JP2005157559A - Browsing information providing system using browsing time, server device, browsing information providing method, and browsing information providing program - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To provide a browsing information providing system concerning a plurality of browsing pages subdivided for every item, which desplays the last page by bypassing middle pages when a browsing person is likely to reach the last page, and displays a browsing page of a different item when probability that the person reaches the last page is low. <P>SOLUTION: Time when the browsing page is browsed is measured for every browsing. The probability of arriving to the last page is calculated at every browsing page. In a page browsed at present, its browsing time is compared with browsing time calculated from the arriving probability, and the page can be led to the last page, a page of the other item or the usual next page. The probability of arriving to the last page can arbitrarily be set from the outside. <P>COPYRIGHT: (C)2005,JPO&NCIPI

Description

  The present invention relates to a system, an apparatus, a method, and a program capable of dynamically changing contents to be dynamically displayed using browsing time of a WEB page with respect to browsing information of a WEB page established on the Internet. Regarding the technology involved.

  In recent years, the Internet has been developing at a rapid pace, and not only in Japan but also in various parts of the world, sites in various fields have been built on accessible server devices and published on the WEB. A user can access the Internet via a communication network from a telephone line or a dedicated line using a communication terminal such as a personal computer or a mobile phone, and browse a WEB page in the server device.

  Conventionally, a WEB site is constructed by storing a text file described in a language (HTML, XML, cHTML, etc.) that can be browsed by a WEB browser and a file such as a document or an image in a hierarchical directory. A unique URL can be determined by the address information of the server device, the storage location of the hierarchical directory, and the document file name.

  In addition, on the WEB site that conducts electronic commerce on the WEB, various products are classified into categories and various introductions are made, and finally the purchase is promoted. For example, a site that sells personal computers, digital cameras, videos, etc. will be described. FIG. 5 shows the directory structure of the WEB contents of the above-mentioned mail order site. In FIG. 5, this mail order site starts with product classification (PC, digital camera, video, etc.), then clicks on the PC to select, then there are various models (desktop type, notebook type, server type, etc.). . If you click a notebook type to select it, the CPU type (Pentium 4 (registered trademark), Celeron (registered trademark), Athlon (registered trademark), etc.), size (A4, B5, A5, etc.) or weight (over 3Kg) , 3 to 2Kg, 2Kg or less), etc., and by selecting one after another, it is finally a page that can select one model or multiple products according to one classification preferred by the viewer To reach. After deciding on one model, it is good to have a configuration that finally arrives at the purchase page via an overview of the function of the model, a page that explains the functions of the model in detail, and a page with detailed specifications. It can be seen.

  As mentioned above, if you are browsing a web page such as a mail order where the WEB page is hierarchically structured and the final WEB page to be reached is decided, the user who wants to purchase immediately is quick It is desirable to be able to move to a purchase page and move to another item (product) page if it is determined that there is not much interest. However, there has been no WEB page browsing information system and method as described above.

  As a conventional technique, Japanese Patent Application Laid-Open No. 2001-175666 discloses a technique of dynamically creating a text file of a WEB screen. However, the content of control by browsing time of browsing information regarding dynamic file creation. Is not considered.

In such a conventional method, it was possible to use it as an index of popularity such as the ranking of the WEB page that determines the next display screen by the total number of clicks, but the final page utilizing the user's habits It was not possible to guide to.
JP2001175556

The present invention has been made in view of the above-described conventional drawbacks, and its object will be described below.
(1) The long browsing time of one screen means that if the browsing time is longer than a certain value by using the human habit of browsing that the viewer is browsing with interest, A browsing information providing system, a server device, a browsing information providing method, and a browsing information providing program capable of displaying the last page finally reached as the next screen without the browsing page are provided.
(2) The long viewing time of one screen means that if the browsing time is shorter than a certain value by using the habit of the viewer who is browsing with interest, A browsing information providing system, a server device, a browsing information providing method, and a browsing information providing program capable of displaying a browsing page of an item different from the item currently being browsed as the next screen without the browsing page provide.

