JP2012053811A - Information display device and program - Google Patents

Abstract

PROBLEM TO BE SOLVED: To facilitate understanding a change of display content.SOLUTION: An information display device according to the embodiment is installed in association with a product and is a device for displaying product information associated with the product. The information display device includes display means and display control means. The display means displays variety of information included in the product information in allocated display areas respectively. When prescribed information, out of the product information to be displayed by the display means, to be displayed in the prescribed display area of the product is changed and displayed, the display control means performs display control to display the changed prescribed information in a display format different from that of the prescribed information before the change.

Description

  Embodiments described herein relate generally to an information display device and a program.

  2. Description of the Related Art Conventionally, as an information display device that displays information, for example, an electronic shelf label terminal that is installed in a store that sells products and displays product information related to the associated products is known.

  However, the conventional electronic shelf label terminal has a problem that it is difficult to understand a change in display contents.

  The information display device of the embodiment is a device that is installed in association with a product and displays product information regarding the product. The information display device includes display means and display control means. The display means displays various types of information included in the product information in respective assigned display areas. When the display control means changes and displays the predetermined information displayed in the predetermined display area among the product information displayed by the display means, the display control means uses a display format different from the display format of the predetermined information before the change. Display control for displaying predetermined information is performed.

FIG. 1 is a block diagram showing a schematic configuration of an electronic shelf label system including an electronic shelf label terminal. FIG. 2 is a perspective view showing an installed state of the electronic shelf label terminal. FIG. 3 is a perspective view showing an external configuration of the electronic shelf label terminal. FIG. 4 is a diagram illustrating a configuration example of a display screen displayed on the display unit of the electronic shelf label terminal. FIG. 5 is a diagram illustrating a configuration example of a display screen displayed on the display unit of the electronic shelf label terminal. FIG. 6 is a block diagram showing a hardware configuration built in the main body housing of the electronic shelf label terminal. FIG. 7 is a block diagram illustrating a hardware configuration of the store server and the electronic shelf label management server. FIG. 8 is a block diagram showing a functional configuration of the electronic shelf label terminal. FIG. 9 is a block diagram showing a functional configuration of the electronic shelf label management server. FIG. 10 is a diagram illustrating a configuration example of the shelf label information management table. FIG. 11 is a flowchart showing a processing flow of the electronic shelf label management server. FIG. 12 is a flowchart showing a processing flow of the electronic shelf label terminal. FIG. 13 is a flowchart showing details of the steps of FIG.

  Hereinafter, embodiments will be described with reference to the accompanying drawings.

  In the following, the case of an electronic shelf label terminal that is installed in a store that sells merchandise such as a supermarket and displays merchandise information regarding the associated merchandise will be described as the information display device of the present embodiment.

  FIG. 1 is a block diagram for explaining a schematic configuration of an electronic shelf label system 1 including an electronic shelf label terminal according to the present embodiment.

  As shown in FIG. 1, in this electronic shelf label system 1, a store server 2, an electronic shelf label management server 3, and a wireless LAN access point 4 can communicate with each other via a network 5 such as a LAN (Local Area Network). It is connected to the. In the electronic shelf label system 1, the store server 2 or the electronic shelf label management server 3, the electronic shelf label terminal 6, and the handy terminal 7 can communicate with each other via the wireless LAN access point 4 and the wireless repeater 8. It is connected to the.

  The store server 2 is a server device that is installed in a store's backyard or the like and functions as a host device such as an electronic shelf label management server 3, an electronic shelf label terminal 6, and a POS (Point Of Sales System) terminal (not shown). Registration of goods purchased by customers and settlement processing with a POS terminal (not shown), and instructions to change the display contents of the electronic shelf label terminal 6 via the electronic shelf label management server 3.

  The electronic shelf label management server 3 is a server device that is installed in a backyard or the like and is a host device of the plurality of electronic shelf label terminals 6, generates display data based on the product information received from the store server 2, The display of each electronic shelf label terminal 6 is managed by transmitting the generated display data to the corresponding electronic shelf label terminal 6.

