JP2002133151A - Electronic store system - Google Patents

Abstract

PROBLEM TO BE SOLVED: To shorten time required to display an electronic store on a screen, in an electronic store system materialized on the Internet. SOLUTION: Information about the picture of a commodity, its price, its performance, how to use it, and the like is obtained from advertisements in newspapers, magazines, televisions and the like, catalogs, leaflets, or digitized media, and the commodity is ordered by inputting commodity identifying information published in the advertisements, catalogs, leaflets or the digitized media and an order quantity from a customer terminal and by transmitting it to the electronic store through an Internet.

Description

DETAILED DESCRIPTION OF THE INVENTION

[0001]

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to an electronic store system realized on the Internet, and more particularly to a photograph of a product,
The present invention relates to an electronic store system in which the time for transmitting data such as performance and usage from an electronic store to a customer terminal is reduced. The present invention also relates to an electronic store system that reduces the load on a server that implements an electronic store on the Internet.

[0002]

2. Description of the Related Art In recent years, with the spread of the Internet, electronic commerce using the Internet has been performed.
In a conventional e-commerce system, for example, images of various products are posted on a page of the World Wide Web (WWW), and a customer selects a product from this page and places an order.

Further, in order to reduce the amount of communication of image data, the terminal uses the printed catalog to recognize which product has been selected, and then transmits the ordered data from the communication unit to the ordering party. Japanese Patent Application Laid-Open No. Hei 10-269005, a method of electronically creating a product publication print such as a catalog or a flyer, and distributing page data of the product publication print to a customer in advance by a server system (Japanese Patent Application Laid-Open No. 2000-2000). -20607).

[0004] Further, although not an electronic store, CD-RO
There is also known a case in which a part or all of data constituting a website is stored on M.

[0005]

Since communication of data including images on the Internet takes a long time, there is a problem that it is difficult for a server to always respond at a speed that does not cause customer dissatisfaction. In a conventional electronic store, a customer specifies a product to be ordered on a screen of the electronic store or recognizes product identification information. For this reason, the e-commerce store can only obtain information on the number of products and the number of items ordered.For example, a customer can check which information in a newspaper, magazine, TV program, catalog, flyer, or digitized medium, etc. There is a problem in that it is not possible to obtain information such as whether the user tried to purchase by looking at the advertisement or in which region the user tried to purchase by looking at the advertisement distributed.

[0006] In addition, since the conventional independent website on the CD-ROM does not consider the use of the Internet, it is impossible to place an order via the Internet when placing an order. Further, when data that is updated frequently, that is, at a price, is stored in a CD-ROM, there is a problem that a trader can only sell at that price. By the way, even in the present situation, when the browser of the customer terminal acquires the data from the online store, the data is stored in the cache area of the customer terminal. You can avoid having to do it. However, there is a problem that this function cannot work when the set capacity of the cache area in the customer terminal is small.

[0007] A first object of the present invention is to reduce the time required to display a screen of an electronic store in an electronic store system realized on the Internet in view of the above-mentioned problems in the prior art. A second object of the present invention is to provide an online shopping system realized on the Internet,
It is an object of the present invention to enable an electronic store to obtain information such as a publisher and a publishing area of an advertisement, which is used as a criterion when a customer places an order for a product.

[0008] A third object of the present invention is to store information on a product such as a photograph, price, performance and usage of the product on an independent recording medium or a hard disk so that it is not necessary to obtain the information from an electronic store via the Internet. is there. A fourth object of the present invention is to make it possible to place an order via the Internet even if the website of an independent electronic store is on a CD-ROM.

[0009]

According to a first aspect of the present invention, there is provided an electronic store system in which a customer terminal and an electronic store are connected to the Internet. The product corresponding to the selected product is selected by referring to the advertisement, catalog, flyer or information on the product such as the price, performance and usage of the product posted on the digitized media. An electronic merchant system is provided, in which identification information and the number of orders are input to a customer terminal, and the selected merchandise is ordered by transmitting the identification information and the number of orders to the electronic merchandise via the Internet. .

