JP2005310017A - Display system and distribution method - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To provide a URL easy to access to a mobile phone in any systems in a case that a server should be divided into a plurality of servers in a system including a plurality of electronic advertisements and bulletin boards. <P>SOLUTION: A server is divided into a portable server 107 for access processing of the mobile phone 115 and a back end server 101 for managing advertisement information and user information or the like. Furthermore, in order to extend a system flexibly, exchange between the portable server 107 and the back end server 101 is conducted by web service. <P>COPYRIGHT: (C)2006,JPO&NCIPI

Description

  The present invention relates to an electronic advertisement bulletin board system capable of downloading information from an advertisement to a cellular phone, uploading information from the cellular phone, and uploading information to a bulletin board by accessing from the cellular phone.

  Currently, there are many electronic advertising systems that use huge displays on the walls of buildings and public spaces such as stations. With the spread of mobile phones, as seen in Patent Document 2, information related to advertisements can be carried by accessing the phone number, URL (Uniform Resource Location), etc. displayed on the advertising display on the mobile phone. Systems have been developed that participate in games by downloading to the phone or sending information entered by the user to the mobile phone to the display system.

  By the way, inputting information from a mobile phone is very difficult for those who are not used to it. Therefore, how easy it is to enter the URL when accessing the system for the first time will greatly affect whether the system is used by the user. FIG. 19 shows a general key arrangement of a mobile phone. In Non-Patent Document 2, the URL that the user inputs is adjam.jp. In order to input this, on the 2001 mobile phone, the key can be input by pressing the key 2002, 2003, 2005, 2002, 2006, 2010, 2005, 2007 eight times. All characters are devised so that they can be input with a single key press. On the other hand, in order to input, for example, hitachi.co.jp etc., in order to input h, 2004, 2004 and two key operations are required. Next, in order to input i, 2011, 2004, 2004, 2004 and four key operations are required. Thus, 2004, 2004, 2011, 2004, 2004, 2004, 2008, 2002, 2011, 2002, 2002, 2002, 2004, 2004, 2011, 2004, 2004, 2004, 2010, 2002, 2002, 2002, 2006, 2006 , 2006, 2010, 2005, 2007 and 28 key operations are required. This way of selecting the URL to enter first is very important, but the characters that are easy to enter are determined in advance from the key arrangement of the mobile phone, and the number is limited. There is a limit to the URLs that can be prepared and are easy to enter.

  When a system provider company manages and manages multiple electronic advertisements and bulletin board systems, considering the server load and data maintenance management, the server that manages end users and advertisement information is the provision system (electronic advertisement, I want to prepare for each bulletin board installation location.

JP 2002-32652 A YELLNET "ADJAM system" Brochure http://www.futaba.co.jp/adjam/top.htm

  In a system that includes multiple electronic advertisements and bulletin boards, if the number of electronic advertisements and bulletin board systems is increased, the server that manages end users and advertisement information becomes highly loaded, and there are cases where the servers must be divided into multiple parts. . In some cases, the server must be divided into a plurality of servers due to problems such as data maintainability. In such a case, with the current configuration of accessing the server from the mobile phone, the number of URLs must be increased, and it is not always possible to provide accessible URLs to each system.

  An object of the present invention is to provide a system and method for facilitating access from a user terminal to a distribution server.

  In the present invention, a distribution server stores files related to video content, and a mobile phone server collects an input screen file for accessing the distribution server and a set of display devices installed in a predetermined area. Corresponding information between the assigned identification information and the identification information of the distribution server connected to the set of display devices is stored, and the mobile phone server returns an input screen file in response to access from the user's terminal When the input information for the input screen file is received from the terminal, the distribution server that stores the file related to the video content is specified based on the input information with reference to the correspondence information, and the specified distribution server is A file related to video content is received from the distribution server, and a file related to video content is transmitted to the terminal.

  According to the present invention, since the user terminal can access the distribution server via the mobile phone server, there is an effect of facilitating access from the user terminal to the distribution server.

  In a system that includes multiple electronic advertisements and bulletin boards, the mobile phone access processing server and the management server that manages advertisement information, user information, etc. are separated in order to provide easy-to-access URLs for mobile phones. It was. Further, in order to be able to expand the system flexibly, exchange between the access processing server and the management server is performed using the web service.

