JP2002014638A - Advertisement information provision system - Google Patents

Abstract

PROBLEM TO BE SOLVED: To provide an advertisement information provision system which is capable of continuously providing advertisement information with a high propaganda function. SOLUTION: A device body 3A constituting the advertisement information provision system 1A installed in a waiting room 17 of a hospital, etc., is provided with slots 5a to 5f for video cassettes recorded with the advertisement information on respective items, such as the outline of a manufacturer going to make advertisement, cameras and others, of this manufacturer. The advertisement information on the items selected by operating playback buttons 6a to 6f near the items to be played back is displayed on the display screen of a monitor section 4, thereby, the advertisement information on the manufacturer going to make advertisement is continuously and exclusively provided and a high propaganda function can be expected.

Description

DETAILED DESCRIPTION OF THE INVENTION

[0001]

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to an advertisement information providing system installed in a medical facility and capable of continuously displaying advertisement information.

[0002]

2. Description of the Related Art In recent years, a large number of doctors visit medical facilities such as hospitals, and in a waiting room, a sight is often seen in which a large number of people are waiting in the turn to receive a medical examination. In such a place where a large number of people gather, it is expected that the function of the advertisement will be very high if the advertisement is continuously performed.

[0003]

In a waiting room or the like, a television or a magazine may be provided in some cases, but the television is intended to perform an advertisement only for a short time between visual information other than the advertisement. Therefore, the advertising function by the advertisement is limited.

[0004] The present invention has been made in view of the above points, and an object of the present invention is to provide an advertisement information providing system capable of continuously performing advertisement information having a high advertising function.

[0005]

[MEANS FOR SOLVING THE PROBLEMS] By providing an advertisement signal input means and a display means for exclusively displaying the input signal inputted, the advertisement information is continuously provided on the display means. Is expected to have higher advertising capabilities.

[0006]

Embodiments of the present invention will be described below with reference to the drawings. (First Embodiment) FIGS. 1 and 2 relate to a first embodiment of the present invention, and FIG. 1 shows an appearance of an advertisement information providing system (for medical facilities) of the first embodiment, FIG. 2 is a block diagram showing the internal configuration.

As shown in FIG. 1, an advertisement information providing system 1A (for a medical facility) of the first embodiment has a video cassette apparatus main body (hereinafter, referred to as a video cassette apparatus) capable of mounting a plurality of video cassette tapes 2a to 2f. Simply abbreviated as the device body) 3
A is provided integrally with a monitor section 4 for displaying a reproduced image.

For example, on the front surface of the apparatus main body 3A, insertion holes 5a to 5f of video cassette tapes 2a to 2f (see FIG. 2) are provided as tape-shaped recording media on which a plurality of pieces of advertisement information are recorded, for example, by items. Has been
By operating the eject button provided near each of the insertion slots 5i (i = a, b,..., F), the inserted video cassette tapes 2a to 2f can be taken out and replaced.

On the upper surface of the apparatus main body 3A, item names of advertisement information recorded in advance on each of the video cassette tapes 2i corresponding to the plurality of video cassette tapes 2a to 2f are displayed. Play button 6i (i
= A, b,..., F), and when the play button 6i is operated, the video cassette tape 2i recording the advertisement information of the item corresponding to the selected play button 6i is played, and the played advertisement is played back. The information can be displayed on the display screen of the monitor unit 4.

In the case of FIG. 1, as a specific example of a plurality of items of advertisement information, a company outline of a maker who intends to advertise, products manufactured and sold by the maker, specifically, a camera, a microscope,. Indicates new product information. In addition, a name of a company to which an advertisement is to be given is written on an upper portion of the monitor section 4. Also, the playback buttons 6a to 6a
A stop button 7 is also provided adjacent to 6f, so that the reproduction operation can be stopped.

A caster is attached to the bottom surface of the apparatus main body 3A so that it can be easily moved to a place where the caster is installed. A power cable 8 extends from the back side of the device main body 3A,
The power is turned on by connecting the plug at the end of the power cable 8 to the outlet of the commercial power supply, and the stand-alone type advertisement information providing system 1A operates. The advertisement information providing system 1A is installed on, for example, a floor of a medical facility such as a waiting room 17 of a hospital.

FIG. 2 shows the internal configuration of the advertisement information providing system 1A. The reproduction buttons 6a to 6f are connected to a reproduction button detection circuit 11, which detects which of the reproduction buttons 6a to 6f has been operated, and outputs a detection signal to the reproduction activation circuit 12.

