ES1065891U - Advertising panel (Machine-translation by Google Translate, not legally binding) - Google Patents

Abstract

An advertising panel, of the type comprising a vertical, substantially flat box (1) and having on one side a window (11) or an advertisement display window (21a, 21b), which are printed sequentially on an elongated sheet (2), placed between two motorized and partially coiled drums (31, 32), these motorized drums (31, 32) being associated with a microcontroller (5) for programming for the exhibition, according to criteria of duration and certain hours, of the various announcements (21a, 21b) through the window (11), characterized in that it comprises a printer (4) arranged transversely on the path of the sheet (2), a means of printing control and a device for communications (6), associated with the microcontroller (5), to allow printing on the sheet (2) of advertising announcements (21b) from a remote point; and in that the sheet (2) has at least part of its length free spaces (21c), without printing, for the printing of advertisements (21b) in situ. (Machine-translation by Google Translate, not legally binding)

Description

Advertising panel

Object of the invention

The present invention relates to a panel advertising of the type of those comprising a sheet with a plurality of ads that are displayed selectively.

Background of the invention

Different types of support are known for placement of posters and urban advertising, among which The advertising panels stand out, whether they are illuminated or not.

For example, a type of advertising panel Typically it comprises a vertical, substantially flat box, which presents a glazed window on a larger face for display of an interior ad printed on a sheet replaceable These panels are usually placed in canopies of bus stops, on the streets or on walls and facades of public concurrence establishments, since its notorious dimensions make them shocking. However the ad shown It is always the same, producing a saturation of the public presents, in case it should stay ahead for a long time or display it repeatedly.

Thus, a variant of advertising panel It includes a means of changing the ad displayed. To do this, in inside the box are two motorized drums between which is arranged an elongated sheet with the ads printed in successive positions. The panel also comprises a microcontroller that drives both motors, so that it can go changing the ad visible through the window, by passing the printed sheet from one drum to another. This allows to place more than one ad on a site, and go showing them every so often, achieving greater performance of the advertising impact of panel. With this construction, a minor is also needed maintenance by an operator to physically change a sheet at the end of the campaign, since it includes the change of several Ads simultaneously.

However, there is the problem that it is it is necessary to have hired all the advertising that fits in a sheet to be able to print it completely before installing it in the panel. In addition, as is common, the ads are not exposed to same way throughout the life of the sheet until next change of said carrier sheet. Because of this, it happens that it is it is necessary to have hired all the ad spaces that are They can be placed on the sheet before they can be made and placed in The advertising panel. This represents a waste of time. considerable before the launch of the different campaigns advertising of the ads to display, since they have to be synchronized, in addition to a performance reduction that can Produce the advertising panel.

Description of the invention

The advertising panel, object of this invention, it presents some technical peculiarities destined to optimize the display performance of the various ads, allowing the inclusion of new ads in the panel without having to make a new sheet, or move a person to location of said panel.

In fact, the panel of the invention comprises a printer arranged transversely with respect to the sheet, printing control means and a communication device, associated with the microcontroller, to allow printing on the sheet of advertisements from a remote point. The sheet has, in turn, at least a portion of its free length without printing, configured in free spaces, for printing on- site advertisements.

In this way it is possible to place a new ad on the advertising panel sending, from the agency or company in charge of managing the panel, the ad to be printed, in a suitable format file, which is received by the device of communications, being the microcontroller in charge of searching a portion or sheet space that is unprinted and of control the printer to print the new announcement in the assigned free zone; being able to be displayed said announcement immediately or later, in accordance with contracted exposure times.

This panel has a great advantage, since it does not It is necessary to hire all the advertising that fits on the sheet before making it, but the commercials can be add to the panel at any time, with the simple condition of that the sheet has a free or empty space in which Print that ad.

The communication device can be wireless type, such as a network card "Wi-Fi" or similar, allowing placement free of the advertising panel in a conventional way without having to add supplementary wiring.

