JP2003305979A - Prize, lot and present number on advertisement, propaganda and medium - Google Patents

Prize, lot and present number on advertisement, propaganda and medium

Info

Publication number
JP2003305979A
JP2003305979A JP2002113154A JP2002113154A JP2003305979A JP 2003305979 A JP2003305979 A JP 2003305979A JP 2002113154 A JP2002113154 A JP 2002113154A JP 2002113154 A JP2002113154 A JP 2002113154A JP 2003305979 A JP2003305979 A JP 2003305979A
Authority
JP
Japan
Prior art keywords
present
lottery
advertisement
prize
advertisements
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Pending
Application number
JP2002113154A
Other languages
Japanese (ja)
Inventor
Kenji Oishi
健二 大石
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Individual
Original Assignee
Individual
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Individual filed Critical Individual
Priority to JP2002113154A priority Critical patent/JP2003305979A/en
Publication of JP2003305979A publication Critical patent/JP2003305979A/en
Pending legal-status Critical Current

Links

Landscapes

  • Credit Cards Or The Like (AREA)

Abstract

<P>PROBLEM TO BE SOLVED: To let consumers see advertisement, propaganda and medium which prizes, lots and presents thereon with higher probability, to improve their effects and efficiencies and reduce their costs, to nullify and answering labors and costs of applicants, to make it easily possible to let both advertisers and applicants run the prizes, lots or the like, to amuse themselves and to eliminate the injustice of lot drawing. <P>SOLUTION: By printing present numbers, symbols, marks or the like on advertisement, propaganda, medium or the like and respectively different present numbers symbols, marks or the like on interlocking ones, prize and lot systems, in which winning is realized when both the present numbers, symbols, marks or the like coincide with each other, are realized. <P>COPYRIGHT: (C)2004,JPO

