EP2718784A4 - Système et procédé pour l'amélioration et l'extension de publicités vidéo - Google Patents
Système et procédé pour l'amélioration et l'extension de publicités vidéoInfo
- Publication number
- EP2718784A4 EP2718784A4 EP12797427.7A EP12797427A EP2718784A4 EP 2718784 A4 EP2718784 A4 EP 2718784A4 EP 12797427 A EP12797427 A EP 12797427A EP 2718784 A4 EP2718784 A4 EP 2718784A4
- Authority
- EP
- European Patent Office
- Prior art keywords
- enhancing
- video advertisements
- extending video
- extending
- advertisements
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Withdrawn
Links
Classifications
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
- H04N21/262—Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/45—Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
- H04N21/458—Scheduling content for creating a personalised stream, e.g. by combining a locally stored advertisement with an incoming stream; Updating operations, e.g. for OS modules ; time-related management operations
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
- H04N21/81—Monomedia components thereof
- H04N21/812—Monomedia components thereof involving advertisement data
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/431—Generation of visual interfaces for content selection or interaction; Content or additional data rendering
- H04N21/4312—Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
Applications Claiming Priority (2)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
US201161493619P | 2011-06-06 | 2011-06-06 | |
PCT/US2012/041154 WO2012170574A1 (fr) | 2011-06-06 | 2012-06-06 | Système et procédé pour l'amélioration et l'extension de publicités vidéo |
Publications (2)
Publication Number | Publication Date |
---|---|
EP2718784A1 EP2718784A1 (fr) | 2014-04-16 |
EP2718784A4 true EP2718784A4 (fr) | 2015-03-25 |
Family
ID=47262762
Family Applications (1)
Application Number | Title | Priority Date | Filing Date |
---|---|---|---|
EP12797427.7A Withdrawn EP2718784A4 (fr) | 2011-06-06 | 2012-06-06 | Système et procédé pour l'amélioration et l'extension de publicités vidéo |
Country Status (8)
Country | Link |
---|---|
US (1) | US20120311629A1 (fr) |
EP (1) | EP2718784A4 (fr) |
JP (1) | JP6047155B2 (fr) |
KR (1) | KR20140043408A (fr) |
CN (1) | CN103718135A (fr) |
AU (1) | AU2012268064A1 (fr) |
CA (1) | CA2838157A1 (fr) |
WO (1) | WO2012170574A1 (fr) |
Families Citing this family (23)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
US20020100062A1 (en) * | 2001-01-19 | 2002-07-25 | Lowthert Jonathan E. | Content with advertisement information segment |
TW200704183A (en) | 2005-01-27 | 2007-01-16 | Matrix Tv | Dynamic mosaic extended electronic programming guide for television program selection and display |
US8875196B2 (en) | 2005-08-13 | 2014-10-28 | Webtuner Corp. | System for network and local content access |
US9519772B2 (en) | 2008-11-26 | 2016-12-13 | Free Stream Media Corp. | Relevancy improvement through targeting of information based on data gathered from a networked device associated with a security sandbox of a client device |
US9026668B2 (en) | 2012-05-26 | 2015-05-05 | Free Stream Media Corp. | Real-time and retargeted advertising on multiple screens of a user watching television |
US10567823B2 (en) | 2008-11-26 | 2020-02-18 | Free Stream Media Corp. | Relevant advertisement generation based on a user operating a client device communicatively coupled with a networked media device |
US9154942B2 (en) | 2008-11-26 | 2015-10-06 | Free Stream Media Corp. | Zero configuration communication between a browser and a networked media device |
US9386356B2 (en) | 2008-11-26 | 2016-07-05 | Free Stream Media Corp. | Targeting with television audience data across multiple screens |
US9986279B2 (en) | 2008-11-26 | 2018-05-29 | Free Stream Media Corp. | Discovery, access control, and communication with networked services |
US8180891B1 (en) | 2008-11-26 | 2012-05-15 | Free Stream Media Corp. | Discovery, access control, and communication with networked services from within a security sandbox |
US10631068B2 (en) | 2008-11-26 | 2020-04-21 | Free Stream Media Corp. | Content exposure attribution based on renderings of related content across multiple devices |
