JP2004147314A - Advertisement distribution system, emergency information distribution system and program for supporting control of folding mobile telephone set - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To display the same advertisement data which are assigned for each time band to a foldable mobile telephone set when it is opened, or contents of emergency information on the entire screen of as a back screen of each mobile telephone set. <P>SOLUTION: Based upon the program for supporting the control of the Internet-connectable foldable mobile telephone set, in a predetermined timing, the distribution of the advertisement data is requested, the advertisement data assigned for each time band are acquired and when the open state of the mobile telephone set is detected, the acquired advertisement data are displayed as the back screen. Otherwise, when detecting the foldable mobile telephone set is opened, the contents of the emergency information which is urgently distributed are displayed as the back screen. <P>COPYRIGHT: (C)2004,JPO

Description

The present invention relates to an advertisement distribution system that distributes advertisement data, an emergency information distribution system that distributes emergency data including emergency information, and a program that assists control of a foldable mobile phone.

At present, mobile phones have not only a calling function but also an information terminal function. More specifically, a mobile phone can connect to the Internet to exchange various information such as browsing information sites and sending and receiving e-mails. On the other hand, on the Internet, displaying a banner advertisement on a WWW (World Wide Web) page has become widespread as one of the advertisement media.

When displaying a banner advertisement as described above on a mobile phone, a part of the display area is occupied by the banner advertisement when browsing content or the like on a mobile phone with a small display area. Is inconvenient for the user. In the case of a banner advertisement, the only way to determine whether the advertisement has been seen by a user is to determine how many times the advertisement has been accessed. Therefore, it is not possible to accurately verify how much the user actually saw the advertisement, and it is difficult to strictly determine the effectiveness of the advertisement.
On the other hand, advertisements sometimes have a meaning in the broadcasting time zone depending on the lifestyle of the viewer, such as commercials in television broadcasting, and provide advertisements to mobile phones according to each time zone. It was hoped that it could be done.
Japanese Patent Application No. 2000-361347

The present invention has been made in view of the above points, and particularly, when a folding mobile phone is opened, the same advertisement data assigned for each time zone is applied to each of the mobile phones. It is an object of the present invention to provide an advertisement distribution system that can be displayed on the entire screen as a standby screen of a mobile phone, and a program for assisting control of a foldable mobile phone, and an advertisement distribution system that can determine the time when each user has viewed the advertisement. I do.

The program for assisting the control of the foldable mobile phone of the present invention is a program for assisting the control of the foldable mobile phone that can be connected via the Internet to an advertisement distribution system that distributes advertisement data. Requesting the distribution of the advertisement data to obtain the advertisement data allocated for each time zone, and a standby screen for displaying the obtained advertisement data when the open state of the folding mobile phone is detected. And a procedure of displaying as.

According to the present invention, when the foldable mobile phone is in the open state, that is, when the user intentionally opens the foldable mobile phone, the acquired advertisement data is displayed as a standby screen. It can be surely shown to the user.

According to another aspect of the present invention, there is provided a program for assisting control of a foldable mobile phone according to claim 1, wherein the distribution of the advertisement data is requested at predetermined time intervals.

According to the present invention, the distribution of the advertisement data is requested at predetermined time intervals. As a result, the advertisement data can be obtained regardless of the open / closed state of the foldable mobile phone. In the event that the advertisement data is no longer available, the acquired advertisement data can be displayed immediately.

According to the present invention, in the program for assisting the control of the foldable mobile phone according to claim 1 or 2, the predetermined timing is different for each user or each group of users.

In the present invention, since advertisement data is requested at different timings for each user or each group of users, traffic concentration between an advertisement distribution system and a plurality of foldable cellular phones receiving distribution of advertisement data from the advertisement distribution system. Can be prevented.

According to the present invention, in the program for assisting the control of the foldable mobile phone according to the first aspect, the distribution data is requested when the foldable mobile phone is opened. I have.

In the present invention, since the mobile phone is normally used at a random time, the distribution request of the advertisement data transmitted when the folding mobile phone of the present invention is opened is also made at random. That is, it is possible to prevent traffic concentration between the advertisement distribution system and the plurality of foldable mobile phones receiving the distribution of the advertisement data from the advertisement distribution system.

According to the present invention, there is provided a program for assisting control of a foldable mobile phone according to any one of claims 1 to 4, wherein a time at which advertisement data is displayed on the foldable mobile phone and the advertisement data are displayed. The method further includes a step of notifying the advertisement distribution system of a time when an operation involving erasure of a standby screen for displaying is performed.

In the present invention, the time when the foldable mobile phone is opened and the time when an operation involving erasing the standby screen displaying the advertisement data is notified to the advertisement distribution system, so that the foldable mobile phone is notified. The time during which the advertisement data displayed on the telephone can be regarded as viewed by the user (from the time when the foldable mobile phone is opened to the time when an operation involving erasure of the standby screen displaying the advertisement data is performed). Is calculated by the advertisement distribution system.

