JP2003132209A - Digital contents asset management system - Google Patents

Abstract

PROBLEM TO BE SOLVED: To improve the quality of contents production to foster industries by promoting the high mobility of media circulation and extending the market. SOLUTION: The server system of a digital contents asset management center A is connected to two or more client systems in the private sector B through broadband Internet, and a transaction market of media such as image, voice, etc., is opened on the broadband Internet to execute the copyright assignment transaction, copyright use transaction, and securities trade of securitized copyright for the media that is the copyright object while managing and protecting the copyright.

Description

Detailed Description of the Invention

[0001]

TECHNICAL FIELD The present invention relates to a digital content asset management system.

[0002]

2. Description of the Related Art In Europe and the United States, a distribution base for video / music and attribute information and various rights relating to the video / music, whose marketplaces are mainly broadband Internet / Intranet, is being prepared.

[0003]

In Japan, the above-mentioned infrastructure development is currently delayed due to the delay in the spread of broadband Internet / Intranet.

[0004] Further, the video / music has been produced by the in-house or outsourced company for the purpose of primary or multi-order use, according to the demand of a specific trader. Moreover, in the case of outsourcing,
Currently, copyright is usually transferred to the client in return for production costs.

The present invention promotes the formation of a new market in conjunction with the flow of global market conditions, promotes a high level of fluidization of media copyrights, fosters and activates the industry, and expands the market to produce content. The objective is to provide a digital content asset management system that can improve quality and promote market internationalization.

[0006]

The digital content asset management system of the present invention is a combination of a broadband, a large-scale database and a real-time type account processing system, and securitizes the copyright of media such as video and audio, so that it can be used on the broadband Internet. It is distributed through electronic transactions by displaying the sample of the media to be posted and displaying the market price that fluctuates by auction and browsing copyright related information.

According to the digital content asset management system of the present invention, the copyright of the media is securitized and electronically traded, so that the high degree of fluidization of the media copyright is promoted, the industry is fostered and activated, and the market The expansion can improve the quality of content production and promote internationalization of the market.

[0008]

BEST MODE FOR CARRYING OUT THE INVENTION A digital content asset management system according to claim 1 of the present invention securitizes copyrights of media such as video and audio by a combination of a broadband, a large database and a real-time account processing system, It distributes electronic media transactions by displaying samples of media posted on the broadband Internet and displaying market prices that fluctuate due to auctions and browsing copyright-related information. By distributing at, it is possible to promote a high degree of fluidization of media distribution.

In the digital content asset management system according to the second aspect of the present invention, a server system and a plurality of client systems are connected via a broadband Internet, and the media market for media such as video and audio is used for the broadband Internet. In the digital content asset management system set up above, the server system includes a media database in which media such as video and audio are stored, and a copyright related information database in which copyright related information of the media is stored, In response to a request from the client system, a means for reading the sample of the media from the media database and making it available to the client system to prompt a transaction, and a transaction request from the client system. And means for performing transactions in response to,
The client terminal includes means for displaying a sample of media from the server terminal, and means for requesting a transaction from the server system, and the server system establishes a transaction with the client system. The media is supplied with a copyright protection process, and while the copyright of the media is protected, the media can be highly fluidized by electronic transactions.

The invention according to claim 3 is the digital content asset management system according to claim 2, wherein the server system reads the copyright related information of the medium together with the sample from the copyright related information database. And can be browsed by a client system, and the transaction includes at least a securities transaction among a copyright transfer transaction of the media, a copyright utilization transaction, and a securities transaction in which the copyright is securitized. , Securitization of media copyrights to promote higher liquidity.

(Embodiment) An embodiment of the present invention will be described below with reference to FIG.

First, with reference to FIG. 1, an outline of an organizational structure of an entire system including a digital content asset management system will be described.

The entire system of this embodiment is basically composed of a digital content asset management center A, a private institution B, and a judicial / administrative / legislative institution C.

The Digital Content Asset Management Center A, as an organization with open publicity in commercial transactions of media such as video and audio, supports the promotion of its distribution from various sides, and more specifically, , In order to facilitate the distribution of media which is the copyright object desired by the trader, the copyright is managed and protected, and the copyright object is posted on the Internet and the transfer transaction and the usage transaction are performed. At the same time, the copyrighted material is securitized and securities trading is performed.

The digital content asset management center A basically manages and protects the copyright of the distributed media, and at the same time, manages the copyright by posting the copyrighted object on the Internet to promote market transactions. Center a and a media copyright transfer transaction, copyright use transaction such as using or distributing media for CM or campaign, and securitizing the copyright and performing the securities transaction, if necessary. And a rights transaction management center b that monitors the operation of the rights transaction business on behalf of an intermediary or the like.

The private institution B may be an individual, a corporation, a profit, a non-profit, a content provider, which is a distributed medium, or a professional engineer in various fields (for example, legal relations such as lawyer, advertisement, etc.). It is composed of rights transactions of agents, trading companies, etc.), and performs the required business by entrusting it from the digital contents asset management center A as described later.