[0010] According to the first aspect, the electronic store on the Internet does not transmit information on the product such as a photograph, price, performance, and usage of the product and product identification information corresponding to the product to the customer terminal via the Internet. As a result, the time required to display the screen of the online shopping mall can be reduced.
According to a second aspect of the present invention, in the first aspect,
An electronic shopping mall system is provided, wherein the product identification information includes not only information for identifying the product but also additional information such as information on the publisher of the advertisement, information on the region where the advertisement is issued, and information on the date on which the advertisement is issued.

According to the second aspect, just by inputting the product identification information including the additional information corresponding to the product ordered by the customer into the customer terminal, the electronic store can provide the customer with information indicating which advertisement the customer viewed and ordered. Can be obtained without awareness. According to the third aspect of the present invention, the product identification information is simplified as much as possible, so that the customer can easily input.

According to a fourth aspect of the present invention, the merchandise identification information to which the additional information is added in the second or third aspect is displayed on a screen of an electronic store displayed on a browser of a customer terminal. Is provided by selecting or inputting product identification information. According to this fourth aspect, a newspaper,
Magazines, television advertisements, catalogs, flyers, and digital recording media contain product information and product identification information, so the product information displayed on the customer terminal browser can be as simple as a photo. As a result, the time required to display the screen of the online shopping mall can be reduced.

According to a fifth aspect of the present invention, in an electronic merchant system in which a customer terminal and an electronic store are connected to the Internet, the customer terminal stores information on the product including at least one of a photograph, a price, performance, and usage of the product. A screen of an electronic store that has an independent recording medium that does not go through the Internet and stores a button including a link to product identification information corresponding to the product and information on the product corresponding to the product identification information on a browser of the customer terminal. The customer clicks the button corresponding to the product identification information to display the product information on the screen of the customer terminal, and the order for the product is made by selecting or inputting the product identification information displayed on the browser. This eliminates the need for customer terminals to obtain product information from electronic stores via the Internet. That electronic shopping system is provided.

According to the sixth aspect of the present invention, by storing information on commodities from an independent recording medium in a cache of a browser of a customer terminal, it is not necessary to obtain such information via the Internet. According to the ninth aspect of the present invention, since information on a product such as a photograph, price, performance, usage, etc. of the product is quickly obtained from an independent recording medium by a means not via the Internet, it is necessary to obtain the information from an electronic store on the Internet via the Internet. There is no. Therefore, by displaying a button for designating a large number of product identification information and the corresponding file name of the product description as a hypertext link destination on the screen of the online shopping mall, it becomes easy to search for the product.

According to a tenth aspect of the present invention, in an electronic merchant system in which a customer terminal and an electronic store are connected to the Internet, the customer terminal relates to a product including at least one of a photograph, price, performance, and usage of the product. The information management system includes an independent recording medium that does not go through the Internet for storing information, a cache area of a browser that stores data obtained from the electronic store, and an information management system. When the customer obtains data from the electronic store, the data is Searches whether it exists in either the independent storage medium or the cache area of the browser, and if it exists in either, searches the independent storage medium and the browser so that data is obtained from either the independent storage medium or the cache area. Control the output operation from the cache area, so that via the Internet Online shopping system, characterized in that it eliminates the need to get over data is provided.

According to the fourteenth aspect of the present invention, the customer terminal itself has the function of an electronic store, usually operates offline, and is online only when it is necessary to exchange information with the electronic store on the Internet such as ordering. Perform the operation. For this reason, there is provided an electronic store system characterized in that the load on the business of the electronic store on the web server on the Internet is reduced and the response to the customer is made faster.

According to the fifteenth aspect of the present invention, the information relating to the merchandise in the fourteenth aspect and a program for realizing an electronic store are stored on a large-capacity recording medium such as an optical disk, so that these can be transmitted to a customer terminal. This facilitates the implementation of this information, thereby reducing the load on the business of the electronic store and making the response to the customer faster as in the fourteenth aspect.

