ES2724700A1 - LUMINOUS SIGN APPLIED TO A SPORTS NETWORK FOR AN ADVERTISING TRANSMISSION SYSTEM. (Machine-translation by Google Translate, not legally binding) - Google Patents

Abstract

"Luminous sign applied to a sports network for an advertising transmission system", consists of a luminous sign (1) that is formed by a net/mesh - optical fiber, electronic textile, electronic fabric, wire/electroluminescent fiber, etc. ., or preferably it is formed of LED strips (2) that are arranged to be turned on in an orderly manner in order to reproduce a particular logo (M), an advertisement, an informational message or a similar message. The sign (1) receives a receiver (3) that communicates with a processor (4). After the sign (1) has been fixed, either by means of clamps, cross-linked or other common fastening parts, to the surface of the mesh of the sports net (R), the sign (1) is maintained in such a way that the luminosity is strategically directed towards the public. In this condition, the processor (4) with the logic programming properly programmed (specialized), is located at a point that allows radiofrequency communication (F) with the receiver (3) of the mentioned light sign (1). In this way, when a point is marked, the processor (4) sends the signal that the receiver (3) of the light sign (1) receives and reads. This, in turn, reproduces the luminosity through the activation of the LEDs that are perfectly positioned to form the logo image (M) in order to be transmitted. In this way, an effective way of promoting endless advertisements (M) is guaranteed, taking advantage of a fundamental point such as the sports network (R) to promote the sports message in football, tennis, volleyball matches through LEDs, etc., in gyms, stadiums, etc. (Machine-translation by Google Translate, not legally binding)

Description

LIGHTING SIGN APPLIED TO A SPORTS NETWORK FOR A TRANSMISSION SYSTEM

ADVERTISING

This patent report is related to a patent application for equipment developed from a luminous sign, which is preferably composed of a mesh with LED strips so that they light up in an orderly way in order to reproduce a logo, an advertising message or a similar message, and that has an integrated signal receiver in its circuit. The sign is applied in the sports networks of football, tennis or any other sport to transmit a message, at a distant point, thanks to a previously programmed processor. At the time points are scored during a sporting event, the processor sends an encoded signal to the receiver of the light sign which, in turn, responds to the signals by projecting predefined light images with the activation of the LEDs. In this way it allows advertising broadcasts to be carried out both in stadiums and in gyms, among others.

BACKGROUND OF THE INVENTION

As is known due to the background of the invention, advertising in the sports field is excessively exploited. For this purpose monitors, totems and panels are installed in strategic points of the stadiums, gyms or other similar places so that the viewer can constantly see corporate logos of various sectors, such as sports shops, footwear, clothing, banking systems and endless of sectors of commerce and industry. In this regard, reference can be made to patent document MU 8900631-3 called "SPORTS NETWORK WITH PUBLIC MENSAGENS NA SUBLIMINARY FORM E / OU DIRETIVA", where a sports network receives advertising messages subliminally and / or directly. Therefore, the networks that are used to determine the goal spaces (in football or handball), or to divide the lines of the court (in tennis or volleyball) are points of view that are important when it comes to broadcast advertising during a sporting event. These images are normally fixed on the same thread of the net, they are shown in different colors so that they stand out on the pole during the football match or on the net during a volleyball match, for example.

Although they convey advertising, these conventional signs are reduced to a single color differentiation between the network mesh or a simple color on the fabric to form the desired image. However, this type of advertising is limited and does not provide very varied information. In case there is a change in the content of the advertising, it becomes necessary to change the entire sports network, which must be pulled to put in place the new network with the content for advertising.

BRIEF DESCRIPTION OF THE PATENT

Taking these inconveniences into account, the inventor has developed the luminous sign, which can be applied so that it can be integrated into the mesh of the sport games network. This sign, which is made up of various LEDs that are decorated so that they turn on automatically in order to reproduce the desired advertising. This process is carried out through communication with a processor with this previously programmed information, which forms during the sporting event a system that will illuminate the advertising image at specific times in many sporting events.