The judiciary / administrative / legislative body C cooperates with the digital content asset management center A to enforce copyright protection and take necessary legislative or administrative measures to promote the industry by distributing media. .

Here, the copyright management center a and the rights transaction management center b will be described in more detail.

First, the copyright management center a will be described.

In the digital content asset management center A, the copyright management center a determines the whereabouts and attributes of the copyrighted object in order to facilitate the distribution of the copyrighted object (media) desired by the trader. It manages, protects, and posts copyrighted objects on the Internet to support the market formation of transactions that occur in the rights transaction management center b from a technical aspect.

To exemplify the work of the copyright management center a, in cooperation with the right registration judicial / administrative / legislative body C of the copyrighted object, the following copyright management / protection technical and electronic transactions are performed. There is infrastructure.

That is, the technical research on the optimized digitization of copyrighted objects, the digitization and preservation of copyrighted objects are promoted.

Attribute information is added to a browse (electronic sample) of a copyrighted object (media) posted on an electronic transaction to create an object-oriented database of rights relationships, media owner locations, and the like.

In order to encourage active involvement of existing electronic commerce, a standardized object-oriented language is used for the maintenance of its infrastructure, and an appropriate level of technical progress is maintained while paying attention.

[0025] Actively participate in the standardization activities of media formats, authoring formats, object-oriented languages and protocols that have already been promoted in the world, exchange them, and promote the absorption and proposal of technology.

To facilitate open e-commerce, it publishes its low-resolution browse, and encourages the global standardization of aggressive formats so that this format can maintain compatibility at a global level. Also,
Regarding browse browsing software, in principle, we will promote the popularization of software that is paid by sellers and free by buyers so that the market can be actively involved. The participation of applications and ASPs shall be based on the principle of competition, but the applications and ASPs used on this exchange are obliged to ensure mutual compatibility, and their adequacy is assumed to be based on standardized technology. Determine.

In order to maintain copyright protection, appropriate copyright protection processing such as a digital watermark (watermark) is applied at each use stage (for example, primary use and secondary use), and
Strive for global standardization and diffusion of technology.

In order to positively introduce excellent technology in order to facilitate electronic transactions, we actively promote recommendations to the copyright management center a of vendors that play a leading role in each market, and Maintain the technical superiority of the management center a. Its main fields are database engine / storage technology, synchronous / asynchronous network technology, media format exchange, authoring, streaming conversion and ASP / CRM.
・ Technologies related to ERM and transmission, modulation technology, broadcasting equipment and publishing equipment.

The copyright management center a entrusts necessary business such as creation of a copyright management system and a database to the SI of the private company B, an application vendor, a database vendor and the like.

Next, the rights transaction management center b will be described.

The rights transaction management center b fosters a secondary market of media and promotes new industries. When the market growth is immature, in order to facilitate the private sector's entry, we propose policies to the judicial / administrative / legislative body C, and actively lead the business until infrastructure development and private sector entry are realized. To do. Its main business is the operation of the broadband media marketplace (media exchange operated on the broadband Internet), promotion of private participation, and bidding and ordering of various consignment work that occurs in connection with this. In addition, aiming at the role of an industrial development center, it will also play a role in fostering rights business related ventures.

The work of the rights transaction management center b is illustrated below.

Monitor the video / audio and its attribute information and the practical instruction / representation / operation of the related rights business relating to the business of rights, and show the appropriate guidelines to the seller and the buyer.

In order to maintain the balance between supply and demand, media conversion and editing are actively promoted. Moreover, in order to reduce the operation cost as much as possible, we actively participate in the standardization of the format and show the guidelines.

In order to facilitate the private sector entry of all the business that occurs in the rights transaction management center b and maintain proper competition, open bidding of the business is actively conducted at the electronic exchange.

In order to promote the electronic transaction of business,
In order to carry out all possible processing electronically, we will work on computerization of the current transaction activities in cooperation with the Copyright Management Center a, and if necessary, make recommendations on the details of the legislation and the necessity of administrative supervision.

[0037] The establishment of infrastructure such as promotion of electronic approval of billing processing, protection of privacy and resolution of disputes, mediation with administrative functions centering on arbitration, security regarding access rights, and proper encryption processing in media distribution. Proceed.

It plays a major role in the incubation of rights business related venture companies, and advances the rights business related industry.

[0039] A digital content asset management center A was established by actively promoting IT through a technical consultation window for networking rights-related businesses that are not already in operation to the Internet environment through broadband Internet. At the center, it will establish a broadband media marketplace by organically networking with broadband internet related businesses.

The right transaction management center b entrusts a required business to a private B trading company, an advertising agency, a law firm or a consulting company that has experience in right transactions to ensure smooth operation of the transactions and to carry out online transactions. Outsource services to ISPs, SSPs, ASPs, etc., which are necessary service providers.

