JP2012032884A - Content display system and content editing apparatus - Google Patents

Abstract

PROBLEM TO BE SOLVED: To provide a content display system that changes settings in detail, as well as display time, according to the congestion state.SOLUTION: The content display system includes: a congestion level determining apparatus 200 for determining a congestion state in a predetermined area such as a store; a distribution apparatus 300 for selecting tag information from multiple pieces of tag information including one or a plurality of editing start time and end time, on the basis of the congestion level determined by the congestion level determining apparatus 200 to generate new content data by reorganizing content from content data stored in a content storage part, on the basis of the selected tag information; and a display apparatus 100 for displaying the content on the basis of the new content data.

Description

  The present invention relates to a content display system for displaying digital data content on a display device installed in, for example, a store.

  For example, the display device of a store, ATM, or the like displays content such as an advertisement made up of characters, still images, moving images, etc. (display contents, including cases where a plurality of advertisements are one content). In order to increase the appeal to customers, etc. At this time, for example, there is a system that distributes a signal including digital data for display (hereinafter referred to as content data) representing the contents of content via a telecommunication network (network) and displays the signal on a display device. In such a system, there is also a system that changes and controls the display time of content in accordance with the congestion (number of people) of people in the store (see, for example, Patent Document 1).

JP 2006-085238 A

  However, in Patent Document 1 described above, only the content display time can be changed according to the congestion situation.

  Therefore, it has been desired to realize a content display system that can change the content according to not only the display time but also the congestion situation.

  The content display system according to the present invention stores in advance a congestion determination device that determines a congestion situation within a predetermined area, a plurality of tag information that defines one or more composition start times and end times, and a congestion situation. The tag information is selected based on the congestion status determined by the congestion determination device, and new content data obtained by reorganizing the content from the content data stored by the storage unit is stored based on the selected tag information. A content organization device to be created; and a display device for displaying the content based on the new content data.

  According to the present invention, the congestion determination device determines the congestion situation, and the content organization device creates new content data that is reorganized content based on the tag information and displays it on the display device. In addition to the time based on the congestion situation, it is possible to control the display contents by content, and it is possible to obtain a content display system with a higher degree of freedom of display.

It is a figure showing the structure of the content display system which concerns on Embodiment 1 of this invention. 2 is a diagram illustrating a configuration of a display device 100. FIG. 2 is a diagram illustrating a configuration of a congestion level determination device 200. FIG. 2 is a diagram illustrating a configuration of a distribution apparatus 300. FIG. It is a figure showing the example of a relationship between content and tag information. It is a figure showing the process and signal flow which each apparatus performs. It is a figure showing the example of the content of a delivery rule.

Embodiment 1 FIG.
FIG. 1 is a diagram showing a configuration of a content display system according to Embodiment 1 of the present invention. The content display system according to the present embodiment enables communication (signal transmission / reception) via the network 1000 between the display device 100 provided on the store 1 side, the congestion level determination device 200, and the distribution device 300. Here, in this embodiment, the display device 100 is installed in the store 1 and the congestion level in the store 1 is determined by the congestion level determination device 200. However, the installation location is not limited to the store 1, ( It doesn't matter where it is installed (if it is a place where people mainly gather). In FIG. 1, two stores 1 including the display device 100 and the congestion level determination device 200 are illustrated, but the number of stores is not limited.

  FIG. 2 is a diagram illustrating the configuration of the display device 100. The display device 100 is a device for displaying content. Here, although described as a single device, if the content data can be processed and the content based on the content data can be displayed, such as an ATM display device, the display device of another device can be used as the display device 100. can do. The display device 100 according to the present embodiment includes a display side communication unit 110, a display side processing unit 120, and a display unit 130. The display-side communication unit 110 processes a signal including content data sent (distributed) from the distribution device 300 via the network 1000. The display side processing unit 120 performs a process of processing the content data and creating a display signal. The display unit 130 displays content based on the display signal.

