IL299596A - Identification and management of cannibalistic advertisements to improve the effectiveness of Internet advertising - Google Patents

Identification and management of cannibalistic advertisements to improve the effectiveness of Internet advertising

Info

Publication number
IL299596A
IL299596A IL299596A IL29959622A IL299596A IL 299596 A IL299596 A IL 299596A IL 299596 A IL299596 A IL 299596A IL 29959622 A IL29959622 A IL 29959622A IL 299596 A IL299596 A IL 299596A
Authority
IL
Israel
Prior art keywords
listing
unpaid
serp
paid
designated
Prior art date
Application number
IL299596A
Other languages
English (en)
Hebrew (he)
Original Assignee
Taskmaster Tech Inc
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Priority claimed from US16/922,593 external-priority patent/US11727434B2/en
Priority claimed from US17/011,449 external-priority patent/US11481806B2/en
Application filed by Taskmaster Tech Inc filed Critical Taskmaster Tech Inc
Publication of IL299596A publication Critical patent/IL299596A/en

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0242—Determining effectiveness of advertisements
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90—Details of database functions independent of the retrieved data types
    • G06F16/95—Retrieval from the web
    • G06F16/953—Querying, e.g. by the use of web search engines
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0273—Determination of fees for advertising

Landscapes

  • Engineering & Computer Science (AREA)
  • Business, Economics & Management (AREA)
  • Strategic Management (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Finance (AREA)
  • Theoretical Computer Science (AREA)
  • Physics & Mathematics (AREA)
  • General Physics & Mathematics (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • Game Theory and Decision Science (AREA)
  • General Business, Economics & Management (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Databases & Information Systems (AREA)
  • Data Mining & Analysis (AREA)
  • General Engineering & Computer Science (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Credit Cards Or The Like (AREA)
  • Telephonic Communication Services (AREA)
IL299596A 2020-07-07 2021-04-23 Identification and management of cannibalistic advertisements to improve the effectiveness of Internet advertising IL299596A (en)

Applications Claiming Priority (3)

Application Number Priority Date Filing Date Title
US16/922,593 US11727434B2 (en) 2020-07-07 2020-07-07 Management of cannibalistic ads to improve internet advertising efficiency
US17/011,449 US11481806B2 (en) 2020-09-03 2020-09-03 Management of cannibalistic ads to reduce internet advertising spending
PCT/US2021/028992 WO2022010560A1 (en) 2020-07-07 2021-04-23 Identification and management of cannibalistic ads to improve internet advertising efficiency

Publications (1)

Publication Number Publication Date
IL299596A true IL299596A (en) 2023-03-01

Family

ID=79553653

Family Applications (1)

Application Number Title Priority Date Filing Date
IL299596A IL299596A (en) 2020-07-07 2021-04-23 Identification and management of cannibalistic advertisements to improve the effectiveness of Internet advertising

Country Status (9)

Country Link
EP (1) EP4179493A4 (ko)
JP (1) JP2023533515A (ko)
KR (1) KR20230085129A (ko)
CN (1) CN115885304A (ko)
AU (2) AU2021305814A1 (ko)
CA (1) CA3185052A1 (ko)
GB (1) GB2611975A (ko)
IL (1) IL299596A (ko)
WO (1) WO2022010560A1 (ko)

Family Cites Families (6)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20090037375A1 (en) * 2007-07-30 2009-02-05 Seok Won Cho Method and apparatus for the placement of advertisements in a search results page
US20090292677A1 (en) * 2008-02-15 2009-11-26 Wordstream, Inc. Integrated web analytics and actionable workbench tools for search engine optimization and marketing
US8396742B1 (en) * 2008-12-05 2013-03-12 Covario, Inc. System and method for optimizing paid search advertising campaigns based on natural search traffic
RU2013119825A (ru) * 2010-10-05 2014-11-20 Бейкер Хьюз Инкорпорейтед Способ и устройство для эффективного внесения изменений в конструкции
US9158856B2 (en) * 2010-12-24 2015-10-13 Taskmaster Technologies Inc. Automatic generation of tasks for search engine optimization
US20150046254A1 (en) * 2012-07-18 2015-02-12 Simon Raab System and method for display relevance watch

Also Published As

Publication number Publication date
GB2611975A (en) 2023-04-19
AU2021305814A1 (en) 2023-02-09
KR20230085129A (ko) 2023-06-13
JP2023533515A (ja) 2023-08-03
WO2022010560A1 (en) 2022-01-13
EP4179493A1 (en) 2023-05-17
CN115885304A (zh) 2023-03-31
CA3185052A1 (en) 2022-01-13
AU2024203739A1 (en) 2024-06-27
EP4179493A4 (en) 2024-05-15

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