JP2002251556A - Internet connection service device and internet utilization method - Google Patents

Abstract

PROBLEM TO BE SOLVED: To improve a purchase factor at an enterprise shop not participating in an Internet mall and increase visitors to the home page of the enterprise shop opened at the Internet mall through the utilization of the Internet. SOLUTION: Commodity purchase records with purchase points of shop users are accumulated in a file (step ST1), and a shop user having a purchase point exceeding a prescribed value is extracted from the file (step ST2). The line connection information with an effective time limit required for Internet connection is reported to the extracted shop user (step ST3), and a connection service is offered free of charge within the effective limit time for the Internet connection by the line connection information.

Description

DETAILED DESCRIPTION OF THE INVENTION

[0001]

[0001] 1. Field of the Invention [0002] The present invention relates to an Internet connection service device and a method for using the Internet, which stimulate customers' willingness to purchase.

[0002]

2. Description of the Related Art In recent years, an increasing number of companies have opened a store on the homepage of an Internet mall and sold products.
In this case, management of a visitor to a specific homepage such as a commercial page of a company that opens a store is left to a company operating an Internet mall.

In order to connect to the Internet, it is necessary to register a line connection with a provider and obtain the telephone number, ID, password, etc. of the provider. Borne by the person. At this time, the provider operating the Internet mall may be the provider. In this case, the homepage of the provider is the homepage of the Internet mall as it is.

[0004] Also, some businesses operating Internet malls contract out product sales records and the like at stores of companies that do not open in the Internet mall, and various information contributing to corporate activities based on the product sales records and the like. Some businesses also offer

[0005]

By the way, taking measures to increase the number of visitors to a specific homepage such as a commercial page of a company (sponsor) opening a store in an Internet mall is a problem for a company operating an Internet mall. This is also an important issue from the perspective of increasing the number of companies opening stores.

[0006] It is also an important issue to help sales promotion of a company that has not opened a store in the Internet mall.

[0007] In view of the above circumstances, the present invention, through the use of the Internet, improves the purchase rate at corporate stores that do not participate in the Internet mall and increases the number of visitors to the homepage of the corporate store that has opened the Internet mall. It is an object of the present invention to provide an Internet connection service device and an Internet use method that can be achieved.

[0008]

In order to achieve the above object, an Internet connection service device according to claim 1 stores product purchase information sent from a participating company store in a file device for each participating company store. Means for assigning a purchase point to a user of the store in the product purchase record stored in the file device; extracting a store user whose purchase point exceeds a predetermined value from the file device; To the extracted store users, means for issuing the line connection information with an expiration date necessary for the Internet connection, and providing the connection service free of charge within the expiration date when the Internet connection is made based on the line connection information with the expiration date And means for performing the operation.

According to this configuration, the Internet connection service is provided to operate the Internet mall, the POS system is operated, and the sales of merchandise at the participating company stores in the POS system are contracted.
Businesses that provide various information contributing to corporate activities based on their product sales records, etc., extract good customers from product purchase records stored in file devices, give purchase points, and provide Internet connection services. Issue the line connection information to provide free of charge during the validity period.

[0010] Therefore, it is possible to expect an increase in the number of users even in a corporate store that has not opened a store in the Internet mall, and it is possible to improve the customer usage rate and the purchase rate.

[0011] Further, when the Internet connection is made based on the line connection information, it is possible to guide the user to access the Internet mall operated by the business operator. Can be directly connected, and the number of visitors who browse commercial pages and the like of a company store opening in the Internet mall can be increased, and the purchase rate at the company store can be improved.

According to a second aspect of the present invention, in the internet connection service apparatus according to the first aspect, the expiration date given to the line connection information is given according to a purchase point. And

According to this configuration, the validity period becomes longer as the number of purchase points is larger, so that the number of users to the actual participating company stores can be increased and the purchase rate can be improved.

According to a third aspect of the present invention, there is provided the Internet connection service device according to the first or second aspect, wherein the issued line connection information with an expiration date is directly transmitted to a store user. It is characterized in that a store user is notified by printing on a mail or by printing on a receipt when a receipt is issued at a store.

According to this configuration, the user of the actual participating company store can surely check how many points he or she has purchased.

According to a fourth aspect of the present invention, in the internet connection service device according to any one of the first to third aspects, a viewer of an operating internet mall opens a store in the internet mall. Means for monitoring access to a particular homepage, such as a commercial page of a business store,
A means for referring to the information of the store user when registering D or making a purchase on the specific homepage, and giving viewer points when the viewer is the store user; Means for extending the expiration date of the line connection information possessed by the store user according to points.