The various contents of the digital contents asset management center A are outsourced to the private sector B by an auction for outsourcing operations general bidding described below.

Next, the functional structure of the digital content asset management center A will be described with reference to FIG.

While the digital contents asset management center A constitutes a broadband media marketplace D, which is a trading market for copyright usage transactions h, copyright transfer transactions i, and copyrighted securities transactions j for media that are subject to copyright, , A digital content asset management data center E for managing data necessary for those market transactions, and the broadband media marketplace D and the digital content asset management data center E are connected by a network.

Media such as video and audio, which are copyright objects for the copyrighted securities transaction j in the broadband media marketplace D, are securitized by the securitization office k as described below, and the securitization office k Is connected to the computer of copyrighted securities transaction j via a network. In this broadband media marketplace D, transactions are operated by a dedicated charging system using the broadband internet as an infrastructure.

The digital content asset management data center E manages the data required for the transaction operation data center c that manages the data necessary for the operation of the transaction and the data required for the consignment general auction e for the consignment operation operated by the rights transaction management center b. Business consignment bidding data center d
, A copyright management data center m that manages copyright data, and a rights transaction data management center n that manages rights transaction data, and is a consignment contract outside the digital content asset management center A (private B). It also manages necessary data from the stock exchange f and external copyright management office g. The copyright transaction data h is managed by the rights transaction data management center n.

Next, transactions in the broadband media marketplace D will be described with reference to FIG.

First, a media provider 1 who wishes to transfer or use a right of a medium such as video / audio which is a copyright object, or to use the copyright or securities of the copyright, consults with the rights transaction consultation center 2 to provide the media. Is judged to be worthy of a transaction, and if it is determined that the medium is worthy of conducting a transaction, the copyright registration center is operated through the copyright registration intermediary 3 or without the intermediary 3. Register copyright to a. Rights Trading Consultation Center 2
It provides an advisory service, and has a role of assisting the media provider 1 who is a seller who has no know-how regarding transactions.

When the copyright is registered, the copyright management center a creates a low-resolution media sample archive 4 and a copyright object database 5 for browsing, and identifies the provided media. ID number assignment 6 is performed.

At the right transaction consultation center 2,
If it is determined that the media is not worth the transaction, the media provider 1 who only wants to register the copyright,
Apply for copyright registration 7 and go to Copyright Management Center a
In, it is possible to only register the copyright.

Next, whether the provider 1 of the medium to which the copyright has been registered and which has been given the ID number desires the copyright use transaction h, the copyright transfer transaction i, or the copyright transfer transaction i. Select one of the desired securitization transactions j.

When the copyright utilization transaction h is desired, the media utilization transaction is carried out by exhibiting 9 in the copyright utilization transaction market 8. At this time, the transaction is started within the range in which the media provider 1 presents the conditions, but the content of the medium is posted on another site, and the content is posted on a bid site of a registered contractor who undertakes the copyright utilization transaction h in advance. Published. The number of inquiries for high-value images is displayed to sellers and buyers as a coefficient, etc., and acts as an auxiliary element for condition determination. The broker 20 can browse the business consignment bid item database to know what kind of business there is, and the business is contracted by the consignment business bidding auction 77.

When the copyright transfer transaction i is desired, the right transaction counseling center 2 determines an appropriate transaction range by screening while inquiring about the actual state of the industry, and determines the minimum bid price. After the media provider 1 accepts the lowest bid price, the media provider 1 puts up an item on the copyright transfer transaction market 10 and opens it for auction.

When a copyrighted securities transaction j is carried out,
Securitization of media at rights transaction consultation center 2 12
Then, the securities are traded by opening them to the copyright securities trading market 13.

In transactions in each of the transaction markets 8, 10, 13, the copyright acquisition applicant 14, the copyright utilization applicant 15 and the copyright securities purchase applicant 16 are the media sample archive 4 and the copyright object database 5. Browse 1
7 to 19, and each transaction is conducted. Details of the copyrighted securities transaction j will be described later.

Outsourced broker 20 that undertakes a transaction
Can use the site hosted by the rights transaction management center b to determine usage restrictions and transaction amounts. It is possible for the transferee to use the auction site for this use in combination. You can check the popularity of the media by posting the number of views on this right usage site. The number of views can be used as a material for predicting the profit expected from portal advertisements at the time of use.

At the site of the broadband internet venue where the auction is open to the public, a sample catalog (low-bit streaming video, audio, and still images) can be viewed by anyone who subscribes to broadband. In order to protect the copyright, this viewed video is in a format that cannot be downloaded. Also, for users who cannot view without downloading for technical reasons, the seller may optionally publish a low bit downloadable viewing video on a media-only site. In addition, this stream video is a commercial
You may entrust the posting to.

