GB2371176A - Using electromagnetic radiation inadvertently emitted from a display to transmit data - Google Patents

Using electromagnetic radiation inadvertently emitted from a display to transmit data Download PDF

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Publication number
GB2371176A
GB2371176A GB0101068A GB0101068A GB2371176A GB 2371176 A GB2371176 A GB 2371176A GB 0101068 A GB0101068 A GB 0101068A GB 0101068 A GB0101068 A GB 0101068A GB 2371176 A GB2371176 A GB 2371176A
Authority
GB
United Kingdom
Prior art keywords
display system
electronic display
display
electronic
portable
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Withdrawn
Application number
GB0101068A
Other versions
GB0101068D0 (en
Inventor
Peter Lockhart
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Roke Manor Research Ltd
Original Assignee
Roke Manor Research Ltd
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Roke Manor Research Ltd filed Critical Roke Manor Research Ltd
Priority to GB0101068A priority Critical patent/GB2371176A/en
Publication of GB0101068D0 publication Critical patent/GB0101068D0/en
Priority to PCT/GB2002/000162 priority patent/WO2002058329A2/en
Publication of GB2371176A publication Critical patent/GB2371176A/en
Withdrawn legal-status Critical Current

Links

Classifications

    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N7/00—Television systems
    • H04N7/08—Systems for the simultaneous or sequential transmission of more than one television signal, e.g. additional information signals, the signals occupying wholly or partially the same frequency band, e.g. by time division
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/41—Structure of client; Structure of client peripherals
    • H04N21/4104—Peripherals receiving signals from specially adapted client devices
    • H04N21/4126—The peripheral being portable, e.g. PDAs or mobile phones
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/41—Structure of client; Structure of client peripherals
    • H04N21/414—Specialised client platforms, e.g. receiver in car or embedded in a mobile appliance
    • H04N21/41415—Specialised client platforms, e.g. receiver in car or embedded in a mobile appliance involving a public display, viewable by several users in a public space outside their home, e.g. movie theatre, information kiosk
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/436—Interfacing a local distribution network, e.g. communicating with another STB or one or more peripheral devices inside the home
    • H04N21/4363—Adapting the video stream to a specific local network, e.g. a Bluetooth® network
    • H04N21/43637—Adapting the video stream to a specific local network, e.g. a Bluetooth® network involving a wireless protocol, e.g. Bluetooth, RF or wireless LAN [IEEE 802.11]
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/81—Monomedia components thereof
    • H04N21/812—Monomedia components thereof involving advertisement data
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N5/00—Details of television systems
    • H04N5/44—Receiver circuitry for the reception of television signals according to analogue transmission standards
    • H04N5/445—Receiver circuitry for the reception of television signals according to analogue transmission standards for displaying additional information
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N5/00—Details of television systems
    • H04N5/38—Transmitter circuitry for the transmission of television signals according to analogue transmission standards

Landscapes

  • Engineering & Computer Science (AREA)
  • Multimedia (AREA)
  • Signal Processing (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Business, Economics & Management (AREA)
  • Marketing (AREA)
  • Control Of Indicators Other Than Cathode Ray Tubes (AREA)
  • Transceivers (AREA)
  • Mobile Radio Communication Systems (AREA)
  • Telephonic Communication Services (AREA)

Abstract

The inadvertently emitted electromagnetic radiation from a display is modulated to transmit data to a portable receiver. The display may be plasma, electroluminescent VFD, LCD or CRT. The portable receiver may be an adapted mobile phone, MP3 player, PDA or portable radio. The arrangement may be used to transmit advertising information to the receiver.