US10977693B2 (en) | 2008-11-26 | 2021-04-13 | Free Stream Media Corp. | Association of content identifier of audio-visual data with additional data through capture infrastructure |
US10419541B2 (en) | 2008-11-26 | 2019-09-17 | Free Stream Media Corp. | Remotely control devices over a network without authentication or registration |
US9961388B2 (en) | 2008-11-26 | 2018-05-01 | David Harrison | Exposure of public internet protocol addresses in an advertising exchange server to improve relevancy of advertisements |
US10880340B2 (en) | 2008-11-26 | 2020-12-29 | Free Stream Media Corp. | Relevancy improvement through targeting of information based on data gathered from a networked device associated with a security sandbox of a client device |
US10334324B2 (en) | 2008-11-26 | 2019-06-25 | Free Stream Media Corp. | Relevant advertisement generation based on a user operating a client device communicatively coupled with a networked media device |
US10165026B2 (en) | 2012-12-26 | 2018-12-25 | Disney Enterprises, Inc. | Intelligent generation and distribution of an encoded content transport stream according to metadata |
US20140298379A1 (en) * | 2013-03-15 | 2014-10-02 | Yume, Inc. | 3D Mobile and Connected TV Ad Trafficking System |
US9420351B2 (en) * | 2014-06-06 | 2016-08-16 | Google Inc. | Systems and methods for prefetching online content items for low latency display to a user |
US9503761B2 (en) | 2015-02-03 | 2016-11-22 | Tribune Broadcasting Company, Llc | Method and system for localized replacement of base content in video feed, with replacement-media delivered in broadcast-TV transport stream |
AU2015395050A1 (en) * | 2015-05-15 | 2017-12-07 | Roberto RONQUILLO | System and method for providing an advertisement in an interactive environment |
US10992979B2 (en) | 2018-12-04 | 2021-04-27 | International Business Machines Corporation | Modification of electronic messaging spaces for enhanced presentation of content in a video broadcast |
CN112135201B (zh) * | 2020-08-29 | 2022-08-26 | 北京市商汤科技开发有限公司 | 视频制作方法及相关装置 |
Citations (5)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
WO2008060821A1 (fr) * | 2006-11-15 | 2008-05-22 | Microsoft Corporation | Publicité influencée par une interaction utilisateur |
US20080155627A1 (en) * | 2006-12-04 | 2008-06-26 | O'connor Daniel | Systems and methods of searching for and presenting video and audio |
GB2446020A (en) * | 2007-01-27 | 2008-07-30 | Streamburst Lmited | Personalised Video Content for Internet Distribution |
EP2228764A1 (fr) * | 2007-06-29 | 2010-09-15 | Lawrence Genen | Procédé ou appareil pour acheter un ou plusieurs médias d'après une recommandation |
US20110078724A1 (en) * | 2009-09-30 | 2011-03-31 | Verizon Patent And Licensing, Inc. | Transactional advertising for television |
Family Cites Families (18)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
CA2158293A1 (fr) * | 1994-11-03 | 1996-05-04 | Thomas Calvin Cannon | Systeme de television interactif |
WO2001052541A1 (fr) * | 2000-01-14 | 2001-07-19 | Nds Limited | Documents publicitaires dans un environnement de lecture commande par un utilisateur final |
US7028327B1 (en) * | 2000-02-02 | 2006-04-11 | Wink Communication | Using the electronic program guide to synchronize interactivity with broadcast programs |
US7194754B2 (en) * | 2000-07-25 | 2007-03-20 | Digeo, Inc. | Method and system to defer transactions conducted via interactive television |
US20060253330A1 (en) * | 2000-10-12 | 2006-11-09 | Maggio Frank S | Method and system for automatically substituting media content |
US7584491B2 (en) * | 2001-04-25 | 2009-09-01 | Sony Corporation | System and method for managing interactive programming and advertisements in interactive broadcast systems |
WO2003007610A2 (fr) * | 2001-07-13 | 2003-01-23 | Gemstar Development Limited | Systeme de television comprenant une liaison de retour acoustique |
US7849476B2 (en) * | 2001-12-13 | 2010-12-07 | Thomson Licensing | System and method for automatic switching to interactive application during television program breaks |
WO2003094134A2 (fr) * | 2002-05-01 | 2003-11-13 | Index Systems, Inc. | Procede et systeme servant a faciliter les transactions publicitaires et de commerce electronique par teleordinateur en rapport avec un contenu enregistre sur un support d'enregistrement |
