JP2002049771A - Virtual store system - Google Patents

Abstract

PROBLEM TO BE SOLVED: To construct a virtual store system, in which respective independent retail businesses can easily open virtual stores at a low cost and which are also easy to use on the part of customers. SOLUTION: This virtual store system is provided with a function that supplies common information which is prepared by a server system for integrating many retail businesses, on the basis of unique information in real stores transmitted by these retail business systems that participate and are registered in addition to the one's own information in real stores transmitted by the retail business systems to the virtual stores of the retail businesses in the server system for operating the virtual stores of the retail businesses, which are used by the customers of the retail businesses through a customer system.

Description

DETAILED DESCRIPTION OF THE INVENTION

[0001]

TECHNICAL FIELD The present invention belongs to the technical field of a virtual store system.

[0002]

Conventionally, when a retail company having an actual store attempts to construct a virtual store that is newly integrated with the actual store, it would take a great deal of cost to construct the system by itself. On the other hand, the only way to realize a system with low cost was to join a franchise chain. A first object of the present invention is to create a virtual store system in which each independent retail company can easily open a virtual store at low cost.

[0003] Further, in the structure and operation form of a conventional WEB page seen in a franchise chain or the like, the contents are collectively created and updated / sales operated by the chain store headquarters or the like, or the chain member store alone. Yes, the information provided by the chain store headquarters and the information provided by each affiliated store were divided. For this reason, the customer can only obtain information on the headquarters only or on each affiliated store. In purchasing products, the customer has been forced to perform a divided purchase operation between the headquarters and the affiliated store. The second object of the present invention is to
The goal is to create a virtual store system that is easy for customers to use.

[0004]

According to the present invention, the above-mentioned object is achieved by the means described in the claims. That is, the invention of claim 1 includes a retail company system by a retail company having an actual store, and a server system that operates a virtual store of the retail company used by a customer of the retail company through the customer system.
(B) A voluntary participating retailer system is provided with a function for registering participation in the establishment of a virtual store. (B) In addition to the unique information in the actual store transmitted by the participating retailer system, a large number of retailers A virtual store system having a function of supplying common information registered in a server system for controlling a company to a virtual store of the retail company. And a server system for operating a virtual store of a retail company used by a customer of the retail company through the customer system. The server system has a function of registering participation in the establishment of a virtual store for a voluntary participating retail company system. And (d) supervise a large number of retailers in addition to the unique information at the physical store transmitted by the participating retailer system. Server system is a virtual shop system having a function of supplying the virtual store of the retailer common information created based on the unique information in the real store transmitted by these retailers system.

Further, in the invention according to claim 3, the unique information is product information a to the customer, the common information is product information b to the customer, and the server system comprises: A virtual store system having a function of providing a customer with merchandise information obtained by adding merchandise information b to the merchandise information a when visiting a virtual store of the retail company. The information is inventory information c of the retail company, and the common information is inventory information d.
The server system has (f) a function of providing the customer with inventory information obtained by adding the inventory information d to the inventory information c when the customer visits the virtual store of the retail company through the customer system. In the virtual store system, the invention according to claim 5 is characterized in that the unique information is customer information e of the retail company, the common information is customer information f, and the server system is configured such that: When a customer visits a virtual store of a retail company, the virtual store has a function of referring to the customer information obtained by adding the customer information f to the customer information e and investigating the credibility of the customer or the past purchase history. System.

[0006]

DESCRIPTION OF THE PREFERRED EMBODIMENTS In the present invention, independent retailers operate a web site jointly to share product information,
By realizing the sharing of inventory information, the sharing of customer services, etc., it is intended to construct a virtual store that is integrated with a real store at low cost. W of system management company
By enabling the EB page information and the WEB page information of each participating retail company to be dynamically constructed from the same database, the WEB in which the shared information of the entire system and the unique information of the participating retail companies are closely linked. You can also create pages. In addition, by placing inventory information and other product information of each participating retail company on a unified database server, such information can be referenced from system operating companies and other participating retail companies, and sales activities etc. Can be linked to

FIG. 1 is a schematic functional diagram of the system of the present invention. In FIG. 1, a server system (hereinafter, referred to as a “voluntary system”) is set up with a common site for displaying a common web page and an individual site for displaying a web page of an individual retail company. In, a common virtual store that manages the participating retail companies is opened, and individual virtual stores of each retail company are opened on individual sites. The data for displaying the web page of the retail company uses the sole data transmitted from the retail company, and the data for displaying the common web page aggregates the individual data transmitted from the retail company. However, the web page of the retail company is linked with a common web page, and a more sophisticated virtual shop system is realized.

