JP2006202150A - Business promotion system utilizing prize providing information and method for the system - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To provide a business promotion system capable of reducing burden on a provider and a site manager and attractive to customers. <P>SOLUTION: The business promotion system including provider's terminals 60, provider terminals 10, customer's terminals, and a management server 20 and utilizing prize providing information is provided with: a bidding prize group registration management processing means M101 for receiving prize bidding sales information from the provider's terminals 60, successively registering the received information, and setting and storing the information as bidding prize group information; a prize group bidding management processing means M102 for receiving bidding allotment information from the provider terminals 10, and when the total amount exceeds the price of the bidding prize group information, instructing the registration of a prize in the bidding prize group information; a prize providing information registration processing means M103 for registering the prize as the prize providing information; a link setting management processing means M104 for setting a link of a prize reception site to a provider site; and a link management processing means M105 for warning, notifying and canceling the link to the provider terminal 10 setting on the basis of a preset condition after setting the link. <P>COPYRIGHT: (C)2006,JPO&NCIPI

Description

  The present invention relates to a business promotion system and information method using information provided for prizes such as prizes and services.

  In the past, games that used games to promote access to websites have been seen. For example, in order to increase the sales promotion effect on the web homepage menu browsing, provided products, and provided information, members (consumers) give certain or weighted points to the web homepage menu browsing, product purchases, and information provision. Furthermore, a method for giving points by increasing or decreasing points with a game such as a slot machine or a playing card, and a communication system technology therefor are disclosed (see Patent Document 1).

When a customer accesses the campaign site using a mobile phone and inputs a store code and his / her e-mail address, the winning game is executed on the campaign site and a winning mail is transmitted to the winner. As a result, information in which the customer's e-mail address is associated with the store code is accumulated. There is also a disclosure of a customer management system that collects e-mail addresses from users and creates a database (see Patent Document 2).
Japanese Patent Application Laid-Open No. 2001-243376 (Summary and selection diagram on page 1) Japanese Patent Application Laid-Open No. 2003-6420 (Summary and selection diagram on page 1)

  However, the conventional system described above is not more than the promotion of access / purchase by utilizing the access attractiveness of games and the like. Further, a site administrator, that is, a link management server administrator or a business operator operates the site at his / her own expense.

  It is an object of the present invention to provide a business promotion system and method that are reasonable for both businesses and site managers and that are attractive to customers.

  In order to solve the above problems, the present invention takes the following means. The computer system described below includes a plurality of computers and a network connecting these computers.

  Sweepstakes refer to products, services, and prizes that have been sought for soliciting things and looking for people and things. Furthermore, the prize providing information indicates providing information such as products or services. Specifically, it includes a product description indicating the content of the product or service, the expiration date, the quantity, and in some cases a photograph.

  The management server refers to a server that can be directly or indirectly managed by the site administrator, and has functions of each processing means and each database distributed in several servers as well as a single server. In the latter case, a set of these servers is called a management server.

  The preset condition refers to any one or more of a set time, a prize stock end, a page view count (PVC), and a banner click count (BCC).

  The use of browsing and inquiries about prize offer information in the company site includes not only browsing and inquiring, but also participation in the prize, purchasing products or services, viewing, for example, marketing participation such as questionnaire responses, etc. .

  The business terminal is a mobile terminal that can be directly or indirectly managed by the business and is a computer terminal including a mobile phone.

  The customer terminal is a portable terminal that can be directly or indirectly managed by the customer, and is a computer terminal including a cellular phone.

  Link setting is pasting a banner advertisement on the prize reception site.

  The invention according to claim 1 is a computer system including a provider terminal of a prize, a company terminal that uses a collection of customers based on the prize provision information, a customer terminal that uses the prize provision information, and a link management server. It is a business promotion system that uses prize offer information to promote transactions, and the management server receives the prize bid sale information from the provider terminal, sequentially registers the prize bid sale information, and presets the prize prize bid. Deadline for accepting sales information, and setting and storing registered prize bidding sales information as bid prize group information and storing bid prize group registration management processing means, and bid share from company terminal according to bid prize group information Receive the information, close the bid from the operator terminal under the preset conditions, calculate the total amount of bid contribution information, If the price exceeds the price of the prize information, the prize is output to the prize provider terminal, and the prize group bid management processing means for instructing registration of the prize in the prize prize group information, and the prize offer for registering the prize as prize offer information Information registration processing means, link setting management processing means for setting a link to the site of the winning business operator in response to a prize request inquiry from the customer terminal, and a management server is preset after the link is set Link management processing means for notifying the link setting cancellation and canceling the link setting to the operator's site after notifying the link setting cancellation to the provider terminal based on the conditions.

  Thereby, the management server receives the prize bidding sales information input from the provider terminal, and sequentially registers and sets and registers it as the bid prize group information. And the management server can receive bid contribution information from one or a plurality of business operator terminals corresponding to the bid sweepstakes group information under preset conditions, and a prize reception counter site that responds to a prize applicant inquiry from the customer terminal To the site of the successful bidder. After setting the link, the management server allows the link from the operator terminal and can start the link service. When the conditions set in advance by the operator are reached, the link server releases the link setting and then notifies the link setting release. The link can be terminated. For this reason, the burden on both the business operator and the site manager is reasonable, and an attractive business promotion system can be realized.

  In the invention according to claim 2, the management server links the operator terminal that has made a successful bid after canceling the link setting to the operator's site according to the service use result from the customer terminal in the operator's site. Charge management processing means for outputting a payment notice of information fee to a provider terminal of a bid sweepstakes group information based on a request for payment of a usage fee to the management server and / or a winning bid price and a predetermined dividend condition It is characterized by including.

  Thus, by adding means for performing charge management to the invention according to claim 1, the management server can charge the provider terminal for payment of the charge according to the service utilization result from the customer terminal. And / or the prize provider terminal can be notified of the payout of the information fee based on the winning bid price and the predetermined payout conditions. For this reason, the burden on both the business operator and the site manager is reasonable, and an attractive business promotion system can be realized.

  The invention described in claim 3 is characterized in that the sweepstakes group bid management processing means includes provided share recruitment information notifying means for transmitting the set bid sweepstakes group information as provided share solicitation information to a plurality of company terminals. And

  As a result, the prize group bid management processing means can transmit the set bid prize group information to a plurality of company terminals as contribution sharing solicitation information, and the company terminal can select whether or not to respond thereto. . For this reason, the burden on both the business operator and the site manager is reasonable, and an attractive business promotion system can be realized.

  The invention described in claim 4 is characterized in that the bid prize group registration management processing means includes notifying means for notifying a plurality of provider terminals of acceptance information of the prize bid sales information.

  Thereby, the bid sweepstakes group registration management processing means notifies the reception information to the provider terminal, so that the provider terminal can surely confirm that the sweepstakes bid sale information is transmitted to the management server. For this reason, the burden on both the business operator and the site manager is reasonable, and an attractive business promotion system can be realized.

  In the invention according to claim 5, the prize group bid management processing means is based on the share burden share ratio of the business operator who bids the excess from the prize price total when the total amount of bid contribution information exceeds the prize price total. A reduction process is performed.

  As a result, the prize group bidding management processing means, when the total amount of the bid contribution information exceeds the prize price total, the reduction process is performed according to the share contribution share ratio of the company that bid the excess from the prize price total. Can do. For this reason, the burden on both the business operator and the site manager is reasonable, and an attractive business promotion system can be realized.

  The invention described in claim 6 is characterized in that the link setting management processing means determines the frequency of linking to the operator's site based on the share of the bid share.

  Thus, the frequency of linking to the site of the business operator who has made a successful bid can be determined based on the share of the bidding contribution paid by the business operator. For this reason, the burden on both the business operator and the site manager is reasonable, and an attractive business promotion system can be realized.

  The invention according to claim 7 is a computer system including a provider terminal of a prize, a company terminal that uses customer collection based on the prize provision information, a customer terminal that uses the prize provision information, and a link management server. A business promotion method using a prize providing information for promoting a transaction, wherein the management server receives a prize bid sale information from a provider terminal, and a management server receives a prize prize sale information after receiving the prize bid sale information. Bid sales information is registered in order, closed with the pre-set conditions for accepting sweepstakes bid sales information, and the registered sweepstakes bid sales information is set and stored as bid sweepstakes group information. Receiving bid contribution information for sweepstakes group information and closing bids from the operator terminal under preset conditions. Calculate the total amount of gold information, and if the total amount exceeds the price of the sweepstakes prize group information, output the result to the provider terminal of the sweepstakes prize, instructing the registration of the prize in the prize sweepstakes group information, and the sweepstakes prize A step of registering as provided information, a step of setting a link to the site of the winning bidder reception site that responds to a prize request inquiry from the customer terminal, and after setting the link, the management server is based on conditions set in advance. A step of notifying the link setting cancellation to the provider terminal after notifying the cancellation of the link setting to the provider terminal and canceling the link setting to the provider's site.