The present invention also provides an advertisement distribution system for providing an advertisement distribution service for distributing advertisement data to a mobile phone via the Internet, wherein the user receives registration information for receiving the advertisement distribution service from a user of the folding mobile phone, User registration means for registering the advertisement data at a predetermined timing, a procedure for acquiring the advertisement data by requesting the distribution of the advertisement data, and a procedure for acquiring when the open state of the folding mobile phone is detected. Displaying the advertisement data as a standby screen, a program providing means for providing, via the Internet, a foldable mobile phone of the registered user, and a foldable mobile phone of the registered user. Broadcasting that distributes the advertising data allocated for each time period in response to a distribution request It is characterized by comprising a data distribution unit.

According to the present invention, an advertisement data distribution unit that distributes advertisement data allocated for each time zone in response to a distribution request is provided, and the above program is provided to a foldable mobile phone of a registered user, so that registration is performed. It becomes possible to distribute the same advertisement data according to the time zone to each of the user's folding mobile phones.

Further, according to the present invention, in the advertisement distribution system according to claim 6, the program to be given to the foldable mobile phone of the registered user includes a time when advertisement data is displayed on the foldable mobile phone, and the advertisement The method further includes a step of notifying the advertisement distribution system of a time at which an operation involving erasure of a standby screen for displaying data is performed, and the advertisement distribution system is notified from the foldable mobile phone of the registered user. A browsing time calculating unit configured to calculate a browsing time of the distributed advertisement data from a time when the advertisement data is displayed on the foldable mobile phone and a time when an operation involving erasing a standby screen displaying the advertisement data is performed. Is further provided.

According to the present invention, the program given to the foldable mobile phone of the registered user determines the time at which the advertisement data is displayed on the foldable mobile phone and the time at which an operation involving erasure of the standby screen displaying the advertisement data is performed. To the advertisement distribution system, and from these times sent from the foldable mobile phone, the browsing time of the distributed advertisement data (this indicates that the foldable mobile phone has been opened. The time is calculated from the time to the time when an operation involving erasure of the standby screen displaying the advertisement data is calculated), which can be used for determining the effectiveness of the delivered advertisement.

Further, the program for assisting control of the foldable mobile phone of the present invention is a program for assisting control of a foldable mobile phone that can be connected via the Internet to an emergency information distribution system that distributes emergency information. A procedure for receiving emergency information distributed from the distribution system, a procedure for displaying the content of the acquired emergency information on a standby screen when an open state of the folding mobile phone is detected, and a procedure for updating the emergency information. When the time of re-distribution is further designated, a request for urgent information distribution at the designated time is obtained, so that emergency information corresponding to the time is acquired.

In the present invention, when the foldable mobile phone is in the open state, that is, when the user intentionally opens the foldable mobile phone, the content of the acquired emergency information is displayed on the standby screen. The contents of the emergency information can be reliably shown to the user.
When receiving emergency information (or notification of delivery of emergency information), there is a certain incoming call due to the incoming call notification by the conventional ring tone or vibrator of incoming call or e-mail. Can be notified to the user. As a result of this notification, the user opens his own foldable mobile phone and visually recognizes the emergency information.

According to the present invention, there is provided a program for assisting control of a foldable portable telephone according to claim 9, wherein when the open state of the foldable portable telephone is detected, the program informs the user of the time when the open state was reached. The method further includes transmitting a notification to the emergency information distribution system.

According to the present invention, the emergency information distribution system calculates a predetermined statistic based on the notification by transmitting a notification for notifying the time when the foldable mobile phone is opened to the emergency information distribution system. Can be possible.

The present invention also relates to an emergency information delivery system for providing an emergency information delivery service for delivering emergency information to a mobile phone via the Internet, wherein the registration information for receiving the emergency information delivery service is received from a user of the foldable mobile phone. User registration means for registering the user; and a program for providing to the foldable mobile phone of the registered user via the Internet, a procedure for receiving emergency information distributed from the emergency distribution system, When the open state of the foldable mobile phone is detected, the procedure for displaying the acquired emergency information on the standby screen, and when the time of redistribution of the updated emergency information is further specified, the time is changed to the specified time. Requesting the delivery of emergency information to obtain emergency information corresponding to the time. A program providing means for providing the emergency information, an emergency information registration means for registering the emergency information, and a re-distribution time of the updated emergency information, and an emergency information registration means for registering the time. Distribution means for distributing the emergency information to the foldable mobile phone of the registered user and, in response to a request for redistribution from the foldable mobile phone, distributing emergency information corresponding to the request. And the following.

In the present invention, the above program is given to the foldable mobile phone of the registered user, and the registered emergency information is distributed to each of the foldable mobile phones of the registered user. In addition to being able to broadcast, by specifying the time of redistribution (if necessary), a request for redistribution is made from the foldable mobile phone, and the emergency information corresponding to this request is delivered, so the updated emergency information Can be sequentially redistributed.

Further, according to the present invention, in the emergency information distribution system according to claim 10, when the open state of the foldable mobile phone is detected, the program sends a notification for notifying a time when the open state is reached. The emergency information distribution system further includes a step of transmitting to the emergency information distribution system, when the emergency information distribution system receives a notification for notifying the time of the open state from the foldable mobile phone that distributed the emergency information, It is characterized by further comprising calculating means for calculating a predetermined statistic based on the notification.