The reproduction starting circuit 12 responds to the detection signal by a motor 13 on which the corresponding video cassette tape 2i is mounted.
i (i = a, b,..., f), the video cassette tape 2i is read by a rotating head (not shown), and the signal read by the rotating head is sent to a common reproduction processing circuit 14 via a changeover switch (not shown). send. Reproduction processing circuit 1
Reference numeral 4 amplifies and demodulates the input signal to convert it into a standard video signal, sends the video signal to the monitor unit 4, and displays a reproduced image on the display surface of the monitor unit 4.

The stop button 7 is connected to a motor stop circuit 15. When the stop button 7 is operated, the motor stop circuit 15 stops the rotation of the motor 13i operating for reproduction, and starts reproduction. Stop. Note that a freeze button for displaying a still image may be provided. When the video cassette tape 2i is reproduced up to the end of the tape, the auto reset / repeat circuit 16 is activated, the rotation of the motor 13i is reversed, automatic rewinding is performed, and the initial state is returned. In addition,
The reproduction operation may be repeated again after returning to the initial state.

In the present embodiment, a plurality of recording media on which a plurality of items of advertising information relating to a specific company are recorded can be input (attached) to the apparatus main body 3A (by forming an input means for an advertising signal). , The advertisement information of the item selected by the reproduction operation can be exclusively displayed. Another feature is that the advertisement information can be easily changed by exchanging the recording medium.

The operation of the embodiment having such a configuration will be described. For example, the advertisement information providing system 1A has a maker who wants to advertise with this, installs it in a waiting room 17 of a medical facility such as a hospital, and has it installed for a certain period of time, and can perform advertisement for that certain period of time. To do.

Then, by connecting the plug of the power cable 8 to the outlet of the commercial power supply,
A is in operation. In the initial state, for example, a flash memory or the like (not shown) is provided in the reproduction processing circuit 14, and an image for an advertisement read from the flash memory (at which point the user wants to perform the advertisement most or attracts attention) is displayed. (FIG. 1 shows a display example of the image).

Further, a rewritable nonvolatile recording medium such as a smart media storing an image for advertisement photographed by a digital camera or the like may be mounted inside, and the image may be displayed. And waiting room 1
In step 7, the advertisement information is always and continuously displayed in the initial state of the advertisement image for the person waiting.

In addition, for those who are interested in the information,
The system 1A waits for an operation to select and display another item or the like. Since the playback operation of the system 1A is simple, many people can easily operate even a child, for example, and can provide advertisement information of items corresponding to the operation.

As described above, according to the present embodiment, a company such as a maker who intends to continuously carry out advertisement for a certain period of time can display advertisement information by using a device exclusively for advertisement, so that sales promotion of products of the company can be performed. Etc. can be expected to have a large advertising effect. In addition, compared to the case of the advertisement by television broadcasting, the reproduction time for the advertisement has almost no restriction or can be very long, so that the advertisement is provided with plain contents that are easy for the viewer to understand. be able to.

In addition, since the viewer can select not only one item but also an item of interest from a plurality of items, the viewer can provide advertisement information which is easy for the viewer to accept for a long time.

When the advertisement information is to be updated, it may be replaced with a video cassette tape on which new advertisement information is recorded. In this case, the video cassette tape as a recording medium records the advertisement information for each item,
Only the video cassette tape of the item to be updated needs to be replaced.

However, the exchange of video cassette tapes cannot be easily performed by ordinary people, but can be performed only by a company that installs the system 1A and performs advertising, or by a specific person who has contracted with the company. It is usually desirable to provide locking means to prevent replacement.

(Second Embodiment) Next, a second embodiment of the present invention will be described with reference to FIGS. FIG. 3 shows an appearance of an advertisement information providing system according to a second embodiment of the present invention, and FIG. 4 (A) shows an enlarged view of a display surface.
(B) DVD when the DVD eject button is operated
Indicates a table or the like.

In the first embodiment, a plurality of video cassette tapes 2a to 2f are mounted as recording media for advertisement information. However, the advertisement information providing system 1B of this embodiment shown in FIG. The main body of the apparatus is constituted by a DVD player 21 having the same, and the monitor section 4 is provided integrally with the main body of the apparatus.