  In order to achieve the above object, the browsing information providing system using the browsing time according to the invention described in claim 1 includes a plurality of browsing pages subdivided for each item in response to a request from the client device. In the browsing information providing system including a server device to provide, the server device measures a time for each browsing request, adds a browsing time for each browsing page, and an average browsing for each browsing page. A page browsing average time calculating means for calculating time, a final arrival probability calculating means for calculating a final arrival probability for reaching the end of the browsing item for each browsing page, and a page browsing time are determined in advance for the final arrival probability. And a page page detour means for displaying the last viewed page as the next page when the value exceeds the specified value.

  With this configuration, a viewer who has a high probability of reaching the final page can be guided to the final page without being confused by the intermediate page. Therefore, the viewer can effectively use the time, and the browsing information provider can efficiently invite the user to purchase.

  The browsing information providing system using browsing time, which is the invention according to claim 2, comprises a server device that provides a plurality of browsing pages subdivided for each item in response to a request from a client device. In the browsing information providing system, the server device measures a time for each browsing request and adds a browsing time for each browsing page, and a page browsing for calculating an average browsing time for each browsing page. An average time calculating means, a final arrival probability calculating means for calculating a final arrival probability for reaching the end of the browsing item for each browsing page, and a page browsing time not exceeding a predetermined value of the final arrival probability And a page detour means for displaying a page of another item as the next page.

  With this structure, the probability of reaching the final page is low, and viewers who are not interested in the item currently being browsed can be guided to other browsing items. Can be directed to view. Therefore, the viewer can effectively use time, and the browsing information provider can easily provide a new item.

  In the browsing information providing system using the browsing time according to claim 1 or 2, more preferably, the administrator of the server device can arbitrarily set a fixed value as a predetermined value. It is better to configure as follows. This is because it is convenient because the administrator of the browsing information can easily change the value, thereby enabling verification with various values.

  According to a fourth aspect of the present invention, there is provided a server apparatus, a browsing information providing means for providing a plurality of browsing information subdivided for each item in response to a request from a client apparatus, and measuring a time for each browsing request. , Page browsing time measurement adding means for adding the browsing time for each browsing page, page browsing time calculating means for calculating the average browsing time for each browsing page, and the last to reach the end of the browsing items for each browsing page A final arrival probability calculating means for calculating the arrival probability, and a page bypassing means for displaying the last viewed page as the next page when the page viewing time exceeds a predetermined value of the final arrival probability. To do.

  According to a fifth aspect of the present invention, the server device includes a browsing information providing unit that provides a plurality of browsing pages subdivided for each item in response to a request from the client device, and a time for each browsing request. Page browsing time measurement addition means that measures and adds the browsing time for each browsing page, average page browsing time calculation means for calculating the average browsing time for each browsing page, and reaches the end of the browsing item for each browsing page A final arrival probability calculating means for calculating a final arrival probability, and a page detour means for displaying a page of another item as the next page when the page viewing time does not exceed a predetermined value of the final arrival probability. It is comprised as follows.

  In the server device according to the invention described in claim 4 or 5, it is more preferable that the server device administrator can arbitrarily set a fixed value as a predetermined value.

  The browsing information providing method according to claim 7 is a method of providing a plurality of browsing pages subdivided for each item in response to a request from a client device, and measuring time for each browsing request. Page browsing time measurement addition procedure for adding browsing time for each browsing page, page browsing average time calculation procedure for calculating average browsing time for each browsing page, and reaching the end of browsing items for each browsing page A final arrival probability calculating procedure for calculating a final arrival probability, and a detouring procedure for displaying the last viewed page as the next page when the page viewing time exceeds a predetermined value of the final arrival probability. To do.

  A browsing information providing method according to an eighth aspect of the present invention is a method for providing a plurality of items of a plurality of browsing pages subdivided for each item in response to a request from a client device. Page browsing time measurement addition procedure to calculate the browsing time for each browsing page, page browsing average time calculation procedure to calculate the average browsing time for each browsing page, to the end of the browsing items for each browsing page A final arrival probability calculation procedure for calculating a final arrival probability, and a detour procedure for displaying a page of another item as a next page when a page viewing time does not exceed a predetermined value of the final arrival probability. It is comprised as follows.