In the present invention, the program given to the foldable mobile phone of the registered user transmits a notification for notifying the time when the foldable mobile phone is opened to the emergency information distribution system, and the emergency information distribution system includes: A predetermined statistic is calculated based on the notification from the foldable mobile phone. The statistic calculated in this way can be used to determine the effectiveness of the delivered emergency information.

In the above description, the notification for notifying the time when the foldable mobile phone is opened is the time when the foldable mobile phone is opened (when the foldable mobile phone is already open, the emergency screen is displayed on the standby screen). (When the content of the information is displayed) or when the foldable mobile phone is opened, and the emergency information distribution system determines the time when the foldable mobile phone is opened. And so on.

In addition, as the predetermined statistic, a statistic related to the number of the foldable mobile phones that have returned the notification (the number of foldable mobile phones themselves, a ratio of the foldable mobile phone that has returned the notification to the entirety of the distributed foldable mobile phones, and the like). Alternatively, a statistic obtained from the time elapsed from the delivery of the emergency information to the time when the foldable mobile phone receiving the delivery of the emergency information is opened (from the delivery time, the time at which the notification is received or the foldable mobile phone (The average value of the elapsed time until the time when is opened).

ADVANTAGE OF THE INVENTION According to this invention, the same advertising data assigned for every time zone can be displayed on the whole screen as a standby screen for each user's folding mobile phone when it is opened. it can. That is, when each user opens the foldable mobile phone, the user sees the same advertisement at the same time, and therefore, the advertiser can play the desired advertisement at the desired time, so that the advertisement can be displayed. The advertising effect can be enhanced.
Further, according to the present invention, the time at which each user browsed the advertisement can be obtained, and can be used for evaluating the distributed advertisement data.

Further, according to the present invention, the distribution of urgent information requiring urgency can be performed at any time, and the redistribution of updated emergency information can be performed at a predetermined time. When the foldable mobile phone is opened, the content of the acquired emergency information is displayed on the standby screen, so that the content of the emergency information can be surely shown to the user.
Further, since the predetermined statistic is calculated based on the information notified from the foldable mobile phone, it can be used for determining the effectiveness of the distributed emergency information.

Hereinafter, embodiments of the present invention will be described with reference to the drawings.
FIG. 1 is a diagram showing a schematic configuration of an entire system including an advertisement distribution system according to an embodiment of the present invention and a foldable mobile phone receiving distribution of advertisement data from the advertisement distribution system.
As shown in FIG. 1, an advertisement distribution system 1 according to the present embodiment is connected to a foldable mobile phone 2 (hereinafter, referred to as a mobile phone 2) via the Internet and a mobile phone network, and distributes advertisement data. Provide distribution services.
It is assumed that the mobile phone 2 can be connected to the Internet and can incorporate and execute a Java (registered trademark) applet as an auxiliary program described below.

FIG. 2 is a block diagram illustrating a schematic configuration of the advertisement distribution system 1.
In the figure, reference numeral 3 denotes a communication unit. The communication unit 3 is an interface circuit for connecting to the Internet, and can be configured using a known circuit.
Reference numeral 4 denotes a storage unit which stores a user attribute DB 4a, an advertisement schedule DB 4b, and an auxiliary program 4c which is a Java (registered trademark) applet executed by the mobile phone 2.

The user attribute DB 4a stores registration information (eg, gender, age, marriage / unmarriage, occupation, annual income, hobby, etc.) of a user who has registered as a user in order to receive the advertisement distribution service provided by the advertisement distribution system 1. Attribute information) and information on the advertisement viewed by the user (information specifying the advertisement (identification code, etc.), the time when the advertisement was displayed on the mobile phone 2, the time when the advertisement was deleted, the viewing time, etc.) are recorded. Is done.
In the advertisement schedule DB 4b, the advertisement data to be distributed is classified for each time zone according to the schedule for distribution, or stored in association with each time zone.
The auxiliary program 4c is a program provided from the advertisement distribution system to the mobile phone 2, and is realized as a Java (registered trademark) applet executed on the mobile phone 2. Details will be described in an embodiment described later.

Reference numeral 5 denotes a processing unit, which includes a user registration unit 5a, an auxiliary program providing unit 5b, an advertisement data distribution unit 5c, and an advertisement browsing time calculation unit 5d.
The user registration unit 5a performs a registration process for a user of the mobile phone 2 to receive an advertisement distribution service provided by the advertisement distribution system 1. The user registration unit 5a receives the user registration information sent from the mobile phone 2, and stores the information in the user attribute DB 4a. In the example shown in FIG. 3, this registration information is selected from the menu screen shown in FIG. 3A, “6 Advertisement distribution registration” for starting registration, and is displayed on the registration screen shown in FIG. Then, predetermined registration information is input and transmitted on this screen, and the registration information is given to the advertisement distribution system 1 and registration is completed (FIG. 3C).

The auxiliary program providing unit 5b provides the auxiliary program 4c, which is a program for assisting the control of the mobile phone 2, to the mobile phone 2 of the registered user via the Internet. At the time of user registration, information for identifying the mobile phone 2 is also received in addition to the user registration information. Then, the auxiliary program 4c is transmitted based on this information.