  Thereby, the management server receives the prize bidding sales information input from the provider terminal, and sequentially registers and sets and registers it as the bid prize group information. And the management server can receive bid contribution information from one or a plurality of business operator terminals corresponding to the bid sweepstakes group information under preset conditions, and a prize reception counter site that responds to a prize applicant inquiry from the customer terminal To the site of the successful bidder. After setting the link, the management server allows the link from the operator terminal and can start the link service. When the conditions set in advance by the operator are reached, the link server releases the link setting and then notifies the link setting release. The link can be terminated. For this reason, the burden on both the business operator and the site administrator is reasonable, and an attractive business promotion method can be realized.

  The invention according to claim 8 is the link according to the service use result from the customer terminal in the operator's site to the operator terminal for which the management server made a successful bid after canceling the link setting to the operator's site. A payment request for usage fee to the management server and / or outputting an information fee dividend notification to the provider terminal of the bid sweepstakes group information based on the winning bid price and a predetermined dividend condition. It is characterized by that.

  Thus, by adding a charge management step to the invention according to claim 7, the management server can charge the provider terminal for payment of the charge according to the service use result from the customer terminal. And / or the prize provider terminal can be notified of the payout of the information fee based on the winning bid price and the predetermined payout conditions. For this reason, the burden on both the business operator and the site administrator is reasonable, and an attractive business promotion method can be realized.

  The invention described in claim 9 is characterized in that, after setting the bid sweepstakes group information, it includes a step of notifying the bid sweepstakes group information to a plurality of business operator terminals as provided share solicitation information.

  Thus, the set bid sweepstakes group information can be transmitted to a plurality of business operator terminals as contribution sharing solicitation information, and the business operator terminal can select whether or not to respond thereto. For this reason, the burden on both the business operator and the site administrator is reasonable, and an attractive business promotion method can be realized.

  The invention according to claim 10 is characterized in that, before the step of receiving the prize providing information, the link management server includes a step of outputting prize bid sale acceptance information to a plurality of provider terminals.

  Accordingly, the link management server notifies the provider terminal of the reception information, so that the provider terminal can reliably confirm that the prize bidding sales information is transmitted to the management server. For this reason, the burden on both the business operator and the site administrator is reasonable, and an attractive business promotion method can be realized.

  According to the eleventh aspect of the present invention, the bidding from the operator terminal is closed under the preset conditions, the total amount of the bid contribution information is calculated, and if the total exceeds the price of the bid sweepstakes group information, the sweepstakes provider In the step of outputting the result to the terminal and instructing the registration of the sweepstakes, if the total amount of the bid share information exceeds the sweepstake list price, the share burden share ratio of the operator who bids the excess from the sweepstake list price A reduction process is performed.

  As a result, when the total amount of the bid allotment information exceeds the total prize price, the reduction process can be performed according to the share burden share ratio of the business operator who bids the excess from the total prize price. For this reason, the burden on both the business operator and the site administrator is reasonable, and an attractive business promotion method can be realized.

  In the invention described in claim 12, the step of setting the link to the site of the business operator who has made a successful bid for the site for accepting a prize in response to the inquiries from the customer terminal is based on the bid share. It is determined by the burden ratio.

  Thus, the frequency of linking to the site of the business operator who has made a successful bid can be determined based on the share of the bidding contribution paid by the business operator. For this reason, the burden on both the business operator and the site administrator is reasonable, and an attractive business promotion method can be realized.

  The invention described in claims 1 to 12 corresponds to a first embodiment described later.

  The invention according to claim 13 is a computer system including a provider terminal for a prize, a company terminal that uses a customer collection based on prize offer information, a customer terminal that uses the prize offer information, and a link management server. It is a business promotion system using a prize providing information for promoting a transaction, and the management server receives a prize bid sale information from the provider terminal, receives bid share information from the provider terminal, and is set in advance. The bidding from the operator terminal will be closed under the specified conditions, the total amount of bidding contribution information will be calculated, and if the total amount exceeds the price of the sweepstakes bid sales information, the result will be output to the sweepstakes provider terminal and the prize will be registered We will make a successful bid for a prize bidding management processing means for performing a prize, a prize offer information registration processing means for registering a prize as prize offer information, and a prize reception desk site in response to a prize request inquiry from a customer terminal Link setting management processing means for setting a link to the operator's site, and after setting the link, after notifying the link setting release to the operator terminal based on the preset conditions, the link setting release is notified and the operator's site Link management processing means for canceling the link setting to the network.

  Thereby, the management server receives the prize bidding sales information input from the provider terminal and sequentially registers it. Then, the management server can receive bidding contribution information from one or a plurality of business operator terminals corresponding to the prize offer information, can calculate the total amount of bidding contributions by the deadline under the preset conditions, Links to the site of the winning business operator's site that accepts sweepstakes applicant inquiries. After setting the link, the management server allows the link from the operator terminal and can start the link service. When the conditions set in advance by the operator are reached, the link server releases the link setting and then notifies the link setting release. The link can be terminated. For this reason, the burden on both the business operator and the site manager is reasonable, and an attractive business promotion system can be realized.

  The invention according to claim 14 is the link according to the service use result from the customer terminal in the provider's site for the provider terminal for which the management server made a successful bid after canceling the link setting to the provider's site. A fee management processing means for outputting a payment notification of a usage fee to the management server and / or a dividend notice of an information fee to a provider terminal of a prize based on a winning bid price and a predetermined dividend condition. Features.

  Thus, by adding a means for performing fee management to the invention according to claim 13, the management server can charge the operator terminal for payment of the fee according to the service utilization result from the customer terminal. And / or the prize provider terminal can be notified of the payout of the information fee based on the winning bid price and the predetermined payout conditions. For this reason, the burden on both the business operator and the site manager is reasonable, and an attractive business promotion system can be realized.

  The invention described in claim 15 is characterized in that the sweepstakes bid management processing means includes provided share recruitment information notifying means for transmitting provided share recruitment information to a plurality of business operator terminals.

  Thereby, the prize bidding management processing means can transmit the set bid prize group information to a plurality of business operator terminals as provided contribution solicitation information, and the business operator terminal can select whether or not to respond thereto. For this reason, the burden on both the business operator and the site manager is reasonable, and an attractive business promotion system can be realized.

  In the invention described in claim 16, the prize bidding management processing means is reduced by the share burden share ratio of the business operator who bids the excess from the prize price total price when the total amount of the bid price information exceeds the prize price total price. It is characterized by performing processing.

  As a result, when the total amount of the tender contribution information exceeds the sweepstake list price, the sweepstakes bid management processing means can perform a reduction process according to the share burden share ratio of the company that bid the excess from the sweepstake list price. it can. For this reason, the burden on both the business operator and the site manager is reasonable, and an attractive business promotion system can be realized.

  The invention described in claim 17 is characterized in that the link setting management processing means determines the frequency of linking to the site of the business operator based on the share of the bid share.

  Thus, the frequency of linking to the site of the business operator who has made a successful bid can be determined based on the share of the bidding contribution paid by the business operator. For this reason, the burden on both the business operator and the site manager is reasonable, and an attractive business promotion system can be realized.

  The invention according to claim 18 is a computer system including a provider terminal of a prize, a company terminal that uses a collection of customers based on prize offer information, a customer terminal that uses the prize offer information, and a link management server. It is a business promotion method using a prize providing information for promoting a transaction, in which a link management server receives a prize bid sale information from a provider terminal, and a management server receives bid share information from a company terminal. The bidding from the operator terminal is closed under the receiving step and the preset conditions, the total amount of bid contribution information is calculated, and if the total exceeds the price of the sweepstakes bid sales information, the result to the sweepstakes provider terminal And instructing the registration of the sweepstakes, registering the sweepstakes as sweepstakes provision information, and the sweepstakes reception counter site in response to a sweepstakes request inquiry from the customer terminal , The step of setting a link to the site of the successful bidder, and after the link is set, the management server notifies the release of the link setting to the carrier terminal based on the preset conditions, and then notifies the release of the link setting. And a step of canceling the link setting to the site.

  Thereby, the management server receives the prize bidding sales information input from the provider terminal and sequentially registers it. Then, the management server can receive bidding contribution information from one or a plurality of business operator terminals corresponding to the prize offer information, can calculate the total amount of bidding contributions by the deadline under the preset conditions, Links to the site of the winning business operator's site that accepts sweepstakes applicant inquiries. After setting the link, the management server allows the link from the operator terminal and can start the link service. When the conditions set in advance by the operator are reached, the link server releases the link setting and then notifies the link setting release. The link can be terminated. For this reason, the burden on both the business operator and the site administrator is reasonable, and an attractive business promotion method can be realized.