  FIG. 1 is a system configuration diagram of the system of the present invention. In the figure, reference numeral 103 denotes a front end, which is composed of a large display device 111 installed at a location that can be seen by many end users such as in front of a station, and a front end server 110 that manages the display device 111. Each display device 111 includes a video display unit 112, an information processing unit 113, and a recording device 114, respectively.

  Reference numeral 102 denotes a group of callers such as a store or an NPO that advertises on the display device 111 of the front end 103 or manages a bulletin board or the like. The caller uses a mobile phone 120, a PC 121, or the like. , Manage advertisements and bulletin boards.

  Reference numerals 101 and 108 denote back-end servers that perform content management and system control for each front-end 103, and control the front-end 103 via the Internet network 106. In FIG. 1, the back end server 101 controls one of the front ends 103, and the back end server 108 controls two of the other front ends 103.

  Reference numeral 115 denotes an end user's mobile phone (mobile terminal). When the end user views the screen of the display device 111 of the front end 103 and accesses the URL (address information) written on the display device 111, the mobile phone 115 is prepared by each mobile phone carrier company. 109, information is placed on the Internet network 106 and the portable server 107 is accessed. The mobile server 107 has a web server function for the mobile phone 115, converts the obtained information into a web service prepared by the back-end server 101, and contacts the back-end server 101 with the URL from the mobile phone 115. To do. Hereinafter, for simplicity, the front end 103 is denoted as FE, the back end as BE, the front end server 110 as FS, the back end servers 101 and 108 as BS, and the mobile phone server 107 as PS. A PDA may be used instead of the mobile phone. The web service uses a WWW (World Wide Web) -related technology to make software functions available through a network.

  Next, the operation of this system will be described with reference to FIG.

  When the system is started, as shown in FIG. 7, the BS 101 first starts the BS 101 itself and then starts the FS 110 (step 1). When the activation end is notified from the FS 110 (step 2), the FE number (FE information) to be managed by the FS 110 is notified (step 3). The BS 101 notifies the PS 107 of the number (FE information) of the FE 103 managed by the BS 101 (step 4). FIG. 20 shows the format of FE information notified to the PS 107. The BS 101 notifies the PS 107 that the FE number 1 is managed based on the FE information. Since the BS 101 manages only the FE1, only one FE number is allocated. However, a server that manages two or more FEs 103 notifies two or more FE numbers. Also, the display device number belonging to each FE 103 and its attribute are notified. The FS 110 requests information regarding each display device 111 to be managed by the FS 110 from the BS 101 (step 5), and the BS 101 is an IP address of each display device 111 and what kind of data each display device 111 displays. Then, data to be displayed on the display device 111, a display schedule of advertisements to be displayed on the display device 111, and the like are transmitted (step 6). Upon receiving these pieces of information, the FS 110 activates the display device 111 and transmits the display contents (step 7). When the FS 110 receives the activation end signal from the display device 111, the activation ends (step 8).

  The electronic advertisement / bulletin board system of this embodiment includes a display device 111 that displays four screens shown in FIGS.

  First, the screen of FIG. 3 is an advertisement screen that displays advertisements of nearby stores and the like. In this case, the store is an advertiser. On the upper left of the screen, an FE number 301 uniquely assigned to each FE, a store number 302 that is assigned to each store and indicates the store itself, and a store name 303 are displayed beside the store number 302. In the upper right, an access destination mail address 304 is displayed. Although the mail address is displayed this time, the URL of the access destination may be displayed here. In addition, on this screen, an advertisement title 305, detailed advertisement text 306, an advertisement image 307, a coupon presence / absence 308, a store logo image 309, and the like are displayed. The usage method is simply displayed (310).

  FIG. 4 is a detailed screen showing details of each store, etc. In addition to the store number 302, store logo 309, store image 307, usage method 310 when accessing with a mobile phone, etc., the address 401, phone, FAX Number 402, MAIL address 403, coupon content 404, business hours 405, fixed holiday information 406, and the like are displayed.

