JP2004133065A - Printed matter for advertisement with peeling off/readhesion seal - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To provide a printed matter for advertisement with a concealed seal having a uniform thickness, furnished with a return postcard having a usable thickness and a concealed seal. <P>SOLUTION: The printed matter is composed of an advertisement paper 7 having a double structure made by laminated paper sheets, an advertisement information part 9 which is printed on at least either side of the advertisement paper 7, a return postcard part 11, a stuck seal part 17, a perforated line 25 which is provided on the contour of the return postcard part 11 for allowing the return postcard part 11 being cut off for use, a cutting-in line 27 provided on the contour of the stuck seal part 17 for allowing the stuck seal part 17 being cut off from one of paper sheets having the double structure of the advertisement paper 7, and an adhesive layer of the seal part provided on the adhered face of the stuck seal part 17 for giving a peeling off/readhesion. A proper thickness as a postcard is assured and the whole thickness is uniform because the printed matter has a double structure. <P>COPYRIGHT: (C)2004,JPO

Description

[0001]
TECHNICAL FIELD OF THE INVENTION
The present invention relates to a printed matter for advertisement produced and produced in an in-line facility, and particularly to concealing an area that is not desired to be seen personally when an applied postcard is printed on a printed matter for advertisement (flyer, direct mail, book). The present invention relates to a printed matter for advertisement that enables the following.
[0002]
[Prior art]
Conventionally, as a printed material for advertising with a reply postcard, for example, a catalog with an application form is known, and the catalog with an application form is provided with a catalog piece displaying product information and an application form piece for applying for purchase of a product. Have been. The application form is provided with an entry column for entering address information of a purchase application destination and information of an applicant and an entry column for an applied product (for example, see Patent Document 1).
[0003]
[Patent Document 1]
JP-A-6-247082 ([0004] in the right column of the second page, FIGS. 1 to 4)
[0004]
[Problems to be solved by the invention]
By the way, in the conventional printed matter for advertising with reply postcard, the application form is cut off from the catalog with application form and used as a postcard, and therefore cannot be used as a postcard unless the application form has a certain thickness. Therefore, this method is not applied to thin catalog papers that are generally used, and there is a problem in that a slightly thick catalog paper leads to an increase in cost and an increase in resource consumption.
[0005]
In addition, since the applicant's personal information is entered in the application form, some applicants do not want to know the telephone number, age, gender, etc. to third parties, so a confidential seal to hide this part is provided separately. However, there is a problem that the production cost of a catalog with an application form is increased because it is necessary to keep it or attach it to the catalog paper.
[0006]
Furthermore, if the above-mentioned confidential sticker is attached to catalog paper with an application form, the thickness will not be uniform, so if a large number of catalog papers with application forms are stacked, the thickness will be uneven, for example, the thickness will be uneven. There has been a problem that catalog papers with application forms are not suitable for use as newspaper inserts.
[0007]
SUMMARY OF THE INVENTION The present invention has been made to solve the above-mentioned problem, and has as its object the purpose of the present invention to be a printed matter for advertisement, and to be provided with a return postcard having a usable thickness and a peel-off / re-adhesive seal. An object of the present invention is to provide an advertising printed matter having a peelable / re-adhesive seal having a uniform thickness.
[0008]
[Means for Solving the Problems]
In order to achieve the above object, an advertising printed matter with a peelable / re-adhesive seal according to the present invention according to claim 1 includes an advertising paper having a double structure in which pieces of paper are overlapped and bonded, and at least one of front and back surfaces of the advertising paper. Printed advertisement information section, reply postcard section and sticker seal section, perforations provided on the contour of the reply postcard section so that the reply postcard section can be separated, and the sticker seal section on the contour of the sticker seal section A gist comprising a score line provided to cut off from one piece of paper of the double structure of the advertising paper, and a seal part adhesive layer provided so as to be peelable and re-adherable to the bonding surface of the bonding seal part. And
[0009]
Therefore, for example, a person who applies for an advertisement product while looking at the advertisement information section easily separates the reply postcard section from the perforation and enters necessary items. Next, by peeling off the sticker and sticking it to, for example, a confidential area of the reply postcard, the personal information to be concealed is easily concealed, and the reply postcard is safely posted. In addition, since the sticking seal portion is provided on one of the two pieces of the double-layered paper piece, the thickness of the printed matter for advertisement does not become uneven, and it can be manufactured at low cost.
