JP2006164299A - Online shopping system - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To provide an online shopping system that facilitates the selection of commodities. <P>SOLUTION: The online shopping system forms a top page for use in selecting the commodities, which is transmitted to a client terminal of a customer via a network, by means of: partitioning a screen into a plurality of areas; arranging a table of contents of sites in a first area; arranging information related to the business person in charge of a member specified by authentication information in a second area; arranging a message from a sales person to the customer in a third area; presenting an image of a commodity that is recommended by the sales person to the customer in a fourth area; and further arranging information related to consumables of equipment owned by the customer. The online shopping system forms a page, for selecting the commodity, corresponding to any item selected by the client terminal and transmits the page to the client terminal. <P>COPYRIGHT: (C)2006,JPO&NCIPI

Description

  The present invention relates to an online shopping system.

  With the development of the Internet, online shopping is rapidly expanding. Ordinary online shopping is performed by visiting a homepage that sells products, selecting a product on the homepage, and entering payment information.

In conventional online shopping, it is necessary for a user to decide on a purchased product, find a purchased product on an uninformed homepage, and place an order.
However, general users do not have sufficient knowledge about all products and their home pages. For example, when purchasing a certain product, even if it is necessary to purchase options and consumables of the product at the same time, or when it is desirable to purchase the product at the same time, there is a case where the user does not notice and does not order. On the other hand, things that are not originally necessary may be ordered by mistake.

  Even if a product to be ordered is determined, in some cases, it may be difficult to find the product on the home page.

In such a case, it is possible to receive advice at a store or door-to-door sales. However, as described above, online shopping cannot provide such a service, and as a result, online shopping is inconvenient.
Also, advice at dealers and door-to-door sales was personal, and it was difficult to receive high-quality and homogeneous advice.

  Furthermore, even if a business has a normal sales network, information obtained through a general sales network (sales network, service store network) and information obtained through online shopping are organically linked. The information was not fully utilized.

  Moreover, the payment method in online shopping is a credit card or a transfer. On the other hand, the settlement methods in ordinary business transactions are mainly bills, cash, and transfers, and there is a problem that accounting processing becomes complicated for settlement of businesses.

The present invention has been made in view of the above circumstances, and an object thereof is to provide a highly convenient online shopping system.
This invention is made | formed in view of the said actual condition, and sets it as the other objective to provide the online shopping system with which selection and designation | designated of goods are easy.

In order to achieve the above object, an online shopping system according to the first aspect of the present invention provides:
When responding to an access from a client device of a customer via a network and determining whether or not there is a right to use this system based on the authentication information entered, and when it is determined that there is a right And an authentication means that enables the use of this system,
Related information storage for classifying products into a main body, options attached to and compatible with the main body, and consumables consumed as the main body is used, and linked to each other according to the interrelationship Means,
The screen is divided into a plurality of areas, the table of contents of the site is arranged in the first area, the information relating to the sales representative in charge of the member specified by the authentication information is arranged in the second area, and the third A message from the sales representative to the customer is placed in the area, an image of the product recommended by the sales representative to the customer is presented in the fourth area, and a device owned by the customer is provided in the fifth area. Product selection top page transmission means for arranging information related to the consumables, forming a product selection top page, and transmitting the information via a network;
In response to selection of a selection item on the product selection top page, a product selection page transmission unit that transmits a corresponding product selection page;
Accepting means for accepting designation of a product from a client device of a customer using the product selection page via a network;
In accordance with the related information stored in the related information storage means, when the product received by the receiving means corresponds to a classification of the main body classified in advance, consumables or optional product information suitable for the main body Related product extraction means for extracting
Information relating to the product extracted by the related product extraction means, extraction information transmission means for transmitting to the client device of the customer,
Is provided.

  For example, if the product received by the related product extraction unit corresponds to the “consumable”, the “option” suitable for the consumable or the “main body” product information suitable for the consumable When the received product corresponds to “option”, product information of “consumable” or “main body” that matches the option may be extracted.

