GB2425763A - Promotional property-identifying tag and data capture system - Google Patents

Promotional property-identifying tag and data capture system Download PDF

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Publication number
GB2425763A
GB2425763A GB0509242A GB0509242A GB2425763A GB 2425763 A GB2425763 A GB 2425763A GB 0509242 A GB0509242 A GB 0509242A GB 0509242 A GB0509242 A GB 0509242A GB 2425763 A GB2425763 A GB 2425763A
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GB
United Kingdom
Prior art keywords
data capture
property
host
service
capture system
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Pending
Application number
GB0509242A
Other versions
GB0509242D0 (en
Inventor
Charles Horn
Robin Michael Simpson
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Individual
Original Assignee
Individual
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Individual filed Critical Individual
Priority to GB0509242A priority Critical patent/GB2425763A/en
Publication of GB0509242D0 publication Critical patent/GB0509242D0/en
Publication of GB2425763A publication Critical patent/GB2425763A/en
Pending legal-status Critical Current

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Classifications

    • G—PHYSICS
    • G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F3/00—Labels, tag tickets, or similar identification or indication means; Seals; Postage or like stamps
    • A—HUMAN NECESSITIES
    • A45—HAND OR TRAVELLING ARTICLES
    • A45C—PURSES; LUGGAGE; HAND CARRIED BAGS
    • A45C13/00—Details; Accessories
    • A45C13/42—Devices for identifying luggage; Means for attaching same

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  • Physics & Mathematics (AREA)
  • General Physics & Mathematics (AREA)
  • Engineering & Computer Science (AREA)
  • Theoretical Computer Science (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

A promotional, marketing, customer retention or benefit system designed to data capture information using a tag/sticker/label/fob or other device used for property ownership identification (in the event of loss). Using a unique identification sequence to be linked to an owner's contact details by a central database, the device (which may incorporate third party advertising) is designed to be attached to items of personal property such as bags, cases, keys, portable electronic and/or sports equipment. Activated by electronic means utilising the World Wide Web, full device benefits are provided to users agreeing to provide their contact details and/or answers to marketing and other questions to third parties during the on-line device registration process. Data thus captured is available to third parties for their own promotional, marketing, customer retention or benefit purposes. Any registered property lost and found may be notified by the finder electronically using the World Wide Web.

Description

PROMOTIONAL DATA CAPTURE SYSTEM
This invention relates to an advertising, promotional, marketing, brand awareness, loyalty or retention or benefit system designed to data capture information using a tag/sticker/label/fob or other device used for property ownership identification, in the event of loss.
This invention enables companies, organisations, individuals or groups to carry out large scale advertising, promotional, marketing, brand awareness, loyalty or retention or benefit campaigns or programmes by offering customers (or prospective customers) a lost property service or club membership as a promotional, marketing, customer retention or other customer/member benefit tool via a host lost property service.
The device (typically a tag, sticker, label or fob) which may be branded (with a third party name/logo) or generic (host service branding) is designed to be attached to items of personal property such as bags, cases, keys, telephones, laptops, portable electronic and/or sports equipment etc. for ownership identification purposes using a code, number or other unique identification sequence.
Distributed via point of sale, customer collection, mail out, customer order, publication insert, special offer, promotion or other method, a lost property club service or club membership is provided via the device. Activated by the end user by electronic means utilising the World Wide Web (for connection to the host service central database), lost property service or club membership benefits are provided to all device registrants for a period of time.
Full or enhanced lost property service or club membership benefits are provided to registrants who agree to provide contact details and/or answers to marketing and/or other questions and/or to receiving direct contact from third party providers of other goods and services, in collaboration with the host lost property service provider.
Utilizing the on-line device registration process for data capture purposes, information thus provided by end users is available for the advertising, promotional, marketing, brand awareness, loyalty or retention or benefit purposes of the third party providers of other goods and services in collaboration with the host lost property service provider. 2.
Any property marked with a device that may be lost and found may be notified to the host lost property service central database electronically by a finder of device marked property using the World Wide Web to access the host lost property service central database. An electronic communication is then automatically generated by the host lost property service central database, providing the registered owner with information regarding their found property, including location, contact and collection details.
The essential feature of the invention is that a host lost property service is used as a vehicle for both direct advertising purposes (on the device itself) as well as data capture of information by the host service on behalf of third parties (during the on-line device registration process).
An example of the invention will now be described by referring to the accompanying drawings and illustrations: Figures 1-3 show examples of devices: Figure 1 shows an example of a sticker device.
Figure 2 shows an example of a tag device.
Figure 3 shows an example of a fob device.
Figures 4-10 show illustrations of host lost property service central database functions: Figure 4 shows an example of host service functions Figure 5 shows an example of a found' function Figure 6 shows an example of a lost' function Figure 7 shows an example of a register' function Figure 8 shows an example of a data capture' function Figure 9 shows further examples of host service functions Figure 1 0 shows examples of sponsor functions 3.