[0010]
In addition, since the reply postcard has a double structure of two sheets, an appropriate thickness is secured as the postcard.
[0011]
In addition, the printed material for the advertisement with the peel-off / re-adhesive seal has a double structure in which the whole area is formed by stacking two pieces of paper, so that the entire thickness is uniform, and the thickness is not deviated during stacking. Moreover, it is suitable for newspaper insertion.
[0012]
Further, the printed material for advertisement with the peeling / re-adhesive seal can be manufactured with a thin piece of paper, so that the manufacturing cost is reduced.
[0013]
According to a second aspect of the present invention, in the printed matter for advertisement with a peelable / re-adhesive seal according to the first aspect, the advertisement paper has a double structure in which two pieces of paper are stacked and bonded.
[0014]
Therefore, since two pieces of paper are stacked and bonded, it is easy to manufacture in-line.
[0015]
According to a third aspect of the present invention, in the printed matter for advertisement with a peelable / re-adhesive seal according to the first aspect, the advertising paper has a double structure in which one sheet of paper is folded and attached.
[0016]
Therefore, there is a surface that requires a folding process in order to form a double structure from one piece of paper. However, when the advertisement information section is provided on the bonding surface by allowing the bonding surface of the two sheets to be peelable. Is that the paper pieces do not fall apart even when the two paper pieces are separated.
[0017]
Claim 4 is the sticker sticker according to claim 1, 2 or 3, wherein the sticker seal is a personal information confidential seal for concealing the personal information of the reply postcard part, or an application privilege request seal for granting an application privilege. The gist is that there is.
[0018]
Therefore, there are various usages such as a personal information confidential seal and an application privilege request seal as the sticker seal part.
[0019]
According to a fifth aspect of the present invention, in the printed matter for advertisement with a confidential seal according to any one of the first to fourth aspects, a portion of the bonding surface other than the reply postcard portion is provided so as to be peelable. The gist of the present invention is to provide a second advertisement information section in which advertisement information is printed on a possible bonding surface.
[0020]
Therefore, since the second advertisement information section is added, more advertisement information can be posted.
[0021]
Claim 6 is the advertisement printed matter with a confidential seal according to any one of claims 1 to 5, wherein the reply postcard includes a confidential area to be concealed on the inner surface of one of the double-structured paper pieces. The invention is characterized in that a notch for exposing the secret area is provided in the other piece of paper of the double structure.
[0022]
Therefore, when the affixed seal portion is affixed to the confidential area, the affixed seal portion is accommodated in the notch portion, so that the thickness of the reply postcard portion becomes uniform.
[0023]
BEST MODE FOR CARRYING OUT THE INVENTION
Hereinafter, embodiments of the present invention will be described with reference to the drawings. In the drawings, the paper is illustrated as a thick paper for easy understanding, but actually, a general thin paper piece is used.
[0024]
Referring to FIG. 1, a printed material for advertisement 1 with a peeling / re-adhesive seal according to the first embodiment is produced in large quantities by, for example, in-line equipment, and includes a front sheet 3 and a back sheet 5 (see FIG. 1). (Represented by a dotted leader line on the back side perpendicular to the paper surface of FIG. 1) are overlapped and laminated to form one advertisement paper 7.
