JP2001047774A - Secret postcard - Google Patents

Abstract

PROBLEM TO BE SOLVED: To provide a secret postcard, in which a postcard paper piece and a concealing paper piece are provided separably from each other so as to allow to effectively utilize the concealing paper piece. SOLUTION: Privileged items are written on the sealing surface 22 of a concealing paper piece. The concealing paper piece is so constituted as to perfectly be separated from a postcard paper piece. The concealing paper piece is pasted to the postcard piece in order to conceal items written on the postcard paper piece. The concealing paper piece separated from the postcard paper piece is used as a privileged card. The privileged card is set to be either one selected from the group consisting of an application blank, a merchandise exchange ticket, a cash voucher or a discount ticket.

Description

DETAILED DESCRIPTION OF THE INVENTION

[0001]

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to a secret postcard in which a postcard and a concealing paper are provided in a separable manner so that the concealing paper can be used effectively.

[0002]

2. Description of the Related Art Hitherto, postcards have been widely used for greetings and advertisements of the weather. Therefore, many means for efficiently using postcards have been proposed. As one of the means, there is a secret postcard with a sticker on which a greeting, an advertisement, etc. are printed. Hereinafter, a secret postcard will be described conventionally.

[0003] This type of secret postcard includes, for example,
There is a foldable secret postcard (hereinafter referred to as a first conventional example). FIG. 6 is a perspective view of a secret postcard of the first conventional example, and FIG. 7 is a developed view of a secret postcard of the first conventional example.

As shown in FIG. 6, the secret card of the first prior art example is composed of two large postcards, one half of which is a postcard 101 on which an address and the like are described, and the other half is the back of the postcard 101. Concealing paper piece 1 that covers the items described in
02. As shown in FIGS. 6 and 7, the secret postcard of the first conventional example has three surfaces on which a company advertisement or the like is written (the surface of the concealing paper piece 102 (hereinafter referred to as the first surface) A, A back surface (hereinafter, referred to as a second surface) B of the concealing paper piece 102 and a back surface (hereinafter, referred to as the third surface) C of the postcard piece 101 are provided. Also, the second surface B and the third surface C
A release material is applied to one of them, and an adhesive or a pressure-sensitive adhesive is applied to the other.

[0005] Such secret postcards include, for example,
The sender prints the advertisement on the first to third sides A, B, and C.
Then, the sender folds the paper sheet, presses the postcard sheet 101 and the concealment paper sheet 102, and maintains the paper sheet in the size of the postcard. On the other hand, the recipient who has received the secret postcard peels off the concealed paper piece 102 from the postcard piece 101,
The information described on the second surface B and the third surface C is obtained. Therefore, the secret postcard of the first conventional example is
Since an advertisement or the like can be described on the side B and the third side C, a lot of information can be provided to the recipient compactly and efficiently without using a sealed letter. In addition, since the items described on the second surface B and the third surface C cannot be seen by a third party, the privacy of the recipient can be protected.

[0006] However, the secret card of the first prior art is constructed by folding a single piece of paper.
Commercially available postcards could not be used. As a result, postage was more expensive than postcards. Therefore,
There has been proposed a secret postcard in which a concealing paper piece is attached so as to cover the matter described on the back of a commercially available official postcard (referred to as a second conventional example). FIG. 8 shows a top view of a secret postcard of the second conventional example.

As shown in FIG. 8, the secret card of the second conventional example includes a postcard 201 made of a government-made postcard, and a concealing paper 202 attached to cover the matter described on the back surface of the postcard 201. It has. Concealment paper piece 20
2 is formed smaller than the postcard piece 201. The concealing paper piece 202 has a pattern or wording printed on the front surface, and an adhesive or a pressure-sensitive adhesive is applied on the back surface. And
A release agent is applied to the back surface of the postcard piece 201.

In such a postcard, for example, the sender writes a word or the like on the back surface of the postcard 201, attaches a concealing sheet 202 so as to cover the word, and mails it. Then, the recipient can peel off the concealing paper piece 202 to obtain the postcard piece 201.
You can read the language described in. At this time,
Since the concealing paper piece 202 is formed smaller than the postcard paper piece 201, the recipient can easily peel off the seal.

