ), The process proceeds to step S111.

  If it is determined in step S107 that there is a holding ball, or if the processing of step S110 is executed, it is determined whether or not the winning is a big win (special prize) (step S111). A normal fluctuation display is performed (step S112). On the other hand, if it is a big hit, a big hit process is performed (step S113). After executing the process of step S112 or step S113, this subroutine is terminated.

In the figure, a special prize generating signal is transmitted to the hall conserver 60 when a special prize is won. In the big hit process, the occurrence of a big hit is displayed on the display device 14. It is also possible to transmit a special prize generation signal to the hall conserver 60 at the time.
Moreover, the transmission of data from the pachinko gaming machine 1 to the hall conserver 60 may be performed in a batch at predetermined time intervals.

FIG. 39 is a flowchart showing an example of processing executed in the sand device 20 shown in FIG.
First, the control unit 21 determines whether or not to read the IC card (step S200). Specifically, when an IC card inserted into the card insertion slot 26A is detected, the control unit 21 determines to read the IC card. When it is determined to read the IC card, the card reading unit 26 reads the player identification information (step S201). The control unit transmits the read player identification information to the IC card server 50.

  When it is determined in step S200 that the IC card is not read, or when the process of step S201 is executed, the control unit 21 determines whether or not a bill has been inserted into the bill insertion slot 25 (step S202). When it is determined that a banknote has been inserted, the control unit 21 reads the banknote using the banknote reading unit, and stores money amount data in the memory of the control unit 21 on condition that the banknote is a regular banknote.

  If it is determined in step S202 that no banknote has been inserted, or if it is determined that the process of step S203 has been performed, the control unit 21 determines whether or not a gaming ball lending instruction has been input via the numeric keypad 27A. Judgment is made (step S204). When a gaming ball lending instruction is input, the control unit 21 performs a lending process for the number of gaming balls corresponding to the amount input via the numeric keypad 27A by the gaming ball supply unit 28 (step S205). ). Next, the control unit 21 outputs data indicating the number of rented game balls to the IC card server 50 (step S206). Data indicating the number of rental game balls is handled as consumption number data in the game information integration system IS. Subsequently, the control unit 21 outputs the usage amount data to the IC card server 50 (step S207).

  When it is determined in step S204 that a lending instruction has not been input, or when the process of step S207 has been executed, the control unit 21 determines whether or not an IC card removal instruction has been input via the numeric keypad 27A. (Step S208). If a removal instruction is input, the player identification information is transmitted to the IC card server 50 (step S209), the IC card is ejected, and this subroutine is terminated. In step S208, this subroutine is terminated even if an instruction to remove the IC card has not been input.

FIG. 40 is a flowchart showing an example of processing executed in the individual counting device 30 shown in FIG.
First, the control unit 31 determines whether or not a game ball has flowed into the counting unit 32 (step S300). If it is determined that a game ball has flowed in, the control unit 31 performs a game ball counting process (step S301). . At this time, the control unit transmits the count value to the hall conserver 60 together with the gaming machine unit identification information. The count value is handled as payout amount data in the game information integration system IS.

  Next, the control unit 31 determines whether or not a settlement operation has been input via the numeric keypad 27A (step S302). When a settlement operation is input, the control unit 31 outputs a settlement instruction to the IC card server 50.

  When the IC card server 50 receives the settlement instruction data, the IC card server 50 performs a settlement process according to the contents of the settlement instruction data, and outputs the settlement result data to the individual counting device 30. When the control unit 31 receives the settlement result data (step S304), the medium output unit 35 outputs the medium on which the number of game balls settled is displayed (step S305).

(Base processing)
FIG. 41 is a flowchart showing a routine of base processing executed in the hall conserver 60 shown in FIG.
First, the control unit 62 of the hall conserver 60 determines whether or not data has been received from the gaming machine unit 1 (step S1). If it is determined that data has been received, the control unit 62 performs data storage / analysis processing (step S2). Data storage / analysis processing will be described later.

  When it is determined in step S1 that no data has been received, or when the process of step S2 is executed, the control unit 62 determines whether it is a predetermined timing (step S3). Here, examples of the predetermined timing include a timing at which an instruction to execute data analysis is input to the hall conserver 60, a timing at which a predetermined period elapses, and the like. When determining that it is the predetermined timing, the control unit 62 performs a correlation analysis process (step S4). The correlation analysis process will be described later.

  When it is determined in step S3 that the predetermined timing is not reached, or when the process of step S4 is executed, the control unit 62 determines whether or not the predetermined timing is reached (step S5). Here, examples of the predetermined timing include a timing at which an instruction to execute determination on data is input to the hall conserver 60, a timing at which a predetermined period elapses, and the like. When it is determined that the predetermined timing is reached, the control unit 62 performs a determination process (step S6). The determination process will be described later. If it is determined in step S5 that the predetermined timing is not reached, or if the process of step S6 is executed, this subroutine is terminated.

FIG. 42 is a flowchart showing a routine of base processing executed in the IC card server 50 shown in FIG.
First, the control unit 52 of the IC card server 50 determines whether data is received from the gaming machine unit 1 (step T1). If it is determined that data has been received, the control unit 52 performs data storage / analysis processing (step T2). Data storage / analysis processing will be described later. If it is determined in step T1 that no data has been received, or if the process of step T2 is executed, this subroutine is terminated.

(Data storage / analysis processing)
FIG. 43 is a flowchart showing a subroutine of data storage / analysis processing executed in step S2 of the base processing in the hall conserver 60 shown in FIG.
First, the control unit 62 of the hall conserver 60 associates the data from the gaming machine unit 1 with the reception time data, the player identification information, and the gaming machine unit identification information, as shown in FIG. b) (see step S20).
Next, the control unit 62 determines whether or not a game is started in the gaming machine unit 1 (step S21). Specifically, when the player identification information read from the IC card inserted into the sand device 20 is received from the sand device 20, the control unit 62 determines that the game has started. The determination of the game start in the present invention is not limited to this example. For example, data from the gaming machine unit 1 to which the gaming machine unit identification information in which the off (×) gaming flag is set is assigned is received. In such a case, it may be determined that the game has started.

When it is determined in step S21 that the game has started, the control unit 62 performs a process of setting the game-in-progress flag to ON (O) (step S22).
When it is determined in step S21 that the game is not started, or when the process of step S22 is executed, the control unit 62 determines whether or not the game is ended in the gaming machine unit 1 (step S23). Specifically, when the player identification information output from the sand device 20 is received when the IC card is ejected, the control unit 62 determines that the game has ended. In addition, when the data from the gaming machine unit 1 to which the gaming machine unit identification information 1 in which the on (○) gaming flag is set is not received for a predetermined time or more, it is determined that the game has ended. It is good.

When it is determined in step S23 that the game has ended, the control unit 62 performs a process of setting the game-in-progress flag to off (x) (step S24). Next, the control unit 62 calculates the gaming time based on the time when the gaming flag is set to ON (O) and the time when the gaming flag is set to OFF (X) (step S25). Subsequently, the control unit 62 stores the game time data in the game situation database 66 in association with the player identification information and the gaming machine unit identification information (step S26). If it is not determined in step S23 that the game has ended, or if the process of step S26 is executed, this subroutine is terminated.
When the data storage / analysis process shown in FIG. 43 is executed, the control unit 62 of the hall conserver 60 analyzes the data received from the gaming machine unit 1 and stored in the hard disk 65 (data storage means). Functions as a means.

FIG. 44 is a flowchart showing a subroutine of data storage / analysis processing executed in step T2 of the base processing in the IC card server 50 shown in FIG.
First, the control unit 52 of the IC card server 50 associates the usage amount data received from the sand device 20 of the gaming machine unit 1 with the reception time data, the player identification information, and the gaming machine unit identification information. (Step T20).

Next, the control unit 52 determines whether or not the game is over (step T21). The determination of the end of the game may be performed in the same manner as the processing in the hall conserver 60 (step S23), or the result of the processing in the hall conserver 60 may be referred to. If it is determined that the game has not ended, this subroutine ends. On the other hand, when determining that the game has ended, the control unit 52 performs a process of calculating the sales amount (step T22). Specifically, the control unit 52 calculates the sales amount based on the usage amount data in the sales related database 56 and the consumption number data and the payout number data in the game situation database 66 of the hall conserver 60 (step T22). . Next, the control unit 52 stores the sales amount data indicating the calculated sales amount in the sales related database 56 in association with the reception time data, the player identification information, and the gaming machine unit identification information (Step S52). (T23) This subroutine is terminated.
When the data storage / analysis process shown in FIG. 44 is executed, the control unit 52 of the IC card server 50 analyzes the data received from the gaming machine unit 1 and stored in the hard disk 55 (data storage means). Functions as a means.

(Correlation analysis process)
FIG. 45 is a flowchart showing a subroutine of the correlation analysis process executed in step S4 of the base process in hall control server 60 shown in FIG.
In addition, although order is attached | subjected about the process of step S40-S43 for convenience of explanation, in this invention, the process of step S40-S43 can be performed at any time regardless of an order.
First, the control unit 62 of the hall conserver 60 performs a new model analysis process (step S40).
FIG. 46 is a flowchart showing a subroutine of new model analysis processing called and executed in step S40 in the correlation analysis processing shown in FIG.
Based on the gaming situation database 66, the control unit 62 of the hall conserver 60 determines whether or not a predetermined period has elapsed for each gaming machine unit 1 from the market launch date of the model (step S400). In the game information integration system IS, it is uniformly determined as a new model until a predetermined period elapses. However, this period is set to be very short, and it is determined whether or not all the gaming machine units 1 for which a predetermined period has elapsed from the market launch date fall under the new model. In addition, this invention is not limited to this example, For example, in determination of a new model, it is good also as not setting the condition about the elapsed period from a market launch date.