  FIG. 5 is a map screen showing a neighboring map. A map image 501 is displayed under the FE number 301 and the email address 304 of the access destination, and the store position 302 is displayed on the map image 501. It is displayed together with the store name 303. The user can make the characters 502 and 503 corresponding to each user appear on the map by accessing with the mobile phone, and the character is used on the map by using the mobile phone like a remote control. Can be moved. When the character stops on the store, a window such as 504 opens and information on each store can be acquired on the mobile phone.

  FIG. 6 shows a bulletin board screen. Below the message board 605, data such as a message 602, a destination 601, an image 603, and a user character 604 uploaded by each user are displayed under the FE number 301 and the mail address 304 of the access destination. Is displayed.

  Next, referring to FIG. 2, FIG. 3, FIG. 5, FIG. 11, and FIG. 12, the movement of each device when a user with a mobile phone accesses the advertisement screen and acquires information such as coupons will be described. .

  First, the user sees the advertisement screen (FIG. 3), wants to obtain a coupon, and sends a blank mail (mail without a message) to the mail address dokod @ jp (FIGS. 11 and 1101). Then, the mail arrives at the mobile server 107, and the mobile server 107 transmits the mail on the screen 201 of FIG. 2 to the mobile phone 115 (FIGS. 11 and 1102). When the mobile phone 115 receives the mail on the screen 201 and the mobile phone can execute the application, the mobile phone 115 follows the link 203 and downloads the application for accessing the electronic advertisement and the bulletin board system. When the mobile phone cannot execute the application, the web screen is accessed through the link 202 (FIGS. 11 and 1103). The mobile server 107 also has a web server function of the mobile site, and when the mobile phone 115 accesses the link 202, it returns a web screen 204 (FIGS. 11 and 1104).

  Upon receiving the web screen 204, the user inputs the D number (FE number) “1” 301 and the store number “123” 302 written in the upper left of the advertisement screen in FIG. When a check is placed on the get 207 and the GO button 209 is pressed, information such as the D number, the store number, and the coupon instant get is notified to the PS 107 (FIG. 12, 1201). When the PS 107 receives the D number “1”, it can be seen that it is managed by the BS 101 against the FE information shown in FIG. For example, the PS 107 refers to the FE information in FIG. 20, extracts the BE management FE number and BSIP address corresponding to the D number “1”, and accesses the extracted BSIP address. FIG. 21 shows a list of web services prepared in BS101. First, the web service (getCoupon) of the BS 101 is accessed using the D number and the store number received from the mobile phone 115 as arguments (FIG. 12, 1202). BS 101 records the D number and store number in a log, and returns information such as a coupon image as a return value to portable server 107 (FIG. 12, 1203). The mobile server 107 transmits these pieces of information as web images to the mobile phone 115 (FIG. 12, 1204). On the mobile phone 115, a coupon image 210 is displayed, and information (coupon) can be acquired by storing the main image.

  Next, when the input field 208 for designating “use character” is selected on the mobile screen 204 and the GO button 209 is pressed, the mobile server 107 uses the D number, store number, character, etc. Information is notified (FIG. 13, 1301). When the portable server 107 receives the D number “1”, it can be seen that it is managed by the BS 101 against the FE information shown in FIG. Using the D number and store number received from the mobile phone 115 as arguments, the BS 101 web service (login) is accessed (FIG. 13, 1302). The BS 101 records the D number and store number in the log, and returns the session ID and the store (movement destination) list managed by the FE indicated by the D number as return values (FIG. 13, 1303). The PS 107 generates a web screen 211 based on the store (destination) list given by the BS 101 and transmits it to the mobile phone 115 (FIG. 13, 1304). The BS notifies the character display and the position (store number) for displaying the character to the FS 110 corresponding to the D number (FIG. 13, 1305), and the FS 110 displays the character display and the character display position (store in the store). Number) (FIG. 13, 1306). Then, a character appears on the map screen as indicated by 502 in FIG. Next, when the user holding the mobile phone 115 selects another store (for example, 036xx bakery 212) on the web screen 211 (FIG. 13, 1307), the information is notified to the mobile server 107, and the mobile server 107 Accesses the web service (PostPhoneKey) of BS 101 (FIG. 13, 1308). The BS notifies the FS 110 corresponding to the D number where the character moves (FIG. 13, 1309), and the FS 110 notifies the display device 111 of the position (store number) where the character is moved (FIG. 13, 1310). . Then, the character moves on the map screen to the position 503 in FIG. The BS 101 returns a list of stores (movement destinations) managed by the FE indicated by the session ID and where D number as return values (FIGS. 13 and 1311). The PS 107 generates the web screen 211 again based on the store (destination) list given by the BS 101 and transmits it to the mobile phone 115 (FIGS. 13 and 1312). Next, when the coupon get 213 is selected (FIGS. 13 and 1313), the PS 107 uses the D number received from the mobile phone 115 and the store number currently displayed on the map as arguments, and the BS 101 web service (PostPhoneKey ) (FIGS. 13 and 1314). In this case, the BS 101 returns information such as a coupon image to the portable server 107 as a return value (FIGS. 13 and 1315). The mobile server 107 transmits these pieces of information as web images to the mobile phone 115 (FIGS. 13 and 1316). On the mobile phone 115, a coupon image 214 is displayed, and information (coupon) can be acquired by storing the main image.