According to a sixteenth aspect of the present invention, in the fourteenth aspect, a background of a screen that matches the design of the electronic store,
Having at least one frame, icon, and mouse cursor design, and having means for using these as the screen background, frame, icon, and mouse cursor design;
Thereby, the customer's willingness to purchase can be promoted.
According to a seventeenth aspect of the present invention, in the fourteenth aspect, when used as a screen saver, when viewing the screen saver, the customer displays a screen or advertisement designed to improve the image of the product or the electronic store. By having one or more means for using these as screens of a screen saver, this screen saver can also encourage customers to purchase.

According to an eighteenth aspect of the present invention, there is provided a function of updating the screen saver via the Internet.

[0020]

Embodiments of the present invention will be described below in detail with reference to the drawings. <Embodiment Corresponding to Claim 1> FIG. 1 is a block diagram showing a schematic configuration of an electronic shopping mall system according to an embodiment corresponding to claim 1 of the present invention. In the figure, a plurality of customer terminals 1 and an electronic store 2 are connected to the Internet 3. In a conventional electronic store, a photograph or the like of a product is displayed on the electronic store on a homepage, and a customer places an order by selecting these products using a customer terminal. In contrast, in this embodiment of the present invention, the product information and the product identification information are obtained from an advertisement or the like not posted on the Internet homepage, and the customer places an order via the Internet based on the information obtained from the advertisement. I do.

FIG. 2 is a diagram showing an example of a screen on a homepage of an electronic store according to this embodiment of the present invention. In this embodiment of the present invention, a picture of a product or the like is not displayed on the screen of the electronic store, but a field for inputting a product number and a field for the number of orders are displayed as shown in FIG. Alternatively, as shown in FIG. 2B, only a field for inputting a product number, a field for order quantity, and a field for inputting, for example, a customer name as information necessary for purchase are displayed.

That is, product information such as product photos, performance, usage, and the like, and product identification information including the product name, etc., can be used for contents published in advertisements such as newspapers, magazines, and television programs, catalogs, flyers, Alternatively, it is obtained from a screen displaying the content recorded on the digital recording medium. The obtained product identification information such as a product number is input to the screen shown in FIG. 2A or 2B. As described above, since the product information such as the product photograph, performance, and usage is not posted on the screen of the electronic store, the time required to display the screen of the electronic store can be reduced.

FIG. 3 is a diagram showing another example of the screen on the homepage of the online shopping mall according to this embodiment of the present invention.
In the case of this example, not only the entry field for the product number but also a part of the screen of the electronic store that has been conventionally displayed is displayed. However, the amount of information displayed on the screen of the electronic store is smaller than the amount of information on the screen of the conventional electronic store. FIG. 3A shows a case where the field for inputting a product number and the screen of the electronic store are the same, and FIG. 3B shows a case where the field for inputting the product number and the screen of the electronic store are different. For example, a message such as "If you have purchased the product by looking at the advertisement, please enter the product number" is displayed near the entry column for the product number. The customer who decides to purchase the product by looking at the advertisement sees this message and inputs the product number displayed in the advertisement.

As described above, even in the case of displaying the screen of the electronic store, the customer can transfer much of the product information such as the photograph, performance, usage, etc. of the product to advertisements or catalogs of newspapers, magazines, television programs and the like. , A flyer, or a digital recording medium, the information amount of the product on the screen of the electronic store can be small. Therefore, the time required to display the screen of the electronic store is short, and it is possible to quickly order the product.

(Embodiment Corresponding to Claims 2 and 3) FIG. 4 is a diagram showing an example of merchandise identification information posted on a newspaper insert flyer according to an embodiment corresponding to claim 2 of the present invention. In the figure, it is assumed that a supermarket "Maruha" sells watermelons for one thousand yen, and inserts a flyer in the Y newspaper only in the K district. In this case, the information of the product posted on the insert flyer is a photograph of a watermelon, and as the product identification information, for example, “SUIKA-1-S”
−1000-KY ”, where“ SUIK
"A" is the name of the product, the next "1" is the number, the next "S" is the size of the size (S is an acronym for Small), the next "1000" is the unit price, and the next "K" Is the K district,
The next “Y” indicates an advertisement medium called Y newspaper. Here, the numbers “1” and “5” may represent the number of products, the number in one product set, or any other meaning.

