EP1861800A1 - Procede et systeme d'offre de mise en place de publicite sur des dispositifs informatiques - Google Patents

Procede et systeme d'offre de mise en place de publicite sur des dispositifs informatiques

Info

Publication number
EP1861800A1
EP1861800A1 EP06737908A EP06737908A EP1861800A1 EP 1861800 A1 EP1861800 A1 EP 1861800A1 EP 06737908 A EP06737908 A EP 06737908A EP 06737908 A EP06737908 A EP 06737908A EP 1861800 A1 EP1861800 A1 EP 1861800A1
Authority
EP
European Patent Office
Prior art keywords
user
search
bids
pages
search query
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Ceased
Application number
EP06737908A
Other languages
German (de)
English (en)
Inventor
Michael Libes
Brian Lent
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Medio Systems Inc
Original Assignee
Medio Systems Inc
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Medio Systems Inc filed Critical Medio Systems Inc
Publication of EP1861800A1 publication Critical patent/EP1861800A1/fr
Ceased legal-status Critical Current

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90—Details of database functions independent of the retrieved data types
    • G06F16/95—Retrieval from the web
    • G06F16/953—Querying, e.g. by the use of web search engines
    • G06F16/9538—Presentation of query results
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0273—Determination of fees for advertising
    • G06Q30/0275—Auctions
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90—Details of database functions independent of the retrieved data types
    • G06F16/95—Retrieval from the web
    • G06F16/951—Indexing; Web crawling techniques
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q10/00—Administration; Management
    • G06Q10/10—Office automation; Time management
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0255—Targeted advertisements based on user history
    • G06Q30/0256—User search
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0269—Targeted advertisements based on user profile or attribute
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G06Q30/08—Auctions
    • Y—GENERAL TAGGING OF NEW TECHNOLOGICAL DEVELOPMENTS; GENERAL TAGGING OF CROSS-SECTIONAL TECHNOLOGIES SPANNING OVER SEVERAL SECTIONS OF THE IPC; TECHNICAL SUBJECTS COVERED BY FORMER USPC CROSS-REFERENCE ART COLLECTIONS [XRACs] AND DIGESTS
    • Y10—TECHNICAL SUBJECTS COVERED BY FORMER USPC
    • Y10S—TECHNICAL SUBJECTS COVERED BY FORMER USPC CROSS-REFERENCE ART COLLECTIONS [XRACs] AND DIGESTS
    • Y10S707/00—Data processing: database and file management or data structures
    • Y10S707/99931—Database or file accessing
    • Y10S707/99933—Query processing, i.e. searching

Abstract

L'invention concerne un système et un procédé de traitement d'une demande de recherche se référant à un ensemble de pages. Le procédé comporte les étapes consistant à: recevoir une demande de recherche provenant d'un utilisateur; en réponse à la demande de recherche, identifier une ou plusieurs pages de résultats provenant de l'ensemble de pages; comparer les mots-clés de chaque demande de recherche, la hiérarchie de conception des pages de résultats et les caractéristiques d'utilisateur avec un ensemble d'offres de mots-clés, de concepts et de caractéristiques d'utilisateur soumis par des annonceurs afin d'identifier des offres correspondantes; sélectionner une offre gagnante dans les offres correspondantes. L'offre gagnante correspond à l'annonceur pouvant spécifier un lien ou une page sponsorisé(e), présenté(e) l'utilisateur en réponse à la demande de recherche.
EP06737908A 2005-03-09 2006-03-09 Procede et systeme d'offre de mise en place de publicite sur des dispositifs informatiques Ceased EP1861800A1 (fr)

Applications Claiming Priority (3)

Application Number Priority Date Filing Date Title
US66048905P 2005-03-09 2005-03-09
US74972005P 2005-12-12 2005-12-12
PCT/US2006/008777 WO2006096873A1 (fr) 2005-03-09 2006-03-09 Procede et systeme d'offre de mise en place de publicite sur des dispositifs informatiques

Publications (1)

Publication Number Publication Date
EP1861800A1 true EP1861800A1 (fr) 2007-12-05

Family

ID=36539279

Family Applications (1)

Application Number Title Priority Date Filing Date
EP06737908A Ceased EP1861800A1 (fr) 2005-03-09 2006-03-09 Procede et systeme d'offre de mise en place de publicite sur des dispositifs informatiques

Country Status (3)

Country Link
US (1) US20060242017A1 (fr)
EP (1) EP1861800A1 (fr)
WO (1) WO2006096873A1 (fr)