US7111314B2 (en) * | 2002-05-03 | 2006-09-19 | Time Warner Entertainment Company, L.P. | Technique for delivering entertainment programming content including interactive features in a communications network |
US7266835B2 (en) * | 2002-06-27 | 2007-09-04 | Digeo, Inc. | Method and apparatus for secure transactions in an interactive television ticker |
JP2007515838A (ja) * | 2003-12-22 | 2007-06-14 | 松下電器産業株式会社 | 受信装置 |
US8752086B2 (en) * | 2006-08-09 | 2014-06-10 | Carson Victor Conant | Methods and apparatus for sending content to a media player |
US8700449B2 (en) * | 2006-10-30 | 2014-04-15 | Maxlinear, Inc. | Targeted advertisement in the digital television environment |
US8843989B2 (en) * | 2007-02-09 | 2014-09-23 | At&T Intellectual Property I, L.P. | Method and system to provide interactive television content |
US8725582B2 (en) * | 2008-03-04 | 2014-05-13 | Sony Corporation | Multimedia system based E-commerce |
US9191726B2 (en) * | 2009-09-30 | 2015-11-17 | Disney Enterprises, Inc. | System and method for providing media content enhancement |
US20120284742A1 (en) * | 2011-05-04 | 2012-11-08 | Verizon Patent And Licensing Inc. | Method and apparatus for providing interactive content within media streams using vertical blanking intervals |
-
2012
- 2012-06-06 CN CN201280028126.9A patent/CN103718135A/zh active Pending
- 2012-06-06 AU AU2012268064A patent/AU2012268064A1/en not_active Abandoned
- 2012-06-06 WO PCT/US2012/041154 patent/WO2012170574A1/fr active Application Filing
- 2012-06-06 CA CA2838157A patent/CA2838157A1/fr not_active Abandoned
- 2012-06-06 JP JP2014514604A patent/JP6047155B2/ja not_active Expired - Fee Related
- 2012-06-06 EP EP12797427.7A patent/EP2718784A4/fr not_active Withdrawn
- 2012-06-06 US US13/490,338 patent/US20120311629A1/en not_active Abandoned
- 2012-06-06 KR KR1020137034799A patent/KR20140043408A/ko not_active Application Discontinuation
Patent Citations (5)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
WO2008060821A1 (fr) * | 2006-11-15 | 2008-05-22 | Microsoft Corporation | Publicité influencée par une interaction utilisateur |
US20080155627A1 (en) * | 2006-12-04 | 2008-06-26 | O'connor Daniel | Systems and methods of searching for and presenting video and audio |
GB2446020A (en) * | 2007-01-27 | 2008-07-30 | Streamburst Lmited | Personalised Video Content for Internet Distribution |
EP2228764A1 (fr) * | 2007-06-29 | 2010-09-15 | Lawrence Genen | Procédé ou appareil pour acheter un ou plusieurs médias d'après une recommandation |
US20110078724A1 (en) * | 2009-09-30 | 2011-03-31 | Verizon Patent And Licensing, Inc. | Transactional advertising for television |
Non-Patent Citations (1)
Title |
---|
See also references of WO2012170574A1 * |
Also Published As
Publication number | Publication date |
---|---|
JP6047155B2 (ja) | 2016-12-21 |
US20120311629A1 (en) | 2012-12-06 |
KR20140043408A (ko) | 2014-04-09 |
CN103718135A (zh) | 2014-04-09 |
JP2014520447A (ja) | 2014-08-21 |
EP2718784A1 (fr) | 2014-04-16 |
WO2012170574A1 (fr) | 2012-12-13 |
AU2012268064A1 (en) | 2013-12-19 |
CA2838157A1 (fr) | 2012-12-13 |
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Legal Events
Date | Code | Title | Description |
---|---|---|---|
PUAI | Public reference made under article 153(3) epc to a published international application that has entered the european phase |
Free format text: ORIGINAL CODE: 0009012 |
|
17P | Request for examination filed |
Effective date: 20131128 |
|
AK | Designated contracting states |
Kind code of ref document: A1 Designated state(s): AL AT BE BG CH CY CZ DE DK EE ES FI FR GB GR HR HU IE IS IT LI LT LU LV MC MK MT NL NO PL PT RO RS SE SI SK SM TR |
|
DAX | Request for extension of the european patent (deleted) | ||
A4 | Supplementary search report drawn up and despatched |
Effective date: 20150220 |
|
RIC1 | Information provided on ipc code assigned before grant |
Ipc: H04N 21/431 20110101ALI20150216BHEP Ipc: G06Q 30/02 20120101ALI20150216BHEP Ipc: H04N 21/262 20110101ALI20150216BHEP Ipc: G06F 3/00 20060101AFI20150216BHEP Ipc: H04N 21/81 20110101ALI20150216BHEP |
|
STAA | Information on the status of an ep patent application or granted ep patent |
Free format text: STATUS: THE APPLICATION HAS BEEN WITHDRAWN |
|
18W | Application withdrawn |
Effective date: 20160621 |