[0009]

However, in the secret postcard of the second conventional example, although the words and patterns are printed on the front surface of the concealing paper piece 202, nothing is described on the back surface. Therefore, there is a problem that the concealment paper piece 202 peeled off from the postcard piece 201 has almost no use value when the concealment purpose is lost, and is often discarded as it is, and the concealment paper piece 202 is not effectively utilized.

SUMMARY OF THE INVENTION The present invention has been made to solve the above-mentioned problems, and an object of the present invention is to provide a secret postcard in which a postcard and a concealment paper are provided so as to be separable and the concealment paper can be effectively used. And

[0011]

According to a first aspect of the present invention, there is provided a secret postcard in which the matters described in a postcard are covered by a concealing paper. The postcard and the concealment paper are provided so as to be separable, and the concealment paper is a privilege card with a privilege written on a sealing surface. The secret postcard according to claim 1 having such a configuration is used for concealing the concealment paper piece to conceal the matters described on the postcard paper piece, and by describing the privilege on the sealing surface of the concealment paper piece, that is, the back surface, The concealed paper strip completely peeled off from the postcard is used as a privilege card. In this manner, the concealed paper piece is further used as a privilege card after being peeled off from the postcard piece,
It is effectively used without being discarded immediately after peeling.

A secret postcard according to a second aspect is the secret postcard according to the first aspect, wherein the privilege card is one of an application form, a commodity exchange ticket, a cash voucher, and a discount voucher. I do. In the secret postcard having the above-described configuration, since the application form, the commodity exchange ticket, the cash voucher, or the discount voucher is printed on the back surface of the concealed paper sheet, it is possible to encourage customers to visit the store, and to improve sales. Also, by creating a concealed paper piece in which the contents of the privilege such as the amount of the voucher are changed, the recipient can be entertained.

[0013] The secret postcard described in claim 3 is the one described in claim 2, wherein the name, address, or telephone number of the recipient is entered in the entry field of the application form. Features. The secret postcard having the above configuration has the recipient's name, address, or telephone number already written at the time of shipment, so the recipient only needs to fill in other columns, for example, a questionnaire column, and the recipient's entry is required. Time and effort can be reduced.

A secret postcard according to a fourth aspect is the secret postcard according to any one of the first to third aspects, wherein the postcard is an official postcard with a lottery number. An advertisement is described on the back side, and a greeting is described on the front side of the concealing paper piece. In the secret postcard according to claim 4 having the above configuration, a greeting is written on the surface of the concealing paper piece, and the concealing paper piece is disposed of in some form (for example, bringing a privilege card to a store). However, the postcard is kept in the recipient at least until the winning announcement, in order to confirm whether the lottery number is correct. An advertisement is written on the back of the postcard, and the recipient sees the advertisement when the concealment paper is peeled off from the postcard, and also sees the advertisement when confirming whether or not the lottery number is correct. As described above, the secret postcard described in claim 4 has a large number of times that the recipient views the advertisement described on the postcard, and has a large advertising effect.

[0015]

DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS Hereinafter, a first embodiment of the present invention will be described with reference to the drawings. FIG. 1 is an exploded perspective view of the secret postcard according to the first embodiment. FIG.
It is a figure showing the surface of the postcard concerning the secret postcard of a 1st embodiment. FIG. 3 is a diagram illustrating the back surface of the concealing paper piece according to the secret postcard of the first embodiment. As shown in FIG. 1, the secret postcard according to the first embodiment has a postcard piece 1 and a concealing paper piece 2 which are independent of each other, and the postcard piece 1 and the concealing paper piece 2 are formed in substantially the same shape.

As shown in FIG. 2, the postcard 1 is a New Year's postcard with a New Year's ball on which a lottery number 11a is described. The front face 11 of the postcard 1 has the address 11b and the name 11c of the recipient.
Is described. On the other hand, on the back surface 12 of the postcard piece 1,
As shown in FIG. 1, the advertisement is printed.

