EP2949241A1

EP2949241A1 - Display platform

Info

Publication number: EP2949241A1
Application number: EP15460018.3A
Authority: EP
Inventors: Adam Marczuk
Original assignee: Werner Kenkel Sp Z Oo
Current assignee: Werner Kenkel Sp Z Oo
Priority date: 2014-05-28
Filing date: 2015-05-18
Publication date: 2015-12-02
Anticipated expiration: 2035-05-18
Also published as: EP2949241B1; PL408358A1; PL227639B1

Abstract

The present invention relates to a display platform enabling moving the displayed goods on the display surface. The platform is made of cardboard or paperboard and may constitute an independent display board, e.g. in the form of a tray or a shelf of display racks and other structures of this type.

The display surface of the platform is the upper plane of the carrier plate (1) of the platform which is made of at least one blank, wherein the display surface (2) has at least one connecting slot (16) constituting a guide of the slider (17) wherein on the front edge of the front carrier plate (1) there is at least one front anchor (10) with the hooking area (11) located in the guide axis (16) for the elastic element (12) , and the elastic element (12) is hooked on one side in the hooking area (11) of the front anchor (10) , and on the other side with a catch hook (18) of the slider (17) , wherein the slider (17) consists of a base (19) moving on the display surface (2) over the guide slot (16) and of a pressure plate (20) pushing onto the goods and causing the movement of the entire range of goods towards the front part of the platform.