According to this configuration, when a visitor to a specific homepage of a company store that has opened an Internet mall is a person who obtains line connection information with an expiration date, a viewing point is given to the person under certain conditions. And extended the line connection service according to the viewing points, so it can be expected that the person will continue to visit the specific homepage after that, and open a store in the Internet mall. It is possible to improve the audience rating of a commercial page desired by a company store and improve the purchase rate.

According to a fifth aspect of the present invention, there is provided a method of using the Internet, wherein a merchandise purchase record with purchase points of a store user is stored in a file, and a store user whose purchase points exceed a predetermined value is extracted from the file. Notifying the store user who has made the connection information with the expiration date necessary for the Internet connection, and providing the connection service free of charge within the expiration date when the Internet connection is made based on the notified line connection information. Features.

According to this method, the Internet connection service is provided to operate the Internet mall, the POS system is operated, and the merchandise sales records at the participating company stores in the POS system are contracted.
A company that provides various types of information that contributes to corporate activities based on the product sales records, etc., extracts good customers from the product purchase records stored in the file, gives purchase points, and provides Internet connection services. The good customer is notified of the line connection information that is to be provided free of charge during the validity period.

Therefore, it is possible to expect an increase in the number of users even in a corporate store that has not opened a store in the Internet mall, and it is possible to improve the customer use rate and the purchase rate.

In the case where an Internet connection is made based on the notified line connection information, it is possible to guide the user to access an Internet mall operated by the business operator. Can be directly connected to the access of
It is also possible to increase the number of visitors browsing a commercial page or the like of a business store that has opened a store in the Internet mall, and improve the purchase rate at the business store.

According to a sixth aspect of the present invention, in the method of using the Internet according to the fifth aspect, the expiration date given to the line connection information is given according to a purchase point. .

According to this method, the number of users to actual participating company stores can be increased, and the purchase rate can be improved.

According to a seventh aspect of the present invention, in the method of using the Internet according to the fifth or sixth aspect, the line connection information is printed on a direct mail sent to a store user, or When a receipt is issued at a store, the receipt is printed on the receipt so that the store user is notified.

According to this method, the user of the actual participating company store can surely check how many points he or she has purchased.

According to an eighth aspect of the present invention, there is provided the Internet usage method according to any one of the fifth to seventh aspects, wherein the store user is provided with a commercial page of a company store opening an Internet mall. When visiting a specific homepage and registering the ID again, or when purchasing at the Internet mall, a viewing point is given and the expiration date of the line connection information is extended according to the viewing point. I have.

According to this method, when a visitor to a specific homepage of a company store opening an Internet mall is a person who obtains line connection information with an expiration date, the visitor is given a viewing point under certain conditions. And extended the line connection service according to the viewing points, so it can be expected that the person will continue to visit the specific homepage after that, and open a store in the Internet mall. It is possible to improve the audience rating of a commercial page desired by a company store and improve the purchase rate.

[0028]

Embodiments of the present invention will be described below in detail with reference to the drawings.

FIG. 1 is a block diagram showing a configuration of an Internet connection service device according to one embodiment of the present invention.

The Internet connection service apparatus 10 shown in FIG. 1 operates an Internet mall by providing an Internet connection service, operates a POS system, and undertakes a product sales record at a participating company store participating in the POS system. It is supposed to be used by businesses that provide various types of information contributing to corporate activities based on their product sales records and the like.

The business store which is the sponsor of this business is:
A company store that does not open in the Internet mall but subscribes to the POS system, a company store that opens only in the Internet mall, and a company that subscribes to the POS system but also opens in the Internet mall The store is said to consist of:

Now, in FIG. 1, the purchase information acquisition unit 11
Stores, in the store user management file device 12, merchandise purchase information sent from a company store subscribing to the POS system via an information communication network for each participating company store.

FIG. 2 shows a store user management file device 12.
2 is a configuration example of a merchandise purchase record table provided for each participating company. As shown in FIG. 2, in the product purchase record table for each participating company, "purchase date", "quantity"
"Purchase price", "Purchaser name", and the like are recorded. That is, these are the contents of the merchandise purchase information sent from the corporate store.

Further, the purchase point giving unit 13 gives purchase points to the user of the store in the product purchase record stored in the store user management file device 12.

Next, the line connection information issuing unit 14 extracts, from the store user management file device 12, the store users whose purchase points given as described above exceed a predetermined value, and sends the extracted store users to the extracted store users. Issue line connection information with an expiration date necessary for Internet connection.

The line connection information includes an expiration date, a telephone number,
D, a password, and the like, and are transmitted to the store of the participating company via the information communication network. At the company store that has received the information, the line connection information is printed on a direct mail or a receipt, and a measure is taken to notify the relevant user.

