JP2006244303A - On-line shopping system - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To give a chance to acquire returns easily and widely to an administrator who offers contents. <P>SOLUTION: This on-line shopping system comprises an web-site information storing means 2 which stores contents of an web-site where contents that relate to the commodity to be sold are opened to the public and an administrator information which specifies the administrator of the web-site, and also comprises: a sales information presentation means 1 which presents at least a part of contents of web-site stored in web-site information storing means together with commodity information stored in commodity information storing means to user terminals 3; an order reception means 1 which receives orders of commodities from the user terminals; and a privilege adding means 1 and 2 which store privilege information relating administrator information stored in the web-site information storing means so that a privilege is added to the administrator of the web-site in which contents presented together with the commodity that receives order are opened to the public. <P>COPYRIGHT: (C)2006,JPO&NCIPI

Description

  The present invention relates to an online shopping system, and more particularly to an online shopping system capable of obtaining a reward for providing information about a product to be sold.

  2. Description of the Related Art Affiliates are well known as a billing mechanism that accompanies information transmission on a website, that is, a system in which a content manager who transmits predetermined content on a website receives a reward. Affiliates link website content and email magazines to corporate websites, and when general users access corporate websites via such websites and email magazines to purchase products, This is a system in which a reward is paid to the manager of the e-mail magazine.

  Further, in Patent Document 1 below, when a user requests product information via a provider, if the same type of information as the product exists, the provider distributes the content to the user. It is disclosed. When the user purchases the product, the provider can obtain a reward as introducing the product.

JP 2002-31360 A

  However, the conventional example has the following disadvantages. First, when using an affiliate, there may be a problem that rewards can be obtained only from registered online shops, and it is difficult to expand opportunities for obtaining rewards. When trying to obtain a reward from a lot of online shopping, there is a problem that preparations are complicated because a process of setting a large number of links to a shop or the like registered by the administrator who built the website is required. On the other hand, from the online shop, there may be a problem that a link to the content cannot be established and useful content cannot be used.

  Furthermore, in the system disclosed in Patent Document 1, the provider can only get a reward, and the administrator who created the useful content is not a mechanism that effectively receives the reward, but the desire to create the content is reduced. This can cause problems.

  Therefore, an object of the present invention is to provide a system that can easily give a reward acquisition opportunity to an administrator who provides content.

Therefore, an online shopping system according to one aspect of the present invention is
An online shopping system that includes product information storage means for storing product information to be sold, presents product information to a user terminal connected via a network, and sells products.
A website information storage means for storing the content of the website on which the content related to the product to be sold is published and the administrator information for identifying the administrator of the website;
Sales information presenting means for presenting at least part of the content of the website stored in the website information storage means together with the product information stored in the product information storage means to the user terminal;
Order receiving means for receiving product orders from the user terminal;
A privilege for storing privilege information in association with administrator information stored in the website information storage means so as to add a privilege to the administrator of the website where the content presented together with the ordered product is disclosed Additional means;
It is characterized by having.

  According to the above invention, first, an administrator who publishes content registers his / her manager information and the content itself, and these information are stored in the website information storage means. Thereafter, when there is a request for product information related to online shopping by the user, the sales information presenting means associates the product information with the content related to the product and presents it to the user. When the user requests the purchase of the product by looking at this, the system accepts the order and executes the product sales process. At the same time, such information is stored in association with the administrator information so that a manager who releases the content presented to the user together with the product is given a temporary amount of sales, and the reward is given later. It is done. Therefore, an administrator who publishes content that is useful for a company to sell a product can be used for sales promotion on a number of related company servers by registering the content in a predetermined registration location. You can get a reward according to the sales results. As a result, the administrator can easily obtain many opportunities to obtain rewards, and the motivation to create content can be improved. The company can collect a lot of useful information and promote sales.

  At this time, the sales information presenting means also presents address data to the website. In addition, the content presented by the sales information presenting means is characterized by including information representing a third party's opinion on the product, or including information representing a third party's use report for the product. It is said. In this way, by presenting various contents to the user together with the product information, the system side can promote sales, and the manager also increases the chance of acquiring a reward.