  The invention according to claim 19 is the link according to the service utilization result from the customer terminal in the provider's site for the provider terminal for which the management server made a successful bid after canceling the link setting to the provider's site. A payment request for usage fees to the management server and / or outputting an information fee dividend notification to the provider terminal of the prize based on the winning bid price and a predetermined dividend condition. And

  Accordingly, by adding a step of performing charge management to the invention according to claim 18, the management server can charge the provider terminal for payment of the charge according to the service use result from the customer terminal. And / or the prize provider terminal can be notified of the payout of the information fee based on the winning bid price and the predetermined payout conditions. For this reason, the burden on both the business operator and the site administrator is reasonable, and an attractive business promotion method can be realized.

  The invention described in claim 20 includes the step of notifying the plurality of company terminals of the prize bidding sales information as provided contributions solicitation information after the link management server receives the prize bidding sales information.

  Thus, the set bid sweepstakes group information can be transmitted to a plurality of business operator terminals as contribution sharing solicitation information, and the business operator terminal can select whether or not to respond thereto. For this reason, the burden on both the business operator and the site administrator is reasonable, and an attractive business promotion method can be realized.

  In the invention described in claim 21, the bid from the business operator terminal is closed under the preset conditions, the total amount of the bid contribution information is calculated, and when the total exceeds the price of the sweepstakes bid sales information, the provider of the sweepstakes In the step of outputting the result to the terminal and instructing the registration of the sweepstakes, if the total amount of the bid share information exceeds the sweepstake list price, the share burden share ratio of the business operator who bids the excess from the sweepstake list price A reduction process is performed.

  As a result, when the total amount of the bid allotment information exceeds the total prize price, the reduction process can be performed according to the share burden share ratio of the business operator who bids the excess from the total prize price. For this reason, the burden on both the business operator and the site administrator is reasonable, and an attractive business promotion method can be realized.

  In the invention described in claim 22, the step of linking the prize reception window site corresponding to the prize request inquiry from the customer terminal to the site of the business operator who has made a successful bid is linked to the frequency of the business operator site by means of a bid share. It is determined by the burden ratio.

  Thus, the frequency of linking to the site of the business operator who has made a successful bid can be determined based on the share of the bidding contribution paid by the business operator. For this reason, the burden on both the business operator and the site administrator is reasonable, and an attractive business promotion method can be realized.

  The invention described in claims 13 to 22 corresponds to a second embodiment described later.

  According to the business promotion system or method using the prize offer information of the present invention, a number of customers select attractive prizes posted on the website, and businesses that have provided the prizes to many customers. Be directed to the website. As a result, the website of the business operator is more often viewed from the customer, and the business promotion effect of the business operator is enhanced. Further, it is possible to realize a business promotion system or method in which the burden is reasonable for both the business operator and the site administrator.

  Hereinafter, embodiments of the present invention will be described in detail with reference to the drawings. In the embodiment described below, an example in the case of handling a prize is described, but a prize is shown here as one example defined in a sweepstakes, and is applied by replacing with a service or a prize. You can also. In this case, if it is desired to specify a function for handling services and prizes, the words of the prizes in the names of the processing units and storage units of the respective components can be replaced with services and prizes. In addition, in order to clarify the function of handling any one or some of prizes, services, and prizes, it is desirable that the word of the prize in each name of the processing unit and the storage unit of each component is a prize.

  In addition, when the prize providing information registration processing means shown in the following embodiments registers the prize providing information, the prize is posted on the prize reception window site.

(First embodiment)
First, a first embodiment will be described with reference to FIGS. FIG. 1 is a system configuration diagram of the first embodiment, and an outline of a system configuration example will be described based on the system configuration diagram. The business promotion system using the prize providing information includes the company terminal 10 of the company that uses the prize offer information and the customer terminal 30 of the customer that uses the prize providing information (this is the customer portable terminal 31). And a provider terminal 60 that provides a prize is connected to the link management server 20 through a network 50 such as the Internet so that they can communicate with each other. Note that the sweepstakes can be provided not only by the provider terminal 60 but also by the management server 20.

The management server 20 here
(1) customer management processing means M100 for registering customer information such as address, name, telephone number, and e-mail address;
(2) Receiving sweepstakes bid sale information from the provider terminal 60, sequentially registering the sweepstakes bid sale information, closing with the acceptance conditions of the sweepstakes bid sale information under the preset conditions, and the registered sweepstakes bid sale information Bidding sweepstakes group registration management processing means M101 for setting and storing
(3) Receive bid share information from the company terminal 10 according to the bid sweepstakes group information, close the bid from the company terminal 10 under preset conditions, calculate the total amount of bid share information, When the total amount exceeds the price of the prize sweeper group information, a prize group bid management processing means M102 that outputs a result to the prize provider terminal 60 and instructs the registration of the prize in the bid prize group information;
(4) Sweepstakes offer information registration processing means M103 for registering a sweepstakes as prizes offer information
(5) link setting management processing means M104 for setting a link to the site of the business operator who has made a successful bid for the site for accepting the prize winner in response to the inquiry about the prize applicant from the customer terminal 30;
(6) A link management processing means for notifying the link setting cancellation after canceling the link setting cancellation to the operator terminal 10 based on a preset condition after the link setting and releasing the link setting to the operator's site M105,
(7) After canceling the link setting to the operator's site, for the operator terminal 10 that has made a successful bid, the usage fee for the link management server according to the service use result from the customer terminal 30 in the operator's site Charge management processing means M106 for outputting a payment notice of information fee and / or a payout notice of information fee based on a winning bid price and a predetermined payout condition;
There are databases D100, D101, D102, D103, D104, D105, D106 corresponding to the respective means M100, M101, M102, M103, M104, M105, M106. Here, the databases D100, D101, D102, D103, D104, D105, and D106 are shown separately from the respective means M100, M101, M102, M103, M104, M105, and M106 for convenience. It can also be an element.

  Next, the above-mentioned means and the structure of the database will be sequentially described together with the operation thereof.

  FIG. 2 is a block diagram showing the configuration of the customer management processing means M100 and its database D100, the bid prize group registration management processing means M101 and its database D101 in the management server 20.

  First, the bid prize offer management processing unit m10101 outputs a bid prize information offer output O10003 to the provider terminal 60 and stores it in the bid prize offer management information storage part d10101. Thereby, the management server 20 calls the provider terminal 60 for recruitment of premiums for auction. The offer period for providing the prize is managed by the bid offer time management processing unit m10103. The offer period is stored in advance in the bid offer time management information storage unit d10103.

  The bid prize reception management processing unit m10105 receives the bid prize information input I10001 from the provider terminal 60 and stores it in the bid prize reception management information storage unit d10105.

  The bid prize information is determined by the bid prize examination management processing unit m10107 by referring to examination data registered in advance in the bid prize examination management information storage unit d10107 to determine whether it is suitable for registration.

  If the provided prize information input from the provider terminal 60 is not appropriate, the bid prize examination management processing unit m10107 sends the bid prize registration impossible output O10001 to the provider terminal 60 that provides the auction prize. On the other hand, when the bid premium information input from the provider terminal 60 is appropriate, the bid premium registration management processing unit m10109 performs the premium registration processing and stores it in the bid premium registration management information storage unit d10109.

  The prize registration accumulation management processing unit m10111 accumulates the bid prize information stored in the bid prize registration management information storage unit d10109, and stores it in the prize registration accumulation management information storage unit d10111.

  When the prize accumulation result stored in the prize registration accumulation management information storage unit d10111 reaches a condition (the number of prizes provided or the acceptance deadline) preset in the prize recruitment management information storage part d10113, the prize recruitment management processing unit m10113 Then, a bid prize acceptance deadline output O10005 is output, and acceptance of bid prize information from the provider terminal 60 is closed.

  The free gift group registration management processing unit m10115 groups the free gift registration data stored in the bid free gift registration management information storage unit d10109 based on preset conditions, and stores the free gift group registration management information storage unit d10115 in the free gift group registration management information storage unit d10115. To do.

  The free gift group minimum price total amount management processing unit m10117 calculates the total price of the grouped and registered free gifts, and stores it in the free gift group minimum price total amount management information storage unit d10117 as the free gift group minimum price total amount.

  When the premium group registration cancellation instruction reception management processing unit m10121 receives the premium group registration cancellation instruction signal, the premium group registration cancellation instruction reception management information storage unit d10121 stores the premium group registration cancellation instruction reception management information m10123. The bid participation cancellation registration cancellation output O10007 is output, the specified premium group is canceled, and this situation is stored in the premium group registration cancellation management information storage unit d10123.

  The premium group bid instruction management processing unit m10119 receives the processing completion signal from the premium group minimum total price management processing unit m10117, stores the premium group bid instruction signal in the premium group bid instruction management information storage unit d10119, and receives this signal. Is output to the next sweepstakes group bid management processing means M102.

