ES2648342A1 - Wearable textile technology with dynamic advertising (Machine-translation by Google Translate, not legally binding) - Google Patents

Abstract

The present invention, wearable textile technology with dynamic advertising, allows inserting dynamic advertising in garments, adapting to the different sizes and designs of each type of sportswear1 allowing greater visibility in audiovisual sports broadcasts. The number of sponsors that may be desired during the broadcast of the event can be included, choosing the physical space of each sports item in which the advertising will appear. Additionally, you can select the time allocated to the sponsors or the time, depending on the development of the sporting event that is being retransmitted. The components are inserted in the fabric of the sportswear, which are specially designed to be flexible, perfectly wearable and washable. The elements that compose it are a flexible screen of electronic ink, fine, washable, and with high contrast for excellent visibility, a microcontroller (with an approximate size of 10 x 10 x 10 mm), which allows the processing of information, through the communication wifi and bluetooth, and a thin battery (100 x 50 x 1 mm), with a autonomy superior to one hour. Apart from these elements, the invention includes a tablet for remote sending of the sequences of images that we want to project in the sports garment, which includes an app for managing said information. (Machine-translation by Google Translate, not legally binding)

Description

5

10

fifteen

twenty

25

30

35

40

Four. Five

fifty

DESCRIPTION

Wearable textile technology with dynamic advertising.

Technical Field of the Invention

The present invention belongs to the technical field of wearable textile technology, specifically to dynamic advertising technology.

The main object of the present invention is a digital device that allows dynamic advertising to be incorporated into clothing, using wearable devices, keeping the properties and uses inherent in the garment to which it is incorporated unchanged.

Background of the invention

Currently, multiple dynamic advertising media are known, but these are large, despite which, this does not facilitate their visibility, since in audiovisual sports broadcasts, the garments of the players are much more visible, than currently they carry the advertisers advertising printed.

It is therefore desirable a system that provides adequate support that incorporates dynamic advertising in clothing, solving the problems existing in the prior art systems.

Explanation of the invention.

The present invention solves the problems existing in the state of the art by wearable textile technology, which allows the dynamic advertising of clothing to be accommodated, adapting to the different sizes and designs of each type of sportswear, allowing greater visibility in the Audiovisual sports broadcasts.

You can include the number of sponsors that are desired during the broadcast of the event, choosing the physical space of each sportswear in which the advertising will appear.

Additionally, you can select the time allocated to the sponsors or the moment, depending on the development of the sporting event that is being broadcast.

In addition, the fabric used and the rest of the components that are inserted into sportswear are specially designed to be flexible, perfectly wearable and washable.

Brief description of the drawings

To complement the description that is being made and in order to help a better understanding of the characteristics of the invention, by way of illustration but not limitation, it is accompanied as an integral part of said description, a drawing in which the following has been represented:

Figure 1. Shows a schematic view of the advertising medium object of the present invention:

5

10

fifteen

twenty

25

30

35

40

1.-Tablet for sending image sequences with management app.

The on / off instructions are programmed in each case, which have been previously defined.

2. - Flexible electronic ink display: flexible, fine and high contrast for excellent visibility.

3. - Electronic communications module (wifi and bluetooth) and display controller: information processing and storage.

4. - Fine battery: with autonomy greater than one hour.

Description of a preferred embodiment of the invention

As the figure shows, the object of the present invention is a wearable textile technology that serves as a support for the advertising of different entities, which is made in the fabric of the sportswear itself. According to a preferred embodiment of the invention, for the placement of advertisements the sportswear has a flexible electronic ink screen, thin, washable, and with high contrast for excellent visibility, a microcontroller (with a size is also inserted) Approximately 10x10x10 mm), which allows the processing of information, through Wi-Fi and bluetooth communication, and finally a thin battery (100x50x1 mm) is inserted, with an autonomy greater than one hour. All these elements are specially designed so that the end result is a perfectly wearable and washable sportswear.

Apart from these elements, the invention includes a tablet for the remote sending of the sequences of images that we want to project in the sportswear, which includes an app for managing said information.

This invention makes it possible to improve the quality and visibility of the image of large media during the retransmission of audiovisual sporting events, as well as to incorporate the advertising of several entities in the same physical space chosen from the sportswear, and can include several parts of the same sportswear or several sportswear simultaneously.

Once the invention has been clearly described, it is noted that the particular embodiments described above are subject to modifications in detail, provided that they do not alter the fundamental principle and essence of the invention.

Claims (2)

1. Wearable textile technology with dynamic advertising that is used in existing murals or billboards, characterized in that it consists of a sports garment that incorporates a flexible electronic ink screen, a microprocessor and a battery. In addition, for the issuance of the information, the invention includes a tablet for the remote sending of the image sequences that we want to project with an app for managing said information. 10 2. Wearable textile technology with advertising used in murals or billboards Existing, according to claim number 1, characterized in that it consists of a remote communication system, via Wi-Fi and bluetooth, by means of a tablet with management app that sends the projected images, colors and design of each entity to the microprocessor, the duration of each picture. Said programming can be done previously or online. 3. Wearable textile technology with dynamic advertising that is used in existing murals or billboards, according to any of the preceding claims, characterized in that it incorporates a battery that allows a range of operation greater than one hour, which is rechargeable after each use .