A DVD provided on the front of the DVD player 21
The lid of the DVD table 23 is exposed adjacent to the disc eject switch 22. By operating the switch 22, the DVD table 23 pops out as shown in FIG. 4B, and the DVD disc 24 can be replaced. .

Also in this case, it is desirable that only a specific person can exchange the DVD disk 24. Therefore, for example, by operating the movement buttons in the four directions of the selection button 27 in a predetermined order, for example, about ten times,
The lock is released, and in this state switch 2
The DVD table 23 pops out only once when the user operates the key 2, and the DVD disk 24 can be exchanged. If the switch 22 is not operated in the unlocked state and the switch 22 is operated again, the locked state is set. It is preferable that a person cannot substantially exchange the DVD disk 24.

The recording medium according to the present embodiment
The VD disk 24 has a very large storage capacity (4.75).
GB), the advertisement information of a plurality of items can be recorded in advance by one DVD disk 24.

On the upper surface of the DVD player 21, a screen search button 25 for performing a screen search, a play button 26 for instructing playback, a select button 27 for selecting an item to be played, and a stop for instructing stop of playback are provided. A button 28 is provided.

Further, in this embodiment, as shown in FIG. 4A, the images of the heads of a plurality of items to be advertised are displayed as a list on the monitor unit 4 as still images.
In other words, each image of the cue is stored in a memory (not shown) in the DVD player 21 with its address divided, and by accessing these addresses, the cue images of a plurality of items are displayed simultaneously as a still image. I have.

By operating a selection button 27 having four direction movement buttons, a screen selection frame 2
9 is movable. When the frame 29 is moved and set so as to surround the still image of the desired item, and the play button 26 is turned on, the DVD is placed in the head area in which the advertisement information of the item surrounded by the frame 29 is recorded. An optical head (not shown) in the player 21 accesses.

Then, the advertisement information of the area is read out,
The image information of the still image in the portion surrounded by the frame 29 is output to the monitor section 4 instead of the information of the memory portion storing the image information. Therefore, the image in the portion surrounded by the frame 30 is changed from a still image to a moving image and reproduced.

The other parts are the same as in the first embodiment.
When a part of the advertisement information is updated, it may be replaced with a DVD disk 24 on which the updated information is recorded and mounted.

According to the present embodiment, the DVD disc 2
4 has a very large storage capacity, so usually one DVD
Advertising information covering a large number of items can be recorded on the disc 24, and the advertising information providing system 1B can be configured with the compact DVD player 21.

Further, as compared with the case of the tape-shaped recording medium in the first embodiment, the disk-shaped recording medium is used to access and reproduce the area where desired items are recorded in a short time. be able to. Others have substantially the same functions and effects as those of the first embodiment.

(Third Embodiment) Next, FIGS.
A third embodiment of the present invention will be described with reference to FIG. FIG.
Shows an entire advertisement information providing system according to the third embodiment of the present invention, FIG. 6 shows one of the terminals in an enlarged manner, FIG. 7 shows an operation example of displaying an image of the advertisement information by operating the terminal, FIG. 8 shows a display example of the advertisement information on the monitor unit.

An advertisement information providing system 1C according to the third embodiment shown in FIG. 5 includes a server 31 provided on the maker side to which an advertisement is to be issued, a server 31 and a telephone line, and an ISD.
And a plurality of terminals α (33a) to δ (33d) for displaying advertisement information, which are connected to each other by a communication line 32 such as N and are installed in different hospitals or the like. These terminals α (33a) to δ (33d) have the same configuration.

The server 31 includes a server main body 31a having a hard disk on which advertisement information and the like are recorded, a keyboard 31b for inputting character information and the like, and a monitor 3 for display.
1c. For example, as shown in FIG.
In (33a), when the communication cable 34 is extended and its end is connected to the connector of the communication line 32, the server 3
1 is provided with a communication function that can be connected online.

The terminal α (33a) is provided integrally with a monitor 4 for display, and the terminal α (33a)
An operation unit is provided on the upper surface of the device. Specifically, a menu button 35a for instructing display of a menu screen, a selection button 35b, a start button 35c for instructing start of reproduction, etc., a stop button 35d for instructing stop, and the like are provided. Also, a power cable 8 is provided.