  In the browsing information providing method according to claim 7 or 8, more preferably, there is a procedure in which a manager of the server apparatus can arbitrarily set a fixed value as a predetermined value. Better.

  The browsing information providing program according to claim 10 is a program on a server that provides a plurality of browsing pages subdivided for each item in response to a request from a client device. Page browsing time measurement addition function that measures time and adds browsing time for each browsing page, average page browsing time calculation function that calculates average browsing time for each browsing page, and last browsing item for each browsing page A final arrival probability calculation function for calculating the final arrival probability to reach the page, and a detour function for displaying the final browsing page as the next page when the page viewing time exceeds a predetermined value of the final arrival probability It is configured to have such a function.

  A browsing information providing program according to an eleventh aspect of the invention is a program on a server that provides a plurality of items of a plurality of browsing pages subdivided for each item in response to a request from a client device. Page browsing time measurement addition function that measures time for each browsing page and adds browsing time for each browsing page, average page browsing time calculation function that calculates average browsing time for each browsing page, and browsing items for each browsing page A final arrival probability calculation function for calculating the final arrival probability to reach the end of the page, and a detour function for displaying a page of another item as the next page when the page viewing time does not exceed a predetermined value of the final arrival probability It is comprised so that it may have a function provided with.

  Preferably, the browsing information providing program according to claim 10 or 11 has a function that allows an administrator of the server device to arbitrarily set a fixed value as a predetermined value. .

As is clear from the above description, the present invention has the following effects.
(1) In providing browsing information that provides a plurality of browsing information subdivided for each item, the page providing the transition of the page according to the browsing information that matches the viewer's interest of the browsing time of each WEB page It can be changed according to the intention. Specifically, in the case of a WEB page related to the purchase of a product, it is possible to easily guide the user to the final purchase page. It is possible to guide to the WEB page of the item. In addition, since the browsing information provider changes a value that is a criterion for determining whether or not there is interest, the cost of operation of the WEB site is also reduced.
(2) Guidance and guidance on the WEB page can be automatically performed, so it is possible to re-create a WEB site that creates new screen information by analyzing the viewer's habits / trends from conventional log information. This saves the time and effort required for construction and further reduces costs.

  Hereinafter, an example of the best mode for carrying out the present invention will be described in detail with reference to the drawings. First, the overall configuration of the present invention will be described with reference to FIG. FIG. 1 is a system configuration diagram of a browsing information providing system according to the present invention. In the figure, 11 is a client device that is a communication terminal such as a mobile phone and a personal computer, 13 is a server device that implements the browsing information providing system of the present invention, 23 is the Internet, and 25 is a client device 11 that is a mobile phone. , And 27 is a base station to which a wireless communication terminal is connected.

  The server device 13 of the browsing information providing system is established on the network and is configured to be accessible from the client device 11. Usually, it can be accessed by specifying the URL of the server device 13 with a WEB browser. The client device 11 can usually connect to a network using a communication protocol peculiar to a communication line using a wired or wireless communication network. In the case of wireless, the mobile phone 11, which is one of the client devices 11, accesses the gateway 25 via the base station 27 using a wireless protocol, and between the gateway 25 and the server device 13 established on the Internet 23. Are connected using a protocol on the Internet (for example, TCP / IP, HTTP, etc.).

  FIG. 2 is a block diagram of the client device 11 according to the present invention. The client device 11 includes a CPU 201 that is a central control device, a communication control unit 203 that performs communication control of a link with a network using a communication protocol, a display unit 205 that transmits various information to a user, and an instruction to the client device 11. The memory 209 includes input keys 207 such as a numeric keypad, function keys, and a keyboard, various application programs 211, and the like.