In response to the distribution request from the mobile phone 2, the advertisement data distribution unit 5c distributes the advertisement data allocated in the time zone including the time at which the distribution request was received to the mobile phone 2 that issued the distribution request. The distribution request includes information for identifying the mobile phone 2 that has transmitted the distribution request, and the distribution is performed based on this information.
The advertisement browsing time calculation unit 5d determines whether the time T1 at which the advertisement data is displayed and the time accompanying the erasure of the standby screen for displaying the advertisement data, that is, the advertisement data, transmitted under the control of the auxiliary program 4c incorporated in the mobile phone 2 are transmitted. Receiving the erased time T2, the advertisement browsing time (T2-T1) is calculated from these times, and recorded in the user attribute DB 4a. The calculation of the advertisement browsing time (T2-T1) may be performed on the mobile phone 2 side. In this case, in the mobile phone 2, the auxiliary program 4c temporarily stores the time T1 at which the advertisement data is displayed and the time T2 at which the standby screen for displaying the advertisement data is erased, that is, the time T2 at which the advertisement data is erased. Is calculated from these. Then, the calculated advertisement browsing time (T2-T1) is cached, and is transmitted to the advertisement distribution system 1 at a predetermined timing.

Here, it is assumed that the storage unit 4 is configured by a non-volatile recording device such as a hard disk and a magneto-optical disk.
The processing unit 5 includes a memory, a CPU (Central Processing Unit), and the like, and a program (not shown) for realizing each function of the processing unit 5 is loaded into the memory and executed to realize the function. Shall be
In addition, an input device, a display device, and the like (neither is shown) are connected to the advertisement distribution system 1 as peripheral devices. Here, the input device refers to an input device such as a keyboard and a mouse. The display device refers to a CRT (Cathode Ray Tube), a liquid crystal display device, or the like.

Next, the operation of the thus configured advertisement distribution system 1 of the present embodiment and the operation of the mobile phone 2 under the control of the auxiliary program 4c will be described.

[Example 1]
In the present embodiment, as shown in FIG. 4, a distribution request of advertisement data is transmitted to the advertisement distribution system 1 at every predetermined time. In the present embodiment, it is assumed that the time at which the distribution request is transmitted, which is set in the auxiliary program 4c, is determined according to the time zone determined by the advertisement distribution system 1 and is commonly set. That is, all the mobile phones 2 incorporating the auxiliary program 4c transmit the advertisement data distribution request at the same time. In S201 shown in the figure, a distribution request is transmitted at a predetermined time t1.

In order to prevent concentration of traffic between the advertisement distribution system 1 and each of the mobile phones 2, the time at which a distribution request is transmitted from each of the mobile phones 2 is different for each user or each group of users (for example, in seconds). May be different). In this case, the setting relating to the time at which the distribution request is transmitted in the auxiliary program 4c provided from the advertisement distribution system 1 to the mobile phone 2 is made different in advance for each user or each group of users.

Next, in the advertisement distribution system 1 that has received the distribution request, the advertisement data distribution unit 5c reads, from the advertisement schedule DB 4b, the advertisement data assigned to the time zone including the time t1 at which the distribution request was received. The content is distributed to the mobile phone 2 that has issued the distribution request (S101).
Upon receiving the advertisement data distributed in response to the distribution request, the mobile phone 2 stores the advertisement data in a buffer memory for storing the advertisement data (S202). When the next predetermined time (for example, t2) has come, the distribution request is transmitted again (S203).
In response, the advertisement distribution system 1 distributes the advertisement data allocated in the time zone including the time t2 (S102). The mobile phone 2 receives the distributed advertisement data, overwrites and stores the advertisement data in the buffer memory (S204). In this way, the most recently received advertisement data is stored in the buffer memory.

Here, when the mobile phone 2 detects the open state (S205), the advertisement data stored in the buffer memory is displayed on the display unit as a standby screen over the entire screen (S206: see FIG. 5A). ). Then, the time T1 at which the advertisement data is displayed is notified to the advertisement distribution system 1 (S207). Further, when the mobile phone 2 detects an operation involving erasure of the standby screen displaying the advertisement data (an operation for changing to another screen as shown in FIG. 5B or an operation for closing the mobile phone 2) ( (S208), and notifies the advertisement distribution system 1 of the time T2 when this operation is detected (S209).

When the advertisement distribution system 1 receives the times T1 and T2, the advertisement browsing time calculation unit 5d records these data in the user attribute DB 4a as a part of the attribute information of the user of the mobile phone 2 ( S103, S104). Further, the advertisement browsing time (T2-T1) is calculated from the times T1 and T2 (S105), and is similarly recorded in the user attribute DB 4a.
Note that, in the display example of the advertisement data illustrated in FIG. 5A referred to in the present embodiment, an example is shown in which the display is provided on an internal display unit in a folded state provided in a general foldable mobile phone. May be displayed on a display unit provided outside.

[Example 2]
In the present embodiment, as shown in FIG. 6, an open state of the mobile phone 2 is detected (S221), and when this open state is detected, a distribution request for advertisement data is transmitted to the advertisement distribution system 1 (step S221). S222).
In the advertisement distribution system 1 that has received the distribution request, the advertisement data distribution unit 5c reads the advertisement data allocated to the time zone including the time at which the distribution request was received from the advertisement schedule DB 4b, and issues the distribution request. It is distributed to the mobile phone 2 (S121).