  FIG. 3 is a block diagram showing the configuration of the prize group bid management processing means M102 and its database D102.

  A premium group bid instruction reception management processing unit m10201 receives a premium group bid instruction reception processing signal from the premium group bid instruction management processing unit m10119, and stores it in the premium group bid instruction reception management information storage unit d10201.

  The bid participation information management processing unit m10203 outputs a bid participation information output O10009 calling for a bid to the business entity terminal 10, and stores the bid participation information in the bid participation information management information storage unit d10203. The time during which the business operator can participate in the bidding is managed by the bidding participation time management processing unit m10205. In addition, the time which can participate in a bid is memorize | stored in the bid participation time management information storage part d10205.

  The company that intends to bear a part of the price required for bidding at the time of bidding sends the bid share application input I10003 from the company terminal 10 within the bid participation time, and receives this bid share application information reception management The processing unit m10207 accepts it and stores it in the bid contribution application information reception management information storage unit d10207. Then, the bid allotment application information registration management processing unit m10209 registers the business that has applied for the bid allotment, and stores it in the bid allotment application information registration management information storage unit d10209. Further, the bid allotment application information integration management processing unit m10211 integrates the businesses stored in the bid allotment application information registration management information storage unit d10209, and stores them in the bid allotment application information integration management information storage unit d10211. The bid allotment total amount calculation management processing unit m10213 calculates the total amount of bid allotment input from each company terminal and stores it in the bid allotment total amount calculation management information storage unit d10213.

  The bid examination information registration management processing unit m10221 processes premium examination information registered in advance by the administrator and stores it in the bid examination information registration management information storage unit d10221. The bid management processing unit m10215 performs bid opening processing when the integration processing of bid sharing application information from the business entity terminal 10 is completed, and stores the bid opening processing information in the bid management information storage unit d10215.

  The bid examination management processing unit m10217 creates bid opening result information based on the examination information stored in the bid examination information registration management information storage unit d10221, and uses it as a bid result information output O10011 to provide the provider terminal 60 and one or a plurality of items. To the business operator terminal 10 and store the status in the bid examination management information storage unit d10217.

  The bid allotment adjustment management processing unit m10219 calculates the prize group minimum price total amount management information storage unit d10117 of the bid prize group registration management processing means M101 from the total amount of bid allotments stored in the bid total amount calculation management information storage unit d10213. Compare the total price of the free gift groups stored in As a result of the comparison, if the total amount of the bid share is equal to or greater than the total price of the premium group, the bid share adjustment management processing unit m10219 determines the difference between the total amount of the bid share and the total price of the premium group as a bid share of each company. Return to the operator terminal 10 according to the percentage of money. On the other hand, as a result of the comparison, if the total amount of the bid contribution is less than the total price of the premium group, the bid allocation adjustment management processing unit m10219 determines the difference between the total amount of the bid contribution and the total price of the premium group as each provider. Is returned to the provider terminal 60 in accordance with the ratio of the provided portion.

  The bid share ranking management processing unit m10223 displays the business operators and bid share in descending order of bid share, and stores the results in the bid share ranking management information storage unit d10223.

  Upon receiving the bid examination registration process completion signal from the bid examination management processing section m10217, the successful bid prize prize registration instruction management processing unit m10227 stores the successful bid prize prize instruction signal in the successful bid prize prize registration instruction management information storage unit d10227. This signal is output to the next prize providing information registration processing means M103.

  FIG. 4 is a block diagram showing the configuration of the prize providing information registration processing means M103 and its database D103.

  The successful bid prize prize registration instruction reception management processing section m10301 receives the successful bid prize prize registration instruction reception management processing section m10301 from the successful bid prize prize registration instruction management processing section m10227 and stores it in the successful bid prize prize registration instruction reception management information storage section d10301. Further, the prize prize registration management processing unit m10303 stores the prize group prize in the prize prize registration management information storage unit d10303. As a result, the grouped premium information provided from the provider terminal 60 is registered in the management server 20.

  The premium stock management processing unit m10305 stores the stock status of grouped premiums in the premium stock management information storage unit d10305 and manages the remaining number. The premium usage time limit management processing unit m10307 stores the usage time limits of grouped premiums in the premium usage time limit management information storage unit d10307 and manages them.

  The continuous link instruction management processing unit m10309 refers to the grouped premium inventory and the expiration date and sends a continuous link instruction output O10013 to the business entity terminal 10 and also to the continuous link instruction management information storage unit d10309. Remember. It should be noted that the continuous link instruction means that, when the prize is out of stock, or registered from the provider terminal 60, and the expiration date of the grouped prize expires, the business operator continuously (continuously) gives the prize to the management server 20. This is an instruction for determining whether to post information.

  The winning bidder link instruction management processing unit m10311 receives the prize prize registration processing completion signal of the prize prize registration management processing unit m10303, stores the link setting instruction signal in the winning bidder link instruction management information storage unit d10311, This signal is output to the next link setting management processing means M104.

  FIG. 5 is a block diagram showing the configuration of the link setting management processing means M104 and its database D104.

  The company site information registration management processing unit m10401 receives the company site information input I10005 from the company terminal 10 that has won the prize, and stores it in the company site information registration management information storage unit d10401. The successful bidder link instruction reception management processing unit m10403 receives the link setting instruction signal from the successful bidder link instruction management processing unit m10311 and stores it in the successful bidder link instruction reception management information storage unit d10403.

  The link setting destination search management processing unit m10405 searches the link setting destination search management information storage unit d10405 for the site of the corresponding company and specifies link to the sweepstakes reception counter site in response to a prize applicant inquiry from the customer terminal 30. The link is set by the unit m10407. This link setting storage is stored in the link setting management information storage unit d10407. As a result, the prize reception desk site that responds to the prize request inquiry from the customer terminal 30 is linked to the site of the successful bidder.

  When the link setting release instruction reception management processing unit m10409 receives the link setting release instruction signal, the link setting release instruction reception management processing unit m10409 stores the link setting release instruction reception management information storage unit d10409 in the link setting release instruction reception management information storage unit d10409. The link is released, and this situation is stored in the link setting release management information storage unit d10411. After the link is set by the link setting management processing unit m10407, the link instruction management processing unit m10413 sends a link instruction signal to the next link management processing unit M105. Here, the link setting in the link setting management processing means M104 may be in a standby state, informing the link management processing means M105 and waiting for a link instruction from the link management processing means M105.

  FIG. 6 is a block diagram showing the configuration of the link management processing means M105 and its database D105.

  Receiving the link instruction signal from the link instruction management processing unit m10413 to the link management processing means M105, the link instruction reception management processing unit m10501 receives this and stores it in the link instruction reception management information storage unit d10501. The link permission management processing unit m10503 permits the link from the provider terminal 10 after the link is set, and stores this in the link permission management information storage unit d10503. Along with this, a link service is started. The link time management processing unit m10505 performs setting, calculation and integration of the link time, and stores this in the link time management information storage unit d10505.

  The sharing ranking classified advertisement management processing unit m10507 refers to the sharing ranking classified advertisement management information storage unit d10507 and sends the prize information to the plurality of customer terminals 30 as a prize information mail output O10015. The browsing management processing unit m10509 accepts browsing within the business operator site from the customer terminal 30 or use of the prize offer information inquiry, and stores this in the browsing management information storage unit d10509.

  The order management processing unit m10511 stores the order received from the customer terminal 30 in the order management information storage unit d10511, and transmits a product delivery output O10017 for instructing product delivery. When the order received from the customer terminal 30 corresponds to an inquiry regarding a service such as a real estate advertisement or a job advertisement, the order management processing unit m10511 transmits an answer such as property information and an interview date as a product sending output O10017. Upon receiving the request for the viewing service, the viewing management processing unit m10513 transmits a viewing output instruction output O10019, and stores this situation in the viewing management information storage unit d10513. Note that the order information and viewing information that cannot be grasped by the link management server 20 can be acquired by communicating with the server that manages the business operator site.

  The marketing management processing unit m10515 performs a marketing participation survey such as a questionnaire for the customer terminal 30 in cooperation with the marketing management information storage unit d10515, and sends the result as a marketing count result output O10021. The prize game management processing unit m10517 manages the prize game when the system provides a prize game in cooperation with the prize game management information storage unit d10517. The prize management processing unit m10519 comprehensively manages the management process of the prizes registered by the prize providing information registration processing unit M103, outputs a prize sending instruction output O10023, and stores this situation in the prize management information storage part d10519. In addition, regarding marketing information and premium information that cannot be grasped by the link management server 20, such information can be acquired by communicating with a server that manages the business operator site.