  Next, the control unit 62 determines the customer base ratio of the model (step S401). Specifically, the control unit 62 determines, based on the customer demographic data stored in the member management database 76 of the member management server 70, the gaming machine unit 1 of that model at a predetermined time (for example, one day ago, one week ago, The ratio of customer base is calculated for players who have played a game from the date of introduction, market launch date, etc. to the present. Examples of the customer demographic ratio include a ratio of fixed customers to the whole, a ratio of current customers to the whole, a ratio of beginners to the whole, a ratio of fixed customers to current customers, and the like.

Next, the control unit 62 sets the attractive value of the new model based on the customer base ratio, the first hit time, the game time, and the continuity of the game (step S402).
Regarding the customer base ratio, for example, if there are many migrants and beginners, the attractiveness of the new model is high, and the attractiveness of the new model can be set by stepwise or numerical evaluation. Of course, the evaluation standard and the evaluation method of the attractive value of the new model based on the customer base ratio are not limited to this example.
The first hit time is, for example, a period from the market launch date or the game store introduction date to the date when the player plays the game for the first time on the pachinko gaming machine 10 and can be calculated from the data stored in the game situation database 66 It is. With respect to the initial hitting time, for example, the shorter the initial hitting time, the higher the attractiveness of the new model, so that the attractiveness of the new model can be set stepwise or numerically.

  As game time here, the game time per time is used, for example. A player generally has a novelty and a fresh feeling with respect to a new model, and it takes time to grasp a rule, so there is a possibility that a game time per game becomes long. Nevertheless, if the game time is short, there is a high possibility that it is already determined that the player is not interesting. Therefore, regarding the game time, the longer the game time is, the higher the attractiveness of the new model is, and the attractiveness of the new model can be set stepwise or numerically.

  As the continuity of the game, for example, the frequency (average value) of playing the game with the model is used, and the higher the frequency, the higher the continuity is evaluated. The continuity evaluation is an evaluation of the presence of a repeater, and the presence of a repeater is an index indicating that the new model is attractive. Therefore, with regard to the continuity of the game, for example, the higher the continuity, the higher the attractiveness of the new model, and the attractiveness of the new model can be set in a stepwise or numerical evaluation.

New model by performing step-by-step or numerical evaluation of the above-mentioned customer base ratio, first hitting time, game time and game continuity, for example, cumulatively or statistically analyzing, step-by-step or numerical evaluation The attractiveness of can be set.
In step S402, the control unit 62 is assigned the gaming machine unit identification information associated with the new model identification flag set to ON among the data received from the gaming machine unit 1 and stored in the data storage means. It functions as a new model analysis processing means for analyzing data associated with the gaming machine unit identification information.

Next, based on the attractiveness of the new model obtained in step S402, the control unit 62 determines whether or not the model satisfies the condition as a new model (step S403).
When the degree of attractiveness as a new model is greater than or equal to a predetermined rank or a predetermined value, the control unit 62 determines that the new model corresponds to the new model. Since the attractiveness has already been lost, it is determined that it does not fall under the new model. In step S403, the control unit 62 functions as a new model condition determination unit that determines whether the model to be analyzed satisfies a predetermined new model condition based on the analysis result data.

  When determining that the model does not correspond to the new model, the control unit 62 sets the new model flag of the model to OFF (step S404), and ends the present subroutine. On the other hand, if it is determined in step S400 that the predetermined period has not elapsed from the market launch date, or if it is determined in step S403 that it corresponds to a new model, the control unit 62 turns on the new model flag of the model. (Step S405). In step S405, the control unit 62 functions as a new model identification flag setting unit that turns on / off the new model identification flag based on the result of determination by the new model condition determination unit.

Next, the control unit 62 determines whether or not the in-store installed number is appropriate based on the number of customers for the gaming machine unit 1 of the model and the number of installed in the amusement store (step S406). When the number of customers is large with respect to the number of installed units, there is a time zone in which the rate with customers reaches 100%, and it is assumed that a potential player is missed. On the other hand, when the number of customers is small with respect to the number of installed units, it is assumed that the excessive number of installed units of the new model presses the number of installed units of other models. Therefore, in step S406, for example, the range of the properly installed number is calculated based on the ratio of the number of customers to the number of installed units (rate with customers), and it is determined whether or not the installed number is included in the range of the properly installed number. For example, if the total number of gaming machines in the amusement store is 400 and the number of customers of the new model is 20, the range of the ratio of the appropriate installed number calculated from the ratio of the number of customers to the number of installed units (rate with customers) is 5.3 to 10%. It is determined whether the installation ratio is included in the range.
At this time, based on the new model analysis result data as the analysis result by the new model analysis processing means, the control unit 62 is assigned the gaming machine unit identification information associated with the new model identification flag set to ON. It functions as an appropriate condition determining means for determining whether the number of installed gaming machine units satisfies a predetermined appropriate condition. That is, the appropriate condition in the present embodiment is whether or not the installation ratio is included in the range of the ratio of the proper installation number calculated from the ratio of the number of customers to the number of installations. It is not limited to.

  If it is determined that the number of installations is appropriate (step S407, YES), this subroutine is terminated. On the other hand, if it is determined that the number of installations is not appropriate (step S407, NO), the installation ratio alarm flag is set on (O) to notify the alarm (step S408), and this subroutine is terminated. When the alarm flag is set, the employee management server 40 transmits data indicating that the installation ratio is not appropriate to the mobile terminal 41.

In the present embodiment, the following steps S41 to S44 are performed by excluding data associated with the new model flag.
After step S40, the control unit 62 performs customer segment analysis processing (step S41).
FIG. 47 is a flowchart showing a sub-routine of the customer segment analysis process that is called and executed in step S41 in the correlation analysis process shown in FIG.

First, the control unit 62 of the hall control server 60 calculates the average usage amount based on the usage amount data stored in the sales management database 56 of the IC card server 50 (step S410). Next, the control unit 62 calculates the average game time based on the game time data stored in the game situation database 66 (step S411). Next, the control unit 62 calculates the average store visit frequency based on the data stored in the game situation database 66 (step S412). The average store visit frequency is handled as the average game frequency when the predetermined reference unit is a gaming machine or a model. Next, the control unit 62 calculates an average loss amount based on the sales amount data stored in the sales management database 56 of the IC card server 50 (step S413).
The data calculated in steps S410 to S413 is stored in the member management database 76 of the member management server 70.

The average usage amount, the average game time, the average game frequency, and the average loss amount correspond to the game tendency parameters in the present invention. In the present invention, the game tendency parameter is not limited to this example, and includes, for example, at least one statistical value or cumulative value of a used amount, a gaming time, a gaming frequency, and a lost amount.
In steps S410 to S413, the control unit 62 determines a predetermined reference unit for the player assigned the player identification information based on the data stored in the data storage means in association with one player identification information. It functions as a game tendency parameter calculating means for calculating a game tendency parameter indicating a winning game tendency.

  Next, the control unit 62 determines the customer base based on the calculated data (step S414). In the game information integration system IS, three customer segments are set: fixed customers, flow customers, and beginners. The three customers have different game trends. Fixed customers, for example, have high average spending amount, average game time, and average store visit frequency. For example, the average customer spending and the average game time vary and the average visit frequency is low. For example, a beginner has a low average spending amount, a short average game time, and a low average visit frequency, but the average loss amount varies. A numerical or stepwise evaluation based on such a tendency is performed on the data calculated in steps S410 to S413, and the customer segment is determined. In the present invention, it may be determined that the customer is a fixed customer when the member is registered (player data is recorded). Moreover, it is good also as changing from a fixed customer to a fluid customer when there is no store visit for a predetermined period.

In step S414, the control unit 62 functions as a customer segment discriminating unit that discriminates the customer segment of the player assigned the player identification information based on the game tendency parameter.
In addition, it is good also as using a different reference | standard with player data as a reference | standard which performs numerical or stepwise evaluation. For example, numerical or stepwise evaluation criteria may be used depending on whether the player is male or female. At this time, based on the game tendency parameter and the player data, the customer base of the player assigned the player identification information is determined.
The control unit 62 stores the obtained customer demographic data in the member management database 76 of the member management server 70 (step S415). Thereafter, this subroutine is terminated.

After step S41 (customer segment analysis processing shown in FIG. 47), the control unit 62 performs sales analysis processing (step S42).
FIG. 48 is a flowchart showing a subroutine of the sales analysis process that is called and executed in step S42 in the correlation analysis process shown in FIG.
Next, the control unit 62 calculates the business number of all hours (step S420). In the game information integration system IS according to the present embodiment, the number of rented game balls in the sand device 20 is handled as the number of outs (consumption number). Accordingly, the number of business sales is calculated by ((number of rented balls− (out number−safe number)) ÷ number of lent balls) × 10 = (number of payouts ÷ number of consumptions) × 10.
Thereafter, the control unit 62 calculates a business discount number at the service time (step S421). Thereafter, this subroutine is terminated.