  Further, the privilege adding means is characterized in that a reward based on the sale of the product is added to the administrator of the website, for example, a part of the sales amount of the product is added as a reward. Thereby, the appropriate reward setting according to the sales amount can be realized.

  Further, the present invention is characterized in that a search means for searching the information presented by the sales information presentation means together with the product information from the website information storage means based on the product information stored in the product information storage means is provided. Yes. As a result, content that can be appropriately referred to by the user who purchases the product is searched and presented, so that sales can be promoted, and the user who purchases can also refer to useful information.

In addition, the online shopping system described in any of the above,
An information sharing server comprising website information storage means;
An online shopping server comprising product information storage means, sales information presentation means, order acceptance means, and privilege addition means;
It is characterized by having.

  The present invention also provides an information sharing server including website information storage means that constitutes one of the above online shopping systems. The present invention also provides an online shopping server including product information storage means, sales information presentation means, order reception means, and privilege addition means that constitute any of the above online shopping systems. . Furthermore, an online shopping program for realizing sales information presenting means, order receiving means, and privilege adding means is also provided in the online shopping server.

Moreover, the online shopping method which is the other form of this invention,
An online shopping server provided with product information storage means for storing product information to be sold is an online shopping method for selling products by presenting product information to a user terminal connected via a network,
Online shopping server
From the information sharing server provided with the website information storage means in which the content of the website on which the content related to the product to be sold is disclosed and the administrator information for identifying the administrator of the website are stored A sales information presentation step of reading at least a part of the content of the website stored in the website information storage means together with the product information stored in the product information storage means and presenting it to the user terminal;
An order receiving step of receiving an order for the product from a user terminal;
The privilege information is stored in association with the administrator information stored in the website information storage means so as to add a privilege to the administrator of the website where the content presented together with the ordered product is disclosed. A bonus adding process,
It is characterized by having.

  Even the servers, programs, and methods having the above-described configuration operate in the same manner as the above-described system, and thus the object of the present invention can be achieved.

  Since the present invention is configured and functions as described above, according to this, an administrator who discloses content useful for a company to sell a product must register the content in a predetermined registration location. So, it can be used for sales promotion by a lot of related company servers, and you can get rewards according to sales results, so managers can easily get many opportunities to get rewards It has an unprecedented excellent effect of being able to.

  The present invention is a mechanism in which a content manager who has constructed a website does not need to perform an operation of creating an advertisement link to a shop or the like, and can widely obtain a reward acquisition opportunity. That is, the content manager registers the content information in the information sharing server, and the content is presented to the user in association with the product sold by the company on the company site. And if goods are purchased by a user, privileges, such as remuneration, will be given to the manager who has opened contents. As a result, if the content provides useful information, it can be referred to from various sites to obtain a reward. Hereinafter, specific configurations and operations will be described in detail in Examples.

  A first embodiment of the present invention will be described with reference to FIGS. 1 and 2 are schematic views showing the configuration of an online shopping system. FIG. 3 is a block diagram showing the configuration of the information sharing server, and FIG. 4 is a block diagram showing the configuration of the enterprise server. FIG. 5 is a diagram illustrating an example of a screen displayed on the user terminal from the company server. 6 to 10 are diagrams showing information used in the present invention. 11 to 15 are flowcharts showing the operation of the present invention.

[Constitution]
As shown in FIG. 1, the online shopping system includes a company server 1 that establishes an online shopping site, and an information sharing server 2 that accumulates content disclosed on a predetermined website. In addition, a user terminal 3 of a user 31 who is a purchaser who purchases a product at the online shopping site of the company server 1 is connected to the company server 1 via a network, and the information sharing server 2 includes It is connected via a network to a public server 4 that opens a website disclosing accumulated content and a content manager terminal 5 of a content manager 51 that manages the website. Note that FIGS. 1 and 2 also show the operation status between the computers. Hereinafter, each server will be described in detail.

