HK1217135A1 - 基於讓利兌換來確定讓利目標的方法及系統 - Google Patents

基於讓利兌換來確定讓利目標的方法及系統

Info

Publication number
HK1217135A1
HK1217135A1 HK16105075.9A HK16105075A HK1217135A1 HK 1217135 A1 HK1217135 A1 HK 1217135A1 HK 16105075 A HK16105075 A HK 16105075A HK 1217135 A1 HK1217135 A1 HK 1217135A1
Authority
HK
Hong Kong
Prior art keywords
offer
redemption
targeting based
offer redemption
targeting
Prior art date
Application number
HK16105075.9A
Other languages
English (en)
Inventor
安德里亞．吉爾曼
克里斯托弗．格尼
麗莎．耶茨
Original Assignee
Mastercard International Inc
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Mastercard International Inc filed Critical Mastercard International Inc
Publication of HK1217135A1 publication Critical patent/HK1217135A1/zh

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0255—Targeted advertisements based on user history

Landscapes

  • Business, Economics & Management (AREA)
  • Strategic Management (AREA)
  • Engineering & Computer Science (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Finance (AREA)
  • Economics (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Information Retrieval, Db Structures And Fs Structures Therefor (AREA)
HK16105075.9A 2013-03-11 2016-05-04 基於讓利兌換來確定讓利目標的方法及系統 HK1217135A1 (zh)

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
US13/793,616 US20140257920A1 (en) 2013-03-11 2013-03-11 Method and system for offer targeting based on offer redemption
PCT/US2014/018338 WO2014163873A1 (en) 2013-03-11 2014-02-25 Method and system for offer targeting based on offer redemption

Publications (1)

Publication Number Publication Date
HK1217135A1 true HK1217135A1 (zh) 2016-12-23

Family

ID=51488983

Family Applications (1)

Application Number Title Priority Date Filing Date
HK16105075.9A HK1217135A1 (zh) 2013-03-11 2016-05-04 基於讓利兌換來確定讓利目標的方法及系統

Country Status (7)

Country Link
US (1) US20140257920A1 (zh)
EP (1) EP2973318A4 (zh)
CN (1) CN105051773A (zh)
AU (1) AU2014249931A1 (zh)
BR (1) BR112015022501A2 (zh)
HK (1) HK1217135A1 (zh)
WO (1) WO2014163873A1 (zh)

Families Citing this family (10)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US10037535B2 (en) 2006-08-31 2018-07-31 Visa U.S.A. Inc. Loyalty program parameter collaboration
US10685367B2 (en) 2012-11-05 2020-06-16 Visa International Service Association Systems and methods to provide offer benefits based on issuer identity
US20150149253A1 (en) * 2013-11-22 2015-05-28 Mastercard International Incorporated Method and system for integrating device data with transaction data
US10339552B2 (en) 2014-09-15 2019-07-02 Mastercard International Incorporated Method and system for real-time offer optimization
KR102368327B1 (ko) * 2015-03-18 2022-03-02 에스케이플래닛 주식회사 차별적 보상 제공 방법 및 이를 위한 장치
US10318966B2 (en) 2015-09-02 2019-06-11 International Business Machines Corporation Computer-implemented techniques for determining and provisioning real-time individualized product and service offering
US10075755B2 (en) 2015-09-18 2018-09-11 Sorenson Media, Inc. Digital overlay offers on connected media devices
US10878477B2 (en) * 2015-12-31 2020-12-29 Paypal, Inc. Purchase recommendation system
CN105761140A (zh) * 2016-02-05 2016-07-13 腾讯科技（深圳）有限公司 资源兑换方法、装置及系统
FR3064788A1 (fr) * 2017-03-31 2018-10-05 Lucky Cart Procede d’elaboration d’un contenu personnalise d’un message inclus dans une campagne adressee a une pluralite d’individus

Family Cites Families (7)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US5353218A (en) * 1992-09-17 1994-10-04 Ad Response Micromarketing Corporation Focused coupon system
US6230143B1 (en) * 1997-11-12 2001-05-08 Valassis Communications, Inc. System and method for analyzing coupon redemption data
US20070156530A1 (en) * 2001-11-01 2007-07-05 Jpmorgan Chase Bank, N.A. System and Method for Dynamically Identifying, Prioritizing and Offering Reward Categories
WO2005036319A2 (en) * 2003-09-22 2005-04-21 Catalina Marketing International, Inc. Assumed demographics, predicted behaviour, and targeted incentives
US8032410B2 (en) * 2006-09-27 2011-10-04 Target Brands, Inc. Multiple offer coupon
US8335714B2 (en) * 2007-05-31 2012-12-18 International Business Machines Corporation Identification of users for advertising using data with missing values
FR2935514A1 (fr) * 2008-08-26 2010-03-05 Airtag Procede de fourniture d'un programme de fidelite a un porteur d'une etiquette radio frequence

Also Published As

Publication number Publication date
CN105051773A (zh) 2015-11-11
US20140257920A1 (en) 2014-09-11
EP2973318A4 (en) 2016-08-31
BR112015022501A2 (pt) 2017-07-18
EP2973318A1 (en) 2016-01-20
WO2014163873A1 (en) 2014-10-09
AU2014249931A1 (en) 2015-09-17

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