After step S42 (business analysis processing shown in FIG. 48), the control unit 62 performs mechanical analysis processing (step S43).
FIG. 49 is a flowchart showing a subroutine of the machine analysis process that is called and executed in step S43 in the correlation analysis process shown in FIG.
The control unit 62 of the hall conserver 60 analyzes the big hit bias (standard deviation) and the frequency (average value) based on the special prize occurrence signal and its reception time data (step S430). Next, the control unit 62 analyzes the popularity information for each customer (step S431). Generate popularity information by customer. Unlike the other models, the new model may operate only with the element “new stand” regardless of the machine type and characteristics. Therefore, in the game information integration system IS, this new model element is excluded when generating popularity information for each customer. Specifically, data relating to a new type of gaming machine unit is not used for generating popularity information for each customer. That is, the customer-specific popularity information calculates parameters such as an average usage amount, an average gaming time, an average gaming frequency, and an average profit amount from the store side, for each gaming machine (gaming machine identification information). The popularity information for each customer is set by stepwise or numerical evaluation of these parameters.

Next, the control unit 62 is based on the data on sales and operation stored in the sales management database 56 of the IC card server 50, the data on the big hit bias and frequency calculated in step S430, and the popularity information by customer. Then, the machine type and characteristics are analyzed (step S432). Subsequently, the operation rate of the machine is analyzed (step S433). In the game information integration system IS, the operation rate (%) is calculated by (consumption number / (absolute out number per hour × business hours)) × 100. Thereafter, this subroutine is terminated.
When executing the processing of steps S40 to S43, the control unit 62 of the hall conserver 60 functions as an analysis processing means for analyzing data received from the gaming machine unit 1 and stored in the hard disk 65 (data storage means). .

After step S43 (mechanical analysis processing shown in FIG. 49), the control unit 62 performs stability determination processing (step S44).
In the game information integration system IS according to the present embodiment, the determination of the stability is performed using a comparison table in which at least the stability, the business division number, and the numerical stability are associated with each other. A plurality of comparison tables are stored in the hard disk 65 of the hall conserver 60 according to, for example, the model, the format, the amusement shop, and the like, and the comparison table corresponding to the determination target is used in the stability determination. Further, in the determination of the stability, an input of the profit / loss break-off rate may be accepted from the game store side in advance.

FIG. 50 is a diagram showing an example of a gaming machine comparison table for determining stability.
In the gaming machine comparison table shown in FIG. 50 and FIG. 51, the break-even rate of the game store is set to 13.5%.
In the gaming machine comparison table, the stability is set in association with the operating rate and the business rate. For example, if the occupancy rate is less than 30% and the sales rate is 11% or less, the customer rating is poor and no profit is obtained, so the stability evaluation is negative (−30). Also, if the occupancy rate is less than 30% and the business rate is 18% or more, it is assumed that there is too much revenue and customer separation has occurred, so the stability evaluation is negative (-30) It becomes.

  On the other hand, when the operation rate is 110% or more and the business rate is 11% or less, the customer is good, but no profit is obtained, so the stability is negative (−10). If the occupancy rate is 110% or more and the business rate is 18% or more, since customers are well-earned and profits are obtained, the stability evaluation is positive (40). However, since this state does not last for a long time, continuous monitoring is required. Note that the stability may be set to be negative when both the operation rate and the business rate are high.

FIG. 51 is a diagram illustrating an example of a game shop comparison table for determining stability.
Since the comparison table of FIG. 51 is used for evaluating the stability of the amusement store, the number of business deals below the break-even percentage is not allowed regardless of the operation rate. Therefore, when the business division is less than 13.5, the stability evaluation is negative. In addition, as a whole amusement store, sales at a rate far exceeding the break-even rate is not preferable from the viewpoint of increasing and securing fixed customers. Therefore, when the business rate is 160% or more, the stability evaluation is negative.

If the business percent is 13.5 percent or more and less than 160 percent, the business percent itself is stable, but if the occupancy rate is low, it cannot be said that management is stable. Negative.
As shown in FIGS. 50 and 51, the evaluation of the stability differs depending on the object. Therefore, for example, when the stability of the entire game store is determined and the stability evaluation result is negative, the stability of each game machine, model or type is determined, and the stability of the entire game store is It is also possible to use the evaluation of the stability of the game store and the pachinko gaming machine 10 together, such as investigating the cause of the minus.

  In the comparison tables shown in FIGS. 50 and 51, stability determination criteria are set. In step S44, the control unit 62 of the hall conserver 60 functions as a stability determination unit that determines the stability per predetermined reference unit based on the analysis result data indicating the result of the data analysis and the comparison table. .

  In this embodiment, the stability determination means compares the analysis result data not including analysis result data related to the gaming machine unit to which the gaming machine unit identification information associated with the new model identification flag set to on is included. The stability per predetermined reference unit is determined based on the table. However, the present invention is not limited to this example, and may include data relating to a new model.

  The analysis result data includes the division data related to the division and the operation data related to the operation rate. In the comparison table, the division and the operation rate are associated with the numerical stability. In step S44, the stability determination means numerically determines the stability per predetermined reference unit based on the division data, the operation data, and the comparison table.

(Determination process)
FIG. 52 is a flowchart showing a subroutine of determination processing that is called and executed in step S6 of the base processing in the hall conserver 60 shown in FIG.
In the determination process, the control unit 62 first performs a target sales discount determination process (step S60). The process in step S60 is performed on the game shop or each model or type of pachinko gaming machine 10 (or each pachinko gaming machine 10). By determining the target sales discount, it is possible to provide an objective index when changing the setting. For example, the pachinko gaming machine 10 of a model or type having a high operating rate and a low business rate may be able to increase the business rate by making the settings strict in order to increase stability. In addition, the pachinko gaming machine 10 of a model or type having a low operating rate and a high business rate may be able to increase the operating rate by loosening the setting in order to increase stability.
At this time, the control unit 62 calculates a target split for calculating a target split per predetermined reference unit based on the analysis result data indicating the result of the analysis and / or the stability determined by the stability determination unit. Functions as a means.

  Next, the control unit 62 determines whether or not the number of fixed customers has decreased (step S61). The customer segment is determined in the customer segment analysis process (see FIG. 47). In step S61, it is determined whether the number of fixed customers has decreased as a result of the customer segment analysis process. If the number of fixed customers has not decreased, this subroutine is terminated. On the other hand, if the number of fixed customers has decreased, an alarm is generated by setting the fixed customer number alarm flag to ON (O) in the determination result database (see FIG. 36). Information is given (step S62), and this subroutine is terminated.

  The hall conserver 60 functions as an analysis processing means, and processes (A) to (C), processes (D) and (E), processes (F) to (H), process (I), (J) and processes (K) to (M) can be executed. Note that the processing (A) to processing (M) have already been described with reference to FIGS.

(Collected data)
Next, data actually collected by the above-described game information integration system IS will be described with reference to FIGS.
The game information integration system used when actually collecting data is a system installed across a plurality of game stores, and the game information integration system IS of each game store is connected by a network.

In the following, a game information integrated system IS of a plurality of game stores connected to the network is referred to as a game information integrated network system INS.
In the game information integrated network system INS, data of each game information integrated system IS is collected and processed by any of the servers 40 to 90 of each game information integrated system IS (for example, the hall conserver 60). It may be a server separately installed in addition to the servers 40 to 90 of each game information integration system IS.

  In the game information integration system IS of each game store, the collected data is stored in association with the identification information of the game store, and the data collection source can be identified. In addition, the game information integrated network system INS stores item data indicating the location, regional attributes, and the like for each game store, and data can be extracted and rearranged (sorted) based on each item data. it can. As the data indicating the location, for example, data indicating a prefecture name, a municipality name, and the like can be given. In addition, examples of data indicating regional attributes include data indicating residential areas, roadsides, station squares, downtown areas, and the like.

  Data collection was carried out for 14 days from the date when the model A gaming machine was installed. That is, the model A is a so-called new model. The tables shown in FIGS. 53 to 61 do not include data whose operating time is less than 10 hours due to shortened sales and data of stores whose store operating number is 5000 or less.

FIG. 53 is a table showing the operating conditions (overall) of the introduced stores by region.
The data shown in FIG. 53 includes data collected by the game information integrated network system INS.
In order from the left column of the table, the elapsed date, the number of stores, the store average operation, the model A average operation, the store operation divergence rate, the table sales, the unit gross margin, the coin unit price, and the gross margin rate are shown.
The store average operation is an average value of the average stand operation (the number of game media consumed per game machine) of all models in each store.
Model A average operation is the average value of model A average table operation at each store.
The store operation deviation rate indicates the ratio of the average stand operation of the model A to the average stand operation of all models. In the table shown in FIG. 53, since the divergence rate of the model A exceeds 100%, it can be seen that the model A is more popular than other types of gaming machines. On the other hand, since the divergence rate of the model A tends to gradually decrease, it can also be seen that the popularity gradually decreases after installation.
The stand sales are sales per gaming machine.
The gross profit is the gross profit per gaming machine.
The coin unit price is a unit price of the game medium.
The gross margin (%) is (unit gross margin / unit sales) × 100.