For example, the product selection top page transmission unit and the product selection page transmission unit include:
A display target for transmitting a display target page for selecting a product category to the customer approved by the authentication means, and selecting a category of the main body belonging to the selected product category in response to the selection of the product category by the customer Send the page, respond to the customer's selection of the category, send the display target page to select the model of the main unit belonging to the selected category, respond to the selection of the model, conform to the selected model And a first product selection means for enabling a customer to select a product on this page by transmitting a display target page for selecting a product belonging to the selected product category,
A display target that transmits a display target page including a selection item of the product category to the customer approved by the authentication means, and selects a category of the product belonging to the selected product category in response to the selection of the product category by the customer Submit a page, and in response to the customer's selection of a category, send a display page to select a product that belongs to that category, allowing the customer to select a product on this page 2 product selection means;
A display target page for selecting the main body as a product category is transmitted to the customer approved by the authentication means, and in response to the selection of the product category by the customer, the category of the product belonging to the selected product category is selected. Send the display target page, respond to the category selection by the customer, send the display target page to select the main body belonging to the category, and respond to the selection of the main body by the customer A third product selection means for transmitting a display target page for selecting consumables and selecting a product by selecting the product on the display target page;
A display target page for transmitting a display target page for selecting a category of a product belonging to the product category to the customer approved by the authentication means, and selecting a main body belonging to the category in response to the selection of the category by the customer. In order to select the option or consumables category that matches the main unit in response to the selection of the main unit by the customer as the type of main unit When the display target page is sent and the product category is selected, the display target page for selecting the product belonging to the selected product category is sent, and by selecting the product on this display target page, It may be configured to include at least one of the fourth product selection means that enables the product to be selected.

  When a customer is identified based on the authentication information used for authentication by the authentication means, and a sales employee is set for the customer, the information of the sales employee and a message from the sales employee are provided and charged. A means for making a collective billing with sales at a store may be arranged.

In order to achieve the above object, a recording medium according to the second aspect of the present invention provides:
Computer
When responding to an access from a client device of a customer via the network, and determining whether or not there is a legitimate authority to use this system based on the entered authentication information And an authentication means enabling the use of this system,
Related information storage that stores products linked to each other according to the interrelation and classifies the product into a main body, options attached to and compatible with the main body, and consumables consumed when the main body is used means,
The screen is divided into a plurality of areas, the table of contents of the site is arranged in the first area, the information relating to the sales person in charge of the member specified by the authentication information is arranged in the second area, and the third A message from the sales representative to the customer is placed in the area, an image of the product recommended by the sales representative to the customer is presented in the fourth area, and a device owned by the customer is provided in the fifth area. Product selection top page transmission means for arranging information related to the consumables, forming a product selection top page, and transmitting via a network;
Product selection page transmission means for transmitting a corresponding product selection page in response to selection of a selection item on the product selection top page;
Accepting means for accepting designation of a product from a client device of a customer using the product selection page via a network;
In accordance with the related information stored in the related information storage means, when the product received by the receiving means corresponds to a classification of the main body classified in advance, consumables or optional product information suitable for the main body Related product extraction means for extracting
Extraction information transmitting means for transmitting information on the product extracted by the related product extracting means to the client device of the customer;
The computer program to function as is recorded.

  According to the present invention, it is easy to select and specify a product.

BEST MODE FOR CARRYING OUT THE INVENTION

Hereinafter, a sales system according to an embodiment of the present invention will be described.
A system according to an embodiment of the present invention will be described below with reference to the drawings. This system enables network shopping services to be promoted while maintaining and developing an existing dealer network.

  FIG. 1 schematically shows the configuration of a network system according to a first embodiment of the present invention.

As shown in FIG. 1, this system includes an in-company network system 1 owned by a business entity such as a company / organization, the Internet 2 open to the public, and a client terminal (customer terminal) connected to the Internet 2. 31 (31 _{1 to} 31 _n ).

The in-company network system 1 includes an intranet or the like, and a plurality of store terminals 11 (11 _{1 to} 11 _m ) and a store DB 21 (21 ₁ ) connected to each other via an in-company network (LAN, WAN) 3. a through 21 _m), and the management server 13, a management DB 23, a shopping pin server 15, and a shopping DB25 Prefecture.

The store terminal 11 is a terminal that is installed in a store, a service store, or the like that is owned or contracted by this business unit and that processes the operations of each store.
Each store DB (database) 21 is a DB for each store to process the business of its own store.
The store terminal 11 and the store DB (database) 21 have the configuration shown in FIG.
As illustrated in FIG. 2, the store terminal 11 includes a communication control unit 111, a processing control unit 112, a data storage unit 113, an input processing unit 114, and a display processing unit 115.

  The communication control unit 111 is for transmitting and receiving various types of information via the corporate network 3 under the control of the processing control unit 112.

  The processing control unit 112 performs communication via the communication control unit 111 in accordance with the instruction input from the input processing unit 114, and processes various types of information related to business in the store. In addition, the processing control unit 111 creates image information and supplies it to the display processing unit 115.

  The data storage unit 113 includes a semiconductor memory, a magnetic disk recording device, and the like, and records various types of information and programs.

  The input processing unit 114 includes a keyboard, a pointing device, and the like, and is used for inputting instructions and data.

  The display processing unit 115 includes a display device, a video memory, and the like, displays an image according to the image information supplied from the processing control unit 112, and presents (outputs) the information and the like.

  On the other hand, the store DB 21 includes a customer DB 211, a sales DB 212, and a billing DB 213.

