IN2014MN02204A - - Google Patents

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Publication number
IN2014MN02204A
IN2014MN02204A IN2204MUN2014A IN2014MN02204A IN 2014MN02204 A IN2014MN02204 A IN 2014MN02204A IN 2204MUN2014 A IN2204MUN2014 A IN 2204MUN2014A IN 2014MN02204 A IN2014MN02204 A IN 2014MN02204A
Authority
IN
India
Prior art keywords
user
terminal device
information
state
basis
Prior art date
Application number
Inventor
Tomohiro Yamagata
Nagakazu Tomino
Eijun Urasaki
Jinya Nakamura
Original Assignee
Dentsu Inc
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Dentsu Inc filed Critical Dentsu Inc
Publication of IN2014MN02204A publication Critical patent/IN2014MN02204A/en

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Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0201—Market modelling; Market analysis; Collecting market data
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0242—Determining effectiveness of advertisements
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0261—Targeted advertisements based on user location

Landscapes

  • Business, Economics & Management (AREA)
  • Strategic Management (AREA)
  • Engineering & Computer Science (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Finance (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Economics (AREA)
  • Game Theory and Decision Science (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Data Mining & Analysis (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Information Transfer Between Computers (AREA)

Abstract

Provided is an information distribution system capable of distributing appropriate information on a per user basis and improving the effect of information distribution. The information distribution server (3) stores as user history information information relating to the location of a terminal device (2) and the time when an access request is transmitted from the terminal device (2) and analyzes the user history information so as to generate a state database (7) wherein combinations of times and locations of the terminal device (2) are associated with states of the user of the terminal device (2) (a first state ('work') wherein the user tends to select information relating to work over recreation or a second state ('sunny') wherein the user tends to select information relating to recreation over work). The information distribution server (3) analyzes the behavior pattern of the user of the terminal device (2) on the basis of the state of the user when the access request is made and the location of the terminal device (2) and the time. Then the current state of the user is determined on the basis of the current location of the terminal device (2) and the time and information in accordance with the current state and the behavior pattern of the user is distributed to the terminal device (2).
IN2204MUN2014 2012-05-02 2013-04-30 IN2014MN02204A (en)

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
JP2012105076 2012-05-02
PCT/JP2013/002892 WO2013164911A1 (en) 2012-05-02 2013-04-30 Information distribution system

Publications (1)

Publication Number Publication Date
IN2014MN02204A true IN2014MN02204A (en) 2015-07-10

Family

ID=49514317

Family Applications (1)

Application Number Title Priority Date Filing Date
IN2204MUN2014 IN2014MN02204A (en) 2012-05-02 2013-04-30

Country Status (8)

Country Link
US (1) US20150134408A1 (en)
EP (1) EP2846301A4 (en)
JP (1) JP6622962B2 (en)
CN (1) CN104303200B (en)
BR (1) BR112014026569A2 (en)
IN (1) IN2014MN02204A (en)
TW (1) TW201407517A (en)
WO (1) WO2013164911A1 (en)

Families Citing this family (6)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
JP6054902B2 (en) * 2014-03-20 2016-12-27 ヤフー株式会社 Emotion estimation device, emotion estimation method, and emotion estimation program
JP6441671B2 (en) * 2014-12-26 2018-12-19 株式会社ゼンリンデータコム Information processing system, program, and information processing method
JP6461075B2 (en) * 2016-12-13 2019-01-30 ヤフー株式会社 Distribution device, distribution method, distribution program, terminal device, display method, and display program
WO2020071402A1 (en) * 2018-10-02 2020-04-09 パナソニック インテレクチュアル プロパティ コーポレーション オブ アメリカ Information providing method
JP7138687B2 (en) * 2020-11-13 2022-09-16 ヤフー株式会社 Estimation device, estimation method and estimation program
JP7368770B1 (en) 2022-04-13 2023-10-25 株式会社カプコン Information processing system, information processing device and program

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Also Published As

Publication number Publication date
WO2013164911A1 (en) 2013-11-07
EP2846301A1 (en) 2015-03-11
BR112014026569A2 (en) 2017-06-27
EP2846301A4 (en) 2016-01-13
TW201407517A (en) 2014-02-16
US20150134408A1 (en) 2015-05-14
JPWO2013164911A1 (en) 2015-12-24
CN104303200A (en) 2015-01-21
JP6622962B2 (en) 2019-12-18
CN104303200B (en) 2018-02-13

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