Then, for example, as shown in FIG.
When the operation of the menu button 35a (μ = α to δ) is performed, the operation signal is output together with the ID code of the terminal μ, and the like.
The data is transmitted to the server 31 via the communication line 32 and the server 3
1 identifies the terminal μ from the ID code, identifies the operated operation signal, and transmits the corresponding advertisement information to the server 3.
1 and is transmitted to the terminal μ via the communication line 32.

The terminal μ displays the received image such as the advertisement information on the monitor unit 4. The server 31 can operate the keyboard 31b to update the advertisement information recorded on the hard disk with new advertisement information.

FIG. 8A shows a display example of advertisement information displayed on the monitor unit 4 when the menu button 35a is operated.
In this case, a menu screen is shown. In this display state,
When the select button 35b is operated, the under bar moves,
The underbar can be moved and set to a desired item.

When the start button 35c is operated, the advertisement information of the item selected by the under bar is displayed on the monitor unit 4. As shown in FIG. 8A, the start button 35c is set in a state where an underbar is set in the item of new product information.
Is operated, the advertisement information of the new product is displayed as shown in FIG.

According to the present embodiment, the information to be advertised is managed on the server 31 side, and the server 31 is configured to be accessible from each terminal μ via the communication line 32. Update and management of advertisement information can be easily performed.

That is, in the first and second embodiments, the advertisement information cannot be updated without actually exchanging the recording medium mounted on the system installed in each facility.
In the present embodiment, by updating the advertisement information recorded on the server 31 side, the advertisement information displayed on all the terminals α (33a) to δ (33d) can be updated. it can. The other effects are the same as those of the first embodiment.

FIG. 9 shows a terminal μ (3) according to a modification of the present embodiment.
3) is shown. The terminal μ (33) of this modified example is of a type that is compact and easy to install on a wall. For example, the monitor unit 4 is formed of a liquid crystal monitor unit, and the monitor support arm 36 on the back side is attached to the wall with screws or the like. The operation unit such as the menu button 35a, a communication circuit (not shown), and the like are provided compactly. Other configurations are the same as those in FIG. According to this modification, it can be installed in a small space on a wall or the like of a waiting room of a hospital. In addition,
The communication line 32 in FIG. 5 can be applied to a cable of a cable television or the like.

(Fourth Embodiment) Next, a third embodiment of the present invention will be described with reference to FIGS.
FIG. 10 shows an entire advertisement information providing system according to the fourth embodiment of the present invention, FIG. 11 shows that a server and each terminal form a network, and FIG. 12 shows a case where the terminal is operated. An operation example in which an image of advertisement information is displayed is shown, and FIG. 13 shows a display example on a monitor unit.

As shown in FIG. 10, an advertisement information providing system 1D according to the fourth embodiment includes a server 31 provided for a maker who intends to perform an advertisement, and a server 31 and a communication network 3
7 and terminals α (33a) to δ (33) arranged in different hospitals (for example, hospital A to hospital D).
d). In the third embodiment, the server 3
1 are mutually connected to each terminal μ by a communication line 32, but in the present embodiment, the server 31 and each terminal μ are connected to each other by a communication line network 37.

That is, as shown in FIG. 11, the server 31 or each terminal μ is connected to each other, and forms a connection network such as the Internet that can mutually transmit and receive (transmit) information.

In FIG. 11, each terminal μ is composed of, for example, a terminal 33 as shown in FIG. 9, and further has, for example, a hard disk for storing image information of a homepage.

In the present embodiment, the maker who intends to advertise creates a homepage for providing information on the I hospital (I = A,..., D) where each terminal μ is installed by the server 31. The created homepage image information and the like are distributed to each terminal μ in which it is installed, and the distributed information is recorded as homepage image information on a hard disk or the like of the terminal μ.

In this case, the homepage can be browsed by operating the operation unit of each terminal μ, and can also be browsed when operated from another terminal or a personal computer via the communication line 37.

In this embodiment, for example, a maker who intends to make an advertisement inserts the advertisement information of the maker into the image of the homepage at the cost of creating the homepage free of charge for each hospital. , The name of the manufacturer can be advertised (see FIG. 13 described later).
(B)).

FIG. 12 shows how an image is displayed on each terminal μ when the terminal μ is operated. To each terminal μ, image information of a home page is distributed in advance from the server 31 and recorded on the hard disk or the like of each terminal μ. Therefore, when the terminal μ is operated, an image related to the hospital where the terminal μ is installed is displayed on the monitor unit 4 of the terminal μ by an operation signal corresponding to the operation.