[0025]
Referring also to FIG. 2, for example, the front surface 3 </ b> A, which is the outer surface of the front cover sheet 3, has, for example, an advertisement information section which is an advertisement area such as advertisement product information and communication course planning information. (1) an advertisement information section 9A, a front-side reply postcard section 11A of an area to be a surface of the reply postcard section 11, and a confidential area in which information to be concealed among the personal information sections 13 provided in the reply postcard section 11 is described. A sticker portion 17 such as a personal information confidential sticker to be attached to the printer 15 or an application privilege request seal for giving an application privilege such as a discount is printed in advance in the inline facility. The above-mentioned application privilege request seal and concealment seal are collectively referred to as an adhesive seal portion 17 (also referred to as a peel-off / re-adhesive seal).
[0026]
Also, on the back surface 5B, which is the outer surface of the back side paper piece 5, the back side reply post part 11B (in the area corresponding to the front side reply post part 11A of the front side paper piece 3) corresponding to the front side reply post part 11A ( A back side perpendicular to the paper of FIG. 1 is indicated by a dotted leader line), and the other remaining portion is, for example, a first advertisement as an advertisement information section which is an area for advertising product information. An information portion 9B (shown by a dotted leader line on the back side orthogonal to the paper surface of FIG. 1) is printed.
[0027]
More specifically, the address, zip code, and the like of the purchaser of the advertising product and the application for the plan information are printed in advance on the front-side reply postcard section 11A. In the personal information section 13, a column for entering the applicant's personal information, a column for sticking an application privilege request seal, and the like are printed. The personal information includes columns such as the address, name, age, gender, and telephone number of the applicant. The confidential area 15 to be concealed by attaching a personal information confidential seal corresponds to, for example, a telephone number, gender, age, annual income, and the like.
[0028]
In addition, a list of, for example, advertising products or planning information and a purchase request column for adding a circle to desired items in each list are printed in advance on the back side reply postcard part 11B. The personal information section 13 may be provided in the back side reply postcard section 11B.
[0029]
Further, as shown in FIG. 2, a sealing portion adhesive layer 19 is provided on the surface of the bonding portion between the front side paper piece 3 and the back side paper piece 5 in the area of the above-mentioned bonding and sealing portion 17 so as to be peelable and re-adherable to each other. (Preferably slightly larger than the seal 17) is applied. For example, as this seal part adhesive layer 19, post-it glue that can be re-adhered after peeling off the sticker seal part 17 is applied to the back surface 3 </ b> B serving as the inner surface of the front-side paper piece 3, A release agent layer such as a silicone resin is applied.
[0030]
In addition, the bonding surfaces (3B and 5A) of the front paper piece 3 and the back paper piece 5 other than the area of the bonding and sealing portion 17 do not peel off from each other as shown in FIG. An adhesive layer 21 (a layer having an area slightly larger than the width of the secret seal (about 2 mm)) is applied to at least one of the inner surfaces.
[0031]
The advertisement sheet 7 is formed by laminating the front side sheet piece 3 and the back side sheet piece 5 in a position corresponding to each other in-line.
[0032]
Next, as shown in FIG. 2, the advertising paper 7 is cut by the cutting die 23 in the in-line facility at the outline 1 </ b> A of the outer periphery of the advertising printed matter 1 with the peeling / re-adhesive seal. A perforation 25 is made in the outline of the postcard portion 11, and a cut line 27 is made in the outline of the sticking seal portion 17 of the front side sheet 3 described above. In other words, the contour of the sticker 17 is subjected to a kiss-cut process in which the first sheet (here, the front sheet 3) is cut but the second sheet (here, the back sheet 5) is not cut.
[0033]
For example, as shown in FIG. 2, the cutting die 23 has a cutting line blade 23 </ b> A of the affixing seal portion 17 and a cutting edge 23 </ b> A for cutting the outer peripheral contour of the advertising printed material 1 with the peeling / re-adhesive seal. The blade 23B is provided with a depth difference corresponding to the thickness of the back side paper piece 5, and the perforation blade 23C of the contour of the reply postcard portion 11 has a saw blade shape. 23B and 23C are provided integrally. Therefore, the cutting of the outer periphery 1A of the printed material, the perforation 25 and the cutting line 27 is simultaneously performed by one press using the cutting die 23, and the peeling and re-cutting are performed as shown in FIGS. Advertisement printed matter 1 with an adhesive seal is mass-produced in an in-line facility.