A customer who wants to buy watermelon while watching the flyer accesses the online store of the supermarket "Maruha" via the Internet and displays it on his or her customer terminal 1, and displays the product identification information "SUIKA-1-S". -1000-K-
Enter "Y". Also, enter the number of orders. The supermarket "Maruha" who received the product identification information says that the watermelon has been ordered and the customer sees the Y newspaper's leaflet only in the K district and purchases it. Recognize that you have decided.

As described above, since the information of the product such as the photograph and the product identification information such as the product name are posted on the insert flyer of the newspaper or the like, the amount of information displayed on the screen of the electronic store is small, and accordingly, Products can be ordered quickly.
By the way, among the above-mentioned product identification information, additional information such as an advertisement distribution area and an advertisement distribution method is information that the customer does not need to know in order to place an order, and is necessary only for the electronic store that has received the order. Information. Further, it is troublesome for the customer to input the product name “SUIKA”. further,
The unit price of the product does not need to be included in the product identification information input by the customer as it is, as long as the unit price can be identified by the electronic store that has received the order. That is, the customer only needs to be able to recognize the product identification information of the product to be purchased,
Since the product identification information does not need to be meaningful information when read by the customer, in this embodiment of the present invention, simplified product identification information is used as another example of the product identification information. For example, by simplifying the above product identification information,
"S1SIK" which connects the first character of additional information indicating the product name, quantity, size, unit price, region, advertising media, etc.
If the simplified product identification information is posted on the advertisement in association with the photograph indicating the product, the customer can enter the simplified product identification information to identify the product. (Embodiment corresponding to claim 4) In this embodiment, similarly to the embodiment corresponding to claim 2 or 3, the information is posted in an advertisement or the like. The product identification information further includes additional information including the information on the publisher of the advertisement and the information on the region where the advertisement is issued, so that the simplified product identification information composed of a part of the product identification information is input to the customer terminal. Along with
The product identification information is displayed on the screen of the electronic store displayed on the browser of the customer terminal, and the input of the product identification information is performed by selecting the simplified product identification information displayed on the browser. I was to be. That is, FIG.
As shown in (1), a screen representing a product (such as a photograph) and simplified product identification information are displayed on the screen of the online shopping mall. The customer can place an order for a product with the electronic store by inputting the product identification information displayed on the browser from the customer terminal.

By displaying the simplified product identification information in the form of a hyperlink on the screen of the online shopping mall and selecting it by clicking with a mouse or the like, the input of the product identification information can be omitted. According to this embodiment, since the information of the product and the product identification information are published in newspapers, magazines, television programs, catalogs, flyers, and digital recording media, the product information displayed on the browser of the customer terminal is a photograph or the like. Is simple, and as a result, the time required to display the screen of the electronic store is short. (Embodiment Corresponding to Any of Claims 5 to 9) FIGS. 5 and 6 are block diagrams showing the configuration of an electronic store system according to an embodiment corresponding to any of claims 5 to 8. In this embodiment, the customer terminal 1 includes an independent recording medium that does not go through the Internet and stores information of a product including at least one of a photograph of the product, a price of the product, performance of the product, and usage of the product. I have. In the example shown in FIG. 5, the independent recording medium is a CD-R mounted on the customer terminal 1.
This is a large-capacity medium 52 such as an optical disk such as an OM, a DVD-ROM, a DVD-RAM, and an MO. In the example shown in FIG. 6, it is a hard disk 61 built in or external to the customer terminal 1. For optical disks and hard disks,
Stores information about the product, such as the product's photo, performance, and usage, information such as music data, which is large in size and takes a long time to communicate, and a large number of icons, such as icons. 5 and 6, the product identification information corresponding to the product is displayed on the screen of the electronic store on the browser 52 of the customer terminal 1 as shown in FIG. The product information stored as digital information on the independent recording medium is displayed on the screen of the customer terminal by clicking the product description button in FIG. 7, and the customer selects the product to order. The input of the product identification information is performed by displaying the product identification information on the browser and selecting or inputting the product identification information corresponding to the product to be ordered from the displayed information. This eliminates the need for the customer terminal to obtain product information from the online store via the Internet.