FIG. 54 is a table showing the operation status (residential area) of the introduction store by region. FIG. 55 is a table showing an example of operation results by store in a residential area.
The data shown in FIG. 54 is data of the game information integration system IS of the game store in which “residential area” is set as the regional attribute among the data collected by the game information integration network system INS. The data shown in FIG. 55 is data collected by the game information integration system IS of the store W in which “residential area” is set as the regional attribute. The data shown in FIG. 54 is obtained by collecting data of each store as shown in FIG.

FIG. 56 is a table showing the introduction store operating status (roadside) by region. FIG. 57 is a table showing an example of operation results for each roadside store.
The data shown in FIG. 56 is data of the game information integration system IS of the game store in which “roadside” is set as the regional attribute among the data collected by the game information integration network system INS. The data shown in FIG. 57 is data collected by the game information integration system IS of the store X in which “roadside” is set as the regional attribute. The data shown in FIG. 56 is a summary of the data of each store as shown in FIG.

FIG. 58 is a table showing the operating status (in front of the station) of the in-store shop by region. FIG. 59 is a table showing an example of the operation results for each store in front of the station.
The data shown in FIG. 58 is data of the game information integration system IS of the game store in which “Ekimae” is set as the regional attribute among the data collected by the game information integration network system INS. The data shown in FIG. 59 is data collected by the game information integration system IS of the store Y in which “station front” is set as the regional attribute. The data shown in FIG. 58 is a summary of the data of each store as shown in FIG.

FIG. 60 is a table showing the operating conditions (business districts) of introduced stores by region. FIG. 61 is a table showing an example of operation results by store in the downtown area.
The data shown in FIG. 60 is data of the game information integration system IS of the game store in which “business district” is set as the regional attribute among the data collected by the game information integration network system INS. The data shown in FIG. 59 is data collected by the game information integration system IS of the store Z in which “business district” is set as the regional attribute. The data shown in FIG. 60 is obtained by tabulating data of each store as shown in FIG.

If it is an amusement store manager, for example, the store average operation at the store in front of the station (FIG. 58) is lower than stores with other regional attributes, or the store average of the new model (model A) in the downtown area (FIG. 60). High operation can be understood as a qualitative feeling. However, it is difficult to determine the management policy of the amusement store because the qualitative sense of the amusement store manager alone is lacking in quantitative information, and there is also a risk that the management based on the sense of the amusement store manager will not be successful. is there.
However, according to the data shown in FIG. 54, FIG. 56, FIG. 58 and FIG. 60, for example, how much the store average operation in stores in front of the station is lower than stores with other regional attributes, and new models in downtown areas. It is possible to quantitatively evaluate how high the average store operation is. Moreover, since these data are not based on theoretical values but are actually measured values, the reliability is high.

FIG. 62 is a graph showing the distribution ratio of the setting values of the gaming machines, and FIG. 63 is a graph showing the distribution of the business percents at the gaming stores.
The set value of the gaming machine is a value that is determined stepwise by, for example, the probability of occurrence of a bonus game (probability of winning a jackpot). Usually, the higher the set value, the higher the probability of occurrence of a bonus game. This set value is also an important factor that affects the characteristics of the gaming machine. In the gaming information integration system IS, data indicating a set value is stored in association with the gaming machine unit identification information. The graph shown in FIG. 62 is obtained by collecting data indicating the set values. The graph shown in FIG. 63 is a graph showing the distribution of the sales discount for model A. In the gaming information integration system IS, it is possible to calculate the sales discount for each gaming machine unit 1 and store data indicating the sales discount for each gaming machine unit 1 in association with the gaming machine identification information.

(Fluctuation trend continuous period analysis)
The fluctuation trend continuous period is a series of periods in which either one of the increasing tendency or the decreasing tendency of the difference number continues, and the absolute value of the difference number in the entire period is equal to or greater than a predetermined reference value.
The fluctuation tendency (increase tendency or decrease tendency) of the difference number means a fluctuation tendency for every predetermined period, and the period here includes a period based on time and a period based on a game. For example, when the fluctuation tendency is judged every 10 games, the difference number of the first 4 games is positive, and even if the difference number of the remaining 6 games is negative, the difference number as a whole of 10 games is positive. If so, the fluctuation trend is judged to be positive.

  That either one of the increasing tendency or the decreasing tendency is continuous means that the state where the difference number is positive or the state where the difference number is negative continues. Thus, for example, if the difference between the first 10 games is plus 50, the difference between the next 10 games is plus 30, and the difference between the next 10 games is plus 70, Although it has changed, the increasing tendency itself in these 30 games continues.

  Regarding a series of periods, for example, after the end of the bonus game, or after the end of the bonus game and a gaming state different from the normal gaming state following the bonus game, the transition to the normal gaming state and a specific period in the normal gaming state Alternatively, when the next bonus game occurs before the number of games is exceeded, the next bonus game may be included in a series of periods. That is, when two periods of increasing trend are adjacent to each other via a specific period or a decreasing tendency of the number of games, a combination of two increasing periods and one decreasing period may be used as a series of periods. Good. Also, two periods of increasing trend may be a series of periods except for one period of decreasing trend.

  The entire period in terms of the absolute value of the difference in the entire period refers to the entire series of periods. Further, the predetermined reference value is not particularly limited and can be set individually at the game store. For example, in the case of a pachislot gaming device, 500 medals can be cited.

  The fluctuation trend continuous period defined as described above is a period that gives a strong impression to the player. This fact indicates that when a player tells the result of a game to another person, for example, “a bonus game has not been played for more than one hour” or “a bonus game has continued for a long time”, for example, It can be understood from the fact that it is often spoken as a standard. In other words, the player is consciously or unconsciously analyzing and evaluating the gaming machine using the continuous period of fluctuation tendency. However, this analysis is merely a sensory analysis / evaluation of the individual player, and it has been difficult for the game store side to grasp this analysis. The present invention obtains the results of the individual sensory analysis of the player more quantitatively and objectively, and analyzes and evaluates the gaming machine with a sense closer to the player.

Next, processing executed in the game information integration system IS will be described.
FIG. 64 is a flowchart showing the fluctuation trend continuous period extraction process (1) executed in the hall conserver shown in FIG. This process is a process that is executed when, for example, an administrator of a game store or the like inputs an instruction regarding extraction of a continuous trend trend period.
FIG. 65 (a) is a slump graph when a series of periods in which either one of the increasing tendency or decreasing tendency of the difference number is continuous is extracted, and (b) is a fluctuation from the slump graph shown in (a). It is a slump graph when a tendency continuous period is extracted. When executing the processing shown in FIG. 64, the control unit 62 functions as an analysis processing means.

  First, the control unit 62 of the hall control server 60 aggregates data for one gaming machine unit 1 based on the data stored in the game situation database 66 (see FIG. 34B) (step S1001). The aggregation of data here corresponds to plotting a slump graph, but it is not always necessary to plot the slump graph on the display. For example, a difference number for each predetermined period is calculated, and a process of calculating a plurality of XY coordinates (X coordinate: time or number of games, Y coordinate: difference number) is performed based on the relationship between the period and the difference number. This is a process corresponding to data aggregation in step S1001. By performing the process of step S1001, data capable of plotting the slump graph SG shown in FIG. 65A is generated.

Next, the control unit 62 of the hall conserver 60 extracts from the slump graph SG a series of periods in which one of the increasing tendency or decreasing tendency of the difference number continues (step S1002). For example, in the slump graph SG shown in FIG. 65A, IP ₁ to IP ₅ are a series of periods in which the increasing tendency of the difference continues, and DP _{1 to} DP ₄ are the decreasing tendency of the difference. It is a series of consecutive periods. As described above, the slump graph SG virtually obtained by the process of step S1001 includes a series of periods IP and DP. In step S1002, a series of periods IP and DP are extracted.

Next, the control unit 62 of the hall conserver 60 selects a series of periods (variations in which the absolute value of the difference in the whole period is equal to or greater than a predetermined reference value from the series of periods IP and DP extracted in step S1002. The trend continuous period CP) is extracted (step S1003). For example, among the series of periods IP _{1 to} IP ₅ and DP _{1 to} DP ₄ shown in FIG. 65 (a), a period in which the absolute value of the difference number is equal to or greater than a predetermined reference value (for example, 500 medals) is extracted. and fluctuation trend continuation period _CP 1 _{~CP 5.} When executing the processing of steps S1001 to S1003, the control unit 62 functions as a fluctuation trend continuous period extraction unit.

  Subsequently, the control unit 62 of the hall conserver 60 stores the information regarding the fluctuation trend continuous period extracted in step S1003 in the hard disk 65 in association with the gaming machine unit identification information (step S1004). The information on the continuous trend trend period is not particularly limited. For example, the length of the trend trend continuous period (time and / or the number of games), the difference number in the trend trend continuous period, and the occurrence of the trend trend continuous period. Examples include time and end time.

  Next, the control unit 62 of the hall conserver 60 displays information related to the fluctuation trend continuous period based on the information related to the fluctuation trend continuous period stored in the hard disk 65 (step S1005). The display of the information regarding the fluctuation trend continuous period may be performed on a display (not shown) connected to the hall conserver 60, and the display target is not particularly limited. Thereafter, this process is terminated.