Description

【発明の詳細な説明】 【0001】 【発明の属する技術分野】本発明は、懸賞・くじ・プレ
ゼントを付けた広告・宣伝・メディアなどに関するシス
テムに係る技術分野に属する。 【0002】 【従来の技術】従来の懸賞・くじ・プレゼントを付けた
広告・宣伝・メディアなどは、応募者が広告・宣伝・メ
ディアなどの懸賞記事を見て、はがき・電話・ファック
ス・インターネットなどをつかい応募した後、広告主も
しくは代行する者が抽選していました。 【0003】応募者は、はがき・電話・ファックス・イ
ンターネットなどを使い応募するため費用・手間がかか
り、例え応募してもなかなか当らないため、よほど欲し
いものでないと応募しない傾向があります。もし欲しい
ものが懸賞されていても応募しても当らないだろうと推
測し、応募しない方も大勢います。 【0004】そのため広告主は、応募者を集めるために
魅力あるプレゼントをそろえなくてはならず、プレゼン
トの多数化・高額化の傾向がありました。 【0005】その上、抽選のための費用及び手間の負担
もあるため、年に数回程度しかやれない現状です。 【0006】そして、抽選においては、不透明なため不
正はないのか公平に抽選しているのか分からない現状で
す。 【0007】 【発明が解決しようとする課題】解決しようとする問題
点は以下の通りである。 【0008】前述の従来の懸賞・くじ・プレゼントを付
けた広告・宣伝・メディアなどのシステムに対し、本発
明は、消費者に広告・宣伝を高確率で見てもらえるよう
にすること。 【0009】そして、懸賞・くじなどのプレゼントの多
数化・高額化をしなくてもよくし広告主の負担を軽減す
ること。 【0010】さらに、広告主の抽選の費用・手間をなく
すこと。 【0011】そして、応募者の応募の費用・手間をなく
すこと。 【0012】さらに、応募(当選報告)すれば必ずプレ
ゼントをもらえるようにすること。 【0013】そして、抽選の不正を無くすことにある。 【0014】そして、上記の問題点を解決することによ
り広告主には懸賞・くじなどを手軽に導入することが出
来るようにし、消費者には, 懸賞・くじなどをする機会
を増やすとともに、より手軽に楽しめるようにするこ
と。 【0015】 【課題を解決するための手段】本発明は、このような前
述の課題を解決するためになされたもので本発明に係
る、懸賞・くじ・プレゼントなどのシステムは、次のよ
うな手段を採用する。 【0016】広告・宣伝・メディアなどに、それぞれ異
なるプレゼント番号・記号・印などを記載するとともに
連動させたものに、それぞれ異なるプレゼント番号・記
号・印などを記載し、双方のプレゼント番号・記号・印
などが一致していれば当りであるという懸賞・くじシス
テムである。 【0017】即ち、応募者は、上記システムを採用した
プレゼント番号付き商品・製品などを手に入れ、それに
連動した広告・宣伝・メディアなどのプレゼント番号と
照し合せ一致していれば当選である。その後、当選者
は、広告主もしくは代行する者に当選していることを報
告(応募)しプレゼントを引渡し受取る。 【0018】上記のプレゼント番号とは、双方のどちら
か一方が抽選番号であり、もう一方が当選番号である。 【0019】上記のプレゼント番号は、双方のプレゼン
ト番号が見えてしまうと当選・不当選が分かってしまう
ので、どちらか一方は、購入前・手に入れる前には、見
えないようにする必要がある。 【0020】 【発明の実施の形態】この実施の形態では、広告・宣伝
・メディアなどに、それぞれ異なるプレゼント番号・記
号・印などを記載するとともに連動させたものに、それ
ぞれ異なるプレゼント番号・記号・印などを記載し、双
方のプレゼント番号が一致していれば当りであるという
システムである。 【0021】上記の懸賞・くじシステムを採用した広告
・宣伝・メディアなどを1社だけでなく複数で連動して
することも可能である。そうすることにより相乗効果で
より効果的である。 【0022】プレゼント番号を記載した広告・宣伝・メ
ディアなどと連動させたものは、一緒に販売する事が望
ましいが別に販売することも可能である。 【0023】上記の広告・宣伝・メディアのプレゼント
番号・記号・印と連動させたものとは、ものを選ばず幅
広く利用可能であり、雑誌・新聞・コンパクトディスク
・ゲームソフト・その他にも応用可能である。 【0024】雑誌においては、購入前に見えないよう
に、プレゼント番号(抽選番号)を記載したチケットな
どを付ける。そして、雑誌内の広告にプレゼント番号
(当選番号)を記載すると、プレゼント番号どうしを照
し合せることで広告を必ず見てもらえる効果がある。そ
の際、プレゼント番号の付いた広告を探し照し合せて楽
しむ効果もある 【0025】コンパクトディスクにおいては、プレゼン
ト番号をシリアルナンバーと兼用する事で、世界で1枚
だけのコンパクトディスクになり商品価値を高める効果
があり。同時に広告を載せる媒体として魅力的なものに
なる効果があります。通常、コンパクトディスクは、雑
誌と違い広告を載せる媒体としては適していませんが、
上記の懸賞・くじシステムをつかう事で、広告を載せる
媒体として魅力的なものになります。それは、購入者に
広告のプレゼント番号を照し合せる事で必ず見てもらえ
るので広告の需要価値がでるためです。 【0026】メディア(テレビ)においては、視聴率を
上げる効果があります。プレゼント番号チケット(抽選
番号)を視聴者に渡し、(テレビ番組情報誌などにプレ
ゼント番号チケットをつけるなど)番組内でプレゼント
番号(当選番号)を発表することで、プレゼント番号を
確かめたくなり番組を見るため視聴率が上がります。1
番組でやるより複数の番組でやると効果的であり効率的
でもある。 【0027】 【発明の効果】以上のように、本発明に係る懸賞・くじ
システムは、以下に記載されるような効果を奏する。 【0028】消費者に広告・宣伝・メディアなどの複数
の人に見てもらいたいものを高確率で見てもらえるよう
になる。(プレゼント番号を照し合せることで、確実に
広告・宣伝・メディアなどを見てもらえる。また番号を
照し合せるだけで当り・はずれが分かり、それだけのこ
とで懸賞がもらえるのなら番号を確認したくなるためで
す。) 【0029】広告主のプレゼントの多数化・高額化をし
なくてもよくなり小予算ですむ効果もある。(従来の懸
賞・くじのシステムでは、応募しなくてはいけないので
プレゼントが少なかったり、安物だと、当らない当って
もコスト・手間に見合わないため応募しないが、本発明
の懸賞・くじシステムは、応募する必要がなく、自分で
プレゼント番号を照し合せるだけで当り・はずれが分か
るのでプレゼントの数・値段はあまり関係ない) 【0030】さらに、広告主の抽選の費用・手間がなく
なる効果もある。(当り・はずれは、消費者がプレゼン
ト番号を照し合せ確認するため抽選自体がないため。) 【0031】そして、上記の効果(広告主のプレゼント
の多数化・高額化しなくてもよくなり小予算ですみ、さ
らに、抽選の費用・手間がなくなる)により広告主は、
懸賞・くじを手軽に導入出来るため懸賞・くじをする機
会が多くなり、消費者は懸賞・くじなどを楽しむ機会が
増える効果もある。 【0032】そして、応募者の応募のための費用・手間
がなくなる効果がある。(従来は、はがき・電話・ファ
ックス・インターネットなどをつかい応募していたが、
それが一切なく応募自体がない) 【0033】さらに、応募(当選報告)すれば必ずプレ
ゼントをもらえる効果もある。 【0034】そして、抽選の不正がなくなる効果があ
る。(従来の懸賞・くじのシステムでは,広告主もしく
は代理の者が抽選するため、広告主もしくは代理の者の
さじ加減一つで当り・はずれが決まり、抽選自体が不透
明であるが本発明の懸賞・くじシステムは、消費者が当
り・はずれを確認するので不正することが出来ない) 【0035】そして、消費者は、プレゼント番号を探し
確認することで楽しめる効果もある。 【0036】さらに、プレゼント番号を商品・製品など
のシリアルナンバーと兼用することで、商品・製品など
の品質を高める効果もある。