Claims (1)

  1. (1) An advertising, promotional, marketing, brand awareness, loyalty or retention or benefit system designed to data capture information using a tag/sticker/label/fob or other device used for property ownership identification, in the event of loss.
    (2) A data capture system according to claim 1, in which companies, organisations, individuals or groups may carry out large scale advertising, promotional, marketing, brand awareness, loyalty or retention or benefit campaigns or programmes by offering customers (or prospective customers) a lost property service or club membership as a promotional, marketing, customer retention or other customer/member benefit tool via a host lost property service.
    (3) A data capture system according to any of the preceding claims utilising a device (typically a tag, sticker, label or fob) which may be branded (with a third party name/logo) or generic (host service branding) designed to be attached to items of personal property such as bags, cases, keys, telephones, laptops, portable electronic and/or sports equipment etc. for ownership identification purposes using a code, number or other unique identification sequence.
    (4) A data capture system according to any of the preceding claims whereby a lost property club service or club membership is provided via the device and distributed via point of sale, customer collection, mail out, customer order, publication insert, special offer, promotion or other method.
    (5) A data capture system according to any of the preceding claims activated by the end user by electronic means utilising the World Wide Web (for connection to the host service central database), whereby lost property service or club membership benefits are provided to the device registrant for a period of time.
    (6) A data capture system according to any of the preceding claims providing full or enhanced lost property service or club membership benefits to registrants who agree to provide contact details and/or answers to marketing and/or other questions and/or to receiving direct contact from third party providers of other goods and services, in collaboration with the host lost property service provider. 4.
    (7) A data capture system according to any of the preceding claims utilizing the on-line device registration process for data capture purposes, whereby information provided by end users is available for the advertising, promotional, marketing, brand awareness, loyalty or retention or benefit purposes of the third party providers of other goods and services in collaboration with the host lost property service provider.
    (8) A data capture system according to any of the preceding claims whereby any property marked with a device that may be lost and found may be notified to the host lost property service central database electronically by a finder of device marked property using the World Wide Web to access the host lost property service central database.
    (9) A data capture system according to any of the preceding claims whereby an electronic communication is automatically generated by the host lost property service central database upon receiving an electronic found property' notification, providing the registered owner with information regarding their found property, including location, contact and collection details.
    (10) A data capture system according to any of the preceding claims whereby the essential and distinctive technical feature is that a host lost property service is used as a vehicle for both direct advertising purposes (on the device itself) as well as data capture of information by the host service on behalf of third parties (during the on-line device registration process).
GB0509242A 2005-05-06 2005-05-06 Promotional property-identifying tag and data capture system Pending GB2425763A (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
GB0509242A GB2425763A (en) 2005-05-06 2005-05-06 Promotional property-identifying tag and data capture system

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
GB0509242A GB2425763A (en) 2005-05-06 2005-05-06 Promotional property-identifying tag and data capture system

Publications (2)

Publication Number Publication Date
GB0509242D0 GB0509242D0 (en) 2005-06-15
GB2425763A true GB2425763A (en) 2006-11-08

Family

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Family Applications (1)

Application Number Title Priority Date Filing Date
GB0509242A Pending GB2425763A (en) 2005-05-06 2005-05-06 Promotional property-identifying tag and data capture system

Country Status (1)

Country Link
GB (1) GB2425763A (en)