Description

Improvements in or relating to electronic display O--^"tc z s Imp Vts ~ systems.
This invention relates to electronic display systems and more especially but not exclusively it relates to advertising display panels.
Most commercial advertising and sales promotion presently involves the media, however it would clearly be highly desirable to communicate directly with shoppers whilst they are out and about, and preferably when they are actually in or around a sales outlet, for the purpose of drawing to their attention the goods or services available, and more particularly to acquaint them with goods/services of special interest.
It is one object of this invention to provide an electronic display system suitable for the aforementioned purpose, which to a large extent utilises existing apparatus and which accordingly involves little or no addition cost to implement.
According to the present invention, an electronic display system comprises a communication system including modulator means arranged to modulate electromagnetic radiation inadvertently radiated from an electronically operated display with which said modulator means is operatively associated, (e. g. radiation emanating from an electronic screen), for the purpose of transmitting information to portable receivers (e. g. appropriately adapted mobile phones, MP3 players, Personal Digital Assistants, portable radios, music players or the like), whereby the portable receivers are enabled to receive the information.
The electronically operated display, may be a plasma display, an electroluminescent VFD display, an LCD display, or a CRT display.
It is especially envisaged that this facility could be offered by mobile phone manufacturers as a sales feature and in this context it is particularly attractive since it will involve zero or minimal hardware cost to the electronic display owner, or to the mobile phone user. Moreover, it is envisaged that the display owner will find the facility commercially attractive since it may be rented out for sales promotion and/or advertising purposes.
The modulator means may comprise software adapted to select and facilitate impression of appropriate modulation chosen in accordance with the application in view using data transmitted in any suitable format, such as ASK, or spread spectrum.
Although the invention is eminently suitable for the purpose of facilitating communication between electronic display apparatus and mobile phones or the like carried by shoppers, it will be appreciated that it may equally well be applied to facilitate communication between a service information centre and members of the public such as travellers, at an airport for example, who in this case require instant updates appertaining to arrival times and/or departure times and/or delays.
Moreover, if travellers are provided with an appropriate receiver, which may be part of a boarding voucher, they can be individually identified and contacted if appropriate.
Thus the modulation may be impressed on any unwanted electromagnetic screen radiation, and the receiver may be operatively associated with any piece of portable electronic apparatus such as Personal Digital Assistants (PDAs), personal radio/music devices, or specifically designed electronic loyalty tokens, or electronic airport departure tags or boarding passes for example.
One embodiment of the invention will now be described by way of example only, with reference to the accompanying drawing which is a somewhat schematic block diagram of a display system.
Referring now to the drawing, an electronic display screen 1, embodies a modulator 2, which serves to modulate electromagnetic radiation unintentionally radiated therefrom, with sales promotion information. The radiation thus modulated, which is essentially short range, is arranged to be received by the mobile phone 3, of a shopper 4, in the immediate vicinity, wherein it is demodulated and made available to the shopper. It is envisaged that the mobile phone 3, will optionally include a function, which must be selected by the user in order to enable the user to receive the information. Thus, in operation of the system, the mobile phone 3, if appropriately enabled, will provide the user with information, during a shopping trip, appertaining to items/goods/services of interest in the immediate vicinity.
It will be appreciated that the foregoing example, is given by way of example only, and that various other applications using the principle of modulating inadvertently radiated electromagnetic screen radiation to transmit information, as hereinbefore mentioned, will also fall with the scope of this invention such as for example use with display panels in fast food restaurants to communicate with appropriately equipped customers.

Claims (13)