When it is desired to update the contents of the homepage, the hospital contacts the manufacturer and transmits the information to be updated, so that the manufacturer creates image information of the new homepage and sends it from the server 31 to the terminal μ. Delivery,
It is also easy to update the image information on the homepage.

As can be seen from the operation example of FIG. 12, the image information of the homepage relating to the hospital is distributed from the server 31 and stored in (the hard disk of) each terminal μ installed in each hospital. However, when each terminal μ is operated, the image information of the home page may always be read from the server 31 (instead of reading the image information of the home page distributed to the terminal μ).

In this case, when the terminal μ is operated, the server 31 is accessed as shown in FIG. 7 and the image information read from the server 31 is displayed on the terminal μ. Become.

In this case, if a plurality of terminals are operated at almost the same time, there is a disadvantage that the terminal that accessed later has to wait for an image display or the like. Each terminal μ has an advantage that a hard disk for storing image information of a homepage is not required.

FIG. 13 shows a specific example of a display screen displayed on the terminal μ provided in the hospital. When the menu button is operated, for example, a menu screen as shown in FIG. 13A is displayed.

When the user moves the under bar to the fifth position with the select button and presses the start button, for example, the selected experience story is displayed as shown in FIG. 13 (B). In this case, a display section 42 for displaying the name of the maker or the like who created the home page is formed in, for example, the upper right portion of the display screen. The display 42 allows the maker to advertise. Note that FIG.
A display section 42 for displaying the name of the maker or the like may be formed on the display screen of FIG.

Next, a modification of this embodiment will be described with reference to FIGS.
This will be described with reference to FIG. The advertisement information providing system 1E according to the modification shown in FIG. 14 includes the terminals α (33a) to
δ (33d) is constituted by a personal computer having a keyboard 41 (and mouse) suitable for performing various input operations. In this modification, the keyboard 41 of each terminal μ is operated via the communication network 37 so that the latest information of each hospital (where each terminal μ is installed) can be transmitted to the server side. .

Then, the manufacturer fetches the latest information transmitted from the terminal μ of each hospital, creates a manufacturer home page containing the latest information, and saves it in the server 31.
The information is provided on the manufacturer's homepage, and the information is distributed as common medical information to the terminal μ of each hospital.

In this modified example, a system is provided for providing comprehensive latest information through a maker so that the latest information of each hospital can be used mutually by all hospitals connected by the communication network 37. This can be used to improve the level of surgery and the like at each hospital. And
As a price of constructing a system for providing comprehensive latest information, the manufacturer receives advertisement information such as the manufacturer's name and product name in a display screen of the latest information (see FIG. 15).

FIG. 15 shows a specific display example of the manufacturer homepage in this modification. When the server 31 is accessed, or when a key corresponding to the menu button of the terminal μ of each hospital is operated, a menu screen shown in FIG. 15A is displayed. Then, by moving the rectangular frame with a selection key (moving key), operating the return key, or performing a mouse click operation, an image of the selected item is displayed as shown in FIG. 15B. Become like

In this modified example, the name of the maker and the name of the product (to be promoted) are displayed, for example, for about 5 to 10 seconds on the display unit 43 in the lower right part as advertisement information on any screen. It has become.

In FIG. 15A, when the second hospital information item is selected, a plurality of hospital items are displayed as shown in FIG. 16A. Then, for example, when the second hospital is selected, information on that hospital is displayed as shown in FIG. Also in this case, the advertisement information such as the maker name is displayed on the display unit 43 in the lower right part, for example, for about 5 to 10 seconds. Also in this modification, advertisement can be continuously performed.

(Fifth Embodiment) Next, a fifth embodiment of the present invention will be described with reference to FIG. FIG. 17 (A)
Indicates a place where the terminal according to the fifth embodiment is installed, and FIG. 17B illustrates a specific example of a display screen of the terminal. This embodiment is different from the fourth embodiment in that image information and the like of a homepage suitable for a place where the terminal μ is placed in a hospital are set according to the place where the terminal μ is placed in the hospital.

In the fourth embodiment, the image information of the home page which is different for each hospital is distributed, but in the present embodiment, the image information of the home page is distributed according to the installation location of the terminal μ. It was done. For example, even in the same hospital, the image information distributed to the terminal μ is changed according to the installation location of the terminal μ.