[0057] Private ISPs who want to participate in this auction
The SSP acts like a securities company, and the final seller can receive a certain brokerage fee. The auction price includes the copyright transfer price and usage price.
Presented by limited use. The transaction history can also be confirmed from the auction screen. ISPs and SSPs can post only the desired objects, and it is also possible to browse which site is being traded on the site hosted by the rights transaction management center b. In the information of the auction, the information of the copyright holders after the primary is legally posted and the history of the medium itself can be viewed, and the asset value of the buyer's medium can be judged at the same time. Since the digital watermark processing is applied to the media in which the transaction has been established, and the copyright information is added to the metadata of the media, if illegal acts occur, the electronic watermark and the metadata will cause the above-mentioned judicial / administrative / legislative bodies to operate. Contribute to the enforcement of the investigation authorities in C. In particular, by creating a mechanism in metadata that automatically records the history of media movement between servers, the history of the final download destination remains, which greatly contributes to crackdowns on illegal activities.

It is important that browsing of the downloaded media is centered on standardized technology, but on the other hand, the contents are designed to prevent illegal activities, and the media format itself has a wide range. Adopt the format that is distributed in.

All transaction histories are legally disclosed, and with regard to market conditions, these are used as reference materials for investment decisions. The transaction history is operated under the control of the right use management center b.

The copyright use applicant 15 selects a medium to be used in the copyright use transaction market 8. At this time, the contents of the media can be confirmed by browsing the media sample archive 4 and the copyrighted material database 5. In addition to the sample video, the contents of this media include, for example, the attribute information of the creator, director, and photographer of the original video, whether it is securitized, the number of times the copyright has been transferred, and the status of copyright usage. is there. The copyright applicant 15 deposits the deposit at the transaction deposit management center 21, and when the transaction is completed, various fees 25 are collected from the deposit through the transaction charging center 22 and the media provider 1 The media usage fee 26 is paid to the agent, and the agent fee 23 is paid to the agent 20.

The copyright acquisition applicant 14 selects a medium for acquiring a copyright in the copyright transfer transaction market 10. At this time, the contents of the media can be confirmed by browsing the media sample archive 4 and the copyrighted material database 5. Further, the copyright acquisition applicant 14 deposits a deposit in the transaction deposit management center 21, and when the acquisition of the copyright is successful, through the transaction charging center 22,
Various fees 25 are collected from the deposit, the copyright fee 26 is paid to the media provider 1, and the brokerage fee 23 is paid to the broker 20. Further, when the copyright is transferred, a new ID number is assigned and managed.

The copyright securities purchase applicant 16 selects a medium for purchasing the copyright securities in the copyright securities trading market 13. At this time, the contents of the media can be confirmed by browsing the media sample archive 4 and the copyrighted material database 5. Further, the applicant 15 for purchasing the copyright securities deposits the deposit in the transaction deposit management center 21.

The deposit is the copyright transaction market 8,
It is notified to the copyright transfer transaction market 10 and the copyright securities transaction market 13, and anyone can view it. Also,
Although it is expected that the market price of the copyrighted material will increase or decrease as the auction progresses, in this case, all the prices are reflected and displayed in the real-time database, and the successful bid amount of the auction corresponds to the deposit amount.

The entire transaction is the transaction history database 24.
Is stored in the database of the transaction operation data center c shown in FIG.

FIG. 4 shows a flowchart of an auction for each transaction.

First of all, the request for exhibition is accepted (step S
1) If the exhibitor is not rejected (step S2), the exhibitor is examined (step S3).

As a result of the examination, if the exhibitor is approved (step S4), a compulsory application is made (step S5), a copyright is registered (step S6), and a sample medium is made public (step S7).

Further, the media provider who wishes to only register the copyright without conducting the transaction for use makes a voluntary application (step S8), pays various expenses related to the registration (step S9), and registers the copyright. Can be performed (step S6). In this case, the sample media will not be published.

When the exhibition is approved (step S
4) The right transaction is consulted to determine the transaction conditions (step S10), and the transaction conditions are disclosed (step S11). The right transaction consultation may be entrusted to an intermediary (step S12).

After the transaction conditions are published (step S1
1) The transaction is started and the auction status is disclosed (step S13) or securitized (step S14), and the transaction is started in the corresponding trading market (step S15).

When the transaction is established (step S16), a request to stop the publication is made (step S17), and the publication of the sample medium is stopped (step S18).

The securitization type will be described with reference to FIG. Securitization is primarily for the purpose of broadening the base of trading.

First, the property of the copyrighted material is assessed (step S1). Next, the price of the copyrighted material is assessed and the suitability for securitization is assessed (step S2). A securitized copyrighted material is limited to the value of certain assets assessed to cover transaction fees.

Next, there are two types of securities, ordinary securities and mortgage securities. As a result of the assessment, the securities are either regular securities (step S3) or mortgage securities (step S4). Once securitized, copyright transfer transactions are suspended (step S
5). The type of securities is determined by the wishes of the copyright holder and the assessment of the transaction management center.

Further, the purchaser of the copyright securities will own the copyright in a divided manner, and the amount generated by offsetting the expenses and fees from the income generated in the copyright utilization transaction will be paid according to the share.