Description

The present invention relates to a display platform enabling moving the displayed goods on the display surface. The platform is made of cardboard or paperboard and may constitute an independent display board, e.g. in the form of a tray or a shelf of display racks and other structures of this type.
The patent description of the Polish invention No. 206456 discloses a device for moving goods or unit packages placed on display surfaces, equipped with technical means fastened over the goods for guiding at least one pusher moved mechanically under the force of at least one spring, wherein the pusher consists of two elements connected with a hinge joint. One end of the spring is fastened to the upper element of the pusher and the other one to the guide plate from the side of the lower element of the pusher. The guide plate is positioned over the mechanically pushed goods or unit packages of goods and fastened to a shelf of the rack or a frame, with at least one display level. The technical means to guide the pusher are in the form of guide rails which are a part of the guide plate or rods wherein these rods, along with the second end of the spring, are mounted directly to the supporting structure. The strength of the pusher spring tension is adapted to the mass of the mechanically pushed goods or unit package. The collapsing of the upper and lower parts of the pusher along the hinge joint enables pushing the lower part of the unit package into the space below the guide plate, and at the same time placing the pusher between the master package and the extreme rear unit package. During the insertion of the master package into the rack or shelf of the shop shelving, the spring is extended and the pusher is moved into its rearmost position. Under the impact of the spring force, the pusher, along with the emptying of the master package, moves the unit package in the direction of the fastening of the second end of the spring.
The spacing of the pushers within the same display area depends on the size of packages and the display needs.
The upper element of the pusher has an extended horizontal guide with fasteners cooperating with the technical means for guiding the pusher, and a connector that is perpendicular to it, connected by means of a hinged joint with the lower element whose free end has a frontal surface adapted to the shape of the goods or unit packages. The other end of the spring is attached to the guide plate on the side directed towards the free end of the lower pusher element.
The invention is applicable to master packages and allows for the display of goods on display surfaces directly from these packages, without the need to unload the goods.
A package is also known from the European patent description No. EP1462034 , used for commercial display of goods, with the interior for placing the goods in it, whose display surface is limited on one side with the supporting surface and on the other side with the movement limiter, located on the opposite side of the supporting surface, as well as a slider located inside the package in a compressed state. The slider is a separate part composed of a system of pivotally connected walls, enabling its compression to a flat state. In this tensioned flat state, the slider is placed inside the package before the products are placed. The slider in its tensioned state has the dimensions adapted to the width and length of the package interior. The walls of the slider are connected with an elastic element, preferably in the form of a rubber band, which causes the slider in the compressed state to spread with a force directed towards the surface of the movement limiter, opposite to the direction of the force applied to the slider compressed to the flat state. The slider is preferably blocked in the tensioned state by means of the band. After releasing the lock, the slider pushes down onto the last of the products placed in the package and pushes the remaining goods to the front wall of the package.
The aim of the invention was to provide a display platform to move the goods displayed on the display surface, with a universal and simple structure, allowing for the display of goods outside the master package, especially in independent display areas as well as on display racks.
A display platform on which goods are placed, limited at the rear with a supporting surface and at the front side with the surface limiting the movement of goods, provided with a movable slider moving in the direction of the platform front, owing to the force of attraction caused by the elastic element by which the slider is hooked, is characterised by the fact that the display surface is the upper plane of the platform carrier plate which is made of at least one blank, consisting of two main rectangular walls, one of which, in its collapsed state, constitutes the display surface of the carrier plate of the platform, and the second one constitutes the lower surface of the carrier plate, two overlaps: the upper one and the lower one, which in their collapsed state constitute a rear supporting element of the carrier plate and/or an element connecting the plate with the structural elements of the display racks, where the main rectangular walls of the blank are divided with bending lines, which in the collapsed state define the front edge of the display surface, along which there is at least one opening for mounting the front anchor equipped with the catch area for the elastic element, whereas the main rectangular walls are divided from the upper and the lower overlaps with bending lines which in its collapsed state define the back edge of the display surface of the carrier plate of the platform, along which there is at least one opening within the axis of the opening on the bending lines between the main walls of the blank and overlapping with this opening in collapsed state, wherein the display surface has at least one connecting slot to connect the openings on the front edge and the back edge of the carrier plate constituting the guide of the slider, wherein on the edge of the front plate there is at least one front anchor with the hooking area for the elastic element, and the elastic element is hooked on one side in the hooking area of the front anchor, and on the other side with a catch hook of the slider, wherein the slider consists of the flat base moving on the display surface over the guide slot and of the pressure plate pushing onto the goods, and causing the movement of the entire range of goods towards the front part of the platform, wherein the slider base is provided on the bottom side with a stabilising plate of the slider movement and a catch hook for the elastic element, located in the area between the display surface and the bottom surface of the carrier plate of the platform.
Preferably, the space between the display surface of the carrier plate and the bottom surface of the carrier plate there is a reinforcing insert made of at least one blank and provided with at least one longitudinal slot, located in such a way that in the collapsed state of the carrier plate the axis of the longitudinal slot of the reinforcing plate overlaps with the guide axis on the display surface, wherein the width of the longitudinal slot of the reinforcing insert is at least equal to the width of the plate stabilising the slider movement.
