JP2010146496A - Mobile communication terminal, electronic coupon utilization system, and electronic coupon utilization method - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To provide a mobile communication terminal, an electronic coupon utilization system, and an electronic coupon utilization method which improve user friendliness by changing an electronic coupon to an electronic coupon serving many uses to a user. <P>SOLUTION: When acquiring the electronic coupon having rank information, a control part of the mobile communication terminal determines whether or not preset change conditions are satisfied (such as how many electronic coupons of the same rank is held, whether or not an electronic coupon of the same rank is used in the past, or the like). When it is determined that the preset change conditions are satisfied, the control part performs control to change the acquired electronic coupon to an electronic coupon of a different rank (such as an electronic coupon of different object product, an electronic coupon of different discount amount (discount ratio)). <P>COPYRIGHT: (C)2010,JPO&INPIT

Description

  The present invention relates to a mobile communication terminal that acquires an electronic coupon, an electronic coupon use system including the mobile communication terminal, and a method of using the electronic coupon.

  In recent years, many mobile communication terminals such as mobile phones have a function of communicating with a reader / writer using a non-contact IC tag, a function of connecting to the Internet, and the like in addition to a call function and an e-mail function.

  On the other hand, a store that sells a product may issue a coupon for sales promotion, and electronic data functioning as a coupon (hereinafter referred to as an electronic coupon) is read / read using the portable communication terminal. It can be acquired from a writer or a web site on the Internet.

  Regarding such an electronic coupon, for example, in Patent Document 1 below, an electronic coupon creating unit that receives an electronic coupon creating condition transmitted from a store terminal and creates an electronic coupon for each store according to the electronic coupon creating condition; An electronic coupon management device is disclosed that includes a transmission means for transmitting an electronic coupon at a user terminal and an electronic coupon change means for changing the content of the electronic coupon transmitted to the user terminal.

  Moreover, in the following patent document 2, the electronic coupon transmitted from the issuer of an electronic coupon is received with a user's portable terminal, and the content of the electronic coupon changes in a portable terminal according to the argument given to the electronic coupon. An electronic coupon transmission / reception system is disclosed.

Japanese Patent Laid-Open No. 2003-6543 JP 2003-263582 A

  However, the electronic coupon acquired with the mobile communication terminal is not necessarily highly useful for all users. Therefore, for example, no matter how many electronic coupons for the product A are acquired by the user, if the product A is not attractive to the user, the electronic coupon is useless. Therefore, in order to increase the utility value of the electronic coupon, it is important to be able to change the contents of the electronic coupon.

  With respect to this problem, Patent Document 1 discloses a configuration for changing the contents of an electronic coupon transmitted to a user terminal according to an electronic coupon change instruction transmitted from a store terminal. However, an electronic coupon transmitted to a user terminal is disclosed. Since the store side cannot determine whether or not the user has value, it cannot be said that the use value of the electronic coupon is necessarily increased for the user.

  Moreover, in patent document 2, although the structure which utilizes the user attribute information regarding the user of a receiving terminal, the time passage information of an electronic coupon, and / or the transfer / copy information of an electronic coupon as an argument is disclosed, Since the contents of the electronic coupon are not changed based on the usage history, it cannot be said that the utility value of the electronic coupon is necessarily increased for the user.

  The present invention has been made in view of the above problems, and its main purpose is to change the electronic coupon to be highly useful for the user and improve the convenience of the user and the electronic coupon It is to provide a usage system and an electronic coupon usage method.

  In order to achieve the above object, the present invention determines whether or not a preset change condition is satisfied when the electronic coupon is acquired in a mobile communication terminal capable of acquiring / storing an electronic coupon having rank information, When the said change conditions are satisfy | filled, the control part which changes the said acquired electronic coupon into the electronic coupon of a different rank is provided.

  Moreover, this invention is an electronic coupon utilization system with which the provision apparatus which provides an electronic coupon, the portable communication terminal which acquires / stores the said electronic coupon, and the server apparatus which manages the said electronic coupon are connected by a communication network. The providing device has a function of transmitting information related to the electronic coupon and information related to the mobile communication terminal that provides the electronic coupon to the server device when the electronic coupon is provided, Information relating to the electronic coupon is registered in association with the mobile communication terminal, and it is determined whether or not a preset change condition is satisfied. When the change condition is satisfied, the rank information of the electronic coupon is set by setting the rank of the electronic coupon Is transmitted from the server device to the portable communication terminal. Based on the rank information, in which a function to change the contents of the electronic coupon acquired from the providing apparatus.