(4) Upon receiving the advertisement data distributed in response to the distribution request, the mobile phone 2 displays the advertisement data on its entire screen as a standby screen on its display unit (S223). Then, the time T1 at which the advertisement data was displayed is notified to the advertisement distribution system 1 (S224). Further, when the mobile phone 2 detects an operation involving erasure of the standby screen for displaying the advertisement data (S225), it notifies the advertisement distribution system 1 of the time T2 at which the operation was detected (S226).

When the advertisement distribution system 1 receives the times T1 and T2, the advertisement browsing time calculation unit 5d records these data in the user attribute DB 4a as a part of the attribute information of the user of the mobile phone 2 ( S122, S123). Further, the advertisement browsing time (T2-T1) is calculated from the times T1 and T2 (S124), and is similarly recorded in the user attribute DB 4a.

Each operation sequence described above is an example, and is not limited to the above-described processing flow.
The advertisement browsing time and other user attribute information obtained as in the first embodiment or the second embodiment can be used when evaluating the distributed advertisement.
Further, in the above-described embodiment, an advertisement fee obtained from an advertiser can be returned to a registered user as a basic fee, a communication fee, and the like for the registered user, and discounted.

で は In some current mobile phones, information on the area where the mobile phone is located can be obtained from the position of the base station connected to the mobile phone. When such a mobile phone is used as the mobile phone 2 of the present embodiment, the distribution request includes the area information where the mobile phone 2 is located, and the advertisement distribution system 1 distributes the advertisement data according to the area information. With this configuration, it is possible to provide a more detailed advertisement distribution service.

In the above embodiment, the advertisement data displayed at a predetermined time is automatically changed. However, for those who have missed the display or want to check again, the advertisement data distributed in the past is It is desirable to be able to browse retroactively. In this case, in addition to the configuration of the above-described embodiment, the auxiliary program 4c controls the mobile phone 2 to accumulate advertisement data distributed for a certain period (one day or the like) and to allow the contents to be viewed. Alternatively, the advertisement distribution system 1 provides a search Web page that can access the advertisement data distributed in the past, and links the mobile phone 2 to the Web page with the auxiliary program 4c to enable access. A configuration is adopted in which a search key of a distribution date, a time, a business type, a product type, or the like of the advertisement data distributed in the past is input, and the advertisement data requested to the mobile phone 2 is distributed.

A program for realizing the function of the processing unit 5 in FIG. 2 or the auxiliary program 4c is recorded on a computer-readable recording medium, and the program recorded on the recording medium is read by a computer system and executed. Thus, a process for providing an advertisement distribution service may be performed. Here, the “computer system” includes an OS and hardware such as peripheral devices.

The “computer-readable recording medium” refers to a portable medium such as a flexible disk, a magneto-optical disk, a ROM, and a CD-ROM, and a storage device such as a hard disk built in a computer system. Further, the “computer-readable recording medium” refers to a volatile memory (RAM) inside a computer system that becomes a server or a client when a program is transmitted via a network such as the Internet or a communication line such as a telephone line. In addition, programs that hold programs for a certain period of time are also included.

Further, the above program may be transmitted from a computer system storing the program in a storage device or the like to another computer system via a transmission medium or by a transmission wave in the transmission medium. Here, the “transmission medium” for transmitting a program refers to a medium having a function of transmitting information, such as a network (communication network) such as the Internet or a communication line (communication line) such as a telephone line.
Further, the program may be for realizing a part of the functions described above. Furthermore, what can implement | achieve the function mentioned above in combination with the program already recorded on the computer system, and what is called a difference file (difference program) may be sufficient.

Although the embodiment of the present invention has been described in detail with reference to the drawings, the specific configuration is not limited to this embodiment, and includes a configuration that does not deviate from the gist of the present invention. For example, in an emergency, emergency information may be delivered instead of the advertisement data. In addition, as described above, when the distribution of the advertisement data is made to correspond to the area where the mobile phone 2 is located, it is possible to distribute necessary information for each area in an emergency distribution.

Here, an example in which emergency information is delivered instead of the advertisement data as described above will be described.
The emergency information distribution system 1 ′ shown in FIG. 7 has a communication unit 3, a storage unit 4, a user attribute DB 4a, an auxiliary program 4c ′, a processing unit 5, a user registration unit 5a, like the above-described advertisement distribution system 1. It has an auxiliary program providing unit 5b and replaces the above-mentioned advertisement schedule DB 4b with an emergency information DB 4b 'in which emergency information is registered by an information manager of the emergency information, and replaces the advertisement data distribution unit 5c. Instead of the emergency information distribution unit 5c 'that distributes emergency information to the registered user's mobile phone 2 and the advertisement browsing time calculation unit 5d, a predetermined statistic (described later) relating to each user's browsing of emergency information is obtained. And a browsing statistic calculation unit 5d '.
In this configuration, the basic functions of each unit except the auxiliary program 4c 'and the browsing statistic calculation unit 5d' are the same as the functions of the corresponding units constituting the above-described advertisement distribution system 1. The same applies to the (foldable) mobile phone 2 used in the present embodiment, and a description thereof will be omitted.