Preferably, the carrying plate has cut-outs at the side edges of the blank for mounting elements that connect the platform with the walls of the display racks.
Preferably, the base of the slider and the compression plate of the slider are connected pivotally, which allows for collapsing the mechanism to a flat state, wherein in the open position, the angle between the base of the slider and the compression plate of the slider is up to 100 °.
Preferably, the frontal anchors are equipped with catches fastening the frontal limiting surface to the platform carrier plate.
The subject matter of the invention is illustrated in the example embodiment in the drawing where Fig. 1 presents the display platform in perspective, with two segments, without the installed frontal limiting plane, with a tensioned elastic element hooked on one side with the bracket of the front anchor and on the other side with the slider, Fig. 2 presents the approximate way of hooking the elastic element by the catch hook of the slider, Fig. 3 presents the view of the loaded segment of the rack with two rows of unit packages, Fig. 4 presents the blank of the carrier plate of the platform with two slots on the display surface, Fig. 5 presents the blank of the reinforcing insert of the carrier plate of the platform with two guides, Fig. 6 presents the slider with the slider base and the pressure plate connected pivotally in the working position, Fig. 7 presents the slider in its collapsed state, Fig. 8 presents the example of the executed invention in the form of a rack with a display platform provided with four sliders, Fig. 9 presents an example of creating display racks in which the display platforms constitute shelves situated on different shelf levels, Fig. 10 presents an example of an executed platform as a multichamber display tray, Fig. 11 presents the view of the elastic element in the form of an elastic loop, and Fig. 12 presents the view of the slider base with a plate stabilising the slider movement, finished with a catch hook of the elastic element.
The display platform has a carrier plate 1 made of one blank, consisting of two main rectangular walls, one of which in its collapsed state constitutes the display surface 2 of the carrier plate 1 of the platform, whereas the other one constitutes the lower surface 5 of the carrier plate 1 , two overlaps, the upper one 6 and the lower one 7 , which in their collapsed state are connected and constitute the rear supporting element 3 of the carrier plate 1 and/or a connecting element 3 connecting the plate 1 with the structural elements of the display racks, wherein the main rectangular walls of the blank are divided with bending lines 8 which in their collapsed state define the front part of the carrier plate and are provided with two openings 9 to mount the front anchors 10 with the latches 11 for the elastic elements 12 with the catches 13 enabling the attachment of the front limiting surface 4 to the surface of the carrier plate of the platform. The rectangular main walls of the blank of the carrier plate divided from the upper overlap 6 and the lower overlap 7 by the bending lines 14 , defining in their collapsed state the rear edge of the display surface 2 of the carrier plate 1 of the platform, and are provided with two openings 15 located in the opening axis 9 on the bending lines 8 running between the main walls of the blank and overlapping with those openings in their collapsed state, wherein display surface 2 has two parallel slots 16 connecting openings on the edges of the front and the back carrier plate, constituting guides of the sliders 17. On the edge of the front carrier plate 1 there are two fastened front anchors 10 with handles 13 located in the guide axes 16 for the elastic elements 12, and each elastic element 12 is hooked on one side with a latch 13 of the front anchor 11 , and on the other side with a catch hook 18 of the slider 17. The slider 17 comprises a flat base 19 sliding on the display surface 2 over the guide 16 of the display surface 2 and the compression plate 20 pushing onto the product and causing a whole range of products to move towards the frontal limiting plane 3 of the platform. Flat base 19 of the slider 17 is equipped at the bottom side with a plate 21 stabilising the movement of the slider 17 , ending with a catch hook 18 and situated in the space between the display surface 2 and the lower surface 5 of the carrier plate 1 of the platform.
In the space between the display surface 2 of the carrier plate 1 and the lower surface 5 of the carrier plate 1 there is a reinforcing insert 22, made of one blank and provided with two parallel longitudinal slots 23. In the embodiment, the reinforcing insert 22 in the blank is composed of a single main wall 27 and side walls 28 , divided by two bending lines 29. The side walls 28 of the blank are provided with slots 23 located in such a way that in the collapsed state both of the insert and the entire carrier plate of the platform, the axis of the longitudinal slot 23 of the reinforcing plate 22 overlaps with the guide axis 16 on the display surface 2 , wherein the width of the longitudinal slot 23 of the reinforcing insert 22 is at least equal to the width of the plate 21 stabilising the movement of the slider 17.
The carrier plate 1 has cut-outs at the side edges 24 of the blank for mounting latch elements that connect the platform with the walls of display racks in a known way.
The base 19 of the slider and the pressure plate 20 of the slider 17 are connected pivotally by means of grippers 25 mounted to rotate on the axis 26 combined with the base of the slider 19, which enables collapsing the mechanism to the flat form, wherein in the open position, the angle between the base 19 and the pressure plate 20 of the slider 17 is up to 100°.
Products are pulled to the front of the platform by means of the force of attraction caused by the tensioned elastic element, hooked on one side of the latch element located on the front edge of the platform carrier plate and on the other side with the latch hook of the slider. The tightening of the spring element is implemented during the loading of the goods on the display surface.
The platform may constitute an individual structure and have the form of a multichamber tray, equipped with several sliders. In the following examples, the trails of particular rows of goods are divided with separators. The distance between the sliders depends on the dimensions of the goods and the display needs. The frontal limiting surface is attached to the carrying plate in a known way, by means of catches on the frontal cooperating anchors. The examples of such a tray have been show in Fig. 10.
The platform may constitute a shelf or a shelf of racks. In the racks shown in Fig. 8 and 9, the frontal limiting surface is a masking strip attached in a known way to the carrier plate of the platform, whereas the back supporting part is an element of the back wall of the rack.
In simpler solutions, the slider can be an angle element without the pivotal connection. The slider is usually made of plastic or other material with low friction coefficient.
The display platform with the product pulling system is not mounted in the master package but it constitutes a direct display surface or a rack shelf.