  The link stop condition management processing unit m10525 comprehensively manages the link stop condition that is a preset condition together with the link stop condition management information storage unit d10525. In this embodiment, the elapsed time set as a part of the preset condition is the link time management processing unit m10505, and for the end of the premium inventory, the premium inventory management processing unit m10305 and the premium inventory management information storage. In step d10305.

  The page view count (PVC) and the banner click count (BCC) are set in the PV / BC setting management processing unit m10521 and stored in the PV / BC setting management information storage unit d10521. . The PV / BC integration management processing unit m10523 counts and integrates them, and stores them in the PV / BC integration management information storage unit d10523. These preset conditions may be any one or a plurality of conditions. In addition, regarding the page view count number and the banner click count number that cannot be grasped by the link management server 20, such information can be acquired by communicating with the server that manages the business operator site.

  The link stop condition is periodically checked as will be described later with reference to FIG. The continuous link management processing unit m10527 cooperates with the continuous link management information storage unit d10527 to output a re-provided product confirmation output O10025 to the operator terminal 10 at the site of the corresponding operator. The link stop instruction management processing unit m10529 confirms the link end, sends a link end output O10027, and stores this situation in the link stop instruction management information storage unit d10529. As a result, the management server 20 notifies the cancellation of the setting of the link service to the provider terminal 10, and then notifies the cancellation of the link setting, and the link of the provider ends.

  When the link of the business operator is completed, the link setting cancellation instruction management processing unit m10531 gives a link setting cancellation instruction signal to the link setting cancellation instruction reception management processing unit m10409 of the link setting management processing means M104, and stores the link setting cancellation instruction management information The unit d10531 stores this situation. The link setting release management processing unit m10411 of the link setting management processing means M104 releases the link setting. The fee settlement instruction management processing unit m10533 provides a fee settlement instruction signal to the fee management processing means M106 of FIG. 7 in cooperation with the fee settlement instruction management information storage unit d10533. The fee settlement instruction management processing unit m10533 not only performs cancellation of the link setting of the operator site but also the fee settlement instruction unit M106 in FIG. 7 for each set period such as weekly or 10 days. It is also desirable to be able to provide a signal, thereby ensuring that payments are made for each period.

  FIG. 7 is a block diagram showing the configuration of the charge management processing means M106 and its database D106.

  The fee adjustment instruction reception management processing unit m10601 receives the fee adjustment instruction signal from the fee adjustment instruction management processing unit m10533, and stores it in the fee adjustment instruction reception management information storage unit d10601. Each usage fee is paid by each of the following management processing units in accordance with the nature of the usage fee.

  The advertising sales price is processed by the business-specific advertising sales price integration management processing unit m10603 and stored in the business-specific advertising sales price integration management information storage unit d10603. The order sales price is processed by the order sales price integration management processing unit m10605 for each company and stored in the order sales price integration management information storage unit d10605 for each company. The browsing sales price is processed by the browsing sales price integration management processing unit m10607 for each company and is stored in the browsing sales price integration management information storage unit d10607 for each company. The marketing usage fee is processed by the business-specific marketing usage fee integration management processing unit m10609 and stored in the business-specific marketing usage fee integration management information storage unit d10609.

  The sales of each company site are processed by the company-specific site sales total management processing unit m10611 and stored in the company-specific site sales total management information storage unit d10611. The usage fee for each business operator is calculated from the corresponding processing unit and information storage unit by the business usage fee calculation management processing unit m10613 and stored in the business usage fee calculation management information storage unit d10613.

  The use fee / information charge request management processing unit m10615 for each company sends out the use fee / information charge request output O10029 for each company to the corresponding company terminal 10. This is stored in the use fee / information charge request management information storage unit d10615 for each company. As a result, when the business operator terminates the link or for each set period, the management server 20 requests the business operator terminal 10 to pay the usage fee and the information fee according to the service utilization result from the customer terminal 30. Do. Specifically, when a customer clicks on a sweepstakes posted on the sweepstakes reception window site, the link is updated to the linked business site. As the count of page views and banner clicks on the business site increases, usage results increase. When there is a payment from the operator terminal 10, the usage fee / information fee payment management processing unit m10617 for each business operator compares the result with the memory of the usage fee / information fee request management information storage unit d10615 for each business operator. The information is stored in the use fee / information fee payment management information storage unit d10617 for each company. Note that the above-described payment request and payment confirmation can also be performed by a settlement means such as a credit card settlement or an electronic money settlement.

  The business-by-business bid allocation management processing unit m10619 manages the business-by-business bid allocation and stores the information in the business-by-business bid allocation management information storage unit d10619.

  The group bid allotment total management processing unit m10621 adds up all the bid allotments stored in the business-by-business bid allotment management information storage unit d10619 to calculate the total amount. The calculated total amount is stored in the group bid allotment total management information storage unit d10621.

  The group information fee dividend calculation management processing unit m10623 calculates a dividend according to the ratio of the prize price provided by the provider terminal 60 using the total amount stored in the group bid share total management information storage unit d10621. The calculated dividend is stored in the group information fee dividend calculation management information storage unit d10623.

  The registration-specific bid fee / dividend fee payment management processing unit m10625 manages the dividend fee stored in the group information fee dividend calculation management information storage unit d10623 as payment information for each provider terminal 60, and the registration-specific bid fee / dividend fee / dividend fee. Store in the payment management information storage unit d10625.

  Next, the relink function to the prize reception window site in the continuous link instruction management processing unit m10309 and the continuous link management processing unit m10527 will be described based on the flowchart showing the relink procedure to the prize reception window site in FIG.

  Based on the intermittent signal output from the link time management processing unit m10505, a link permission confirmation instruction signal is issued in step S1. In step S2, it is determined whether or not the final premium use period has expired. If NO (no), it is determined in the next step S4 whether the page view set count (set PV) or banner click set count (set BC) has been exceeded. If NO (no), in the next step S5, it is determined whether or not the premium inventory has ended. If NO (no), it is determined in the next step S6 whether the set time has expired. If NO (no), the process proceeds to the next step S7. If YES (end / exceed) in any of the steps so far, a continuous link condition confirmation instruction signal is output in step S10, and whether or not the continuous link premium registration is completed in step S11. judge. If NO (no), a link stop instruction is issued in step S12. If YES (registration complete), the process returns to step S1.

  In step S7, it is determined whether or not there is 24 hours until the set time ends. If NO (no), it is determined in the next step S8 whether the set PV or the set BC exceeds 80%. If NO (no), in the next step S9, it is determined whether or not there is still 1 free gift inventory. If NO (no), the process returns to step S2.

  If the determination in any of steps S7, S8, S9 is YES, in step S13, a continuous link confirmation instruction signal is sent to the linked operator terminal 10. Moreover, even if determination of any of step S7, S8, S9 is YES, it returns to step S1. Thus, unless the linked business operator performs continuous link prize registration, the determination in step S11 is NO in any case, and a link stop instruction is issued in step S12.

  The relink function to the prize reception desk site described above is also employed in the embodiment described later, and the description based on FIG. 8 can be applied to the embodiment described later as it is.

  Next, based on the conceptual diagram of the sweepstakes reception window site 70 and the business sites 74, 76, and 78 of FIG. 9, the sweepstakes reception window site 70 that responds to a prize request inquiry from the customer terminal 30 is changed to the business site 74. , 76 and 78 will be described. In the example shown in FIG. 9, when the prize providing information registration processing unit registers the prize providing information, the prize is posted on the prize reception window site.

  In this example, the prize reception information provided from the business operator terminal 10, here, prizes, a, b, c, d, e, f, g, h, i are displayed side by side on the prize reception desk site 70. Then, according to the click signal of the customer who inquired to this window, premium display, for example, the A store site 74, B store site 76, and I store site 78 of each business operator linked with a, b, i are displayed.

(Second Embodiment)
Next, a second embodiment will be described with reference to FIGS. FIG. 10 is a system configuration diagram of the second embodiment. Based on this, an outline of a system configuration example will be described. The business promotion system using the prize providing information includes the company terminal 10 of the company that uses the prize offer information and the customer terminal 30 of the customer that uses the prize providing information. The provider terminal 60 that provides the prize is connected to the management server 20 of the link manager so that they can communicate with each other via a network 50 such as the Internet. Note that the sweepstakes can be provided not only by the provider terminal 60 but also by the management server 20.