FIG. 7 is a diagram showing an example of a screen of an electronic store in the embodiment according to the ninth aspect. In this embodiment, similar to the above-described embodiment, information of a product including at least one of a photograph of the product, a price of the product, performance of the product, and usage of the product is not transmitted via the Internet, for example, an optical disk. , The customer selects a product to be ordered by obtaining it from the hard disk or the cache memory. One screen of the electronic store includes product identification information of a plurality of products as illustrated in FIG. The file name of the product description linked to the product identification information is posted. Then, by inputting the product identification information corresponding to the selected product into the customer terminal, the customer places an order for the selected product. Since the product identification information and the file name of the product description corresponding to a large number of products are displayed on the screen of the electronic store, it is easy to search for products and stores.

Since the product information such as the product photo, price, performance, usage, etc. is obtained from the advertisement, it is not necessary to publish it on the screen of the online store on the Internet. Therefore, it becomes possible to post identification information of a large number of products and file names of product descriptions linked to them on the screen of the electronic store. By clicking on the product description, product information stored on an optical disk such as a CD-ROM or a hard disk as a link destination of the hypertext is displayed on the screen in a short time. Only the text information such as the file name of the product identification information and the link destination of the product description is transmitted to the customer terminal 1 via the Internet, and since the photograph and the like are not transmitted, the time required for transmission is short.

FIG. 8 is a block diagram showing a configuration of an electronic store system according to an embodiment of the present invention. In the figure, product information such as a photograph, price, performance, and usage of a product is transferred from an independent recording medium such as a large-capacity medium 81 such as an optical disk to a cache 53 of a browser 54 of the customer terminal 1 so that the browser is The customer terminal 1 is made to recognize that the information to be obtained is already stored in the customer terminal 1, whereby the customer terminal 1 receives the product information from the electronic store via the Internet, such as a photograph, price, performance, and usage of the product. Eliminates the need to get (Embodiment Corresponding to Claim 10) FIG.
1 is a block diagram illustrating a configuration of an online shopping mall system according to an embodiment corresponding to FIG. In this figure, according to the present embodiment, the customer terminal 1 includes an information management system 91 and a mass storage device 92, and the other configuration is the same as that shown in FIG. 5 or FIG. The information management system retrieves whether or not the data exists in the large-capacity storage device 92 or the cache memory 53 when the customer obtains the data from the electronic store.
2 and an output operation from the large-capacity storage device 92 and the cache memory 53 so as to acquire data from either the cache memory 53 or the cache memory 53. This has eliminated the need to obtain data via the Internet.

The mass storage device 92 may be a CD-ROM or a hard disk for storing product information. Both the program for controlling the information management system 91 and the digital information stored in the mass storage device may be stored in the mass storage medium. Thereby, the convenience of the customer is achieved.

According to this embodiment, the information management system provided in the customer terminal transmits only the data stored in the independent recording medium such as the optical disk or the hard disk and the data other than the data stored in the cache memory via the Internet. Therefore, the amount of data sent from the electronic store to the customer terminal via the Internet can be small, and the time required to display the screen of the electronic store can be reduced. <Embodiment Corresponding to Claim 14> In FIG. 9, by operating the function of the electronic store 3 itself in the information management system 91, the load of the business of the electronic store 3 on the web server on the Internet is reduced. This allows customer 5
The response of the electronic store 3 to the ordering of the product from 1 is faster. That is, it usually operates offline, and operates online only when it is necessary to connect to an electronic store on the Internet for ordering or the like, thereby reducing the load on the web server on the Internet.

The information management system 91 has means for changing the design of the screen of the customer's system other than the browser of the electronic store 3 to a design suitable for the electronic store. Thereby, for example, MS-Window, which is an operating system of Microsoft Corporation in the United States, is used.
You can change the background, frame, icons, mouse cursor design, color, etc. of the screen in the same manner as the desktop theme attached to s.