  FIG. 3 is a diagram illustrating the configuration of the congestion level determination apparatus 200. The congestion level determination device 200 determines a congestion level indicating the congestion status in the store, and sends a signal including congestion level data (congestion level data) to the distribution device 300 side. The congestion level determination apparatus 200 according to the present embodiment includes a camera unit 210, a congestion level measurement function unit 220, and a congestion level notification function unit 230. The camera unit 210 captures the situation in the store 1 to determine the congestion status by image recognition, and performs processing to convert it into image data.

  In addition, the congestion level measurement function unit 220 determines the congestion level based on the image data of the image captured by the camera unit 210. In the present embodiment, a congestion level is set by classifying the congestion situation into a plurality of stages. Here, the congestion level is classified into three levels (A, B, C). The congestion level A is the largest (there are many people), and the congestion level C is the least crowded (there are few people).

  The determination procedure of the congestion level is not particularly limited, but in the present embodiment, the image represented by the image data of the image related to the imaging of the camera unit 210 and the image in the case of non-congestion when there is no person. Based on the image data, a difference value at each position in the image is calculated to determine the congestion level. For example, the range of the total value of the difference values corresponding to each congestion level is determined, and the difference value at each position in the two image data is calculated and summed, and the congestion level corresponding to the total value is determined.

  The congestion level notification function unit 230 performs processing for sending a signal including congestion level data determined by the congestion level measurement function unit 220. At this time, for example, the congestion level can be distinguished from the congestion level determined by the congestion level determination device 200 of another store 1 that communicates with the distribution device 300 in the network 1000. For this reason, each congestion level determination device 200 includes unique identification data in the network 1000. In addition, display device information (display device information) related to the display device 100 distributed by the distribution device 300 is also included.

  FIG. 4 is a diagram illustrating the configuration of the distribution apparatus 300. In the present embodiment, distribution device 300 has a function of reorganizing content as a content organization device. Therefore, the distribution device 300 includes a congestion level reception function unit 310, a distribution content determination function unit 320, a content distribution function unit 330, a content storage unit 340, and a distribution rule storage unit 350. The congestion level reception function unit 310 processes a signal including congestion level data transmitted from the congestion level determination device 200 via the network 1000.

  The distribution content determination function unit 320 determines tag information corresponding to the congestion level represented by the congestion level data, and processes the content data based on the tag information to create new content data that is reorganized.

  FIG. 5 is a diagram illustrating an example of a relationship between content and tag information. The tag information represents content editing points in which one or a plurality of display start times and display end times of distribution sections are determined according to the congestion level. In the example of FIG. 5, when the congestion level is A, display times A1s-A1e, A2s-A2e, and A3s-A3e are set as tag information A (FIG. 5A). In the case of the congestion level B, the display times B1s-B1e and B2s-B2e are set as the tag information B (FIG. 5 (b)). In the case of the congestion level C, as the tag information C, The display time C1s-C1e is set (FIG. 5C).

  As processing for processing the content data based on the tag information, for example, in the case of the congestion level A, each section of time A1s-A1e, A2s-A2e and A3s-A3e is cut out, and then A1e and A2s, A2e and A3s are respectively Connect and reorganize. In addition to the above method, for example, the section of A1e-A2s and A2e-A3s of the content data is skipped without performing the clipping process, and only A1s-A1e, A2s-A2e, and A3s-A3e are displayed on the display device. May be.

  The content distribution function unit 330 distributes a signal including the content data newly created by the distribution content determination function unit 320 to a predetermined display device 100 based on the display device information. The content storage unit 340 stores content data in advance. For example, the distribution rule storage unit 350 stores in advance rules relating to processing of content data as rule data. In the present embodiment, the relationship between the tag information and the congestion level described above is stored as rule data.

  FIG. 6 is a diagram illustrating processing performed by each device and a signal flow in the content display system. Here, processing related to content display performed between the display device 100 of a certain store 1 and the congestion level determination device 200 and the distribution device 300 will be described. The congestion level determination apparatus 200 determines the congestion level in the store 1 at a predetermined interval (S101). As for the determination procedure, as described above, the image captured by the camera unit 210 is compared with an image in the absence of a person.