The fluctuation trend continuous period extraction process in the present invention is not limited to the process described with reference to FIGS. 64 and 65, and may be a process described with reference to FIGS. 66 and 67, for example.
FIG. 66 is a flowchart showing the fluctuation trend continuous period extraction process (2) executed in the hall conserver shown in FIG.
FIG. 67A is a slump graph when the period of the normal gaming state, the period of the bonus game, and the period in which the bonus game and the gaming state different from the normal gaming state following the bonus game are extracted, b) is a slump graph when a fluctuation trend continuous period is extracted from the slump graph shown in (a). When executing the processing shown in FIG. 66, the control unit 62 functions as analysis processing means.

  First, the control unit 62 of the hall conserver 60 aggregates data for one gaming machine unit 1 based on the data described in the game situation database 66 (see FIG. 34B) (step S1011). Since this process is the same as the process in step S1001 shown in FIG. 64, a description thereof is omitted here.

  Next, the control unit 62 of the hall conserver 60 extracts the period of the normal gaming state, the period of the bonus game, and the period of the non-normal gaming state after bonus from the slump graph SG (step S1012). The period of the normal gaming state corresponds to a series of periods in which the decreasing tendency of the difference number continues. The period of the bonus game corresponds to a series of periods in which the number of differences increases. The post-bonus non-normal gaming state corresponds to a series of periods in which the number of differences increases.

For example, when a normal gaming state period, a bonus game period, and a post-bonus non-normal gaming state period are extracted as a series of periods from the slump graph SG shown in FIG. It becomes like this. In FIG. 67A, NP _{1 to} NP ₃ are periods in the normal gaming state, BP _{1 to} BP ₄ are periods in the bonus game, and EP ₁ and EP ₃ are periods in the non-normal gaming state after bonus. Normal game state NP _2, in the slump graph SG, but not a series of periods that either has continuous increase or decrease of the difference numbers, which is used to calculate the difference numbers in the slump graph SG This is due to the relatively short period. In the example shown in FIGS. 66 and 67, the period of the normal gaming state, the period of the bonus game, and the period of the bonus game combined with the gaming state different from the normal gaming state following the bonus game are used for calculating the difference number. since used, normal game state NP ₂ is a series of periods that downward trend has consecutive difference number.

Next, the control unit 62 of the hall conserver 60 merges the post-bonus non-normal gaming state period with the bonus game period (step S1013). In slump graph SG shown in FIG. 67 (a), a series of periods extracted by the step _{S1013 BP 1 ~BP 4, EP 1} , EP 3, NP 1 of ~NP _3, bonus after unusual game state _EP 1, EP ₃ is merged with the bonus games BP ₁ and BP ₃ generated before that.

Next, the control unit 62 of the hall conserver 60 merges adjacent bonus game periods with an interval equal to or less than a specific period or the number of games (step S1014).
In the slump graph SG shown in FIG. 67A, the bonus game period BP ₁ + EP ₁ and the bonus game period BP ₂ are adjacent to each other with the normal gaming state NP ₁ in between. Further, the bonus game period BP ₂ and the bonus game period BP ₃ + EP ₃ are adjacent to each other with the normal gaming state NP ₂ interposed therebetween. Further, the bonus game period BP ₃ + EP ₃ and the bonus game period BP ₄ are adjacent to each other across the normal gaming state NP ₃ . Among the normal gaming states NP _{1 to} NP ₃ , those having a specific period or less than the number of games are the normal gaming states NP ₁ and NP ₃ . Therefore, the control unit 62 merges the bonus game period BP ₁ + EP ₁ , the normal gaming state NP _1, and the bonus game period BP ₂ . Further, the control unit 62 merges the bonus game period BP ₃ + EP ₃ , the normal gaming state NP _3, and the bonus game period BP ₄ .

Through the processing up to step S1014, the slump graph SG is divided into a bonus game period BP ₁ + EP ₁ + NP ₁ + BP ₂ , a normal gaming state period NP _2, and a bonus game period BP ₃ + EP ₃ + NP ₃ + BP _4. The

Next, the control unit 62 of the hall conserver 60 sets a series of periods (variation tendency continuous periods) in which the absolute value of the difference in the whole period is equal to or greater than a predetermined reference value among the periods obtained by the processing up to step S1014. CP) is extracted (step S1015). For example, since the absolute value of the difference number has reached the predetermined reference value for the period BP ₁ + EP ₁ + NP ₁ + BP ₂ , NP ₂ , BP ₃ + EP ₃ + NP ₃ + BP ₄ obtained by the processing up to step S1014 As shown in the slump graph SG ′ shown in FIG. 67 (b), the fluctuation trend continuous periods CP _{1 to} CP ₃ are extracted. When executing the processes of steps S1011 to S1015, the control unit 62 functions as a fluctuation trend continuous period extraction unit.

  Subsequently, the control unit 62 of the hall conserver 60 stores the information related to the variation tendency continuous period extracted in step S1015 in the hard disk 65 in association with the gaming machine unit identification information (step S1016). The information on the continuous trend trend period is not particularly limited. For example, the length of the trend trend continuous period (time and / or the number of games), the difference number in the trend trend continuous period, and the occurrence of the trend trend continuous period. Examples include time and end time. In addition, when the fluctuation trend continuous period is a bonus game period, information relating to the fluctuation trend continuous period is further included as information relating to the period included in the fluctuation trend continuous period (presence / absence of non-normal gaming state after bonus, normal gaming state) Or the like) may be stored.

  Next, the control unit 62 of the hall conserver 60 displays information related to the fluctuation trend continuous period based on the information related to the fluctuation trend continuous period stored in the hard disk 65 (step S1017). Thereafter, this process is terminated.

  By performing the processing as shown in FIGS. 64 to 67 for each gaming machine unit 1, it becomes possible to analyze, for example, characteristics depending on the model, characteristics based on the set value, and the like. Next, data actually collected by the above-described game information integrated network system INS will be described with reference to FIGS.

  FIG. 68 is a graph showing the distribution distribution of the variation tendency continuous period (catamari) in the gaming machines of model A (all of settings 1 to 6). FIG. 69 is a graph showing a fluctuation trend continuous period appearance distribution in a gaming machine of model A (setting 1). FIG. 70 is a graph showing a fluctuation trend continuous period appearance distribution in a gaming machine of model A (setting 2). FIG. 71 is a graph showing the fluctuation trend continuous period appearance distribution in the gaming machine of model A (setting 3). FIG. 72 is a graph showing the fluctuation trend continuous period appearance distribution in the gaming machine of model A (setting 4). FIG. 73 is a graph showing a fluctuation trend continuous period appearance distribution in a gaming machine of model A (setting 5). FIG. 74 is a graph showing the fluctuation trend continuous period appearance distribution in the gaming machine of model A (setting 6).

As shown in FIG. 68, when all data of settings 1 to 6 are aggregated for model A, the fluctuation trend between suction (when the difference number is negative) and discharge (when the difference number is positive) is continuous. The distribution of the periods is substantially the same, and the catamari with the difference number of 500 to 999 is the largest.
The distribution in the graph shown in FIG. 68 is obtained by tabulating data in the graphs shown in FIGS. 69 to 74. As shown in FIGS. 69 to 74, the distribution of the variation tendency continuous period is different for each set value. Specifically, as the set value increases, the number of discharge trend continuous periods increases.

  FIG. 75 is a graph showing a fluctuation trend continuous period appearance distribution in the gaming machines of model B (all of settings 1 to 6). FIG. 76 is a graph showing the fluctuation trend continuous period appearance distribution in the gaming machines of model C (all of settings 1 to 6). FIG. 77 is a graph showing the fluctuation trend continuous period appearance distribution in the gaming machines of model D (all of settings 1 to 6). FIG. 78 is a graph showing a variation trend continuous period appearance distribution in gaming machines of model E (all of settings 1 to 6). FIG. 79 is a graph showing a fluctuation trend continuous period appearance distribution in gaming machines of model F (all of settings 1 to 6).

Comparing the graphs shown in FIGS. 68 and 75 to 79, the characteristics of the models A to F obtained from the actual measurement values can be grasped. Specifically, for example, the following characteristics can be grasped.
The model B has a continuous period of fluctuation tendency of suction more than the model A.
In the model C, the discharge fluctuation trend continuous period having a difference number of 3000 or more is large.
In the model D, it is difficult to generate a continuous period of fluctuation tendency with a large difference number.
In the model E, a fluctuation trend continuous period with a large difference tends to occur.
In the model F, it is difficult for the continuous trend period of the suction with a large difference to occur, but the continuous trend period of the suction with a small difference tends to occur. In addition, there may be a continuous period of fluctuation trend of discharge with a large difference number.

As described above, according to the game information integration system IS, it is possible to grasp not only qualitatively but quantitatively the characteristics of the above-described models by analyzing the fluctuation trend continuous period. Therefore, in the game store, for example, when a game machine of model F is popular, it is possible to introduce a model having characteristics similar to model F when a new model is introduced in the future.
So far, the fluctuation trend continuous period has been described, but the characteristic analysis of the gaming machine in the present invention is not limited to the extraction of the fluctuation trend continuous period, and examples thereof include analysis of a fluctuation pattern.