  According to the mobile communication terminal, the electronic coupon use system, and the electronic coupon use method of the present invention, the electronic coupon acquired by the mobile communication terminal can be changed to an electronic coupon with high utility value for the user to improve the convenience for the user. it can.

  The reason is that the control unit of the mobile communication terminal satisfies whether the preset change condition is satisfied when acquiring the electronic coupon having rank information (for example, how many electronic coupons of the same rank are held, If it is determined that the change condition is satisfied, the obtained electronic coupon is different in rank (for example, an electronic coupon with a different target product or a discount) This is because control for changing to an electronic coupon having a different amount (discount rate) is performed.

  The server device that manages the electronic coupon acquires information about the electronic coupon and information about the mobile communication terminal that provided the electronic coupon from the electronic coupon providing device, and sets the rank of the electronic coupon for the mobile communication terminal. The rank information (for example, information defining the target product of the electronic coupon and its discount amount (discount rate)) is transmitted to the mobile communication terminal, and the control unit of the mobile communication terminal is based on the rank information received from the server device. This is because control is performed to change the contents of the electronic coupon acquired from the providing device (for example, the target product and its discount amount (discount rate)).

  As shown in the background art, an electronic coupon is received by a mobile communication terminal, but a coupon acquired by a mobile communication terminal is not necessarily highly useful for all users.

  Therefore, in the present invention, a plurality of electronic coupons already owned by the user or electronic coupons acquired according to the usage history of the electronic coupons or services by a mechanism of electronic coupons that can identify the user built in the mobile communication terminal. Change the contents of the coupon (target product and discount amount (discount rate)).

  For example, upgrading a plurality of obtained electronic coupons (electronic coupons for a plurality of products A) and changing them to electronic coupons for products having a high value for the user (electronic coupons for products B), or a plurality of obtained electronic coupons (Electronic coupons with a plurality of discounted amounts A) are upgraded and changed to electronic coupons (electronic coupons with a discounted amount B (B> A)) having high value for the user. Hereinafter, it will be described in detail with reference to the drawings.

  First, a mobile communication terminal, an electronic coupon usage system, and an electronic coupon usage method according to a first embodiment of the present invention will be described with reference to FIGS. FIG. 1 is a diagram schematically showing the configuration of the electronic coupon utilization system of this embodiment, and FIG. 2 is a block diagram showing the configuration of the mobile communication terminal of this embodiment. Moreover, FIG. 3 is a flowchart figure which shows the utilization procedure of an electronic coupon.

  As shown in FIG. 1, the electronic coupon utilization system 10 of this embodiment includes a portable communication terminal 30 such as a mobile phone or a PDA (Personal Digital Cellular), a non-contact IC tag and data using electromagnetic induction or electromagnetic coupling. It is comprised with the reader / writer 40 for non-contact IC which performs communication.

  Further, as shown in FIG. 2, the mobile communication terminal 30 includes a control unit 31, a wireless communication unit 32, a broadcast receiving unit 33, a camera unit 34, an audio processing unit 35, a display unit 36, an operation unit 37, and a non-contact IC. Unit 38, storage unit 39, and the like.

  The control unit 31 includes a memory such as a central processing unit (CPU), a read only memory (ROM), and a random access memory (RAM). The CPU performs a telephone function, a mail function, an Internet (web) connection function, a camera function, a television reception function, a content reproduction function, other functions of the terminal, and control of each unit. The memory is a part for temporarily storing various data read from the storage unit 39, and the stored data is processed by the CPU and transferred to the storage unit 39 as necessary.

  In addition, the control unit 31 analyzes the electronic coupon acquired from the non-contact IC reader / writer 40 and the like, specifies its rank, and determines whether or not a predetermined change condition is satisfied, and a change When it determines with satisfy | filling conditions, it functions also as an electronic coupon change part which changes the acquired electronic coupon into the electronic coupon of a different rank. The determination unit and the electronic coupon change unit may be configured as hardware, or may be configured as a control program that causes the computer to function as the determination unit and the electronic coupon change unit, and the control program is operated on the control unit 31. It is good.

  The radio communication unit 32 transmits and receives information to and from the radio base station apparatus 21 via an antenna.

  The broadcast receiving unit 33 receives a broadcast signal transmitted from the wireless communication unit 32 and a broadcast station (ground station, satellite, etc.) via an antenna, and video data, audio data, and information data by demodulation of the received signal. Broadcast signal processing is performed.

