JP2001175721A - System and method for network transaction, method for network mail-order selling and method for providing network merchandise information - Google Patents

Abstract

PROBLEM TO BE SOLVED: To provide network transaction system and method, a network communication mail-order selling method and a network merchandise information providing method in which a merchandise information page about desired merchandise can easily be accessed. SOLUTION: A plurality of merchandise information pages on the Internet is extracted, a conversion table is constructed by making different codes correspond to the respective URLs of the plurality of merchandise information pages and is stored into the conversion table in a magnetic disk 31. Paper medium 70 on which the summaries of a plurality of pieces of merchandise are made to mutually correspond to the codes and written are prepared and distributed to users. When the users look at the medium 70 and simply input a designated code attached to desired merchandise, a URL conversion server 30 converts the designated code into a URL so that the merchandise information page located at the URL can be displayed on the displaying part 11 of a terminal 10.

Description

DETAILED DESCRIPTION OF THE INVENTION

[0001]

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to a network transaction system and method for carrying out processing related to the transaction of goods via a network such as the Internet, for example, mail-order sales, a network mail-order sales method, and a network goods information providing method.

[0002]

2. Description of the Related Art Conventionally, mail-order sales have been performed as one mode of commodity transactions. Mail-order sales are a type of non-store retailing that provides products and services in non-stores. Conventionally, products are mainly introduced in catalogs, and consumers watch the catalogs and use telephones, faxes, postcards, etc. Catalog sales for ordering desired products were at the core.

On the other hand, with the rapid spread of the Internet in recent years, Internet shopping has been expanding. Internet shopping is a form of online shopping. In general, it introduces and receives orders for goods via virtual stores (virtual shops) provided on the network, and delivers the ordered goods to home delivery. are doing. Such an Internet mail order has the advantages that the cost required for opening a store is low for the seller, and that the purchaser can shop at any time from stores all over the world while staying at home.

[0004]

When purchasing a product through Internet shopping, it is necessary for the purchaser to access a page displaying product information and the like. However, conventionally, in order to access a product information page on which information of a product desired by a purchaser is posted, the purchaser must follow the link of WWW (world wide web) and search for the product information page. And complicated work was required. In particular, for purchasers who are not familiar with the Internet, searching for product information pages is a very cumbersome task, and this has caused a problem of decreasing the willingness to make purchases through Internet shopping, and thus hindering the spread of Internet shopping. .

SUMMARY OF THE INVENTION The present invention has been made in view of the above problems, and has a network transaction system and method, a network communication sales method, and a network product information providing method capable of easily accessing a product information page of a desired product. The purpose is to provide.

[0006]

In order to solve the above-mentioned problems, the invention of claim 1 is connected via a network to a site holding a plurality of product information pages including product information, and the plurality of product information pages are connected to a site. A system that performs a process related to a transaction of a product selected by a user from a plurality of registered products, and (a) a table in which a plurality of numbers and page addresses of a plurality of product information pages correspond to each other (B) a search means for specifying the page address of the product information page corresponding to the specified number specified by the user by searching the table, and (c) the specified page address Access request sending means for sending an access request signal toward
(d) display means for displaying a product information page obtained from the page address, and (e) in response to a user's input operation on a product in the displayed product information page, a signal related to a transaction of the product, Transaction signal sending means for sending to the server to which the product information page belongs.

According to a second aspect of the present invention, in the network transaction system according to the first aspect of the present invention, the number is constituted by only a number or a combination of a number and a symbol.

According to a third aspect of the present invention, in the network transaction system according to the first or second aspect, the transaction signal is a purchase signal relating to the purchase of the product.

According to a fourth aspect of the present invention, a user is connected via a network to a site holding a plurality of product information pages including product information, and a user can select from a plurality of products registered in the plurality of product information pages. A method of performing a process related to a transaction of a selected product, comprising: (a) constructing a table in which a plurality of numbers and page addresses of a plurality of product information pages correspond to each other; Enter the page address of the product information page corresponding to the specified number,
Identifying by searching the table;
(c) sending the product information page obtained from the specified page address to the user terminal so as to be displayable, in response to a user's input operation on a product in the displayed product information page, A process related to the transaction of the product is performed in a server to which the product information page belongs.