As shown in FIG. 1, greetings and designs of New Year's greetings are written on the surface 21 of the concealing paper piece 2. On the other hand, as shown in FIG. 3, the name (eg, Taro Yamada) 22a of the recipient is written on the back surface 22 of the concealing paper piece 2. Then, following the predetermined message 22b, the back surface 2
A discount ticket 22c for 5,000 yen is printed in the center of 2. Further, below the discount ticket 22c, an application form 22d is described. The application form 22d is provided with columns for the name, address, telephone number, and questionnaire of the recipient, and predetermined items are entered in the name, address, or telephone number fields in advance. Here, the recipient's name 22a and the application form 22d
Are written based on data used when printing the front surface 11 of the postcard 1. The back surface 12 of the postcard 1 and the back surface 22 of the concealing paper 2 are coated with a release agent on one side and an adhesive or pressure-sensitive adhesive on the other.

Such a secret postcard is obtained by pressing the back 12 of the postcard 1 and the back 22 of the concealing paper 2 by pressing.
Separately provided postcard sheet 1 and concealment sheet 2 are bonded and integrated. For this reason, the content written on the back surface 12 of the postcard 1 is covered and hidden by the concealing paper 2. In this state the sender will mail. Then, the recipient who has received the secret postcard replaces the concealed paper piece 2 with the postcard piece 1.
Then, the items described on the back surface 12 of the postcard 1 and the back 22 of the concealing paper 2 are confirmed. Here, as shown in FIGS. 1 and 3, one of the corners of the concealing paper piece 2 is cut off, so that the recipient can easily peel off the concealing paper piece 2 from the postcard paper piece 1.

When the postcard sheet 1 and the concealment sheet 2 are separated,
The postcard 1 is used as a lottery ticket because the lottery number 11a is described on the front surface 11, and the concealment paper 2 is the back surface 2
2 is used as a privilege card because the discount ticket 22c is printed. Therefore, in order to receive the discount, the recipient fills in the application form 22d for the concealed paper sheet 2 with predetermined items and brings the concealed paper sheet 2 to the store. Further, the recipient keeps the postcard 1 at hand until the lottery announcement.

Therefore, according to the secret postcard of the first embodiment, since the discount ticket 22c is printed on the back surface 22 of the concealment sheet 2, the concealment sheet 2 is attached to the postcard 1 when the concealment sheet 2 is attached to the postcard 1. And plays a role as a privilege card after being completely peeled off from the postcard 1. Therefore, the concealment paper piece 2
Has been peeled off from the postcard piece 1 and has not been immediately discarded, but has been used effectively.

Further, since the recipient brings the concealed paper piece 2 to the store in order to receive the discount, it is possible to encourage the customer to return to the store and improve the sales. Further, since the discount amount and the like cannot be confirmed unless the concealment paper piece 2 is peeled off from the postcard paper piece 1, the recipient can be entertained.

When the recipient has received the secret postcard, the recipient has already entered the application form 22d with the name, address, or telephone number of the recipient.
It was only necessary to fill in the blank of d, and the labor of entry could be reduced. Also, the time required for the recipient to write his / her name at the cash register or other privilege grant site can be saved, and there is no need to secure a place to fill out the application form 22d. Can be. On the other hand, if the sender obtains the name and address data of the receiver but does not obtain the telephone number data, for example,
You can use this opportunity to collect new recipient information,
The new information could be used in subsequent transactions to improve sales. In addition, application form 2
Since the omission of 2d entry is reduced, the sender can accurately grasp the visitor and increase the number of customers.

Since the lottery number 11a is described on the postcard sheet 1, the recipient keeps the postcard sheet 1 at least until the winning announcement. Since the advertisement is written on the back surface 12 of the postcard 1, the recipient sees the advertisement when the concealing paper 2 is peeled off from the postcard 1, and further receives the lottery number 11 a.
Also see the ad when confirming the validity of. As a result, a strong impact was given to the recipient, and the advertising effect could be improved.

Next, a second embodiment will be described.
FIG. 4 is a diagram illustrating a front surface of a concealment paper piece according to the secret postcard of the second embodiment, and FIG. 5 is a diagram illustrating a back surface of the concealment paper sheet according to the second embodiment. Here, in the second embodiment, as shown in FIGS. 4 and 5, the contents described in the concealment paper piece are changed from those in the first embodiment, and in the other cases, the first embodiment is used. Therefore, the same components are denoted by the same reference numerals and description thereof will be omitted.