The emergency information is information that should be urgently notified about an earthquake, an accident, or the like. In this embodiment, emergency data (contents of emergency information) whose contents are displayed on the mobile phone 2 used by the user and instructions and data to be given to the auxiliary program 4c for controlling the mobile phone 2 are included. I do.
In addition, the auxiliary program 4c 'includes a plurality of image data to be displayed together with the emergency data on the mobile phone 2, and further includes a plurality of audio data to be reproduced simultaneously with the display of the emergency data. These image data and audio data are selected and output in accordance with a command included in the distributed emergency information.

Next, operations of the emergency information distribution system 1 'and the mobile phone 2 in this example will be described.
In the following, the user who receives the emergency information distribution has registered in advance for receiving the emergency information distribution (registration of personal information, an e-mail address, the telephone number of the mobile phone 2, etc.), and the emergency information distribution server 1 ' It is assumed that the auxiliary program 4c is provided in advance from the mobile phone 2 and this program is installed in the mobile phone 2. The operation of the mobile phone 2 described below depends on the function of the auxiliary program 4c. Note that there are a plurality of mobile phones 2 shown in the drawings referred to below.

(Example 1) In the case of transmitting an emergency information notification mail from the emergency information distribution system 1 'to the mobile phone 2 before using the electronic mail to distribute the emergency information (see FIGS. 8 and 11A):
When the information manager who manages the emergency information registers the emergency information in the emergency information distribution system 1 ′, the emergency information distribution system 1 ′ transmits the emergency information notification mail to the mail address of the mobile phone 2 of the registered user. (Simultaneous distribution) (s131).

The mobile phone 2 receives the incoming notification of the emergency information notification mail sent from the mail server (not shown) (s231), and notifies the user of the incoming mail by sound or vibration of the vibrator as in the related art.
Next, when the auxiliary program 4c 'detects the arrival of the emergency information notification mail from the incoming call notification (for example, based on information such as the mail address of the sender), the emergency information distribution system An emergency information distribution request is transmitted to 1 '(s232).

Upon receiving the emergency information distribution request from the mobile phone 2, the emergency information distribution system 1 'distributes the registered emergency information to the mobile phone 2 that transmitted the emergency information distribution request (s132). If the information manager has registered the next scheduled delivery time (scheduled re-delivery time) T3 to the emergency information, the emergency information is added to the emergency information to inform the time when the mobile phone 2 is opened. If the notification (opening state notification) is registered (set) for the mobile phone 2 to respond, a response request for requesting the mobile phone 2 to respond is added.
Note that the open state notification is the time when the mobile phone 2 is opened (if it is already open, the time when the content of the emergency information is displayed on the standby screen) or when the mobile phone 2 is opened. The notification is transmitted when the mobile phone 2 is in the state, and the emergency information distribution system determines the time when the mobile phone 2 is in the open state.

Next, the mobile phone 2 receives the emergency information distributed from the emergency information distribution system 1 '(s233). Note that the reception of the emergency information notification mail and the reception of the emergency information are performed in a sufficiently short time. That is, the reception of the emergency information is completed before the user opens the foldable mobile phone 2 (the mobile phone 2 is opened).

Next, when the user opens the mobile phone 2, the auxiliary program 4c 'detects this, displays the received emergency data on the standby screen, and includes the predetermined image data included in the auxiliary program 4c' in the emergency information. Display according to the instruction given. Further, reproduction of predetermined audio data included in the auxiliary program 4c and vibration of the vibrator are controlled in accordance with an instruction included in the emergency information (s234). As described above, in addition to the display, information can be provided by voice, so that information can be transmitted not only to healthy persons but also to persons who are blind. In addition, the vibration of the vibrator is controlled by controlling its frequency so that the type of emergency information and the like can be distinguished, so that the information can be transmitted to a person who is blind or unable to hear.
If the mobile phone 2 is already open when the emergency information is received, the display of the emergency data and the like is started immediately.

In addition, when the response request is included in the emergency information, the mobile phone 2 notifies the emergency information distribution system 1 'of the open state notification immediately after performing the display or the like (s235). In the flow of FIG. 8, it is assumed that a response request is added to the emergency information (not shown).

Next, the emergency information distribution system 1 ′ receiving the notification of the open state from the mobile phone 2 calculates a predetermined statistic based on the notification (s133). Here, for example, statistics regarding the number of mobile phones 2 that have returned the open state notification (such as the number of mobile phones 2 or the ratio of the mobile phone 2 that has returned the open state notification to the entire distributed mobile phone 2) or an emergency A statistic obtained from the elapsed time from the information distribution to the time when the mobile phone 2 to which the emergency information has been distributed is set to the open state (from the distribution time, the time when the open state notification is received or the time when the mobile phone 2 is in the open state (E.g., the average value of the elapsed time up to the new time). Based on the statistics thus obtained, the information manager can determine how much the distributed emergency information can be propagated (whether the information has been reliably transmitted to the user) and how long it takes from the delivery until the user actually knows the emergency information. , Etc., the effectiveness of distribution can be determined.