  The BS 101 records coupon download information in a log and notifies the FS 110 to display a coupon acquisition animation (FIGS. 13 and 1317). The FS 110 notifies the display device 111 displaying the map to display the coupon acquisition animation (FIGS. 13 and 1318).

  Next, when the user who has the mobile phone 115 selects the check shop 216 on the web screen 211 (FIGS. 14 and 1401), the PS 107 uses the BS 101 web service (PostPhoneKey) as shown in FIG. Access is made (FIG. 14, 1402). The BS 101 records the store number to be displayed in detail as a log, and notifies the FS 110 of the store number to be displayed in detail (FIG. 14, 1403). The FS 110 notifies the display device 111 displaying the map of information for deleting the character (FIG. 14, 1404), and the display device 111 displaying the map deletes the character. The FS 110 selects the display device that displays the detailed information, and outputs the detailed information (FIG. 14, 1405) of the store designated by the number and the notification (FIG. 14, 1406) to display the character to the display device 111. The display device 111 displays store detailed information and characters. When the PS 107 receives the return value NONE of the web service (PostPhoneKey) of the BS 101, the PS 107 transmits a web screen 215 (HTML file) to the mobile phone 115.

  Next, a case where the character operation is terminated by pressing “end” on the map screen (FIG. 5) (211 in the mobile screen flow of FIG. 2) will be described with reference to FIG. When the end is pressed on the Web screen 211 (FIG. 15, 1501), the PS 107 accesses the web service (logout) of the BS 101 (FIG. 15, 1502). The BS 101 records the operation end in a log and notifies the PS 107 of the normal end status (FIG. 15, 1503). The PS 107 transmits an end screen to the mobile phone 115 (FIG. 15, 1504). The BS 101 notifies the FS 110 to delete the character (FIGS. 15 and 1505), and the FS 110 notifies the display device 111 displaying the map to delete the character (FIGS. 15 and 1506). This is the end.

  When the application download 203 is selected on the mail screen 201 in FIG. 2, the process proceeds to the web screen 901 in FIG. The sequence in FIG. 9 operates in the same manner as the sequence in FIG. 2 and can be realized.

  Next, the operation of the apparatus when accessing the electronic bulletin board with the mobile phone 115 will be described in detail. The user sees the bulletin board screen (FIG. 6), wants to upload information to the bulletin board, and sends a blank mail to the mail address dokod-bbs @ jp. Then, the mail arrives at the mobile server 107, and the mobile server 107 transmits the mail on the screen 801 in FIG. 8 to the mobile phone 115. When the mobile phone 115 receives the mail on the screen 801 and the mobile phone 115 can execute the application, the mobile phone 115 follows the link 803 and downloads the application for accessing the electronic advertisement and the bulletin board system. When the mobile phone 115 cannot execute the application, the web screen is accessed through the link 802. When an application that accesses the bulletin board system is downloaded and activated, the screen shown in FIG. 10 and 1001 is displayed. Where D (FE) number is entered and the GO button is pressed, the app screen transitions to 1002. Here, 1. When image upload is selected, the application enters a shooting mode with the camera of the mobile phone, and after shooting is finished, a screen 1003 is displayed. When the input of a comment is accepted and the transmission button is pressed, the mobile phone 115 sends information such as a photograph and a comment to the PS 107 together with the D (FE) number (FIG. 16, 1601). When the PS 107 receives the D number “1”, it can be seen that it is managed by the BS 101 against the FE information shown in FIG. The PS 107 accesses the web service (uploadImage) of the BS 101 (FIG. 16, 1602). Use session ID, comment, and image data as arguments. The BS 101 stores images to be uploaded and comments in a database and transmits data to the FS 110 (FIG. 16, 1603). In the FS 110, the bulletin board display device 111 is selected and information such as an image comment is transmitted (FIG. 16, 1604). The display device 111 displays image information and comment information as shown in FIGS.

