EP2430605A4 - Targeting advertisements to videos predicted to develop a large audience - Google Patents

Targeting advertisements to videos predicted to develop a large audience

Info

Publication number
EP2430605A4
EP2430605A4 EP10770356.3A EP10770356A EP2430605A4 EP 2430605 A4 EP2430605 A4 EP 2430605A4 EP 10770356 A EP10770356 A EP 10770356A EP 2430605 A4 EP2430605 A4 EP 2430605A4
Authority
EP
European Patent Office
Prior art keywords
videos
predicted
develop
targeting advertisements
large audience
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Withdrawn
Application number
EP10770356.3A
Other languages
German (de)
French (fr)
Other versions
EP2430605A2 (en
Inventor
Nandy Palash
Yu-To Chen
Nadine Harik
Shivakumar Rajaraman
Pius Fischer
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Google LLC
Original Assignee
Google LLC
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Google LLC filed Critical Google LLC
Publication of EP2430605A2 publication Critical patent/EP2430605A2/en
Publication of EP2430605A4 publication Critical patent/EP2430605A4/en
Withdrawn legal-status Critical Current

Links

Classifications

    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising

Landscapes

  • Business, Economics & Management (AREA)
  • Strategic Management (AREA)
  • Engineering & Computer Science (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Finance (AREA)
  • Economics (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Information Transfer Between Computers (AREA)
  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
EP10770356.3A 2009-04-29 2010-04-29 Targeting advertisements to videos predicted to develop a large audience Withdrawn EP2430605A4 (en)

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
US17394909P 2009-04-29 2009-04-29
PCT/US2010/033020 WO2010127150A2 (en) 2009-04-29 2010-04-29 Targeting advertisements to videos predicted to develop a large audience

Publications (2)

Publication Number Publication Date
EP2430605A2 EP2430605A2 (en) 2012-03-21
EP2430605A4 true EP2430605A4 (en) 2014-08-27

Family

ID=43032780

Family Applications (1)

Application Number Title Priority Date Filing Date
EP10770356.3A Withdrawn EP2430605A4 (en) 2009-04-29 2010-04-29 Targeting advertisements to videos predicted to develop a large audience

Country Status (3)

Country Link
EP (1) EP2430605A4 (en)
JP (1) JP5544010B2 (en)
WO (1) WO2010127150A2 (en)

Families Citing this family (9)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US10289955B2 (en) 2013-03-14 2019-05-14 Indiana University Research And Technology Corporation Systems and methods for predicting meme virality based on network structure
US9749431B1 (en) * 2013-11-21 2017-08-29 Mashable, Inc. Finding a potentially viral first media content and transmitting a second media content that is selected based on the first media content and based on the determination that the first media content exceeds a velocity threshold
US20150172145A1 (en) * 2013-12-18 2015-06-18 Avaya, Inc. Impact prediction of social media interaction
WO2015184335A1 (en) * 2014-05-30 2015-12-03 Tootitaki Holdings Pte Ltd Real-time audience segment behavior prediction
US9756370B2 (en) 2015-06-01 2017-09-05 At&T Intellectual Property I, L.P. Predicting content popularity
US10601752B2 (en) 2017-01-03 2020-03-24 International Business Machines Corporation Responding to an electronic message communicated to a large audience
JP6604608B2 (en) * 2017-09-15 2019-11-13 Zホールディングス株式会社 Information processing apparatus, information processing method, and information processing program
JP7174580B2 (en) 2018-09-20 2022-11-17 ヤフー株式会社 Decision device, decision method and decision program
JP2020144771A (en) * 2019-03-08 2020-09-10 Fringe81株式会社 Posting management system, posting management server, and posting management program

Family Cites Families (7)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
JP2002342532A (en) * 2001-05-21 2002-11-29 Nippon Telegr & Teleph Corp <Ntt> Device and method for trend prediction, trend predicting program, and recording medium where the same program is recorded
US20030004781A1 (en) * 2001-06-18 2003-01-02 Mallon Kenneth P. Method and system for predicting aggregate behavior using on-line interest data
JP3931066B2 (en) * 2001-09-26 2007-06-13 富士通株式会社 Content distribution system, content distribution server, content distribution program, and computer-readable recording medium recording the program
JP2005025677A (en) * 2003-07-02 2005-01-27 Nippon Telegr & Teleph Corp <Ntt> Peer-to-peer type popularity ranking tabulation method and system, terminal device, sponsor device, and program
US20090006184A1 (en) * 2006-04-25 2009-01-01 Leach Andrew K Systems and methods for demand aggregation for proposed future items
KR100856027B1 (en) * 2007-01-09 2008-09-03 주식회사 태그스토리 System for providing copyright-verified video data and method thereof
US7672937B2 (en) * 2007-04-11 2010-03-02 Yahoo, Inc. Temporal targeting of advertisements

Non-Patent Citations (1)

* Cited by examiner, † Cited by third party
Title
No further relevant documents disclosed *

Also Published As

Publication number Publication date
JP5544010B2 (en) 2014-07-09
WO2010127150A2 (en) 2010-11-04
EP2430605A2 (en) 2012-03-21
WO2010127150A3 (en) 2013-06-06
JP2012525654A (en) 2012-10-22

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