If the emergency information includes the next scheduled delivery time T3, the mobile phone 2 transmits the emergency information delivery request to the emergency information delivery system 1 'again at time T3 (s236). In FIG. 8, as shown in s132, it is assumed that the emergency information includes the next scheduled delivery time T3.
Next, upon receiving the emergency information distribution request from the mobile phone 2 at time T3, the emergency information distribution system 1 'distributes the updated emergency information corresponding to this time T3 to the mobile phone 2 (s134). The subsequent operation (s237-) is the same as that after s233.

(Example 2) When an email including emergency information is delivered from the emergency information delivery system 1 ′ to the mobile phone 2 using an email (see FIGS. 9 and 11A):
In this example, as described in the above (Example 1), when the emergency information is distributed, the emergency information notification mail is not transmitted from the emergency information distribution system 1 'to the mobile phone 2 first, but the emergency information is transmitted by the information manager. This is an example in which the above-mentioned emergency information is included in an e-mail and transmitted to the mail address of the mobile phone 2 at the time of registration in the emergency information distribution system 1 ′. In this case, the e-mail including the emergency information is first delivered to the e-mail address of the mobile phone 2 at a time. Therefore, the difference from the operation described in (Example 1) is that there is no processing in s131, s132, s231, and s232. And the processing of s141, s241 to s243 instead of these. Except for these points, the operation is the same as the operation described in (Example 1).

In s141 shown in the figure, the emergency information and the next scheduled distribution time T3 are transmitted to the mobile phone 2 by e-mail (e-mail) (simultaneous distribution). The mobile phone 2 receives an incoming mail notification from a mail server (not shown) (s241), and notifies the user of the incoming mail by sound or vibration of a vibrator as in the related art.

Next, when the auxiliary program 4c detects an incoming mail including emergency information from the incoming call notification, the auxiliary program 4c downloads and receives the corresponding mail from the mail server (s242). Then, in s243 corresponding to the process of s234 in (Example 1), emergency information included in the received e-mail is extracted from the received e-mail, and the same process as in s234 is performed. Thereafter (s244-), the same processing as in s235 and later in (Example 1) is performed.

In the description of the above (Example 1) and (Example 2), the form of notifying the incoming call from the reception of the incoming call notification transmitted from the mail server and acquiring the mail from the mail server is adopted. In order to obtain a new mail, the auxiliary program 4c 'uses a timer to periodically access the mail server to check the incoming call and obtain the mail, and when a predetermined mail has been received, the vibrator or the like is activated. You may make it control and notify a user of an incoming call.

(Example 3) A case in which an emergency information notification call for notifying the delivery of emergency information through a normal telephone call is transmitted from the emergency information delivery system 1 'to the mobile phone 2 prior to the delivery of the emergency information (see FIGS. 10 and 11) (B)):
The difference of this example from the case of using the e-mail described in (Example 1) is that instead of the notification of the distribution of the urgent information by the urgent information notification mail using the e-mail, the distribution of the urgent information by a normal telephone call This is the point of notification. Steps s151, s251, and s252 shown in FIG. 10 are processing when an ordinary telephone call is received. In s251, when an emergency information notification call is received, the user is notified of the incoming call by sound or vibration of a vibrator as in the related art. I do. Furthermore, from the received call history, if the telephone number of the caller or information on the caller corresponding to this telephone number is registered in the telephone directory, the information (for example, "emergency information to indicate the arrival of emergency information, If "information reception" is registered, this character string) is displayed on the sub-display screen of the mobile phone 2 in s252. This display allows the user to know the arrival of the emergency information.

In addition, when it is determined from the incoming call history that the telephone number of the caller belongs to the data center including the emergency information distribution system 1 ', the auxiliary program 4c' recognizes that the notification is a notification of emergency information distribution, and An urgent information distribution request is transmitted to the information distribution system 1 '(s253). It is assumed that the telephone number of the data center is registered in advance in the mobile phone 2 or set in the auxiliary program 4c '. The operation after transmission of the urgent information distribution request (s253-) is the same as the operation after s232 described in the example of (Example 1).

As described above, by configuring and operating the emergency information distribution system 1 ′, it is possible to distribute urgent information requiring urgency instead of the distribution of advertisement data by the advertisement distribution system 1.

FIG. 1 is a diagram illustrating a schematic configuration of an entire system including an advertisement distribution system according to an embodiment of the present invention and a foldable mobile phone that receives distribution of advertisement data from the advertisement distribution system. FIG. 2 is a block diagram illustrating a schematic configuration of an advertisement distribution system according to the embodiment. 7 is a transition example of a display screen on a mobile phone according to a user registration process according to the embodiment. FIG. 7 is a sequence diagram (Example 1) for explaining the operation of the advertisement distribution system of the embodiment and the operation of the mobile phone under the control of the auxiliary program. (A) A display example of advertisement data as a standby screen in the embodiment, and (b) a display example after an operation involving erasure of the standby screen. FIG. 9 is a sequence diagram (Example 2) for explaining the operation of the advertisement distribution system of the embodiment and the operation of the mobile phone under the control of the auxiliary program. It is a block diagram showing a schematic structure of an emergency information distribution system. FIG. 4 is a sequence diagram illustrating an operation of the mobile phone according to the embodiment and an operation (example 1) of the mobile phone under control of an auxiliary program; FIG. 7 is a sequence diagram illustrating an operation of the mobile phone according to the embodiment and an operation of the mobile phone under control of an auxiliary program (Example 2). FIG. 7 is a sequence diagram illustrating an operation of the emergency information distribution system of the embodiment and an operation (example 3) of the mobile phone under control of an auxiliary program. FIG. 3 is a diagram illustrating an operation outline in the same embodiment.