According to a fifth aspect of the present invention, there is provided a method for mail order sales via a network, comprising the steps of: (a) extracting a plurality of product information pages having detailed information of products on the network; A step of constructing a table in which different numbers correspond to each page address of the information page, and (b) a paper describing, in correspondence with the table, an outline of a plurality of products and the different numbers in association with each other Distributing the medium to the user, (c) specifying the page address of the product information page corresponding to the designated number designated by the user with reference to the paper medium by searching the table, and (d) Transmitting the product information page obtained from the specified page address to the user terminal so that the product information page can be displayed. That a user in response to the input operation, the sales processing of the products the product information page is to perform in belongs server.

According to a sixth aspect of the present invention, there is provided a method for providing product information via a network, comprising the steps of: (a) extracting a plurality of product information pages having detailed product information on the network; A step of constructing a table in which different numbers correspond to respective page addresses of the product information pages, and (b) corresponding to the table, describing a summary of a plurality of products and the different numbers in association with each other Distributing the printed paper medium to users, and (c)
A step of specifying a page address of a product information page corresponding to a specified number specified by a user with reference to the paper medium by searching the table, and (d) a product obtained from the specified page address Sending the information page to the user terminal in a displayable manner.

[0012]

Embodiments of the present invention will be described below in detail with reference to the drawings.

<1. System Configuration> FIG. 1 is a diagram showing an example of a device configuration of a network transaction system according to the present invention. The network trading system described below
This is a system for mail order sales via the Internet.

As is well known, the Internet is a general term for networks connected based on the Internet protocol. In the present embodiment, a network transaction system is configured via the Internet. The network transaction system according to the present invention includes a terminal 10 and a URL conversion server 30 via the Internet.
And the transaction server 50 are connected.

The terminal 10 is a mail order purchaser (user).
Is a device for accessing the Internet. The terminal 10 is configured using a computer, a display unit 11 such as a display capable of displaying an information page on the Internet, a CPU 13 which is a main body of the computer, a memory 12 for storage, a user Has an input unit 14 for giving an instruction to the terminal 10. The terminal 10 may be a home video game machine or a combination of a dedicated terminal device and a television,
A so-called personal computer system may be used. The input unit 14 only needs to be able to input at least a designation code described later, and for example, a keyboard or a soft keyboard can be used.

The terminal 10 is connected to a connection server 90 via a telephone line or the like, and is connected to the Internet via the connection server 90.

The URL conversion server 30 is one server connected to the Internet, and is configured using a computer. The URL conversion server 30 includes a CPU 32 which is a main body thereof, a memory 33 for storage and work of the CPU 32, and a magnetic disk 31. The magnetic disk 31 stores a conversion table to be described later, and the URL conversion server 30 converts the designated code into a URL (uniform resource locato) based on the conversion table.
r).

The transaction server 50 is one server connected to the Internet, and is configured using a computer. The transaction server 50 has a CP
U52 and memory 53 for storage and work of CPU 52
And a magnetic disk 51. Transaction server 50
Is a server for opening the above-mentioned virtual shop (or virtual mall).
Stores a product information page described later, which is an information page in which product information is posted. Although two transaction servers 50 are illustrated in FIG. 1, the present invention is not limited to this.
The number of 0 may be one, or may be three or more.

Also, a number of other servers other than those described above are naturally connected to the Internet, and other servers 91 are also connected in FIG. 1, which constitute a network transaction system according to the present invention. Not something.

<2. Transaction Procedure> Next, a procedure for mail order sales using the system having the above-described device configuration will be described. FIG. 2 is a flowchart showing a procedure of network mail order according to the present invention. FIG. 3 is a diagram for explaining a form of network mail order according to the present invention. In FIG. 3, the transaction signal sending unit 20 and the access request sending unit 25 of the terminal 10 are processing units realized by the CPU 13 based on processing software such as a browser. Similarly, the search unit 4 of the URL conversion server 30
Reference numeral 0 denotes a processing unit implemented by the CPU 32 based on processing software.

First, a conversion table in which a plurality of codes (numbers) and page addresses (URLs) of a plurality of product information pages correspond to each other is constructed (step S1). For a plurality of products to be mail-ordered, an information page on the Internet is provided for each of the products.
In each of the information pages, detailed information (for example, price, color, quality, etc.) on the corresponding product is posted, and such an information page is referred to as a product information page.
There are a plurality of product information pages corresponding to the number of products to be mail-ordered, and these plurality of product information pages are held as sites in the transaction server 50 (strictly, the magnetic disk 51) (FIG. 3).

The product information page is also a type of information page, and it is naturally possible to access each product information page held in the transaction server 50 via the Internet. Each product information page has a URL (eg, http: // we) as a page address on the Internet.
b.aaaaaa.htm), and access to each product information page is normally performed by designating this URL.