Families Citing this family (209)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US8590013B2 (en) 2002-02-25 2013-11-19 C. S. Lee Crawford Method of managing and communicating data pertaining to software applications for processor-based devices comprising wireless communication circuitry
US20070038614A1 (en) * 2005-08-10 2007-02-15 Guha Ramanathan V Generating and presenting advertisements based on context data for programmable search engines
US7693830B2 (en) 2005-08-10 2010-04-06 Google Inc. Programmable search engine
US10938584B2 (en) * 2003-03-26 2021-03-02 Scott Dresden Advertising revenue system for wireless telecommunications providers using the sharing of display space of wireless devices
US8175920B2 (en) * 2004-05-25 2012-05-08 Sales Portal, Inc. System and method for exchanging sales leads
US7958120B2 (en) 2005-05-10 2011-06-07 Netseer, Inc. Method and apparatus for distributed community finding
US9110985B2 (en) 2005-05-10 2015-08-18 Neetseer, Inc. Generating a conceptual association graph from large-scale loosely-grouped content
GB0514325D0 (en) * 2005-07-12 2005-08-17 Search Works International The Method and system for obtaining information
US7860871B2 (en) 2005-09-14 2010-12-28 Jumptap, Inc. User history influenced search results
US8290810B2 (en) * 2005-09-14 2012-10-16 Jumptap, Inc. Realtime surveying within mobile sponsored content
US8688671B2 (en) 2005-09-14 2014-04-01 Millennial Media Managing sponsored content based on geographic region
US7769764B2 (en) 2005-09-14 2010-08-03 Jumptap, Inc. Mobile advertisement syndication
US8364521B2 (en) 2005-09-14 2013-01-29 Jumptap, Inc. Rendering targeted advertisement on mobile communication facilities
US8229914B2 (en) 2005-09-14 2012-07-24 Jumptap, Inc. Mobile content spidering and compatibility determination
US8666376B2 (en) * 2005-09-14 2014-03-04 Millennial Media Location based mobile shopping affinity program
US8311888B2 (en) * 2005-09-14 2012-11-13 Jumptap, Inc. Revenue models associated with syndication of a behavioral profile using a monetization platform
US10038756B2 (en) 2005-09-14 2018-07-31 Millenial Media LLC Managing sponsored content based on device characteristics
US8209344B2 (en) 2005-09-14 2012-06-26 Jumptap, Inc. Embedding sponsored content in mobile applications
US8660891B2 (en) 2005-11-01 2014-02-25 Millennial Media Interactive mobile advertisement banners
US8302030B2 (en) 2005-09-14 2012-10-30 Jumptap, Inc. Management of multiple advertising inventories using a monetization platform
US9201979B2 (en) 2005-09-14 2015-12-01 Millennial Media, Inc. Syndication of a behavioral profile associated with an availability condition using a monetization platform
US7702318B2 (en) 2005-09-14 2010-04-20 Jumptap, Inc. Presentation of sponsored content based on mobile transaction event
US8989718B2 (en) * 2005-09-14 2015-03-24 Millennial Media, Inc. Idle screen advertising
US9471925B2 (en) 2005-09-14 2016-10-18 Millennial Media Llc Increasing mobile interactivity
US20130046582A1 (en) * 2005-09-14 2013-02-21 Jumptap, Inc. Realtime surveying within mobile sponsored content
US7577665B2 (en) 2005-09-14 2009-08-18 Jumptap, Inc. User characteristic influenced search results
US8805339B2 (en) 2005-09-14 2014-08-12 Millennial Media, Inc. Categorization of a mobile user profile based on browse and viewing behavior
US8238888B2 (en) 2006-09-13 2012-08-07 Jumptap, Inc. Methods and systems for mobile coupon placement
US8515401B2 (en) 2005-09-14 2013-08-20 Jumptap, Inc. System for targeting advertising content to a plurality of mobile communication facilities
US8027879B2 (en) 2005-11-05 2011-09-27 Jumptap, Inc. Exclusivity bidding for mobile sponsored content
US8819659B2 (en) 2005-09-14 2014-08-26 Millennial Media, Inc. Mobile search service instant activation
US20110313853A1 (en) * 2005-09-14 2011-12-22 Jorey Ramer System for targeting advertising content to a plurality of mobile communication facilities
US7912458B2 (en) 2005-09-14 2011-03-22 Jumptap, Inc. Interaction analysis and prioritization of mobile content
US9703892B2 (en) 2005-09-14 2017-07-11 Millennial Media Llc Predictive text completion for a mobile communication facility
US7752209B2 (en) 2005-09-14 2010-07-06 Jumptap, Inc. Presenting sponsored content on a mobile communication facility
US9076175B2 (en) 2005-09-14 2015-07-07 Millennial Media, Inc. Mobile comparison shopping
US8832100B2 (en) 2005-09-14 2014-09-09 Millennial Media, Inc. User transaction history influenced search results
US10911894B2 (en) 2005-09-14 2021-02-02 Verizon Media Inc. Use of dynamic content generation parameters based on previous performance of those parameters
US9058406B2 (en) 2005-09-14 2015-06-16 Millennial Media, Inc. Management of multiple advertising inventories using a monetization platform
US8812526B2 (en) 2005-09-14 2014-08-19 Millennial Media, Inc. Mobile content cross-inventory yield optimization
US8131271B2 (en) 2005-11-05 2012-03-06 Jumptap, Inc. Categorization of a mobile user profile based on browse behavior
US10592930B2 (en) 2005-09-14 2020-03-17 Millenial Media, LLC Syndication of a behavioral profile using a monetization platform
US8156128B2 (en) 2005-09-14 2012-04-10 Jumptap, Inc. Contextual mobile content placement on a mobile communication facility