In the figure, each retail company receives the provision of a WEB system environment from a voluntary system, provides its own information such as its own stock information and campaign information to the voluntary system, and provides the common stock from the voluntary system. Services such as information distribution can be provided. The system operating company of the voluntary system generates collaborative information data from individual information provided by the retail company, and provides common inventory information to the retail company or the customer, for example. Customers can visit common virtual stores and individual virtual stores of each retail company to purchase products handled by the virtual stores, and receive various special offers and benefits if there is a campaign etc. .

[0009]

First Embodiment FIG. 2 shows a business flow of a first embodiment of the present invention. The first embodiment is an embodiment in which merchandise handled in a real store by a retail company is integrated into a virtual store, and the merchandise includes tangible and intangible products such as travel products, financial products, and real estate products. In FIG. 2, first, the retail company A accesses the voluntary system using the terminal of the retail company system, and registers its own product information to be put on its own web page in the voluntary system. Similarly, the system operating company registers the WEB page information common to the voluntary and also registers the information on the common handling products (shown in the figure). Next, the customer who wants to purchase a product uses the Internet to access the retail company A's W
An EB page or a voluntary common WEB page is accessed (shown in the figure). Customer is retailer A's WEB
When trying to open a page, the voluntary system dynamically creates and displays the web page of the retail company A from the unique information of the retail company A and the voluntary common information. Similarly, when a customer accesses a voluntary common web page, a voluntary common web page is dynamically created and displayed. The selection of the display information and the display order can be set in advance in the voluntary system, and when displaying the WEB page information, various types of product information can be extracted from the voluntary common product information (shown in the figure). ).

FIG. 3 shows the information contents of files created in the voluntary system. In FIG. 3, the retail company unique information file is created based on unique information transmitted from the retail company, and the voluntary common information file is created based on common information registered by the system operating company, and the voluntary common product information is created. The file is generated by the voluntary system as the sum of the unique information transmitted from the retail company. For example, a customer refers to display information extracted from a retail company unique information file at a virtual store of a retail company A,
If you purchase a product that is handled at the retail store of retail company A,
The result is reflected on the retail company A. On the other hand, if the customer browses the display information extracted from the voluntary common product information file at the virtual store of the retail company A and purchases a product that is not handled at the physical store of the retail company A, the result is a voluntary shared product. As such, it is reflected, for example, in system management companies and other retail companies.

[0011]

Second Embodiment FIG. 4 shows a business flow according to a second embodiment of the present invention. The second embodiment is an embodiment in which the inventory of merchandise handled by a retail company at an actual store is integrated into a virtual store. In FIG. 4, first, the retail company A and the retail company B use the terminals of the respective retail company systems to access the voluntary system and register their stock information to be put on their own web pages. Similarly, the system operating company registers the joint stock information common to the voluntary (shown in the figure). Next, the customer who wants to purchase a product accesses the web page of the retail company A or the web page of the retail company B using the Internet (shown in the figure). In the voluntary system, the stock information of the retail company A and the voluntary joint stock information can be displayed on the WEB page of the retail company A, and the stock information of the retail company B and the voluntary joint stock information can be displayed on the WEB page of the retail company B. .
Since each retail company and the joint inventory information are linked within the system, the customer can also search for inventory information of another retail company from each retail company's web page (shown in the figure). Customers can go to each retailer's web page,
It is possible to purchase the stock of a specific group managed by the voluntary system or all the stock (shown in the figure).

FIG. 5 shows the information contents of files created in the voluntary system. In FIG. 5, a retail company inventory information file is created based on inventory information transmitted from a retail company, and a voluntary joint inventory information file is created based on joint inventory information registered by a system operating company. is there. For example, when a customer who wants to purchase a product refers to display information extracted from the retail company inventory information file at the virtual store of the retail company B, confirms that the desired product is in stock, and purchases the product. The result is reflected in the inventory of the retail company B. On the other hand, if the customer who wants to purchase the product browses the display information extracted from the voluntary joint inventory information file at the virtual store of the retail company B and purchases the product that is out of stock at the retail company B, The result is reflected as a voluntary share, for example, in the inventory of the system operating company and other retail companies.