  The wireless LAN access point 4 is installed in a backyard, a sales floor, etc., and connects the store server 2 or the electronic shelf label management server 3 and each electronic shelf label terminal 6 via the wireless repeater 8 so that they can communicate with each other. This is a device for connecting the store server 2 or the electronic shelf label management server 3 and the handy terminal 7 so that they can communicate with each other. The wireless LAN access point 4 of the present embodiment communicates with the store server 2 and the electronic shelf label management server 3 via a wired LAN, and communicates with the handy terminal 7 and the wireless repeater 8 via a wireless LAN. .

  Each electronic shelf label terminal 6 is installed in a merchandise display shelf SH (see FIG. 2) in the sales floor, etc., and is associated with product information (information indicating a product name, information indicating a price (standard price), discount It is an information display device that displays information, information indicating components, and the like.

  Here, “discount information” refers to information related to discounts on “close-out products” that are sold at a price lower than the normal sales price (standard price), approaching a predetermined time limit such as the expiration date or the expiration date.

  FIG. 2 is a perspective view for explaining an installation state of the electronic shelf label terminal 6.

  As shown in FIG. 2, the electronic shelf label terminal 6 is installed in a commodity display shelf SH or the like. Then, the electronic shelf label terminal 6 displays on the display unit 61 the product G displayed in the vicinity where the electronic shelf label terminal 6 is installed, that is, the product information related to the associated product G.

  2 shows a case where the electronic shelf label terminal (A) 6 is installed in association with a product (beef loin) G having a product name “for beef loin shabu-shabu”. That is, in this case, the electronic shelf label terminal (A) 6 displays the product information regarding the product G “For beef loin shabu-shabu”.

  Returning to FIG. 1, the handy terminal 7 is a portable information processing terminal operated by a store clerk or the like, and is used for inputting product inspection data in the backyard, and is also used for the electronic shelf label terminal 6. It is used to read the terminal code (shelf label ID) represented by the terminal code part 62 (see FIG. 3) and the product code of the barcode (GS1 data bar) attached to the product G. The terminal code (shelf label ID) and the product code read by the handy terminal 7 are transmitted to the electronic shelf label management server 3 via the wireless LAN access point 4.

  The wireless repeater 8 is installed on the ceiling or the like of the sales floor, and connects the store server 2 or the electronic shelf label management server 3 to each electronic shelf label terminal 6 via the wireless LAN access point 4 so that they can communicate with each other. Device. Note that the wireless repeater 8 of the present embodiment communicates with the wireless LAN access point 4 by wireless LAN, and communicates with each electronic shelf label terminal 6 by wireless PAN (Personal Area Network).

  FIG. 3 is a perspective view for explaining the external configuration of the electronic shelf label terminal 6.

  As shown in FIG. 3, the electronic shelf label terminal 6 includes a thin plate (label-shaped) main body housing 60 as an external configuration, and displays product information related to the associated product G on the front side of the main body housing 60. A display unit (display unit) 61 for displaying a display screen (see FIGS. 4 and 5) to be displayed, and a terminal code unit 62 representing a unique terminal code (shelf label ID) set in the electronic shelf label terminal 6 In addition, an attachment member (not shown) such as a hook or a magnet for attaching the electronic shelf label terminal 6 to the commodity display shelf SH is provided on the back side of the main body housing 60.

  4 and 5 are diagrams for explaining a configuration example of a display screen displayed on the display unit 61 of the electronic shelf label terminal 6 of the present embodiment.

  FIG. 4 is a diagram illustrating a configuration example of a display screen displayed on the display unit 61 when the closing product G and a normal product G sold at a standard price are mixedly displayed on the product display shelf SH. is there.

  In the example of FIG. 4A, a display screen 61A for displaying product information regarding the closeout product G whose expiration date is “18 days” on the sales day is shown. In the example of FIG. 4B, the expiration date is shown. Shows a display screen 61 </ b> B that displays product information related to the closing product G that is “19 days” one day ahead of the sales day “18 days”.