As shown in FIG. 17A, for example, a terminal μ (33) is installed on a wall facing a patient waiting for an endoscopy in a waiting room (waiting place) near the endoscopy room 51. I have. For example, as shown in FIG. 17 (B), the terminal μ (33) displays information on items (how to receive the endoscopy) deeply related to the endoscopy, and relaxation for relaxing the patient's mood. Sound information such as sound can be provided. Also in this case, the name of the maker created on behalf of the homepage is displayed on the display unit 43 as advertisement information.

FIG. 18A shows a terminal μ (3) installed in an operating room (or a pre-treatment room or a recovery room) 52.
3) is shown. A terminal μ (33) is installed on a wall of the operating room 52 at a position that is easy for the patient to see. This terminal μ (3
In 3), for example, as shown in FIG. 18B, information on items deeply related to the surgery is displayed and audio information can be provided. Also in this case, the name of the maker created on behalf of the homepage is displayed on the display unit 43 as advertisement information.

According to the present embodiment, a terminal μ for displaying information of contents deeply related to the treatment or the like is installed at the place where a particular treatment or the like is performed, and an advertisement such as a maker name is displayed on the terminal. Since the display is performed at the same time, it is possible to reliably advertise an advertisement such as a maker name to a person who receives the treatment.

(Sixth Embodiment) Next, a sixth embodiment of the present invention will be described with reference to FIGS.
FIG. 19 shows a configuration of a terminal device according to the sixth embodiment, FIG. 20 shows an internal configuration of an adapter which forms the terminal device, and FIG. 21 shows a configuration example of a display screen.

As shown in FIG. 19, the terminal device 61 constituting the advertisement information providing system of the sixth embodiment has a monitor 6
2 and an advertisement information providing adapter (hereinafter simply referred to as an adapter) 63 whose output terminals are connected to the video input terminal 62a and the audio input terminal 62b of the monitor 62. The connected communication cable 34 is connected to the server 31 via a communication line 32 shown in FIG. 5, for example. In this case, the server 31 transmits the advertisement information to each terminal device 61 via the communication line 32. Has become.

FIG. 20 shows the internal configuration of the adapter 63. By the decoder 65 connected to the antenna, a video signal and an audio signal in public television broadcasting are generated,
The video signal is converted to a digital signal by the A / D converter 66, temporarily stored in the public signal memory 67, and then read.

The advertisement information input via the communication cable 34 is input to the A / D converter 72 via the communication IF 71 and is converted into a digital signal.
Is read out at a predetermined timing synchronized with the reading out of the public signal memory 67 by the controller 74, is converted into an analog signal by the D / A converter 68, and is output to the monitor 62. The synchronization signal separated by the decoder 65 is input to the controller 74,
The controller 74 synchronizes with the synchronization signal and
7 and 73 are read / written. By reading the image of the public broadcast and the image of the advertisement information from the memories 67 and 73 in synchronization with the synchronization signal, the two images are combined to form a combined digital video signal. And output to the monitor 62.

Then, as shown in FIG. 19, the public broadcast and the advertisement information are separately displayed in the public broadcast display area 75 and the advertisement information display area 76, respectively. In this case, the display on the public broadcast display area 75 of the monitor 62 is performed without changing the display by the normal TV jun monitor, and the display of the advertisement information is performed in the advertisement information display area 76 outside the public broadcast display area 75. I'm trying to do it. In other words, in the public broadcast display area 75, a normal public broadcast display is displayed as it is without any change such as processing of information.

In this embodiment, for example, a maker who desires an advertisement on a monitor owned by a hospital may install the adapter 63 and pay an advertisement fee to the hospital for performing the advertisement. Side monitor 62 and adapter 6
3 may be installed in a hospital and the installation fee may be paid. According to the present embodiment, the public information can be displayed continuously while displaying the public broadcast, so that the advertising function using the advertisement information can be enlarged.

FIG. 21 may be a display example in a modified example. FIG. 21A shows a display example in a case where the public broadcast and the advertisement information are displayed separated vertically.
FIG. 21B shows a display example in which, for example, only the lower right square area is used as a display area for advertisement information, and FIG. 21C shows a display example in which public broadcasting and advertisement information are displayed in a vertically separated manner. . Although the configuration of the side for transmitting the advertisement information has been described in the case of FIG. 5, it may be the case of another embodiment. Also, in the above description, for example, instead of public broadcasting,
Specific image information by cable television may be displayed.