[0034]
The advertising printed matter 1 with the peelable / re-adhesive seal obtained as described above is used, for example, as an advertising distribution sandwiched between newspapers.
[0035]
A person who wants to purchase an advertisement product by looking at the advertisement information of the advertisement print 1 with the peeling / re-adhesive seal separates the reply postcard portion 11 from the perforation 25 as shown in FIG. 3 (A) and FIG. Fill in the necessary items. Thereafter, for example, a personal information concealing sticker as the sticker seal portion 17 is peeled off from the reply postcard advertisement printed matter 1, and the personal information concealing sticker is attached to the reply postcard portion 11 as shown in FIGS. The personal information in the secret area 15 can be easily concealed. Therefore, the purchaser can post the reply postcard section 11 with ease and can easily apply for the product desired to be purchased.
[0036]
Further, since the above-mentioned reply postcard portion 11 has a double structure in which the front-side paper piece 3 and the back-side paper piece 5 are stacked, an appropriate thickness can be secured as a postcard.
[0037]
Further, the printed matter for advertisement 1 has a double structure of the front side paper piece 3 and the back side paper piece 5, so that the thickness of the entire finished product becomes uniform. If the finished thickness is not uniform, the entire thickness will be uneven when a large amount of advertising printed matter with a peeling / re-adhesive seal is folded into the newspaper, so that the uniform thickness is due to the folding of the newspaper. It is an indispensable condition. Even when a large amount of the printed material for advertisement 1 with the peeling / re-adhesive seal is stored in a pile, it cannot be stored in a large amount if the entire thickness is uneven. However, the printed matter for advertisement 1 with the confidential seal according to the embodiment of the present invention solves the above-mentioned problem.
[0038]
Next, an advertisement printed matter 29 with a peeling / re-adhesive seal according to a second embodiment of the present invention will be described. The same parts as those in the advertising printed matter 1 with the peeling / re-adhesive seal of the first embodiment described above will be described with the same reference numerals. Also, only different portions will be described, and the other portions will be the same.
[0039]
Referring to FIG. 6, the advertising printed matter 1 with the peeling / re-adhesive seal according to the first embodiment described above, except for the sticking seal part 17 of the bonding surfaces 3B and 5A of the front sheet 3 and the back sheet 5. Are adhered by the non-peelable adhesive layer 21. In the advertisement printed matter 29 with the peelable / re-adhesive seal of the second embodiment, the parts other than the reply postcard part 11 are peelable. It is provided.
[0040]
In this case, the information of the advertisement product is provided on the back surface 3B as the inner surface of the front paper sheet 3 and the front surface 5A as the inner surface of the back paper sheet 5 in an area which becomes a peelable bonding surface other than the reply postcard portion 11 and the bonding seal portion 17. By printing the second advertisement information sections 31A and 31B, which are areas for advertisement such as planning information of communication courses and the like, more advertisement information can be placed.
[0041]
For example, after the second advertisement information units 31A and 31B are printed, the back surface 3B of the front sheet 3 and the front surface 5A of the back sheet 5 are located at opposing positions along the side edges of the second advertisement information units 31A and 31B. A peelable adhesive layer 33 is applied. As the adhesive layer 33, a release agent layer such as a silicone resin is applied narrowly, and an adhesive layer is applied to the surface of the release agent layer. Therefore, when the back surface 3B of the front paper sheet 3 and the front surface 5A of the back paper sheet 5 are overlapped, they are bonded by the above-mentioned adhesive layer, but can be separated by the release agent layer.
[0042]
Referring to FIGS. 7A, 7B, and 7C, the affixing and sealing portion 17 may be provided at a position different from that in FIG. For example, in FIG. 7A, the reply postcard portion 11 is provided adjacent to the upper side in the drawing, and in FIG. 7B, the reply postcard portion 11 is provided at a position separated to the left in the drawing. In FIG. 7C, the reply postcard 11 is provided at a position separated upward in the drawing.