  The display screen 61A and the display screen 61B display product name display areas 611a and 611b for displaying information indicating the product name of the product G associated with the electronic shelf label terminal 6, and information indicating the standard price of the product G. Classification that divides standard price display areas 612a and 612b, discount information display areas 613a and 613b for displaying discount information on products (off-line products) G, standard price display areas 612a and 612b, and discount information display areas 613a and 613b Lines 614a and 614b are provided.

  The discount information of the closing product G includes the expiration date information such as the expiration date, the expiration date, and the expiration date of the discount product G, and the generation date information such as the processing date and the packaging date. Information and discount amount information indicating the discount amount of the discount product G are included.

  In the example of FIG. 4, the display screen 61A and the display screen 61B display “per 100 g for beef loin shabu shabu” as information indicating the product name, and “standard price 1,180 yen” as information indicating the standard price. ing.

  Further, the discount information on the display screen 61A indicates “20% discount on the product with an expiration date of 18 days”, while the discount information on the display screen 61B indicates “10% discount on the product with an expiration date of 19 days”. Show.

  By the way, in the electronic shelf label terminal 6 of this embodiment, as the product G associated with the electronic shelf label terminal 6, the product G to be sold at the standard price and the closing product G are displayed in a mixed manner. When a plurality of closing products G having different expiration dates are displayed as the closing products G, only the discount information displayed in the discount information display areas 613a and 613b among the product information displayed on the display unit 61 is changed. Perform display control.

  However, when only the discount information in the discount information display areas 613a and 613b is changed, only the expiration date number and the discount amount number included in the discount information are changed. You may not be aware that has been changed.

  Therefore, in the electronic shelf label terminal 6 of the present embodiment, a predetermined time (for example, “2 seconds”) is used in order for the customer to notice that the discount information (particularly the numeric part) in the discount information display areas 613a and 613b has been changed. When the discount information displayed in the discount information display areas 613a and 613b is changed and displayed every time e.g.), a display position different from the display position of the discount information before the change is displayed in the discount information display areas 613a and 613b. Then, display control for displaying the discount information after the change is performed.

  That is, the discount information in the discount information display area 613a of the display screen 61A displayed on the electronic shelf label terminal 6 of the present embodiment and the discount information display area 613b of the display screen 61B displayed on the electronic shelf label terminal 6 of the present embodiment. The display position of the information indicating the expiration date and the information indicating the discount amount are different from the discount information.

  More specifically, the distance W1 from the division line 614a to the first character “prize” of the information indicating the expiration date of the discount information is the first character “prize” of the information indicating the expiration date of the discount information from the division line 614b. The distance W3 from the dividing line 614a to the first character “2” of the discount information of the discount information is the first character “2” of the discount information of the discount information from the dividing line 614b. It is shorter than the distance W4 to "1".

  That is, in the electronic shelf label terminal 6 of this embodiment, as a method of changing the display position of the discount information in the discount information display area 613a, discount information (information indicating the expiration date and the discount amount is shown) for the dividing lines 614a and 614b. Information) is moved closer or farther away, in other words, a changing method of shifting the display position of the discount information in the horizontal direction of the display screens 61A and 61B is adopted.

  FIG. 5 is a diagram illustrating a configuration example of a display screen displayed on the display unit 61 when there is no closeout product G on the product display shelf SH and only normal products G sold at a standard price are displayed. It is.

  In the example of FIG. 5, a display screen 61 </ b> C is displayed that displays product information regarding a normal product G that is sold at a standard price and whose expiration date is “20 days” two days ahead of the sales day “18 days”. Yes.

  The display screen 61C omits the discount information display areas 613a and 613b on the display screen 61A and the display screen 61B, and has only a product name display area 611c and a standard price display area 612c.