  As shown in FIG. 3A, the customer DB 211 is a DB in which basic information related to the customer of the own store is set. The customer ID, name, address, corporate / individual, customer classification, sales representative, Information such as recommended products and messages in charge is stored. Here, the customer ID is customer identification information, and unique information is set for each customer. The customer category indicates the level of quality of the customer. Depending on the customer category, the discount rate and coupon of the product price for the customer are determined. The customer classification is set by, for example, a sales representative. The recommended product is a product that the person in charge wants to recommend to the customer. In addition, as the sales staff message, a short message from the sales staff in charge of each customer is set.

  As shown in FIG. 3B, the sales DB 212 stores a product code, a quantity, a unit price, a purchaser code, a sales staff code, and the like of the sold product in units of one commercial transaction. Since the sales information is recorded in units of one commercial transaction, it is possible to determine the products (product group) purchased at the same time.

  The billing DB 213 is a DB for accumulating billing information for one month and issuing a bill as shown in FIG. 3 (c). ), Person in charge (in the case of a corporation), etc. are set. In this system, even when a corporation purchases a product through online shopping using the Internet, a bill is issued in a lump at the store in charge. Therefore, the same information is set for sales through online shopping, and a flag (net? YES, NO) indicating sales through online shopping is set.

The management server 13 and the management DB 23 shown in FIG. 1 are computer systems for processing the business of the entire business entity.
As illustrated in FIG. 4, the management server 13 includes a communication control unit 131, a processing control unit 132, a data storage unit 133, an input processing unit 134, and a display processing unit 135. The configuration and functions of the communication control unit 131, the processing control unit 132, the data storage unit 133, the input processing unit 134, and the display processing unit 135 are basically the same as those of the communication control unit 111 of the store terminal 11. The configurations and functions of the control unit 112, the data storage unit 113, the input processing unit 114, and the display processing unit 115 are the same. However, the function of the processing control unit 132 is specialized in a function for processing the management business of the entire business entity.

  On the other hand, the management DB 23 is for collecting and managing various data of the entire business entity, and as shown in FIG. 4, a product master DB 231, a customer master DB 232, a related product master DB 233, and a sales master. DB234.

  As shown in FIG. 5A, the product master DB 231 records product codes, product names, product description contents, reference unit prices, product categories, link information, and the like of all products handled by the business entity.

  Here, the product category is information indicating whether the product belongs to “main body”, “option”, or “consumable”. “Main body” usually means a main product used alone. “Option” usually means a product that is not used alone but is attached to and connected to the main body. “Consumables” generally means those that are not used alone, but are attached to the main body or options, and the amount decreases with use. For example, taking a copier as an example, the copier itself is a main body, a feeder, sorter, communication device, and power supply device that are used by being installed in the copier, and toner and PPC paper are consumables. Taking a digital camera as an example, the camera itself is a main body, a cable connecting the camera and a personal computer, and communication software are optional, and a flash memory card and a battery for storing images are consumables.

  The link information is registered in other product categories that can be used for the product. For example, in the case of “main body”, options and consumable product codes suitable for the main body are registered. Similarly, in the case of “option”, the product code of the main body that matches the option and the product code of the consumable that matches the option are registered. In the case of “consumables”, a main body and an optional product code that are compatible with the consumables are registered. In the example of FIG. 5A, C203 is listed as a consumable that can be used for the product with the product code A123 as the main body. Therefore, the link information of the product code C203 includes A123 as a compatible main body.

  Based on this product category and link information, each product is classified into one of the product categories, and the products in conformity are linked. Thus, for example, if a model of the main body is specified, it is possible to select and specify a product in a format in which options or consumables suitable for the main body are specified. It is also possible to specify a product category and select / designate a product suitable for a certain product within the product category.

  The customer master DB 232 records customer information related to all customers of this company. The contents are similar to the customer DB 211 shown in FIG. 3A as shown in FIG. However, information on products (devices) owned by each customer is also recorded.

  As shown in FIG. 5C, the related product master DB 233 records products that are highly likely to be purchased at the same time or are preferably purchased at the same time.

  For example, a product and options and consumables for the product are considered to be related. In addition, for example, when a digital camera is purchased, it is desirable to purchase software for editing and processing captured images and a printer for printing processed images. Therefore, these products are related products. As described above, when the relationship is clear in advance, the person in charge sets related information regarding the related product in the area 233A of the related product master DB 233 from the input processing unit 134.

  On the other hand, even when the person in charge of this system is not aware of the relationship, when many people purchase products, it is often desirable to purchase products that are purchased at the same time. Therefore, the processing control unit 132 checks the past sales history, and if the ratio of the products sold at the same time exceeds a predetermined value, for example, 5%, the relationship between the two products is displayed in the area 233B of the related product master DB 233. Register the related information shown.

