FR3039303A3 - ONLINE COMPLEMENTARY CONTENT FOR ILLUSTRIOUS BOOKS AND BEAUTIFUL BOOKS - Google Patents

Abstract

The subject of the present invention relates to the sector of publishing "beautiful books" and illustrated books in their various formats. More specifically, the object of the present invention consists in a method for allowing the reader to have access to a complementary content of the paper version in digital version. This access can be made from a communication terminal such as for example a "smartphone", a digital tablet, a computer, a television connected to a box of Internet connection and any other object having a connected screen or not to the Internet. Readers will thus have access to a product consisting of a paper book to which will be added complementary digital content mainly composed of photos, videos, podcasts, animations ... without this list being of a limiting nature. The client will have on the internet access to a very large amount of data (mainly composed of photos, videos, podcasts, animations ... without this list being of a limiting nature). This data, placed on a cloud, will be freely downloadable for our customers. The customer must certify to be a regular owner, after acquisition for a fee, of the paper support in order to access the computer platform where the additional digital content is located. This type of offer finds its relevance in the area of illustrated books and "books". These types of books usually find it difficult to find a good balance between a written part and a number, a suitable format of photos, illustrations.

Description

Complementary Online Digital Content for Illustrated Books and Fine Books Technical Field The subject of the present invention is related to the publishing sector of "beautiful books" and illustrated books in their various formats.

More specifically, the object of the present invention consists in a method for allowing the reader to have access to a complementary content of the paper version in digital version. This access can be made from a communication terminal such as for example a "smartphone", a digital tablet, a computer, a television connected to an internet connection box and any other object with a connected screen. or not to the Internet.

Readers will thus have access to a product consisting of a paper book to which will be added complementary digital content mainly composed of photos, videos, podcasts, animations ... without this list being of a limiting nature.

The client will have on the internet access to a very large amount of data (mainly composed of photos, videos, podcasts, animations ... without this list being of a limiting nature). This data, placed on a cloud, will be freely downloadable for our customers.

The customer must certify to be a regular owner, after acquisition for a fee, of the paper support in order to access the computer platform where the additional digital content is located.

This type of offer finds its relevance in the area of illustrated books and "books". These types of books usually find it difficult to find a good balance between a written part and a number, a suitable format of photos, illustrations. Choices must be made. However, many other pictures, illustrations, finally left aside for lack of space could be shared with the reader. Our process makes it possible to remedy these defects.

State of the prior art:

This type of offer finds its relevance in the area of illustrated books and fine books. These types of books generally find it difficult to find a good balance between a written part and a number, a suitable format of photos. Choices must be made. However, many other pictures, illustrations, finally left aside for lack of space could be shared with the reader.

For an illustrated photo book, a balance must also be found between texts and images. Yet how not to regret having to always make a choice between this or that shot when both are beautiful and you want to share them with your readers who have taken the trouble to pay a large sum of money.

The main players in this sector are today at the crossroads of new media, the rise of digital but they remain cautious to take risks from a point of view of creation. It's a very competitive market because our image company is competing with television, multimedia, screens

The current situation of the segment of fine books and illustrated books (excluding comic strips) is characterized by the following characteristics: • Overproduction • Decrease in sales, prices, number of pages • Low circulation • Doubts • Less risk taking • No or few ebooks • Few texts and sometimes difficult choices as to the balance to be found between text and images • Feedback from customers revealing many requirements.

As the ebook begins to emerge slowly thanks to the reading lights. Only novels really seem to have followers in this format. For decades, few notable innovations have occurred for beautiful books.

The commercialization of illustrated books and "beautiful books" in digital format is not very successful commercially because customers enjoy touching their work. It is an organic element, a decorative element. The cover, the quality of the paper, the quality of the illustrations transform a beautiful book into a beautiful object of pleasure, inspiration. It is often used as a gift. But in the face of competition from images on other media, the development and accessibility of free information on the internet, the renewal of the book is becoming imperative.

Invention:

The present invention consists in the creation of a method offering a new offer: • A book consisting of one part in paper format and another part in digital format available online, on the Internet, through cloud computing. Two complementary parts but neither repetitive nor redundant. • The interest is to increase the content for the customer. No longer be limited by a limited amount of paper. • The value for money ratio will be improved because access to the digital part will not require additional additional cost because the event generating the right of access will be the acquisition of the paper book previously paid. • Easy access to digital content for our customers and easily downloadable or viewable.

For a beautiful book / illustrated book of several hundred pages, the number of photos, illustrations on paper is unfortunately limited to keep a compelling model at first glance and use during reading. A balance must also be found between texts and images.