<User terminal>
The user terminal 3 is an information processing terminal such as a personal computer, and can be connected to the company server 1 and the public server 4 through a network. The user terminal 3 includes a display device such as a display for browsing the content published on the company server 1, that is, the product information D1, or browsing the content D2 published on the public server 3. Yes. Further, the user terminal 3 can select a product sold on the company server 1 and perform a process for purchasing the product. Note that the user terminal 3 is not limited to a personal computer, and may be another information processing apparatus having a network connection function.

<Public server>
The public server 2 is an information processing apparatus such as a server computer managed by an Internet service provider or a personal computer managed by an individual. Then, the public server 2 accumulates content such as HTML transmitted from the content manager terminal 5 operated by the content manager using the content registration means, and publishes it to a general user who has accessed it as a home page. Is a web server.

<Content manager terminal>
The content manager terminal 5 is an information processing apparatus such as a personal computer. The content manager 51 can create a content D2 such as a home page using an input device such as a keyboard provided in the content manager terminal 5, and can upload the content to the public server 4 through the network. Here, as will be described later, the content D2 includes opinions on products sold on the company server 1, impressions when actually used, usage status reports, and the like.

  The content manager terminal 5 has a function of accessing the information sharing server 2 and registering information of the content manager 51 itself. Along with this, it has a function of transmitting and registering its own content, that is, the content and address data of the content published to the public server 4 to the information sharing server 2. The content registration may be performed by the information ball server 2 collecting the content from the public server 4 according to an instruction from the content manager terminal 5.

<Information sharing server>
The information sharing server 2 is an information processing apparatus such as a server computer managed by a company or the like or managed by a data center or the like. The configuration is shown in FIG. The information sharing server 2 can be connected to the company server 1 and the content manager terminal 5 via a network. Then, the access is accepted from the content manager terminal 5 (login means 21), the inputted information on the content manager 51 (manager information) and the information on the content are accepted, and the storage unit 25 (website information storage) A function (information registration means 22) stored in the means).

  In addition, the information sharing server 3 has a function (search means 24) for searching for content from the storage unit 25 in response to a request for content related to the product to be sold from the company server 1. Furthermore, the information sharing server 3 adds privilege information such as points to the manager information based on an instruction from the company server 1, manages the points for each manager, and receives a reward corresponding to the points from the manager. The function (reward means 23) to pay is provided. This remuneration means 23, for example, transfers the remuneration amount to the administrator's account registered as the administrator information and notifies the content manager terminal 5 to that effect, or directly gives the remuneration amount to the content manager terminal 5. You may transmit with electronic money.

  Each function provided in the information sharing server 2 is constructed by incorporating a predetermined program into an arithmetic device such as a CPU of the information sharing server 2.

<Corporate server>
The company server 1 is an information processing apparatus such as a server computer managed by a company or the like or arranged in a data center or the like. The company server 1 has functions such as an online shop. The configuration is shown in FIG.

  The company server 1 can be connected from the user terminal 3 through the network, and transmits information necessary for online shopping, such as product information stored in the storage unit 13 (product information storage means), to the user terminal 3. Function (disclosure means 11) to perform (sales information presentation means). In particular, when presenting product information, the information sharing server 2 is requested to search for content related to the product information, and the content returned in response to the information is sent to the user terminal 1 together with the product information. To present. An example of the screen displayed on the user terminal 1 at that time is shown in FIG. As shown in this figure, the content D12 displayed in association with the product information D11 is the opinion of the user who purchased the product, the situation description when actually used, and the like. Furthermore, in the displayed content D13, the URL (address data) from which the content originates is displayed as a link, and the user terminal 1 can access the original data transmission site to obtain more detailed information. it can. Further, the displayed content may be displayed using the function of the web log, as indicated by reference numeral D14. In the example of this figure, the trackback function of the public server 4 is used to store the trackback of the public server 4 in the content, the trackback ping is transmitted, and the product information is linked to the content published on the public server 4. It shows that. As described above, the content published on the public server 4 may be guided to the product content published on the company server 1.

  Further, the company server 1 has a function (purchase means 12) for receiving purchase requests from the user terminal 3 for presentation of product information and performing purchase processing (order accepting means). At this time, information sharing is performed so that a reward corresponding to the purchase price, for example, a point corresponding to 5% of the purchase price, is added to the manager of the content presented on the user terminal 3 together with the purchased product. The server 2 is instructed (privilege adding means). Thereby, in the information sharing server 2, points are added and managed for each administrator.