For example, by making the screen of an electronic store which sells furniture a chic furniture-like background, frame, icon, color, etc., it is possible to promote the purchase motivation of the purchaser. Furthermore, when used as a screen saver of the screen of the customer terminal, when the customer sees it, the customer has one or more screens or advertisements of a design that improves the image of the product or the electronic store, and uses these as screens of the screen saver. A button for switching between the normal screen and the screen saver screen may be displayed on the screen so as to be used.

The update of the screen saver may be performed from the online shopping mall via the Internet.
According to this embodiment, since the screen on the customer terminal can be changed to a screen according to the customer's preference, the use of the electronic store is facilitated. The present invention is not limited to the embodiments described above, and forms realized by arbitrarily combining the embodiments are also included in the scope of the present invention.

[0037]

As is apparent from the above description, according to the present invention, the customer can take photographs, performances,
Product information such as how to use is obtained from advertisements, catalogs, flyers, or digitized media published in newspapers, magazines, television programs, etc., so there is no need to obtain it via the Internet. For this reason, the communication time required when the customer uses the electronic store is reduced, and the electronic store can be used in a short time.

Further, the product identification information includes not only the information for identifying the product but also additional information such as the name of the advertising medium in which the advertisement of the product is placed and the region, and is a simplified character string. The product identification information can be input from the terminal without being aware of the meaning, and the electronic store can obtain a lot of information without making the customer aware of the meaning of the additional information.

Further, the load on the server can be reduced by executing, on the customer's system, the processing assigned to the server on which the electronic store on the Internet is mounted.

[Brief description of the drawings]

FIG. 1 is a block diagram showing a schematic configuration of an online shopping system according to an embodiment of the present invention.

FIG. 2 is a diagram showing an example of a screen on a homepage of an electronic store according to the embodiment of the present invention.

FIG. 3 is a diagram showing another example of the screen on the home page of the online shopping mall according to the embodiment of the present invention.

FIG. 4 is a diagram showing an example of product identification information posted on a newspaper insert flyer according to the second embodiment of the present invention.

FIG. 5 is a block diagram showing a configuration of an online shopping system according to an embodiment corresponding to claim 7;

FIG. 6 is a block diagram showing a configuration of an online shopping system according to an embodiment corresponding to claim 8;

FIG. 7 is a diagram showing an example of a screen of an electronic store in the embodiment corresponding to claim 9;

FIG. 8 is a block diagram showing a configuration of an online shopping system according to an embodiment corresponding to claim 6;

FIG. 9 is a block diagram showing a configuration of an online shopping system according to an embodiment corresponding to claim 10;

[Explanation of symbols]

 DESCRIPTION OF SYMBOLS 1 ... Customer terminal 2 ... Electronic store 3 ... Internet 51 ... Customer 52 ... Large-capacity media such as optical disks 53 ... Cache memory 54 ... Browser 61 ... Hard disk 81 ... Large-capacity media such as optical disks 91 ... Information management system 92 ... Large-capacity storage apparatus

──────────────────────────────────────────────────続 き Continued on the front page (51) Int.Cl. ⁷ Identification symbol FI Theme coat ゛ (Reference) G06F 17/30 170 G06F 17/30 170Z 419 419B

Claims (18)