Description: BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention belongs to a technical field related to a system related to an advertisement, a publicity, a media with a prize, a lottery, a present, and the like. [0002] Conventional advertisements, advertisements, media, etc. with prizes, lottery, presents, etc., can be viewed by post applicants viewing advertisements, advertisements, media, etc., prize articles, postcards, telephones, faxes, the Internet, etc. After applying, the advertiser or agent was drawing a lottery. [0003] Applicants tend to apply by using postcards, telephones, faxes, the Internet, etc., so it takes time and effort, and even if they apply, it is difficult for them to apply. Many guess that even if the prize is what you want, it won't win even if you apply. [0004] For this reason, advertisers have to prepare attractive presents in order to gather applicants, and there has been a tendency for the number of presents to increase and to increase the cost. [0005] In addition, due to the expense and labor required for the lottery, the current situation is that it can be done only several times a year. In the lottery, it is unclear whether there is no wrongdoing or the lottery is fair because it is opaque. [0007] Problems to be solved are as follows. [0008] In contrast to the above-described conventional system of advertisement, advertisement, and media with prizes, lotteries, and presents, the present invention enables consumers to view advertisements and advertisements with a high probability. [0009] Then, it is not necessary to increase or increase the number of presents such as sweepstakes and lottery, and to reduce the burden on advertisers. [0010] Furthermore, eliminating the cost and labor of the lottery of the advertiser. [0011] Eliminating the cost and labor of applying for the applicant. [0012] In addition, if you apply (winning report), be sure to get a present. [0013] Another object of the present invention is to eliminate irregularities in the lottery. [0014] By solving the above problems, prizes and lottery can be easily introduced to advertisers, and consumers can have more opportunities to win prizes and lottery. Make it easy to enjoy. The present invention has been made in order to solve the above-mentioned problems, and a system for prize, lottery, present and the like according to the present invention is as follows. Adopt means. Different present numbers, symbols, marks, etc. are described in advertisements, advertisements, media, etc., and different present numbers, symbols, marks, etc. are described in conjunction with each other. This is a sweepstakes / lottery system where it is a win if the marks etc. match. That is, if the applicant obtains a product / product with a present number employing the above system and matches the present number of an advertisement / advertisement / media linked therewith, the applicant is a winner. . The winner then reports (applies) to the advertiser or acting person that the winner has been won, and delivers and receives the present. In the present number, one of the present numbers is a lottery number and the other is a winning number. [0019] Winning and non-winning of the above-mentioned present numbers can be known if both of the present numbers are visible, so one of the present numbers must be made invisible before purchasing or obtaining it. is there. DESCRIPTION OF THE PREFERRED EMBODIMENTS In this embodiment, different present numbers, symbols, and marks are described in advertisements, advertisements, media, and the like, and different present numbers, symbols, In this system, a mark or the like is described, and if both present numbers match, a win is made. It is also possible to link not only one company but also a plurality of advertisements, advertisements and media employing the above-mentioned prize and lottery system. Doing so is synergistic and more effective. It is desirable to sell those linked with advertisements, advertisements, media, etc. describing the present number, but it is also possible to sell them separately. The one linked with the present number / symbol / seal of the advertisement / advertisement / media described above can be widely used without any choice, and can be applied to magazines, newspapers, compact discs, game software and others. It is. In a magazine, a ticket or the like describing a present number (lottery