  In the sales master DB 234, information related to sales of the entire business is set, and sales data of all stores are accumulated. The structure is basically the same as the structure of the sales DB 212 of each store shown in FIG. 3B, and sales information is registered in units of one commercial transaction. Therefore, the products sold at the same time can be determined from the contents of the sales master DB 234.

  The shopping server 15 and the shopping DB 25 shown in FIG. 1 are systems for processing network shopping (online shopping) via the Internet, and have the configuration shown in FIG.

  As illustrated in FIG. 6, the shopping server 15 includes a communication control unit 151, a processing control unit 152, a data storage unit 153, an input processing unit 154, and a display processing unit 155.

  The configuration and functions of the communication control unit 151, the processing control unit 152, the data storage unit 153, the input processing unit 154, and the display processing unit 155 are basically the same as those of the communication control unit 111 of the store terminal 11. The configurations and functions of the control unit 112, the data storage unit 113, the input processing unit 114, and the display processing unit 115 are the same. However, the function of the processing control unit 152 is specialized in functions such as the operation of a homepage for online shopping and sales processing.

  As shown in FIG. 6, the shopping DB 25 includes a net member DB 251, a material DB 252, a homepage DB 253, a product DB 254, a sales DB 255, a billing DB 256, and a related product DB 257.

  The net member DB 251 is a database that records information related to online shopping members (net members). As shown in FIG. 7, the ID, name / name, address, corporate / individual, email address, password, owned device Is set. Further, in the case of a corporation, customer classification, sales representative (store + person in charge), recommended products, messages from sales, etc. are set. The ID is member identification information. In the case of a corporation, the same ID as the ID used at the store / service store is used. The name and address are the name, name, address and location of the member. The e-mail address is the e-mail address (E-mail address) of the member. The password is a password for the member to log in to the online shopping service.

  For corporate members, the email address and password of each person in charge within the corporation (for example, a person in the general affairs department or purchasing department) is registered. The owned device is information on a device (main body) owned by the member. In the case of a member who is online shopping only and does not conduct transactions at a store, products that have been sold through online shopping in the past are set. On the other hand, for corporate members who are also using transactions at stores, information on owned devices is set based on the history of both sales at stores and sales at online shopping. The number of persons in charge may be plural, and a set of email addresses and passwords corresponding to the number of persons in charge is set. In addition, the same information as that set in the customer DB 211 of the store DB 21 is set for the customer category, sales representative, recommended product, and message from the sales set in the case of a corporation.

  The material DB 252 stores images of various materials for generating a home page. For example, each salesperson's face image, product image, tagline, various forms, etc. are stored.

The homepage DB 253 stores various homepages necessary for providing an online shopping service.
The product DB 254 is a database of products handled in this online shopping, and has the same configuration as the product master DB 231.
The sales DB 255 has the same configuration as the sales DB 212 (FIG. 3B) of each store, and sales information is registered in units of transactions.
The billing DB 256 stores billing data related to sales in online shopping. In this system, billing to a corporate member is made with a bill from the sales office in charge, even if it is sales through online shopping. Therefore, only billing information of individual members is registered in the billing DB 256.

  Of the related product information registered in the related product master DB 233 of the management DB 23, only the information related to products handled by the online shopping service is duplicated in the related product DB 257.

(Operation)
Next, daily business activities using the system configured as described above will be described.
(Operation at the dealership)
Sales representatives at each store contact customers on a daily basis, sell products, and develop new customers.

When new sales (order) are generated, the person in charge at the store registers the sales (order) content in the sales DB 212 in the store DB 21 from the store terminal 11. At this time, one transaction number is set for a plurality of products traded in one commercial transaction.
In addition, when a new customer is pioneered by a sales employee, information related to the customer is registered in the customer DB 211.

  The sales person in charge sets the customer category (customer excellence) of the corporation, the recommended product suitable for the characteristics of the customer, the message to the customer, and the like as appropriate for the corporation in charge.

  For example, at midnight, the management server 13 accesses the store DB 21 and the shopping DB 25 of each store, reads the updated information (difference data), and updates the management DB 23.

  For example, the sales of the day are registered in the sales master DB 234. Further, when the number of main devices owned by each customer (a product whose product classification corresponds to the main product) increases due to this sales, it is added to the “owned product” column on the customer master DB 232. Also, the customer master DB 232 is updated when the customer information has changed or a new customer has occurred.

In addition, the management server 13 sets the customer classification, recommended product, sales representative message, etc. of corporate customers collected from the customer DB 211 of each store in the online member DB 251 in the shopping DB 25 via the shopping server 15.
Furthermore, the management server 13 generates related product information from the updated contents of the sales master DB 234 (a generation method will be described later), and sets the related product information in the related product master DB 233. Furthermore, only the information related to online shopping among the updated related product information is recorded in the related product DB 257 via the shopping server 15.