  FIG. 3 is a block diagram of the server device 13 in the present invention. The server device 13 is often not used when the CPU 301 is a central control device, the communication control unit 303 is connected to a network using a communication protocol and performs link communication control, and only the server function is used. The display unit 305 is an interface between the server device and the administrator, is similarly configured with an input key 307 and a memory 311 containing various programs and data. Furthermore, in this figure, as a preferable example, it is shown that each function of the program operating on the client device 11 according to claims 10 to 12 is arranged in the program unit 321 in the memory 311. Reference numeral 313 denotes a page browsing time measurement addition unit having a function of measuring the page browsing time and the browsing time and adding each page to each browsing item. A page browsing average time calculation unit 315 has a function of calculating the average browsing time of the page being browsed. Reference numeral 317 denotes a final arrival probability calculation unit having a function of calculating the probability of reaching the final page of the browsing item according to the browsing time. A page detour unit 319 has a function of displaying the next browsing page of the same item from the current browsing page or displaying (detouring) a browsing page of another item.

  FIG. 4 is a view showing an example of a browsing screen of the Internet mail order system that can dynamically change the next WEB page using the present invention. In FIG. 4, f <b> 11 indicates a screen example when the WEB screen of the Internet mail order system is viewed on a mobile phone which is an example of the client device 11. FIG. 5 is a diagram showing a directory structure of each browsing information file on the server device 13 that provides the Internet mail order system. Each browsing page is called “notebook type”, “desktop type”, or “server type” when the product is “PC” from the top level divided by the type of product sold “PC”, “digital camera”, “video”. The second layer page classified as described above and the page group of the third to nth layers in which the classification is further detailed. In the case of a mail order system as in this example, the last page is often a product purchase page. FIG. 6 is a diagram showing a processing sequence and an operation flow between the client device 11 and the server device 13 of the browsing information providing system of the present invention. FIG. 7 is a diagram showing an operation flow of the “page browsing time measurement addition unit” 313. FIG. 8 is a diagram illustrating an operation flow of the “page browsing average time calculation unit” 315. FIG. 9 is a diagram illustrating an operation flow of the “final arrival probability calculation unit” 317. FIG. 10 is a diagram illustrating an operation flow of the “page detour unit” 319. FIG. 11 is a diagram showing an operation flow for designating the final arrival probability. FIG. 12 is a diagram showing a browsing screen when browsing browsing information in the server device 13 shown in FIG.

  The server device 13 includes various units having various functions. In the present embodiment, each function is realized by a program. Each function of each unit will be described with reference to the drawings. The page browsing time measurement addition unit 313 measures the access time for each browsing request when accessing the browsing information providing system from the client device 11, and adds the browsing time for each browsing page shown in FIG. It has the function to do.

  The page browsing average time calculation unit 315 has a function of obtaining the average value by dividing the total browsing time for each browsing page by the number of browsing times. The final arrival probability calculation unit 317 has a function of calculating the highest and lowest final arrival probabilities given in advance for each browsing page. The page detour unit 319 guides the screen of the client device 11 to the last page if the current browsing time is larger than the highest final arrival probability of the current page, and moves the client device 11 to another WEB page if the current browsing time is lower than the lowest value. In the middle, it has a function of normally guiding to the next page without bypassing the page.

  Next, the operation of the browsing information providing system of the present invention will be described with reference to FIGS. In this embodiment, the functions of the programs according to claims 10 to 12 are described. However, in this embodiment, the function is a program unit 321 in which a program in the memory 311 is stored. The CPU 301 activates and operates the page browsing time measurement addition unit 313, the page browsing average time calculation unit 315, the final arrival probability calculation unit 317, and the page detour unit 319, which are the programs within the program. Each function can also be realized as a means by realizing it with separate hardware. Each function is realized including a method as a procedure. Therefore, all the embodiments of claims 1 to 12 can be described in this embodiment. The client device 11 will be described using a mobile phone. Even if the client device 11 is a communication terminal such as a personal computer or a PDA, the operation as a system is the same.

  All inventions from claims 1 to 12 will be described with reference to FIGS. The system configuration is as shown in FIG. In FIG. 6, the client device 11 accesses the browsing screen of the server device 13 that provides the browsing information providing system according to the present invention by specifying a URL or the like (sa11). The server device 13 transmits the screen of the highest layer as shown in FIG. 4 (sb11). In this example, a product category is displayed on the Internet mail order site. The categories displayed in the drawings are examples, and provision of more various browsing information can be considered.