  The camera unit 34 acquires (shoots) image information.

  The voice processing unit 35 processes a voice signal input / output via the transmitting unit (microphone 35b) and the receiving unit (speaker 35a).

  The display unit 36 includes a liquid crystal display (LCD), an organic EL (electroluminescence) display, and the like, and performs information display output (video signal processing) of images, figures, characters, symbols, and the like.

  The operation unit 37 includes a numeric keypad, a scroll key, a cross key, a determination key, and the like, and inputs various types of user information to the mobile communication terminal 30.

  The non-contact IC unit 38 includes a resonance circuit including a coil and a capacitor, and an IC chip that performs communication at a predetermined frequency (for example, 13.56 MHz) using the resonance circuit and stores an electronic coupon or the like. The electronic coupon is acquired by short-range communication. This electronic coupon includes rank information that defines the target product of the electronic coupon and its discount amount (discount rate).

  The storage unit 39 includes a flash memory and the like, and includes telephone directory information, transmission / reception mail information, incoming / outgoing call information, content information, application program information, captured images, various settings of the mobile communication terminal 30, electronic coupons and service usage history information The electronic coupon rank change condition is stored.

  The non-contact IC reader / writer 40 is installed in a store that sells merchandise, and is configured to transmit a pre-stored electronic coupon to the non-contact IC unit 38 of the mobile communication terminal 30.

  FIG. 1 is an example of the electronic coupon utilization system of the present embodiment, and can be changed as appropriate. For example, in FIG. 2, the broadcast receiving unit 33 and the camera unit 34 are provided in the mobile communication terminal 30, but the mobile communication terminal 30 of the present embodiment only needs to be able to acquire an electronic coupon or change the rank, and these are omitted. Is possible. In this embodiment, it is assumed that the contactless IC reader / writer 40 is installed in a store, but it is built in a computer terminal, and an electronic coupon is received from a web site on the Internet using the communication function of the computer terminal. And the acquired electronic coupon may be transmitted to the non-contact IC unit 38 of the mobile communication terminal 30. In the present embodiment, the non-contact IC unit 38 acquires an electronic coupon. However, the wireless communication unit 32 of the mobile communication terminal 30 is used to connect to the Internet and acquire the electronic coupon from a web site. Also good.

  Hereinafter, the operation of the mobile communication terminal 30 in the electronic coupon utilization system 10 having the above-described configuration will be described with reference to the flowchart of FIG.

  First, when the portable communication terminal 30 is held over a non-contact IC reader / writer 40 installed in a predetermined store, the non-contact IC unit 38 receives rank information from the non-contact IC reader / writer 40 in step S101. Get the electronic coupon you have.

  Next, in step S102, the control unit 31 (determination unit) analyzes the electronic coupon acquired by the non-contact IC unit 38, and specifies a rank preset in the electronic coupon.

  Next, in step S103, the control unit 31 (determination unit) determines whether or not a preset change condition is satisfied. For example, in the electronic coupons stored in the storage unit 39, there are more than the preset number of electronic coupons of the rank specified above, or by referring to the usage history information stored in advance, the rank of the rank specified above It is determined whether there is a track record of using an electronic coupon or whether the number of uses is greater than a preset number.

  If the change condition is satisfied, the control unit 31 (electronic coupon changing unit) changes the electronic coupon to an electronic coupon having a different rank in step S104. For example, if there are more than a preset number of electronic coupons of the rank specified above, or if there is a track record of using the electronic coupons, if the number of uses of the electronic coupons is greater than the preset number, The coupon is changed to an electronic coupon with a high rank (for example, an electronic coupon with a different target product or an electronic coupon with a high discount amount (discount rate)).

  Thus, in this embodiment, when acquiring an electronic coupon having rank information, the control unit 31 determines whether or not a preset change condition is satisfied. Since control to change to an electronic coupon having high utility value for the user is performed, user convenience can be improved.

  Next, a mobile communication terminal, an electronic coupon usage system, and an electronic coupon usage method according to a second embodiment of the present invention will be described with reference to FIGS. FIG. 4 is a diagram schematically showing the configuration of the electronic coupon usage system of the present embodiment, and FIGS. 5 and 6 are flowcharts showing the procedure for using the electronic coupon.