Explanation of reference numerals

1. Advertisement distribution system 2. Foldable mobile phone (mobile phone)
3: Communication unit 4: Storage unit 4a: User attribute DB
4b… Ad schedule DB
4c, 4c ': auxiliary program 5: processing unit 5a: user registration unit (user registration means)
5b: auxiliary program providing unit (program providing means)
5c: Advertising data distribution unit (advertising data distribution means)
5d: advertisement browsing time calculating unit (browsing time calculating means)
1 '... emergency information distribution system 4b' ... emergency information DB (emergency information registration means)
5c ': emergency information distribution unit (distribution means)
5d ': browsing statistic calculation unit (calculation means)

Claims (11)

A program for assisting control of a foldable mobile phone that can be connected via the Internet to an advertisement distribution system that distributes advertisement data, the program comprising: a request for distribution of the advertisement data at a predetermined timing; Obtaining the assigned advertising data;
Displaying the acquired advertisement data as a standby screen when the open state of the folding mobile phone is detected. A program for assisting control of the folding mobile phone. The program according to claim 1, wherein the program requests distribution of the advertisement data at predetermined time intervals. The program according to claim 1 or 2, wherein the predetermined timing is different for each user or each group of users. The computer-readable storage medium according to claim 1, wherein a request is made for the distribution of the advertisement data when the folding mobile phone is opened. A step of notifying the advertisement distribution system of a time at which the advertisement data is displayed on the foldable mobile phone and a time at which an operation involving erasing a standby screen displaying the advertisement data is performed. A program for assisting control of the folding mobile phone according to any one of claims 1 to 4. In an advertisement distribution system for providing an advertisement distribution service for distributing advertisement data to a mobile phone via the Internet,
User registration means for receiving registration information for receiving the advertisement distribution service from a user of the foldable mobile phone, and registering the user;
At a predetermined timing, by requesting the distribution of the advertisement data, a procedure for acquiring the advertisement data, and displaying the acquired advertisement data as a standby screen when an open state of the folding mobile phone is detected. Program providing means for providing, via the Internet, a foldable portable telephone of the registered user,
An advertisement distribution system, comprising: advertisement data distribution means for distributing advertisement data allocated for each time zone in response to a distribution request from a foldable mobile phone of the registered user. The program given to the foldable mobile phone of the registered user,
A step of notifying the advertisement distribution system of a time at which the advertisement data is displayed on the folding mobile phone, and a time at which an operation involving erasing a standby screen displaying the advertisement data is performed,
The advertisement distribution system,
Notified from the foldable mobile phone of the registered user, the time when the advertisement data was displayed on the foldable mobile phone, and the time when the operation involving the deletion of the standby screen displaying the advertisement data was performed, The advertisement distribution system according to claim 6, further comprising a browsing time calculation unit that calculates a browsing time of the distributed advertisement data. A program for assisting control of a foldable mobile phone connectable via the Internet to an emergency information delivery system for delivering emergency information,
A step of receiving emergency information distributed from the emergency distribution system,
When the open state of the foldable mobile phone is detected, a procedure for displaying the content of the acquired emergency information on a standby screen,
Requesting the delivery of the emergency information at the designated time when the time of re-distribution of the updated emergency information is further specified, and obtaining the emergency information corresponding to the time. A program that assists in controlling the featured mobile phone. The method according to claim 8, further comprising a step of, when an open state of the foldable mobile phone is detected, transmitting, to the emergency information distribution system, a notification for notifying a time when the open state is reached. A program for assisting the control of the foldable mobile phone described above. In an emergency information delivery system that provides an emergency information delivery service for delivering emergency information to a mobile phone via the Internet,
User registration means for receiving registration information for receiving the emergency information distribution service from a user of the foldable mobile phone, and registering the user;
A program for providing, via the Internet, a folding mobile phone of the registered user, the procedure for receiving emergency information distributed from the emergency distribution system, and when an open state of the folding mobile phone is detected. A procedure for displaying the acquired emergency information on a standby screen, and when a time for re-distribution of the updated emergency information is further designated, by requesting the delivery of the emergency information at the designated time, A program providing means for providing a program including: a procedure for obtaining emergency information corresponding to
Emergency information registration means for registering the emergency information and re-distribution time of the updated emergency information when the time is further designated;
When the emergency information is registered, the emergency information is distributed to the foldable mobile phone of the registered user, and in response to a request for redistribution from the foldable mobile phone, the emergency information corresponding to the request is transmitted. And a distributing means for distributing the emergency information. The program further includes, when an open state of the foldable mobile phone is detected, transmitting a notification to the emergency information distribution system for notifying a time at which the open state is reached,
The emergency information distribution system calculates a predetermined statistic based on the notification when a notification for notifying the time of the open state is received from the foldable mobile phone that has distributed the emergency information. The emergency information distribution system according to claim 10, further comprising: means.

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