In the case of ordinary securities, the copyright is divided according to the share of the securities, and the profit generated by the copyright utilization transaction is
Dividends will be divided according to the amount of cross-holding.

In the case of the mortgage-backed securities, the mortgage for the copyrights of the securities held is owned, and the copyright belongs to the former copyright holder. In this case, the mortgage securitized copyright becomes collateral, and at that time the copyright holder can obtain the funding, and the operation is entrusted to the copyright holder, and it occurs as a result of market transaction and rights transaction operation. The usage fee will be transferred to the copyright holder, but the interest rate on the funds will be borne.

Mortgage securities set mortgages on copyrighted materials,
The amount that can be raised is the listed price of the copyrighted material. Unlike simple securitization, the amount of funds that can be raised is transferred to the copyright holder in a lump sum, and the purchaser of the securities owns the mortgage of the copyrighted material. The copyright holder pays for the interest. On the other hand, all rights usage income is transferred to the copyright holder. Buyers of mortgage securities can freely buy and sell as investment according to the price fluctuation of the target work.

There are two types of settings, ordinary securities and mortgage securities,
It has the effect of giving the copyright holder a choice and the effect of providing investors with diversified financial investment opportunities. According to this transaction form, the copyright management center a carries out proper copyright registration and, as with other transactions, is opened to the public through broadband internet search as much as possible.

At the time of securitization, it is important to set an appropriate price so that both the copyright holder and the purchaser of the securities are not disadvantaged.

The price of a copyrighted product fluctuates due to the relationship between supply and demand. First, the right operation center takes charge of setting an appropriate listing price. Securitization is basically premised on the transfer of copyrighted materials.

FIG. 6 is a transaction flowchart for explaining the copyright securities transaction in more detail.

When outsourcing a copyrighted material securitization management company (step S1), the asset value of the copyrighted material is assessed (step S2), and the number of securities issued and conditions are set (step S3). Electronic securities trading is started (step S4).

There is a direct transaction in the stock exchange market (step S5), the price is displayed online (step 6), and the market price fluctuates due to supply and demand (step S7).

When the securities trading is started, securities trading is brokered through an intermediary who is entrusted with the securities trading business, and trading is completed (steps S8 and S9).

The copyright transfer transaction (step S10)
When a mortgage is set on the security in (step S1
1) The copyright transfer transaction is stopped (step S1).
2). Further, in assessing the asset value of a copyrighted material, the transaction price in the transfer transaction may be referred to (step S13).

Next, the case of actual securitization will be described with reference to FIG.

The medium to be traded is accepted (step S1), examined and registered with copyright to set transaction conditions (steps S2 to S4), and securitized or unsecuritized (steps S5 and S6).

In the case of non-securitization, the transaction conditions are set (step S7), and in the copyright transfer transaction market S10 or the copyright use transaction market S11, depending on the copyright transfer transaction S8 or the copyright use transaction S9. Trading begins.

In the case of securitization, the number of issues and the amount to be listed are set (step S12), listed on the exchange (step S13), online traded (step S14), and the copyrighted securities are acquired. (Step S1
5) While the transfer profit and loss is generated (step S16), the usage fee for the share of the copyright is paid (step S17), and the rights usage fee income is obtained (step S18).
In setting the number of securities to be issued and the amount to be listed in step S12 described above, the record of the copyright utilization transaction and the price in the copyright transfer transaction are great factors for judgment.

Next, the mechanism of the database in the broadband media marketplace D will be described with reference to FIG.

The master database 30 is provided for controlling the data of the copyright management center a and the data of the rights transaction management center b.

A copyright management database 31 corresponding to the copyright management center a side is provided, and the copyright management database 31 includes the copyrighted object database 3
2. Media sample archive database 33 and original media archive database 34
, The copyrighted object database 32 is connected to, for example, an outsourced local database 35, the copyright management database 31 is connected to a database 36 of a related copyright organization, and the media sample archive is connected. The business database 33 is linked to the web.

The right transaction management center b has the above-mentioned transaction history database 24. The transaction history database 24 includes an auction database 38 for general consignment of business outsourcing, a database for media copyright securities transactions. 39 and copyright transfer transaction database 4
0 is connected.

The master database 30 that integrates these databases has two types of database structures, that is, a text-based master database and a master database for media. These are highly compatible object-oriented languages (for example, XML). The base is preferable, and it is essential that the information for the media is a relational database linked to each other.

Frames of all items updated by each task are set in the master database 30, and a master-slave relationship is established with the end database. In this master-slave relationship, each terminal application is connected to the master database 30 by the API, and the input data of the terminal application is automatically updated in the master database 30.

In end applications, E-C
The accounting system used in OMMERCE is adopted, but the automatic calculation result placed in this application is reflected in the master database 30 only for the necessary items, and it is a real-time system linked to the display of each application. Preferably there is.