number) is attached so as not to be seen before purchase. If the present number (winning number) is described in the advertisement in the magazine, there is an effect that the advertisement can be always seen by comparing the present numbers with each other. At this time, there is also an effect of searching for advertisements with a present number and comparing them with each other. [0025] In the case of a compact disc, by using the present number as a serial number, only one compact disc in the world becomes a compact disc. Has the effect of increasing. At the same time, it has the effect of becoming an attractive medium for placing advertisements. Normally, compact discs are not suitable media for advertising, unlike magazines.
By using the above prize and lottery system, it becomes attractive as a medium for placing advertisements. That is because the demand value of the advertisement comes out because the buyer can always see it by checking the present number of the advertisement. In the media (television), there is an effect of increasing the audience rating. Give the present number ticket (lottery number) to the viewer and announce the present number (winning number) in the program (such as attaching a present number ticket to a TV program information magazine etc.), so that you want to confirm the present number The audience rating rises to see. 1
It is more effective and more efficient to do multiple programs than to do one. As described above, the sweepstakes / lottery system according to the present invention has the following effects. It is possible to have a high probability that a plurality of people, such as advertisements, advertisements, and media, that consumers want to see are seen. (By comparing the present number, you can surely see the advertisement, advertisement, media, etc. Also, just check the number and you can see the hit / miss, if you can get a prize for that alone, check the number [0029] There is no need to increase the number and cost of the advertiser's gifts, and this has the effect of requiring a small budget. (In the conventional prize and lottery system, there are few presents because it is necessary to apply, or if it is cheap, it will not be applied because it will not be worth the cost and effort even if it hits, but the prize and lottery system of the present invention Does not need to apply, it is only necessary to check the present number by yourself, so you can know the hit or miss, so the number and price of the presents are not so relevant.) Furthermore, the effect of eliminating the cost and labor of the advertiser's lottery There is also. (Because there is no lottery itself because the consumer checks the present number against the hit or miss, the effect is small. The budget, and the cost and effort of the lottery)
Sweepstakes and lottery can be easily introduced, so there are many opportunities for sweepstakes and lottery, and there is an effect that consumers have more opportunities to enjoy sweepstakes and lottery. There is an effect that the cost and labor for applying for the applicant are eliminated. (In the past, applications were made using postcards, telephones, faxes, the Internet, etc.
(There is no application at all and there is no application itself.) [0033] Furthermore, there is also an effect that if you apply (report the winning), you will always get a present. Then, there is an effect that the irregularity of the lottery is eliminated. (In the conventional prize and lottery system, since the advertiser or the agent draws the lottery, the advertiser or the agent's spoon adjusts the win / loss, and the lottery itself is opaque. -The lottery system cannot be fraudulent because the consumer checks the hit / miss, and the consumer can enjoy the game by searching for and checking the present number. Further, by using the present number also as the serial number of the product / product, there is an effect of improving the quality of the product / product.