[0043]
Also, in FIG. 1, since the secret area 15 is printed on the front surface of the reply postcard part 11, the sticker seal part 17 is provided on the front sheet 3, but the secret area 15 is printed on the back face of the reply postcard part 11. In this case, it is desirable that the sticking seal portion 17 is also provided on the back side paper piece 5 in that the sticking becomes easier.
[0044]
Next, an advertising printed matter 35 with a peeling / re-adhesive seal according to a third embodiment of the present invention will be described. The same parts as those in the advertising printed matter 1 with the peeling / re-adhesive seal of the first embodiment are described by the same reference numerals. Also, only different portions will be described, and the other portions will be the same.
[0045]
Referring to FIG. 8 and FIG. 9, in the advertising print 1 with the peeling / re-adhesive seal of the first embodiment described above, a total of two sheets of the front side sheet 3 and the back side sheet 5 are overlapped and bonded. However, the third embodiment has a double structure in which one piece of paper is folded and bonded at two bending lines 37. The bending line 37 may be provided at one position.
[0046]
For example, on the front surface 39A of one piece of paper 39, the first advertisement information parts 9A and 9B, the front side reply post part 11A of the area to be the front of the reply post part 11, and the folding line 37 after printing. When superimposed, the front side reply postcard portion 11B and the sticker seal portion 17 are printed in advance in a position corresponding to the front side reply postcard portion 11A in a region to be the back surface of the reply postcard portion 11 by an in-line facility. Also, on the back surface 39B of the paper piece 39, the second advertisement information portions 31A and 31B are provided on the portions except for the back surfaces of the front side reply postcard portion 11A, the back side reply postcard portion 11B, and the adhesive seal portion 17, respectively. Printed in advance.
[0047]
A non-peelable adhesive layer 21 is applied to the back surfaces of the front-side reply postpart 11A and the back-side reply postpart 11B, and the adhesive seal 17 is peeled and re-adhered to the back of the adhesive seal 17. A sealable adhesive layer 19 that can be bonded is applied.
[0048]
Further, the bonding surfaces of the second advertisement information sections 31A and 31B can be provided in a releasable manner. For example, similarly to the case of the second embodiment, after the second advertisement information sections 31A and 31B are printed, the adhesive that can be peeled off at a position along the side edge of the second advertisement information sections 31A and 31B. Layer 33 is applied. As the adhesive layer 33, a release agent layer such as a silicone resin is applied narrowly, and an adhesive layer is applied to the surface of the release agent layer. Therefore, when the back surface of the paper surface is folded along the bending line 37, it is bonded by the above-mentioned adhesive layer, but can be peeled off by the release agent layer.
[0049]
Next, the developed paper 39 in the developed state before being folded and folded at the folding line 37 is cut along the outer contour. The cut development paper 39 is folded and folded at the folding line 37 as shown in FIG. 8, so that the front side reply postcard part 11A and the back side reply postcard part 11B are stuck so as not to be peelable. However, the bonding surfaces of the second advertisement information sections 31A and 31B are releasably bonded. The sticking seal portion 17 is stuck so as to be peelable and re-adherable.
[0050]
Accordingly, in the above-described advertising printed matter 35 with a reply postcard, the reply postcard portion 11 is separated from the perforation 25 as shown in FIG. The folded paper piece 39 is peeled off, and the abundant information of the first advertisement information parts 9A and 9B printed on the front surface 39A of the paper piece 39 and the second advertisement information parts 31A and 31B printed on the back surface 39B is obtained. You can see.
[0051]
Necessary items such as desired items and personal information are entered in the reply postcard section 11 based on the information in the first and second advertisement information sections 9A and 9B and 31A and 31B. Thereafter, the sticker 17 is peeled off from the advertisement 35 in the same manner as the advertisements 1 and 29 of the first and second embodiments described above, and the sticker 17 is as shown in FIG. Is attached to the confidential area 15 of the postcard section 11 and posted.