  In the display screen 61C, the standard price information display area 612c is larger than the standard price display areas 612a and 612b, and is expanded to fill the horizontal direction of the display screen 61C.

  In addition, according to the display screens 61A and 61B described in FIG. 4, since the information indicating the standard price and the discount information of the parting product G are displayed side by side, it is possible to produce a bargain feeling for the customer.

  FIG. 6 is a block diagram for explaining a hardware configuration incorporated in the main body housing 60 of the electronic shelf label terminal 6.

  As shown in FIG. 6, the electronic shelf label terminal 6 includes a control unit 63 that is realized by a CPU and controls each unit, and is realized by a ROM, a RAM, and the like that are connected to the control unit 63 via a bus BL1. The processing program for executing various processes, the display data received from the electronic shelf label management server 3 via the wireless repeater 8, the terminal code (shelf label ID) represented by the terminal code section 62, etc. A storage unit 64 for storing various files; a display unit 61 having a display screen for displaying product information related to the product G associated with the display data stored in the storage unit 64; A timer unit 65 that performs timing processing for timing in various controls such as communication processing, and a communication unit that transmits and receives various data such as display data and shelf label ID data 6, and a supply battery 67 power necessary for the operation of each unit.

  Note that the display unit 61 is a memory with excellent power saving that can display information once on the screen of the display unit 61 and can continue to hold the display of the screen even if the power supply to the display unit 61 is interrupted. The liquid crystal is adopted.

  That is, in the electronic shelf label terminal 6, when the display content on the display unit 61 is not changed, the power supply from the battery 67 to the display unit 61 is controlled to be cut off.

  In addition, the display unit 61 of the present embodiment employs high-definition full-dot display, so that it is associated in addition to character information such as product name and price as information about the associated product G. It is also possible to display an image such as a bar code, a QR code, a code that is the same as various codes such as the GS1 data bar attached to the product G, and a map that shows the origin of the product G associated therewith.

  In addition, in the display unit 61 of the present embodiment, in addition to characters and image product information related to the associated products, characters and images indicating a product advertisement that appeals the associated products or other products to customers. It is also possible to display information.

  Further, in the electronic shelf label terminal 6 of the present embodiment, a memory liquid crystal is adopted for the display unit 61, and wireless PAN technology excellent in power saving is adopted for communication of the communication unit 66. As the battery 67 serving as a source, a lithium coin battery exchangeable on the store side can be used.

  FIG. 7 is a block diagram for explaining the hardware configuration of the store server 2 and the electronic shelf label management server 3.

  As shown in FIG. 7, the store server 2 and the electronic shelf label management server 3 have a hardware configuration using a general computer such as a personal computer. For example, a CPU (Central Processing Unit) 101, A ROM (Read Only Memory) 102, a RAM (Random Access Memory) 103, an HDD (Hard Disk Drive: hard disk device) 104, a storage medium reading unit 105, a communication unit 106, and an input unit connected to the CPU 101 via the bus line BL2. 107, a display unit 108, an audio output unit 109, and a power supply unit 110.

  Here, the CPU 101 controls the entire computer (the store server 2 or the electronic shelf label management server 3), that is, controls various calculations and various processes for each component unit. The ROM 102 or the HDD 104 stores various files such as a control program for executing various processes in the computer. The RAM 103 temporarily stores work data such as input data and display data, and temporarily stores various files such as control programs read from the ROM 102 or the HDD 104 when the computer is started up. is there.

  The storage medium reading unit 105 is a device that performs read / write processing on an external recording medium such as a CD-RW (Compact Disc-Rewritable) and a DVD-RW (Digital Versatile Disc-Rewritable).

  The communication unit 106 includes a communication interface circuit (not shown), and transmits / receives various data to / from other devices connected via the network 5.

  The input unit 107 includes various operation devices such as a keyboard and a mouse and an input interface circuit (not shown), and the input interface circuit outputs operation signals from the various operation devices to the CPU 101.