The control means comprise a motor and a sheet drag roller during printing. This is because to which it may be the case that the motorized drums do not present the necessary precision, to be able to move the sheet during a print and get the necessary quality as they are designed to quickly move the sheet during ad change.

In turn, the control means also comprise a sheet reader for printing and location of ads and free space, and their identification. This reader has the mission of determining the beginning of free space to from which you can start printing a new ad and if said space is already printed or not, preventing an ad It is printed incorrectly on an existing one. For him correct operation of these readers is expected that the sheet present some identification marks of the free space of print and centering announcements of such advertisements and spaces free when printing or displaying ads on the window.

These readers may be replaced by some angular position encoders and turns, on the drums motorized on which the sheet is arranged.

Description of the figures

To complement the description that is being performing and in order to facilitate the understanding of characteristics of the invention, is attached herein descriptive a set of drawings in which, for illustrative purposes and not limiting, the following has been represented:

- Figure 1 shows a profile view of the longitudinally sectioned panel.

- Figure 2 shows a plan view of the extended elongated blade.

- Figure 3 shows a perspective view of the advertising panel.

- Figure 4 shows a block diagram of the electrical circuit of the advertising panel.

Preferred Embodiment of the Invention

As can be seen in the figures referenced the advertising panel is constituted by a box (1) flat, substantially vertical and presenting on a larger face a transparent window (11) for viewing the interior. Inside of this box is an elongated sheet (2) arranged between two motorized drums (31.32), a drum (31) being arranged above the top of the window (11) and the other drum (32) arranged below the bottom of the window (11), being exposed through the window (11) a portion or fragment of the sheet (2) for the sample of an advertisement (21a, 21b) of its surface. At the top of the box (1) and next to the upper edge of the window (11) is a printer (4) transverse, applied on the sheet (2) to make prints ad graphics (21b) on it. This printer (4) is is connected to a functioning microprocessor (5), the which also controls the motorized drums (31, 32). He microprocessor is associated with a communications device (6)  for receiving new announcements to print on the sheet (2) from a remote point.

The elongated sheet (2) has a succession of preprinted advertisements (21a) and free spaces (21c) for your printing, being distributed along the sheet (2) elongated a plurality of identification marks (22) and centered.

The printer (4) comprises an engine (41) and a precision drag roller of the blade (2) during the printing and adjacent a reader (7) of existing brands (22) in the sheet (2) constituting the control means connected to the  microprocessor (5).

Once nature is sufficiently described of the invention, as well as a preferred embodiment, for the appropriate purposes that the materials, form, size and arrangement of the elements described may be modified, as long as this does not imply an alteration of the essential features of the invention claimed in continuation.

Claims (5)

1. Advertising panel, of the type that includes a vertical box (1) that is substantially flat and has a window (11) or display glass of advertisements (21a, 21b) on a larger face, which are printed sequentially on an elongated sheet (2), placed between two motorized drums (31, 32) and partially wound, these motorized drums (31, 32) being associated with a microcontroller (5) for display, according to criteria of duration and determined times, of the various advertisements (21a, 21b) through the window (11), characterized in that it comprises a printer (4) arranged transversely on the path of the sheet (2), printing control means and a device for communications (6), associated with the microcontroller (5), to allow printing on the sheet (2) of advertisements (21b) from a remote point; and because the sheet (2) has at least part of its length free spaces (21c), without printing, for printing advertisements (21b) in situ . 2. Panel according to claim 1, characterized in that the communication device (6) is of the wireless type. 3. Panel according to claim 1, characterized in that the control means comprise a motor (41) and a sheet drive roller (2) during printing. Panel according to claim 1, characterized in that the control means comprise a reader (7) of the sheet (2) for printing and locating advertisements (21a, 21b) and free space (21c) and identification thereof . 5. Panel according to any of claims 1 and 4, characterized in that the sheet (2) has marks (22) identifying the free space (21c), of the printed advertisements (21a, 21b) and
centered.