[0052]
Referring to FIG. 10, a secret area 15 to be concealed is printed in advance on the inner surface 5 </ b> A of the back side paper piece 5 in the reply postcard portion 11 of the above-described advertisement printed matter 1, 29, 35 with the concealment seal. The notch 41 is provided by cutting out the area of the front paper sheet 3 corresponding to. Therefore, after the information to be concealed is written in the confidential area 15, if the adhesive seal 17 is attached to the confidential area 15, the adhesive seal 17 fits into the notch 41, so that the adhesive seal 17 The front surface and the surface of the reply postcard part 11 are located on the same plane, and the thickness of the reply postcard part 11 becomes uniform.
[0053]
The present invention is not limited to the above-described embodiment, but can be embodied in other modes by making appropriate changes.
[0054]
In the above-described embodiment, an example has been described in which the printed matter is used as, for example, a catalog sheet for a newspaper insert. However, the printed matter for advertisement of the present invention is used, for example, for the front and back covers of a magazine, and in particular, the reply postcard 11 And the sticker 17 can be arranged on the back cover, or can be applied as a part of other advertising materials.
[0055]
Further, in the above-described embodiment, the number of the sticker seal portions 17 has been described as one. However, if there are many confidential portions of the postcard, the postal seal portion 17 may be provided above, beside, or at the center of the postcard in the advertisement printed matter.
[0056]
Furthermore, a peel-off / re-adhesive seal can be used for the application privilege. When used as an application privilege seal, it is preferable to use different colors. For example, as shown in FIG. 11, the sticker sticker 40 a (peelable and re-attachable, the dotted line is a cut line) at the opening of the spread paper 39 is blue (one point) and the sticker sticker next to the postcard The part 40b is gray (two points), and the sticking seal part 40c, which is directly above the postcard and is on the folding line 37 side, is green (three points).
[0057]
In order to peel off the three sticking stickers 40c and stick them on the confidential area of the postcard, the first and second advertisement information parts 9A and 9B cannot be obtained unless they are completely opened. Therefore, the user sees all advertising surfaces.
[0058]
【The invention's effect】
According to the invention as described above, the reply postcard portion can be easily separated from the perforation to fill in necessary items. Also, by peeling off the sticker and sticking it to a reply postcard, for example, in a confidential area, personal information can be easily concealed and the reply postcard can be safely posted. In addition, since the sticking seal portion is provided on one of the two pieces of the double-layered paper piece, the thickness of the advertisement printed matter with the confidential seal can be manufactured at low cost without causing unevenness in the thickness.
[0059]
In addition, since the reply postcard has a double structure in which two sheets are stacked, an appropriate thickness can be secured as the postcard. Therefore, the printed matter for advertisement with the peeling / re-adhesive seal can be manufactured from a thin piece of paper, so that the manufacturing cost can be reduced. Further, since the printed material for advertisement with the peel-off / re-adhesive seal has a double structure in which two sheets of paper are stacked in the entire area, the entire thickness can be made uniform and a suitable newspaper insert can be obtained.
[0060]
According to the second aspect of the present invention, since two pieces of paper are overlapped and bonded, it is easy to manufacture in-line, so that it is possible to manufacture efficiently.
[0061]
According to the third aspect of the present invention, a folding process is required in order to form a double structure from one piece of paper, but the adhering surface of the two sheets is made releasable and the advertisement information section is attached to the adhering surface. Is provided, even if the two stacked paper pieces are peeled, the paper pieces do not fall apart, so that the advertisement information section can be provided in a good format.
[0062]
According to the invention of claim 4, the sticking seal portion can be used in various ways such as a personal information confidential seal and an application privilege request seal.
[0063]
According to the invention of claim 5, since the second advertisement information section can be added, more advertisement information can be posted.
[0064]
According to the invention of claim 6, when attaching the sticker seal portion to the secret area, the sticker seal portion can be accommodated in the notch portion, so that the thickness of the reply postcard portion can be made uniform.