  The audio output unit 109 includes a speaker and an acoustic circuit (not shown), and performs processing for generating various sounds such as a warning sound from the speaker.

  The power supply unit 110 converts a voltage from a commercial power source into a DC voltage supplied to each component described above and outputs the DC voltage.

  FIG. 8 is a block diagram for explaining a functional configuration of the electronic shelf label terminal 6.

  As shown in FIG. 8, the electronic shelf label terminal 6 includes a data transmission / reception unit 610, a display data storage unit 620, and a display control unit 630 as a functional configuration, and includes a display processing unit 600 that executes display processing. Yes.

  Here, the data transmission / reception unit 610 transmits / receives various data such as display data.

  The display data storage unit 620 performs processing to update and store the display data received via the data transmission / reception unit 610 in the storage unit 64.

  The display control unit 630 uses the display data stored in the storage unit 64 to perform display control for displaying display screens 61A, 61B, and 61C (see FIGS. 4 and 5) for displaying product information on the display unit 61. Do.

  The display control unit 630 also displays discount information display areas (predetermined display areas) 613a and 613b in the product information displayed on the display unit 61 every time a predetermined time (for example, “2 seconds” or the like) elapses. When the discount information (predetermined information) displayed on the screen is changed and displayed, display control is performed to display the discount information after the change at a display position different from the display position (display format) of the discount information before the change.

  FIG. 9 is a block diagram for explaining a functional configuration in the electronic shelf label management server 3.

  As shown in FIG. 9, the electronic shelf label management server 3 includes a data transmission / reception unit 310, a shelf label information management unit 320, a display data generation unit 330, a discount price management unit 340, and the like as functional configurations. A shelf label display control unit 300 that controls display of the terminal 6 is provided.

  Here, the data transmission / reception unit 310 performs transmission / reception processing of various data with respect to other devices, and performs input processing of various data from the input unit 107 of the electronic shelf label management server 3.

  The shelf label information management unit 320 has a shelf label information management table T (see FIG. 10), and registration information of the shelf label information management table T based on information input from the data transmission / reception unit 310 and the discount value management unit 340. Update processing or instruct the display data generation unit 330 to generate display data.

  FIG. 10 is a diagram for explaining a configuration example of the shelf label information management table T.

  As shown in FIG. 10, the shelf label information management table T is associated with a shelf label ID item in which a terminal code (shelf label ID) as identification information of each electronic shelf label terminal 6 is registered and the ID. Product G, that is, a product identification code item in which the product identification code of the product G associated with each electronic shelf label terminal 6 is registered, a product name item in which the product name of the product G is registered, and the year of the product G Date and time item in which the date information (in this example, the expiration date) is registered, the product G, the unit price item in which the unit price (standard price) is registered, and the information indicating the discount amount of the product G (In this example, what percentage discount, etc.) has a discount value item registered, and a remaining number item in which the number of products G displayed on the product display shelf SH or the like is registered. .

  In the shelf label information management table T, for example, the registration contents for three lines from the top indicate the registration contents of the electronic shelf label terminal (A) 6 shown in FIG. 2, and the electronic shelf label terminal (A) 6 that the shelf label ID is “A” and the product G associated with the electronic shelf label terminal (A) 6 is a product with the product identification code “aaaa” and the product name “beef loin shabu shabu”. Show.

  Further, as the product G displayed on the product display shelf SH in association with the electronic shelf label terminal (A) 6, the expiration date is “200.8.18” on the sales day, and the discount value is “20% discount” "1" is displayed, and the expiration date is "2012.19.19" one day ahead of the sales day, and "10% discount" is set as the discount price The displayed closeout product G is “3”, and the expiration date is “2012.8.20” two days after the sales day, and the normal product G sold at the standard price without discount is “10” is displayed.

  In the example of FIG. 10, the case where the expiration date of the product is described as the information registered in the date item has been described, but other than this, the processing date of the product, the expiration date, the expiration date, etc. Either one may be used. In the example of FIG. 10, the case where information indicating a discount amount such as “10% discount” is described as information registered in the discount item, but in addition to this, a discount such as “1 discount” is provided. It may be the information shown.

