GB2510591A

GB2510591A - Advertisement Display Holder for Handrails and Poles

Info

Publication number: GB2510591A
Application number: GB1302210.8A
Authority: GB
Inventors: Robert Stuart Frederick Stanley
Original assignee: Individual
Current assignee: Individual
Priority date: 2013-02-07
Filing date: 2013-02-07
Publication date: 2014-08-13
Also published as: GB201302210D0

Abstract

An advertisement display device for attachment to a handrail, post, pole, etc., e.g. on a bus or train, comprises a pair of transparent sheaths 2 secured to the pole 1 using clamps 5 to form a sleeve around the pole. An inner spacer 3 is provided between the transparent sheaths and the pole to form a gap into which an advertisement 6 can be displayed. An aperture 7 formed by a recess in the transparent sheath enables the advertisement to be inserted and removed from the advertisement display device whilst it is firmly attached to the pole. A small tab 10 on the advertisement assists with the rapid removal of the advertisement from the device. The device can be installed as a single unit or multiple units utilising the same components. The sheaths may be flexible to allow installation on curved rails, poles or posts.

Description

Title of the invention: Advertisement display device

Background of Invention:

Advertisements on public transport are often displayed above head level (above windows) within tube train carriages and in most public transport buses. Due to their location these advertisements offer limited visibility since they are generally viewed by those passengers stood/seated directly opposite.

At present there are no advertisement displays on the passenger hand rails/poles within train carriages or buses. Although the display area (circumference around the pole) is limited, it is one of the most prominent advertisement areas on public transport and can be viewed from all angles within the train carriage/bus and in some cases is visible outside the bus. The use of adhesive type advertisements on poles is not practical since the application and removal of these advertisements would be labour intensive and potentially messy. Furthermore, they are also likely to get damaged within a short time period as a result of passenger wear and tear.

The primary function of hand rails/poles within public transport is to ensure passenger safety by providing permanent fixed rails for passengers to steady themselves and therefore no advertising device should compromise this function.

Statement of Invention:

The present invention seeks to provide a pole mounted advertising display device, comprising of transparent sheaths secured to a pole using clamps. There is an inner spacer between the transparent sheath and the pole providing a gap into which an advertisement can be displayed.

An aperture in the transparent sheath enables the advertisement to be inserted and removed from the advertisement display device whilst it is firmly attached to the pole.

Advantages: The advertisement display device provides a method of displaying an advertisement on poles/rails offering 3600 visibility of the advertisement in the most prominent position on public transport. The invention will display and protect the advertisement, whilst providing passengers with a solid smooth secure surface to grip hold of.

The advertisements can be quickly and easily inserted and removed (in seconds) from the display device, without the need to dismantle any element of the display device.

The invention is a modular design which can be made up of multiple sections to suit the length of the free space available on the pole. The flexible transparent sheath and small clamping devices enable the advertisement display device to be positioned on both straight and curved poles.

To ensure a smooth transition between the advertisement display device and the pole, the external surface of the clamps is profiled to provide a smooth surface interface with the pole and is aesthetically pleasing when mounted to the pole.

Introduction to Drawings:

An embodiment of the invention will now be described in detail by referring to the following drawings: Figure lisa schematic view of the dis-assembled components of the advertisement display device and their respective positions when assembled around a pole.

Figure 2 is a schematic view of the internal arrangement of the advertisement display device, when assembled to a pole.

Figure 3 illustrates a schematic sectional side view on line X-X of the advertisement display device shown in Figure 2.

Figure 4 is a schematic of an external side view of the advertisement display device when assembled to a straight pole.

FigureS is a schematic of an external side view of two assembled advertisement display devices fitted in series.

Figure 6 is a schematic of an external side view of an assembled advertisement display device on a curved pole.

Detailed Description:

Referring first to Figure 1 there is illustrated a pole 1 which could be located on any bus/train (or any other location) and could be of varying diameter or length. The pole is typically permanently fixed at both ends when located on public transport, preventing any advertisement display device from being slid over the ends.

The advertisement display device comprises of typically two transparent sheaths 2, wrapped around a pole 1. Inner spacers 3 fit between the pole land the transparent sheath 2, providing a small gap between the pole and the transparent sheath. The gap provides the space into which a pre-printed advertisement 6 can be inserted and removed whilst the advertisement display device is securely assembled to the pole.

The clamps 5 are placed over the top and bottom ends of the transparent sheaths 2 which in turn sit on top of the smaller diameter of the inner spacer 3.The inner spacers 3 create an equal gap between the pole and the transparent sheath into which the advertisement can be inserted.

The transparent sheath spacer 4 is used to compensate for the thickness of the transparent sheath ensuring that the clamps 5 tighten parallel to the pole 1, when screwed together.

The clamps 5 hold the transparent sheaths 2, the inner spacer 3 and the sheath spacer 4, firmly in place against the pole 1. The inside diameter of the clamps 5 are profiled to match the profile of the outside diameter of the inner spacer 3. The grub screws 9 tighten the clamps together ensuring the whole assembly is securely mounted to the pole. The grub screws are located beneath the surface of the clamps to create a smooth outer surface.