[Claims] 1. An electronic merchant system in which a customer terminal and an electronic merchandise are connected to the Internet, wherein information including at least one of photograph, price, performance, and usage of a product is an advertisement or a catalog of a newspaper, a magazine, a television, or the like. , Obtained from a flyer or a digitized medium, the order of the product is obtained by inputting the above-mentioned advertisement or catalog, product identification information and the number of orders placed on the flyer or the digitized medium from the customer terminal and from the customer terminal. An electronic store system, wherein an order for a product is sent by transmitting the item to the electronic store via the Internet. 2. The method according to claim 1, wherein the product identification information includes not only information for identifying the product, but also additional information such as an advertisement medium in which the advertisement of the product is placed, a region where the advertisement is issued, and a date of issuance. Electronic shopping system as described. 3. The electronic shopping mall system according to claim 2, wherein as the product identification information, simplified product identification information is used as long as a portion for identifying a product and a portion of the additional information can be identified. 4. The merchandise identification information is displayed simultaneously with the advertisement of the merchandise on the screen of the electronic store displayed on the browser of the customer terminal, and when ordering the merchandise, the merchandise identification information displayed on the browser is selected or input. The electronic store system according to claim 2, wherein the electronic store system is performed by performing the following. 5. An electronic merchandise system in which a customer terminal and an electronic merchandise are connected to the Internet, wherein information on the merchandise including at least one of a photograph, price, performance and usage of the merchandise is stored as digital information on an independent recording medium. The product identification information including the product name and the product description button are displayed on the browser of the customer terminal, and by clicking the product description button, information on the corresponding product from the independent recording medium is displayed on the customer terminal. Displayed on the screen, the order of the product is performed by selecting or inputting the product identification information and, if necessary, by inputting the number of orders,
This eliminates the need for the customer terminal to obtain information on the product from the online store via the Internet. 6. A product picture is stored in an independent recording medium in a cache area of a browser of a customer terminal, so that the browser recognizes that information to be obtained from the information is already stored in the customer terminal, price,
An electronic store system, which eliminates the need to obtain information on products such as performance and usage from an electronic store via the Internet. 7. The electronic store system according to claim 5, wherein the independent recording medium is a large-capacity medium such as an optical disk. 8. The online store system according to claim 5, wherein the independent recording medium is a hard disk provided in the customer terminal. 9. A photograph of a product in an electronic store system in which a customer terminal and an electronic store are connected to the Internet.
Information about the product such as price, performance, usage, etc. is obtained from the independent recording medium or the hard disk of the customer terminal without going through the Internet, and one screen of the electronic store stores a large number of product identification information and the information on the independent recording medium or the hard disk. An electronic shopping mall system comprising a button for linking to information on a product corresponding to the stored product identification information, thereby facilitating product search. 10. An electronic store system in which a customer terminal and an electronic store are connected to the Internet, wherein the customer terminal stores information on the product including at least one of a photograph, price, performance, and usage of the product. And an information management system and a cache area of a browser for storing data acquired from the electronic store, the information management system, when the customer obtains data from the electronic store, the data is stored in the independent recording medium and the cache area And if it exists, control the output operation from the independent recording medium and the cache area so as to obtain data from either the independent recording medium or the cache area. To obtain the data from the electronic store via the Internet An electronic shopping mall system characterized by eliminating the above. 11. The electronic store system according to claim 10, wherein the independent recording medium is a large-capacity medium such as an optical disk. 12. The apparatus according to claim 10, wherein the independent recording medium is a hard disk provided in the customer terminal.
An electronic store system according to item 1. 13. The electronic shopping mall system according to claim 10, wherein a program for controlling the information management system and information about a product stored in the independent recording medium are stored in a large-capacity recording medium such as an optical disk. . 14. An electronic merchandise system in which a customer terminal and an electronic merchandise are connected to the Internet, stores information on the merchandise such as a photograph, price, performance, and usage of the merchandise in the customer's terminal, and functions as an electronic merchant. An electronic shopping mall system characterized in that a program to be implemented is installed in a customer terminal to reduce the load on the business of the electronic shopping mall on a web server on the Internet and to speed up the response to the customer. 15. The electronic store system according to claim 14, wherein the information on the product and a program for realizing the function of the electronic store are stored in a large-capacity recording medium such as an optical disk. 16. A screen background, frame, icon and mouse cursor design having at least one screen background, frame, icon and mouse cursor design that match the design of the electronic store according to claim 14. 15. The electronic shopping mall system according to claim 14, further comprising means that can be used as a computer. 17. When used as a screen saver on a screen of a customer terminal, when the customer views the screen saver, the customer has one or more screens or advertisements designed to improve the image of the product or the electronic store, and these are used as screen savers. 15. The electronic shopping mall system according to claim 14, further comprising means that can be used as a screen of the electronic shopping mall. 18. A function for updating the screen saver from an electronic store via the Internet.
Electronic shopping system as described.