EA202090668A1 - METHOD FOR DELIVERING ADVERTISING INFORMATION AND INTERACTIVE DIALOGUE WITH CELLULAR MOBILE SUBSCRIBERS AND SYSTEM FOR IMPLEMENTING THE METHOD - Google Patents

METHOD FOR DELIVERING ADVERTISING INFORMATION AND INTERACTIVE DIALOGUE WITH CELLULAR MOBILE SUBSCRIBERS AND SYSTEM FOR IMPLEMENTING THE METHOD

Info

Publication number
EA202090668A1
EA202090668A1 EA202090668A EA202090668A EA202090668A1 EA 202090668 A1 EA202090668 A1 EA 202090668A1 EA 202090668 A EA202090668 A EA 202090668A EA 202090668 A EA202090668 A EA 202090668A EA 202090668 A1 EA202090668 A1 EA 202090668A1
Authority
EA
Eurasian Patent Office
Prior art keywords
cellular mobile
advertising information
interactive dialogue
implementing
subscribers
Prior art date
Application number
EA202090668A
Other languages
Russian (ru)
Inventor
Георгий КАРАГЯУР
Original Assignee
Георгий КАРАГЯУР
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Георгий КАРАГЯУР filed Critical Георгий КАРАГЯУР
Publication of EA202090668A1 publication Critical patent/EA202090668A1/en

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L12/00—Data switching networks
    • H04L12/02—Details
    • H04L12/06—Answer-back mechanisms or circuits
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04M—TELEPHONIC COMMUNICATION
    • H04M1/00—Substation equipment, e.g. for use by subscribers
    • H04M1/64—Automatic arrangements for answering calls; Automatic arrangements for recording messages for absent subscribers; Arrangements for recording conversations
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04W—WIRELESS COMMUNICATION NETWORKS
    • H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
    • H04W4/12—Messaging; Mailboxes; Announcements
    • H04W4/14—Short messaging services, e.g. short message services [SMS] or unstructured supplementary service data [USSD]

Landscapes

  • Engineering & Computer Science (AREA)
  • Signal Processing (AREA)
  • Business, Economics & Management (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Strategic Management (AREA)
  • Finance (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Mobile Radio Communication Systems (AREA)
  • Telephonic Communication Services (AREA)

Abstract

Настоящее изобретение относится к области рекламного дела, в частности к способу и системе, позволяющим оператору сотовой подвижной связи доставлять рекламную информацию в ответ на отправляемые абонентами USSD-запросы к сервису проверки состояния лицевого счета (далее - сервису проверки баланса) и в режиме интерактивного диалога с пользователем принимать заявки на приобретение рекламируемых услуг, не разрывая установленную USSD-сессию. Задачей настоящего изобретения является устранение недостатков, присущих известным из уровня техники решениям, в частности, в обеспечении возможности передавать абонентам рекламные сообщения и добиваться высокого уровня продаж рекламируемых услуг способом, наиболее эффективным для оператора сотовой подвижной связи.The present invention relates to the field of advertising, in particular to a method and system that allows a cellular mobile operator to deliver advertising information in response to USSD requests sent by subscribers to the service for checking the status of the personal account (hereinafter - the service for checking the balance) and in the interactive dialogue mode with the user to accept applications for the purchase of advertised services without breaking the established USSD session. The object of the present invention is to eliminate the disadvantages inherent in the prior art solutions, in particular, in providing the ability to transmit advertising messages to subscribers and to achieve a high level of sales of advertised services in a manner most effective for a cellular mobile operator.

EA202090668A 2019-10-22 2020-04-06 METHOD FOR DELIVERING ADVERTISING INFORMATION AND INTERACTIVE DIALOGUE WITH CELLULAR MOBILE SUBSCRIBERS AND SYSTEM FOR IMPLEMENTING THE METHOD EA202090668A1 (en)

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
MDS20190108A MDS20190108U2 (en) 2019-10-22 2019-10-22 Method for transmitting advertising information and interactive dialogue with subscribers of cellular mobile telephony and system for implementing same

Publications (1)

Publication Number Publication Date
EA202090668A1 true EA202090668A1 (en) 2021-04-30

Family

ID=75619431

Family Applications (1)

Application Number Title Priority Date Filing Date
EA202090668A EA202090668A1 (en) 2019-10-22 2020-04-06 METHOD FOR DELIVERING ADVERTISING INFORMATION AND INTERACTIVE DIALOGUE WITH CELLULAR MOBILE SUBSCRIBERS AND SYSTEM FOR IMPLEMENTING THE METHOD

Country Status (3)

Country Link
EA (1) EA202090668A1 (en)
MD (1) MDS20190108U2 (en)
WO (1) WO2021080406A1 (en)

Family Cites Families (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US7747264B2 (en) * 2006-05-18 2010-06-29 Myriad Group Ag Method and apparatus for delivering advertisements to mobile users
RU2459256C2 (en) * 2010-11-10 2012-08-20 Общество С Ограниченной Ответственностью "Аилайн Кэмьюникейшнс Снг" Method of displaying advertisement and system for realising said method
MDS20160106U2 (en) * 2016-09-16 2018-03-31 Георгий КАРАГЯУР Method for targeted delivery of advertising information to mobile communication network subscribers

Also Published As

Publication number Publication date
MDS20190108U2 (en) 2021-05-31
WO2021080406A1 (en) 2021-04-29

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