FIG. 3 shows a store user management file device 12.
3 is a configuration example of a user information table provided for each participating company provided in FIG. As shown in FIG. 3, the user information table for each participating company records “purchase price”, “number of points purchased”, “ID”, “expiration date”, etc. for each “buyer name”. I have. The contents of the user information table for each participating company are set by the purchase point giving unit 13 and the line connection information issuing unit 14 as follows.

That is, the purchase point giving unit 13 searches the purchase record table for each participating company shown in FIG. 2 using the purchaser name as a key, sums up the purchase amount of the purchaser, and obtains the purchaser name. And the purchase price are recorded in the user information table. Then, the number of purchase points is recorded according to the purchase price. This recording operation is repeatedly performed, for example, at regular intervals.

Further, the line connection information issuing section 14 compares the number of purchase points recorded as described above with a predetermined value, specifies a purchaser exceeding the predetermined value, and assigns an ID to be given to the purchaser. Record in the “ID” column. For a purchaser exceeding a predetermined value, an expiration date is determined according to the number of points purchased, and the expiration date is recorded in the “expiration date” column.

Next, the Internet connection service unit 15
Receives the registration procedure performed by the person who obtained the line connection information as described above, monitors the Internet connection of the person, and when logging in, provides the connection service free of charge within the above expiration date .

The internet mall access monitoring unit 16 monitors a viewer of the operating internet mall to access a specific homepage such as a commercial page of a company store that has opened a store in the internet mall. If there is, the user information acquisition unit 17 is notified of the fact.

The user information acquiring unit 17 monitors the operation of a visitor who accesses the specific homepage in response to the notification, and when the visitor registers an ID, or
When a purchase is made on the specific homepage, the user information table (FIG. 3) provided in the store user management file device 12 is searched based on the ID. Then, when the viewer is the above-mentioned store user, the store user information (browser name, ID, valid period) is stored in the viewer management file device 18.
And the store user information (mainly ID) is notified to the viewing point giving unit 19.

The viewing point assigning section 19 assigns viewing points to the viewer having the corresponding ID in the viewer management file device 18.

Next, the free connection period extension processing unit 20 extends the expiration date of the line connection information possessed by the viewer (store user) according to the viewing point given in the viewer management file device 18 as described above. The extension time limit is recorded, and the user information (ID, expiration date, extension time limit, etc.) that has undergone the extension process is notified to the Internet service connection unit 15.

Thus, the Internet service connection unit 15 updates the file for which the registration procedure has been performed, and extends the free connection period of the person concerned.

FIG. 4 shows an example of the structure of a viewer information table provided in the viewer management file device 18. As shown in FIG. 4, the viewer information table includes, for each “browsing name”,
"ID""viewingpoints""expirationdate""extensiondate"
Etc. are recorded. As described above, the contents of the viewer information table are stored in the user information acquisition unit 17.
And the viewing point giving unit 19 and the free connection period extension processing unit 2
It is set by 0.

Next, the operation of the Internet connection service device configured as described above will be described with reference to FIGS. FIG. 5 is a flowchart illustrating an operation of giving line connection information according to a purchase point. FIG. 6 is a flowchart for explaining the operation of extending the connection service by the viewing point.

In FIG. 5, in step ST1, PO
The merchandise purchase record sent from each company store subscribing to the S system is stored in the store user management file device 12 with purchase points attached. Here, the corporate store includes a corporate store that has not opened a store in the Internet mall as described above.

In step ST2, the store user management file device 12 is searched at regular intervals, and store users whose purchase points exceed a predetermined value are extracted from the store user management file device 12.

In step ST3, the extracted store user is notified of line connection information necessary for Internet connection, such as a telephone number, an ID, and a password, as a provider, with an expiration date.

As a notification method, a method of printing on a direct mail sent to a store user or a method of printing on a receipt when a receipt is issued at the store is adopted. As a result, the corporate store user can surely check how much his / her own purchase points are.

The expiration date given to the line connection information is given according to the purchase points. As a result, the number of users to the corporate store can be increased, and the purchase rate can be improved.

In step ST4, when the Internet connection is made based on the notified line connection information, the connection service is provided free of charge within the validity period. As a result, a person who connects to the Internet can freely surf the Internet without worrying about the connection fee within a predetermined period.

As a result, it can be expected that the user of the company store will continue to try to purchase products at the company store thereafter, so that it is possible to improve the purchase rate at the company store that has not opened an Internet mall. it can.

As described above, according to the present embodiment, a line connection service with an expiration date is provided to potential Internet users free of charge by purchasing points, so that the Internet mall is not opened. Even in a corporate store, it is possible to stimulate the user's willingness to purchase and to expect an increase in usage, and it is possible to improve the customer use rate and the purchase rate.

Here, when the Internet connection is made based on the notified line connection information, it is possible to guide the user to access the Internet mall operated by the business operator. Access to the Internet mall, increase the number of visitors who browse the commercial page of the company store opening in the Internet mall,
It also improves the purchase rate at the company store.