US7676394B2 (en) 2005-09-14 2010-03-09 Jumptap, Inc. Dynamic bidding and expected value
US7660581B2 (en) 2005-09-14 2010-02-09 Jumptap, Inc. Managing sponsored content based on usage history
US8195133B2 (en) 2005-09-14 2012-06-05 Jumptap, Inc. Mobile dynamic advertisement creation and placement
US8615719B2 (en) * 2005-09-14 2013-12-24 Jumptap, Inc. Managing sponsored content for delivery to mobile communication facilities
US8503995B2 (en) 2005-09-14 2013-08-06 Jumptap, Inc. Mobile dynamic advertisement creation and placement
US8103545B2 (en) * 2005-09-14 2012-01-24 Jumptap, Inc. Managing payment for sponsored content presented to mobile communication facilities
US8364540B2 (en) 2005-09-14 2013-01-29 Jumptap, Inc. Contextual targeting of content using a monetization platform
WO2007041159A2 (fr) * 2005-09-29 2007-04-12 Mmi Advertising, Llc Procede en ligne pour faire une offre sur des spots publicitaires
US8874477B2 (en) 2005-10-04 2014-10-28 Steven Mark Hoffberg Multifactorial optimization system and method
US8175585B2 (en) 2005-11-05 2012-05-08 Jumptap, Inc. System for targeting advertising content to a plurality of mobile communication facilities
US8571999B2 (en) 2005-11-14 2013-10-29 C. S. Lee Crawford Method of conducting operations for a social network application including activity list generation
EP1958100A2 (fr) * 2005-11-25 2008-08-20 Referencement . com Procede de traitement de donnees en temps reel en vue d effectuer une indexation d une annonce dans des outils de recherche sur internet
US7818340B1 (en) * 2005-12-01 2010-10-19 Peter Warren Computer-implemented method and system for enabling network communication using sponsored chat links
US8732186B2 (en) 2005-12-01 2014-05-20 Peter Warren Computer-implemented method and system for enabling communication between networked users based on common characteristics
WO2007084616A2 (fr) * 2006-01-18 2007-07-26 Ilial, Inc. Système et procédé de recherche, d'étiquetage, de collaboration, de gestion, de publicité et de recherche de connaissances à base de contexte
WO2007084778A2 (fr) 2006-01-19 2007-07-26 Llial, Inc. Systèmes et procédés de création, de navigation et de recherche de voisinages d'informations du web
WO2007100923A2 (fr) 2006-02-28 2007-09-07 Ilial, Inc. Procédés et appareil de visualisation, de gestion, de monétisation et de personnalisation de résultats de recherche de connaissances sur une interface d'utilisateur
US8370343B2 (en) * 2006-03-31 2013-02-05 Microsoft Corporation Selecting directly bid upon advertisements for display
US8300798B1 (en) 2006-04-03 2012-10-30 Wai Wu Intelligent communication routing system and method
US20070265006A1 (en) * 2006-05-09 2007-11-15 James Edward Washok Interactive text messaging system for information distribution
US10387919B1 (en) * 2006-06-30 2019-08-20 Google Llc Accelerated content delivery in bandwidth-constrained networks
US20080059285A1 (en) * 2006-09-01 2008-03-06 Admob, Inc. Assessing a fee for an ad
US8073681B2 (en) 2006-10-16 2011-12-06 Voicebox Technologies, Inc. System and method for a cooperative conversational voice user interface
US20100114732A1 (en) * 2006-10-24 2010-05-06 Richard Hull Method and apparatus for creating and managing mediascapes
US9817902B2 (en) 2006-10-27 2017-11-14 Netseer Acquisition, Inc. Methods and apparatus for matching relevant content to user intention
US7974976B2 (en) * 2006-11-09 2011-07-05 Yahoo! Inc. Deriving user intent from a user query
US20080114672A1 (en) * 2006-11-09 2008-05-15 Sihem Amer Yahia Method and system for bidding on advertisements
US20090012868A1 (en) * 2006-11-09 2009-01-08 Deangelis Douglas J Systems And Methods For Real-Time Allocation Of Digital Content
US20080140493A1 (en) * 2006-11-09 2008-06-12 Lynx System Developers, Inc. Systems And Methods For Real-Time Allocation Of Digital Content
US20080154703A1 (en) * 2006-12-20 2008-06-26 Microsoft Corporation Retailer competition based on published intent
US20080153513A1 (en) * 2006-12-20 2008-06-26 Microsoft Corporation Mobile ad selection and filtering
US8805720B2 (en) * 2006-12-20 2014-08-12 Microsoft Corporation Feedback loop for consumer transactions
US20080154720A1 (en) * 2006-12-20 2008-06-26 Microsoft Corporation Shopping route optimization and personalization
US20080154725A1 (en) * 2006-12-20 2008-06-26 Microsoft Corporation Engagement-based rewards
US8108390B2 (en) 2006-12-21 2012-01-31 Yahoo! Inc. System for targeting data to sites referenced on a page
US7818176B2 (en) 2007-02-06 2010-10-19 Voicebox Technologies, Inc. System and method for selecting and presenting advertisements based on natural language processing of voice-based input
US8650265B2 (en) * 2007-02-20 2014-02-11 Yahoo! Inc. Methods of dynamically creating personalized Internet advertisements based on advertiser input
US7797311B2 (en) * 2007-03-19 2010-09-14 Microsoft Corporation Organizing scenario-related information and controlling access thereto
US20080235170A1 (en) * 2007-03-19 2008-09-25 Microsoft Corporation Using scenario-related metadata to direct advertising
US7818341B2 (en) * 2007-03-19 2010-10-19 Microsoft Corporation Using scenario-related information to customize user experiences
US8078604B2 (en) * 2007-03-19 2011-12-13 Microsoft Corporation Identifying executable scenarios in response to search queries