(Variation pattern analysis)
FIG. 80 is a flowchart showing variation pattern data analysis processing executed in the hall conserver shown in FIG.
81 (a) and 81 (b) are slump graphs in the gaming machine, respectively. FIG. 82 is a table showing slump graph waveform types.

  First, the control unit 62 of the hall control server 60 aggregates data for one gaming machine unit 1 based on the data stored in the game situation database 66 (see FIG. 34B) (step S1021). This process corresponds to step S1001 of the process shown in FIG. As shown in FIGS. 81A and 81B, in the slump graph, the vertical axis indicates the number of differences and the horizontal axis indicates the number of games. Such a slump graph itself is a conventionally known one.

  Next, the control unit 62 generates variation pattern data based on the slump graph obtained in step S1021 (step S1022). The variation pattern data is data for comparison with sample data to be described later. That is, the slump graph obtained in step S1021 has a problem that, for example, the length (period) is not limited, and it is difficult to compare with the sample data as it is. Therefore, in step S1022, a plurality of variation pattern data that can be compared with the sample data is generated from one slump graph. At this time, the control unit 62 functions as a pattern data generating unit.

  Next, the control unit 62 compares the variation pattern data generated in step S1022 with the sample data stored in advance in the hard disk 65 (step S1023).

  As sample data stored in advance in the hard disk 65, for example, data shown in FIG. 82 can be cited. The sample data shown in FIG. 82 shows the waveform of the slump graph in a predetermined period, and as shown in FIG. 82, the nine types of waveform indicate different types of waveforms. In the table shown in FIG. 82, the waveform types are classified into three types, class A, class B, and class C. Class A is a waveform pattern in which the number of differences varies in small increments. Class B is a waveform pattern in which the difference number varies so as to draw a relatively large wave. Class C is a linear waveform pattern.

  Specifically, a period or the number of games is set for the waveform pattern in each waveform type. In Class A, the change of the fluctuation tendency in the period or the number of games is relatively large. In Class B, the change of the fluctuation tendency in the period or the number of games is relatively small. In Class C, there is no change in the fluctuation tendency in the period or the number of games, and it is continuous. In addition, the change of the fluctuation tendency here refers to switching of an increase tendency and a decrease tendency. It does not indicate a change in the degree of trend within the same trend.

The A to C classes are further classified into the following three categories, which are classified into nine categories as a whole.
Type 1 indicates a state without fluctuation (including a case where the whole does not change while repeating an increasing tendency and a decreasing tendency).
Type 2 shows an increasing tendency (including the case of increasing as a whole while repeating an increasing tendency and a decreasing tendency).
Type 3 shows a decreasing tendency (including a case where the whole decreases while repeating an increasing tendency and a decreasing tendency).

  In the game information integration system IS, the above-described variation pattern is used as a sample pattern, and an actual variation pattern is evaluated. The sample pattern is stored as sample data, for example, in the hard disk 65 of the hall conserver 60 in the game information integration system IS. The names A to C and 1 to 3 are types, and the type data indicating the types is also stored in the hard disk 65 in association with the sample data.

  In step S1023, when the variation pattern is compared with the sample pattern, specifically, for example, the overall variation trend is no change (1 type), an increasing trend (2 type), or a decreasing trend. Which of (Category 3) corresponds, and the number of repetitions of increasing tendency and decreasing tendency is none (C), 1-4 times (B), 5 times or more (A) A comparison is made by paying attention to whether it is applicable.

  Next, the control unit 62 extracts a sample pattern that is most similar to the variation pattern (step S1024). In the present invention, a plurality of variation patterns are generated from one slump graph SG, and each variation pattern is compared with a sample pattern. Accordingly, in step S1024, a plurality of sample patterns are extracted for one slump graph SG. At this time, the control unit 62 functions as sample data extraction means.

  Next, the control unit 62 stores the sample pattern type data in association with the gaming machine unit identification information (step S1025). As described above, since a plurality of sample patterns are extracted, a plurality of type data is associated with the gaming machine unit identification information. For example, the type data associated with the gaming machine unit identification information and the number thereof are stored, such as 10 for A1 and 5 for A2. Here, the variation pattern data as the actual measurement data may be stored in the hard disk 65 as the sample data.

  Next, the control unit 62 outputs a type based on the type data stored in the hard disk 65 (step S1026). At this time, the control unit 62 functions as a type output unit. Thereafter, this process is terminated.

  By performing the processing shown in FIG. 80 for each gaming machine unit 1, it becomes possible to analyze, for example, characteristics by model, characteristics by setting values, and the like. Next, data actually collected by the game information integrated network system INS using the sample data described above will be described with reference to FIG.

FIG. 83 is a graph showing the analysis by waveform type in the gaming machine of model A.
According to the graph shown in FIG. 83, in the model A, the variation pattern is relatively a type B3 (a waveform that decreases as a whole while repeating an increasing tendency and a decreasing tendency so as to draw a relatively large wave). Many. In model A, type C1 (waveform having no linear variation) does not occur. Furthermore, the model A has a decreasing tendency more than an increasing tendency.

Thus, according to the game information integration system IS, it is possible to grasp not only qualitatively but also quantitatively the characteristics of the above-described models by analyzing the waveform fluctuation pattern. Therefore, in the game store, for example, when a game machine of model F is popular, it is possible to introduce a model having characteristics similar to model F when a new model is introduced in the future.
In the present embodiment, the case of analyzing the waveform fluctuation pattern has been described. However, in the present invention, the fluctuation pattern is not limited to the waveform fluctuation pattern, and examples thereof include an appearance pattern of a fluctuation trend continuous period. be able to. In addition, as a parameter for quantitatively evaluating the appearance pattern of the fluctuation trend continuous period, for example, the number of differences in the fluctuation trend continuous period, the number of occurrences of the fluctuation trend continuous period in the predetermined period or the number of games, An appearance interval can be mentioned.

(Amusement store analysis)
Next, the results of analyzing the gaming store itself in the gaming store where the gaming information integration system IS is introduced will be shown.
FIG. 84 is a table showing data relating to the number of players, the winning percentage, etc. in the store α.
As shown in FIG. 84, according to the game information integration system IS, various data including the number of players and the winning percentage can be obtained smoothly and accurately. Note that the weather, temperature, etc. may be manually input by an administrator of the amusement store, or may be automatically input via the Internet or the like.

  In the game information integration system IS, the data shown in FIG. 84 can be automatically acquired and generated, and the data can be processed and tabulated as shown in, for example, FIGS.

FIG. 85 is a graph showing data on the average number of exchanged medals at the store α. This graph shows the average number of exchange medals per player.
FIG. 86 is a graph showing the number of medals exchanged for each elapsed date at the store α. This graph shows the average number of exchanged medals per player for each predetermined range, with the players divided into predetermined ranges according to the number of exchanged medals.

FIG. 87 is a graph showing the daily (first day) medal exchange number distribution at the store α. FIG. 88 is a graph showing the distribution of the number of medals exchanged by day (last day) at the store α.
In this specification, the first day refers to the day when data acquisition is started by the game information integration system IS. On this day, the model A is installed as a new model. The last day is 14 days after the start of data acquisition.
As is clear from the comparison between FIG. 87 and FIG. 88, the first day is more than the last day for the number of exchanged per player. According to the game information integration system IS, such a tendency can be grasped quantitatively.

FIG. 89 is a graph showing the ratio of the number of exchange medals for each model at the store α.
Thus, according to the game information integration system IS, it is also possible to tabulate the ratio of exchange medals per player for each model.

FIG. 90 is a graph showing the player spending amount status by elapsed date at the store α. This graph shows the average usage amount per player.
FIG. 91 is a graph showing the usage amount ratio for each elapsed date at the store α. This graph classifies the players in a predetermined range according to the usage amount, and shows the average usage amount per player for each predetermined range.

FIG. 92 is a graph showing the player spending amount by day (first day) at the store α. FIG. 93 is a graph showing the player spending amount by day (last day) at the store α.
As is clear from the comparison between FIG. 92 and FIG. 93, the first day is more than the last day for the amount of money used per player. According to the game information integration system IS, such a tendency can be grasped quantitatively.

  According to the game information integration system IS of the store α, as shown in FIGS. 84 to 93, a multifaceted analysis of the store α is possible. In the present invention, the game information integrated system IS can be constructed by applying the game information integrated system IS to a plurality of other stores and connecting the game information integrated systems IS via a network.

FIG. 94 is a table showing data relating to the number of players, the winning percentage, etc. in the store β. FIG. 95 is a table showing data relating to the number of players, the winning percentage, etc. in the store γ. FIG. 96 is a table showing data relating to the number of players, the winning percentage, etc. in the store δ. FIG. 97 is a table showing data relating to the number of players, winning percentage, etc. at the store ε.
The store β is located in a shopping district with a university nearby. The store γ is located on the roadside. The store δ is located in a downtown area near the station. The store ε is located in a residential area.
According to the present invention, the game information integration system IS of each store α to ε is connected by a network, and the game information integration network system INS is constructed, so that quantitative and objective data between game stores having different regional attributes can be obtained. Comparison is possible.

(Player analysis)
In the gaming information integration system IS, the data output from the gaming machine unit 1 stores reception time data, player identification information, and gaming machine unit identification information in association with each other. Accordingly, by storing customer demographic information in association with the player identification information, for example, data analysis for each player's game time, data analysis for each player's age group, data analysis for each player's gender, Data analysis for each attribute (customer segment) can be performed.