After a brief description, the sign under discussion is best understood through the following drawings:

Figure 1 - a perspective view of the luminous sign with the LEDs and the signal receiver, which is aligned on the rear surface of the football goal, together with the processor (which is located at a certain distance);

Figure 2 - a view in accordance with the previous figure with the sign properly attached to the mesh of the sports net and with the processor positioned so as to allow communication with the receiver;

Figure 3 - a view in accordance with the previous figure. In this view the processor sends a signal in predetermined periods that the receiver of the light sign receives;

Figure 4 - a view in accordance with the previous figure. As noted above, the receiver of the light sign has received the signal that arrives from the processor and has reproduced the logo that is made visible through the arrangement of the LEDs.

In accordance with the accompanying drawings, the “LUMINOUS SIGN APPLIED TO A SPORTS NETWORK FOR AN ADVERTISING TRANSMISSION SYSTEM”, as shown in Figure 1, is composed of a light sign (1), which is formed by a net / mesh that is arranged in LED strips (2). These LEDs are positioned so that they light up in an orderly manner in order to reproduce a specific logo, a specific advertisement, a certain informational message or a similar message. This sign (1) is integrated with a receiver (3) that communicates with a processor (4).

To be able to install it, the light sign (1) is connected by cable to an electrical power network (not shown in the drawings) and is fixed (either by means of clamps, cross-linked or other common fastening parts) to the surface of the mesh of the sports net (R), to the delimiters of the football, handball and similar sports goals, to the sports nets (R), and to the delimiters of the end of the sectors of the volleyball court, tennis and similar sports, as well as other events, with the aim that the lighting is strategically directed towards the public in stadiums, gyms and other similar places. In this condition, the processor (4) with the logic programming properly programmed (specialized), is fixed at a point that allows the radio frequency communication (F) with the receiver (3) of the mentioned light sign (1).

Therefore, during the sporting event and according to the logic programming, the processor (4) sends a radio frequency signal (F), as shown in Figure number 3, that the receiver (3) of the light sign (1) receive and read. In due time, the aforementioned sign (1) will reproduce luminosity through the activation of the LEDs, which are perfectly organized to form the logo image (M) and that is transmitted, as shown in Figure number 4 In this way, an effective way of promoting endless advertisements is guaranteed, taking advantage of a fundamental point such as the sports network (R) to promote the sports message in football, tennis, volleyball, through the LEDs, etc.

For the system in question, it is evident that the luminous sign (1) can be produced with any luminous fabric, such as: optical fiber, electronic textile, electronic fabric, LED lights, cable / electroluminescent fiber, etc. It should also be noted that the communication between the processor (4) and the receiver (3) of the light sign (1) can be carried out by cable, which in some cases reduces the response time.

Claims (1)

1- “LUMINOUS SIGN APPLIED TO A SPORTS NETWORK FOR AN ADVERTISING TRANSMISSION SYSTEM”, consists of a light sign (1) that is formed by a network / mesh of optical fiber, electronic textile, electronic fabric, wire / electroluminescent fiber, etc., or preferably it is formed with an array of LED strips (2), which are turned on in an orderly manner in order to reproduce a particular logo (M), an advertisement, an informational message or a similar message. The aforementioned sign (1) is integrated with a receiver (3) that communicates with a processor (4). Likewise, the aforementioned sign (1) is connected by cable to an electric power source (not shown in the drawings) and is characterized by being fixed (either by means of clamps, cross-linked or other common fastening parts) to the surface of the mesh of the sports network (R) of the football, handball and other sports posts, to the sports networks (R), and to the delimiters of the volleyball, tennis and other sports fields, so that the luminosity is strategically directed towards the public in stadiums, gyms and similar places of sports competitions. 2- "ADVERTISING TRANSMISSION SYSTEM", in accordance with the sign (1) as presented in claim number 1, the processor (4) with the logic programming properly programmed (specialized), is set at a point that It allows radio frequency communication (F) with the receiver (3) of the light sign (1) mentioned during any sporting event, characterized in that when points (whether goals, points or any type of count) are marked, the LEDs light up, Perfectly forming the logo image (M), the informational message or the advertising message to be transmitted.