The management server 20 here
(1) customer management processing means M110 for registering customer information such as address, name, telephone number, and e-mail address;
(2) Receiving sweepstakes bid sale information from the provider terminal 60, receiving bid share information, closing the bid from the provider terminal under preset conditions, calculating the total amount of bid share information, If the total amount exceeds the price of the prize bidding sales information, the prize bidding management processing means M111 that outputs the result to the prize provider terminal 60 and issues a prize registration instruction;
(3) Sweepstakes offer information registration processing means M112 for registering a sweepstakes as prizes offer information
(4) link setting management processing means M113 for setting a link to the site of the winning business operator in response to a prize applicant inquiry from the customer terminal 30;
(5) After setting the link, after notifying the link setting cancellation to the provider terminal 10 based on the preset condition, the link management processing means for notifying the link setting cancellation and canceling the link setting to the provider site M114,
(6) After canceling the link setting to the operator's site, the link to the management server 20 of the link corresponding to the service use result from the customer terminal 30 in the operator's site for the operator terminal 10 that has made a successful bid Charge management processing means M115 for outputting a payment notification of information charges to the prize provider terminal 60 based on a request for payment of usage fees and / or a winning bid price and a predetermined dividend condition;
There are databases D110, D111, D112, D113, D114, D115 corresponding to the respective means M110, M111, M112, M113, M114, M115. Here, the databases D110, D111, D112, D113, D114, and D115 are shown separately from the respective means M110, M111, M112, M113, M114, and M115 here for convenience. You can also.

  Next, the above-mentioned means and the structure of the database will be sequentially described together with the operation thereof.

  FIG. 11 is a block diagram showing the configuration of the customer management processing means M110 and its database D110, the prize bidding management processing means M111 and its database D111 in the management server 20.

  First, the bid prize reception management processing unit m11101 receives the bid prize input I11003 from the provider terminal 60 and stores it in the bid prize reception management information storage unit d11101.

  The bid prize information is determined by the bid prize examination management processing section m11103 by referring to examination data registered in advance in the bid prize examination management information storage section d11103 to determine whether it is suitable for registration.

  If the bid prize information input from the provider terminal 60 is not appropriate, the bid prize examination management processing unit m11103 sends a bid registration impossible output O11005 to the provider terminal 60 that provides a prize for auction. On the other hand, when the bid premium information input from the provider terminal 60 is appropriate, the bid premium registration management processing unit m11105 performs the premium registration processing and stores it in the bid premium registration management information storage unit d11105.

  The bid participation information management processing unit m11107 outputs a bid participation information output O11001 calling for a bid to the business entity terminal 10, and stores the bid participation information in the bid participation information management information storage unit d11107. The time that the business can participate in the bidding is managed by the bidding participation time management processing unit m11109. In addition, the time which can participate in a bid is memorize | stored in the bid participation time management information storage part d11109.

  A company that intends to bear a part of the price required for bidding when sending a bid, sends bid share application input I11001 from the company terminal 10 within the bid participation time, and receives bid share application information reception management. The processing unit m11111 accepts it and stores it in the bid allotment application information reception management information storage unit d11111. Then, the bid allotment application information registration management processing unit m11113 registers the business operator who has applied for the bid allotment and stores it in the bid allotment application information registration management information storage unit d11113. Further, the bid allotment application information integration management processing unit m11115 integrates the information stored in the bid allotment application information registration management information storage unit d11113 and stores it in the bid allotment application information integration management information storage unit d11115.

  The bid allotment total amount calculation management processing unit m11117 calculates the total amount of bid allotment input from each business operator terminal 10, and stores it in the bid allotment total amount calculation management information storage unit d11117.

  The bid screening information registration management processing unit m11125 processes premium screening information registered in advance by the administrator and stores it in the bid screening information registration management information storage unit d11125. The bid management processing unit m11119 performs bid opening processing when the integration processing of bid sharing application information from the business entity terminal 10 is completed, and stores the bid opening processing information in the bid management information storage unit d11119.

  The bid examination management processing unit m11121 creates bid opening result information based on the examination information stored in the bid examination information registration management information storage unit d11125, and uses it as a bid result information output O11003. To the business operator terminal 10 and store the situation in the bid examination management information storage unit d11121.

  When the bid from the business operator terminal 10 is not established, the bid premium registration cancellation management processing unit m11129 sends a bid cancellation registration cancellation output O11007 to cancel the premium registration. Further, the contents are stored in the bid premium registration cancellation management information storage unit d11129.

  Upon receiving the processing completion signal, the winning prize prize registration instruction management processing unit m11131 stores the winning prize prize prize instruction signal in the winning prize prize registration instruction management information storage unit d11131 and also processes this signal for the next prize providing information registration process. Output to means M112.

  FIG. 12 is a block diagram showing the configuration of the prize providing information registration processing means M112 and its database D112.

  The successful bid prize prize registration instruction reception management processing section m11201 receives the successful bid prize prize registration instruction reception management processing section m11201 from the successful bid prize prize registration instruction management processing section m11131 and stores it in the successful bid prize prize registration instruction reception management information storage section d11201. Furthermore, the prize prize registration management processing unit m11203 stores the prize prize that has been awarded in the prize prize registration management information storage unit d11203. Thereby, the premium information provided from the provider terminal 60 is registered in the management server 20.

  The premium stock management processing unit m11205 stores the premium stock status in the premium stock management information storage unit d11205, and manages the remaining number. The premium usage time limit management processing unit m11207 stores a premium usage time limit in the premium usage time limit management information storage unit d11207 and manages it.

  The continuous link instruction management processing unit m11209 refers to the status of the premium inventory and the expiration date, and transmits a continuous link instruction output O11009 to the business operator terminal 10 and stores it in the continuous link instruction management information storage unit d11209. It should be noted that the continuous link instruction means that the business operator continuously (continuously) places the premium information on the management server 20 when the premium is out of stock or registered from the provider terminal 60 and the premium usage period has expired. This is an instruction for determining whether or not.

  The winning bidder link setting instruction management processing unit m11211 receives the prize prize registration processing completion signal from the prize prize registration management processing unit m11203, and stores the link setting instruction signal in the winning bidder link setting instruction management information storage unit d11211. At the same time, this signal is output to the next link setting management processing means M113.

  FIG. 13 is a block diagram showing the configuration of the link setting management processing means M113 and its database D113.

  The company site information registration management processing unit m 11301 receives the company site information input I 11005 from the company terminal 10 and stores it in the company site information registration management information storage unit d 11301. The winning bidder link instruction reception management processing unit m11303 receives the link setting instruction signal from the winning bidder link setting instruction management processing unit m11211 and stores it in the winning bidder link instruction reception management information storage unit d11303.

  The link setting destination search management processing unit m11305 searches the link setting destination search management information storage unit d11305 for the site of the relevant company and specifies the link setting management processing to the prize reception desk site that responds to the prize requester inquiry from the customer terminal 30. The link is set by the unit m11307. This link setting storage is stored in the link setting management information storage unit d11307. As a result, a prize reception desk site that responds to a prize request inquiry from the customer terminal 30 is set to a link to the company site.

  When receiving the link setting release instruction signal, the link setting release instruction reception management processing unit m11309 stores it in the link setting release instruction reception management information storage unit d11309, and the link setting release instruction management processing unit m11311 is identified. The link is released, and this situation is stored in the link setting release management information storage unit d11311. After the link is set by the link setting management processing unit m11307, the link instruction management processing unit m11313 sends a link instruction signal to the next link management processing unit M114. Here, the link setting in the link setting management processing means M113 may be in a standby state to notify the link management processing means M114 and wait for a link instruction from the link management processing means M114.

  FIG. 14 is a configuration diagram showing the configuration of the link management processing means M114 and its database D114.

  In response to the link instruction signal from the link instruction management processing unit m11313 to the link management processing means M114, the link instruction reception management processing unit m11401 receives this and stores it in the link instruction reception management information storage unit d11401. The link permission management processing unit m11403 permits the link from the carrier terminal 10 after the link is set, and stores this in the link permission management information storage unit d11403. Along with this, a link service is started. The link time management processing unit m11405 performs setting, calculation and integration of the link time, and stores this in the link time management information storage unit d11405.

  The sharing ranking classified advertisement management processing unit m11407 refers to the sharing ranking classified advertisement management information storage unit d11407 and sends the prize providing information to the plurality of customer terminals 30 as a prize information mail output O11011. The browsing management processing unit m11409 accepts browsing within the business operator site from the customer terminal 30 or use of the prize offer information inquiry, and stores this in the browsing management information storage unit d11409.

  The order management processing unit m11411 stores the order received from the customer terminal 30 in the order management information storage unit d11411, and transmits a product delivery output O11013 for instructing product delivery. When the order received from the customer terminal 30 corresponds to an inquiry regarding a service such as a real estate advertisement or a job advertisement, the order management processing unit m11411 transmits a reply such as property information and an interview date as a product delivery output O11013. Upon receiving the request for the viewing service, the viewing management processing unit m11413 transmits the viewing output instruction output O11015, and stores this situation in the viewing management information storage unit d11413. Note that the order information and viewing information that cannot be grasped by the link management server 20 can be acquired by communicating with the server that manages the business operator site.