  In the first embodiment described above, an electronic coupon having rank information is used to determine whether or not the change condition is satisfied by the control unit 31 of the mobile communication terminal 30, but as shown in FIG. A server device 50 that manages an electronic coupon may be connected to the communication network 20, and rank information of the electronic coupon may be generated by the server device 50.

  In that case, when providing the electronic coupon to the mobile communication terminal 30, the non-contact IC reader / writer 40 transmits information about the provided electronic coupon and information about the mobile communication terminal 30 to the server device 50. The server device 50 generates rank information for the electronic coupon and transmits it to the mobile communication terminal 30. And the control part (electronic coupon change part) of the mobile communication terminal 30 performs control which changes the content of the electronic coupon acquired based on the received rank information.

  Hereinafter, operation | movement of the electronic coupon utilization system 10 of the said structure is demonstrated with reference to the flowchart figure of FIG.5 and FIG.6. FIG. 5 is a flowchart showing the operation of the mobile communication terminal 30, and FIG. 6 is a flowchart showing the operation of the server device 50.

  First, in step S201 of FIG. 5, the non-contact IC unit 38 of the mobile communication terminal 30 acquires an electronic coupon from the non-contact IC reader / writer 40. At that time, the non-contact IC reader / writer 40 transmits information about the provided electronic coupon via the communication network 20 (for example, the name of the electronic coupon, provided date and time information, store information, non-contact IC reader / writer 40). Device information) and information related to the mobile communication terminal 30 (for example, device information of the mobile communication terminal 30, device information of the non-contact IC unit 38, user information) are transmitted to the server device 50.

  In step S301 in FIG. 6, the server device 50 receives the information related to the electronic coupon and the information related to the mobile communication terminal 30 from the reader / writer 40 for non-contact IC, and each mobile communication terminal 30 (if the user is registered) Information on electronic coupons is stored as history information for each user.

  In step S302, the stored history information is referred to and whether or not the mobile communication terminal 30 (or user) satisfies the change condition (for example, whether or not an electronic coupon has been provided a predetermined number of times or more). judge.

  If the change condition is satisfied, the rank of the electronic coupon for the mobile communication terminal 30 (or user) is determined in step S303. For example, when the electronic coupon is provided more than a preset number of times, the rank of the electronic coupon is set high (for example, the target product is changed or the discount amount (discount rate) is high).

  Thereafter, in step S304, rank information that defines the target product of the electronic coupon and the discount amount (discount rate) is transmitted to the mobile communication terminal 30.

  Returning to the flowchart of FIG. 5, in step S202, the mobile communication terminal 30 receives rank information from the server device 50, and in step S203, the control unit 31 (electronic coupon changing unit) performs electronic processing based on the rank information. Change the contents of the coupon (target product and discount amount (discount rate)).

  Thus, in this embodiment, when an electronic coupon is acquired by the mobile communication terminal 30, the information is transmitted to the server device 50, rank information is generated by the server device 50 and transmitted to the mobile communication terminal 30, and mobile communication is performed. Since the content of the electronic coupon is changed on the terminal 30 based on the rank information, the acquired electronic coupon can be changed to an electronic coupon having a high utility value for the user, and the convenience of the user can be improved.

  In addition, although the said Example demonstrated regarding the electronic coupon, this invention is not limited to the said Example, changing the rank (seat position, privilege, etc.) of a ticket, changing the rank of content, etc. The present invention can be similarly applied to any data that can be provided as electronic data and whose utility value can be changed.

  The present invention can be used for any portable communication terminal capable of acquiring an electronic coupon and any system including the portable communication terminal.

It is a figure which shows typically the structure of the electronic coupon utilization system which concerns on the 1st Example of this invention. It is a block diagram which shows the structure of the portable communication terminal which concerns on 1st Example of this invention. It is a flowchart figure which shows the utilization procedure of the electronic coupon in the portable communication terminal which concerns on 1st Example of this invention. It is a figure which shows typically the structure of the electronic coupon utilization system which concerns on the 2nd Example of this invention. It is a flowchart figure which shows the utilization procedure of the electronic coupon in the portable communication terminal which concerns on 2nd Example of this invention. It is a flowchart figure which shows the utilization procedure of the electronic coupon in the server apparatus which concerns on 2nd Example of this invention.