In step S1, the conversion table is constructed by extracting the plurality of product information pages on the Internet and associating different URLs with the respective URLs of the plurality of product information pages. FIG. 4 is a diagram illustrating an example of the conversion table. As shown in the figure, a different code is associated with each of the plurality of URLs. For example, the URL “http: // we” of the product information page in which the product “long skirt” is registered
b.cccccc.htm "is assigned a code" 121015 ".

The constructed conversion table as shown in FIG. 4 is stored and held on the magnetic disk 31 as table holding means in the URL conversion server 30. The code corresponding to the URL of the product information page may be a combination of numbers only, as shown in FIG. 4, or a combination of numbers and symbols (for example, # 12345 or A5432).
It may be.

Next, proceeding to step S2 in FIG. 2, a paper medium 70 in which the outlines of a plurality of products and the above codes are described in association with each other in accordance with the constructed conversion table is produced and distributed to users. That is, the summary of the product registered on the product information page located at the URL in the constructed conversion table, and the URL in the conversion table
A paper medium 70 in which codes corresponding to are written in association with each other is created and distributed to users. The product summary is simpler information than the detailed information posted on the product information page. Further, the paper medium 70 may be a catalog or a pamphlet.

FIG. 5 is a diagram showing an example of the paper medium 70. In the present embodiment, the product name, the product photo, and the code are described in association with each other. For example, the product name and photo of the product “long skirt” registered on the product information page located at the URL “http: //web.cccccc.htm” in the conversion table and the URL “http: //web.ccc”
ccc.htm "and a code" 121015 "corresponding thereto. Similarly, the URL "http: // w
The product name and the photo of the product “floral skirt” registered on the product information page located at “eb.dddddd.htm” are associated with the code “121016”. In addition, the outline of the product is not limited to the product name and the photograph of the product, but may be any information that is simpler than the above detailed information. For example, only the product name may be used. It may include some information other than the photograph.

Next, proceeding to step S3, the user designates a designation code. After viewing the paper medium 70 such as a distributed pamphlet, the user sets a code associated with a desired product among the products described therein as a designated code, and sets the designated code to the input unit 14 of the terminal 10. Input and specify via For example, if the user
Is input and specified from the input unit 14 using the code "121015" as the specification code. When the designation code is designated, whether the terminal 10 directly accesses the URL conversion server 30 via the Internet,
Alternatively, access is made to another server linked to the URL conversion server 30. As a result, the designated designation code is transmitted to the URL conversion server 30 as shown by the arrow A1 in FIG.

Next, proceeding to step S4, the search unit 40 of the URL conversion server 30 searches for a page address corresponding to the transmitted designated code. Specifically, the search unit 4
A value of 0 specifies the URL corresponding to the specified code specified by the user by searching the conversion table stored in the magnetic disk 31. For example, if the user designates the code “121015” as the designation code, the search unit 40 searches the conversion table in FIG. 4 and finds the URL “ht” corresponding to the designation code “121015”.
tp: //web.cccccc.htm ". In other words, the search unit 40 sets the specified code specified by the user to the corresponding UR
It is converted to L.

The specified URL data is sent to the terminal 10 as indicated by an arrow A2 in FIG. 3, and the access request sending unit 25 of the terminal 10 sends an access request signal to the URL. Since the product information page located at the specified URL is held in the transaction server 50, the access request sending unit 25 sends an access request signal to the transaction server 50 as shown by an arrow A3 in FIG. Then, it requests access to the product information page located at the specified URL. Note that the URL conversion server 30 that has specified the URL may directly transmit an access request signal to the transaction server 50.

Then, the data of the product information page requested to be accessed is sent from the transaction server 50 to the terminal 10 as shown by an arrow A4 in FIG. Is displayed (Step S
5). For example, the specified URL “http: //web.cccccc.
Assuming that an access request signal has been sent to "htm", the product information page obtained from the URL "http: //web.cccccc.htm", that is, the URL "http: //web.ccccc"
The product information page in which the product “long skirt” located at “c.htm” is registered is displayed on the display unit 11 of the terminal 10.

FIG. 6 is a diagram showing an example of the product information page displayed on the display unit 11. As shown in the figure, the product information page contains detailed information about the product, for example, the product name, photo, price, color, quality, availability of the product, and the like. The user sees such a product information page displayed on the display unit 11 and obtains the paper medium 7.
For example, detailed information on the product “long skirt” described in “0” can be obtained.