In the above description, a display example in Japanese has been described, but a display language may be selected according to a foreigner having a different language. For example, a country selection screen for selecting a country is first displayed as shown in FIG. 22 before the menu screen at the hospital shown in FIG. 13A so that the language is displayed in the language of the selected country. May be.
Also, when outputting audio, the audio may be output in the language of the selected country.

In this case, the language for selecting the country is not limited to English, but may be displayed in French, Spanish, or the like. Also in this case, the display section 43 of the advertisement information may be displayed in the main language. Further, when a country is selected and characters are displayed on the menu screen in the language of the country, the display of the advertisement information may be changed in the language of the country.

In this manner, when a foreigner visits a medical checkup or visits a hospital to undergo an endoscopy, the foreigner can easily understand and transmit necessary information. is there. In other words, a system for providing language support for foreign patients can be constructed. At the same time, advertising can be performed using the advertising information. Note that FIG.
2 shows a screen example of the country selection mode for country selection.
The display screen may be in a language selection mode for selecting a language.

When the manufacturer constructs a system that provides the latest medical information by fetching and editing the latest medical information of each hospital and the like as described in FIG. When the amount of information reaches a certain level or more, as shown in FIG. 23, the maker provides the doctor with video software such as a video cassette 75 or a DVD disk relating to the latest medical treatment (such as the latest treatment techniques, surgery, and hand branches). It may be sold. In this way, the doctor can repeatedly refer to the latest medical information as needed, and it becomes easy to wear and familiarize those hands and branches.

[Supplementary Notes] An advertisement information providing system (for a medical facility) which is installed in a medical facility and has an advertisement signal inputting means and a display means for exclusively displaying the inputted input signal. 2. Public signal receiving means for receiving a public video signal as a first video signal, and unique signal receiving means for receiving a unique video signal different from the first video signal as a second video signal via a communication line A video signal synthesizing unit that synthesizes the second video signal received by the unique signal receiving unit with the first video signal based on a predetermined rule; and a synthesized video signal synthesized by the video signal synthesizing unit. Output means for outputting to the display means.

3. A public signal receiving step of receiving a public video signal as a first video signal, and a unique signal receiving step of receiving a unique video signal different from the first video signal as a second video signal via a communication line A video signal combining step of combining the second video signal received in the unique signal receiving step with the first video signal based on a predetermined rule; and a combined video signal combined in the video signal combining step. A composite video information providing system for outputting to a display means.

4. Public signal receiving means for receiving a public video signal as a first video signal, advertisement signal receiving means for receiving a video signal dedicated to advertisement as a second video signal, and the first signal received by the public signal receiving means Video signal,
Video signal synthesizing means for synthesizing the second video signal received by the advertisement signal receiving means, and output means for outputting to the display means a synthesized video signal synthesized by the video signal synthesizing means. Characterized composite video information providing system.

5. A public signal receiving step of receiving a public video signal as a first video signal, an advertisement signal receiving step of receiving an advertisement-specific video signal as a second video signal, and the first signal received in the public signal receiving step Video signal,
Video signal synthesizing means for synthesizing the second video signal received in the advertisement signal receiving step, and output means for outputting a synthesized video signal synthesized by the video signal synthesizing means to a display means. Characterized composite video information providing system.

6. In Supplementary Note 1, the advertisement signal input unit is formed by attaching the recording medium to a predetermined recording medium reproducing apparatus. 7. In Supplementary Note 1, there is an operation unit capable of controlling display information displayed on the display unit. 8. In Appendix 7, the operation means has at least a selection means for selecting an item of display information.

9. In the supplementary note 1, the advertisement signal input means is formed by a communication line for transmitting an advertisement signal. 10. In Supplementary Note 9, the communication line records an advertisement signal and is connected online with a server capable of reading the advertisement signal. 11. In Appendix 9, the communication line is a telephone line, IS
DN or cable television. 12. In the supplementary note 9, the advertisement signal can be updated via the communication line.

13. A server that stores the image information, and a terminal device that is connected to the server via a communication line and includes an operation unit and an image display unit. The server side transmits the advertisement information to the image information of the homepage of the medical facility. An advertisement information providing system that creates superimposed synthesized home page information and allows the synthesized home page information to be displayed on an image display unit of the terminal device.