US8498628B2 (en) * 2007-03-27 2013-07-30 Iocast Llc Content delivery system and method
US8229458B2 (en) 2007-04-08 2012-07-24 Enhanced Geographic Llc Systems and methods to determine the name of a location visited by a user of a wireless device
US20080256037A1 (en) * 2007-04-12 2008-10-16 Sihem Amer Yahia Method and system for generating an ordered list
US20080270228A1 (en) * 2007-04-24 2008-10-30 Yahoo! Inc. System for displaying advertisements associated with search results
US9535810B1 (en) 2007-04-24 2017-01-03 Wal-Mart Stores, Inc. Layout optimization
US9396261B2 (en) * 2007-04-25 2016-07-19 Yahoo! Inc. System for serving data that matches content related to a search results page
US20080275863A1 (en) * 2007-05-04 2008-11-06 Microsoft Corporation Selecting advertisements based upon search results
EP2171616A4 (fr) * 2007-05-22 2012-05-02 Nuance Communications Inc Services par mots clés pour des messages de dispositif mobile
US8073803B2 (en) * 2007-07-16 2011-12-06 Yahoo! Inc. Method for matching electronic advertisements to surrounding context based on their advertisement content
US8688521B2 (en) * 2007-07-20 2014-04-01 Yahoo! Inc. System and method to facilitate matching of content to advertising information in a network
US20090024623A1 (en) * 2007-07-20 2009-01-22 Andrei Zary Broder System and Method to Facilitate Mapping and Storage of Data Within One or More Data Taxonomies
US8666819B2 (en) 2007-07-20 2014-03-04 Yahoo! Overture System and method to facilitate classification and storage of events in a network
US7991806B2 (en) * 2007-07-20 2011-08-02 Yahoo! Inc. System and method to facilitate importation of data taxonomies within a network
KR100785075B1 (ko) * 2007-08-10 2007-12-12 (주)이즈포유 웹 페이지에서 인디케이터를 이용한 맞춤형 광고 관리시스템
US20090055251A1 (en) * 2007-08-20 2009-02-26 Weblistic, Inc., A California Corporation Directed online advertising system and method
GB0717245D0 (en) * 2007-09-05 2007-10-17 Seeman Robert A method of displaying a webpage on a device
WO2009044391A2 (fr) * 2007-10-03 2009-04-09 Massive Impact International Limited Système, appareil et procédé pour fournir des clients à la demande
US8335743B2 (en) * 2007-10-30 2012-12-18 Emergency 24, Inc. Dynamic web-based content brokerage and revenue system
US8140335B2 (en) 2007-12-11 2012-03-20 Voicebox Technologies, Inc. System and method for providing a natural language voice user interface in an integrated voice navigation services environment
US20090234734A1 (en) * 2008-03-17 2009-09-17 Microsoft Corporation Bidding on related keywords
US8577724B1 (en) * 2008-04-04 2013-11-05 Nexage Inc. Serving requests by selectively using a plurality of response providers
US10387892B2 (en) * 2008-05-06 2019-08-20 Netseer, Inc. Discovering relevant concept and context for content node
US8707334B2 (en) * 2008-05-20 2014-04-22 Microsoft Corporation Computer system event detection and targeted assistance
US8711176B2 (en) 2008-05-22 2014-04-29 Yahoo! Inc. Virtual billboards
US9305548B2 (en) 2008-05-27 2016-04-05 Voicebox Technologies Corporation System and method for an integrated, multi-modal, multi-device natural language voice services environment
US8671011B1 (en) * 2008-05-29 2014-03-11 Yodle, Inc. Methods and apparatus for generating an online marketing campaign
FR2932297A1 (fr) * 2008-06-09 2009-12-11 Alcatel Lucent Procede de selection d'un message publicitaire au sein d'une plateforme
CN101640858B (zh) * 2008-08-01 2014-12-10 鸿富锦精密工业（深圳）有限公司 具有信息反馈功能的移动通讯装置及方法
US8577930B2 (en) 2008-08-20 2013-11-05 Yahoo! Inc. Measuring topical coherence of keyword sets
US8417695B2 (en) * 2008-10-30 2013-04-09 Netseer, Inc. Identifying related concepts of URLs and domain names
US9639890B2 (en) * 2008-10-31 2017-05-02 Google Inc. Network proxy bidding system
US9390167B2 (en) 2010-07-29 2016-07-12 Soundhound, Inc. System and methods for continuous audio matching
GB2468633A (en) * 2008-12-22 2010-09-22 Cvon Innovations Ltd System and method for selecting message content for a recipient
US8326637B2 (en) 2009-02-20 2012-12-04 Voicebox Technologies, Inc. System and method for processing multi-modal device interactions in a natural language voice services environment
US20120253928A1 (en) * 2009-05-13 2012-10-04 X Plus One Solutions, Inc. Methods and Apparatus for Portfolio and Demand Bucket Management Across Multiple Advertising Exchanges
US10891659B2 (en) * 2009-05-29 2021-01-12 Red Hat, Inc. Placing resources in displayed web pages via context modeling
US20100332315A1 (en) * 2009-06-26 2010-12-30 Microsoft Corporation Generation of impression plans for presenting and sequencing advertisement and sales opportunities along potential routes
US10546332B2 (en) 2010-09-21 2020-01-28 Visa International Service Association Systems and methods to program operations for interaction with users
US9443253B2 (en) 2009-07-27 2016-09-13 Visa International Service Association Systems and methods to provide and adjust offers
US10134045B2 (en) * 2009-09-14 2018-11-20 Ipaj, Llc Awarding message slots for a consumer mobile device campaign
US8856148B1 (en) 2009-11-18 2014-10-07 Soundhound, Inc. Systems and methods for determining underplayed and overplayed items
US8620751B2 (en) * 2010-02-11 2013-12-31 Microsoft Corporation Facilitating advertisement selection using advancement bids