The user who decides to purchase the product after viewing the product information page performs a purchase input via the input unit 14 of the terminal 10 (step S6). The input operation for purchase may be performed, for example, by designating “to order sheet” shown on the product information page of FIG. 6 and entering the user's name, address, settlement method, etc. on the order sheet page. .

When the purchase input is performed by the user, the transaction signal transmitting unit 20 of the terminal 10 transmits the transaction server 50 to which the product information page belongs as indicated by an arrow A5 in FIG.
Send a purchase signal to.

The transaction server 50 that has received the purchase signal performs a selling process for the corresponding product (step S7). This sales processing itself is the same processing as ordinary Internet mail order. For example, when the user performs a purchase input for a product “long skirt”, the seller receives an order for the product “long skirt”. You should let them know. Thereafter, the seller dispatches the product and receives the price.

As described above, a series of processes related to the network mail order according to the present invention are performed. In this way, the user looks at the paper medium 70 such as a pamphlet, and simply inputs the code assigned to the favorite product as the designation code, and the product information page on which detailed information about the product is posted is automatically displayed. Display unit 1 of terminal 10
1 is displayed. That is, the user can easily and directly obtain detailed information of a desired product without performing a complicated operation of following a WWW link. Therefore, even a user who is unfamiliar with the Internet can easily access the product information page of the desired product and perform online shopping.

Further, the code of the present embodiment is only a numeral,
Or, since it is composed of a combination of numbers and symbols, even a user who is not familiar with the Internet can easily input, and can easily access the product information page.

Further, the paper medium 70 such as a pamphlet, a catalog, etc. is familiar to the user and can visually and strongly appeal the product. According to the present embodiment, the user first determines a desired product by looking at the paper medium 70, and then confirms detailed information of the product via the Internet to determine a purchase intention. This means that the powerful product appealing function of the paper medium 70 can be incorporated into Internet shopping.

Further, in the conventional catalog sales, since detailed information of a product is described in the catalog, a catalog having an enormous number of pages compared with the number of products is required. On the other hand, according to the present embodiment, since only the outline and the code of the product need to be described on the paper medium 70 such as a catalog, the amount of the paper medium 70 such as a catalog can be significantly reduced. can do.

<3. Modifications> While the preferred embodiments of the present invention have been described above, the present invention is not limited to the above-described examples. For example, in the above-described embodiment, the Internet transaction is performed by the network transaction system according to the present invention. It can be used in the same manner as described above for reservation of goods, requesting materials for goods, and the like.

The technology according to the present invention can be applied to a process that does not involve a transaction relating to a product, for example, simply providing detailed information on a product selected by a user, or performing advertisement of the product. Can also be applied.

Further, the user directly inputs the URL of the product information page for the product which the user likes while viewing the paper medium 70.
You may specify it. Even in this case, it is possible to directly access the product information page of the desired product without performing the work of following the link of WWW. However, since URLs are usually long and complicated, it is easier to access a product information page of a desired product by inputting a code consisting of only a number or a combination of a number and a symbol as in the above embodiment. be able to.

Further, in the above embodiment, the system is via the Internet, but the technology according to the present invention can be applied to networks other than the Internet.

[0043]

As described above, according to the first aspect of the present invention, the page address of the product information page corresponding to the designated number specified by the user is changed to a plurality of numbers and the page addresses of the plurality of product information pages. Are identified by searching a table in which the user and the user correspond to each other, and the product information page obtained from the specified page address is displayed. Therefore, the user easily accesses the product information page of the desired product. Therefore, it is possible to easily perform the processing related to the transaction of the goods via the network.

According to the invention of claim 2, the number is:
The user can easily input the designated number because it is composed of only numbers or a combination of numbers and symbols.

According to the third aspect of the present invention, the transaction signal is a purchase signal relating to the purchase of a product, and processing related to the purchase of the product via the network can be easily performed.

According to the fourth aspect of the present invention, a table is established in which a plurality of numbers and page addresses of a plurality of product information pages are associated with each other, and the product information page corresponding to the designated number specified by the user is constructed. Of the product information page obtained by searching the table, and sending the product information page obtained from the specified page address to the user terminal in a displayable manner, and inputting the user to the product in the displayed product information page. In response to the operation, the server associated with the product information page performs the process related to the product transaction, so that the user can easily access the product information page of the desired product, and perform the product transaction via the network. Can be easily performed.