Since this master database 30 is the heart of all the operations operated by digital content asset management, so-called online backup is always possible in the main data center in the highly reliable storage area network via LAN-FRE.
It is important that the configuration that can be implemented in the state of E is a configuration that can be physically diffused on an IP basis or a wide area SAN basis to perform disaster recovery.

In the data center, the media provider is provided with a facility for media format exchange and a facility for media conversion and editing so that the delivery form of the medium can be versatile and can respond to various uses. Act as an intermediary for media users to activate the market. Improvements made to the original by editing, authoring DVDs, etc. will be in accordance with the terms of use set by the Rights Use Center at the will of the provider, and if a secondary copyright occurs, it will be registered immediately separately from the original. . These are also reflected in the master database 30 and published as long as allowed to continue the market transaction.

The work that occurs here is generally disclosed in the form of a work contract bid regardless of the user of the facility. This bidding is also carried out in the electronic market as much as possible in an auction format,
This history is reflected in the master database 30 in real time.

Samples of media published on the Internet can be searched with a certain keyword based on this database. For example, in the case of video, a file name including related text is first collected by a text-based search, and a low-resolution still image sample including video of any or all files is posted from the file name. From this still image sample, you can browse a moving image file that plays back the scene transitions in frame-by-frame increments, and you can further browse the low-resolution samples that include all frames. Regarding the viewing of the original image, we exchange a pledge for viewing for copyright protection and allow viewing on the site dedicated to transactions.

Publication by browsing in the broadband media marketplace D will be described below.

Aiming for an open market Samples of media are legally open to the public to encourage activation of transactions wherever permitted, but all browse samples take necessary measures on the premise of copyright protection. To do. The technology includes a method of recording necessary conditions such as a copyright holder and a storage location in a file layer as metadata in a sample of published media and a method of inputting a digital watermark. It is also conceivable to add a copy guard that has been encrypted in the appropriate increase of the file layer.

As a sample, whether it is a still image / moving image or audio, a sample of low quality whose resolution and file size are reduced from the original is used. Especially in the case of video, the file size of the media becomes heavy at each search stage as described above, and the method of giving access to the browsing site dedicated to transactions as the final stage with narrowed content and browsing on a more strictly restricted exchange Will make the final decision. This exchange will be conducted online, but it will encourage private companies to outsource certain locations in each prefecture, and will conduct local transactions depending on the conditions set. At each stage, browse is published on the GUI and on the server by specially setting it up to facilitate browsing. The step-by-step browse search, which will be described later, facilitates quick acquisition of a required video from a huge number of search items.

It is also important to distribute the load of the entire system by distributing the volumes of browsing moving images cached in the online storage to the storages in the tape library. When moving media between the browse online cache and offline storage (tape robot library device), it is preferable to use a hierarchy management that leaves the online cache in the order of frequency of access in the digital content asset management database and the rest in the offline storage. In addition, in order to deal with the case where the usage of the specific image in the file is high, it is preferable that the hierarchical management software has a file system capable of extracting a part of the file.

Next, the stepwise browse search will be described.

The step-by-step browse search is for quickly obtaining the required media sample. For example, in the case of video, a text-based search is first performed to collect file names including related texts, and then the arbitrary file names are collected. A low-resolution still image sample containing images of some or all of the files will be posted. From this still image sample, you can browse a moving image file that plays the transition of the scene by frame-by-frame advance, and you can further browse the low-resolution samples including all frames by narrowing down.

Therefore, in the media sample archive database 33 shown in FIG. 8, the scene transition of the original video is automatically detected and stored as a video for browsing.

As the video for browsing, for example,
As shown in FIG. 9, a digest moving image is displayed on one split screen of the multi-split screen by the first plurality in each of the plurality of scenes S1 to Sn, for example, 5 frames F1 to F5, or in FIG. As shown
First frame F1 in each of the plurality of scenes S1 to Sn
Displays a still image on each of a plurality of split screens of a multi-split screen.

Further, the stepwise browse search will be described in detail.

In the search for video, a primary search by text and a browse sample display by a low-compression still image (in the case of a moving image, a scene transition that is automatically extracted when inputting material is searched and displayed as a key frame) Secondary search, in the case of video, the scene change is displayed by frame advance (digest video) tertiary search, high-compression video display fourth search, and low-compression video full video (however, video size Is 120 × 160 in SD) and there is a fifth search.

It should be noted that still images and digest images can be searched on a multi-split screen, and full movies can be sampled by VO
Use D format. In the sample video, the frame-accurate original LTC is included in the metadata of the sample image so that the time code can be specified on the application as a format that allows media with partial specifications to be traded.

As a procedure for the browse search, a keyword is input to the search terminal on the Internet, the title of the corresponding video is selected, and the display is switched to the still image display. If necessary, check the key frame display. Next, the still image display is further designated to switch to the frame-by-frame display, and the frame-by-frame display is applied to browse the low-resolution full-frame image of the image desired to be further browsed. If it is necessary to confirm the original image in order to proceed with the transaction, apply for a business negotiation on the site and assign the person in charge at the Internet online transaction consultation counter site before proceeding.