  98 (a) to 98 (d) are pie charts showing game time per player for each day (1st to 4th days). 99 (a) to 99 (d) are pie charts showing the game time per player for each day (5th to 8th days).

  FIGS. 100A to 100D are pie charts showing the age groups of the players for each day (1st to 4th days). 101 (a) to 101 (d) are pie charts showing the age groups of players for each day (5th to 8th days).

  102 (a) to 102 (d) are pie charts showing the gender of the players for each day (1st to 4th days). 103 (a) to 103 (d) are pie charts showing the gender of the players for each day (5th to 8th days).

  104 (a) to 104 (d) are pie charts showing the attributes of the players for each day (1st to 4th days). 105 (a) to 105 (d) are pie charts showing the attributes of the players for each day (5th to 8th days).

As shown in FIGS. 98 to 105, according to the game information integration system IS, it is possible to quantitatively and objectively grasp the tendency of the players who visit the game store.
By grasping quantitative and objective data, amusement stores can, for example, determine that 10 players who are considered to be highly happy are coming to the store at a peak during the day. If it is possible to grasp the situation, it is possible to carry out a store operation in which the loss is suppressed as much as possible, such as introducing ten game machines of a model with a high appearance probability of a fluctuation trend continuous period with a large difference.

  The manager of an amusement store usually grasps the trends and trends of the industry as a whole, but the information grasped about his own amusement store is not multifaceted statistical data. Therefore, for example, when deciding whether to introduce a new model, the number of new models to be introduced, the timing of removal of gaming machines, the adjustment of the number of gaming machines for each model, the setting value distribution setting, etc. You have to rely on qualitative or sensory information. In such a situation, grasping the trends and trends of the industry as a whole may have a negative effect. For example, if a gaming machine that is a sequel to the series that is very popular in the gaming machine industry and has been evaluated as an excellent machine that is prevalent in the world, The company wants to recover sales by introducing a large amount of. However, depending on the regional attributes (location conditions) of the players who visit the store, the number of vacant seats may increase on the contrary by introducing a large number of models generally called excellent machines. The present invention collects and provides quantitative and objective data in order to eliminate such a possibility as much as possible.

(Player identity determination)
As described above, it is possible to collect and provide quantitative and objective data by analyzing a player, but some players may want their information to be known to the game store. There may not be. A player who does not want his / her information to be known to the game store may not register as a member, and such a player often does not use a membership card or possess a membership card. Under such circumstances, if the player is identified only by the card possessed by the player, there are cases where accurate data cannot be collected in a strict sense. In the present invention, in order to prevent such a situation from occurring, at least the player is identified as having been changed.

FIG. 106 is a flowchart showing a player identity determination process (1) executed by the gaming machine unit 1 and the hall conserver 60 shown in FIG.
Here, a CCD camera (not shown) as a photographing unit is connected to the control unit 11 of the pachinko gaming apparatus 10, and the CCD camera performs bidirectional data communication with the control unit 11. And is configured to operate according to an instruction from the control unit 11. In addition, although the case where the gaming machine unit 1 includes the pachinko gaming apparatus 10 will be described here, the present invention is not limited to this example, and examples thereof include a pachislot gaming apparatus and a slot machine. The CCD camera as the photographing unit functions as a player identification information reading unit.

  First, the control unit 11 (sub control unit 11b) of the pachinko gaming apparatus 10 determines whether or not a predetermined timing has come (step S1031). Examples of the predetermined timing include a timing at which a predetermined period (for example, 10 minutes) elapses, a timing at which an event in the game (winning, occurrence of a bonus game, etc.) occurs.

  If it is not the predetermined timing, the process returns to step S1031, while if it is the predetermined timing, the control unit 11 controls the CCD camera to photograph the player (step S1032).

  Next, the control unit 11 transmits the face data obtained in step S1032 together with the gaming machine unit identification information to the hall conserver 60 (step S1033), and returns the process to step S1031.

  It should be noted that the pachinko gaming apparatus 10 determines whether or not face data is included in the data obtained in step S1032, and if the face data is not included, transmission may not be performed. Also, before performing the process of step S1032, whether or not a player's face is present in the field of view of the CCD camera is determined from the acquired data of the standby state of the CCD camera. May not be taken.

  On the other hand, the control unit 62 of the hall conserver 60 compares the face data received from the gaming machine unit 1 with the past face data stored in the hard disk 65 in association with the same gaming machine unit identification information (step). S1041). A conventionally known technique can be adopted as such a face data comparison technique.

  Next, based on the comparison result in step S1041, the control unit 62 determines whether or not the players are the same (step S1042). When it is determined that the players are the same, the player continues to play the game. In this case, the process returns to step S1041. When executing the processes of steps S1041 to S1042, the control unit 62 functions as a player identity determination unit.

  On the other hand, if it is determined in step S1042 that the players are not the same, the control unit 62 stores the new face data received from the gaming machine unit 1 in association with the gaming machine unit identification information (step S1043). As a result, the game information integrated system IS recognizes that the player who plays the game in the gaming machine unit 1 is the player related to the new face data.

  Next, the control unit 62 compares the new face data with the face data group in the database of the hard disk 65 (step S1044). A conventionally known technique can also be adopted as the face data comparison technique here.

  Next, based on the comparison result in step S1044, the control unit 62 determines whether or not face data related to the same player as the new face data exists in the database in the hard disk 65 (step 1045).

  If it is determined in step S1045 that face data relating to the same player is not present in the hard disk 65, the control unit 62 attaches new player identification information to the face data and stores the face data in the database in the hard disk 65. Store (step S1046). Thereby, player identification information is given to the player related to the face data received in step S1041. Thereafter, the process proceeds to step S1041.

  If it is determined in step S1045 that the face data relating to the same player is in the hard disk 65, the control unit 62 adds the player identification information attached to the face data relating to the same player to the face data. Is attached to the database in the hard disk 65 (step S1047). As a result, the sample of face data received in step S1041 is added. Thereafter, the process proceeds to step S1041.

  As described above, in the process shown in FIG. 106, the player identification information is attached to the face data so that the player's face (face data) is handled in the same manner as the player identification information. Even a non-going player can grasp the start and end of the game.

The player identity determination process in the present invention is not limited to the example shown in FIG. 106, and may be the process shown in FIG. 107, for example.
FIG. 107 is a flowchart showing a player identity determination process (2) executed in the hall conserver 60 shown in FIG.

  First, the control unit 62 of the hall conserver 60 determines whether or not bonus end data attached with gaming machine unit identification information has been received from the gaming machine unit 1 (step S1051). The bonus end data is data output from the gaming machine unit 1 (pachinko gaming device 10) together with the gaming machine unit identification information of the gaming machine unit 1 at the end of the bonus game or at the end of the non-normal gaming state after the bonus. . After the bonus game end data is output, the gaming machine unit 1 starts the normal gaming state.

  When determining in step S1051 that bonus end data has been received, the control unit 62 sets a timer in the memory 64 in association with the gaming machine unit identification information (step S1052). This timer is counted up according to, for example, the clock of the CPU 63.

  If it is determined in step S1051 that a bonus end game has not been received, or if the process of step S1052 has been executed, whether or not exchange data with gaming machine unit identification information has been received from the gaming machine unit 1 Is determined (step S1053). The exchange data is data that is output together with the gaming machine unit identification information of the gaming machine unit 1 when the gaming medium is exchanged from the gaming machine unit 1 (sand device 20). If the game medium is exchanged, it is expected that the game will continue.

  When determining in step S1053 that the exchange data has been received, the control unit 62 clears the timer set in the memory 64 (step S1054). If it is determined in step S1053 that the exchange data has not been received, or if the process of step S1054 is executed, the control unit 62 determines whether the timer of the memory 64 has reached a predetermined time (step S1055). .

  When the timer reaches the predetermined time, the gaming machine unit 1 does not replace the game medium, and the normal gaming state continues for a predetermined period. Therefore, there is a possibility that the player has finished the game. high. Therefore, the control unit 62 replaces the player identification information associated with the gaming machine unit identification information with new player identification information (step S1056).

  When it is determined in step S1055 that the timer has not reached the predetermined time, or when the process of step S1056 is executed, the control unit 62 receives bonus start data attached with gaming machine unit identification information from the gaming machine unit 1. Is determined (step S1057). The bonus start data is data that is output from the gaming machine unit 1 (pachinko gaming machine 10) together with the gaming machine unit identification information of the gaming machine unit 1 at the start of the bonus game.

  If it is determined in step S1057 that bonus start data has been received, the normal gaming state has ended, and the control unit 62 clears the timer in the memory 64 (step S1058). If it is determined in step S1057 that bonus start data has not been received, or if the process of step S1058 has been executed, this process ends.

  As described above, in the process shown in FIG. 107, it is determined that the player has changed when the game medium is not exchanged for a predetermined time in the normal gaming state. The present invention can employ, for example, the process shown in FIG. 108 in addition to the process shown in FIG.

  FIG. 108 is a flowchart showing the player identity determination process (3) executed in the hall conserver 60 shown in FIG. When the processing shown in FIG. 108 is performed, the gaming machine unit 1 included in the gaming information integration system IS includes a pachislot gaming device (not shown) instead of the pachinko gaming device 10.