  Then, the congestion level notification function unit 230 transmits the determined congestion level data together with other data in a signal (S102).

  In the distribution device 300, based on the congestion level data related to reception by the congestion level reception function unit 310, the distribution content determination function unit 320 processes the content data with the corresponding tag information to create new content data (S103). ).

  Then, the content distribution function unit 330 determines the display device 100 that performs content distribution based on the display device information transmitted together with the congestion level data, and performs transmission processing of a signal including new content data (S104).

  In the display device 100, the display-side processing unit 120 processes the content data related to the reception of the display-side communication unit 110 to create a display signal. And the display part 130 performs the content display rearranged according to the congestion level based on a display signal (S105).

  As described above, according to the content display system of the first embodiment, the congestion level determination device 200 determines the congestion level based on the congestion state, sends a signal related to the congestion level to the distribution device 300, and the distribution device 300 Since the new content data created by reorganizing the content based on the tag information is distributed to the display device 100 and processed and displayed on the display device 100, not only the time based on the congestion situation, The content displayed by the content can also be controlled, and a content display system with a higher degree of display freedom can be obtained.

Embodiment 2. FIG.
In the present embodiment, content reorganization using rule data stored in the distribution rule storage unit 350 for a plurality of types of content data will be described. Here, in the present embodiment, for example, it is assumed that a plurality of types of content data based on priority are stored in the content storage unit 340. The priority is, for example, a priority set for content to be displayed such as priority 1: customer advertisement, priority 2: own advertisement, priority 3: low priority notification, and the like. For example, new content data is created so that the higher the priority, the longer the display time even if the congestion level is high.
In this embodiment, the content storage unit 340 and the distribution rule storage unit 350 will be described as storing various types of information in different storage units, but the present invention is not limited to this. For example, the content storage unit 340 The distribution rule storage unit 350 may be configured as one storage unit.

  FIG. 7 is a diagram illustrating a content example of a rule according to the second embodiment. As described above, the distribution rule storage unit 350 according to the present embodiment stores rule data defined for various types of content. In FIG. 7, the relationship between the congestion level and the tag information to be applied is defined as a rule for content corresponding to three types of priorities. Here, the congestion level in the present embodiment is eight stages.

  For example, in the case of the congestion level 1, all contents with the priorities 1 to 3 are reorganized with the tag information C to create new content data and distribute it. For this reason, the delivery content determination function unit 320 cuts out the sections of the display times C1s-C1e of the respective content data, joins them, and reorganizes them.

  Further, in the case of the congestion level 4, new content data is created and distributed by reorganizing the priority 1 content with the tag information C and the priority 2 content with the tag information A. Therefore, the distribution content determination function unit 320 cuts out a section of the content data display time C1s-C1e according to the priority level 1. Further, the section of the display time A1s-A1e, A2s-A2e, and A3s-A3e of the content data related to the priority 2 is cut out. Then, connect and reorganize.

  A signal including new content data related to the reorganization is sent to the predetermined display device 100 via the network 1000 by the content distribution function unit 330 as in the first embodiment, and the display device 100 displays the content. Is called.

  As described above, according to the system of the second embodiment, the distribution rule is stored as data in the distribution rule storage unit 350, and the content data related to each priority is determined by the distribution rule, for example, according to the congestion level. Since new content data that has been processed and reorganized is created based on the tag information, display can be performed with a playback time and display content according to the priority of the content.

Embodiment 3 FIG.
In the above-described embodiment, the correspondence relationship between the display device 100 and the congestion level determination device 200 is a one-to-one relationship, but the present invention is not limited to this. For example, content data distributed based on the determination result of one congestion level determination device 200 may be processed by a plurality of display devices 100 to display content. Further, based on the congestion levels determined by the M (M is 2 or more) congestion level determination devices 200, N (N is 2 or more) display devices may display content.