Next, in FIG. 6, in step ST21, the store user who has obtained the line connection information with an expiration date as described above is able to specify a specific page such as a commercial page of a company store that is opening a homepage on the Internet mall. Monitors access to the homepage.

When a visitor who accesses the specific homepage registers an ID for the first visitor to request a catalog or the like (step ST22) or purchases on the specific homepage (step ST23), input is made. Store user management file device 12 based on the
Is searched, and when the viewer and the store user are the same, the user information is acquired (step 24).

Then, a viewing point is given to the viewer and managed in association with the ID (step 25).

As a result, a visitor to a specific homepage of a company store opening a homepage of the Internet mall increases the number of viewing points every time he visits. The content of the given viewing points is presented on the homepage of the Internet mall.

In step ST26, the expiration date of the line connection information is extended in accordance with the viewing point for the visitor who returns to the specific homepage of the company store opening the homepage of the Internet mall.

As a result, it can be expected that a visitor to a specific homepage of the company store will continue to visit the specific homepage, thereby improving the audience rating and the purchase rate. .

As described above, according to the present embodiment, a line connection service with an expiration date is provided to potential Internet users with an extension depending on the viewing point. It is possible to improve the audience rating of a commercial page desired by a company store and to increase the purchase rate.

[0064]

As described above, according to the present invention,
Through the use of the Internet, it is possible to improve the purchase rate at corporate stores that do not participate in the Internet mall and increase the number of visitors to the homepage of the corporate store that has opened the Internet mall.

[Brief description of the drawings]

FIG. 1 is a block diagram illustrating a configuration of an Internet connection service device according to an embodiment of the present invention.

FIG. 2 is a configuration example of a product purchase record table for each participating company provided in a store user management file device.

FIG. 3 is a configuration example of a user information table for each participating company provided in a store user management file device.

FIG. 4 is a configuration example of a viewer information table provided in a viewer management file device.

FIG. 5 is a flowchart illustrating an operation of giving line connection information according to a purchase point.

FIG. 6 is a flowchart illustrating an operation of extending a connection service by a viewing point.

[Explanation of symbols]

 Reference Signs List 10 Internet connection service device 11 Purchasing information acquisition unit 12 Store user management file device 13 Purchase point giving unit 14 Line connection information issuing unit 15 Internet connection service unit 16 Internet mall access monitoring unit 17 User information acquisition unit 18 Viewer management file Apparatus 19 Viewing point giving unit 20 Free connection period extension processing unit

Claims (8)

[Claims] 1. A means for storing product purchase information sent from a participating company store in a file device for each participating company store, and a purchase point for a user of the store in a product purchase record stored in the file device. Means for providing, a means for extracting from the file device a store user whose purchase point exceeds a predetermined value, and for the extracted store user, a means for issuing line connection information with an expiration date necessary for Internet connection. Means for providing a connection service free of charge within the expiration date when the Internet connection is made based on the line connection information with expiration date. 2. The Internet connection service device according to claim 1, wherein the expiration date given to the line connection information is given according to a purchase point. 3. The Internet connection service device according to claim 1, wherein the issued line connection information with an expiration date is printed on a direct mail sent to a store user.
Alternatively, when a receipt is issued at a store, the user is notified of the receipt by printing the receipt on the receipt. 4. The Internet connection service device according to claim 1, wherein a viewer of the operating Internet mall specifies a commercial page of a company store operating in the Internet mall. Means for monitoring access to the homepage, and when a visitor accessing the specific homepage registers an ID or purchases on the specific homepage, refers to the information of the store user and browses. Means for giving viewer points when the user is the shop user, and means for extending the expiration date of the line connection information possessed by the shop user according to the given viewing points. Internet connection service device. 5. Store a merchandise purchase record with purchase points of a store user in a file, extract store users whose purchase points have exceeded a predetermined value from the file, and connect the extracted store users to the Internet. The method of using the Internet, comprising notifying the user of the required line connection information with an expiration date and providing the connection service free of charge within the expiration date when the Internet connection is made based on the notified line connection information. 6. The Internet use method according to claim 5, wherein the expiration date given to the line connection information is given according to a purchase point. 7. The method of using the Internet according to claim 5, wherein the line connection information is printed on a direct mail sent to a store user, or when a receipt is issued at the store. A method of using the Internet, wherein a notice is given to a store user by printing on the receipt. 8. The method of using an Internet according to claim 5, wherein the store user visits a specific homepage such as a commercial page of a company store opening in an Internet mall and receives an ID. A viewing point is given when the user registers the Internet connection or purchases on the specific homepage, and the expiration date of the line connection information is extended in accordance with the viewing point.