Explanation of symbols

DESCRIPTION OF SYMBOLS 10 Electronic coupon utilization system 20 Communication network 21 Wireless base station apparatus 30 Portable communication terminal 31 Control part 32 Wireless communication part 33 Broadcast receiving part 34 Camera part 35 Audio | voice processing part 35a Speaker 35b Microphone 36 Display part 37 Operation part 38 Non-contact IC part 39 Storage 40 Non-contact IC reader / writer 50 Server device

Claims (10)

In a mobile communication terminal capable of acquiring / storing an electronic coupon having rank information,
When acquiring the electronic coupon, it is determined whether or not a preset change condition is satisfied, and when the change condition is satisfied, a control unit is provided that changes the acquired electronic coupon to an electronic coupon of a different rank. A mobile communication terminal. The change condition is whether or not a predetermined number or more of electronic coupons having the same rank as the acquired electronic coupon are stored,
The said control part changes the said acquired electronic coupon into the electronic coupon from which the discount amount of the said object goods and / or the said object goods differs, when the said change conditions are satisfy | filled. Mobile communication terminal. The change condition is whether or not the electronic coupon having the same rank as the acquired electronic coupon has been used before, or more than a preset number of times,
The said control part changes the said acquired electronic coupon into the electronic coupon from which the discount amount of the said object goods and / or the said object goods differs, when the said change conditions are satisfy | filled. Mobile communication terminal. An electronic coupon utilization system in which a providing device that provides an electronic coupon, a mobile communication terminal that acquires / stores the electronic coupon, and a server device that manages the electronic coupon are connected via a communication network,
The providing device has a function of transmitting information about the electronic coupon and information about the mobile communication terminal that provides the electronic coupon to the server device when the electronic coupon is provided,
The server device registers information related to the electronic coupon in association with the mobile communication terminal, determines whether a preset change condition is satisfied, and determines the rank of the electronic coupon when the change condition is satisfied. A function to set and transmit the rank information to the mobile communication terminal;
The said mobile communication terminal is provided with the function to change the content of the said electronic coupon acquired from the said provision apparatus based on the said rank information received from the said server apparatus, The electronic coupon utilization system characterized by the above-mentioned. The change condition is whether or not the electronic coupon is provided to the mobile communication terminal more than a preset number of times,
When the server device satisfies the change condition, the server device generates and transmits rank information that defines a target product of the electronic coupon and / or a discount amount of the target product,
5. The electronic coupon utilization system according to claim 4, wherein the mobile communication terminal changes a target product of the electronic coupon and / or a discount amount of the target product based on the rank information. An electronic coupon usage method in a mobile communication terminal capable of acquiring / storing an electronic coupon having rank information,
A first step of obtaining the electronic coupon;
A second step of determining whether or not a preset change condition is satisfied;
And a third step of changing the acquired electronic coupon to an electronic coupon of a different rank when the change condition is satisfied. In the second step, it is determined whether or not the number of electronic coupons having the same rank as the acquired electronic coupon is stored in advance.
The said 3rd step WHEREIN: When it determines with having memorize | stored, the said acquired electronic coupon is changed into the electronic coupon from which the target product and / or the discount amount of the said target product differ. 6. The electronic coupon usage method according to 6. In the second step, it is determined whether an electronic coupon having the same rank as the acquired electronic coupon has been used before, or more than a preset number of times,
The said 3rd step WHEREIN: When it determines with having used, the said acquired electronic coupon is changed into the electronic coupon from which the target product and / or the discount amount of the said target product differ. The electronic coupon use method of description. An electronic coupon using method in a system including a providing device that provides an electronic coupon, a mobile communication terminal that acquires / stores the electronic coupon, and a server device that manages the electronic coupon,
A first step of acquiring the electronic coupon from the providing device using the mobile communication terminal;
A second step of transmitting information relating to the electronic coupon and information relating to a mobile communication terminal providing the electronic coupon to the server device in the providing device;
The server device registers information related to the electronic coupon in association with the mobile communication terminal, determines whether or not a preset change condition is satisfied, and if the change condition is satisfied, the rank of the electronic coupon is determined. A third step of setting and transmitting the rank information to the mobile communication terminal;
Use of the electronic coupon characterized in that the mobile communication terminal has at least a fourth step of changing the content of the electronic coupon acquired from the providing device based on the rank information received from the server device. Method. In the third step, it is determined whether or not the electronic coupon is provided to the mobile communication terminal for a preset number of times, and when it is determined that the electronic coupon is provided, the target product of the electronic coupon and / or the target Generate and send rank information that defines the discount amount of the product,
10. The electronic coupon utilization method according to claim 9, wherein, in the fourth step, the target product of the electronic coupon and / or the discount amount of the target product is changed based on the rank information.

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