[Operation]
Next, the operation of the online shopping system will be described with reference to FIGS. 6 to 10 are diagrams showing information used in this system. 11 to 15 are flowcharts showing the operation. In the following, the operation will be described for each scene.

<Administrator registration>
First, the content manager accesses the information sharing server 2 using the content manager terminal 5. Then, as shown in FIG. 6, administrator information such as an administrator name, password, and address is transmitted from the content administrator terminal 5 to make an administrator registration request (step S11). Then, the information sharing server 2 receives the administrator registration information (step S12). At this time, transfer information (account or the like) of remuneration paid to the administrator may be registered in the transmitted information.

  Thereafter, the information sharing server 2 checks whether or not the administrator is already registered (step S13). If the information is not yet registered, the information sharing server 2 registers the administrator information in the storage unit 25 using the information registering means 22 ( Step S14).

<Content registration (to public server)>
The content manager 51 accesses the public server 4 after registration for use with the public server 4 (step S21). Then, the content manager terminal 5 transmits a content registration request, that is, content information such as HTTP to be transmitted to the public server 4 (step S22), and the public server receives this (step S23). FIG. 7 shows an example of content, which receives an administrator ID, content details (article information), URL, keywords, and the like. And the received content information is preserve | saved at memory | storage parts, such as a hard disk (step S24). Thereafter, the publishing server 4 publishes such content.

<Content registration (for information sharing server)>
The content manager 51 also registers content in the information sharing server 2. First, the content manager terminal 5 accesses the information sharing server 2, but when the manager is not registered (No in step S31), as shown in step S11 of FIG. It performs (step S32). If administrator registration has been performed, the administrator logs in to the information sharing server 2 (step S33). Similarly to the above, the content manager terminal 5 transmits the content registration request, that is, the content information such as HTTP to be transmitted to the information sharing server 2 (step S34), and the information sharing server 2 receives this (step S34). S35). The information sharing server 2 stores the received content in a storage unit such as a hard disk (step S36). Here, the contents to be registered are those shown in FIG.

<Product content browsing>
Next, an operation when a user browses a product on a company online shopping site will be described with reference to FIG. FIG. 14 shows the operation of the company server 1 at that time.

  First, the user accesses the corporate server 1 using the user terminal 3 (step S41). When the user requests browsing of information about a product, the company server 1 retrieves product information from the storage unit (step S42), and accesses the information sharing server 2 to request content related to the product ( Step S43). Then, the information sharing server 2 searches for content, acquires content that matches the product (step S44), and transmits it to the company server 1 (step S45).

  Then, the company server 1 combines the product information stored in advance by the company server 1 as shown in FIG. 8 with the content acquired from the information sharing server 2 to display a product sales screen as shown in FIG. Generate (step S46). Then, such a screen is transmitted to the user terminal 3 (step S47).

<Product purchase>
As described above, the user who accesses the company server 1 for purchasing a product (step S51) and searches for the product (step S52) determines the purchase of the product with reference to the presented product information and content. The information to purchase is transmitted to the company server 1 (step S53). Upon receiving this, the company server 1 performs a purchase process (step S54). This process is the same as the normal online shop method.

  Thereafter, when the content obtained from the information sharing server 2 is displayed on the purchased product, the company server 1 searches for and identifies the content (step S55), and indicates that the content has been used. And the content usage information (see FIG. 9), which is information indicating which company server 1 has used the content, is transmitted to the information sharing server 2 (step S56). Then, the information sharing server 2 confirms to which administrator the content notified from the company server 1 belongs, converts the purchase amount by the user into points, and associates the billing information with each administrator (see FIG. 10). ) Is stored (step S57).

  Thereafter, the information sharing server 2 converts the points added to each manager into miles, actual cash, etc., and returns them to each manager. For example, processing such as transfer to an account registered in the administrator information is performed.

  In this way, unlike affiliates, there is no need to create advertisements for shops registered by the content manager who built the website. If the content of the content published by the content manager is good, a wide range of companies The content can be used by the site and the chances of receiving rewards can be increased.