  The marketing management processing unit m11415 performs a marketing participation survey such as a questionnaire for the customer terminal 30 in cooperation with the marketing management information storage unit d11415, and sends the result as a marketing count result output O11017. The prize game management processing unit m11417 cooperates with the game management information storage part d11417 for prizes when the prize game is provided by this system. The prize management processing unit m11419 comprehensively manages the management process of the prizes registered by the prize providing information registration processing unit M112, outputs a prize sending instruction output O11019, and stores this situation in the prize management information storage part d11419. In addition, regarding marketing information and premium information that cannot be grasped by the link management server 20, such information can be acquired by communicating with a server that manages the business operator site.

  The link stop condition management processing unit m11425 comprehensively manages the link stop condition, which is a preset condition, together with the link stop condition management information storage unit d11425. In this embodiment, the elapsed time set as a part of the preset condition is the link time management processing unit m11405, and for the end of the premium inventory, the premium inventory management processing unit m11205 and the premium inventory management information storage. This is done in part d11205.

  The page view count (PVC) and banner click count (BCC) are set by the PV / BC setting management processing unit m11421 and stored in the PV / BC setting management information storage unit d11421. . The PV / BC integration management processing unit m11423 counts and integrates them, and stores them in the PV / BC integration management information storage unit d11423. These preset conditions may be any one or a plurality of conditions. In addition, regarding the page view count number and the banner click count number that cannot be grasped by the link management server 20, such information can be acquired by communicating with the server that manages the business operator site.

  The link stop condition is periodically checked as described above with reference to FIG. The continuous link management processing unit m11427 cooperates with the continuous link management information storage unit d11427 to output a re-provided product confirmation output O11021 to the business operator terminal 10 at the site of the business operator. The link stop instruction management processing unit m11429 confirms the link end, sends a link end output O11023, and stores this situation in the link stop instruction management information storage unit d11429. As a result, the management server 20 notifies the link setting cancellation to the provider terminal 10 and then notifies the link setting cancellation, and the link of the provider ends.

  When the link of the business operator is completed, the link setting cancellation instruction management processing unit m11431 gives a link setting cancellation instruction signal to the link setting cancellation instruction reception management processing unit m11309 of the link setting management processing means M113, and stores the link setting cancellation instruction management information. The part d11431 stores this situation. The link setting release management processing unit m11311 of the link setting management processing means M113 releases the link setting. The fee settlement instruction management processing unit m11433 cooperates with the fee settlement instruction management information storage unit d11433 to provide a fee settlement instruction signal to the fee management processing means M115 in FIG. The fee settlement instruction management processing unit m11433 provides a fee settlement instruction to the fee management processing means M115 in FIG. 15 not only after canceling the link setting of the provider site but also for each set period such as weekly or 10 days. It is also desirable to be able to provide a signal, thereby ensuring that payments are made for each period.

  FIG. 15 is a block diagram showing the configuration of the charge management processing means M115 and its database D115.

  The fee adjustment instruction reception management processing unit m11501 receives the fee adjustment instruction signal from the fee adjustment instruction management processing unit m11433, and stores it in the fee adjustment instruction reception management information storage unit d11501. Each usage fee is paid by each of the following management processing units in accordance with the nature of the usage fee.

  The advertising sales price is processed by the business-specific advertising sales price integration management processing unit m11503, and is stored in the business-specific advertising sales price integration management information storage unit d11503. The order sales price is processed by the order sales price integration management processing unit m11505 for each business and stored in the order sales price integration management information storage unit d11505 for each business. The browsing sales price is processed by the browsing sales price integration management processing unit m11507 for each company, and is stored in the browsing sales price integration management information storage unit d11507 for each company. The marketing usage fee is processed by the business-specific marketing usage fee integration management processing unit m11509 and stored in the business-specific marketing usage fee integration management information storage unit d11509.

  The sales of each company site are processed by the company-specific site sales total management processing unit m11511 and stored in the company-specific site sales total management information storage unit d11511. The usage fee of each business operator is calculated by the business fee usage fee calculation management processing unit m11513 from the corresponding processing unit and information storage unit, and is stored in the business usage fee calculation management information storage unit d11513.

  The use fee / information charge request management processing unit m11515 for each company sends out the use fee / information charge request output O11025 for each company to the corresponding company terminal 10. This is stored in the business-specific usage fee / information fee request management information storage unit d11515. As a result, when the business operator terminates the link or for each set period, the management server 20 requests the business operator terminal 10 to pay the usage fee and the information fee according to the service utilization result from the customer terminal 30. Do. Specifically, when a customer clicks on a sweepstakes posted on the sweepstakes reception window site, the link is updated to the linked business site. As the count of page views and banner clicks on the business site increases, usage results increase. When there is a payment from the operator terminal 10, the usage fee / information fee payment management processing unit m11517 for each company compares the result with the storage in the usage fee / information fee request management information storage unit d11515 for each company. Then, the usage fee / information fee payment management information storage unit d11517 for each company is stored. Note that the above-described payment request and payment confirmation can also be performed by a settlement means such as a credit card settlement or an electronic money settlement.

  The business-by-business bid allocation management processing unit m11519 manages the business-by-business bid allocation, and stores the information in the business-by-business bid allocation management information storage unit d11519.

  The group bid allotment total management processing unit m11521 totals all the bid allotment management by each company stored in the allotment by bid allotment management information storage unit d11519, and calculates the total amount. The calculated total amount is stored in the group bid share total management information storage unit d11521.

  The group information fee dividend calculation management processing unit m11523 calculates a dividend according to the ratio of the prize price provided by the provider terminal 60 using the total amount stored in the group bid share total management information storage unit d11521. The calculated dividend is stored in the group information fee dividend calculation management information storage unit d11523.

  The registration-specific bid fee / dividend fee payment management processing unit m11525 manages the dividend fee stored in the group information fee dividend calculation management information storage unit d11523 as payment information for each provider terminal 60, and the registration-specific bid fee / dividend fee / dividend fee. Store in the payment management information storage unit d11525.

  In the present invention, the billing process for the usage fee to the business operator by the fee management means is performed after the end of the link service, but when the business operator uses this system, the billing process is performed and the settlement is made immediately. It can also be in the form. Furthermore, the present invention is not limited to the above-described embodiment, and various modifications can be made without departing from the scope of the invention.

  As described above, the business promotion system and method using the prize providing information according to the present invention are useful for activating the use of products and services through sales promotion.

It is a system configuration figure of a 1st embodiment by the present invention. It is a block diagram which shows the structure of the customer management processing means in the management server in 1st Embodiment of FIG. 1, a bid prize group registration management processing means, and each database. It is a block diagram which shows the structure of the prize group bid management process means in the management server in 1st Embodiment of FIG. 1, and its database. It is a block diagram which shows the structure of the prize provision information registration process means in the management server in 1st Embodiment of FIG. 1, and its database. It is a block diagram which shows the structure of the link setting management processing means in the management server in 1st Embodiment of FIG. 1, and its database. It is a block diagram which shows the structure of the link management process means in the management server in 1st Embodiment of FIG. 1, and its database. It is a block diagram which shows the structure of the charge management process means in the management server in 1st Embodiment of FIG. 1, and its database. It is a flowchart which shows the relink procedure to the prize reception desk site in 1st Embodiment of FIG. It is a conceptual diagram of the prize reception desk site and company site in 1st Embodiment of FIG. It is a system configuration figure of a 2nd embodiment by the present invention. It is a block diagram which shows the structure of the customer management processing means in the management server in 2nd Embodiment of FIG. 10, a prize bid management processing means, and each database. It is a block diagram which shows the structure of the prize provision information registration process means in the management server in 2nd Embodiment of FIG. 10, and its database. It is a block diagram which shows the structure of the link setting management processing means in the management server in 2nd Embodiment of FIG. 10, and its database. It is a block diagram which shows the structure of the link management processing means in the management server in 2nd Embodiment of FIG. 10, and its database. It is a block diagram which shows the structure of the charge management processing means in the management server in 2nd Embodiment of FIG. 10, and its database.

Explanation of symbols

  DESCRIPTION OF SYMBOLS 10 provider terminal, 20 management server, 30 customer terminal, 31 customer mobile terminal, 50 network, 60 provider terminal, M100, M110 customer management processing means, M101 bid prize group registration management processing means, M102 prize group bid management processing means M111 Sweepstakes bid management processing means, M103, M112 Sweepstakes offer information registration processing means, M104, M113 Link setting management processing means, M105, M114 Link management processing means, M106, M115 Fee management processing means, D100, D101, D102, D103 , D104, D105, D106 databases, D110, D111, D112, D113, D114, D115 databases.