US9524513B2 (en) 2010-03-02 2016-12-20 Obelus Media Inc. System and method of advertising for use on internet and/or digital networking capable devices
US9697520B2 (en) 2010-03-22 2017-07-04 Visa U.S.A. Inc. Merchant configured advertised incentives funded through statement credits
US20110238476A1 (en) * 2010-03-23 2011-09-29 Michael Carr Location-based Coupons and Mobile Devices
US8521131B1 (en) 2010-03-23 2013-08-27 Amazon Technologies, Inc. Mobile device security
US8782046B2 (en) 2010-03-24 2014-07-15 Taykey Ltd. System and methods for predicting future trends of term taxonomies usage
US9183292B2 (en) 2010-03-24 2015-11-10 Taykey Ltd. System and methods thereof for real-time detection of an hidden connection between phrases
US9613139B2 (en) 2010-03-24 2017-04-04 Taykey Ltd. System and methods thereof for real-time monitoring of a sentiment trend with respect of a desired phrase
US10600073B2 (en) * 2010-03-24 2020-03-24 Innovid Inc. System and method for tracking the performance of advertisements and predicting future behavior of the advertisement
US9946775B2 (en) 2010-03-24 2018-04-17 Taykey Ltd. System and methods thereof for detection of user demographic information
US9280598B2 (en) 2010-05-04 2016-03-08 Soundhound, Inc. Systems and methods for sound recognition
US8359274B2 (en) 2010-06-04 2013-01-22 Visa International Service Association Systems and methods to provide messages in real-time with transaction processing
US8694537B2 (en) 2010-07-29 2014-04-08 Soundhound, Inc. Systems and methods for enabling natural language processing
US8694534B2 (en) 2010-07-29 2014-04-08 Soundhound, Inc. Systems and methods for searching databases by sound input
US9972021B2 (en) 2010-08-06 2018-05-15 Visa International Service Association Systems and methods to rank and select triggers for real-time offers
KR101109990B1 (ko) * 2010-08-16 2012-02-16 이정갑 광고 관리 방법 및 이를 위한 이동 통신 단말기
US20120059713A1 (en) * 2010-08-27 2012-03-08 Adchemy, Inc. Matching Advertisers and Users Based on Their Respective Intents
US9679299B2 (en) 2010-09-03 2017-06-13 Visa International Service Association Systems and methods to provide real-time offers via a cooperative database
US9477967B2 (en) 2010-09-21 2016-10-25 Visa International Service Association Systems and methods to process an offer campaign based on ineligibility
US10055745B2 (en) 2010-09-21 2018-08-21 Visa International Service Association Systems and methods to modify interaction rules during run time
US9836768B2 (en) * 2010-10-04 2017-12-05 Blackberry Limited Method, system and apparatus for associating vendor data with keywords stored in a mobile electronic device
US9558502B2 (en) 2010-11-04 2017-01-31 Visa International Service Association Systems and methods to reward user interactions
US20120116872A1 (en) 2010-11-05 2012-05-10 At&T Intellectual Property I, L.P. Selecting Advertisements from One or More Databases for Sending to a Publisher
US10417660B2 (en) 2010-11-23 2019-09-17 Yellowpages.Com Llc Selecting advertisements for users via a targeting database
US10565610B2 (en) 2010-12-10 2020-02-18 Yellowpages.Com Llc Ranking advertisements selected from one or more databases by georelevance
US20120150657A1 (en) * 2010-12-14 2012-06-14 Microsoft Corporation Enabling Advertisers to Bid on Abstract Objects
US9443026B2 (en) * 2010-12-28 2016-09-13 Yahoo! Inc. Method and system to utilize session queries in real time to improve geo precision of sponsored listings
KR101689760B1 (ko) * 2010-12-30 2016-12-26 네이버 주식회사 사용자 그룹에 기초한 광고 제공 시스템 및 방법
US8630897B1 (en) * 2011-01-11 2014-01-14 Google Inc. Transportation-aware physical advertising conversions
US10438299B2 (en) 2011-03-15 2019-10-08 Visa International Service Association Systems and methods to combine transaction terminal location data and social networking check-in
US8814696B2 (en) 2011-04-13 2014-08-26 Zynga Inc. System and method for providing branded virtual objects in a virtual environment
US9035163B1 (en) 2011-05-10 2015-05-19 Soundbound, Inc. System and method for targeting content based on identified audio and multimedia
US9965768B1 (en) 2011-05-19 2018-05-08 Amazon Technologies, Inc. Location-based mobile advertising
US8771080B2 (en) 2011-06-30 2014-07-08 Zynga Inc. Socially-mediated flash sales
US10956485B2 (en) 2011-08-31 2021-03-23 Google Llc Retargeting in a search environment
US8650188B1 (en) * 2011-08-31 2014-02-11 Google Inc. Retargeting in a search environment
US10630751B2 (en) 2016-12-30 2020-04-21 Google Llc Sequence dependent data message consolidation in a voice activated computer network environment
US9466075B2 (en) 2011-09-20 2016-10-11 Visa International Service Association Systems and methods to process referrals in offer campaigns
US10380617B2 (en) * 2011-09-29 2019-08-13 Visa International Service Association Systems and methods to provide a user interface to control an offer campaign
US10290018B2 (en) 2011-11-09 2019-05-14 Visa International Service Association Systems and methods to communicate with users via social networking sites
US8768774B2 (en) * 2011-11-29 2014-07-01 Facebook, Inc. Advertisements with multiple targeting criteria bids
US10497022B2 (en) 2012-01-20 2019-12-03 Visa International Service Association Systems and methods to present and process offers
US20130204706A1 (en) * 2012-02-08 2013-08-08 Google Inc. Targeting content to users at a distance from a location