  Returning to FIG. 9, the display data generation unit 330, based on the registration information of the shelf label information management table T, displays the product information (information indicating the product name, price (standard price)) displayed on each electronic shelf label terminal 6. Display data indicating information, discount information, information indicating components, and the like).

  The discount management unit 340 is based on product management data such as sales data on the current business day or past sales performance data received from a host device such as the store server 2 or a POS terminal (not shown) via the data transmission / reception unit 310. Thus, in order to optimize the profit of the store due to the sale of the closeout product G (for example, the profit is maximized), step by step with the passage of time of the closeout product G associated with each electronic shelf label terminal 6 The discount value to be changed to (for example, “10% discount”) is calculated and output to the shelf label information management unit 320.

  8 and 9, the control unit 63 and the CPU 101 develop processing programs stored in the storage unit such as the storage unit 64 and the HDD 104 on the storage unit 64 and the HDD 104, respectively. It is realized by executing.

  Next, processing operations of the electronic shelf label management server 3 and the electronic shelf label terminal 6 will be described.

  FIG. 11 is a flowchart showing a processing flow of the electronic shelf label management server 3.

  As shown in FIG. 11, in the electronic shelf label management server 3, whether or not there is an input of the shelf label ID and the barcode data of the GS1 data bar of the product G through the data transmitting / receiving unit 310 in step S11 and step S12. Alternatively, it is monitored whether there is an electronic shelf label terminal 6 that needs to change the display price based on the calculation result of the discount price management unit 340. As a result of the monitoring, the store server 2 or the electronic shelf label management is monitored. When the data transmitting / receiving unit 310 inputs the shelf label ID and the barcode information of the product G via the input unit 107 or the handy terminal 7 of the server 3 (step S11: YES), subsequently, in step S13, the shelf label information. The management unit 320 registers the received shelf label ID in the shelf label information management table T and relates to the product G associated with the shelf label ID. Product information that is registered and get the (information indicating the product name, information indicating the price (standard price), discount information, information such as that indicating the component) from such store server 2.

  Subsequently, in step S14, the display data generating unit 330 displays product information (for example, information indicating a product name, a price (standard price), a discount amount, etc.) displayed on the electronic shelf label terminal 6 of the shelf label ID (for example, Display data including product information displayed on the display screen 61C shown in FIG.

  Subsequently, in step S15, by outputting the display data generated by the display data generating unit 330 to the data transmitting / receiving unit 310, the data transmitting / receiving unit 310 transmits the display data to the corresponding electronic shelf label terminal 6, The process ends.

  On the other hand, as a result of the monitoring in steps S11 and S12, if there is an electronic shelf label terminal 6 that requires a change in display price (step S12: YES), then in step S16, the discount price management unit 340 Price information such as a discount price updated and displayed in the electronic shelf label terminal 6 is calculated, and the shelf label ID of the electronic shelf label terminal 6 is output to the display data generation unit 330 together with the calculated price information. As a result, the process proceeds to step S14, and the product information (for example, the display screen 61A shown in FIG. 4A or the display screen displayed in FIG. 4B) having the updated price information by the display data generation unit 330 is displayed. Display data including product information to be displayed at 61B) is generated, and thereafter the same processing is performed.

  FIG. 12 is a flowchart showing a processing flow of the electronic shelf label terminal 6.

  As shown in FIG. 12, in the electronic shelf label terminal 6, in step S21, the display processing unit 600 performs standby processing for receiving display data from the electronic shelf label management server 3, and the display control unit 630 Then, display control is performed to display a display screen (61A, 61B, 61C, etc.) including product information based on the display data stored in the storage unit 64 on the display unit 61.