Claims (22)

The prize providing information that promotes the transaction is provided by a computer system including a prize provider terminal, a company terminal that uses the prize offer information, a customer terminal that uses the prize offer information, and a link management server. A business promotion system used,
The management server
Receiving sweepstakes bid sales information from the provider terminal, sequentially registering the sweepstakes bid sales information, deadline with the acceptance conditions of preset sweepstakes bid sales information, the registered sweepstakes bid sales information Bid sweepstakes group registration management processing means to set and store as group information,
Receiving bid share information from the provider terminal according to the bid sweepstakes group information, closing the bid from the provider terminal under a preset condition, calculating the total amount of the bid share information, When the total amount exceeds the price of the bid sweepstakes group information, a prize group bid management processing unit that outputs a result to the provider terminal of the sweepstakes prize and instructs the registration of the sweepstakes in the bid sweepstakes group information;
Prize offer information registration processing means for registering the prize as the prize offer information;
Link setting management processing means for setting a link to the site of the successful bidder, the prize reception desk site that responds to the prize applicant inquiry from the customer terminal,
After the link setting, the management server notifies the link setting cancellation to the provider terminal based on a preset condition, then notifies the link setting cancellation and cancels the link setting to the provider site. Link management processing means;
A business promotion system using a prize providing information characterized by having The management server is
Payment of the usage fee to the management server of the link according to the service use result from the customer terminal in the provider's site for the provider terminal that made a successful bid after canceling the link setting to the provider's site And / or a fee management processing means for outputting a dividend notification of an information fee to a provider terminal of the bid sweepstakes group information based on a successful bid price and a predetermined dividend condition. A business promotion system using the prize offer information described in 1. 2. The contribution group offer information notifying means for transmitting the set bid prize group information to the plurality of operator terminals as provided share offer information, wherein the prize group bid management processing means includes: Or the business promotion system using the prize offer information of 2. 4. The bid prize group registration management processing means includes a notification means for notifying a plurality of provider terminals of acceptance information of the prize bid sales information. Business promotion system using information provided by sweepstakes.   The sweepstakes group bid management processing means performs a reduction process according to a share burden share ratio of the business operator who bids the excess from the sweepstakes total price when the total amount of the bid share information exceeds the sweepstake list price. The business promotion system using the prize providing information according to claim 1.   2. The business promotion system using prize providing information according to claim 1, wherein the link setting management processing means determines the frequency of linking to the site of the business operator based on a share of a bid share. The prize providing information that promotes the transaction is provided by a computer system including a prize provider terminal, a company terminal that uses the prize offer information, a customer terminal that uses the prize offer information, and a link management server. A business promotion method used,
The management server
The link management server receives the prize bidding sales information from the provider terminal;
After receiving the sweepstakes bid sale information, sequentially register the sweepstakes bid sale information, closed with acceptance conditions of preset sweepstakes bid sale information, set the registered sweepstakes bid sale information as bid sweepstakes group information, Memorizing step;
Receiving bid contribution information for the bid sweepstakes group information from the provider terminal;
The bid from the provider terminal is closed under the preset conditions, the total amount of the bid contribution information is calculated, and if the total exceeds the price of the bid sweepstakes group information, the result to the provider terminal of the sweepstakes Instructing the registration of the sweepstakes in the bid sweepstakes group information;
Registering the prize as prize providing information;
A link is established to the site of the successful bidder for the prize reception desk site in response to the prize request inquiry from the customer terminal;
After the link setting, the management server notifies the link release to the provider terminal based on a preset condition, then notifies the link setting cancellation, and cancels the link setting to the provider's site. Steps,
A business promotion method using a prize providing information characterized by comprising: The management server is
Payment of the usage fee to the management server of the link according to the service use result from the customer terminal in the provider's site for the provider terminal that made a successful bid after canceling the link setting to the provider's site Outputting an information fee dividend notification to the provider terminal of the bid sweepstakes group information based on the claim and / or the winning bid price and a predetermined dividend condition;
The business promotion method using the prize providing information according to claim 7. 9. The use of the prize providing information according to claim 7 or 8, further comprising the step of notifying the bid prize group information as provision contribution sharing information to the plurality of business operator terminals after setting the bid prize group information. Business promotion method. The link management server includes a step of outputting a prize bidding sales acceptance information to the plurality of provider terminals before the step of receiving the prize provision information. A business promotion method using the prize offer information described in item 1.   The bid from the provider terminal is closed under the preset conditions, the total amount of the bid contribution information is calculated, and if the total exceeds the price of the bid sweepstakes group information, the result to the provider terminal of the sweepstakes And in the step of instructing registration of the sweepstakes, if the total amount of the bid share information exceeds the sweepstake list price, the share burden share ratio of the operator who bids the excess from the sweepstake list price The business promotion method using the prize providing information according to claim 7, wherein a reduction process is performed according to claim 8.   The step of setting a link to the site of the business operator who has made a successful bid for the site for accepting a prize in response to a prize request inquiry from the customer terminal determines the frequency of linking to the site of the business operator according to the share of the bid share. The business promotion method using the prize providing information according to claim 7. The prize providing information that promotes the transaction is provided by a computer system including a prize provider terminal, a company terminal that uses the prize offer information, a customer terminal that uses the prize offer information, and a link management server. A business promotion system used,
The management server
Receiving sweepstakes bid sales information from the provider terminal, receiving bid share information from the provider terminal, closing bids from the provider terminal under preset conditions, Calculating a total amount, and if the total amount exceeds the price of the sweepstakes bid sales information, outputs a result to the provider terminal of the sweepstakes, and a sweepstakes bid management processing means for instructing the registration of the sweepstakes;
Sweepstakes offer information registration processing means for registering the sweepstakes as sweepstakes offer information;
Link setting management processing means for setting a link to the site of the winning business operator in accordance with the prize request inquiry from the customer terminal,
After the link setting, after notifying the link setting cancellation to the provider terminal based on a preset condition, a link management processing means for notifying the link setting cancellation and canceling the link setting to the provider site; ,
A business promotion system using a prize providing information characterized by having The management server is
Payment of the usage fee to the management server of the link according to the service use result from the customer terminal in the provider's site for the provider terminal that made a successful bid after canceling the link setting to the provider's site 14. A charge management processing means for outputting a payment notice of an information fee to the provider terminal of the prize based on a claim and / or a winning bid price and a predetermined payout condition. Business promotion system using the information provided by the prize. 15. The prize providing information according to claim 13 or 14, wherein the prize bidding management processing means includes provided contribution solicitation information notifying means for transmitting provided contribution solicitation information to a plurality of the company terminals. Business promotion system.   The sweepstakes bid management processing means performs a reduction process according to the share burden share ratio of the business operator who bids the excess from the sweepstakes total price when the total amount of the bid share information exceeds the sweepstake list price. The business promotion system using the prize offer information of Claim 13 characterized by these.   14. The business promotion system using prize providing information according to claim 13, wherein the link setting management processing means determines the frequency of linking to the business operator's site based on a share of a bid share. The prize providing information that promotes the transaction is provided by a computer system including a prize provider terminal, a company terminal that uses the prize offer information, a customer terminal that uses the prize offer information, and a link management server. A business promotion method used,
The link management server receives the prize bidding sales information from the provider terminal;
The management server receiving bid contribution information from the provider terminal;
The bid from the business operator terminal is closed under a preset condition, the total amount of the bid contribution information is calculated, and if the total amount exceeds the price of the sweepstakes bid sale information, the result to the prize terminal of the sweepstakes And instructing the registration of the sweepstakes,
Registering the prize as prize providing information;
A link is established to the site of the successful bidder for the prize reception desk site in response to the prize request inquiry from the customer terminal;
After setting the link,
A step of notifying the link setting release after notifying the link setting release to the provider terminal based on a preset condition, and releasing the link setting to the provider site;
A business promotion method using a prize providing information characterized by comprising: The management server is
After canceling the link setting to the operator's site, the usage fee to the management server of the link according to the service use result from the customer terminal in the operator's site for the operator terminal that made a successful bid Outputting a payment notice and / or dividend notice of information fee to the provider terminal of the sweepstakes based on a winning bid price and a predetermined payment condition;
The business promotion method using the prize providing information according to claim 18, characterized in that: The management server of the link receives the prize bidding sales information, and then notifies the prize bidding sales information to a plurality of the operator terminals as provision of contribution sharing information. Business promotion method using the information provided in the sweepstakes.   The bid from the business operator terminal is closed under a preset condition, the total amount of the bid contribution information is calculated, and if the total amount exceeds the price of the sweepstakes bid sale information, the result to the prize terminal of the sweepstakes And in the step of instructing registration of the sweepstakes, if the total amount of the bid share information exceeds the sweepstake list price, the share burden share ratio of the operator who bids the excess from the sweepstake list price The business promotion method using the prize providing information according to claim 18, wherein a reduction process is performed according to claim 18. The step of setting a link to the site of the business operator who has made a successful bid for the site for accepting a prize in response to a prize request inquiry from the customer terminal determines the frequency of linking to the site of the business operator according to the share of the bid share. The business promotion method using the prize providing information according to claim 18.

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