US9836770B2 (en) * 2012-02-24 2017-12-05 Ad Persistence, Llc Data capture for user interaction with promotional materials
US10672018B2 (en) 2012-03-07 2020-06-02 Visa International Service Association Systems and methods to process offers via mobile devices
US10957310B1 (en) 2012-07-23 2021-03-23 Soundhound, Inc. Integrated programming framework for speech and text understanding with meaning parsing
US20140031961A1 (en) * 2012-07-26 2014-01-30 Google Inc. Method and System for Generating Location-Based Playlists
US20140040009A1 (en) * 2012-08-01 2014-02-06 Microsoft Corporation Providing and filtering keyword stacks
WO2014031696A1 (fr) * 2012-08-20 2014-02-27 OpenX Technologies, Inc. Système et procédés de génération d'un établissement de prix de marché dynamique à utiliser dans des ventes aux enchères en temps réel
US10311085B2 (en) 2012-08-31 2019-06-04 Netseer, Inc. Concept-level user intent profile extraction and applications
US9430782B2 (en) * 2012-12-17 2016-08-30 Facebook, Inc. Bidding on search results for targeting users in an online system
US10491694B2 (en) 2013-03-15 2019-11-26 Oath Inc. Method and system for measuring user engagement using click/skip in content stream using a probability model
US20140278983A1 (en) * 2013-03-15 2014-09-18 Microsoft Corporation Using entity repository to enhance advertisement display
US20150019347A1 (en) * 2013-03-15 2015-01-15 Nabil Naghdy Viewport based display of advertisements
US9092338B1 (en) 2013-03-20 2015-07-28 Google Inc. Multi-level caching event lookup
US9274863B1 (en) 2013-03-20 2016-03-01 Google Inc. Latency reduction in distributed computing systems
US9069681B1 (en) * 2013-03-20 2015-06-30 Google Inc. Real-time log joining on a continuous stream of events that are approximately ordered
US10319055B2 (en) 2013-06-04 2019-06-11 AppNexus Inc. Methods and systems for impression inventory trading
US9348496B2 (en) * 2013-06-28 2016-05-24 Google Inc. Selecting content based on performance of a content slot
US9460451B2 (en) 2013-07-01 2016-10-04 Yahoo! Inc. Quality scoring system for advertisements and content in an online system
US20150046260A1 (en) * 2013-07-22 2015-02-12 Google Inc. Using entities in content selection
US10984430B2 (en) 2013-08-12 2021-04-20 Thryv, Inc. Sales lead qualification of a consumer based on sales lead rules
US9407767B2 (en) 2013-07-31 2016-08-02 Yp Llc Systems and methods for tracking calls responsive to advertisements using back channel messaging and data channel communications
US10614153B2 (en) 2013-09-30 2020-04-07 Google Llc Resource size-based content item selection
US10431209B2 (en) 2016-12-30 2019-10-01 Google Llc Feedback controller for data transmissions
US9703757B2 (en) 2013-09-30 2017-07-11 Google Inc. Automatically determining a size for a content item for a web page
US10134053B2 (en) 2013-11-19 2018-11-20 Excalibur Ip, Llc User engagement-based contextually-dependent automated pricing for non-guaranteed delivery
US9507849B2 (en) 2013-11-28 2016-11-29 Soundhound, Inc. Method for combining a query and a communication command in a natural language computer system
US9292488B2 (en) 2014-02-01 2016-03-22 Soundhound, Inc. Method for embedding voice mail in a spoken utterance using a natural language processing computer system
US8812647B1 (en) 2014-04-03 2014-08-19 Yp Intellectual Property Llc Centralized publisher management
US11295730B1 (en) 2014-02-27 2022-04-05 Soundhound, Inc. Using phonetic variants in a local context to improve natural language understanding
US20150287096A1 (en) * 2014-04-04 2015-10-08 Google Inc. Bid control through semantic signals expressed in natural language
US9564123B1 (en) 2014-05-12 2017-02-07 Soundhound, Inc. Method and system for building an integrated user profile
US9781261B2 (en) 2014-08-12 2017-10-03 Yp Llc Systems and methods for lead routing
US9898459B2 (en) 2014-09-16 2018-02-20 Voicebox Technologies Corporation Integration of domain information into state transitions of a finite state transducer for natural language processing
CN107004202A (zh) * 2014-09-16 2017-08-01 声钰科技 营销用户请求的系统和方法
WO2016044290A1 (fr) 2014-09-16 2016-03-24 Kennewick Michael R Commerce vocal
EP3207467A4 (fr) 2014-10-15 2018-05-23 VoiceBox Technologies Corporation Système et procédé pour fournir des réponses de suivi à des entrées préalables en langage naturel d'un utilisateur
US10431214B2 (en) 2014-11-26 2019-10-01 Voicebox Technologies Corporation System and method of determining a domain and/or an action related to a natural language input
US10614799B2 (en) 2014-11-26 2020-04-07 Voicebox Technologies Corporation System and method of providing intent predictions for an utterance prior to a system detection of an end of the utterance
US10331784B2 (en) 2016-07-29 2019-06-25 Voicebox Technologies Corporation System and method of disambiguating natural language processing requests
US10692109B1 (en) * 2017-02-06 2020-06-23 Wells Fargo Bank, N.A. Providing incentives for consuming sponsored media content
JP7001508B2 (ja) * 2018-03-16 2022-01-19 ヤフー株式会社 情報処理装置、情報処理方法、およびプログラム。
US11157981B2 (en) 2018-04-17 2021-10-26 International Business Machines Corporation Method, computer program product and system for bidding on multi-modal sub-spaces for e-commerce searches