CLAIMS.
1. An electronic display system comprising a communication system including modulator means arranged to modulate electromagnetic radiation inadvertently radiated from an electronically operated display with which said modulator means is operatively associated, (e. g. radiation emanating from an electronic screen), for the purpose of transmitting information to portable receivers, whereby the portable receivers are enabled to receive the information.
2. An electronic display system as claimed in Claim 1, wherein the portable receiver is an appropriately adapted mobile phone.
3. An electronic display system as claimed in Claim 1, wherein the portable receiver is an appropriately adapted MP3 player.
4. An electronic display system as claimed in Claim 1, wherein the portable receiver is an appropriately adapted Personal Digital Assistant.
5. An electronic display system as claimed in Claim 1, wherein the portable receiver is an appropriately adapted portable radio.
6. An electronic display system as claimed in Claim 1, wherein the portable receiver is an appropriately adapted music player.
7. An electronic display system as claimed in any preceding claim wherein the electronically operated display, is a plasma display.
8. An electronic display system as claimed in any of claims 1 to 6, wherein the display is an electroluminescent VFD display.
9. An electronic display system as claimed in any of claims 1 to 6, wherein the display is an LCD display.
10. An electronic display system as claimed in any of claims 1 to 6, wherein the display is a CRT display.
11. An electronic display system as claimed in any preceding claim wherein the modulator means comprises software adapted to select and facilitate impression of appropriate modulation chosen in accordance with the application in view.
12. An electronic display system as claimed in any preceding claim used to facilitate communication between a service information centre and members of the public.
13. An electronic display system substantially as hereinbefore described with reference to the accompanying drawing.
GB0101068A 2001-01-16 2001-01-16 Using electromagnetic radiation inadvertently emitted from a display to transmit data Withdrawn GB2371176A (en)

Priority Applications (2)

Application Number Priority Date Filing Date Title
GB0101068A GB2371176A (en) 2001-01-16 2001-01-16 Using electromagnetic radiation inadvertently emitted from a display to transmit data
PCT/GB2002/000162 WO2002058329A2 (en) 2001-01-16 2002-01-16 Electronic display system for transmitting information to portable transceivers

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
GB0101068A GB2371176A (en) 2001-01-16 2001-01-16 Using electromagnetic radiation inadvertently emitted from a display to transmit data

Publications (2)

Publication Number Publication Date
GB0101068D0 GB0101068D0 (en) 2001-02-28
GB2371176A true GB2371176A (en) 2002-07-17

Family

ID=9906873

Family Applications (1)

Application Number Title Priority Date Filing Date
GB0101068A Withdrawn GB2371176A (en) 2001-01-16 2001-01-16 Using electromagnetic radiation inadvertently emitted from a display to transmit data

Country Status (2)

Country Link
GB (1) GB2371176A (en)
WO (1) WO2002058329A2 (en)

Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US11107136B2 (en) 2016-10-21 2021-08-31 Brian Conville Management of products and dynamic price display system
US11431990B2 (en) 2015-06-04 2022-08-30 Thales Holdings Uk Plc Video compression with increased fidelity near horizon

Citations (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
GB2355891A (en) * 1999-10-30 2001-05-02 Roke Manor Research Interactive communication using stray radiation from a receiver

Family Cites Families (6)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US4644352A (en) * 1984-03-30 1987-02-17 Casio Computer Co., Ltd. Radio wave data transmission watch device
JPS62181535A (en) * 1986-02-05 1987-08-08 Nec Corp Radio information display system
DE8702388U1 (en) * 1987-02-17 1987-04-09 Rudolf Wanzl Kg, 8874 Leipheim Information display
DE3932550C2 (en) * 1989-09-29 1996-03-28 Loos Heinz Ruediger Control system for the wireless transmission of individual information
KR100222660B1 (en) * 1997-04-15 1999-10-01 서정욱 Method for supplying closed user group service in mobile communication network
GB2345779B (en) * 1999-10-12 2004-08-11 Roke Manor Research Apparatus for controlling a remote item

Patent Citations (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
GB2355891A (en) * 1999-10-30 2001-05-02 Roke Manor Research Interactive communication using stray radiation from a receiver

Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US11431990B2 (en) 2015-06-04 2022-08-30 Thales Holdings Uk Plc Video compression with increased fidelity near horizon
US11107136B2 (en) 2016-10-21 2021-08-31 Brian Conville Management of products and dynamic price display system

Also Published As

Publication number Publication date
GB0101068D0 (en) 2001-02-28
WO2002058329A3 (en) 2003-05-30
WO2002058329A2 (en) 2002-07-25

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Legal Events

Date Code Title Description
WAP Application withdrawn, taken to be withdrawn or refused ** after publication under section 16(1)