Yet how not to regret having to always make a choice between this or that shot when both are beautiful and you want to share them with your readers who have taken the trouble to pay a large sum of money.

Advantageously, readers will have access to a computer platform (cloud), and / or a dedicated website / Web where will be all the photos, videos, podcasts that may have been taken during the event. development of the book and the files of his photos, videos, podcasts. This will represent, for example, hundreds or even thousands of high-resolution photos. Advantageously, the reader can therefore, for example, not only enjoy a pleasant general view of the main facade of a building but also zoom easily and observe very fine details of ornamentation for example ...

Advantageously, this service will be completely free and only accessible to the buyers of the paper book. It will compensate for the high price that has been asked for in bookstores or on the internet.

As stated before, paper and digital must not be an alternative but complementary choice. The beautiful book does not have to be automatically excluded from the digital world. The principal will remain the paper book.

The customer will have access to a very large number of data, easily searchable or downloadable, according to his desire, without paying extra cost.

Making data available on a cloud in the continuity of a written work allows to give a bonus to readers. Paper and digital must not be an alternative choice but complementary to the image of some newspapers and magazines. The beautiful book does not have to be automatically excluded from the digital world. The principal will remain the paper book. But readers will have access to a computer platform (cloud) to all the photos for example that may have been taken during the development of books.

Advantageously, the reader can therefore, for example in the context of a book dealing with classical architecture, not only enjoy a pleasant overview of the main facade of a building but also zoom easily and observe very fine details of 'ornamentation. A reader of history books will be able to find online all the illustrations relating to the theme of reading (period, character). Books will also be able to retrospect a photographer, with the paper dedicated to his life and his major works, and thousands of more confidential photos of him freely accessible and downloadable on the internet. Multiple anthologies may be published.

The online service will be completely free, only accessible to readers of our books. The coupled offer will offset the possibly high price (often the case in terms of fine books) that will have been asked in bookstores or on the internet. Access to the digital supplements of the paper book will be easy for the consumer. Developing access codes and creating various authentication systems can quickly hinder the customer experience. After studies of various systems, nothing seems to bring complete satisfaction without hindering the act of purchase. Also, the objective of the present invention is also to contribute to the emergence of a new access method placed under the prism of trust. To access the digital data, the customer must certify on the honor, after having returned his name and possibly his email, that he has previously purchased the paper book. This posture may seem naive given the risks of lying, fraud. However, there are several reasons for this: 1) the experience can only be complete with the paper book, 2) the fact that many movies are streamed or downloaded illegally is not an obstacle to their commercial success. So we always trust the relevance of our books, 3) This confidence in breaking with the practice of many economic actors can be seen with kindness. 4) When a person faces a certificate on honor, it is in principle more empowered.

Advantageously, by renewing, by revitalizing beautiful books and illustrated books, it will be possible to capture not only a large part of the customers of the current market but also to conquer non-consumer customers of this category of books.

The publishing sector is a supply market. This one is bloated. Also, there is always a premium on a first-come-first-serve basis, one that brings value / innovation to the benefit of readers.

This project is therefore at the service of readers and through them at the service of culture (more people likely to be interested in this sector of publishing), communication and a media through the renewal of the offer and innovation proposed through the present invention.

Vigilance should be given to respect for the rights of authors. The offer incorporating the present invention must be proposed in agreement with the author or his assigns. The author, whose rights will depend on sales, will benefit from seeing this coupled offer implemented to the extent that it will, in principle, increase sales, compared to an exclusive and classic paper offer, and ultimately its rights. . The offer integrating the present invention will be proposed in compliance with the legal frameworks in force (eg single book price ...). Also, it will be asked beforehand to buy the paper book from the bookseller or online to have access to the online service. Retailers are partners and it is not a question of developing an offer seeking to circumvent the law and / or penalizing the booksellers whose economic balance is fragile.

Claims (1)

Claims: 1) A method providing access following the acquisition of an illustrated book in paper format to digital content characterized in that the digital content is cumulatively: • Accessible and downloadable for customers on a cloud or on a website / Dedicated Web, • Accessible after acquisition of the paper book and establishment of an online certificate allowing to identify and to attest a regular possession of the paper book. Moreover, the digital content, which is referred to, is cumulatively: • Mainly composed of photos of videos, podcasts, animations, • related to the subject of the book and complementary, • accessible from a terminal communication devices such as for example a "smartphone", a digital tablet, a computer, a television connected to an Internet connection box and any other object having a screen connected or not to the Internet.