The advertisement 6, which is typically made of paper or card, can be inserted into the advertisement display device through the small aperture 7, which is a recess in the transparent sheath. The advertisement 6 fits into the space created by the inner spacer 3. The advertisement 6 is sized to match the diameter of pole and typically covers the complete circumference (3600) of the pole. The advertisement can be profiled to provide a small tab 10, which is typically positioned in the centre of the advertisement. Once the advertisement has been inserted into the display device the advertisement tab 10 can be tucked behind the adjoining edge of the advertisement to obscure it from view.

When assembled to the pole the advertisement display device provides a 3600 view of the advertisement 6, whilst also providing a secure smooth surface for passengers to grip hold of.

To remove the advertisement 6 from the advertisement display device, the tab lOis taken out from behind the adjoining edge of the advertisement, typically using a sharp instrument. The tab can then be used to easily pull the advertisement out through the aperture 7. If required, the removal of the advertisement can be assisted by using a sharp instrument through the slots 8 to ease the advertisement out through the aperture 7. The new advertisement is then slid through the aperture 7 and the process can be repeated.

The invention is a modular design which can be made up of multiple sections to suit the length of the free space available on the pole. Referring to Figure 5 there are two advertisement display devices fitted in series. When multiple units are installed, the sheath spacer 4 is no longer required for middle clamp, which connects the two display devices, since the transparent sheaths are installed on both sides of the inner spacer 3. The sheath spacers 4 will still be required to be fitted on the outer edge of the top and bottom inner spacers 3.The same clamping devices and inner spacers can be used to assemble single or multiple units.

The transparent sheaths are typically made of a flexible material enabling the advertisement display device to be positioned on both straight and curved poles, refer to Figure 6.

To ensure a smooth transition between the advertisement display device and the pole, the clamps Shave a curved external profile. The curved surface is also aesthetically pleasing when mounted to the pole.

Claims

Claims: 1. An advertisement display device comprising: at least one transparent sheath which is secured to a pole using a fixing means; a space between the transparent sheath and the pole provides a gap into which an advertisement can be displayed.
2. An advertisement display device according to claim 1 in which at least one transparent sheath has an aperture through which an advertisement can be inserted and removed, whilst the device is securely fastened to a pole.
3. An advertisement display device according to claim 2 wherein the transparent sheath rests on a spacer at the top and bottom of the device creating the space into which the advertisement sits.
4. An advertisement display device according to claim 3 wherein the transparent sheath provides up to 3600 uninterrupted visibility of the inserted advertisement, when the unit is assembled to the pole.
5. An advertisement display device according to claim 4, wherein the transparent sheath is secured to the pole at both the top and bottom of the device using a clamps.
6. An advertisement display device according to claim 5 wherein the transparent sheath sits in a recess in the spacer to correctly position it vertically and horizontally when assembled as a single or multiple unit.
7. An advertisement display device according to claim 6 wherein the diameter of the top and bottom inner spacer creates an equal space between the pole and the transparent sheath which is sufficient in size to insert an advertisement.
8. An advertisement display device according to claim 7 wherein the tightening device for the clamps is recessed below the surface of the clamp, creating a smooth outer surface of the clamp.
9. An advertisement display device according to claim 8 wherein the same design spacer and clamping device can be used to assemble single or multiple units (in series) to the pole.
10. An advertisement display device according to claim 9 wherein a second spacer, equal in width to the transparent sheath, sits in the recess in the first spacer ensuring the clamp sits parallel to the pole when tightened.
11. An advertisement display device according to claim 10 wherein the second spacer is not required when multiple advertisement display devices are fitted (in series), since the gap where the spacer sits (on a single device) is filled by the adjoining transparent sheath.
12. An advertisement display device according to claim 11 wherein the inner diameter of the clamp is profiled, enabling the clamp to grip the transparent sheath, the first and the second spacer tightly around the pole.
13. An advertisement display device according to claim 12 wherein the outer profile of the clamp is curved to create a smooth outer surface and to create a smooth interface with the pole.
14. An advertisement display device according to claim 13 wherein a slot on the transparent sheath provides access to the advertisement beneath to assist with its removal.
15. An advertisement display device according to claim 14 wherein the advertisement preferably has a tab on one edge, which is used to assist with the removal of the advertisement, but can be tucked beneath the adjoining edge of the advertisement obscuring it from view.
16. An advertisement display device according to claim 15 wherein the transparent sheath is constructed in a flexible transparent material enabling it to be assembled to parallel and curved poles.S
17. An advertisement display device according to all previous claims wherein the device can be fitted in multiple units (in series) or as a single device.
18. A method of assembly of the advertisement display device to the pole wherein all the components of the device are assembled to the pole first and the advertisement is inserted through the aperture afterwards and where all subsequent advertisement replacements take place with the device securely mounted to the pole.