JP2006260516A - Sales promotion system for real estate inventory - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To provide a sales promotion system capable of expanding a customer class for a dwelling real estate such as an apartment house reduced because of decrease in the birthrate, and for selling a sales inventory such as an apartment house stocked in a real estate supplier, and a property or the like with an unsunny aspect of high sales risk in the same apartment house block. <P>SOLUTION: The real estate property such as the apartment house is stored into a database, and a point, a giveaway or the like is restored to a purchaser, so as to promote the sale of the real estate property. <P>COPYRIGHT: (C)2006,JPO&NCIPI

Description

  The present invention is a real estate sales promotion system for condominiums and the like by a communication network using a computer.

Technical background

JP-A-7-271854 and JP-A-10-49575 are real estate brokerage systems using a communication network using computers, and JP-A 2002-215758 is an inventory real estate processing support system using a communication network.
In the real estate brokerage system disclosed in Japanese Patent Laid-Open No. 7-271854, a property is posted on a site along a symbol such as a rent, a floor plan, and a route by a user, and a user performs a reservation procedure.
The real estate brokerage system disclosed in Japanese Patent Application Laid-Open No. 10-49575 is a system in which a user's symbol and property data are databased and the user himself / herself searches for a desired property, and the effect of promoting sales is not so high.

In the inventory real estate processing support system disclosed in Japanese Patent Laid-Open No. 2002-215758, inventory real estate low price information is converted into a database. Real estate outlet site.
The brokerage system disclosed in the above-mentioned JP-A-7-271854 and JP-A-10-49575 is an incentive element that promotes the sale of a property, etc., in which a real estate owner requests an intermediary to rent or the like. There is no.
The inventory real estate processing support system disclosed in Japanese Patent Application Laid-Open No. 2002-215758 has the effect of promoting the sale of inventory properties at low prices, but the impact on other properties for sale is due to the dislike of the same property buyers such as condominiums and the image of cheap sales. Concerned.

  In addition, condominium manufacturers and others sometimes sell premiums such as televisions and furniture, but there are no variations in the types of premiums, so the customer attraction effect is not very high.

  This invention is the sale of real estate properties such as apartments that are already in stock, such as rooms that are poorly stocked in the same condominium building due to the declining birthrate, etc. Promote system.

In order to solve this problem, the inventory real estate property sales promotion system of claim 1
Grants a reward such as redemption of point tickets that can be exchanged for cash or goods or services to condominiums and other rooms where conditions such as sales inventory, daily life and number of floors of condominiums, etc. are poor and inventory is a concern. Address, size, price, return service return rate, etc., point ticket use partner store information and information on products and services that can be exchanged with the point ticket are made into a database and distributed on the website, and the user owns his / her own via the Internet By browsing the real estate site from a terminal and obtaining information with a service such as a return, it is possible to acquire a real estate property such as a condominium with a low price or privilege added value as a result.
In the present invention, the number of partner stores using the reward point ticket can be increased to 10,000 or more, and the user can select a favorite prize from among many partner stores and products. For example, it is possible to have many stores and prizes that meet user needs such as automobiles and overseas travel.

  Also, based on the rent payment receipt of the rental housing of the present invention, points are given according to the rent amount, the points are accumulated and held in the customer database, and are included in a part of the down payment when purchasing real estate properties such as apartments or The point that it can be used as a point ticket creates a new great advantage for users.

  The invention that gives points when a user visits a model room of a condominium, etc. has great user merit, such as being able to be included in the down payment or exchanged for point prizes when purchasing real estate. Increase the motivation of users to purchase real estate along with the accumulation of points.

  In addition, in the invention that can change the numerical value setting of points, the number of points to be given is set high for rooms that are likely to be stocked due to popular disparity even in the same apartment, that is, the number of points can be changed even in the same apartment building The company has taken technical measures to make it possible to further promote the sale of properties with high inventory concerns.

In claim 5, claim 7, claim 8 and claim 9,
In order to minimize the dissatisfaction of buyers who have already purchased the same condominium and the impact on other properties for sale, it is not possible to browse the site without registering as a member and obtaining or entering a password, etc. In order to receive the property purchase and privilege services, we take measures to download the membership document from the site and present it to the condominium maker, etc. We are taking technical measures that combine sex.

  Claim 6 is a system that incorporates the invention of claim 2, claim 3, claim 4 and claim 5 into claim 1, and the amount of receipt of rent, car purchase cost and wedding cost depends on the amount paid. Points are given, and points are added to the model room, etc. for each visit, and can be included in the down payment or used as a point ticket when buying an apartment. It is an invention.

  As described above, in the present invention, the number of partner stores using the reward point ticket can be increased to 10,000 or more, and the user can select a favorite prize from among many partner stores and products. For example, you can have a lot of stores and giveaways that meet user needs such as automobiles and overseas travel, which can be a great incentive to purchase real estate properties and provide a great sales promotion effect.

  Also, based on payment receipts such as rent of rental housing of the present invention, automobile purchase costs and wedding expenses, points are assigned according to the amount of payment, the points are accumulated and held in the customer database, real estate such as apartments The point that can be used as a part of the down payment at the time of purchase or as a point ticket is an invention that creates a new great advantage for the user, and in order to use a receipt without using specific mileage cards etc., It is an invention that greatly expands the base of new users and greatly promotes the sale of real estate properties.