Family Cites Families (27)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US6571279B1 (en) * 1997-12-05 2003-05-27 Pinpoint Incorporated Location enhanced information delivery system
US5875446A (en) * 1997-02-24 1999-02-23 International Business Machines Corporation System and method for hierarchically grouping and ranking a set of objects in a query context based on one or more relationships
US6141010A (en) * 1998-07-17 2000-10-31 B. E. Technology, Llc Computer interface method and apparatus with targeted advertising
US6269361B1 (en) * 1999-05-28 2001-07-31 Goto.Com System and method for influencing a position on a search result list generated by a computer network search engine
US6370541B1 (en) * 1999-09-21 2002-04-09 International Business Machines Corporation Design and implementation of a client/server framework for federated multi-search and update across heterogeneous datastores
US20060229930A9 (en) * 1999-11-15 2006-10-12 Gottfurcht Elliot A Method to generate advertising revenue based on time and location
US6868525B1 (en) * 2000-02-01 2005-03-15 Alberti Anemometer Llc Computer graphic display visualization system and method
US6961723B2 (en) * 2001-05-04 2005-11-01 Sun Microsystems, Inc. System and method for determining relevancy of query responses in a distributed network search mechanism
US6920448B2 (en) * 2001-05-09 2005-07-19 Agilent Technologies, Inc. Domain specific knowledge-based metasearch system and methods of using
US6795820B2 (en) * 2001-06-20 2004-09-21 Nextpage, Inc. Metasearch technique that ranks documents obtained from multiple collections
US6728704B2 (en) * 2001-08-27 2004-04-27 Verity, Inc. Method and apparatus for merging result lists from multiple search engines
US9235849B2 (en) * 2003-12-31 2016-01-12 Google Inc. Generating user information for use in targeted advertising
US7680796B2 (en) * 2003-09-03 2010-03-16 Google, Inc. Determining and/or using location information in an ad system
US7136875B2 (en) * 2002-09-24 2006-11-14 Google, Inc. Serving advertisements based on content
US20050222901A1 (en) * 2004-03-31 2005-10-06 Sumit Agarwal Determining ad targeting information and/or ad creative information using past search queries
US7085771B2 (en) * 2002-05-17 2006-08-01 Verity, Inc System and method for automatically discovering a hierarchy of concepts from a corpus of documents
US7752072B2 (en) * 2002-07-16 2010-07-06 Google Inc. Method and system for providing advertising through content specific nodes over the internet
US20040044571A1 (en) * 2002-08-27 2004-03-04 Bronnimann Eric Robert Method and system for providing advertising listing variance in distribution feeds over the internet to maximize revenue to the advertising distributor
US20050091106A1 (en) * 2003-10-27 2005-04-28 Reller William M. Selecting ads for a web page based on keywords located on the web page
US7584208B2 (en) * 2002-11-20 2009-09-01 Radar Networks, Inc. Methods and systems for managing offers and requests in a network
US20040186769A1 (en) * 2003-03-21 2004-09-23 Mangold Bernard P. System and method of modifying the price paid by an advertiser in a search result list
CN100485603C (zh) * 2003-04-04 2009-05-06 雅虎公司 用于从搜索查询中产生概念单元的系统和方法
US7007014B2 (en) * 2003-04-04 2006-02-28 Yahoo! Inc. Canonicalization of terms in a keyword-based presentation system
US7260783B1 (en) * 2003-07-08 2007-08-21 Falk Esolutions Gmbh System and method for delivering targeted content
US20050137939A1 (en) * 2003-12-19 2005-06-23 Palo Alto Research Center Incorporated Server-based keyword advertisement management
US20060149625A1 (en) * 2004-12-30 2006-07-06 Ross Koningstein Suggesting and/or providing targeting information for advertisements
US20070124194A1 (en) * 2005-11-14 2007-05-31 Barnette James R Jr Systems and methods to facilitate keyword portfolio management