Claims

A display platform having the display surface on which goods are placed, limited from the rear side with a supporting surface, and in the front with a surface limiting the movement of goods, provided with a movable slider, moving in the direction of the platform front owing to the force of attraction caused by the elastic element on which the slider is hooked, wherein the display surface is the upper plane of the carrier plate (1) of the platform that is executed of at least one blank consisting of two main rectangular walls, one of which, in its collapsed state, constitutes the display surface (2) of the carrier plate (1) of the platform, and the second one the lower surface (5) of the carrier plate (1) , two overlaps: upper (6) and lower (7) , which in their collapsed state constitute a rear supporting element (3) of the carrier plate (1) and/or an element connecting the plate with the structural elements of display racks, wherein the main rectangular walls of the blank are divided with bending lines (8) , which in the collapsed state define the front edge of the display surface (2) , along which there is at least one opening (9) for fastening the front anchor (10) , equipped with a hooking area (11) for the elastic element (12) , whereas the rectangular main walls are separated from the upper (1) and the lower overlaps (1) with bending lines (14) , defining in their collapsed state the rear edge of the display surface (2) of the carrier plate (1) of the platform, alongside which there is at least one opening (15) located in the opening axis (9) on the bending lines (8) between the main walls of the blank and overlapping with this opening (9) in the collapsed state, wherein the display surface (2) has at least one connecting slot (16) to connect the openings on the front edge (9) and back edge (15) of the carrier plate (1) , constituting the guide of the slider (17) , wherein on the edge of the front carrier plate (1) there is at least one front anchor (10) with the hooking area (11) located in the guide axis (16) for the elastic element (12) , and the elastic element (12) is hooked on one side in the hooking area (11) of the front anchor (10) , and on the other side with a catch hook (18) of the slider (17) , wherein the slider (17) consists of the base (19) moving towards the display surface (2) over the guiding slot (16) and of a pressure plate (20) pushing onto the goods, and causing the movement of the entire range of goods towards the front part of the platform, wherein the slider base (19) is provided on the bottom side with a plate (21) stabilising the slider movement and a catch hook (18) for the elastic element (12) , located in the area between the display surface (2) and the bottom area (5) of the carrier plate of the platform.
A display platform according to claim 1, wherein in the space between the display surface (2) of the carrying plate (1) and the bottom surface (5) of the carrying plate (1) there is a reinforcement insert (22) , made from at least one blank and provided with at least one longitudinal slot (23) , located in such a way that in the collapsed state of the carrier plate (1) the axis of the longitudinal slot (23) of the reinforcing insert (22) overlaps with the axis of the guide (16) of the display surface (2) , wherein the width of the longitudinal slot (23) of the reinforcing insert (22) is at least equal to the width of the stabilising plate (21) of the slider (17).
A display platform according to claim 1, wherein the carrying plate (1) has cut-outs at the side edges of the blank (10) for mounting elements that connect the platform with the walls of display racks.
A display platform according to claim 1, wherein the base of the slider (19) and the compression plate (20) of the slider are connected pivotally, which allows for collapsing the mechanism to its flat state, wherein in the open position, the angle between the base of the slider and the compression plate of the slider is up to 100°.
A display platform according to claim 1, wherein the frontal anchors (10) are equipped with latches (13) fastening the frontal limiting surface (4) to the carrier plate (1) of the platform.