  Here, when the display processing unit 600 receives display data from the electronic shelf label management server 3 via the data transmission / reception unit 610 (step S22: Yes), subsequently, in step S23, the display data storage unit 620 The received display data is updated and stored in the storage unit 64. Thereafter, the display processing unit 600 shifts the processing to step S21 and performs the same processing below. That is, in the process of step S21 after the storage process of step S23, the display processing unit 600 executes a display process based on the display data newly updated and stored in the storage unit 64.

  FIG. 13 is a flowchart for explaining details of the display process in the process of step S21.

  As shown in FIG. 13, in this process, first, in step S <b> 211, the display control unit 630 determines whether or not discount information is included in the display data received and stored in the storage unit 64.

  As a result of this determination, if it is determined that discount information is not included (step S211: No), then in step S212, the display control unit 630 displays a normal display screen that does not include discount information (for example, FIG. Display display 61C) is displayed on the display unit 61.

  That is, the display process of step S212 is a display process when only normal products G are displayed on the product display shelf SH as the products G associated with the electronic shelf label terminal 6. More specifically, for example, the closing time product “G” on the sales day “18th” is “PM 7:00” and the expiration date is “19th” one day ahead of the sales date “18th”. Regular products G that are sold at a standard price with a shelf life of “18 days” on sale day “18 days”, all sold out, and a shelf life of “20 days” two days ahead of the sale date “18 days” When only the display is displayed, the display control unit 630 displays the display screen 61C shown in FIG.

  On the other hand, as a result of the determination in step S211, when it is determined that discount information is included (step S211: Yes), subsequently, in step S213, the display control unit 630 determines whether there is a plurality of discount information. judge.

  As a result of this determination, if it is determined that there is not a plurality of discount information, that is, only one (step S213: No), then, in step S214, the display control unit 630 displays the information indicating the standard price and the discount. A display screen (for example, FIG. 4A) that displays information separately and displays the information at a fixed position in a corresponding display area (standard price information display area or discount information display area). Display screen 61A) is displayed on the display unit 61.

  On the other hand, if it is determined that there is a plurality of discount information as a result of the determination in step S213 (step S213: Yes), then in step S215, the display control unit 630 displays information indicating the standard price in a fixed manner, and discounts are performed. Display control is performed to display on the display unit 61 a display screen on which only information is changed and displayed in a time-sharing manner.

  That is, in the process of step S215, the display control unit 630 displays a display screen on the display unit 61 that displays only the discount information so that the display position is different before and after the change every time a predetermined time elapses. Perform display control.

  That is, in the display process of step S215, as the product G associated with the electronic shelf label terminal 6, a normal product G and a plurality of close-up products G with different expiration dates are displayed on the product display shelf SH. Display processing. More specifically, for example, when there are two pieces of discount information, such as “20% discount for products with a shelf life of 18 days” and “10% discount for products with a shelf life of 19 days”, On the day “18th”, the business hours are “AM10: 00”, and the expiration date is a normal product G that is sold at a standard price of “20th” two days ahead of the sales date “18th”. Is displayed when the closing product G, which is “19th” one day ahead of the sales day “18th”, and the closing product G whose expiration date is “18th”, are displayed together. The control unit 630 alternately displays a display screen 61A shown in FIG. 4A and a display screen 61B shown in FIG. 4B on the display unit 61 every time a predetermined time such as 5 seconds elapses.

  Note that after the processing of step S212, step S214, and step S215, the display processing unit 600 shifts the processing to step S22 and performs the same processing.

  That is, according to the embodiment described above, it is possible to make it easy to understand the change in the display contents on the electronic shelf label terminal 6.

  More specifically, according to the above-described embodiment, discount information (particularly, a number indicating a discount amount) that is important information for the customer among the product information displayed on the display unit 61 of the electronic shelf label terminal 6. Only when a certain amount of time passes, the discount information after the change is displayed at a display position different from the display position of the discount information before the change. The customer can easily be aware that the discount information has been changed.