Non-Patent Citations (1)

* Cited by examiner, † Cited by third party
Title
See references of WO2006096873A1 *

Also Published As

Publication number Publication date
WO2006096873A1 (fr) 2006-09-14
US20060242017A1 (en) 2006-10-26

Similar Documents

Publication Publication Date Title
US20060242017A1 (en) Method and system of bidding for advertisement placement on computing devices
US7617192B2 (en) Method and system for capability content search with mobile computing devices
US8583632B2 (en) Method and system for active ranking of browser search engine results
US10817931B2 (en) Systems and methods for selecting third party content based on feedback
KR101289547B1 (ko) 모바일 통신 장비로의 콘텐츠 제공 방법
KR101274335B1 (ko) 모바일 디바이스 사용자들을 위한 이벤트 통신 플랫폼
JP5646787B1 (ja) オンラインシステムにおける広告及びコンテンツの統合型市場
US20070239534A1 (en) Method and apparatus for selecting advertisements to serve using user profiles, performance scores, and advertisement revenue information
WO2009002999A2 (fr) Présentation de contenu à une installation de communication mobile basée sur des données de contexte et de comportement relatives à une partie d'un contenu mobile
US20100088152A1 (en) Predicting user response to advertisements
US11295339B1 (en) Tracking user conversions across mobile applications and browsers
US8645199B1 (en) Using application characteristics for ad pricing
US20210365984A1 (en) Image recognition based content item selection
US20080288347A1 (en) Advertising keyword selection based on real-time data
US20110131112A1 (en) Method of providing customized information of commodity for on-line shopping mall users
JP2012519926A (ja) マネタイズプラットフォームを用いるコンテンツのコンテキスト情報によるターゲティング
JP2010508592A (ja) アルゴリズム上の再検討及び編集上の再検討の組み合わせによるモバイルコンテンツの検索結果
KR20110048065A (ko) 사용자 소셜 정보를 사용하는 온라인 광고를 위한 시스템 및 방법
US20170061515A1 (en) Systems and methods for setting allocations and prices for content in an online marketplace
US8244585B1 (en) Optimized bidding for pay-per-click listings
US20110246277A1 (en) Multi-factor promotional offer suggestion
WO2011156523A2 (fr) Eléments de contenu pour applications mobiles
CA2711204A1 (fr) Etablissement de prix de publicite video
KR101042901B1 (ko) 광고 구매 히스토리에 기초하여 검색 광고용 키워드 페어를생성하기 위한 방법, 시스템 및 컴퓨터 판독 가능한 기록 매체
WO2015110846A1 (fr) Génération native d'œuvres créatives utilisant un contenu généré par les utilisateurs muni de mots-dièses

Legal Events

Date Code Title Description
PUAI Public reference made under article 153(3) epc to a published international application that has entered the european phase

Free format text: ORIGINAL CODE: 0009012

17P Request for examination filed

Effective date: 20070919

AK Designated contracting states

Kind code of ref document: A1

Designated state(s): AT BE BG CH CY CZ DE DK EE ES FI FR GB GR HU IE IS IT LI LT LU LV MC NL PL PT RO SE SI SK TR

DAX Request for extension of the european patent (deleted)
17Q First examination report despatched

Effective date: 20090824

APBK Appeal reference recorded

Free format text: ORIGINAL CODE: EPIDOSNREFNE

APBN Date of receipt of notice of appeal recorded

Free format text: ORIGINAL CODE: EPIDOSNNOA2E

REG Reference to a national code

Ref country code: DE

Ref legal event code: R003

APAF Appeal reference modified

Free format text: ORIGINAL CODE: EPIDOSCREFNE

APBT Appeal procedure closed

Free format text: ORIGINAL CODE: EPIDOSNNOA9E

STAA Information on the status of an ep patent application or granted ep patent

Free format text: STATUS: THE APPLICATION HAS BEEN REFUSED

18R Application refused

Effective date: 20120617