Embodiment 4 FIG.
In the above-described embodiment, the congestion level determination apparatus 200 determines the congestion level based on the image captured by the camera unit 210, but is not limited to determination based on the image. For example, when the number of people in the store can be grasped by counting at the store entrance, the congestion level may be determined according to the count. In some cases, after visually counting the number of persons, the level determination can be performed by manually inputting the number of persons information to the congestion level determination apparatus.

Embodiment 5 FIG.
In the above-described embodiment, the distribution apparatus creates new content data based on the tag information. However, the present invention is not limited to this. For example, the distribution device 300 transmits a signal including content data and tag information to the display device 100 so that the display device 100 performs a function as a content organization device, such as creating new content data in the display device 100. May be.

Embodiment 6 FIG.
In the above-described embodiment, the distribution rule is not particularly defined. For example, the distribution rule may be changed to a distribution rule having a different content based on time or the like.

Embodiment 7 FIG.
In the above-described embodiment, the system is configured by communication-connecting the display device 100, the congestion level determination device 200, and the distribution device 300 via the network 1000. However, the present invention is not limited to such a form. Absent. For example, the display device 100, the congestion level determination device 200, and the distribution device 300 can be integrally formed as one device by providing them in the same housing. In addition, the device configuration can be variously changed, for example, the display device 100 and the distribution device 300 are integrally formed.

Embodiment 8 FIG.
In the above-described embodiment, each section of the content data is cut out and reorganized based on the tag information. However, the present invention is not limited to this. For example, content data in which tag information is embedded in advance in the content storage unit may be stored, and a section corresponding to the tag information corresponding to the congestion level may be displayed from the content data in which tag information is embedded.

DESCRIPTION OF SYMBOLS 100 Display apparatus 110 Display side communication part 120 Display side process part 130 Display part 200 Congestion level determination apparatus 210 Camera part 220 Congestion level measurement function part 230 Congestion level notification function part 300 Distribution apparatus 310 Congestion level reception function part 320 Delivery content determination function Unit 330 content distribution function unit 340 content storage unit 350 distribution rule storage unit 1000 network

Claims (7)

A congestion determination device for determining a congestion situation within a predetermined area;
A plurality of tag information defining one or a plurality of knitting start times and end times and the congestion status are associated with each other and stored in the storage means in advance, and the tag information is selected based on the congestion status determined by the congestion determination device. A content organization device that creates new content data obtained by reorganizing the content from the content data stored in the storage unit based on the selected tag information;
A content display system comprising: a display device that displays the content based on the new content data. The content organizing device includes:
A rule storage unit that stores rule data that defines tag information to be selected based on the type of content and the congestion status;
The content display system according to claim 1, wherein the tag information for each type of content is selected based on the rule data, and the content data of each type is processed to create new content data. .   The content display system according to claim 1 or 2, wherein the content organization device is connected to the display device via a telecommunication network to distribute a signal including the content data to the display device.   The content display system according to any one of claims 1 to 3, wherein the congestion determination device determines a congestion state based on a comparison between an image captured by the imaging device and an image captured during non-congestion. .   5. The congestion determination device according to claim 1, wherein the congestion determination device is communicatively connected to the content organization device via a telecommunication network, and transmits a signal including the data of the congestion status to the content organization device. The content display system described in Crab. A content organization device including a congestion information acquisition unit that acquires congestion information within a predetermined area,
The content organization device stores content data and a plurality of tag information defining one or more organization start times and end times in advance in association with the congestion information;
When the congestion information acquisition unit acquires the congestion information, new content is selected by selecting tag information based on the congestion information and reorganizing the content from content data stored in the storage unit based on the selected tag information. A content organization apparatus comprising: a delivery content determination function unit that creates data. The content organization device is connected to a display device via a telecommunication network,
The content organization apparatus according to claim 6, further comprising a content distribution function unit that distributes the new content data to the display device after the new content data is created.

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