  The client device 11 that has received the screen information displays the screen of FIG. 4 (sa13, f11), the viewer selects a product and presses a button, and the pressed button information is notified to the server device 13. (Sa13). Based on the button information, the server device 13 activates the page browsing time measurement addition unit 313 using the browsing page (for example, a browsing page called “PC” if “PC” is pressed) as a parameter) (sb13). Here, the total browsing time and the total number of times of this browsing page are calculated and stored. Next, the page browsing average time calculation unit 315 is activated using the browsing page as a parameter (sb15). Here, the average browsing time of the browsing page is calculated and stored. Next, the final arrival probability calculation unit 317 is activated (sb17). Here, the browsing time of the maximum value and the minimum value for satisfying the specified probability on the specified browsing page is calculated.

  Next, the page detour unit 319 is activated (sb19). Here, the highest and lowest browsing time values calculated by the final arrival probability calculation unit 317 are compared with the current browsing information, and the final page is transmitted as the next browsing page, or a page of another item is transmitted. Alternatively, it is determined whether the normal next page is transmitted as it is, and the screen is transmitted to the client apparatus 11 (sb21).

  The client device 11 that has received the screen information displays the received screen, and the viewer views the screen and presses the button (sa15). In this case, the screen information includes the last page, a page of another item (for example, to the “digital camera” screen while viewing the screen of “PC”) and the normal next page (for example, the selected “PC-A4” Etc.) is displayed. The server device 13 judges the notification information from the client device 11 and judges whether or not it has left the browsing information providing site (sb23). If it is missing, the process ends. If not, the server device 13 starts again from the step sb13. It will be.

  Next, the operation flow of each unit will be described with reference to FIGS. 7 to 10 and FIG. FIG. 7 shows the “page browsing time measurement addition unit 313”. When this procedure is started, first, the browsing time of a specified browsing page (in this case, the current browsing page) is acquired (s11). Thereafter, the acquired browsing time is added to the total browsing time of the specified browsing page, and plus 1 is added as the number of browsing (s13). Thereafter, control is restored.

  FIG. 8 shows the page browsing average time calculation unit 315. When activated, the headquarters first obtains the total browsing time of the designated page (in this case, the current page) (s15), obtains the total number of browsing times (s17), and calculates the browsing average time of the designated page (s19). ). Thereafter, the calculated average browsing time is written in the area of the designated browsing page. Then regain control.

  FIG. 9 shows the final arrival probability calculation unit 317. When the headquarters is activated, first, in order to calculate the specified final arrival probability, the browsing time that satisfies the specified probability is calculated (sb23). In other words, if the maximum value of the given final arrival probability is 70% and the minimum value is 30%, the viewing of 70% that has reached the final page from the specified page (in this case, the current page) The average value of the browsing time required and the average value that required 30% of the browsing to reach the final page are calculated from the browsing information accumulated so far. The highest value and the lowest value viewing time satisfying the calculated designated arrival probability are output (sb25). Then regain control. In the present embodiment, 30% of browsing has reached the final page, but there is also browsing that has not reached the final page from the designated page. It is also conceivable to use the browsing time required at that time for calculating the above-mentioned average 30% browsing time.

  FIG. 10 shows the page detour unit 319, and FIG. 12 is a screen example of the WEB page of the browsing information of the above-described Internet mail order system. When the headquarters is activated, first, the high browsing time calculated by the final arrival probability calculating unit 317 is compared with the current browsing time (s27). Compare whether or not the current browsing time is greater than the calculated high browsing time (s29), and if it is larger (considering that the probability of reaching the final page is high), transition to the final page and display the screen of the final page as a client After transmitting to the apparatus 11, the control is restored (s31). When it is small, it is compared with the low value of the calculated browsing time (s33, s35), and when it is small, it transits to a page of another item and transmits a screen of another item (s35). If larger, the next normal screen information is transmitted to the client device 11 (s39).