  In addition, although the case where the company server 1 opened an online shopping site was illustrated above, the case where the auction site is opened is also included. Further, the company server 1 may be configured such that a certain user evaluates the content, and the user gives a reward to the content himself.

  Moreover, the said public server 4 and the information sharing server 2 may be comprised by one server, and may perform content registration automatically.

  The system according to the present invention can be incorporated into a system for online shopping and has industrial applicability.

It is the schematic which shows the whole structure of this invention. It is a block diagram which shows the whole structure of this invention. It is a functional block diagram which shows the structure of an information sharing server. It is a functional block diagram which shows the structure of a company server. It is a figure which shows an example of the screen which shows merchandise information with respect to a user. It is a figure which shows an example of administrator information. It is a figure which shows an example of content information. It is a figure which shows an example of merchandise information. It is a figure which shows an example of content utilization information. It is a figure which shows an example of charging information. It is a flowchart which shows operation | movement of this invention. It is a flowchart which shows operation | movement of this invention. It is a flowchart which shows operation | movement of this invention. It is a flowchart which shows operation | movement of this invention. It is a flowchart which shows operation | movement of this invention.

Explanation of symbols

1 company server 2 information sharing server 3 user terminal 4 public server 5 content manager terminal 31 user 51 content manager

Claims (12)

An online shopping system comprising product information storage means for storing product information to be sold, and selling the product by presenting the product information to a user terminal connected via a network,
A website information storage unit that stores the content of the website on which the content related to the product to be sold is published, and the administrator information that identifies the administrator of the website;
Sales information presenting means for presenting at least part of the contents of the website stored in the website information storage means together with the product information stored in the product information storage means to the user terminal;
Order receiving means for receiving an order for the product from the user terminal;
The privilege information is added to the administrator information stored in the website information storage means so as to add a privilege to the administrator of the website where the content presented together with the product that has been ordered is published. Privilege addition means for storing in association;
An online shopping system characterized by comprising:   The online shopping system according to claim 1, wherein the sales information presenting means also presents address data to the website.   The online shopping system according to claim 1, wherein the content presented by the sales information presenting unit includes information representing a third party's opinion on the product.   4. The online shopping system according to claim 1, wherein the content presented by the sales information presenting unit includes information representing a third-party use report for the product.   The online shopping system according to claim 1, 2, 3, or 4, wherein the privilege adding means adds a reward based on the sale of the product to an administrator of the website.   6. The online shopping system according to claim 5, wherein the privilege adding means adds a part of the sales amount of the product as a reward to the administrator of the website.   Search means for searching the website information storage means for the information presented by the sales information presentation means together with the product information based on the product information stored in the product information storage means. The online shopping system according to claim 1, 2, 3, 4, 5 or 6. The online shopping system according to any one of claims 1 to 7,
An information sharing server comprising the website information storage means;
An online shopping server comprising: the product information storage means; the sales information presentation means; the order reception means; and the privilege addition means;
An online shopping system characterized by comprising:   An information sharing server comprising the website information storage means constituting the online shopping system according to any one of claims 1 to 7.   8. An online shopping server comprising: the product information storage means constituting the online shopping system according to claim 1; the sales information presenting means; the order receiving means; and the privilege adding means. . The online shopping server according to claim 10,
An online shopping program for realizing the sales information presenting means, the order receiving means, and the privilege adding means. An online shopping server provided with product information storage means for storing product information to be sold is an online shopping method for selling products by presenting the product information to a user terminal connected via a network,
The online shopping server is
An information sharing server comprising website information storage means for storing the contents of a website on which contents related to the product to be sold are disclosed, and administrator information for identifying the administrator of the website Sales information presentation that reads out at least a part of the content of the website stored in the website information storage means together with the product information stored in the product information storage means and presents it to the user terminal Process,
An order receiving step of receiving an order for the product from the user terminal;
The privilege information is added to the administrator information stored in the website information storage means so as to add a privilege to the administrator of the website where the content presented together with the product for which the order has been received is disclosed. A privilege addition process to store in association,
The online shopping method characterized by having.

Images