(Online shopping service)
(Pre-registration)
In order for a corporate customer to use an online shopping service, it is necessary to register in advance at a business store or the like. A corporate customer specifies a person in charge of registration for online shopping through a sales person or the like. For one corporation, there may be multiple persons in charge, and a set of email addresses and passwords for each person is specified. The information described in the registration application form is forwarded to the administrator of the shopping server 15 and registered in, for example, the net member DB 251 shown in FIG. Further, information such as customer classification is set to a value determined by the sales staff in order to maintain consistency with the service at each store. These processes are executed by keeping in touch between the sales representative of each store and the manager of the shopping server 15.

  On the other hand, the individual customer accesses the member registration home page of the site operated by the shopping server 15 from his client terminal 31 via an ISP (Internet service provider) (not shown) and the Internet 2. Then, the e-mail address, address / name, payment method, etc. are registered on this member registration homepage. A password is issued to registered individuals. The shopping server 15 attaches a member ID to these pieces of information and registers them in the net member DB 251.

(Online shopping behavior)
Next, the operation when online shopping is actually performed will be described.
When an arbitrary user accesses the login screen of the home page provided by the shopping server 15 from the client terminal 31 through the Internet, the shopping server 15 displays a page (HTML format information) as shown in FIG. Is transmitted to the client terminal 31.

  This page has a structure in which input fields for entering a login name (registered e-mail address), password, and corporate ID are arranged in the upper frame, and advertisements for recommended products defined by the system are displayed in the lower row. Yes.

The user inputs necessary items on this screen and clicks “Send”. That is, if the user is an individual, enter an e-mail address and password and click send. If the user is a corporation, the person's email address, password, and corporation ID are entered.
When the user inputs necessary items and clicks “Send”, the input items are notified to the shopping server 15 via the Internet 2.

  In response to the notification, the shopping server 15 starts the process of FIG. 9 and first determines whether or not the input information is registered in the net member DB 251 (step S11).

In the case of a corporate user, it is necessary that a corporate ID is registered and a pair of the input mail address and password is set in the corporate ID. Thereby, a corporation and its person in charge are specified.
If not registered, information (HTML document) of a page (not shown) for guiding the registration procedure is transmitted to the client terminal 31 and displayed on the client terminal 31 (step S12).

  On the other hand, if registered, the sales representative of the sales office in charge of this customer, the customer classification, the owned equipment, the recommended product, and the sales representative message are read out from the net member DB 251 (steps). S13). Next, the sales representative image determined in step S13 and the recommended product image are read from the material DB 252 (step S14).

  Next, a consumable item suitable for the device owned by the logged-in member is determined from the information related to the owned device read out in step S13 and the related information recorded in the related product DB 257. Are read from the material DB 252. Further, a discount rate d corresponding to the customer category read out in step S13 is obtained, and an offer price (reference unit price × (1-d)) in consideration of the discount rate is obtained (step S15).

  Next, these pieces of information are arranged to form an HTML sentence as shown in FIG. 10, which is transmitted to the client terminal 31 for display (step S16).

  The page shown in FIG. 10 is divided into four frames, upper left, lower left, upper right, and lower right, and the sales representative who is in charge of this member is located in the upper part of the left frame and the table of contents for this site in the lower part. Information on the sales person is displayed, a message from the sales person to the customer is arranged in the upper part of the right frame, and an image of the product recommended by the sales person to the customer is presented below the message. Further, in the lower part of the right frame, information (including provision price) regarding consumables of the device owned by the customer is displayed (recommendation of consumables).

Members can jump to this page or jump to any page and purchase the necessary items using the shopping cart model.
For example, when an arbitrary item is selected from the consumable items displayed as recommended products in the right frame of the page shown in FIG. 10, the shopping server 15 adds the product to a so-called shopping cart.

  When the user wants to purchase a main body, the user clicks “main body” in the left frame. The character string “main body” is linked to a page displaying a list of main bodies as shown in FIG. 11 by HTML technology, and the display jumps to this page. Further, when the user selects any category (product category), as shown in FIG. 12, the shopping server 15 explains the specific product and the price provided to this customer (reference price × (1-discount). A page for displaying the rate)) is generated, transmitted to the client terminal 31, and displayed.

  Similarly, when purchasing “options” or “consumables”, the user clicks “options” or “consumables” in the left frame of the page shown in FIG. Then, the page jumps to a page that handles “options” or “consumables” as shown in FIG. Further, when a category is selected, a list of main product items is displayed as shown in FIG. When any one is selected, the shopping server 15 searches the product DB 254 for a product belonging to this category, its description, and a reference price, as in FIG. Next, the discount rate d is obtained from the customer classification obtained in step S13, and the description of each product and the price provided to this customer (reference price × (1-discount rate)) are obtained. Next, the information of each product read from the material DB 252 and the obtained offer price are combined to generate a page having a format as shown in FIG. 12, which is transmitted to the client terminal 31 and displayed.