  The flow of a series of browsing information screens will be described below using the Internet mail order system shown in FIG. 5 as an example. The URL of the Internet mail order system is accessed from the mobile phone 11 which is an example of the client device 11 (sa11). In accordance with the directory structure shown in FIG. 5, the server device 13 first transmits the top layer screen to the mobile phone 11 as screen information (sb11). The screen information is a screen for selecting “personal computer”, “digital camera”, and “video” as shown in FIG. 4 (f11), and the mobile phone 11 displays the screen (sa13).

  The viewer selects, for example, “PC” from the screen of FIG. 4. The selected content is notified from the mobile phone 11 to the server device 13 (sa13). The server device 13 uses the “page browsing time measurement addition unit” (sb13), “based on the selection content of the mobile phone 11 as the client device 11 as information on the screen before the selection content button is pressed. The program is started in the order of “page browsing average time calculation unit” (sb15), “final arrival probability calculation unit” (sb17), and “page detour unit” (sb19). In this embodiment, the server device 13 is then selected by clicking from among “notebook type”, “desktop type”, and “server type” as the WEB page that is the next browsing information content of “PC” as the next screen. The browsing screen f13 (FIG. 12 (a)) that is displayed is transmitted to the mobile phone 11 (sb21), and the mobile phone 11 displays the browsing screen (sa15, f13).

  When the viewer selects, for example, “notebook” on the mobile phone 11, the mobile phone 11 notifies the server device 13 that “notebook” has been selected using the communication protocol (sa15). The server device 13 determines whether the content being browsed by the viewer is missing from the Internet mail order system as the book browsing information providing site (sb23), and if it is missing (sb25), the processing is terminated (sb27). Since it is not omitted in this example (sb25), the processing is continued from sb13 again, and the processing is performed on sb15, sb17, and sb19 in the same manner as described above. Next, the server device 13 transmits a screen f15 (FIG. 12B) for prompting selection from “A4 size”, “B5 size”, and “others” to the mobile phone 11 in the process of sb21.

  When the viewer selects “A4 size”, the server device 13 sequentially performs the processes of sb23, sb25, sb13, sb15, sb17, and sb19 in the same manner as described above. In this process, an outline of “A4 notebook # 1 manufactured by A company” of the A4 size notebook personal computer, which is the product selected by the viewer shown in f17 (FIG. 12C), is displayed on the screen of the mobile phone 11. Will be displayed. This screen shows a configuration example in which “continue” can be pressed to select whether to move to the next page browsing or return to the original page. When the viewer clicks using the mobile phone 11 and presses “continue”, the server device 13 performs the processes of sb21, sb25, sb13, sb17, and sb19 as described above.

  In the process of sb19, that is, in the operation flow of the page detour unit in FIG. 10, when the time required to press “continue” is lower than the high value of the browsing time and higher than the low value of the browsing time, s27 in FIG. , S29, s33, s35, and s39, and the WEB page that is the browsing information screen to be provided to the viewer is the next screen of the selected notebook type A4 size A4 notebook # 1 manufactured by A company The browsing screen f19 (FIG. 12 (d)) describing the features is transmitted to the mobile phone 11. Next, if the viewing time until “Continue” is pressed is between the high value and low value of the viewing time defined on the screen, the selected A4 size of the selected notebook type is the next screen. A browsing screen f21 (FIG. 12 (e)) for explaining the specifications of A4 notebook # 1 manufactured by Company A is transmitted to the mobile phone 11.

  As described above, when the browsing time of the WEB page is smaller than the high value of the browsing time determined in advance on the page and larger than the low value, the server device 13 according to the present invention has a notebook type A4 size which is the WEB page finally arriving. The display is sequentially performed up to a screen prompting the purchase of A4 notebook # 1 manufactured by A company. However, in the above contents, for example, when it is possible to judge from the browsing time that the outline of the A4 notebook # 1 manufactured by the company A has been continuously viewed for a time longer than the high value of the browsing time of the browsing screen, the product (A4 notebook # manufactured by the company A) Since it is large in the process of s29 in FIG. 10 because it is considered that the user is interested in 1), the process of s31 is performed so that f23 (FIG. 12 (f)) which is the final page is displayed.