  In the process shown in FIG. 108, first, the control unit 62 determines whether or not a credit start signal attached with gaming machine unit identification information has been received from the gaming machine unit 1 (step S1061). The credit start signal is a signal output when credit is started in the gaming machine unit 1 (pachislot gaming device). Normally, when a player plays a game in a pachislot gaming device, coins are inserted into the pachislot gaming device to obtain credits, and then coins are appropriately replenished so that the credit does not become zero until the game is finished. Therefore, if the credit increases from 0, it can be determined that the game has started.

  If it is determined in step S1061 that a credit start signal has not been received, the process returns to step S1061. On the other hand, if it is determined in step S1061 that the credit start signal has been received, the control unit 62 uses the player identification information associated with the gaming machine unit identification information as a new player identification. The information is replaced (step S1062), and this process is terminated.

  As described above, in the present embodiment, the case where the gaming machine unit 1 includes the pachinko gaming device 10, the sand device 20, and the individual counting device 30 has been described, but the present invention is not limited to this example. The gaming machine unit may include a pachislot gaming device and a medal lending machine. The gaming machine unit may be a gaming machine.

  The embodiment of the present invention has been described above, but only specific examples are illustrated, and the present invention is not particularly limited. The specific configuration of each unit and the like can be appropriately changed. The effects described in the embodiments of the present invention are only the most preferable effects resulting from the present invention, and the effects of the present invention are limited to those described in the embodiments of the present invention. is not.

  Further, in the above detailed description, the characteristic portions have been mainly described so that the present invention can be easily understood. The present invention is not limited to the embodiments described in the detailed description above, but can be applied to other embodiments, and the scope of application is various. The terms and terminology used in the present specification are used to accurately describe the present invention, and are not used to limit the interpretation of the present invention. Moreover, it would be easy for those skilled in the art to infer other configurations, systems, methods, and the like included in the concept of the present invention from the concept of the invention described in this specification. Accordingly, the description of the claims should be regarded as including an equivalent configuration without departing from the scope of the technical idea of the present invention. The purpose of the abstract is to simplify the technical contents and essence of this application by patent offices and general public institutions, and engineers belonging to this technical field who are not familiar with patents, legal terms or technical terms. It is intended to be able to make a quick determination through a simple survey. Accordingly, the abstract is not intended to limit the scope of the invention to be evaluated by the claims. Moreover, in order to fully understand the object of the present invention and the specific effects of the present invention, it is desired that the interpretation should be made with sufficient consideration of the literatures already disclosed.

  The above detailed description includes processing executed by a computer. The above explanations and expressions are given for the purpose of enabling those skilled in the art to understand the most efficiently. In this specification, each step used to derive one result should be understood as a self-consistent process. In each step, transmission / reception, recording, and the like of electrical or magnetic signals are performed. In the processing in each step, such a signal is expressed by bits, values, symbols, characters, terms, numbers, etc., but these are used only for convenience of explanation. There is a need. In addition, the processing in each step may be described in an expression common to human behavior, but the processing described in this specification is executed by various devices in principle. Further, other configurations required for performing each step will be apparent from the above description.

IS gaming information integration system 1 gaming machine unit 10 pachinko gaming device 20 sand device 30 individual counting device 40 employee management server 41 portable terminal 50, 2050 IC card server 60, 2060 hallcon server 70, 2070 member management server 80 POS server 90 Number lamp display server 91 Game information display device for each gaming machine (display)
1001 Gaming machine

Claims (10)

A game information integration system,
The game information integration system includes:
A plurality of gaming machine units;
A server that is communicably connected to each gaming machine unit,
The gaming machine unit is
Player identification information reading means capable of reading the player identification information and outputting the read player identification information;
Consumption number data output means for outputting consumption number data relating to the consumption number of game media;
Payout number data output means for outputting payout number data relating to the number of payouts of game media,
The gaming machine unit identification information is individually assigned to each gaming machine unit,
The server
Data storage means for storing the player identification information, the consumption number data, the payout number data, reception time data indicating the reception time thereof, and the gaming machine unit identification information in association with each other;
Analysis processing means for analyzing data received from the gaming machine unit and stored in the data storage means,
The analysis processing means is configured to perform processing (A) to (C),
The process (A) is a process of generating data relating to at least (a) to (d) based on data stored in the data storage unit,
(A) Game period per player in the gaming machine unit (b) Temporal change in the balance of the player in the gaming period (c) Operating time of the gaming machine unit (d) The gaming machine Profit on the store side by the unit The process (B) is a process for calculating the degree of satisfaction of the player with respect to the gaming machine unit based on at least the data on the (a) and (b). The degree is a variable that satisfies the conditions (I) and (II),
(I) The longer the game period is, the higher the satisfaction of the player is.
(II) The balance of the player in the second half of the game period has a greater influence on the satisfaction of the player than the balance of the player in the first half of the game period,
The process (C) is a process for calculating the satisfaction degree on the store side with respect to the gaming machine unit based on at least the data on the (c) and (d). ) And (ii)
(I) The longer the operating time, the higher the satisfaction on the store side,
(Ii) The greater the profit on the store side, the higher the satisfaction on the store side. The game information integration system according to claim 1,
The gaming period includes one or more variable trend continuous periods;
The fluctuating trend continuous period is a series of periods in which either one of the increasing tendency or decreasing tendency of the difference continues, and satisfies the condition that the absolute value of the difference in the entire period is equal to or greater than a predetermined reference value,
The condition (II) is that, among the continuous trend trend periods included in the game period, the balance of the trend trend continuous period that occurs later has a greater influence on the satisfaction of the player. The game information integration system according to claim 2,
The condition (II) is that, as the number of consecutive occurrences of the variation trend continuous period having the same variation tendency as the last occurrence of the variation trend continuous period included in the game period increases, the player's The effect on satisfaction is great. The game information integration system according to claim 2 or 3,
The series of periods is a period of a normal game state, a bonus game period, or a period in which a bonus game and a game state different from the normal game state following the bonus game are combined. . The game information integration system according to claim 4,
After the end of the bonus game as the series of periods, or after the end of the bonus game as the series of periods and a gaming state different from the normal gaming state following the bonus game, the normal gaming state is entered. If the next bonus game occurs before the specified period or the number of games is exceeded in the state, this next bonus game is included in the series of periods. The game information integration system according to claim 2,
The series of periods is a period in which the number of differences for each predetermined unit period continuously increases or decreases over a plurality of unit periods. The game information integration system according to any one of claims 1 to 6,
The analysis processing means is configured to perform processing (D) and (E),
The process (D) is a process for generating data relating to at least (a ′) and (b ′) based on the data stored in the data storage means,
(A ′) Player visit frequency (b ′) Amount of money spent per player visit The processing (E) is based on at least the data related to (a ′) and (b ′). Is a process of classifying a customer into at least one group of new customers, fixed customers, dissatisfied customers and leaving customers,
The new customer group is a group with high visit frequency and low consumption,
Fixed customer groups are groups with frequent visits and high consumption.
The dissatisfied customer group is a group with a low visit frequency and a high consumption amount.
The leaving customer group is a group with a low visit frequency and a small consumption amount. The game information integration system according to claim 7,
The data storage means stores data indicating a history of a group to which the player belongs in association with the player identification information, further stores customer life cycle determination data, and the customer life cycle determination data , The change pattern of the player ’s group is associated with the advice data,
The analysis processing means is configured to perform processing (F) to (H),
The process (F) is a process of analyzing a change pattern of a player's belonging group based on data indicating a history of the player's belonging group stored in the storage means,
The process (G) is a process of extracting data indicating advice corresponding to the change pattern of the player's affiliation group based on the customer life cycle determination data,
The process (H) is a process for outputting advice about the player based on the data extracted in the process (G). The game information integration system according to any one of claims 1 to 8,
The analysis processing means is configured to perform processes (I) and (J),
The process (I) is a process for generating data relating to at least (c ′) and (d ′) based on the data stored in the data storage means,
(C ′) Occupancy rate of gaming machine (d ′) Gross profit by gaming machine The processing (J) is based on at least data relating to (c ′) and (d ′), and at least the player is a new machine, This is a process to classify the group into one of the main model, popularity decline, or unpopularity.
The Shindai Group is a group with high occupancy rate and low gross margin,
The main model group is a group with high utilization rate and high gross margin,
The low popularity group is a group with low utilization rate and high gross margin,
An unpopular group is a group with a low occupancy rate and low gross margin. The game information integration system according to claim 9,
The data storage means stores data indicating a history of a group to which the gaming machine unit belongs in association with the gaming machine unit identification information, further stores gaming machine life cycle determination data, and the gaming machine life cycle. In the data for determination, the change pattern of the group to which the gaming machine belongs is associated with data indicating advice,
The analysis processing means is configured to perform processing (K) to (M),
The process (K) is a process of analyzing a change pattern of a group belonging to a gaming machine based on data indicating a history of the group belonging to the gaming machine stored in the storage unit,
The process (L) is a process of extracting data indicating advice corresponding to a change pattern of a group to which the gaming machine belongs based on the gaming machine life cycle discrimination data,
The process (M) is a process for outputting advice about the player based on the data extracted in the process (L).

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