  As described above, a plurality of routes for reaching the product desired by the user (mainly options or consumables) are prepared.

  The first route is to select a product category (left frame in FIG. 10) → Display a screen (FIG. 13) for selecting a category of main body (product type of main body) → Select a category → Main body belonging to that category A list of models is displayed → Select a model → Display a list of products that match the model and belong to the selected product category → Select a product.

  In the second route, a product category is selected (the left frame in FIG. 10) → a screen (FIG. 14) for selecting a category (product type) of a product belonging to the product category is displayed. This is a route in which a list of products belonging to is displayed → product selection.

  The third route is to select the main unit as the product category (left frame in Fig. 10) → Select the category → A list of main units is displayed → Select the appropriate main unit and specify the product category → Fit to the main unit A list of options or consumables to be displayed is displayed.

  The fourth route is to select a product category (left frame in FIG. 10) → display a screen (FIG. 11) for selecting a category of the main body (product type of the main body) → select a category → main body belonging to that category A list of models is displayed (Fig. 12) → For any model, select the product category (optional or consumable) of the subordinate product → Match the selected model and list the products belonging to the specified product category The route is such that a list is displayed and a product is selected.

  The fifth route is a method for designating a product code (may be a product name). When a product code is input in a predetermined input frame and “search” is clicked, the shopping server 15 searches for the corresponding product from the product DB 254 and displays it.

It is assumed that the user puts an arbitrary product in a shopping cart on one of the screens (that is, indicates an intention to purchase).
In response to this operation, the shopping server 15 starts the process of FIG. 16, and first determines whether or not the product put in the cart is registered in the related product DB 257 (step S21). If it is not registered, the process is terminated as it is.

  On the other hand, if registered, the product associated with the product placed in the shopping cart is determined (step S22), the image data of the product is read from the material DB 252 and the offer price is calculated (step S22). S23) Further, a display image is formed and displayed (step S24). That is, a product that should be purchased at the same time as a product placed in the cart or a product that is generally likely to be purchased at the same time (related product) is displayed as shown in FIG. 18 to prevent the user from forgetting to order. The user determines whether to purchase the displayed product and proceeds with the process.

  When the selection of the product is completed or during the selection of the product, the user can check the current purchase state as shown in FIG. 17 by referring to the “cart contents” page as appropriate. The shopping server 15 creates the screen shown in FIG. 17 based on the product designated “add to cart”, its quantity and unit price (provided price).

When the user confirms the contents of the cart and orders a product, the user clicks “to order”.
Then, a display for confirming the delivery destination and the payment method is made based on the pre-registration. When the user confirms the contents and clicks “go”, the delivery destination and the settlement method are determined and necessary processes are performed.

For example, an order form on which information specifying the purchased product, number, unit price, shipping destination, etc. is printed and printed.
In addition, the purchased product and purchase mode are registered in the sales DB 255. The sales information is collected in the management DB 23 by batch processing on the night of the day, for example. Based on the collected data, the management server 13 updates the information about the devices owned by each user and the information regarding the products sold at the same time.

In addition, when the purchaser is a corporation, it is necessary to form an invoice by combining sales from online shopping with sales at the store in charge. For this reason, the management server 13 transmits sales information for online shopping to the store in charge.
In the store, the information provided from the management server 13 is added to the bill for the customer on the billing DB 213. At this time, a flag indicating online sales is turned on (online? YES).

  As a result, each store terminal 11 issues, to each customer, an invoice in which a charge for sales at the store and a charge for sales at online shopping are mixed. The form of the invoice is arbitrary. For example, the invoice amount may be the total value of the sales amount at the store and the sales amount at the online shopping, or the invoice (or details) and online shopping by the sales at the store You may clearly distinguish the billing details from sales at

For example, the management server 13 periodically checks the contents of the sales master DB 234 and updates the contents of the related product master DB 233.
That is, the management server 13 checks the sales history (sales history) registered in the sales master DB 234 for a certain period in the past, and extracts products sold at the same time. Then, by the statistical processing, when one product is sold, a combination of products whose probability that the other product can be sold is a reference value, for example, 5% or more is extracted. Then, the extracted product set is registered in the related product master DB 233.
In the updated related product master DB 233, a necessary part is copied to the related product DB 257 in the shopping DB 25, and is then referred to when the user puts a product for online shopping in the shopping cart.

  As described above, according to this embodiment, a user can enjoy an online shopping service while enjoying a service at an existing dealer / service shop or a door-to-door service. In addition, service contents such as discount rates set for customers through store transactions are also utilized in online shopping.