  Although not shown in FIG. 10 in the present embodiment, a screen display f25 (FIG. 12G) that allows the user to select whether or not to move to the last page before the screen display of f23 (FIG. 12F). ) And the viewer presses “Yes”, the viewer can be guided to the final purchase page by transmitting the browsing screen of f23 (FIG. 12 (f)) from the mobile phone 11. Furthermore, when the viewer who is browsing the outline of the A4 notebook # 1 manufactured by the company A selects “No”, the server device 13 displays the normal next screen at f19 (FIG. 12D). I can guide you.

  Furthermore, the time required for the viewer to press “continue” when displaying the browsing screen f19 (FIG. 12 (d)) explaining the characteristics of the A4 notebook # 1 manufactured by company A is determined in advance. If the value is smaller than the low value, the server device 13 sequentially performs the process of s27, s29, s33, and s35 in FIG. 10, and displays the browsing screen of “digital camera”, which is another browsing item, in s37 (not shown). ) Although not shown in FIG. 10 in the present embodiment, a screen display f27 that enables selection of whether or not to move to another viewing item before the screen display of the “digital camera” (FIG. 12H). If the viewer presses “Yes”, the user is guided to the “Digital Camera” (not shown) browsing screen. If the viewer selects “No”, the process continues and the normal next screen is displayed. F19 (FIG. 12 (d)), which allows the viewer of the client device 11 to select the screen transition to the final screen or another item screen, and forcibly transitions according to the selected value. It is possible not to let them.

  Next, arbitrary setting of certain arrival probability values according to claims 3, 6, 9, and 12 will be described with reference to FIG. FIG. 11 is a diagram showing a procedure that enables the setting of the maximum value and the minimum value of the highest arrival probability to the final page. In the third, sixth, ninth, and twelfth aspects, the administrator of the server device 13 can designate a predetermined value. When this procedure is started, first, the designated maximum value is stored in the attached information of the designated browsing page (s41). Then, the minimum value is similarly stored in the attached information of the designated browsing page (s43), and the process is returned to the original.

  The present invention relates to a browsing information providing system, a server device, a browsing information providing method, and browsing information configured from a server device that provides a plurality of items of browsing information subdivided for each item in response to a request from a client device. It can be used in fields such as provided programs

It is a system configuration figure of a browsing information system of the present invention. It is a block diagram of the client apparatus of this invention. It is a block diagram of the server apparatus of this invention. It is a figure which shows the example of a browsing screen of the client apparatus of this invention. It is a figure which shows the directory structure of a WEB content. It is a figure which shows the process sequence and operation | movement flow of the browsing information provision system of this invention. It is a figure which shows the operation | movement flow of the page browsing time measurement addition part of this invention. It is a figure which shows the page browsing average time calculation part operation | movement flow of this invention. It is a figure which shows the operation | movement flow of the final arrival probability calculation part of this invention. It is a figure which shows the operation | movement flow of the page detouring part of this invention. It is a figure which shows the operation | movement flow of the final arrival probability designation | designated part of this invention. It is a figure which shows the browsing screen of the browsing information provision system of this invention.

Explanation of symbols

11 Client device 13 Server device 23 Internet 313 Page browsing time measurement addition unit 315 Page browsing average time calculation unit 317 Final arrival probability calculation unit 319 Page detour unit

Claims (12)