[0114] For different sample media at each stage,
A specific server is assigned to each medium, but all sample videos are linked to the original media, and the above-mentioned ID numbers for copyright management are allotted. When digitizing the original video, this copyright management number is given at the stage of file formatting, but in the case of multiple use, a new copyright management number is assigned at each stage of rights usage and the same. Build a system where numbers are automatically assigned to sample footage. Similarly, the digital watermark process is applied to the original video.

Through this step-by-step browsing, the viewer makes a transaction in consideration of the conditions for using the medium and the conditions for transferring the copyright. By this method, the buyer does not need to purchase any media other than necessary, and the method of utilizing the media can be learned through the transaction history, so the effect of fulfilling the knowledge management of media distribution can be expected.

Next, linking with various applications will be described.

Browsing search and delivery to users are important functions for asset management. On the other hand, from the application side, the basics of asset management, such as a search engine that works in tandem with an object-oriented database, a function that controls the hardware on the system when converting media into files, and an application These functions are realized by integrating the master database and application with APIs and general-purpose protocols.

Participants in user support and media transactions may already have applications running on a wide variety of platforms and OSs, and it is important how they integrate on the broadband Internet. This is a technical issue. Digital Content Asset Management provides a job for many system integrators to combine existing systems and digital content asset management, and Digital Content Asset Management Center A
Even in Japan, we must make an effort to create an environment that can cope with mixed states.

Particularly, it is extremely important to link with the equipment of the main players in the country involved in the broadcasting company and the broadband media distribution business, and the ultimate purpose is to connect them to form a network on the broadband Internet. As a result, the digital content asset management center A becomes a centralized and integrated digital library common to media distributors.

Next, the main hardware configuration of the copyright management center a and the rights transaction management center b will be described.

The copyright management center a has the configuration shown in FIG. 11 in order to enable the viewing of images. That is, as shown in FIG. 11, a pre-digitalized image is input to a video card to which an arbitrary channel of a video server having a plurality of channels is allocated via an SDI router to a video card, while the original image is converted into a file. By compressing through the encoder 45, the resolution is reduced to a low resolution and stored in the MPEG server 46 to form a sample video. At the time of search, the sample video is subjected to the above-described stepwise browsing process.

Further, the data is once written in the RAID system 48 via the backup server 47 and then in the library 49. Video server 44, MP
SAN by EG server 46, RAID system 48, library 49, fabric switch 52, etc.
53 is constructed.

Text information can be recorded in the database server 50. By storing text information corresponding to a medium, the medium corresponding to this character can be searched. Further, a browse search image database server 51 for searching sample images is provided.

Further, in order to be able to retrieve the sample image anywhere, that is, in order to enable a wide range of browsing retrieval, the long distance fiber channel 41 can be connected and relayed to the SAN 53 having the same configuration. .

Next, the rights transaction management center b is shown in FIG.
As shown in, a format conversion working group 54 that converts the format of the provided image, a telecine / film scanner working group 55 that telecines the image provided by the film, and an image that is traded in a copyright right transaction. Content production working group 56 for producing content according to the application of
And a working group 57 for media conversion for media conversion, each working group 5
4 to 57 are connected to the LAN.

A backup server 58, a streaming server 59 and a data server 60 are connected to the network so that the images can be browsed.

RAID system 61, browse search D
A VD-RAM library 62 and various material format tape libraries 63 are connected to a network via an FC hub 64 to form a SAN 65.
The DM 66 is connected to the SAN 65 having the same configuration and can be relayed.

Next, a service for a specific member in the broadband media marketplace D will be described.

As with movie distribution companies, radio / television stations, and major Internet video distributors, the service required for members and individual members who regularly use media distribution at this stage has required conditions. Obviously, it will be different, and it is preferable to have at least two types of services prepared.

For example, the service to the broadcasting company is based on the premise of news and program production. By setting the operating conditions and the like with the specific member in advance in the rights transaction management center b, promotion of individuals and new market participation is promoted. .

Specifically, conditions for selling and buying for specific members are set in advance, and a dedicated channel is used for the distribution of media and the use of facilities by specific traders and general participants.

For example, regarding the use of the facility, the broadcaster can remotely store and receive media in and out of the archive, can access the original contents, and can obtain the images required on the site. It is also possible to request.

Regarding the price and the like, the transaction is smoothly carried out by having a specialized staff for calculating the value and the cost for the medium and setting the price in the fixed price setting instead of the auction type. In addition, by introducing a method to facilitate automated electronic settlement such as a deposit system for specific members, it is possible to obtain only the necessary materials when needed with one click.

FIG. 13 is a diagram showing the structure of a digital broadcasting system in a broadcasting station. Based on this FIG.
For example, a case where the media of the broadcasting station is distributed at the digital content asset management center A will be described.