Further, based on the purchase history of the user, consumables and optional products used for the products purchased and possessed by the user are determined and presented to the user. Therefore, the user can purchase consumables and options without going through complicated procedures.
Further, when purchasing consumables and options, it is very easy to select a product.

  In addition, when a certain product is purchased, the related product is presented, so that a purchase omission can be prevented.

In the case of a corporation (business entity) as an information for logging in, an ID (company ID) is assigned to the business entity itself, and further, the ID and password of the person in charge of the purchase are included therein. Set. In general, when an ID and password are given to a company and they are simply used within the company, this information can easily leak to the outside, which can also cause malicious third parties to perform fraud. sell. However, in this embodiment, since the password is the password of the person in charge of purchase, there is little possibility that the ID or password leaks outside.
In addition, it is possible to clearly distinguish the case of purchasing a product as a person in charge of a corporation and the case of purchasing a product as an individual.

  In addition, when a business entity that has transactions in a dealer network purchases products through online shopping, the bill from the dealer has been integrated into a single invoice and inconvenience for customers to receive bills from two locations. Can be prevented.

  In addition, this invention is not limited to the said embodiment, A various deformation | transformation and application are possible. For example, in the above embodiment, the store system for selling goods and the online shopping system are merged, but the object of sale is arbitrary, for example, digital content (video, music, etc.), services, etc. It is also possible to apply a similar system to the store system and online shopping system for providing.

  Further, in the above embodiment, the products are classified into three types of “main body”, “option”, and “consumable”, but the classification method is arbitrary, and it is arbitrary for the main product and the subordinate product. Can be divided into

  Further, the configuration of the server and DB can be arbitrarily changed. For example, in FIG. 1 and FIG. 2, it has been described that one store terminal 11 is installed in each store for easy understanding, but a plurality of store terminals connected to each store via a LAN or the like. May be installed. The management server 13 and the shopping server 15 may also be configured from a plurality of servers operating in cooperation. Further, the configuration of the DB is not limited to the above configuration, and two or more DBs may be integrated, or one DB may be functionally divided into a plurality. Further, duplicate data may be deleted. For example, in the above embodiment, the relationship between the main body, the option, and the consumable item may not be set in the related product master DB 233, and the relationship may be specified from the content of the product master DB 231.

  Further, the related product master DB 233 may not be arranged, and information related to related products may be processed by the related product DB 257. Similarly, in the product master DB 231, link information may be set only in the product DB 254 without having product link information.

Further, in the above embodiment, the recommended product or message set by the salesperson of each dealer in the customer DB 211 is set on the home page. However, the salesperson directly accesses the shopping DB 25 and recommends the recommended product or message. May be registered. Further, an e-mail describing these pieces of information may be transmitted to a shopping server, and necessary items may be cut out from the e-mail and posted on a homepage.
Furthermore, regarding the discount rate based on the customer category, the rate may be different between store sales and online shopping.

  All or part of a program necessary for causing a computer or a group of computers to function as the above-described system or to execute the above-described processes is stored on a recording medium (ROM, floppy disk, hard disk, CD-ROM, MO, CD -R, flash memory, etc.) may be distributed and distributed.

It is a figure which shows the structure of the sales online shopping system which concerns on embodiment of this invention. It is a figure which shows the structure of the store terminal installed in each store, and store DB. (A) is a figure which shows the structure of customer DB in store DB, (b) is a figure which shows the structure of sales DB in store DB, (c) is a charge DB in store DB. It is a figure which shows a structure. It is a figure which shows the structure of a management server and management DB. (A) is a figure which shows the structure of goods master DB in management DB, (b) is a figure which shows the structure of customer master DB in management DB, (c) is the relationship in management DB. It is a figure which shows the structure of goods master DB. It is a figure which shows the structure of a shopping server and shopping DB. It is a figure which shows the structure of net member DB in shopping DB. It is a figure which shows the example of the login screen of online shopping which a shopping server provides. It is a flowchart for demonstrating the process which a shopping server performs at the time of login. It is a figure which shows an example of the page edited for customers displayed after login. It is a figure which shows an example of the screen for selecting a main body by online shopping. It is a figure which shows an example of the screen for selecting a copying machine in online shopping. It is a figure which shows an example of the screen for selecting an option in online shopping. It is a figure which shows an example of the screen for selecting a consumable in online shopping. It is a figure which shows an example of the screen for selecting the option of the digital camera whose product classification corresponds to "main body" in online shopping. It is a figure which shows an example of the process which a shopping server performs when putting goods into a shopping cart by online shopping. It is a figure which shows an example of the screen for confirming the content of a shopping cart. It is a figure which shows an example of the screen which recommends related goods by online shopping.