  Users can earn points for each visit to model rooms in condominiums and houses, and can be included in the down payment or exchanged for point prizes when purchasing real estate. Promote real estate property sales by accumulating points and motivating users to purchase real estate.

  In addition, in the invention that can change the numerical value setting of points, the number of points to be given is set high for rooms that are likely to be stocked due to popular disparity even in the same apartment, that is, the number of points can be changed even in the same apartment building By doing so, it is possible to promote the sale of properties that are highly concerned about inventory.

Preferred embodiments of a real estate sales promotion system and program according to the present invention will be described below with reference to the drawings.
FIG. 1 shows a real estate sales promotion system.
This real estate sales promotion system is connected by a computer communication network 8 such as the Internet, and includes an administrator server 1 comprising a user database 9c, a property database 9b, a point ticket partner store information server 9a, a management server 10, and a user. The terminal 7, the property provider 5, and the point ticket partner store server 3 are configured.

  The real estate supplier 4 such as a condominium provides the management server 1 with cash or property for inventory that is set at a low price to promote sales, or for properties that have inventory concerns due to bad conditions such as the number of days or floors in the same condominium building. A reward service such as a point ticket return privilege can be attached and the property can be registered in the property database stored in the management server 1, and the point ticket product supplier 2 operates or manages the point ticket partner store server 3. Requesting the user to post detailed information on point ticket stores and prizes on the management server 1, and the user can access the management server 1 via a communication network such as the Internet using the terminal 7, and store points on low-price real estate, cash, etc. You can browse real estate properties such as condominiums with ticket redemption benefits, point ticket product supplier lists, product photo information, etc. Kill.

  The user inputs points to the user database 9c in the model room of the manager 11 or the real estate supplier based on the receipt of rental rent, car purchase, and wedding expenses. In addition, points are added to the user database every time you visit a model room. Can be used at affiliated stores with down payment or exchange for point tickets when purchasing real estate properties.

  It is a block diagram which shows embodiment of the real estate sales promotion system of this invention.

Explanation of symbols

1. Administrator server 2, point ticket product supplier 3, point ticket partner store server 4, real estate supplier 5, property supply server 6, user (customer)
7, user communication terminal 8, communication network 9a such as Internet, user database 9b, property database 9c, point ticket partner store information server 10, management server 11, administrator

Claims (11)

  A system that promotes the sale of real estate properties such as condominiums, and offers a point ticket return privilege that can be exchanged for cash or products or services in proportion to the purchase price of the property that you want to promote on the management server that stores the real estate property database To be posted on the information site. The user can obtain and acquire the value-added property information through the Internet information network, receive cash or a reward point ticket from the seller after purchasing the property, and store the information on the affiliated stores that can use the reward point ticket in the database. Information can be obtained through a communication network, etc., and desired products and services can be purchased at tie-up stores using the return point ticket. Provision of a system that promotes sales of real estate.   Based on the rent receipt of the rental housing, etc., the points of claim 1 are given according to the rent payment amount, the customer point information is retained and accumulated in the user database, and the user purchases the accumulated points for real estate property A point system that promotes the sale of real estate, etc. that can be used at point ticket tie-up stores as claimed in claim 1 and that the accumulated points can be included in down payments at the time of purchase of real estate properties.   Based on receipts for goods and services such as automobiles and weddings, the points of claim 1 are given according to the payment amount, etc., and the customer point information is stored and stored in the user database, and the user is stored A point system that promotes the sale of real estate where points can be used at partner stores that use the point ticket of claim 1 when purchasing real estate properties, etc., and the points can be included in down payments when purchasing real estate properties.   The points of claim 1 are given to each model room of a real estate property such as a condominium, and the customer point information is stored and accumulated in the user database, and the user claims the accumulated points when purchasing the real estate property. A point system that promotes the sale of real estate by encouraging visitors to visit model rooms, etc. that can be used at partner stores that use point tickets and that points can be included in down payments when purchasing real estate properties.   Even in the same area, even in real estate properties with poor conditions or in the same condominiums, there are differences in popularity due to individual conditions such as the number of days and the number of floors, etc. The system according to claim 1, wherein the point number setting for increasing the number of points of cash or premium point reduction privilege and further promoting sales can be varied.   2. The system of claim 1, including claim 3, claim 4, and claim 5.   When selling sales of condominiums, etc. at low-price sales or by adding value-added benefits such as claim 1, minimize the dissatisfaction from the same condominium purchaser who has already purchased and the impact on other sales properties Therefore, if the Internet information site that distributes low-price information, value-added information, etc. has a membership system, the user must register as a member on the information site management server and enter the member password, etc., on the information site. No system.   In order to minimize the dissatisfaction from purchasers who have already purchased the same condominium property, etc., and the impact on other properties, it is necessary to thoroughly enforce the membership system and limitation, low-price sales, claim 1 If you want to receive value-added services like this, you can download the membership card from the site and present it to a condominium sales company.   A system for sending low-priced information, etc., to the members registered in claim 7 through an e-mail magazine in order to minimize the dissatisfaction from purchasers who have already purchased the same condominium property and the impact on other sales properties.   Internet information network with cash and point ticket return benefits that increase the return rate as the concern about inventory increases, even if there is a concern about the inventory of real estate inventory such as apartments and condominiums in the same building. The member-based real estate site system according to claim 1 which includes information including claim 2, claim 3, claim 4, claim 5, claim 8 and claim 9.   Provision of a system that uses the above system for purposes other than real estate sales.

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