The material received from the satellite broadcast or the material captured from the tape is stored in the feed server 67, further stored in the cache server 68, and stored as the original video library system 69. Also, the video that has been fully edited and stored in the material server 70 is transferred to the image database server 7 via the transcoder 71.
2 is stored in the sample image database 74 via the cache server 73, and this sample image is supplied to the digital content asset management center A via the transcoder 75 and the web media server 76.

The digital content asset management center A may outsource the editing or the broadcasting to the broadcasting station.

FIG. 14 is a diagram showing a practical example of copyright securitization applied to a movie.

When a movie work produced by scenario-making the original work is exhibited in the copyright securities transaction, the copyright is registered, the browse sample is created, and the attribute information is registered. In addition, the copyright of the movie work is securitized and securities are traded. On the other hand, distribution is done by movie companies as a copyright utilization transaction, and the usage fee for screening, video sales, and broadcasting rights becomes income according to the share of the securities.

By the securitization of such a video work,
It will also be possible to facilitate the financing of filmmakers.

As described above, according to the present invention, the following effects can be obtained.

In other words, the greatest technical problem that makes distribution of video works difficult is copyright protection. However, the mechanism of protection of this copyright and the construction of electronic transaction are a complex technology with enormous cost. This is an obstacle to market formation due to the need for strategic efforts.

The copyrighted material is not effectively used except for a part, and if the effective asset of the copyrighted material can be used, a new industry with broadband as a backbone will be created and it will be powerful. It will be a good industrial promotion measure.

According to the present invention, it is possible to establish an electronic exchange to promote sound market transactions, protect copyrights, and effectively utilize assets by securitizing images. Is.

At present, only the production cost and the market price set by the seller exist in the video asset, but the securitization according to the present invention makes it possible to clarify the more appropriate asset price, and to decide the priority order in distributing the video. It will also be very useful. In addition, the effect of expanding video trading to a more open market can be expected on the premise of open electronic commerce.

[0145]

According to the digital content asset management system of the present invention, it is possible to promote the formation of a new market while interlocking with the flow of global market conditions, promote the high degree of fluidization of media distribution, and foster and activate the industry. , The quality of content production can be improved by expanding the market,
The advantageous effect of being able to promote the internationalization of the market is obtained.

[Brief description of drawings]

FIG. 1 is an overall configuration diagram to which a digital content asset management system according to an embodiment of the present invention is applied.

FIG. 2 is a configuration diagram of a digital content asset management center according to an embodiment of the present invention.

FIG. 3 is an explanatory diagram of a broadband media marketplace according to the embodiment of the present invention.

FIG. 4 is a flowchart of a transaction on the broadband media marketplace according to the embodiment of the present invention.

FIG. 5 is an explanatory diagram showing types of securitization according to the embodiment of the present invention.

FIG. 6 is a flowchart of a copyrighted asset securities transaction according to an embodiment of the present invention.

FIG. 7 is an explanatory diagram of copyright transaction according to the embodiment of the present invention.

FIG. 8 is a configuration diagram of a database in the broadband media marketplace according to the embodiment of the present invention.

FIG. 9 is an explanatory diagram of moving image generation for browsing.

FIG. 10 is an explanatory diagram of browsing still image generation.

FIG. 11 is a configuration diagram of a main part of a copyright management center according to an embodiment of the present invention.

FIG. 12 is a configuration diagram of a main part of a rights transaction management center according to an embodiment of the present invention.

FIG. 13 is a diagram showing a configuration of a digital broadcasting system in a broadcasting station.

FIG. 14 is a diagram showing an example of securitization of copyright in one embodiment of the present invention.

[Explanation of symbols]

A Digital Content Asset Management Center B Private C C Judicial / Administrative / Legal Agencies a Copyright Management Center b Rights Transaction Management Center D Broadband Media Marketplace

Claims (3)

[Claims] 1. A combination of broadband, large-scale database, and real-time account processing system securitizes copyrights of media such as video and audio, and price changes due to a sample of media posted on the broadband Internet and auction. A digital contents asset management system characterized by being distributed through electronic transactions by displaying market value and viewing copyright-related information. 2. A digital content asset management system in which a server system and a plurality of client systems are connected to each other via broadband internet, and a trading market for media such as video / audio is opened on the broadband internet. The system includes a media database in which media such as video and audio are stored, a copyright-related information database in which copyright-related information about the media is stored,
Means for reading a sample of the media from the media database and making it available to the client system to facilitate a transaction in response to a request from the client system; and means for conducting a transaction in response to a transaction request from the client system. The client terminal comprises means for displaying a sample of media from the server terminal and means for requesting a transaction to the server system, the server system performing a transaction with the client system. A digital content asset management system characterized by supplying copyright-protected media to media that has been established. 3. The digital content asset management system according to claim 2, wherein the server system, together with the sample, can read copyright related information of the medium from the copyright related information database and browse the client system. The digital content asset management system, wherein the transaction includes at least a securities transaction among a copyright transfer transaction of the media, a copyright utilization transaction, and a securities transaction in which the copyright is securitized. .