  Next, when the mobile phone 115 cannot execute the application, the image is uploaded by mail. As shown in FIG. 17, the mobile phone 115 transmits the mail to the mail address displayed on the BBS screen in the same procedure as that for sending a normal mail with a photo. That is, an e-mail address is input, a title is input, a D number is input, a comment is input, an image in an image folder in the mobile phone 115 is attached, and an e-mail is transmitted (FIG. 17, 1701). ). When the PS 107 receives a mail, it analyzes the mail. When the PS 107 detects the D number “1”, the PS 107 compares the FE information shown in FIG. 20 stored at the time of BS activation and knows that it is managed by the BS 101, and therefore accesses the web service of the BS 101. The PS 107 accesses the web service (uploadImage) of the BS 101 (FIG. 17, 1702). After that, it can be realized in the same way as in the application.

  Finally, the operation of the apparatus when the user having the mobile phone 115 downloads the data displayed on the bulletin board will be described.

  When the input of the image number is accepted from the user on the screen of 804 in FIG. 8 or 1004 in FIG. 10, the radio button of the image is selected, and the user presses OK, the mobile phone sends an image download request and PS107 to the PS 107. The image number and the D (FE) number are notified (FIG. 18, 1801). Since PS107 detects where D number “1” is compared with the FE information shown in FIG. 20 stored at the time of BS activation, it can be seen from the record of where D number “1” that BS 101 is managing. Access the BS101 web service. The PS 107 accesses the web service (downloadImage) of the BS 101 (FIG. 18, 1802). The BS 101 calls the downloaded image from the database, records user operations in a log, and transmits the image data to the PS 107. The PS 107 transmits the image data to the mobile phone 115, and the mobile phone 115 displays the image of FIG. 8, 805 or FIG. 10, 1005, and the image download ends.

  As explained above, with this configuration, even if one company provides many electronic advertisements and bulletin board systems, it is easier to allocate one access destination to the mobile phone. It is possible to allocate a new access destination, and even when support for a new mobile carrier is entered, a new mobile server can be added for a new carrier by supporting a web service interface. This makes it possible to expand the system very flexibly. Even when a new electronic advertisement or bulletin board system is added, the system can be added very flexibly.

  According to the present invention, a mobile phone access processing server and a server that manages advertisement information, end user information, etc. are configured as different servers, and exchange between each server is performed by a web service. Even if the number of carriers is increased or the number of places where electronic advertisements and bulletin board systems are installed, there is an advantage that expansion can be performed very flexibly.

  This can be used when a user uses a mobile phone to access an advertisement displayed on a display device installed at a station or a street corner and download a coupon.

1 is an overall system configuration diagram of the present invention. It is a web screen transition diagram for mobile phones when accessing the advertisement and map screen of the present invention. It is an advertisement screen of the display apparatus of the present invention. It is a detailed screen of the display apparatus of this invention. It is a map screen of the display apparatus of this invention. It is a bulletin board screen of the display apparatus of this invention. It is a software sequence at the time of starting of the electronic advertisement and bulletin board system of the present invention. It is a web screen transition diagram for a mobile phone when downloading a comment and an image from a bulletin board according to the present invention. It is an application screen transition diagram for mobile phone when accessing the advertisement and map screen of the present invention. It is a comment from the bulletin board of the present invention, a mobile phone application screen transition diagram at the time of image download. It is a software sequence at the time of login of the user of the electronic advertisement and bulletin board system of the present invention. It is a software sequence when the user of the electronic advertisement and bulletin board system of the present invention acquires information from the advertising bulletin board system. It is a software sequence when the user of the electronic advertisement and bulletin board system of the present invention operates a character on a map and acquires information from the advertising bulletin board system. It is a software sequence when the user of the electronic advertisement and bulletin board system of the present invention operates a character on a map and displays a detailed screen on a display device. It is a software sequence at the time of the user of the electronic advertisement and bulletin board system of this invention ending character operation on a map. It is a software sequence when the user of the electronic advertisement and bulletin board system of the present invention uploads images and comments on the bulletin board. It is a software sequence when the user of the electronic advertisement and bulletin board system of the present invention uploads an image and a comment by mail on the bulletin board. It is a software sequence when the user of the electronic advertisement and bulletin board system of the present invention downloads data on the bulletin board to a mobile phone. FIG. 3 is a key layout diagram of a general mobile phone according to the present invention. It is a block diagram of the format of the front end information of this invention. A list of web services that can be provided by the back-end server of the present invention is shown.