In a browsing information providing system comprising a server device that provides a plurality of browsing pages subdivided for each item in response to a request from a client device,
The server device measures time for each browsing request, and adds page browsing time measurement addition means for adding browsing time for each browsing page;
A page browsing average time calculating means for calculating an average browsing time for each browsing page;
Final arrival probability calculation means for calculating the final arrival probability to reach the end of the browsing item for each browsing page;
A page detour means for displaying the final browsing page as the next page when the browsing time of the page exceeds a predetermined value of the final arrival probability;
The browsing information provision system using browsing time characterized by comprising. In a browsing information providing system consisting of a server device that provides a plurality of browsing pages subdivided for each item in response to a request from a client device,
The server device measures time for each browsing request and adds page browsing time measurement adding means for adding browsing time for each browsing page;
A page browsing average time calculating means for calculating an average browsing time for each browsing page;
Final arrival probability calculation means for calculating the final arrival probability to reach the end of the browsing item for each browsing page;
A page detour means for displaying a page of another item as the next page when the browsing time of the page does not exceed a predetermined value of the final arrival probability,
The browsing information provision system using browsing time characterized by comprising. In the browsing information provision system according to claim 1 or claim 2,
A browsing information providing system using browsing time, wherein the administrator of the server device can arbitrarily set a fixed value as a predetermined value. In response to a request from the client device, browsing information providing means for providing a plurality of browsing information subdivided for each item,
A page browsing time measurement addition means for measuring the time for each browsing request and adding the browsing time for each browsing page;
A page browsing average time calculating means for calculating an average browsing time for each browsing page;
Final arrival probability calculating means for calculating the final arrival probability to reach the end of the browsing item for each browsing page;
A page detour means for displaying a final browsing page as the next page when the browsing time of the page exceeds a predetermined value of the final arrival probability;
A server device comprising: In response to a request from the client device, browsing information providing means for providing a plurality of browsing pages subdivided for each item,
A page browsing time measurement addition means for measuring the time for each browsing request and adding the browsing time for each browsing page;
A page browsing average time calculating means for calculating an average browsing time for each browsing page;
Final arrival probability calculating means for calculating the final arrival probability to reach the end of the browsing item for each browsing page;
A page detour means for displaying a page of another item as the next page when the browsing time of the page does not exceed a predetermined value of the final arrival probability,
A server device comprising: In the server apparatus according to claim 4 or 5,
A server device, wherein an administrator of the server device can arbitrarily set a fixed value as a predetermined value. In accordance with a request from a client device, a method for providing a plurality of browsing pages subdivided for each item,
A page browsing time measurement addition procedure for measuring time for each browsing request and adding browsing time for each browsing page;
A page browsing average time calculation procedure for calculating an average browsing time for each browsing page,
Final arrival probability calculation procedure for calculating the final arrival probability to reach the end of the browsing item for each browsing page,
A detour procedure for displaying the last viewed page as the next page when the page viewing time exceeds a predetermined value of the final arrival probability;
The browsing information provision method characterized by including. In accordance with a request from a client device, a method for providing a plurality of items by a plurality of browsing pages subdivided for each item,
A page browsing time measurement addition procedure for measuring time for each browsing request and adding browsing time for each browsing page;
A page browsing average time calculation procedure for calculating an average browsing time for each browsing page,
Final arrival probability calculation procedure for calculating the final arrival probability to reach the end of the browsing item for each browsing page,
When the page browsing time does not exceed a predetermined value of the final arrival probability, a detour procedure for displaying a page of another item as the next page,
The browsing information provision method using browsing time characterized by including. In the browsing information provision method of Claim 7 or Claim 8,
A browsing information providing method, wherein an administrator of the server device can arbitrarily set a fixed value as a predetermined value. In response to a request from the client device, a program on the server device that provides a plurality of browsing pages subdivided for each item,
A page browsing time measurement addition function that measures time for each browsing request and adds browsing time for each browsing page;
Page browsing average time calculation function to calculate the average browsing time for each browsing page,
Final arrival probability calculation function for calculating the final arrival probability to reach the end of the browsing item for each browsing page,
A detour function for displaying the last viewed page as the next page when the page viewing time exceeds a predetermined value of the final arrival probability;
A browsing information providing program characterized by comprising: In response to a request from the client device, a program on the server device that provides a plurality of items that are divided into a plurality of browsing pages for each item,
A page browsing time measurement addition function that measures time for each browsing request and adds browsing time for each browsing page;
Page browsing average time calculation function to calculate the average browsing time for each browsing page,
Final arrival probability calculation function for calculating the final arrival probability to reach the end of the browsing item for each browsing page,
When a page browsing time does not exceed a predetermined value of the final arrival probability, a detour function for displaying a page of another item as the next page,
The browsing information provision program using browsing time characterized by comprising. In the browsing information provision program of Claim 10 or Claim 11,
A browsing information providing program, wherein an administrator of the server device can arbitrarily set a fixed value as a predetermined value.

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