  More specifically, according to the above-described embodiment, when the discount information is changed from “10% discount” to “20% discount”, that is, the number “1” is “2”. In other words, even when a change display that is difficult to understand, such as a change of only numbers, is made, it is possible to easily make the customer aware that the discount information has been changed.

  As mentioned above, although demonstrated based on exemplary embodiment, this embodiment is not limited by above-described embodiment.

  For example, in the above-described embodiment, the case where the display position of the discount information is shifted in the horizontal direction in the discount information display areas 613a and 613b has been described, but other than this, for example, in the discount information display areas 613a and 613b The display position of the discount information may be shifted in the vertical direction.

  Further, in the above-described embodiment, the case where “display position” is used as the “display format” in the display control of the display control unit 630 has been described, but other than this, for example, “type of display font” or “display” Other display formats such as “color” are also possible.

  In the above-described embodiment, information indicating a discount rate such as “10% discount” or “50 yen discount” is described as the discount amount information included in the discount information. As information, it is also possible to employ information indicating a discounted price obtained by subtracting the discount amount from the standard price.

  In the above-described embodiment, discount information including date information (such as “goods with a shelf life of 18 days”) and discount information (such as “10% discount”) is given as the predetermined information for changing the display format. Although the case has been described, the present invention is not limited to this, and other information can be set.

  Various programs executed by the electronic shelf label management server 3 and the electronic shelf label terminal 6 according to the above-described embodiment may be provided so as to be incorporated in a storage unit such as a ROM or a computer-readable record. It may be configured to be recorded on a medium and provided, or may be configured to be provided or distributed via a network such as the Internet.

  In the above-described embodiment, the case where the electronic shelf label terminal 6 is used as the information display device has been described. However, the present invention is not limited to this, and other information display devices may be used.

  In addition, the system configuration in the above-described embodiment, the hardware configuration and software configuration of each device, the layout of information displayed on the display screen, the processing procedure of each device, etc. are described as examples only, This embodiment is not limited by these.

1 Electronic shelf label system 2 Store server 3 Electronic shelf label management server 4 Wireless LAN access point 5 Network 6 Electronic shelf label terminal (information display device)
7 Handy terminal 8 Wireless repeater 61 Display (display means)
62 terminal code unit 63 control unit 64 storage unit 65 timer unit 66 communication unit 67 battery 600 display processing unit 610 data transmission / reception unit 620 display data storage unit 630 display control unit (display control means)
61A, 61B, 61C Display screens 611a, 611b, 611c Product name display area 612a, 612b, 612c Standard price display area 613a, 613b Discount information display area (predetermined display area)
614a, 614b Dividing line SH Product display shelf (product display location)
G product (normal product, closed product)

JP 2009-251811 A

Claims (6)

An information display device that is installed in association with a product and displays product information about the product,
Display means for displaying various information included in the product information in an assigned display area;
When the predetermined information displayed in the predetermined display area is changed and displayed among the product information displayed by the display means, the predetermined information after the change is displayed in a display format different from the display format of the predetermined information before the change. Display control means for performing display control;
An information display device.   The information display device according to claim 1, wherein the display control unit performs the display control when the predetermined information displayed in the predetermined display area is changed and displayed every time a predetermined time elapses.   The information display device according to claim 1, wherein the predetermined display area is a discount information display area that displays discount information related to the discount of the product.   When the display control means changes and displays the discount information displayed in the discount information display area every time a predetermined time elapses, the display control means displays a display different from the display position of the discount information before the change in the discount information display area. The information display device according to claim 3, wherein display control is performed to display discount information after the change at a position.   The information display device according to claim 3 or 4, wherein the discount information includes information indicating an expiration date and information indicating a discount amount of the product. A computer installed in an information display device that is installed in association with a product and includes display means for displaying product information about the product,
The display means displays various information included in the product information in each assigned display area, and changes and displays predetermined information displayed in the predetermined display area among the product information displayed by the display means. Display control means for performing display control for displaying the predetermined information after the change in a display format different from the display format of the predetermined information before the change,
Program to make it work.

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