14. In Supplementary Note 13, the server creates synthetic homepage information having different contents depending on the medical facility. 15. In Supplementary Note 13, the server stores the combined home page information in the server, and the terminal device can display the combined home page information on image display means via the communication line. 16. In Supplementary Note 13, the server creates the combined home page information having contents corresponding to a place where the terminal device is installed.

[0091]

As described above, according to the present invention, the advertisement information input means and the display means for exclusively displaying the inputted input signal are provided in the medical facility, so that the advertisement information is displayed on the display means. A high advertising function can be expected by continuously performing.

[Brief description of the drawings]

FIG. 1 is an exemplary view showing an external appearance of an advertisement information providing system according to a first embodiment of the present invention using a usage example;

FIG. 2 is a block diagram showing an internal configuration of an advertisement information providing system.

FIG. 3 is an external view of an advertisement information providing system according to a second embodiment of the present invention.

FIG. 4 is an enlarged view of a display surface and the like.

FIG. 5 is an overall configuration diagram of an advertisement information providing system according to a third embodiment of the present invention.

FIG. 6 is an enlarged view of one of the terminals.

FIG. 7 is a view showing an operation example of displaying an image of advertisement information by operating a terminal.

FIG. 8 is a view showing a display example of advertisement information on a monitor unit.

FIG. 9 is a diagram showing an appearance of a terminal μ of a modified example.

FIG. 10 is an overall configuration diagram of an advertisement information providing system according to a fourth embodiment of the present invention.

FIG. 11 is a diagram showing that a server and each terminal form a network.

FIG. 12 is a diagram showing an operation example in which an image of advertisement information is displayed when a terminal is operated.

FIG. 13 is a view showing a display example on a monitor unit.

FIG. 14 is an overall configuration diagram of an advertisement information providing system according to a modified example.

FIG. 15 is a view showing a display example of a manufacturer homepage.

FIG. 16 is a view showing a display example when hospital information is selected in FIG. 15;

FIG. 17 is a diagram showing a place where a terminal is installed according to the fifth embodiment of the present invention;

FIG. 18 is a diagram showing a terminal and the like installed in a different place from FIG. 17;

FIG. 19 is a diagram illustrating a configuration of a terminal device according to a sixth embodiment of the present invention.

FIG. 20 is a block diagram showing a schematic internal configuration of an adapter.

FIG. 21 is a diagram showing a display area of a public broadcast and advertisement information in a modified example.

FIG. 22 is a view showing a display example of a country selection screen.

FIG. 23 is a diagram showing a video cassette of the latest medical care.

[Explanation of symbols]

 1A ... Advertising information providing system 2a-2f ... Video cassette tape 3A ... Device main body 4 ... Monitor unit 5a-5f ... Insertion opening 6a-6f ... Play button 7 ... Stop button 8 ... Power cable 11 ... Play button detection circuit 12 ... Play Starter circuits 13a to 13f Motor 14 Reproduction processing circuit 15 Motor stop circuit 16 Auto reset / repeat circuit 17 Waiting room

──────────────────────────────────────────────────続 き Continued on the front page (51) Int.Cl. ⁷ Identification symbol FI Theme coat ゛ (Reference) H04N 7/14 H04N 5/782 Z F-term (Reference) 5C018 HA08 5C025 AA28 BA21 BA28 CA06 CA09 CB10 DA05 5C052 AA04 AB04 AC02 BB04 CC06 DD04 EE02 EE03 5C064 AA06 AC13 AC18 AC20 AD08 AD09 AD14

Claims (3)

[Claims] 1. An advertisement information providing system which is installed in a medical facility and has an advertisement signal input unit and a display unit for exclusively displaying the input signal. 2. A public signal receiving means for receiving a public video signal as a first video signal, and receiving a unique video signal different from the first video signal as a second video signal via a communication line. Unique signal receiving means, video signal combining means for combining the second video signal received by the unique signal receiving means with the first video signal based on a predetermined rule, and combining by the video signal combining means. An output unit for outputting the synthesized video signal to a display unit. 3. A public signal receiving step of receiving a public video signal as a first video signal, and receiving a unique video signal different from the first video signal as a second video signal via a communication line. A unique signal receiving step, a video signal combining step of combining the second video signal received in the unique signal receiving step with the first video signal based on a predetermined rule, and a combining in the video signal combining step. A composite video output step of outputting the composite video signal to a display means.