[Brief description of the drawings]
FIG. 1 is a plan view of an advertisement printed matter with a confidential seal according to a first embodiment of the present invention.
FIG. 2 is a sectional view taken along line II-II in FIG.
FIGS. 3A and 3B are explanatory diagrams showing a use state of the printed matter for advertisement in FIG. 1, wherein FIG. 3A shows a state before a sticker is attached to a secret area, and FIG. FIG.
FIG. 4 is a perspective view of an advertisement printed matter with a confidential seal according to the first embodiment of the present invention.
FIG. 5 is a perspective view showing a use state of the advertisement printed matter with the confidential seal of FIG. 4;
FIG. 6 is a perspective view showing a printed material for advertisement with a confidential seal according to a second embodiment of the present invention and a use state thereof.
FIGS. 7A to 7C are plan views showing the arrangement positions of the sticker stickers of the advertisement printed matter with a confidential sticker.
FIG. 8 is a perspective view of an advertisement printed matter with a confidential seal according to a third embodiment of the present invention.
FIG. 9 is a perspective view showing a use state of the advertisement printed matter with the confidential seal of FIG. 8;
FIG. 10 is a partial perspective view showing another embodiment of a reply postcard part.
FIG. 11 is an explanatory diagram illustrating an arrangement of a sticker when used as an application ticket.
[Explanation of symbols]
1 Advertising printed matter with confidential seal (of the first embodiment)
3 Front side of sheet 3A (outside of front sheet 3)
3B back side (inner side of front sheet 3)
5 Back side of paper piece 5A (inside of back side paper piece 5)
5B back side (outside surface of back side paper piece 5)
7 Advertisement paper 9A, 9B 1st advertisement information section (advertisement information section)
11 Reply postcard part 11A Front side reply postcard part 11B Back side reply postcard part 13 Personal information part 15 Confidential area 17 Paste seal part (Personal information concealment seal, application privilege request seal)
23 Cutting die 25 Perforation (contour of reply postcard part 11)
27 Cut line (of outline of sticking seal part 17)
29 Advertising printed matter with confidential sticker (of the second embodiment)
31A, 31B 2nd advertisement information part 35 Printed matter for advertisement with confidential seal (of 3rd Embodiment)
37 Folding line 39 Paper piece (development paper)
41 Notch

Claims (6)

Advertising paper with a double structure in which paper pieces are stacked and attached, an advertising information section printed on at least one of the front and back surfaces of the advertising paper, a reply postcard section and a sticker seal section, and the reply postcard on the outline of the reply postcard section. A perforation provided to allow the part to be detached, a cut line provided at the contour of the adhesive seal part to separate the adhesive seal part from one of the two pieces of the advertising paper double structure, and affixing the adhesive seal part. A printed material for advertisement with a peelable / re-adhesive seal, comprising: a seal adhesive layer provided on the mating surface so as to be peelable / re-adherable. The printed matter for advertisement with a peelable / re-adhesive seal according to claim 1, wherein the advertising paper has a double structure in which two pieces of paper are overlapped and bonded. The printed matter for advertisement with a peelable / re-adhesive seal according to claim 1, wherein the advertising paper has a double structure in which one piece of paper is folded and attached. The said sticking seal part is a personal information confidential seal for concealing the personal information of a reply postcard part, or an application privilege request | requirement seal for giving an application privilege, The claim 1 characterized by the above-mentioned. Advertisement print with peel / re-adhesive seal. 2. The method according to claim 1, wherein a portion of the bonding surface other than the reply postcard portion is provided so as to be releasable, and a second advertisement information portion on which advertising information is printed is provided on the releasable bonding surface. The printed matter for advertisement with a peelable / re-adhesive seal according to any one of the above-mentioned items. The reply postcard portion, provided with a concealed area to be concealed on the inner surface of one of the double-structured paper pieces, characterized in that a cutout portion that exposes the concealed area is provided on the other paper piece of the double-structured. The printed matter for advertisement with a peelable / re-adhesive seal according to any one of claims 1 to 5.

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