A greeting 41a is written on the surface 41 of the concealing paper piece 4 to be attached to the postcard piece 1 made of a New Year's card with a New Year's card. On the front surface 41, a fortune is described on the back surface 42 of the concealing paper piece 4, and a message 41b indicating that a predetermined product is presented as a result of the fortune is described. That is, for example, it is described that a product X is presented when "Daikichi" appears, a product Y is presented when "Nakayoshi" appears, and a product Z is presented when "Sueyoshi" appears. On the back surface 42 of the concealed paper piece 4, a message 42a to the recipient is described. Message 4
As 2a, for example, "Please fill in the following items and enter this D
Please bring M. I will present a wonderful product. "
, Etc., are described to prompt the recipient to visit the store. Back 4
In the center of 2, a fortune 42b is described. An application form 42c is written below the fortune 42b. This application form 42c is provided with a name, address, telephone number, and questionnaire column as in the first embodiment, and the name, address, or telephone number column contains the data of the recipient obtained by the sender. Is filled in.

The secret postcard according to the second embodiment operates as follows. The recipient who has received the secret postcard peels off the concealing paper strip 4 from the postcard paper strip 1. Then
As a result of the fortune 42b on the back side 42 of the concealed paper piece 4, "Daikichi"
Is described. The recipient who confirms the message 42a enters predetermined items in the application form 42c and brings the concealed paper piece 4 to the store in order to obtain the product X corresponding to "Daichi".

Therefore, the concealment sheet 4 of the secret postcard according to the second embodiment is used for concealing the matters described on the postcard sheet 1 when the concealment sheet 4 is affixed to the postcard sheet 1. Since the concealed paper piece 4 is used as a commodity exchange ticket after completely peeled, the concealed paper piece 4 can be effectively utilized without the discarded concealed paper piece 4 being immediately discarded.

The present invention is not limited to the above embodiment, and can be appropriately changed without departing from the spirit of the invention. That is, for example, the privilege card in the above-described embodiment is a cash voucher or a prize exchange ticket, but may be any card that prompts a customer to visit the store. That is, a discount ticket may be described with "1 discount" or the like.

[0029]

According to the secret card of the present invention,
The matter described on the postcard is covered by the concealing paper, and the postcard and the concealing paper are provided in a separable manner, and the concealing paper is provided with a privilege on a sealing surface and a privilege card. As a result, the concealment paper piece is not peeled off from the postcard paper piece and immediately discarded, and the concealment paper piece can be used effectively.

[Brief description of the drawings]

FIG. 1 is an exploded perspective view of a secret postcard according to a first embodiment.

FIG. 2 is a diagram illustrating a front surface of a postcard piece according to the secret postcard according to the first embodiment;

FIG. 3 is a diagram illustrating a back surface of a concealing paper piece according to the secret postcard of the first embodiment.

FIG. 4 is a diagram illustrating a surface of a concealment paper piece according to a secret postcard of a second embodiment.

FIG. 5 is a diagram illustrating a back surface of a concealing paper piece according to a second embodiment.

FIG. 6 is a perspective view of a secret postcard according to a first conventional example.

FIG. 7 is a development view of a secret postcard of the first conventional example.

FIG. 8 shows a top view of a secret postcard according to a second conventional example.

[Explanation of symbols]

 DESCRIPTION OF SYMBOLS 1 Postcard piece 2 Concealment piece 22 Sealing surface

Claims (4)

[Claims] 1. A secret postcard in which items described on a postcard are covered by a concealing paper, wherein the postcard and the concealing paper are provided in a separable manner, and the concealing paper has a privilege on a sealing surface. Secret postcard, which is a privilege card. 2. The secret postcard according to claim 1, wherein the privilege card is one of an application form, a commodity exchange ticket, a cash voucher, and a discount voucher. 3. The secret postcard according to claim 2, wherein a name, an address, or a telephone number of the recipient is entered in an entry field of the application form. 4. The secret postcard according to any one of claims 1 to 3, wherein the postcard is an official postcard with a lottery number.
A secret postcard, wherein an advertisement is written on the back side, and a greeting is written on the front side of the concealing paper piece.