Explanation of symbols

101,108 Backend server
102 Information sender 103 Front end 106 Internet network 107 Mobile server 109 Mobile carrier server 110 Front end server 111 Display device 112 Video display unit 113 Information processing unit 114 Recording device 115, 120 Mobile phone 121 Personal computer

Claims (7)

In a display system comprising: a display device that displays the video content; and a distribution server that is connected to the display device via the Internet and distributes the video content to the display device.
The distribution server is connected to a user terminal via a mobile phone server,
The distribution server includes a storage device that stores a file related to the video content,
The mobile phone server is
A storage device for storing an input screen file for accessing the distribution server;
A storage device for storing correspondence information between identification information assigned to the set of display devices installed in a predetermined area and identification information of the distribution server connected to the set of display devices;
Input means for accepting access from the terminal;
Search means for searching for the distribution screen file from the storage device based on access from the terminal;
Transmitting means for transmitting the searched distribution input screen file to the terminal;
Receiving means for receiving input information for the input screen file from the terminal;
Search means for searching for identification information of a distribution server that stores a file related to the video content based on the input information with reference to the correspondence information in the storage device;
Access means for accessing the distribution server based on the identified identification information of the distribution server;
Receiving means for receiving a file related to the video content from the distribution server;
A display system comprising: transmission means for transmitting a file related to the received video content to the terminal. The video content includes an address for acquiring the input screen file,
The search unit of the mobile phone server searches the input screen file from the storage device based on the address included in the video content when the terminal accesses the address included in the video content. The display system according to claim 1.   The distribution server includes a first server that distributes the video content to the display device, and a second server that manages a set of the first servers and receives access from the mobile phone server. The display system according to claim 1, wherein: The distribution server
Receiving means for receiving the input information from the mobile phone server;
Search means for searching for a file related to the video content from the storage device based on the received input information;
The display system according to claim 1, further comprising transmission means for transmitting a file related to the searched video content to the mobile phone server.   2. The display system according to claim 1, wherein the identification information of the distribution server in the correspondence information includes at least one of a number for identifying the distribution server and an address for accessing the distribution server. .   The display system according to claim 1, wherein the input information includes at least one of identification information of the display device and identification information of a store related to the video content. A display device that displays the video content; a distribution server that is connected to the display device via the Internet and distributes the video content to the display device; In a display system comprising a mobile phone server that transmits a file related to the video content to the user terminal, a file distribution method related to the video content,
A storage device of the distribution server stores a file related to the video content;
A storage device of the mobile phone server is connected to an input screen file for accessing the distribution server, identification information assigned to the set of display devices installed in a predetermined area, and the set of display devices. And correspondence information with the identification information of the distribution server,
The input means of the mobile phone server accepts access from the terminal;
The search means of the mobile phone server searches the distribution screen file from the storage device based on access from the terminal,
The transmission means of the mobile phone server transmits the searched distribution input screen file to the terminal,
The receiving means of the mobile phone server receives input information for the input screen file from the terminal,
The search means of the mobile phone server refers to the correspondence information in the storage device, and searches for identification information of a distribution server that stores a file related to the video content based on the input information,
The access means of the mobile phone server accesses the distribution server based on the identified identification information of the distribution server,
The receiving means of the mobile phone server receives a file related to the video content from the distribution server,
A delivery method, wherein the transmission means of the mobile phone server transmits a file related to the received video content to the terminal.

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