[0013]

Third Embodiment FIG. 6 shows a business flow according to a third embodiment of the present invention. Third Embodiment A third embodiment is an embodiment in which customer information acquired at a real store by a retail company is merged with customer information of a virtual store. In FIG. 6, first, the retail company A and the retail company B use the terminals of the respective retail company systems to access the voluntary system and register customer service information for their own customers on their own web pages. Similarly, the system operating company registers customer service information for a common customer common to voluntary services (shown in the figure). Next, the customer who wants to purchase a product uses the Internet to access the web page of the retail company A or the web page of the retail company B.
Access a page or a voluntary common WEB page (shown in the figure). In the voluntary system, the customer service information of the retail company A and the customer service information common to the voluntary are displayed on the web page of the retail company A, and the customer service information of the retail company B and the customer service information common to the voluntary are displayed on the web page of the retail company B. And the customer service information common to the voluntary can be displayed on the web page common to the voluntary. When a customer attempts to purchase a product, each virtual store can check the customer's credit and investigate the past product purchase status by referring to all customer information that is common to each retailer and voluntary (see the figure). ). The voluntary system can provide an integrated customer service to the customer, and can perform various actions by checking the customer information of the entire voluntary. (Shown in the figure).

FIG. 7 shows information contents of files created in the voluntary system. In FIG. 7, a retail company customer information file is created based on customer information transmitted from the retail company, and a voluntary common customer information file is generated by the voluntary system as the sum of customer information transmitted by the retail company. It is. For example, when a customer who wants to purchase a product tries to purchase a product at a virtual store of the retail company A using a customer code corresponding to a member number of the retail company A, the virtual store of the retail company A becomes a retail company. By referring to the customer information file, it is possible to investigate whether or not the customer has caused a problem such as returning a large amount of goods at the retail company A in the past, and by referring to the voluntary common customer information file, Other retailers, for example retailer B
You can also investigate whether or not a problem was caused.

[0015]

As described above, according to the present invention,
Independent retailers jointly operate web sites to build virtual stores that integrate with real stores at low cost, sharing product information, sharing inventory information, sharing customer service, etc. Can be realized.

[Brief description of the drawings]

FIG. 1 is a schematic functional diagram of the system of the present invention.

FIG. 2 is a diagram showing a business flow according to the first embodiment of the present invention.

FIG. 3 is a diagram illustrating information contents of a file created in the voluntary system;

FIG. 4 is a diagram showing a business flow according to a second embodiment of the present invention;

FIG. 5 is a diagram illustrating an example of information content of a file created in the voluntary system.

FIG. 6 is a diagram showing a business flow according to a third embodiment of the present invention;

FIG. 7 is a diagram illustrating an example of information content of a file created in the voluntary system.

Claims (5)

[Claims] 1. A retail company system by a retail company having an actual store, and a server system for operating a virtual store of the retail company used by a customer of the retail company through the customer system, the server system comprising: (a) optional participation A server that has a function of registering participation in the establishment of a virtual store with respect to the retail company system, and (b) a server that manages a large number of retail companies in addition to the unique information at the actual store transmitted by the retail company system that registers the participation. A virtual store system having a function of supplying common information registered in the system to a virtual store of the retail company. 2. A retail company system by a retail company having a physical store, and a server system for operating a virtual store of the retail company used by customers of the retail company through the customer system. A server that has a function of registering participation in the establishment of a virtual store with respect to the retail company system, and (d) a server that manages a large number of retail companies in addition to the unique information in the actual store transmitted by the retail company system that registers the participation. A virtual store system having a function of supplying common information created by the system based on unique information in a real store transmitted by these retail company systems to the virtual store of the retail company. 3. The server according to claim 3, wherein the unique information is product information a to the customer, the common information is product information b to the customer, and the server system (e) allows the customer to access the virtual store of the retail company through the customer system. When you come to the store,
The virtual store system according to claim 1, further comprising a function of providing product information obtained by adding product information b to the product information a. 4. The unique information is inventory information c of the retail company.
The common information is inventory information d, and the server system (f) adds the inventory information d to the inventory information c to the customer when the customer visits the virtual store of the retail company through the customer system. The virtual store system according to claim 1, further comprising a function of providing stock information. 5. The unique information is customer information e of the retail company.
And the common information is customer information f, and the server system adds (g) the customer information f to the customer information e in the virtual store when the customer visits the virtual store of the retail company through the customer system. 3. The virtual store system according to claim 1, further comprising a function of referring to the customer information and investigating the creditworthiness of the customer or a past purchase history.