Claims (1)

【特許請求の範囲】 【請求項1】広告・宣伝・メディアなどに、プレゼント
番号・記号・印などを記載し、それに連動させたもの
に、プレゼント番号・記号・印などを記載し、双方のプ
レゼント番号・記号・印などが一致していれば当りであ
るという特徴の懸賞・くじシステム。
[Claims 1] A present number, a sign, a seal, etc. are described in advertisements, advertisements, media, etc., and a present number, a sign, a seal, etc. are described in conjunction with the present number. Sweepstakes / lottery system with the feature that if the present number / symbol / mark etc. match, it is a win.
JP2002113154A 2002-04-16 2002-04-16 Prize, lot and present number on advertisement, propaganda and medium Pending JP2003305979A (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
JP2002113154A JP2003305979A (en) 2002-04-16 2002-04-16 Prize, lot and present number on advertisement, propaganda and medium

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
JP2002113154A JP2003305979A (en) 2002-04-16 2002-04-16 Prize, lot and present number on advertisement, propaganda and medium

Publications (1)

Publication Number Publication Date
JP2003305979A true JP2003305979A (en) 2003-10-28

Family

ID=29395415

Family Applications (1)

Application Number Title Priority Date Filing Date
JP2002113154A Pending JP2003305979A (en) 2002-04-16 2002-04-16 Prize, lot and present number on advertisement, propaganda and medium

Country Status (1)

Country Link
JP (1) JP2003305979A (en)

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
AU2004203807B1 (en) * 2004-05-07 2005-01-20 Wheeler, Leonie Kathryn A Method of Commerce

Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
AU2004203807B1 (en) * 2004-05-07 2005-01-20 Wheeler, Leonie Kathryn A Method of Commerce
WO2005109243A1 (en) * 2004-05-07 2005-11-17 Leonie Wheeler A method of commerce

Similar Documents

Publication Publication Date Title
US5373440A (en) Promotional game method and apparatus therefor
US6540609B1 (en) Apparatus and method for enhancing gambling devices with commercial advertising indicia
AU658970B2 (en) A promotional game method and apparatus therefor
US8209221B2 (en) Method and apparatus for placement of a product or service in a gaming system
US5941772A (en) Apparatus and method for enhancing gambling devices with commercial advertising indicia
McMullan et al. “I’ve seen them so much they are just there”: Exploring young people’s perceptions of gambling in advertising
US20050258596A1 (en) Tickets with removable purchased value parts, chance game parts, and variable advertising within a set of tickets, redeemable toward goods or services offered by multiple merchants
Stross The return of advertising in China: A survey of the ideological reversal
US20010041609A1 (en) Slot machines having advertising displays
US20040108237A1 (en) Decoding systems for multi-part messages and related methods of decoding messages
US6923445B2 (en) Gaming ticket sets having advertising by multiple advertisers with selectable variable advertiser exposure frequency
US20110095483A1 (en) Methods and devices for a game of chance based on occurrences and for gambling on a live sporting event
CA2410066A1 (en) System and method for playing a partly off-line, partly on-line interactive game
McAllister Super Bowl advertising as commercial celebration
Rines Guinness Rugby World Cup Sponsorship; A Global Platform for Meeting Business Objectives
WO2008103713A9 (en) Advertising program using playing cards
JP2003305979A (en) Prize, lot and present number on advertisement, propaganda and medium
EP1474794B1 (en) Advertising system
US20040004323A1 (en) Code game business promotion method
US20070018388A1 (en) Game piece and method of using the same
RU2283515C2 (en) Advertising method
US20020084647A1 (en) Advertising materials and method for cooperative promotions
US20040084892A1 (en) Advertising materials and method for cooperative promotions
Corodeanu Agheorghiesei Business Ethics and Corporate Responsibility Towards its Partners
US20040211684A1 (en) Can-top product storage device and related methods of storing products