Cited By (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
GB2461123A (en) * 2008-06-25 2009-12-30 Max Stuart James Rangeley Microchip Luggage Tag and Luggage Tracking System
US8932368B2 (en) 2008-04-01 2015-01-13 Yougetitback Limited Method for monitoring the unauthorized use of a device
US9253308B2 (en) 2008-08-12 2016-02-02 Apogee Technology Consultants, Llc Portable computing device with data encryption and destruction
US9576157B2 (en) 2008-04-02 2017-02-21 Yougetitback Limited Method for mitigating the unauthorized use of a device
US9881152B2 (en) 2008-04-01 2018-01-30 Yougetitback Limited System for monitoring the unauthorized use of a device

Citations (7)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US5809481A (en) * 1996-08-08 1998-09-15 David Baron Advertising method and system
EP0974282A2 (en) * 1998-07-23 2000-01-26 KaGo & Hammerschmidt oHG Device and method for returning of lost articles
GB2365151A (en) * 2000-01-08 2002-02-13 Christopher David Truelove Internet based system for lost luggage retrieval
US20030214404A1 (en) * 2002-05-20 2003-11-20 Thomas William Christopher Computer implemented method and system for locating a lost article
GB2389836A (en) * 2002-06-19 2003-12-24 Ilutra Systems Ltd Luggage tracking system
US20040019609A1 (en) * 2001-12-26 2004-01-29 Orton J. R. System and method for asset tracking with organization-property-individual model
US20040049396A1 (en) * 2002-09-06 2004-03-11 David Hope Method and system for recovery of lost property

Patent Citations (7)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US5809481A (en) * 1996-08-08 1998-09-15 David Baron Advertising method and system
EP0974282A2 (en) * 1998-07-23 2000-01-26 KaGo & Hammerschmidt oHG Device and method for returning of lost articles
GB2365151A (en) * 2000-01-08 2002-02-13 Christopher David Truelove Internet based system for lost luggage retrieval
US20040019609A1 (en) * 2001-12-26 2004-01-29 Orton J. R. System and method for asset tracking with organization-property-individual model
US20030214404A1 (en) * 2002-05-20 2003-11-20 Thomas William Christopher Computer implemented method and system for locating a lost article
GB2389836A (en) * 2002-06-19 2003-12-24 Ilutra Systems Ltd Luggage tracking system
US20040049396A1 (en) * 2002-09-06 2004-03-11 David Hope Method and system for recovery of lost property

Cited By (13)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US8932368B2 (en) 2008-04-01 2015-01-13 Yougetitback Limited Method for monitoring the unauthorized use of a device
US9881152B2 (en) 2008-04-01 2018-01-30 Yougetitback Limited System for monitoring the unauthorized use of a device
US9576157B2 (en) 2008-04-02 2017-02-21 Yougetitback Limited Method for mitigating the unauthorized use of a device
GB2461123A (en) * 2008-06-25 2009-12-30 Max Stuart James Rangeley Microchip Luggage Tag and Luggage Tracking System
GB2461123B (en) * 2008-06-25 2013-05-01 Max Stuart James Rangeley Microchip luggage tag and luggage system incorporating the luggage
US9392401B2 (en) 2008-08-12 2016-07-12 Apogee Technology Consultants, Llc Portable computing device with data encryption and destruction
US9380416B2 (en) 2008-08-12 2016-06-28 Apogee Technology Consultants, Llc Portable computing device with data encryption and destruction
US9369836B2 (en) 2008-08-12 2016-06-14 Apogee Technology Consultants, Llc Portable computing device with data encryption and destruction
US9674651B2 (en) 2008-08-12 2017-06-06 Apogee Technology Consultants, Llc Portable computing device with data encryption and destruction
US9679154B2 (en) 2008-08-12 2017-06-13 Apogee Technology Consultants, Llc Tracking location of portable computing device
US9686640B2 (en) 2008-08-12 2017-06-20 Apogee Technology Consultants, Llc Telemetric tracking of a portable computing device
US9699604B2 (en) 2008-08-12 2017-07-04 Apogee Technology Consultants, Llc Telemetric tracking of a portable computing device
US9253308B2 (en) 2008-08-12 2016-02-02 Apogee Technology Consultants, Llc Portable computing device with data encryption and destruction

Also Published As

Publication number Publication date
GB0509242D0 (en) 2005-06-15

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