Explanation of symbols

1 Corporate network system 2 Internet 3 Corporate network

Claims (5)

When responding to an access from a client device of a customer via the network, and determining whether or not there is a legitimate authority to use this system based on the entered authentication information And an authentication means that enables the use of this system,
Related information storage that stores products linked to each other according to the interrelation and classifies the product into a main body, options attached to and compatible with the main body, and consumables consumed when the main body is used Means,
The screen is divided into a plurality of areas, the table of contents of the site is arranged in the first area, the information relating to the sales person in charge of the member specified by the authentication information is arranged in the second area, and the third A message from the sales representative to the customer is placed in the area, an image of the product recommended by the sales representative to the customer is presented in the fourth area, and a device owned by the customer is provided in the fifth area. Product selection top page transmission means for arranging information related to the consumables, forming a product selection top page, and transmitting the information via a network;
In response to selection of a selection item on the product selection top page, a product selection page transmission unit that transmits a corresponding product selection page;
Accepting means for accepting designation of a product from a client device of a customer using the product selection page via a network;
In accordance with the related information stored in the related information storage means, when the product received by the receiving means corresponds to a classification of the main body classified in advance, consumables or optional product information suitable for the main body Related product extraction means for extracting
Information relating to the product extracted by the related product extraction means, extraction information transmission means for transmitting to the client device of the customer,
Online shopping system with When the product received by the receiving unit corresponds to a “consumable”, the related product extraction unit extracts product information of an “option” suitable for the consumable or a “main body” suitable for the consumable. When the received product corresponds to “option”, product information of “consumable” or “main unit” that matches the option is extracted.
The online shopping system according to claim 1. The product selection top page transmission means and the product selection page transmission means are:
A display target for transmitting a display target page for selecting a product category to the customer approved by the authentication means, and selecting a category of the main body belonging to the selected product category in response to the selection of the product category by the customer Send the page, respond to the customer's selection of the category, send the display target page to select the model of the main unit belonging to the selected category, respond to the selection of the model, conform to the selected model And a first product selection means for enabling a customer to select a product on this page by transmitting a display target page for selecting a product belonging to the selected product category,
A display target that transmits a display target page including a selection item of the product category to the customer approved by the authentication means, and selects a category of the product belonging to the selected product category in response to the selection of the product category by the customer Submit a page, and in response to the customer's selection of a category, send a display page to select a product that belongs to that category, allowing the customer to select a product on this page 2 product selection means;
A display target page for selecting the main body as a product category is transmitted to the customer approved by the authentication means, and in response to the selection of the product category by the customer, the category of the product belonging to the selected product category is selected. Send the display target page, respond to the category selection by the customer, send the display target page to select the main body belonging to the category, and respond to the selection of the main body by the customer A third product selection means for transmitting a display target page for selecting consumables and selecting a product by selecting the product on the display target page;
A display target page for transmitting a display target page for selecting a category of a product belonging to the product category to the customer approved by the authentication means, and selecting a main body belonging to the category in response to the selection of the category by the customer. In order to select the option or consumables category that matches the main unit in response to the selection of the main unit by the customer as the type of main unit When the display target page is sent and the product category is selected, the display target page for selecting the product belonging to the selected product category is sent, and by selecting the product on this display target page, Including at least one of a fourth product selection means that enables a product to be selected,
The online shopping system according to claim 1, wherein the system is an online shopping system. When a customer is identified based on the authentication information used for authentication by the authentication means, and a sales employee is set for the customer, the information of the sales employee and a message from the sales employee are provided and charged. With a means to make a collective bill with sales at the store,
The online shopping system according to any one of claims 1 to 3, wherein Computer
When responding to an access from a client device of a customer via the network, and determining whether or not there is a legitimate authority to use this system based on the entered authentication information And an authentication means enabling the use of this system,
Related information storage that stores products linked to each other according to the interrelation and classifies the product into a main body, options attached to and compatible with the main body, and consumables consumed when the main body is used means,
The screen is divided into a plurality of areas, the table of contents of the site is arranged in the first area, the information relating to the sales person in charge of the member specified by the authentication information is arranged in the second area, and the third A message from the sales representative to the customer is placed in the area, an image of the product recommended by the sales representative to the customer is presented in the fourth area, and a device owned by the customer is provided in the fifth area. Product selection top page transmission means for arranging information related to the consumables, forming a product selection top page, and transmitting via a network;
Product selection page transmission means for transmitting a corresponding product selection page in response to selection of a selection item on the product selection top page;
Accepting means for accepting designation of a product from a client device of a customer using the product selection page via a network;
In accordance with the related information stored in the related information storage means, when the product received by the receiving means corresponds to a classification of the main body classified in advance, consumables or optional product information suitable for the main body Related product extraction means for extracting
Extraction information transmitting means for transmitting information on the product extracted by the related product extracting means to the client device of the customer;
A recording medium that records a computer program that functions as a computer.

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