According to the invention of claim 5, a plurality of product information pages having detailed product information are extracted on the network, and different numbers are made to correspond to respective page addresses of the plurality of product information pages. After constructing a table, a paper medium that describes the outline of a plurality of products and a different number in association with the table is distributed to the user, and the designated number designated by the user with reference to the paper medium The page address of the product information page corresponding to the specified page address is specified by searching the table, and the product information page obtained from the specified page address is sent to the user terminal so as to be displayed, and the displayed product information page In response to the user's input operation on the product, the sales process of the product is performed by the server to which the product information page belongs. Can access the product information page for the desired item into easy, the processing associated with the communication selling products over a network can be easily performed.

According to the invention of claim 6, a plurality of product information pages having detailed product information are extracted on the network, and different numbers are made to correspond to respective page addresses of the plurality of product information pages. After constructing a table, a paper medium that describes the outline of a plurality of products and a different number in association with the table is distributed to the user, and the designated number designated by the user with reference to the paper medium The user can easily specify the page address of the product information page corresponding to the user terminal by searching the table and transmitting the product information page obtained from the specified page address to the user terminal so as to be displayed. Access to the product information page about the product, which makes it easy to provide product information via the network. Can.

[Brief description of the drawings]

FIG. 1 is a diagram showing an example of a device configuration of a network transaction system according to the present invention.

FIG. 2 is a flowchart showing a procedure of network mail order according to the present invention.

FIG. 3 is a diagram for explaining a form of network mail order according to the present invention.

FIG. 4 is a diagram illustrating an example of a conversion table.

FIG. 5 is a diagram illustrating an example of a paper medium.

FIG. 6 is a diagram illustrating an example of a product information page displayed on a display unit.

[Explanation of symbols]

 DESCRIPTION OF SYMBOLS 10 Terminal 11 Display part 14 Input part 20 Transaction signal transmission part 25 Access request transmission part 30 URL conversion server 31 Magnetic disk 40 Search part 50 Transaction server 70 Paper medium

Continued on the front page F-term (reference)

Claims (6)

[Claims] Claims: 1. A system which is connected via a network to a site holding a plurality of product information pages including product information and is associated with a transaction of a product selected by a user from a plurality of products registered in the plurality of product information pages. (A) table holding means for holding a table in which a plurality of numbers and page addresses of a plurality of product information pages correspond to each other; and (b) a table holding means for specifying a number specified by a user. Search means for specifying a page address of a corresponding product information page by searching the table; (c) access request sending means for sending an access request signal to the specified page address; (d) Display means for displaying a product information page obtained from the page address; (e) a user input operation on a product in the displayed product information page And answers, a network transaction system, characterized in that it comprises a transaction signal sending means for sending a signal regarding the transaction of the item into the product information page belongs server. 2. The network transaction system according to claim 1, wherein the number is constituted by only a number or a combination of a number and a symbol. 3. The network transaction system according to claim 1, wherein the transaction signal is a purchase signal related to the purchase of the product. 4. A system which is connected via a network to a site holding a plurality of product information pages including product information and is associated with a transaction of a product selected by a user from a plurality of products registered in the plurality of product information pages. (A) constructing a table in which a plurality of numbers and page addresses of a plurality of product information pages correspond to each other, and (b) corresponding to a designated number designated by a user. A step of specifying a page address of a product information page by searching the table; and (c) transmitting a product information page obtained from the specified page address to a user terminal so as to be displayed. In response to a user input operation on a product in the displayed product information page, a process related to the transaction of the product is performed by the server to which the product information page belongs. Network transaction wherein the performed. 5. A method of mail order sales via a network, comprising: (a) extracting a plurality of product information pages having detailed product information on the network, and respectively addressing the page addresses of the plurality of product information pages; And (b) distributing, to the user, a paper medium in which the outline of a plurality of products and the different numbers are described in association with each other in accordance with the table. (C) a step of specifying a page address of a product information page corresponding to a specified number specified by a user with reference to the paper medium by searching the table; (d) the specified page address Sending the product information page obtained from the user terminal to the user terminal so that the product information page can be displayed. A network mail order method, wherein the server sells the product in response to a product. 6. A method for providing product information via a network, comprising: (a) extracting a plurality of product information pages having detailed product information on the network; Constructing a table in which different numbers correspond to the page addresses; and (b) distributing to the user a paper medium in which the outline of a plurality of products and the different numbers are associated with each other in accordance with the table. (C) identifying the page address of the product information page corresponding to the designated number specified by the user with reference to the paper medium by searching the table; and (d) identifying the identified page address. Sending the product information page obtained from the page address to the user terminal so that it can be displayed.