HK1208554A1 - Mobile application usage-based revenue targeting systems and methods - Google Patents

Mobile application usage-based revenue targeting systems and methods

Info

Publication number
HK1208554A1
HK1208554A1 HK15109099.4A HK15109099A HK1208554A1 HK 1208554 A1 HK1208554 A1 HK 1208554A1 HK 15109099 A HK15109099 A HK 15109099A HK 1208554 A1 HK1208554 A1 HK 1208554A1
Authority
HK
Hong Kong
Prior art keywords
methods
mobile application
application usage
targeting systems
based revenue
Prior art date
Application number
HK15109099.4A
Other languages
English (en)
Chinese (zh)
Inventor
拉胡爾．巴福拉
穆貝恩．阿夫扎爾
格雷格．加德納
西蒙．哈拉夫
拉胡爾．奧克
Original Assignee
Yahoo Inc
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Yahoo Inc filed Critical Yahoo Inc
Publication of HK1208554A1 publication Critical patent/HK1208554A1/xx

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0242—Determining effectiveness of advertisements
    • G06Q30/0246—Traffic
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0201—Market modelling; Market analysis; Collecting market data
    • G06Q30/0204—Market segmentation
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0254—Targeted advertisements based on statistics

Landscapes

  • Business, Economics & Management (AREA)
  • Strategic Management (AREA)
  • Engineering & Computer Science (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Finance (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Physics & Mathematics (AREA)
  • Game Theory and Decision Science (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Probability & Statistics with Applications (AREA)
  • Data Mining & Analysis (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
HK15109099.4A 2012-08-01 2015-09-17 Mobile application usage-based revenue targeting systems and methods HK1208554A1 (en)

Applications Claiming Priority (3)

Application Number Priority Date Filing Date Title
US201261678352P 2012-08-01 2012-08-01
US13/902,684 US10339560B2 (en) 2012-08-01 2013-05-24 Mobile application usage-based revenue targeting systems and methods
PCT/US2013/053297 WO2014022709A1 (en) 2012-08-01 2013-08-01 Mobile application usage-based revenue targeting systems and methods

Publications (1)

Publication Number Publication Date
HK1208554A1 true HK1208554A1 (en) 2016-03-04

Family

ID=50026399

Family Applications (1)

Application Number Title Priority Date Filing Date
HK15109099.4A HK1208554A1 (en) 2012-08-01 2015-09-17 Mobile application usage-based revenue targeting systems and methods

Country Status (6)

Country Link
US (2) US10339560B2 (xx)
EP (1) EP2880769A4 (xx)
JP (1) JP6160694B2 (xx)
CN (1) CN104508694B (xx)
HK (1) HK1208554A1 (xx)
WO (1) WO2014022709A1 (xx)

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Also Published As

Publication number Publication date
US20140040017A1 (en) 2014-02-06
US11157949B2 (en) 2021-10-26
EP2880769A1 (en) 2015-06-10
EP2880769A4 (en) 2016-02-24
JP6160694B2 (ja) 2017-07-12
CN104508694A (zh) 2015-04-08
JP2015531120A (ja) 2015-10-29
US10339560B2 (en) 2019-07-02
WO2014022709A1 (en) 2014-02-06
CN104508694B (zh) 2018-01-26
US20190318380A1 (en) 2019-10-17

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